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Vickie Winans

Vickie Winans (born Viviane Bowman; October 18, 1953) is an American gospel singer, songwriter, actress, and comedian renowned for her powerful vocals, dynamic stage presence, and contributions to contemporary gospel music. Born and raised in Detroit, Michigan, as the seventh of twelve children in a deeply religious and musical family, Winans began singing in church at age eight and launched her solo career in 1987 with the album Be Encouraged, which peaked at No. 3 on the Billboard Gospel chart. Over four decades, she has released more than a dozen albums, many reaching the Top Ten on Billboard's gospel charts, including Bringing It All Together (2003) and How I Got Over (2009), while earning seven Grammy Award nominations, eight Stellar Awards, and induction into the Stellar Awards Honor of Distinction Club in 2015. Winans's early influences stemmed from her Pentecostal upbringing and family involvement in music; her mother, Mattie Bowman, was a local singer, and Winans performed with relatives before joining the Winans family group after marrying in 1978. Her career highlights include signature songs like "We Shall Behold Him" and "Shake Yourself Loose," as well as ventures into and , such as starring in the production Don't Get God Started and her 2004 stage play Torn Between Two Loves, which she wrote and produced. Despite personal challenges, including three divorces, a miscarriage, vocal surgery, and label disputes with companies like Geffen and , Winans has maintained a rigorous touring schedule of up to 200 performances annually and founded her own label, Destiny Joy Records. She is a mother to two sons, including R&B producer and musician Jr., and married businessman Joe McLemore in 2003 (divorced). Often called the "hardest-working woman in gospel music," Winans has appeared on major platforms like The Oprah Winfrey Show, the Grammy Awards, and The Arsenio Hall Show, blending spiritual messages with humor in her live shows and comedy specials like Share the Laughter (1999). In recent years, she has continued to perform at high-profile events, including an Ecumenical Service at Tuskegee University in September 2025, and co-developed the faith-based court show Church Justice with her son Marvin Winans Jr., which premiered segments in October 2025. Through her company Viviane, Inc., she remains an influential entrepreneur and philanthropist in the gospel community.

Early life

Childhood and family background

Vickie Winans was born Viviane Bowman on October 18, 1953, in , . She was the seventh of twelve children born to Mattie A. Bowman, a and local singer, and Aaron Bowman, a who worked as a , carpenter, and . Raised primarily in Ecorse, a working-class suburb near Detroit, Winans grew up in a large family that emphasized strong Christian values and community ties. The household's deep religious commitment, centered around church attendance and faith-based living, profoundly influenced her early moral and spiritual development amid the challenges of mid-20th-century urban life. Her father's multiple jobs supported the family in Detroit's industrial economy, where African American households like theirs faced socioeconomic pressures during the post-World War II era of migration and segregation. Family life revolved around close-knit routines in their bustling home, with Winans sharing everyday experiences among her eight sisters and three brothers, including noted guitarist Tim Bowman. While specific non-musical pursuits from her formative years are not widely documented, the Bowman children's upbringing fostered resilience and familial bonds through shared chores and religious observances that shaped Winans' foundational sense of purpose and perseverance.

Musical beginnings

Vickie Winans grew up in a large of twelve children where music and faith were central to daily life. Her parents, committed Christians, encouraged singing as a form of worship, with her mother, Mattie Bowman, herself a singer who led family harmonies at home. This religious environment motivated young Viviane to explore her vocal talents early, often performing informally with her siblings in the living room after school. At the age of eight, Bowman joined the choir at the International Center in , where she delivered her first solo performance, astonishing the congregation with her powerful and mature voice. Her sister reportedly exclaimed to their mother, "Mama, Vickie can sing for real," highlighting the immediate recognition of her exceptional talent. These early church experiences honed her ability to lead harmonies and convey deep emotion through song, laying the foundation for her distinctive style characterized by and heartfelt delivery. During her teenage years in the 1960s and 1970s, Bowman formed an informal gospel singing group with her sisters, practicing harmonies that echoed the vibrant Detroit gospel scene of the era. Detroit, a major hub for Black gospel music, featured influential churches like Greater Grace Temple and artists such as Mattie Moss Clark and the Clark Sisters, whose traditional and evolving styles permeated local performances and inspired young singers like Bowman. Local influences from this period, including soulful choir traditions and community events, shaped her performing habits, emphasizing improvisation, call-and-response techniques, and a blend of reverence and exuberance in her vocal approach.

