Partisan Records
Partisan Records is an independent record label founded in 2007 by Tim Putnam and Ian Wheeler in a Brooklyn apartment, specializing in alternative, indie, and world music releases.[1][2] Headquartered in New York City, the label maintains offices in London, Los Angeles, and Berlin, enabling a global reach while remaining artist-focused and independent.[3][2] As a member of Knitting Factory Entertainment, Partisan shares resources with its sister label, Knitting Factory Records, and co-manages the recorded music catalog of Nigerian afrobeat pioneer Fela Kuti.[4][2] The label's roster features notable acts such as Cigarettes After Sex, whose debut album Cigarettes After Sex achieved platinum status; punk rock band IDLES; post-punk group Fontaines D.C.; indie pop duo Sylvan Esso; and Tuareg guitarist Bombino, the first artist from Niger nominated for a Grammy.[1][2])[5]) Partisan's ethos emphasizes passion, intuition, and supporting boundary-pushing artists, drawing inspiration from Leonard Cohen's "The Partisan" to embody a spirit of musical resistance against mainstream trends.[1] Recent releases include albums from emerging talents like Geese (Getting Killed, 2025) and Just Mustard (We Were Just Here, 2025), alongside reissues of influential works, underscoring the label's commitment to both innovation and legacy preservation.[4]History
Founding and Early Years
Partisan Records was founded in 2007 in Brooklyn, New York, by Tim Putnam and Ian Wheeler, who sought to create a platform for independent rock acts without reliance on major label support.[6][7] Operating initially from Putnam's apartment as a passion-driven venture, the label focused on indie rock and alternative music, emphasizing organic artist development over commercial trends.[7][8] The label's first significant artist signing came in 2008 with Deer Tick, a Providence-based rock band fronted by John McCauley, whose raw songwriting impressed Putnam and Wheeler after a standout performance at the Knitting Factory venue.[6][9] Partisan reissued Deer Tick's self-recorded debut album War Elephant—originally released independently in 2007—on November 25, 2008, in formats including double vinyl and CD, marking the label's breakthrough release.[10][11] This signing provided crucial early momentum, as Putnam later noted, "Without Deer Tick, Partisan wouldn’t exist."[6] In its formative years through 2010, Partisan navigated significant challenges, including a limited budget exacerbated by the Great Recession, which strained operations for the small team.[6] The label built its initial catalog through grassroots efforts, such as attending live shows and fostering personal connections with emerging talent, rather than aggressive marketing or financial backing.[7][8] These modest beginnings laid the foundation for Partisan's reputation as an artist-centric independent, prioritizing creative freedom amid economic pressures.[6]Expansion and Partnerships
Partisan Records formed a strategic partnership with Knitting Factory Entertainment, gaining access to enhanced distribution channels, operational resources, and joint oversight of the extensive Fela Kuti catalog, which bolstered the label's early catalog management and global reach.[2] This collaboration allowed Partisan to leverage Knitting Factory's established infrastructure while maintaining its independent ethos, facilitating smoother expansion into broader markets without compromising creative control.[12] To support its growing international footprint, Partisan opened its first overseas office in London in 2012, strategically positioning the label to engage more directly with the UK and European music scenes under the leadership of marketing executive Adam Shearer.[13] This move was followed by the establishment of an office in Berlin in 2020, aimed at strengthening operations in central Europe and tapping into the region's vibrant indie ecosystem. By 2018, the label had also expanded to Los Angeles, enhancing its presence on the West Coast to better collaborate with artists and partners in the U.S. entertainment hub.[6] In 2021, Partisan launched section1 as a joint venture imprint in collaboration with Third Side Music, focusing on emerging talent and innovative releases to diversify its portfolio.[14] This initiative exemplified the label's evolving structure, prioritizing flexible partnerships that align with artistic visions. Throughout this period of growth, Partisan cultivated an artist-friendly culture, emphasizing sustained, collaborative relationships over immediate commercial gains to foster long-term creative development.[1]Recent Developments
In 2021, Partisan Records launched section1, a joint venture imprint based in Los Angeles, in partnership with Brontë Jane of Third Side Music, along with Chris Robbins and Tom Wironen of The Windish Agency.[14] This imprint focuses on a diverse range of genres, including indie rock and alternative acts, with initial releases from artists such as Hildegard and subsequent signings like Blonde Redhead, King Princess, Fazerdaze, and Eterna.[15] By 2025, section1 continued to expand its roster, announcing additional artists for the year.[16] In 2023, Partisan Records formed a partnership with Desert Daze Sound, a new label imprint dedicated to reissues and contemporary acts in the Zamrock genre from Zambia.[17] The collaboration's debut release was the album Zango by the legendary Zamrock band WITCH, marking their first new studio album in nearly 40 years and recorded in Lusaka, Zambia. This partnership extended into 2025 with WITCH's follow-up album Sogolo, further promoting Zamrock's global revival through reissues and new material.[18] To adapt to the streaming era, Partisan Records emphasized enhanced global marketing and digital distribution strategies, culminating in a 2024 partnership with Virgin Music Group for worldwide distribution of its catalog.[19] This deal enables collaborative marketing approaches tailored to streaming platforms, supporting artists across regions including sustained success in the UK and EU markets through its London and Berlin offices.[16] From 2024 to 2025, Partisan Records expanded its roster with emerging acts, including releases from Geese (Getting Killed) and Just Mustard (We Were Just Here), alongside ongoing support for established UK and EU-based artists that have driven chart performance and festival appearances in the region.[4] This growth reflects the label's strategic focus on international talent amid evolving industry dynamics.[20]Company Structure
