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Ben Francis

Ben Francis (born 4 June 1992) is a British entrepreneur, the co-founder, CEO, and majority owner of , a leading global apparel and accessories brand headquartered in , . He launched the company in 2012 at the age of 19 from his parents' garage in , , initially focusing on screen-printed gymwear and supplements sold at events, before expanding into a model that propelled to unicorn status. Under his leadership, has grown into one of the UK's fastest-growing companies, achieving a valuation exceeding $1.3 billion following investments from firms like , and generating £607.3 million (over $770 million) in annual revenue for the fiscal year ending July 2024. Francis's success has made him Britain's youngest self-made billionaire, with a of $1.3 billion as of 2025, ranking him among the world's youngest billionaires. Born in the West Midlands, , Francis grew up in and attended before enrolling at in to study and marketing. He dropped out after one year to dedicate himself full-time to , which he co-founded with school friend Lewis Morgan while working part-time as a delivery driver to fund the venture. Early operations involved purchasing a £1,000 screen-printing machine to produce custom gym clothing, with initial sales at exhibitions and through influencers in the fitness community. By leveraging platforms like and for grassroots marketing, rapidly scaled, reaching 1 million customers within five years and expanding internationally, particularly in the market. In , Francis briefly stepped down as CEO to pursue other interests but returned in 2021 to refocus the company's growth strategy, overseeing innovations in and retail , including flagship stores in and the opening of its first permanent store in in October 2025. His contributions to British business were recognized with an in the 2023 New Year's Honours List for services to the . Beyond entrepreneurship, Francis serves as the first patron of the Birmingham Women's and Children's Hospital Charity since 2021, supporting fundraising efforts that have raised millions for pediatric and maternity care.

Early life

Family and upbringing

Ben Francis was born on 4 June 1992 in the West Midlands, . He grew up in a supportive family environment in , , a town near , where his parents provided space in their garage for his early creative projects. His grandmother played a key role by teaching him to sew, fostering his initial hands-on skills in crafting. Francis's upbringing in the area exposed him to fitness culture from a young age, as he joined school friends at local gyms, igniting his passion for and . This early immersion in physical training shaped his lifelong dedication to health and athletics.

Education

Francis attended in , completing his secondary education around 2010. In 2011, he enrolled in a business and management degree program at Aston University in Birmingham, a local institution influenced by his upbringing in the nearby West Midlands region. During his studies, Francis worked part-time jobs, including delivering pizzas for Pizza Hut, which helped him develop time management skills and accumulate initial capital for entrepreneurial ventures. However, in 2012, at the age of 19, Francis dropped out of to dedicate himself fully to his burgeoning fitness business, , prioritizing its growth over completing his . This decision marked a pivotal shift, allowing him to focus on amid the demands of building the company from his parents' home.

Career

Founding Gymshark

Ben Francis co-founded in 2012 at the age of 19 alongside his school friend Lewis Morgan, launching the venture from his parents' garage in , , . Driven by his personal passion for and a perceived gap in affordable, well-fitting gym apparel, the duo initially focused on an online dropshipping model for fitness supplements sourced from third-party suppliers. Early marketing efforts centered on grassroots tactics within the fitness community, including attending bodybuilding events to network and distribute samples directly to enthusiasts. and also leveraged emerging platforms by partnering with micro-influencers—primarily bodybuilders and gym-goers—who promoted products in exchange for free gear, helping to build organic buzz without a large advertising budget. The startup faced significant initial challenges, including scarce financial resources that forced Francis to juggle operations with a part-time pizza delivery job while still in college; he later dropped out to dedicate himself fully to the business. Recognizing limitations in the supplements niche and driven by dissatisfaction with existing apparel options, the pair pivoted to custom gymwear design, investing early profits in a basic sewing machine and screen printer to produce and print their own clothing from the garage.

Company growth and leadership

Gymshark experienced viral growth in 2013, propelled by strategic campaigns and partnerships with influencers, which dramatically increased sales from around $500,000 annually to millions within a year and prompted a pivot from supplement sales to full-scale apparel manufacturing. This surge was fueled by distributing free products to key influencers on platforms like , boosting daily sales from $450 to thousands, and establishing as a brand rooted in its garage origins. Under Ben Francis's leadership, the company underwent significant operational scaling, including the opening of a new £5 million headquarters in in 2018, which housed expanded facilities like a photo studio, gym, and creative spaces to support growing teams and innovation. In 2015, Francis stepped down as CEO to take on non-executive roles focused on , , and product , allowing him to pursue other interests while Steve Hewitt assumed the CEO position to professionalize operations. He returned as CEO in August 2021 to refocus on long-term strategy amid accelerated global expansion. Gymshark achieved a $1.45 billion valuation in 2020, operating in over 180 countries with revenue of £607.3 million for the ended July 2024, reflecting 's majority ownership of more than 70% stake. This milestone positioned as the UK's youngest self-made billionaire in 2020 at age 28, with his reaching $1.3 billion by April 2023.