Career

Early career (1985–1993)

Vickie Winans entered the professional scene following her marriage to , a member of the prominent group, in June 1978, which led her to adopt the Winans surname and integrate into the family's musical legacy. This union provided her with initial exposure within circles and facilitated her transition from informal singing to a structured career. By the mid-1980s, she began performing at church events and regional gatherings, gradually building a dedicated following among urban and Midwestern audiences. Winans signed with Light Records and released her debut album, Be Encouraged, in 1987, marking her first major recording effort under professional production oversight by the label. The album featured a mix of original songs and covers, including the ballad "Sweeter Than the Honeycomb" co-written with , and showcased her versatile vocal style blending traditional with contemporary elements. It achieved modest commercial success, peaking at number three on Billboard's Gospel Albums chart and spending over thirteen weeks on the listing, which helped establish her presence in the genre. During the late 1980s and early 1990s, Winans continued with Light Records for her follow-up album Total Victory in 1989, which further honed her songwriting and performance skills amid ongoing live appearances at gospel conventions and church circuits in and surrounding areas. By 1991, she transitioned to (in association with for distribution), releasing The Lady, an effort that involved greater personal input in production and reflected her growing confidence as an artist. These early recordings and performances solidified her regional fanbase, setting the stage for broader recognition through consistent touring with family ensembles like Family Tour in 1992.

Breakthrough period (1994–2001)

In 1994, Vickie Winans established Viviane, Inc., her own management and publishing company, to oversee her music publishing, booking, and personal career direction, marking a pivotal step toward greater artistic independence. This self-management entity allowed her to navigate the industry more autonomously following earlier label experiences. That same year, she signed with Intersound Records and released her self-titled fourth studio album, Vickie Winans, on August 16, which peaked at number 10 on the Top Gospel Albums chart and featured tracks like "Work It Out" that showcased her evolving blend of traditional gospel with contemporary flair. However, vocal challenges arose during this period, as Winans developed nodes on her vocal cords, temporarily impacting her performances but not halting her momentum. Winans' breakthrough solidified in 1997 with the release of her live album Live in Detroit through Platinum, capturing a high-energy performance at her hometown's New Bethel Baptist Church and selling over 200,000 units. The album's standout single, "Long As I Got King Jesus (Don't Need Nobody Else)," featuring the Straight Gate Mass Choir, became a signature hit, resonating widely for its uplifting message and dynamic arrangement, further elevating her profile in circles. This project represented a shift toward major-label under , enhancing production quality and reach compared to her prior independent efforts. By the late 1990s, Winans expanded into additional media, appearing on shows like , , and in 1999, which broadened her audience beyond traditional listeners. Her early acting ventures also gained expanded visibility during this era, building on her 1989 lead role as the female vocalist in the Broadway musical Don't Get God Started!, a revue composed by her then-husband that highlighted themes of faith and morality through song. The production's success in theater circuits carried into the , aligning with her rising music career and contributing to her multifaceted public persona as a performer.

Peak commercial success (2002–2009)

