Memphis Sounds
The Memphis Sounds were a professional basketball franchise based in Memphis, Tennessee, that played in the American Basketball Association (ABA) during the 1974–75 season.[1]The team represented the third and final name for a franchise that relocated from New Orleans as the Buccaneers in 1970, becoming the Memphis Pros until 1972 and the Memphis Tams from 1972 to 1974, before adopting the Sounds moniker amid ongoing financial difficulties and rebranding efforts.[2][1]
Hosting games at the Mid-South Coliseum, the Sounds compiled a 27–57 regular-season record under coach Joe Mullaney, finishing fourth in the Eastern Division and earning a playoff berth, where they won one game against the Kentucky Colonels before losing the series 4–1.[3][4]
Key contributors included forward George Carter, who averaged 18.4 points per game, and center Mel Daniels, contributing 9.8 points and 9.0 rebounds per game, though the team struggled competitively and with fan attendance throughout its Memphis history.[4][2]
Following the season, the franchise was sold and moved to Baltimore as the Claws, but it folded without playing due to persistent ownership and financial instability.[2]
Franchise History
Origins as New Orleans Buccaneers (1967–1970)
The New Orleans Buccaneers originated as one of the American Basketball Association's (ABA) eleven charter franchises, awarded on February 2, 1967, to a group of local investors that included Sean Morton Downey Jr., L. Torrey Comila, Ronnie Cole, and James A. Ware.[5][6] The ownership syndicate, which later featured prominent figures such as insurance executive Maurice Stern serving as general manager and former state senator Charles Smither, secured the franchise amid the ABA's formation as a rival to the established National Basketball Association (NBA).[7] The team prepared for its inaugural 1967–68 season by hiring coach J.H. "Babe" McCarthy, a veteran from college and minor-league basketball known for his strategic emphasis on disciplined play, and assembling a roster highlighted by guards Larry Brown and Doug Moe, forward Jimmy Jones, and centers Steve Jones and Red Robbins.[8] Playing primarily at the Loyola Fieldhouse—with some games shifting to Tulane Gym and the Municipal Auditorium due to venue capacity and scheduling constraints—the Buccaneers launched the ABA era in New Orleans with a strong 48–30 regular-season record, capturing first place in the Western Division.[9][7] They advanced to the ABA Finals but fell to the Pittsburgh Pipers in seven games, despite averaging 111.7 points per game league-wide second-best offensively. Attendance averaged 2,337 fans per home game, reflecting modest initial interest amid competition from the NFL's expansion New Orleans Saints.[9][7] The 1968–69 season saw continued competitiveness with a 46–32 mark and second-place divisional finish, though the team was swept 4–0 by the Oakland Oaks in the Western Division Finals; attendance rose 60% to about 3,000 per game, buoyed by exciting play from stars like Moe, who led in assists.[8] However, underlying financial strains emerged, as the franchise operated without robust local corporate support and faced rising operational costs in guaranteeing player payrolls through personal loans from owners like Stern and Smither.[7] By the 1969–70 season, performance eroded to a 42–42 record and fifth-place finish, missing the playoffs entirely amid roster turnover and coaching consistency under McCarthy. Attendance declined sharply due to fan disinterest and broader economic pressures, exacerbating debts estimated at hundreds of thousands of dollars.[8][7] In August 1970, facing a $300,000 investment shortfall and inability to attract sufficient local backing—compounded by failed NBA merger talks and antitrust litigation—the franchise was sold for $950,000 to Memphis businessman P.L. "Bob" Blake, who relocated it as the Memphis Pros after the team had previously drawn strong crowds for road games in that market.[8][7]Relocation and Rebranding as Memphis Pros (1970–1972)
