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My Promise

"My Promise" is a by the American band , serving as the from their twenty-first studio , Now, Then & Forever, released on September 10, 2013, by . The track embodies the group's classic fusion of , , R&B, and pop elements, with uplifting horns, rhythmic grooves, and heartfelt vocals led by . Co-written by , Austin Jacobs, and Darrin Simpson,) the lyrics focus on themes of , commitment, and mutual support in a romantic relationship, exemplified by lines such as "We've been together since we met / As soul to soul as two can get." The single was first made available digitally on June 24, 2013, and the band performed it live on the season finale of NBC's in September 2013, marking a notable television appearance that highlighted their continued relevance. The release of "My Promise" was part of Earth, Wind & Fire's return to studio recording after an eight-year hiatus, with the album debuting at number 6 on the Top R&B/Hip-Hop Albums chart and number 11 on the , reflecting strong fan support for their signature sound. Critics praised the song for evoking the band's '70s and '80s heyday while incorporating modern production, contributing to the album's overall positive reception as a nostalgic yet fresh addition to their discography.

Background and development

Band formation

(EWF) was founded in 1969 in by , who had previously led the jazz-rock group the Salty Peppers. , a former session drummer and arranger, assembled the initial lineup including his brother on bass and other musicians to blend jazz, R&B, , , and pop. After relocating to in 1970, the band signed with Records and released their self-titled debut the following year. EWF achieved breakthrough success in the 1970s with , producing multi-platinum albums like That's the Way of the World (1975) and hits such as "Shining Star". The group's innovative sound, incorporating horns, percussion, and spiritual themes inspired by White's Kalimba Productions, evolved through the decades, with a hiatus from 1984 to 1987 and continued releases into the 2000s. By 2013, core members (vocals), (bass), and Ralph Johnson (drums) led the band, marking their return to studio recording after an eight-year gap since Illumination (2005).

Recording process

The recording of Earth, Wind & Fire's fifteenth studio album Now, Then & Forever took place from 2012 to 2013 across studios including NuVintage in Los Angeles, NRG Studios in North Hollywood, and others in California, New York, and Georgia. The project was produced primarily by Philip Bailey and Verdine White, with additional production from Neal Pogue and contributions from band members and guests like Larry Dunn on keyboards. Songwriting involved collaborations with external writers; the lead single "My Promise" was co-written by Siedah Garrett, Austin Jacobs, and Darrin Simpson, focusing on themes of commitment.) The sessions emphasized the band's signature fusion of funk, soul, and horns while incorporating modern elements, resulting in a polished sound that evoked their classic era. Mixing and engineering were handled by professionals like David Rideau, with the album mastered for release on September 10, 2013, via Legacy Recordings. This marked the first EWF album without direct musical input from founder Maurice White, who retired from performing in 2004 but approved the project.

Music and lyrics

Musical style

"My Promise" is an upbeat R&B and song that embodies Earth, Wind & Fire's classic fusion of soul, pop, and rhythmic grooves, featuring uplifting , percussive rhythms, and heartfelt vocals led by . The track opens with a driving percussive beat, layered with guitar and keyboards, while the delivers energetic bursts that enhance its danceable energy. Critics noted its smooth, funky feel that evokes the band's and sound while incorporating modern production elements.

Lyrical themes

The lyrics of "My Promise," co-written by , , , and Tommy Simms, center on themes of enduring romantic love, , and mutual support. The portrays a deep connection in a relationship, with promises of unwavering presence and care, as in the lines: "We've been together since we met / As to as two can get" and "My Promise to you is I’ll be there / With a love that’s tried and true." This uplifting narrative emphasizes and emotional unity, though the upbeat music gives it a lively rather than ballad-like tone.

Release and promotion

Singles

"My Promise" served as the from Earth, Wind & Fire's fifteenth studio album, . It was released digitally on June 24, 2013, ahead of the album's issuance on September 10, 2013, by . The band performed "My Promise" live during the season finale of NBC's on September 17, 2013, alongside their classic hit "September", marking a prominent television appearance to promote the new track. The single peaked at number 28 on the Billboard Adult R&B Songs chart and number 30 on the Adult Contemporary chart in 2013.