Vickie Winans achieved her greatest commercial prominence in the music industry during the mid-2000s, marked by a series of chart-topping albums under Verity Records that solidified her status as a leading contemporary artist. Her fifth studio album, Bringing It All Together, released in May 2003, debuted at number one on Billboard's Top Albums chart and maintained the position for eight consecutive weeks, driven by its blend of uplifting anthems and personal testimonies. The lead single, "Shake Yourself Loose," became a standout hit, encouraging listeners to break free from personal struggles through its energetic arrangement and resonated widely within the genre. This success earned Winans a Grammy nomination for Best Contemporary Gospel Album at the in 2004, highlighting her evolving artistry that built upon earlier breakthrough efforts. Following this peak, Winans released Woman to Woman: Songs of Life in August 2006, a double-disc set that addressed themes of female empowerment, relationships, and spiritual resilience, further cementing her appeal to diverse audiences. The album quickly ascended to on the Top Albums chart, reflecting its commercial dominance and critical reception for tracks like "It's Alright" that combined R&B influences with messages. Winans' heightened visibility during this era extended beyond circles, with appearances on platforms such as , BET programs, and , which broadened her crossover reach and introduced her music to secular viewers. Winans capped this prolific phase with How I Got Over in August 2009, her eighth studio , which also debuted at on the Top Albums chart and featured triumphant songs of faith and perseverance. The exemplified her signature style of motivational , earning a Grammy nomination for Best Traditional Album at the . These releases collectively showcased Winans' ability to dominate the market while infusing her work with empowering narratives that transcended traditional boundaries, amassing widespread acclaim and sales in the process.

Later career and activities (2010–present)

Following the commercial peak of her career in the late , Vickie Winans shifted toward a more diversified portfolio of activities, with limited new music releases but sustained engagement in , , and ministry. Her final studio album, How I Got Over (2009), marked the end of her regular album output, as no subsequent full-length projects have been released through 2025. In , she promoted the album through the music video and Release It, which depicted personal stories of overcoming adversity set to the . That same year, Winans expanded into radio with the launch of Sunday Morning Praise with Vickie Winans, a three-hour program airing weekly on 105.9 in starting August 14, 2011. Throughout the 2010s, Winans maintained a strong presence through live performances and gospel ministry, often blending music with inspirational speaking at church events and conventions. She performed at major gatherings, such as the 2012 COGIC Women's International Convention Gospel Music Explosion, where she delivered high-energy sets of her signature hits. In 2014, she headlined a concert at the Mabee Center in Tulsa, showcasing her enduring appeal to gospel audiences. Winans also hosted a pilot for the BET series Gospel Comic View: A Time to Laugh in January 2010, incorporating her comedic talents alongside her musical ministry, though the show ultimately did not air. These activities underscored her role as a multifaceted figure in gospel, emphasizing encouragement and faith-based outreach over new recordings. In the 2020s, Winans continued to pivot toward media and theater while reflecting her ongoing influence through tributes and virtual engagements. She took on a prominent role in the gospel stage play Tell 'Em I'm Gonna Make It, performing during its Tampa run on April 20, 2024, at the Westshore Family , where the production highlighted themes of perseverance through faith. By 2025, she co-created and starred in the faith-based courtroom series Church Justice with her son Marvin Winans Jr., a show blending principles with ; a sneak peek aired on on October 2, 2025, featuring segments on church etiquette and family conflicts. Winans has also participated in recent live tributes and performances, such as her rendition of "Keep Hope Alive" at the 2025 Tribute in , affirming her lasting impact without pursuing major new albums.

Business ventures

Viviane, Inc.

Viviane, Inc. was established in 1994 by Vickie Winans as a personal management and publishing firm based in , , coinciding with her shift toward greater independence during a transitional period in her professional life. As of the company, Winans has managed her own affairs through this entity, which primarily handles artist management, music publishing, and booking services for herself and affiliated artists. The company's key functions include tour booking, , and branding initiatives, allowing Winans to oversee her concert schedules and promotional efforts directly. During the 1990s and 2000s, Viviane, Inc. played a pivotal role in operations following Winans' 1995 divorce, when she began self-managing to navigate industry challenges and secure performance opportunities, such as appearances at major convocations. This hands-on approach enhanced her negotiating power for post-breakthrough engagements, contributing to sustained touring of nearly 200 shows annually and fostering long-term career stability without reliance on external managers. Over time, Viviane, Inc. evolved to provide broader multimedia support, encompassing branding and promotional strategies that complemented Winans' live performances and public persona, while deliberately avoiding involvement in recording production to maintain distinct business boundaries. This structure has underscored Winans' entrepreneurial acumen, enabling her to retain control over non-recording aspects of her career into the 2010s and beyond.