The New Orleans Buccaneers franchise, hampered by financial losses and declining attendance averaging under 3,000 fans per game in its final season, was sold on August 21, 1970, to Mississippi businessman P. W. Blake for an undisclosed sum.[10] [6] Ten days later, on August 31, 1970, Blake relocated the team to Memphis, Tennessee, marking the city's entry into major professional basketball as the ABA's newest outpost.[11] [2] The rebranding to the Memphis Pros stemmed from practical constraints rather than thematic inspiration; Blake retained the recently purchased Buccaneers uniforms, which cost $1,000, by simply altering the "Bucs" lettering to "Pros" to avoid additional expenses amid the franchise's precarious finances.[11] [10] This cost-saving measure reflected the ABA's broader instability, where franchises often operated on thin margins. The team adopted the Mid-South Coliseum as its home venue, a 10,000-seat arena that symbolized Memphis's ambition to host professional sports despite limited prior experience.[12] Under Blake's ownership, the Pros debuted on October 20, 1970, retaining much of the Buccaneers' roster, including players like Jimmy Jones and Ron Norris, while appointing Babe McCarthy as head coach to steer the team through its transitional phase.[12] The relocation aimed to capitalize on Memphis's growing regional fanbase and untapped market potential in the Mid-South, though early attendance figures hovered around 4,000 per game, offering modest improvement over New Orleans but underscoring ongoing economic challenges.[2] By the 1971–72 season, persistent underperformance on and off the court—culminating in a 26–58 record—signaled the Pros' short tenure, paving the way for further rebranding in 1972.[13] The Pros era highlighted the ABA's nomadic tendencies, with the move exemplifying how league expansion relied on opportunistic relocations to sustain viability rather than established market strength.[14] Blake's brief stewardship prioritized survival over innovation, as evidenced by the uniform expedient and minimal roster overhaul, setting a pattern of fiscal conservatism that defined the franchise's Memphis years.[15]Transition to Memphis Tams (1972–1974)
Following the 1971–72 season, the Memphis Pros encountered acute financial insolvency after two years of operating losses and mounting debts, prompting a sale to avert relocation or folding.[16][2] On June 13, 1972, Charles O. Finley, the owner of Major League Baseball's Oakland Athletics, purchased the franchise—including its substantial debts—for an undisclosed sum and elected to keep operations in Memphis, viewing it as a viable market despite prior attendance shortfalls.[17][2][18] Finley promptly rebranded the team as the Memphis Tams ahead of the 1972–73 season, selecting the name through a public contest won by "Tams," an acronym for tam o' shanter—a Scottish flat cap—aligning with his flair for gimmicky promotions similar to those employed with the Athletics, such as colorful uniforms and mascot-driven marketing.[14][19][20] To enhance legitimacy, Finley enlisted retired University of Kentucky coach Adolph Rupp as a consultant, leveraging Rupp's stature to attract talent and fans, though this did little to offset the team's underlying operational challenges.[19] Under new head coach Bob Bass, the Tams debuted in October 1972 with garish green-and-yellow uniforms but posted a dismal 24–60 record in 1972–73, ranking sixth in scoring offense (111.5 points per game) while allowing the league's worst defense (118.1 points allowed per game), and drawing sparse crowds at the Mid-South Coliseum.[17][21] The 1973–74 season yielded similarly poor results, with ongoing financial strains under Finley's absentee ownership—marked by unfulfilled promises of investment and marketing pushes—exacerbating low gate receipts and roster instability, ultimately necessitating yet another rebranding to the Sounds for 1974–75.[17][22][2]Final Iteration as Memphis Sounds (1974–1975)
In July 1974, former ABA commissioner Mike Storen assumed direct control of the Memphis franchise, resigning from his league position on July 17 to manage operations amid ongoing financial difficulties.[4] He rebranded the team as the Memphis Sounds, introducing a new red-and-white color scheme and logo designed to revitalize the franchise's appeal and distance it from prior identities like the Tams.[23] This change occurred ahead of the 1974–75 season, with the team debuting under the new name on October 18, 1974, defeating the Spirits of St. Louis 97–92 in the opponent's home opener.[4] The Sounds, coached by Joe Mullaney, compiled a 27–57 regular-season record, finishing fourth in the ABA's Eastern Division.[3] Offensively, they ranked eighth league-wide with 103.5 points per game, but their defense held opponents to 108.9 points per game, placing fourth overall.