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Steve Rickard

Sydney Mervyn Batt (3 September 1929 – 5 April 2015), known professionally as Steve Rickard, was a New Zealand professional wrestler, trainer, promoter, and television host who became the central figure in establishing and popularizing professional wrestling in his home country. After beginning his career as a policeman and transitioning to wrestling in the 1960s, Rickard competed internationally, facing notable opponents such as King Kong Bundy and André the Giant, while capturing titles including the NWA New Zealand Heavyweight Championship multiple times and the NWA British Commonwealth Championship a record eight times. As a promoter through All Star Pro Wrestling, he revolutionized the industry by bringing international stars to New Zealand and exporting local talent abroad, significantly expanding its reach into Southeast Asia. Rickard's most enduring legacy stems from co-hosting and producing the weekly television program On the Mat from 1975 to 1984, which aired matches featuring both domestic and global wrestlers, drawing large audiences and embedding wrestling into New Zealand popular culture. Later serving as president of the National Wrestling Alliance in the 1990s, he was remembered by peers and family as an honest and passionate "straight-shooter" dedicated to the sport.

Early Life and Amateur Career

Childhood and Entry into Wrestling

Sydney Mervin Batt, professionally known as Steve Rickard, was born on September 3, 1929, in Napier, New Zealand. At age 14, Batt left school and immediately joined a local wrestling club in Napier, marking his initial foray into the sport and the onset of dedicated physical training that would define his trajectory. This step reflected the era's norms for youth in regional New Zealand, where early workforce entry was common amid limited formal education opportunities.

Amateur Wrestling Development

Rickard commenced his involvement in at age 14, joining a local club in immediately after leaving to support his family through multiple jobs. This early entry marked the start of a prolonged phase of non-professional competition, during which he honed foundational techniques amid the demands of regional domestic circuits. His progression emphasized disciplined training regimens that built grappling proficiency and physical resilience, contributing to his status as an accomplished wrestler within New Zealand's wrestling community. Local successes in club-level events underscored empirical gains from sustained effort rather than prodigious talent, laying the groundwork for advanced skill application without commercial incentives. Mentorship from club coaches influenced his technical maturation, fostering a readiness for competitive escalation while prioritizing ideals of fair contest over monetary gain. This developmental trajectory, rooted in New Zealand's grassroots wrestling environment, preceded his shift to professional avenues after years of dedicated engagement.

Professional Wrestling Career

Professional Debut and Global Journeymanship

Rickard entered in 1959, following a foundation in amateur competition that provided him with foundational skills and endurance. His initial paid occurred within local circuits in and neighboring , where he adapted to the performative and athletic demands of staged bouts, emphasizing holds, submissions, and crowd engagement over pure athletic contests. These early appearances, often in regional halls, numbered in the dozens annually, allowing him to refine timing and resilience against opponents varying in size and technique. By the early , Rickard had become a wrestler, undertaking prolonged across continents to secure bookings and income. He competed extensively in , including and the , as well as —particularly , , , and —where was emerging or unfamiliar to local audiences. These travels, spanning multiple countries per tour, exposed him to diverse ring styles: the stiff, shoot-influenced approaches in contrasted with the more theatrical elements in North American promotions, compelling adaptations in pacing, striking, and narrative selling. Matches accumulated rapidly, with Rickard logging over a hundred contests yearly across venues from arenas to makeshift rings, fostering versatility but at the cost of irregular pay and constant mobility. The journeyman's existence underscored the profession's causal realities: earnings fluctuated with gate draws and promoter reliability, often insufficient to offset travel expenses or medical needs from accumulated injuries like joint strains and contusions from high-impact falls. Yet this peripatetic phase sharpened Rickard's proficiency through sheer volume, enabling him to counter varied threats— from agile technicians to power-based heavies—without the stability of territorial contracts, a pattern common among independent grapplers of the era prior to consolidated federations.