Destiny Joy Records

In 2007, following her departure from major labels such as Records, Vickie Winans founded Destiny Joy Records as an independent venture to gain greater entrepreneurial control over her music production and distribution. The label was named in honor of her daughter Destiny Joy, who was lost to , a personal tribute that Winans has described as keeping the name alive through her endeavors. This move built on the she developed through her earlier management company, Viviane, Inc. Destiny Joy Records quickly established an exclusive distribution partnership with Central South Distribution in Nashville, enabling broader reach for its releases. Key projects under the label included ' holiday album Happy Holidays in and her self-produced How I Got Over in 2009, both of which showcased her continued influence in . The label also signed and developed emerging artists, such as Denise Tichenor and Datisha Pickett, focusing on nurturing talent through recording and promotional support. Expanding beyond music, Destiny Joy Records ventured into film production with the 2008 release of Laugh While You Lose, a DVD featuring instructor Kiersten Lane that incorporated Winans' comedic style to promote health and wellness. Destiny Joy Records supported Winans' releases and performances in the late , while developing new gospel talent in the genre.

Personal life

Marriages

Vickie Winans' first marriage was to Bishop Ronald E. Brown in 1973, with whom she had one son, Mario Winans. The union, which took place shortly after high school, ended in divorce in 1978. In June 1978, Winans married gospel singer and pastor Marvin Winans, a member of the renowned Winans family. Their 17-year marriage, which intertwined their shared ministry and musical pursuits, concluded in divorce around 1995 amid personal stresses that Winans later described as profoundly painful. Reflecting on the experience in a 2007 interview, she stated, "It was a very hurting experience... Both of us took it for granted that everything was okay. But, you know, after a while, it doesn’t even matter whose fault it was. We are still friends and I still love him," emphasizing themes of forgiveness rooted in her faith. Winans' third marriage occurred on November 23, 2003, to businessman McLemore. The couple spent a decade together before divorcing, though the split was not widely publicized; they maintained a close friendship until McLemore's death in 2019. In mourning his passing, Winans shared, "We were still the best of friends and we loved each other beyond what the word means," highlighting enduring relational bonds informed by her spiritual outlook.

Family and children

Vickie Winans has two sons. Her eldest, (born Mario Mendell Brown), is a platinum-selling R&B , and producer from her first marriage. Her younger son, Marvin "Coconut" Winans Jr., is a recording artist from her second marriage. Winans also experienced profound family tragedy when she miscarried a she had named Destiny during her second marriage, at five months into the . In tribute to her, Winans named her Destiny Joy Records upon its launch in 2004. This loss has influenced her music, particularly in themes of resilience and healing, as seen in her 2006 album Woman to Woman: Songs of Life, which addresses empowerment for women navigating motherhood and personal challenges, including tracks like "You're More Than a Mom" featuring Marvin Jr. In her later years, Winans has embraced her role as a grandmother, with at least six grandchildren as of 2025, including Skyler and Jordan from and four children from Marvin Winans Jr., such as Marvin Winans III, whom she celebrated at his 2011 . remains a cornerstone of support, providing emotional grounding amid her ongoing career and public life through the 2020s.