[3] Key contributors included guard Freddie Lewis, who led the team in scoring during the debut win with 34 points.[4] The team advanced to the playoffs but fell in the Eastern Division semifinals, marking their final postseason appearance.[24] Postseason efforts to stabilize the franchise faltered, as the team failed to meet the ABA's June 1, 1975, deadline for selling 4,000 season tickets and securing new investors.[4] An attempted relocation to Baltimore for the 1975–76 season collapsed, with the franchise folding four days before the October 24 opener due to unresolved financial and ownership issues.[25] This dissolution ended professional basketball in Memphis until the NBA era, highlighting persistent attendance and revenue shortfalls at the Mid-South Coliseum.[2]Ownership and Operations
Key Owners and Management Changes
The franchise relocated from New Orleans to Memphis on August 31, 1970, following its sale on August 21, 1970, to local businessman P.W. Blake, who rebranded it as the Memphis Pros.[11] Blake's ownership faced immediate financial strains, including unpaid player salaries and debts exceeding $110,000 by mid-1972, prompting the sale to Charles O. Finley, the controversial owner of Major League Baseball's Oakland Athletics.[16] Finley acquired the team in June 1972 for the amount needed to settle its debts, renaming it the Memphis Tams after the tam o' shanter hats associated with his baseball franchise's branding, though this move failed to stabilize operations amid declining attendance and losses estimated at over $1 million annually.[2] Finley's tenure ended acrimoniously in 1974 when the American Basketball Association assumed control of the Tams due to persistent financial insolvency and failure to meet league payment obligations, marking the third such intervention for the franchise.[17] To salvage the team, ABA Commissioner Mike Storen resigned his league position in summer 1974 to assume direct operational control, rebranding it as the Memphis Sounds and assembling a group of local investors including musician Isaac Hayes, Holiday Inn founder Kemmons Wilson, and real estate developer Avron Fogelman as co-owners.[2] Storen implemented sweeping management changes, including the dismissal of most front-office staff and coaching personnel except for a few holdovers, while securing short-term financing to complete the 1974–75 season; however, the ownership group received a June 1, 1975, deadline from the league to sell 4,000 season tickets and meet capital requirements, which they ultimately failed to achieve, leading to the franchise's folding after 46 games.[11][14]Financial Instability and Mismanagement
The franchise's financial woes originated shortly after its relocation to Memphis as the Pros in August 1970, when owner P.W. Blake absorbed $200,000 in losses within the first two months of the 1970–71 season, forcing him to cede control to the ABA.[13] A subsequent public stock offering on February 12, 1971, under Memphis Area Sports Inc., drew investments from over 4,000 local shareholders but fell short of the league's valuation, yielding less than $800,000 and necessitating another ABA takeover by the end of the 1971–72 season amid persistent operational deficits and inadequate attendance, such as only 180 season tickets sold before the 1970–71 opener.[13] These early instabilities stemmed from limited venue availability at the Mid-South Coliseum—restricted to 31 dates, many midweek—and a lack of community engagement programs, which hampered revenue generation.[13] Charles O. Finley's acquisition of the team on June 13, 1972, and rebranding to the Tams initially raised hopes due to his resources from owning the Oakland Athletics, but his tenure amplified mismanagement through drastic cost reductions, including the elimination of printed game programs, mimeographed lineup sheets, and demands for players to fund their own publicity photos, alongside rapid roster cuts like those of Ron Franz and Merv Jackson to trim payroll.[17] Finley's absenteeism—he rarely attended games—and erratic decisions, such as exploring a relocation to St. Paul, Minnesota, in early December 1972 without resolving Memphis commitments, contributed to 19 players and 24 transactions in the 1972–73 season alone, while the front office closed after the 1972–73 campaign and arrived at the 1973 training camp on September 10 without a head coach.