Marketing strategies

Promotion for "My Promise" emphasized the band's return to recording after an eight-year hiatus, positioning the single as a nostalgic yet contemporary showcase of their signature sound. The track was made available for streaming on YouTube upon release, encouraging pre-orders for the album. Key marketing efforts included the high-profile performance, which reached a wide audience and highlighted the song's uplifting themes. Legacy Recordings leveraged radio on adult contemporary and R&B stations to drive chart performance and fan engagement. The single's release aligned with announcements of the album's production involving original members like and , reinforcing the group's enduring legacy.

Critical reception

Initial reviews

Upon its digital release as the on June 24, 2013, "My Promise" received generally positive reviews from critics, who praised its evocation of , Wind & Fire's classic sound while incorporating contemporary production. AllMusic's review of the parent album Now, Then & Forever highlighted the track as emblematic of the band's '70s and '80s heyday, blending uplifting horns, rhythmic grooves, and Philip Bailey's heartfelt vocals in a fresh manner. Billboard noted the song's commercial appeal and its role in signaling the group's return after a five-year hiatus, positioning it as a strong fusion of , , and pop. Something Else! described it as reminiscent of the band's classic era, with enough energy to appeal to longtime fans. HiFi Magazine called "My Promise" worth multiple spins, though critiquing the album overall as relatively disappointing compared to past works. Reviews often emphasized its nostalgic yet accessible qualities, with an average rating around 7/10 across sources.

Retrospective assessments

Retrospective views in the late and have continued to view "My Promise" favorably as a highlight of , appreciating its role in demonstrating Earth, Wind & Fire's enduring relevance. In a 2021 revisit by The Funk and Soul Revue, the song was described as "glossy" but effective in capturing the band's signature uplifting style, contrasting with grittier tracks on the album. As of 2025, no major controversies or reevaluations have emerged, with fan and critic aggregators like maintaining a user score of 65/100 for the album, often citing "My Promise" as a standout for its melodic hooks and positive themes. Modern assessments praise its nostalgic charm as a of the band's legacy, though some note the feels slightly dated amid evolving R&B trends.

Commercial performance

Chart performance

"My Promise" was released as the from on June 24, 2013. It achieved moderate success on the charts, peaking at number 28 on the Adult R&B Songs chart. The song also reached number 30 on the Adult R&B Airplay chart. It did not enter the or other major international charts.
Chart (2013)Peak Position
US Adult R&B Songs (Billboard)28
US Adult R&B Airplay (Billboard)30

Certifications and sales

"My Promise" has not received any certifications from major recording industry associations. Specific sales figures for the single are not publicly available, though the album Now, Then & Forever sold approximately 20,000 copies in its first week in the United States.

Track listing and credits

Track listing

"My Promise" was released as a digital single on June 24, 2013, ahead of the album . The promotional maxi-single includes the following tracks:
No.TitleDuration
1"My Promise" (Remix)3:20
2"My Promise" (Original)3:22
The original version appears as track 3 on the standard edition of Now, Then & Forever, with a duration of 3:22.

Personnel

The recording of "My Promise" features the following key contributors:
  • Lead vocals: Philip Bailey
  • Bass: Verdine White
  • Drums: John Paris
  • Grand piano: Larry Dunn
  • Guitar: Morris O'Connor
  • Keyboards, organ, piano, guitar, programming: Darrin Simpson
  • Synthesizer, programming, arrangement: Austin Jacobs
  • Percussion: Neal Pogue
  • Tenor and baritone saxophone: Mark Visher
  • Horns arrangement: Benjamin Wright
Producers: Neal Pogue, Walt B
Writers: , Austin Jacobs, Darrin Simpson
Recording took place at studios including NuVintage Recording Studio in Tarzana, California, and NRG Studios in North Hollywood, California.

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