Leadership and Founders
Partisan Records was co-founded in 2007 by Tim Putnam and Ian Wheeler in Brooklyn, New York. Putnam, a singer-songwriter and member of the Portland-based indie rock band The Standard, had prior experience working as a night manager at the Knitting Factory venue in Manhattan, where he was approached by the venue's owner to help launch a new record label division.[1] Wheeler, a music writer who contributed to alternative weeklies like Charleston's City Paper, had been managing bands and developed a passion for supporting independent artists through his fandom of acts like The Standard.[21][22] Their shared vision emphasized an artist-centric approach, aiming to create a label that prioritized creative autonomy over commercial branding, allowing musicians to retain control over their work while providing global distribution support.[23][24] This foundational philosophy influenced the label's early decisions, such as signing artists based on instinctual fits rather than market trends and fostering long-term partnerships that preserved artistic integrity. For instance, Putnam and Wheeler structured deals to ensure artists' visions drove releases, a model that distinguished Partisan from more corporate imprints and built a reputation for nurturing unique voices across genres.[1][8] The co-founders' hands-on involvement in operations, including a brief partnership with Knitting Factory Records shortly after launch, helped establish this culture of empowerment.[6] As of 2025, Tim Putnam continues to lead as co-founder and president, overseeing strategic direction and artist relations, while Zena White serves as chief operating officer, managing day-to-day operations and international expansion.[25] Ian Wheeler, though less involved in daily leadership, remains a co-founder and contributes through his parallel ventures in artist management and media. Putnam's ongoing role has sustained the label's commitment to creative control, evident in policies that avoid imposing a unified "sound" on the roster and instead celebrate diverse artistic expressions.[3][2]Offices and Imprints
Partisan Records maintains its headquarters at 281 N. 7th Street, #2, in Brooklyn, New York, serving as the central hub for the label's administrative and creative operations.[26] The company also operates satellite offices in London at Unit G3, Victoria House, 1 Leonard Street, Hackney; Berlin; and Los Angeles, which support international expansion and localized activities.[3][16] The label's imprints include section1, launched in March 2021 as a Los Angeles-based joint venture focused on pop and electronic-leaning acts, handling its own A&R and creative direction in partnership with Partisan.[14] Another imprint, Desert Daze Sound, emerged from a 2023 partnership with the Desert Daze music festival, emphasizing psychedelic music and reissue projects, such as albums by the Zamrock band WITCH.[17] These offices and imprints contribute to Partisan's operational scope by managing regional distribution, artist and repertoire (A&R) scouting, and marketing strategies. The Brooklyn headquarters coordinates overall distribution, bolstered by a November 2024 global partnership with Virgin Music Group for worldwide repertoire dissemination.[27] London and Berlin offices focus on European A&R and marketing, including sync opportunities and international promotions, while the Los Angeles office supports U.S. West Coast efforts, particularly for section1's pop-oriented roster.[28][29]Roster
Current Artists
Partisan Records maintains a vibrant roster of active artists in 2025, spanning post-punk, indie rock, jazz, dream pop, alternative, shoegaze, noise rock, art rock, Zamrock, experimental, indie pop, and post-punk genres. These musicians contribute to the label's reputation for championing innovative and genre-blending sounds through critically acclaimed releases and global tours. Key examples include the following. IDLESIDLES, a post-punk band from Bristol, England, signed to Partisan Records in 2019, bringing their raw, politically charged energy to the label's indie rock lineup. Their contributions include high-impact albums that blend punk aggression with introspective themes, fostering a dedicated fanbase and earning widespread critical praise for elevating Partisan's profile in the post-punk revival.[2] Ezra Collective
Ezra Collective, a London-based jazz ensemble, joined Partisan Records in 2022, infusing the label with vibrant Afrobeat and spiritual jazz influences. Their work, highlighted by dynamic live performances and albums that bridge jazz traditions with modern global rhythms, has expanded Partisan's reach into instrumental and improvisational music scenes.[30] Cigarettes After Sex
Cigarettes After Sex, an ambient dream pop band led by Greg Gonzalez, signed to Partisan Records in 2016, becoming one of the label's flagship acts with their ethereal, introspective soundscapes. Their contributions encompass multi-platinum-selling albums that have amassed billions of streams, solidifying Partisan's presence in the ambient pop genre and attracting a broad international audience.[31] PJ Harvey