[17] By the 1973–74 season, with a league-worst 21–63 record and annual losses exceeding $550,000 as cited by Finley himself, he outright refused to cover further bills, prompting the ABA to assume operations and sustain the team through league-funded payments.[17][26] Rechristened the Sounds for 1974–75, the franchise saw Mike Storen, former ABA commissioner, appointed operator on July 17, 1974, alongside local backers like singer Isaac Hayes and Holiday Inn founder Kemmons Wilson joining in July, yet these efforts faltered amid ongoing lease disputes at the Mid-South Coliseum and insufficient revenue despite attendance peaks like 8,417 for a March 28, 1975, game against the New York Nets.[4] The team averaged approximately 4,441 fans per home game—its highest in Memphis—but owners Hayes and Wilson encountered personal financial strains, failing to meet ABA commissioner Tedd Munchak's June 1, 1975, ultimatum to sell 4,000 season tickets, attract viable investors, and secure improved arena terms.[4] This collapse led to the franchise's sale in August 1975 to Baltimore investors, who rebranded it the Claws; it folded after preseason without playing regular-season games due to unresolved debts, underscoring the cumulative toll of serial ownership neglect and structural undercapitalization in a smaller market.[4]Venue and Attendance Realities
The Memphis Sounds, along with their predecessor iterations as the Pros and Tams, played their home games at the Mid-South Coliseum, a multi-purpose arena in Memphis, Tennessee, that opened in 1964 with a capacity of approximately 11,000 for basketball.[4] The venue hosted a variety of events including concerts, wrestling, and minor league hockey, which sometimes conflicted with scheduling for the ABA team, as seen in the Pros' inaugural 1970-71 season when the arena's bookings limited early home games.[14] Attendance at Mid-South Coliseum for Memphis ABA games consistently fell short of the venue's potential, averaging around 3,000 fans per home game in the early years despite promotional efforts and initial enthusiasm. For the 1970-71 Memphis Pros season, the team drew an average of 2,963 fans across 42 home games, totaling 124,431 attendees.[27] By the Tams era in 1973-74, figures had declined to an average of 2,331 per game, reflecting waning interest amid on-court struggles and operational challenges.[14] In the Sounds' final 1974-75 season, attendance patterns showed variability tied to performance, with low turnouts like 1,928 for a January 7 game against St. Louis but spikes during a late winning streak, including four consecutive home crowds over 6,000 and a peak of 8,417 on March 28 against the New York Nets featuring Julius Erving.[4] The home opener drew 4,010, and a playoff game against the Kentucky Colonels attracted 4,771, yet overall averages remained depressed, dropping further from prior seasons due to poor early results and contributing to the franchise's financial distress.[4] These realities underscored broader issues of limited local support for the ABA in Memphis, where the team competed against established entertainment options at the Coliseum and lacked the drawing power of NBA-caliber stars consistently.[14]Team Personnel and Performance
Coaches and Strategic Approaches
Joe Mullaney served as the head coach of the Memphis Sounds for their sole season in 1974–75, having been hired in August 1974 by the franchise's new ownership group led by former ABA commissioner Mike Storen.[4] Mullaney brought extensive professional coaching experience, including leading the Los Angeles Lakers to the 1969–70 NBA Finals, guiding the Kentucky Colonels to the 1971–72 ABA Finals, and coaching the [Utah Stars](/page/Utah Stars) to the 1973–74 ABA championship while earning ABA Coach of the Year honors that season.[3][4] Under Mullaney, the Sounds adopted a deliberate, patterned offensive style emphasizing veteran leadership and structured play to compensate for roster inconsistencies, including early-season injuries to centers Mel Daniels and Tom Owens.[4] The team prioritized defensive solidity, allowing 108.9 points per game (fourth-best in the ABA), which reflected Mullaney's focus on rebounding and containment rather than high-tempo scoring; offensively, they averaged a league-low 103.5 points per game, ranking eighth out of ten teams.