Key International Tours and Incidents

In , during a tour with the Japanese Wrestling Association, Steve Rickard participated in wrestling promotions in , where he introduced time-limit matches to replace the traditional round-based format akin to . These events drew large crowds, but fan dissatisfaction peaked in a six-man match involving Rickard, Earl Black, and Czaya against opponents, which concluded after 40 minutes in a time-limit draw perceived by spectators as a cheat. The ensuing riot saw fans hurling bricks and bottles while setting the ring ablaze, forcing the wrestlers to barricade themselves in a broom cupboard for over a day until intervened; Black later recounted, "We were fighting for our lives," highlighting the unscripted peril from volatile audience reactions in the region. The same tour extended to Jakarta, Indonesia, where Rickard, Black, and Czaya staged a publicity brawl at the airport terminal upon arrival against local wrestlers, intending to generate buzz for upcoming shows. This stunt rapidly escalated into widespread civil unrest involving a mass of spectators, with security forces and soldiers firing shots amid the chaos, compelling the group to flee in a light aircraft under gunfire; Rickard urged the pilot to take off immediately, as Black described, "The army was still shooting at us." The incident underscored wrestling's exposure to geopolitical tensions and crowd volatility in unstable areas, where promotional tactics could trigger genuine threats beyond controlled ring action.

Return to New Zealand and Local Establishment

Following extensive international tours throughout the , including stints in , , and the , Steve Rickard returned to in the early 1970s to leverage his gained experience and reputation. This period marked a strategic shift toward local consolidation, where he positioned himself against visiting international wrestlers to demonstrate his capabilities in familiar territory. His reliable execution of holds, stamina in extended matches, and crowd-engaging style differentiated him from transient imports, fostering recognition as a dependable domestic talent capable of sustaining interest through merit-based performances rather than scripted spectacle. A pivotal bridge in this transition was Rickard's 1970 tour of , undertaken at the behest of his friend Czaja after Czaja's injury prevented him from fulfilling bookings. Adopting the gimmick of "Young Kong"—Czaja's fictional son—to culturally resonate with audiences familiar with the elder wrestler's notoriety, Rickard adapted by emphasizing and familial legacy narratives for revenue generation. The succeeded in drawing crowds, exemplified by his 50-minute victory over local favorite Tiger Sucha Singh in , after which spectators hoisted him aloft in approval, underscoring the gimmick's appeal in adapting to regional preferences without diluting core wrestling fundamentals. Back in , Rickard's initial post-return bouts against imports, such as in venues, further solidified his draw. These encounters highlighted his technical edge and endurance, often extending into grueling exchanges that emphasized individual prowess over promotional hype, thereby building audience loyalty through verifiable in-ring consistency. Such performances, absent specific championship pursuits at this stage, laid the groundwork for his emergence as a key local figure by prioritizing empirical results like match longevity and fan retention over narrative embellishments.

All Star Pro Wrestling Involvement


Steve Rickard established All Star Pro Wrestling in 1962, succeeding the Dominion Wrestling Union, which he had managed following its founder's death in 1959. As the primary promoter, Rickard curated events featuring a blend of domestic New Zealand talent and imported international wrestlers to cultivate audience interest in a geographically isolated market.
Rickard's booking decisions emphasized high-draw foreign stars, exemplified by appearances from , alongside reliable local performers to maintain competitive matches and storyline continuity. This approach facilitated expansion into larger venues, including stadiums, where attendance grew to exceed 10,000 for select major events. Operational sustainability required navigating New Zealand's island geography, with Rickard coordinating inter-island travel and scheduling to enable regular tours despite inherent logistical hurdles like transportation costs and timing constraints. Innovative promotional methods, such as targeted event packaging, underpinned All Star's longevity as the dominant circuit for over two decades, though broader industry shifts contributed to eventual decline in the 1980s.

On the Mat Television Hosting

Steve Rickard co-hosted the television series On the Mat from its inception in 1975 until 1984, serving as the primary commentator alongside Ernie Leonard. The half-hour weekly program, produced for Television , featured matches filmed at venues like Canterbury Court, with Rickard delivering technical play-by-play analysis of in-ring maneuvers and holds. His commentary focused on explaining the athletic and strategic elements, aiming to educate viewers on the intricacies of wrestling techniques while maintaining an engaging narrative during bouts. Rickard's role extended beyond mere narration; as a wrestler and promoter, he shaped the show's content to highlight both local and talent, contributing to its status as a staple of broadcasting during the era. The program aired consistently on Sundays, fostering a dedicated audience by blending live-action footage with Rickard's insights, which demystified the physical demands and choreographed sequences presented as competitive encounters. This format helped elevate wrestling's visibility in households, though specific viewership ratings remain undocumented in available records; contemporaries recall it as one of the era's most-watched sports-related shows, reflecting its cultural resonance. While praised for entertaining and informing audiences on wrestling's spectacle, On the Mat under Rickard's guidance perpetuated the mid-20th-century convention of portraying as a legitimate athletic contest, despite its underlying scripted nature—a practice common to the industry but later scrutinized for blurring with . Rickard's straightforward, promoter-informed perspective avoided overt breaks, prioritizing viewer immersion over disclosure of backstage realities, which aligned with the show's goal of sustaining wrestling's popularity amid competing television fare. The series concluded after nine years, having solidified Rickard's television legacy in promoting the domestically.