Awards and honors

Stellar Awards

Vickie Winans has received eight Stellar Awards, the highest honors in , celebrating her vocal prowess, artistic innovation, and impact within the genre. These accolades, earned between 2000 and 2010, underscore her prominence during a transformative era in her career, where she blended traditional roots with contemporary sounds to captivate audiences and peers alike. Her wins are detailed below, primarily tied to standout albums that showcased her dynamic range and production vision:
YearCategoryWork
2000Live in II
2000Female Vocalist of the YearLive in II
2000Music Video of the Year"Live in " (Live in II)
2004Bringing It All Together
2004 Female Artist of the YearBringing It All Together
2004Contemporary Female Artist of the YearBringing It All Together
2008Contemporary Female Artist of the YearWoman to Woman: Songs of Life
2010Female Vocalist of the YearHow I Got Over
Winans frequently attended the ceremonies, often as a performer or host, which amplified her visibility in the gospel community. At the 15th Annual Stellar Awards in 2000, she co-hosted in while securing three wins for Live in Detroit II, a live recording that captured her energetic stage presence and resonated deeply with fans. Her 2004 sweep at the 19th Annual ceremony—claiming three major artist categories for Bringing It All Together—marked a career pinnacle, with ascending the stage multiple times in a single night, symbolizing her commanding influence. In her acceptance speeches, Winans consistently highlighted themes of and , crediting divine guidance for her journey from family beginnings to industry stardom. These moments, delivered with her signature charisma, inspired attendees and reinforced her role as a mentor figure. Her repeated victories elevated her status as a icon, bridging generational divides and paving the way for female artists in contemporary by demonstrating commercial viability alongside spiritual authenticity.

Grammy nominations and other recognitions

Vickie Winans has received eight Grammy Award nominations throughout her career, recognizing her contributions to contemporary and traditional , though she has not secured a win. Her first nomination came in 1988 for Best Soul Gospel Performance, Female, for her debut album Be Encouraged. This early accolade highlighted her emergence as a powerful voice in soul gospel. In 1990, she was nominated for Best Soul Gospel Performance, Male or Female, for Total Victory. The 1993 nomination was for Best Contemporary Soul Gospel Album for The Lady. Subsequent nominations include 1998 for Best Traditional Soul Gospel Album for Live in Detroit. In 2000, Winans earned a nomination for Best Traditional Soul Gospel Album for Live in Detroit II, which captured her dynamic live performances and solidified her reputation in the genre. In 2004, she received a nomination for Best Contemporary Soul Gospel Album for Bringing It All Together, an album that blended collaborations and personal storytelling, peaking at number one on the Gospel Albums chart and demonstrating her crossover appeal. The 2007 nomination for Woman to Woman: Songs of Life in the same category further underscored her ability to address themes of empowerment and faith, with the project also topping gospel charts. Her final nomination arrived in 2010 for Best Traditional Gospel Album for How I Got Over, reflecting her enduring influence in live gospel recordings. These nominations signify mainstream validation of Winans' innovative fusion of with soul and R&B elements, earning respect from peers across music industries. Beyond the Grammys, Winans has garnered recognition from other prestigious awards bodies. She received a nomination for Best Gospel Album at the 2004 Soul Train Music Awards, affirming her impact on urban contemporary gospel. In the GMA Dove Awards, she was nominated multiple times, including for Contemporary Gospel Recorded Song in 1995 for "We Shall Behold Him" and for Traditional Gospel Album of the Year in 2000 for Live in Detroit II. Winans also won the NAACP Image Award for Outstanding Gospel Artist—Traditional in 2000 for Live in Detroit II, celebrating her role in advancing Black gospel artistry. In recent years, Winans has been honored with lifetime tributes emphasizing her lasting legacy. In 2023, she received a Lifetime Achievement Award at the 6th Annual Faith Awards for her influential career in . Culminating her contributions, Winans was inducted into the Gospel Music Hall of Fame in September 2025 during a ceremony in , , alongside icons like , recognizing her decades of performances, recordings, and cultural impact. These honors, complementary to her gospel-specific Stellar Awards, highlight the broad peer respect and mainstream acknowledgment Winans has achieved, underscoring her status as a trailblazer in the genre.

