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Kevin Poon

Kevin Poon (born 1981) is a Hong Kong-based serial entrepreneur, fashion designer, art gallerist, and restaurateur renowned for bridging street culture, contemporary art, and lifestyle ventures across Asia and beyond. He co-founded the influential streetwear brand CLOT and the multi-label retail store Juice with longtime collaborator Edison Chen in 2003, establishing himself as a pioneer in Hong Kong's urban fashion scene through collaborations with global icons like Nike, Coca-Cola, and Kanye West. Poon later expanded into the art world by launching WOAW Gallery in 2013 as a platform for emerging and established artists, while also building a portfolio of F&B concepts including the coffee chain Elephant Grounds, the restaurant Margo, and the multidisciplinary Cardinal Point arts club. His multifaceted career, which also encompasses DJing and music festival organization, has positioned him as a key tastemaker in Hong Kong's creative industries, with ventures now spanning locations in Hong Kong, Beijing, and Singapore. In 2023, Poon expanded WOAW Gallery to a new outpost in Singapore's Chinatown and introduced Cardinal Point as a hybrid space blending bars, restaurants, and art events. As of 2025, he continues to champion cross-cultural collaborations and engage in cultural events, drawing on connections with figures like Pharrell Williams, David Beckham, and emerging Asian talents to drive innovation in fashion, art, and hospitality. Married with a young son, Poon remains active in the creative sectors.

Early life and education

Early life

Kevin Poon was born in 1981 in . His parents separated when he was young, with his upbringing marked by a lack of significant wealth that fostered resourcefulness from an early age. At the age of three, Poon's family moved to in the United States, where he briefly experienced life abroad before returning to at age five. The family later relocated to , , continuing a pattern of movement that exposed him to diverse urban environments and cultural dynamics across and . These shifts instilled in him a sense of adaptability and broadened his worldview, as he navigated varying social landscapes during his formative years. Poon eventually returned to Hong Kong to complete most of his high school education at the , graduating in 1999. There, he struggled academically with focus issues but thrived in creative extracurriculars like , , and , which highlighted his early artistic inclinations. With his parents often busy, Poon spent much time alone at home, turning to as a foundational influence that taught him about emotions, structure, and creativity—elements that later informed his interests in global fashion and music scenes. This multicultural exposure through family moves ultimately shaped his appreciation for blending Eastern and Western cultural elements in his future endeavors.

Education

Kevin Poon's international upbringing, including periods spent in the United States and , influenced his enrollment in an upon returning to . He completed his high school education at the (HKIS), a co-educational institution offering a rigorous, standards-based curriculum designed to foster academic excellence and global perspectives. Following his graduation from HKIS in 1999, Poon attended in , where he majored in . He earned his in 2003, completing his formal with a focus on business principles that would later inform his entrepreneurial path. During his university years, Poon balanced his finance studies with emerging interests in music and , particularly drawn to subcultures that shaped his cultural sensibilities. This period marked a transitional phase, blending academic rigor with extracurricular explorations that highlighted his multifaceted passions. Upon graduating in 2003, Poon returned to Hong Kong immediately, concluding his formal education and setting the stage for his professional endeavors in the city.

Professional career

Early influences and entry into industry

During his formative years spent living in Chicago and Vancouver before returning to Hong Kong, Kevin Poon developed a strong affinity for hip-hop culture, which encompassed music, fashion, and street aesthetics, shaping his early creative outlook. This period exposed him to sneaker culture and streetwear trends prevalent in North American urban scenes, fostering an appreciation for blending Western influences with his Chinese heritage. A pivotal personal influence was his childhood friendship with Edison Chen, formed during their time at Hong Kong International School, which would later extend into professional collaboration rooted in shared interests in music and fashion. Poon pursued a at in , providing him with foundational business knowledge that informed his entrepreneurial path. At age 19, while still in university, he secured an internship at in , where he handled administrative tasks such as expense reports and lunch runs, gaining initial insights into the music industry. Following MCA's bankruptcy, he transferred to , continuing his role and broadening his exposure to the operational side of artist management and label functions. Upon graduating and returning to around 2003, Poon entered the local nightlife scene as a DJ, performing in clubs and leveraging his music passion to build connections within the entertainment and cultural communities. His hip-hop roots, including influences from DJing and , further propelled these early activities, establishing him as an emerging tastemaker in Hong Kong's vibrant club environment.