Investments and expansions

In 2020, Ben Francis facilitated the sale of a 21% stake in to the private equity firm for approximately $300 million, valuing the company at over $1.3 billion and providing capital for accelerated growth while retaining majority control through his increased ownership exceeding 70%. Gymshark has pursued expansion into physical alongside its foundation, opening its first permanent store on London's in 2022, which exceeded performance expectations and prompted further global store plans. The company has established a presence in international markets, including operations in the —accounting for about 50% of sales—and , complemented by pop-up experiences such as a theatrical revival of its line in in May 2025. Additional permanent stores include a second location in in 2024, a debut European store in in June 2025, and its first store at Roosevelt mall in , which opened on October 11, 2025. In February 2025, announced plans to open its first flagship store at 11 in , a four-story space spanning 15,000 square feet designed to strengthen its North American footprint as a blueprint for future regional outposts; it is scheduled to open in December 2025. Gymshark has reinvested profits into technology and enhancements, including the Innovation Lab for developing sustainable materials and optimizing operations to reduce carbon footprints through eco-friendly packaging and ethical sourcing practices across its third-party manufacturing network.

Awards and philanthropy

Honors and recognitions

Ben Francis has received several prestigious awards recognizing his contributions to , , and the industry. In , he was named to the Europe list in the Retail & Ecommerce category, highlighting his innovative approach to building from a garage-based startup into a rapidly expanding online fitness apparel brand. In 2020, Francis was awarded the Entrepreneur of the Year, an accolade that celebrated 's exceptional growth, including its status as one of the 's fastest-scaling companies during a period of global economic challenges. This recognition underscored his leadership in driving the company's revenue from humble beginnings to hundreds of millions annually. Francis's impact on business and the fitness sector was further acknowledged in the , where he was appointed for services to commerce and the economy. The honor, bestowed by the British monarch, reflects his role in fostering economic growth and inspiring youth entrepreneurship through Gymshark's global expansion. More recently, in 2025, Francis was included in the inaugural Global Fitness 100™ list by the Gym Revival Group, which identifies the 100 most influential leaders shaping the $100 billion global fitness ecosystem, emphasizing his influence on innovation and community-driven fitness culture. Beyond these formal awards, Francis has been frequently profiled in business media as a self-made billionaire and role model for aspiring entrepreneurs, with outlets like Forbes noting his journey from a 19-year-old founder to a net worth exceeding $1 billion through strategic scaling of Gymshark.

Charitable contributions

In June 2021, Ben Francis became the first-ever patron of the Birmingham Women's and Children's Hospital Charity, committing to ongoing support for pediatric and services in the region. This role builds on Gymshark's prior contributions, including a £180,000 donation in 2020 raised through the global #NHSSweatySelfie campaign during the , where nearly 36,000 selfies uploaded by participants prompted £5 donations each to support hospital services. Francis has continued fundraising efforts via platforms like , leveraging Gymshark's community to raise awareness and funds for specialized care at the hospitals. Francis has also directed philanthropic support toward enhancing fitness accessibility, particularly for women. In 2021, he donated £20,000 to help launch a female-only in , created by fitness influencer Natalee Barnett to provide a safe, inclusive space addressing barriers like and accommodating diverse groups, including women wearing hijabs and those with disabilities. The initiative, The Girls Spot gym, faced controversy in March 2025 when it announced a policy excluding trans women, reversing an earlier inclusive position and drawing backlash for alleged transphobia and . This aligns with Gymshark's emphasis on community-driven health promotion, using the brand's platform to foster broader access to exercise. Beyond direct donations, Francis has integrated into Gymshark's operations, viewing as a form of . Post-2023 commitments include targets for 100% recycled in products by 2025 and a 50% reduction in by 2030, alongside joining the WRAP Textiles 2030 initiative for and partnering with Thrift+ to extend the lifecycle of pre-loved apparel. These pledges reflect a strategic effort to minimize environmental impact while supporting global conditioning communities.

Personal life

Family

Ben Francis married Canadian model and entrepreneur Robin Gallant on September 9, 2021, in , following their engagement earlier that year. The couple welcomed identical twin sons on December 24, 2022, each weighing around 5 pounds 12 to 15 ounces at birth. The couple welcomed their third child, a son, on December 7, 2024. The family resides in the area, where Francis maintains close ties to his family roots. Francis has noted that fatherhood has emphasized the importance of work-life balance for him, allowing him to prioritize family time alongside his professional commitments.

Lifestyle and interests

Ben Francis maintains a strong dedication to , rooted in his early passion for , which he began pursuing at age 17. As a core personal interest, he incorporates regular exercise into his daily routine, including a consistent gym session at 6:30 p.m. each evening to serve as a grounding checkpoint amid his demanding schedule. This habit underscores his commitment to physical health, aligning with the and workout culture that inspired Gymshark's origins. Francis resides in the West Midlands, , where he owns properties that reflect his professional success while keeping him closely tied to his roots. He operates from , near his parents' home outside the city, and has previously lived in affluent areas like Barnt Green, emphasizing a lifestyle that balances luxury with regional connections. His home, described as being "in the middle of nowhere" with a 45-minute commute to Gymshark's , allows for a relatively private yet accessible existence. Beyond his primary venture, Francis nurtures interests in broader , including mentoring aspiring founders through shared insights on building and scaling. He actively follows technological trends in the apparel industry, drawing from Gymshark's innovative use of platforms like and to engage audiences. His public persona is amplified on , where he maintains an account with over 650,000 followers as of 2025, regularly posting motivational content on fitness regimens and entrepreneurial advice.

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