Discography

Studio and live albums

Vickie Winans has released numerous studio and live albums over her career, with many topping or reaching high positions on the Top Albums chart. These recordings showcase her versatile vocal style, blending traditional roots with contemporary production, and often include personal and inspirational themes. Several of her later works were produced independently through her Destiny Records label, reflecting her business ventures in music production. The following table catalogs her primary studio and live albums chronologically, highlighting key details such as release dates, labels, chart performance, and notable production aspects.
YearAlbum TitleTypeLabelPeak Position on Billboard Top Gospel AlbumsNotes
1985Be EncouragedStudioLight Records#3Debut album featuring hits like "We Shall Behold Him"; marked her breakthrough in gospel music with strong chart presence.
1989Total VictoryStudioLight Records#5Follow-up album emphasizing triumphant themes; includes single "Victory."
1991The LadyStudioMCA Records#12Explored personal and relational themes; produced in part by family members.
1994Vickie Winans (self-titled)StudioIntersound Records#10Produced by Jerry Peters; included tracks like "Work It Out," emphasizing vocal range despite production challenges.
1997Live in DetroitLiveCGI Platinum#10 (sold over 200,000 units)Recorded at Straight Gate Church; highlighted energetic performances of classics like "Long As I Got King Jesus," capturing her live charisma.
1999Live in Detroit IILiveCGI Platinum#3 (sold over 112,000 units in first month)Sequel live recording; won Stellar Award and featured popular gospel standards.
2003Bringing It All TogetherStudioVerity Records#1 (9 weeks)Featured collaborations including son Mario Winans; a major commercial success that solidified her chart dominance.
2006Woman to Woman: Songs of LifeStudioVerity Records#1Double-disc set with studio and live elements; addressed life experiences with guest appearances, earning widespread acclaim.
2009How I Got OverStudioDestiny Joy Records#1Self-produced via her independent label; included features like Tye Tribbett and Tim Bowman Jr., reflecting personal triumph post-family loss.
Winans' albums collectively earned multiple #1 placements on the Top Gospel Albums chart, underscoring her enduring impact, though specific certifications like or are not prominently documented for these releases.

Singles and compilations

Vickie Winans released several notable singles throughout her career, many of which served as lead tracks from her albums and achieved significant airplay on radio. Her breakthrough single, "Long as I Got King ," released in 1997 from the live album Live in , became a staple in , widely recognized for its uplifting message and energetic performance that resonated with audiences during live recordings. This track exemplified Winans' ability to blend traditional with contemporary appeal, contributing to the album's strong sales and enduring popularity in church and radio settings. In 2003, "Shake Yourself Loose" emerged as the lead single from Bringing It All Together, driving the album to spend nine weeks at number one on Billboard's Top Gospel Albums chart and maintaining a presence in the Top Ten for a full year. The song's infectious rhythm and themes of liberation made it a favorite for gospel radio airplay, highlighting Winans' vocal range and stage presence. Later, "It's Alright" from Woman to Woman: Songs of Life (2006) peaked at number two on the Hot Gospel Songs chart, offering reassurance through its soulful delivery and becoming a key track in her catalog of empowering anthems. This single underscored her transition toward more personal and relational themes in her music. Earlier singles included "We Shall Behold Him" in 1987, a cover that showcased her interpretive skills early in her solo career, and "" in 1989, which emphasized triumphant faith. In the early , "Don't Throw Your Life Away" (1991) and the duet "Just When" with Marvin L. Winans (1992) addressed redemption and partnership, gaining traction in communities. Additional releases like "Living Miracle" featuring Prymary Colorz (2002) and "We Need A Word From The Lord" (2003) reflected collaborative efforts and spiritual encouragement, though specific chart data for these remains limited. Post-2009, while focusing on performances, she appeared on a remix single "Long as I Got King Jesus (Millennial Mix)." Winans also contributed to various compilation projects, particularly in the 1990s and 2000s, where her tracks appeared alongside other gospel artists to highlight genre highlights. The 1991 compilation Best of All featured selections from her early work, introducing her sound to broader audiences. In 2003, she appeared on Praise & Worship, contributing devotional tracks that aligned with her live performance style. The 2008 release Gospel Legacy on Light Records compiled key recordings like "Safe in His Arms" and "Already Been to the Water," celebrating her contributions to traditional gospel. Other notable appearances included The Gospel Divas (2000s compilation with artists like Beverly Crawford), emphasizing female voices in gospel, and Vickie Winans: Greatest Hits (2005), which aggregated fan favorites such as "Victory" and "Oh What Love." These compilations helped sustain her visibility, often reissuing live cuts from Live in Detroit expansions in 2006. By the 2010s, mixtape-style compilations like The Best of Vickie Winans' Mixtape Vol. 1 (2011) curated her hits for digital platforms.
Key SinglesYearAlbum AssociationNotable Impact
Long as I Got King Jesus1997Live in DetroitGospel radio staple; breakthrough hit
Shake Yourself Loose2003Bringing It All TogetherDrove album to #1 on Top Gospel Albums for 9 weeks
It's Alright2006Woman to Woman: Songs of LifePeaked at #2 on Hot Gospel Songs chart
We Shall Behold Him1987Be EncouragedEarly career cover highlighting vocals
Victory1989Total VictoryTheme of triumph; radio airplay