Fashion and streetwear ventures

In 2003, Kevin Poon co-founded the streetwear brand CLOT alongside childhood friend and actor , aiming to fuse traditional cultural elements with contemporary Western aesthetics. The label quickly gained traction for its innovative designs, such as apparel and accessories incorporating motifs like dragons and patterns, positioning CLOT as a pioneer in Asian-influenced global . The following year, in 2004, Poon and Chen launched JUICE, a multi-brand retail store in Hong Kong's Causeway Bay district, specializing in limited-edition streetwear from international labels. JUICE served as an extension of CLOT's vision, curating hard-to-find items from brands like Supreme and Stüssy, and rapidly expanded to additional locations including Sheung Wan and Tsim Sha Tsui in Hong Kong, as well as outposts in Taipei, Shanghai, and Chengdu, solidifying its role as a premier streetwear destination in Asia. CLOT's international footprint grew significantly in 2006 when it entered the U.S. market, marked by the opening of pop-up experiences in and the brand's first major global collaborations, which facilitated distribution and retail presence abroad. This expansion underscored CLOT's evolution from a Hong Kong-based label to a worldwide entity, with subsequent flagship stores and partnerships driving further growth across and . A of CLOT's success has been its high-profile collaborations with global brands, beginning with the iconic 1 "" sneaker in 2006, which featured translucent rubber uppers inspired by human anatomy and , limited to just 200 pairs and instantly elevating the brand's profile. Subsequent partnerships included custom designs for Kanye West's " that year, blending hip-hop influences with Eastern motifs, as well as ongoing series with on projects like the Crazy 8 and Forum Low sneakers, and joint capsules with fragment design, all of which highlighted Poon's vision of cross-cultural innovation in . Kevin Poon's entry into art curation stemmed from his deep-rooted interests in street culture, honed through his earlier work in fashion and streetwear, where he began collecting graffiti-influenced works by artists like and Futura 2000 in the early 2000s. This foundation evolved into a broader appreciation for , including Asian talents, as Poon sought to bridge urban aesthetics with fine art practices. By the mid-2010s, his personal collection had expanded to include emerging figures such as Jonas Wood and Tomoo Gokita alongside established names like , reflecting a maturation from origins to a diverse, eclectic assortment displayed in his residences and offices. In 2019, Poon founded WOAW Gallery in Hong Kong's as a platform to promote , with a particular emphasis on emerging and established Asian s while drawing from global influences. The gallery quickly established itself by curating exhibitions that fused sensibilities with sophisticated narratives, such as the 2019 "Introspectives" show featuring New York-based Rostarr, whose abstract graffiti-inspired works explored personal —curated directly by Poon and the WOAW . Subsequent presentations, including the 2021 group exhibition "Stay Tuned..." in the gallery's new space, curated by Bogojev, showcased multigenerational s blending pop culture and , underscoring Poon's vision of accessible, boundary-pushing curation. WOAW's program has consistently highlighted Asian creators, such as in the 2023 "Fluid Maze" group show featuring Hong Kong talents like Hector Chan and Mandy Lau, who incorporate local cultural motifs into abstract forms. Poon expanded WOAW Gallery to in late 2022, opening a space in the Shunyi district to deepen engagement with contemporary scenes, followed by a fourth outpost in 's in January 2023. The Singapore debut, "As Friends & Partners," was personally curated by Poon and featured a mix of emerging international and Asian artists, including Southeast Asian voices like Jade Kim in her subsequent solo "Memories in Motion," which examined through vibrant, motion-blurred paintings. These expansions positioned Poon as a key tastemaker in Hong Kong's—and broader Asia's—art ecosystem, fostering collaborations that elevate underrepresented Asian perspectives while maintaining ties to his heritage.