PJ Harvey, a renowned alternative artist from Dorset, England, signed to Partisan Records in 2023 after a long tenure with major labels, marking a significant coup for the indie imprint. Her poetic, genre-defying songwriting and evocative albums have brought prestige and artistic depth to the roster, reinforcing Partisan's commitment to established innovators.[32] Blonde Redhead
Blonde Redhead, a New York-based shoegaze and alternative rock band, signed to Partisan's section1 imprint in 2023, reintroducing their dreamy, noise-infused sound after a hiatus. Their releases have contributed experimental textures and veteran credibility to the label, blending shoegaze with art rock elements to appeal to niche and mainstream listeners alike.[33] Just Mustard
Just Mustard, an Irish noise rock quintet from Dundalk, signed to Partisan Records in 2021, adding a layer of haunting, atmospheric intensity to the label's alternative offerings. Their noisy, reverb-heavy tracks and immersive live shows have helped Partisan nurture emerging European talent in the noise and shoegaze-adjacent spaces.[34] Geese
Geese, a Brooklyn-based art rock band, signed to Partisan Records in 2021, injecting youthful post-punk and art rock experimentation into the roster. Their rapid evolution from high school project to critically lauded releases has exemplified Partisan's role in developing innovative young acts with complex, genre-blending compositions.[35] WITCH
WITCH, the pioneering Zambian Zamrock band, signed to Partisan Records' Desert Daze Sound imprint in 2023, reviving their psychedelic rock fused with African rhythms for a new generation. Their comeback album Zango has enriched the label's catalog with rare global rock heritage, bridging 1970s Zamrock legacy with contemporary audiences.[36] Hildegard
Hildegard, the experimental project of Canadian musicians Helena Deland and Ouri, signed to Partisan's section1 imprint in 2021, offering avant-garde electronic and vocal explorations. Their collaborative debut album has contributed intimate, boundary-pushing sound design to the label, highlighting Partisan's support for interdisciplinary and experimental duos.[14] Fazerdaze
Fazerdaze, the indie pop project of New Zealand artist Amelia Murray, signed to Partisan's section1 imprint in 2022, delivering lo-fi, '90s-inspired dream pop with emotional depth. Her EPs and albums have bolstered the label's indie pop wing, emphasizing personal storytelling and accessible melodies that resonate in the bedroom pop era.[37] Eterna
Eterna, a post-punk outfit led by multi-instrumentalist Matt Carmody, signed to Partisan's section1 imprint in 2024, bringing dark, shoegaze-tinged post-punk to the roster. Their singles and upcoming releases have added a brooding, atmospheric edge, supporting Partisan's focus on evolving punk derivatives with emotional and sonic innovation.[38] Bombino
Bombino, a Tuareg guitarist from Niger known for desert blues and world music, has been with Partisan Records since 2013, bringing global rhythms and innovative guitar work to the label. His albums, including the Grammy-nominated Deran (2018), have highlighted Partisan's commitment to international artists, with recent release Sahel (2023) continuing his influence.[39]
Former Artists
Partisan Records' roster of former artists includes several influential acts from its formative years, whose contributions helped build the label's early standing in the indie rock and folk scenes. Deer Tick, a Providence-based indie folk-rock band led by John McCauley, was an early cornerstone, signing with Partisan in 2008 after the label re-released their debut album War Elephant, which sold tens of thousands of copies and garnered critical praise for its raw energy. The band stayed through the 2010s, issuing key releases like Divine Providence (2011) and the dual volumes Deer Tick Vol. 1 and Vol. 2 (2017), before departing for ATO Records, where they released Emotional Contracts in 2023 amid a shift toward broader distribution.[9][40] Heartless Bastards, an Austin-rooted garage rock outfit fronted by Erika Wennerstrom, joined in 2011, bringing their blues-infused intensity to the label with albums Arrow (2012) and Restless Ones (2015), the latter produced by John Congleton and praised for its dynamic evolution. Their tenure ended in the late 2010s through a mutual agreement reflecting the band's pursuit of independent paths, leading to the release of A Beautiful Life in 2021 on Sweet Unknown Records. This period reinforced Partisan's reputation for nurturing gritty, vocalist-driven rock ensembles.[41][42] Sylvan Esso, the electro-pop duo of Amelia Meath (formerly of Mountain Man) and Nick Sanborn, emerged as one of Partisan's breakthrough acts with their self-titled debut in 2014, featuring the hit "Coffee," followed by What Now (2017), which charted on Billboard and highlighted their genre-blending innovation. Departing amicably in pursuit of artistic autonomy, they founded their own imprint, Psychic Hotline, in partnership with Secretly Group in 2021, releasing Free Love (2020) and subsequent work independently. These artists' critical and commercial successes during the early 2010s—exemplified by Sylvan Esso's rise and Deer Tick's consistent output—played a pivotal role in cementing Partisan's legacy as an artist-friendly haven for eclectic indie voices, paving the way for its later expansions.[1][43] Fontaines D.C.Fontaines D.C., an Irish post-punk band from Dublin, signed to Partisan Records in 2019, releasing their debut Dogrel (2019), A Hero's Death (2020), and Skinty Fia (2022), which earned critical acclaim and Grammy nominations. They departed in 2024 to join XL Recordings, releasing Romance later that year. Their time with Partisan helped establish the label's prominence in the post-punk scene.[44]