The Main Event and NWA Engagements

In 1990, Steve Rickard produced The Main Event, a short-lived television wrestling program broadcast on TV3 in that ran for 11 episodes and showcased a mix of local talent alongside international competitors to revive interest in the sport following the decline of his earlier On the Mat series. The format emphasized high-profile bouts and storylines, drawing on Rickard's promotional network to feature guest appearances by established wrestlers, which aimed to bridge local scenes with broader professional circuits despite the era's fragmented territorial system. As the 's New Zealand affiliate through , Rickard organized events incorporating NWA-sanctioned matches, including title defenses that imported global champions to bolster event draw and perceived authenticity. A pivotal example occurred during the March 1984 tour, where World Heavyweight Champion , seeking to aid Rickard's struggling promotions, agreed to a title change in , losing the championship to in a scripted switch that unfolded before local audiences and elevated the territory's status by associating it directly with the NWA's premier storyline. This partnership with NWA leadership allowed Rickard to host defenses involving stars like Race against regional challengers, such as brief appearances against figures like Clayborne, fostering narratives that integrated New Zealand wrestlers into international feuds. These engagements causally enhanced local wrestling's legitimacy by leveraging branding and world-title prestige to attract crowds and media attention in a geographically isolated , where live events depended on imported talent for viability; however, territorial limitations—such as restricted television syndication and competition from emerging U.S. national expansions—constrained sustained growth, as Rickard's cards could not compete with the scale of mainland promotions. In 1981, Rickard further solidified ties by introducing the NWA Australasian Tag Team Championship under , enabling ongoing defenses that featured touring teams and reinforced sanctioning body dynamics without overextending local resources.

Later Matches and Retirement

In the 1980s, Steve Rickard shifted to a reduced in-ring schedule, appearing primarily in veteran roles amid his growing promotional responsibilities, reflecting the cumulative physical strain from over two decades of international tours involving high-impact matches against formidable opponents. Early in the decade, he teamed with to capture the inaugural Australasian Tag Team Championship, showcasing his enduring skill in tag competition despite advancing age. He also secured his third New Zealand Heavyweight Championship in 1983 by defeating John DaSilva in a final, underscoring his status as a top draw in local events. Sporadic high-profile bouts persisted through the mid-1980s, such as his September 8, 1986, challenge against Jerry Lawler for the NWA British Commonwealth Heavyweight Championship at Aloha Stadium in Hawaii, where the physical demands highlighted the toll of prolonged exposure to rigorous travel and combat-style wrestling. These appearances grew infrequent as wear from repeated injuries and global itineraries—common in the era's unyielding professional wrestling circuit—necessitated a wind-down, prioritizing sustainability over sustained full-time competition. Rickard formally retired from active in-ring wrestling in 1989 at age 60, marking the end of a career spanning three decades and hundreds of documented matches across continents, with the decision driven by the irreversible physical deterioration inherent to the profession's grueling nature rather than any singular event. No specific farewell match was publicly highlighted, aligning with a low-key transition that allowed him to mentor emerging talent informally while ceasing competitive participation.

Promotional and Business Activities

Wrestling Promotion in

Steve Rickard established consistent touring circuits throughout , utilizing local venues to expand wrestling events from modest halls to larger regional and national gatherings, thereby cultivating widespread audience engagement. His approach involved scheduling regular shows across urban and rural areas, which helped sustain interest and attendance over multiple decades. In terms of talent development, Rickard focused on grooming domestic wrestlers alongside importing international competitors, which elevated the overall quality and appeal of promotions. This strategy not only built a pipeline of skilled performers but also exposed local talent to global styles, contributing to long-term industry growth. Economically, Rickard demonstrated pragmatic management by relying on gate receipts supplemented by television partnerships, particularly through producing the weekly On the Mat program from 1975 to 1983, which aired matches and increased visibility to drive live event turnout. This integration countered perceptions of wrestling as a fleeting spectacle by ensuring financial viability through diversified revenue streams. Successes included fostering deep fan loyalty, as evidenced by the sustained popularity during wrestling's "golden age" in , with events drawing consistent crowds until the mid-1980s. However, challenges arose from competition with established sports like , which eroded and highlighted sustainability issues, ultimately prompting the sale of his promotion in 1985.