Hospitality and distribution businesses

In the early 2010s, Kevin Poon diversified his entrepreneurial activities beyond into and , leveraging his cultural insights to create lifestyle-oriented ventures that blended premium experiences with commercial scalability. Poon co-founded Elephant Grounds in 2013 as a shop and brunch destination in , initially launching it as a small counter behind his WOAW lifestyle store to offer house-roasted beans and a relaxed "coffee and chill" atmosphere. The brand quickly expanded regionally, opening outlets in cities such as , , and , as well as in the in 2019, emphasizing sustainable sourcing and premium cafe culture to appeal to urban professionals and creatives. Building on this success, Poon co-founded the hospitality group Leading Nation in 2016 with restaurateur Gerald Li, which oversees a portfolio of food and beverage concepts integrating design, art, and global influences. Key establishments include The Diplomat, a speakeasy-style cocktail bar in Hong Kong launched in the late 2010s, known for its American-inspired drinks and convivial ambiance curated by award-winning mixologist John Nugent; Margo, an elegant restaurant opened in 2021 specializing in continental dishes; and Cardinal Point, launched in 2023 as a multidisciplinary space blending an outdoor bar, restaurant, and arts club at Forty-Five Landmark. Other ventures under Leading Nation, such as the martini bar Kyle & Bain and dining spots like Morty's and La Rambla, have contributed to the group's reputation for culturally infused hospitality experiences across Hong Kong. Complementing his hospitality efforts, Poon established District Distribution in 2011 as a wholesale specializing in and lifestyle brands, facilitating for and accessories across . The firm supports Poon's broader ecosystem by handling distribution for select partners, including synergies with his roots, and has grown to underpin regional supply chains for premium goods.

Personal life

Family and relationships

Kevin Poon married Chinese-Scottish model and influencer Fiona McLeish in October 2020. The couple's partnership extends beyond their personal life into shared creative pursuits, particularly in the art world, where Poon has broadened McLeish's appreciation for contemporary artists and they frequently attend international exhibitions together, such as Frieze LA. Poon and McLeish welcomed their , Calihan, in the summer following their . Fatherhood has become a central aspect of Poon's life. A key non-romantic relationship in Poon's life is his longstanding friendship with , which originated in childhood and has profoundly shaped his career trajectory in and cultural . The Poon family resides in , where Poon maintains a balance between his prominent public profile and a commitment to family privacy.

Interests and philanthropy

Kevin Poon has maintained an active involvement in music as a DJ and since entering the scene in , where he performed regularly and contributed to the local community. His performances often blended Eastern and Western influences, reflecting his broader cultural interests, and he has organized events like the Blohk Party hip-hop festival to promote emerging artists. Beyond , Poon is an avid watch collector, focusing on and rare pieces since the mid-2000s, driven by personal sentiment rather than investment value. His collection includes notable models, and he draws inspiration from contemporary culture, including , art, and , often influenced by travels to places like for sourcing unique items. These pursuits extend to a lifestyle centered on experiential and global , occasionally shared through travels that foster his creative outlook. Poon's philanthropic efforts emphasize supporting Hong Kong's creative ecosystem, particularly through initiatives that aid youth in and via mentorship programs. He mentors aspiring entrepreneurs at institutions like the , stressing resilience, , and learning from failure to nurture the next generation of talents. Additionally, he has directed profits from cultural projects, such as the 2023 Coach McNugget Art World exhibition, to charities like RMHC Hong Kong, which assists families with terminally ill children. As a recognized cultural influencer, Poon frequently appears in media and panels discussing Asian , including discussions at and the Business of Luxury Summit on bridging art, fashion, and music across the region. In 2025, he spoke at events such as the Summer Series on entrepreneurial mindset and the Gen.T Leaders of Tomorrow. His insights highlight the importance of cross-cultural collaborations in elevating Asian voices globally.

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