[3] This approach yielded mixed results, with the Sounds starting 6–18 but improving to 21–39 thereafter through better team cohesion and mid-season acquisitions like Owens, ultimately securing a 27–57 record, fourth place in the Eastern Division, and a playoff berth—the franchise's first since 1970–71—before a 4–1 loss to the Kentucky Colonels in the division semifinals.[3][4] Mullaney's tenure highlighted the challenges of rebuilding with a mix of aging ABA stalwarts like Daniels (9.8 points, 9.0 rebounds per game) and newcomers, relying on trades—such as acquiring Owens and dealing Freddie Lewis—to address frontcourt weaknesses rather than overhauling the backcourt's guard-oriented playmaking led by Chuck Williams (15.8 points, 5.1 assists per game).[3][4] Despite the playoff appearance, the strategy's emphasis on patterned execution over ABA flair underscored the Sounds' transitional instability, contributing to their 47.0% field goal defense (league average) but persistent offensive inefficiencies.[3]Roster Composition and Key Contributors
The 1974–75 Memphis Sounds roster featured 14 players, emphasizing a core of seasoned ABA veterans acquired to provide stability and playoff experience, supplemented by limited local talent and younger contributors.[3] New owner Mike Storen prioritized assembling established professionals, including several former Indiana Pacers standouts such as center Mel Daniels, guard Freddie Lewis, and forward Roger Brown, who brought championship pedigree from prior ABA successes.[4] The sole holdover from the previous Memphis Tams iteration was local guard Larry Finch, a Memphis State product, representing an effort to connect with the community amid roster turnover.[4] This composition reflected a strategic shift toward veteran leadership over rebuilding with rookies, though injuries and trades—such as Lewis for center Tom Owens after six games—disrupted continuity.[4] Key contributors included forward George Carter, who led the team in scoring with 18.4 points per game alongside 7.1 rebounds and 3.1 assists, leveraging his veteran savvy as a consistent offensive threat.[3] Center Tom Owens emerged as the top rebounder at 11.4 per game after his midseason acquisition, adding 15.7 points and anchoring the frontcourt defense.[3] Guard Chuck Williams provided backcourt orchestration with 7.1 assists per game and 14.5 points, stabilizing playmaking despite the team's overall offensive struggles (103.5 points per game league-wide rank: 8th of 10).[3] Other notable performers included guard Rick Mount, who averaged 20.1 points early before a shoulder injury sidelined him for 58 games, and forward Stew Johnson, who scored a career milestone 40 points against St. Louis on January 15, 1975, tying an ABA single-game record at the time.[4] Mel Daniels, despite reduced output of 9.8 points and 9.0 rebounds per game—potentially impacted by age and prior wear—offered rebounding expertise and leadership, contributing 15 rebounds in a late-season win over Denver on March 1, 1975.[4] Bench players like forward Collis Jones provided steady depth, while the veteran influx helped secure the franchise's first playoff appearance since 1970–71, though the group finished 27–57 overall.[3][4]| Player | Position | Key Stats (Per Game) |
|---|---|---|
| George Carter | SF | 18.4 PTS, 7.1 REB[3] |
| Tom Owens | C | 15.7 PTS, 11.4 REB[3] |
| Chuck Williams | PG | 14.5 PTS, 7.1 AST[3] |
On-Court Results and Statistical Overview
The Memphis-based ABA franchise, operating as the Pros (1970–72), Tams (1972–74), and Sounds (1974–75), recorded 139 wins and 281 losses (.331 winning percentage) across five seasons.[1] The team advanced to the playoffs only twice, reaching the division semifinals in 1970–71 (as the Pros, losing to the Indiana Pacers) and 1974–75 (as the Sounds, losing to the Kentucky Colonels 3–4).[1] No series victories were achieved, reflecting consistent competitive struggles against stronger ABA opponents like the Pacers, Nets, and Stars.[1] Seasonal results highlighted progressive decline followed by a modest rebound:| Season | Team Name | Record | Division Finish | Playoffs |
|---|---|---|---|---|
| 1970–71 | Pros | 41–43 | 3rd (West) | Lost Division Semifinals |
| 1971–72 | Pros | 26–58 | 5th (West) | Did not qualify |
| 1972–73 | Tams | 24–60 | 5th (East) | Did not qualify |
| 1973–74 | Tams | 21–63 | 5th (East) | Did not qualify |
| 1974–75 | Sounds | 27–57 | 4th (East) | Lost Division Semifinals |