Other Entrepreneurial Ventures

Prior to his prominence in , Rickard served as a in New Zealand's Criminal Investigation Branch, applying a disciplined approach honed in to his early career pursuits. This role predated his full-time entry into wrestling in the and reflected his foundational commitment to structured authority and community order, skills that paralleled the physical and regulatory demands of the ring. In 1984, Rickard and his wife acquired the Hutt Park Hotel in , near , transforming it into a viable enterprise that they managed for 15 years until approximately 1999. The venture capitalized on his established local recognition from wrestling and appearances, drawing patrons familiar with his persona and fostering a venue that hosted social gatherings tied to his broader public profile. This ownership demonstrated his entrepreneurial adaptability, shifting from athletic performance to business management amid the demands of and retirement from active competition in 1989.

Personal Life and Later Years

Family Background and Relationships

Steve Rickard married Lorraine, with whom he shared a long-term partnership that lasted until her death in 2010; the couple would have marked 60 years of marriage in January 2015. Rickard and Lorraine had three sons: Tony, Ricky, and Stephen. The family relocated from Napier to Wellington during Rickard's early career transition, maintaining close ties despite subsequent relocations. In his later years, following Lorraine's passing, Rickard resided on Australia's with son from 2010 onward, and later with and in , reflecting ongoing familial support.

Health Decline and Death

In his later years, Steve Rickard relocated from to the in , , where he lived with his sons and . He was diagnosed with around 2013, which progressed over the subsequent two years and necessitated placement in . Rickard died on April 5, 2015, at the age of 85, following the advanced stages of his . His body was returned to for a in Napier on April 13, 2015, which was attended by a large crowd. While direct causation for his remains unestablished in public records, repeated head trauma from decades of has been correlated in medical studies with increased risk of neurodegenerative conditions like in athletes.

Championships, Accomplishments, and Legacy

Wrestling Titles and Honors

  • NWA New Zealand Heavyweight Championship (3 times): First reign won by defeating Al Hobman in 1963; second by defeating in 1964; third by defeating in 1984.
  • NWA British Empire/Commonwealth Heavyweight Championship (8 times): Record number of reigns, defended primarily in promotions from the 1960s onward.
  • NWA Australasian Heavyweight Championship (1 time): Won in 1964 during regional tours.
Rickard also partnered with to hold an early version of the Australasian Tag Team Championship, awarded in 1981 under his promotional banner.

Influence on New Zealand Wrestling

Rickard's influence extended beyond his in-ring career and promotional efforts, as he trained numerous wrestlers, thereby institutionalizing professional techniques and standards in 's wrestling scene. Beginning with grapplers and progressing to professionals, he imparted skills honed from his international experiences, fostering a generation of performers who emphasized athleticism and showmanship. This training legacy contributed to a merit-based development system, where local talent could compete alongside imported stars, elevating overall quality without reliance on unverified narratives of legitimacy. Through his All Star Pro Wrestling promotion and television programs like On the Mat, which aired weekly for nine years starting in the 1970s, Rickard revolutionized public engagement with wrestling in New Zealand, marking the sport's golden age. These initiatives drew consistent viewership, building a sustained fan base that persisted post-retirement, as evidenced by the continued popularity of wrestling events and later shows like The Main Event in the 1990s. His approach integrated television effectively, expanding reach beyond live events and embedding wrestling into national culture, with metrics such as household name status for promoters and wrestlers underscoring the shift. While Rickard's dominance as the primary promoter invited observations of monopolistic elements, his operations demonstrably spurred growth through competitive bookings and international alliances under the , prioritizing performer merit over insular control. This framework influenced subsequent promotions, including modern entities like , which credit the 1980s television era pioneered by Rickard for reviving national interest. His contributions thus established a professional blueprint, emphasizing causal links between structured training, media exposure, and enduring audience loyalty rather than unsubstantiated dismissals of the entertainment form.

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