Performances

Tours

Vickie Winans began her touring career in the early , performing extensively on regional circuits across the , where she built a reputation as a dynamic live performer in churches and smaller venues. These early tours often featured her blending powerful vocals with energetic stage presence, drawing crowds in the community and laying the foundation for her solo career. In 1992, Winans joined the Winans Family Tour, a collaborative effort with her extended family members, which received notable media attention and showcased intergenerational performances across multiple cities. By the late 1990s, she had become a staple of the national concert scene, earning the moniker "the hardest working woman in " for her frequent live appearances that emphasized audience engagement and spiritual upliftment. Her sets during this period typically included staples like "Long As I Got King Jesus," performed with mass choirs to create immersive communal experiences. A career highlight came in 2005 when Winans headlined the Rising Star Tour, sponsored by Financial, which spanned 10 U.S. cities from July 28 in to October 6 in and incorporated a talent search to discover emerging artists for her Destiny Joy Records label. The tour highlighted her role as a mentor, with each stop featuring competitive performances by aspiring singers, and drew large audiences eager for her signature mix of music, , and inspiration. Throughout the 2010s, Winans sustained a rigorous touring schedule, including co-headlining spots at major events like the in 2011 and McDonald's Gospelfest at in in 2014, where her performances often evolved to incorporate more contemporary gospel arrangements and personal storytelling. She also participated in family collaborations, such as the Radio One's Family Comedy Tour, which combined gospel sets with humorous interludes to appeal to diverse audiences. In the 2020s, following the , Winans shifted toward church-based and limited in-person events, resuming fuller tours with appearances like the in in January 2025, where her setlists continued to feature enduring hits alongside newer material for sustained fan connection, and a performance at Tuskegee University's Ecumenical on September 21, 2025, where she sang songs including "Safe in His Arms."

Theatre and acting roles

Vickie Winans entered the realm of theatre acting through gospel musicals, where her vocal prowess complemented scripted roles, often intertwining performance with song to convey spiritual themes. In 1989, she took on the female in the production Don't Get God Started, a composed by her then-husband , performing alongside him at venues like the in . Her portrayal featured glamorous staging and powerful solos that culminated in a breathtaking display of her , earning acclaim for raising the energy of the show's -infused numbers. Winans continued with the 1991 gospel musical The First Lady, starring as the head of a church guiding an ex-convict through , a role that showcased her ability to balance authority and in a narrative-driven production. The show, which ran for multiple performances including in , highlighted her transition from family ensembles to independent acting endeavors. In 2004, she expanded her creative control by writing, producing, and starring as a torn between her and love for a in Torn Between Two Loves, incorporating her hit song "Shake Yourself Loose" into the score. Directed by Weyman Thompson and featuring her son Marvin Winans Jr., the play achieved commercial success with sold-out premieres in and a nine-month national tour, resonating with audiences through its blend of humor, drama, and . Winans ventured into film with her 2013 debut in Dreams, portraying , a jealous grappling with personal demons, a role she secured through her son and executive produced to explore dramatic depth beyond her comedic and musical persona. The independent drama allowed her to integrate subtle emotional delivery with occasional song elements, marking a pivotal step in her evolution. Returning to stage work in 2024, she appeared in a supporting role in the gospel play Tell 'Em I'm Gonna Make It, a triumphant story of overcoming life's challenges that has been hailed as a compelling hit for its inspirational messaging and live performances. Her theatre career consistently fused with , receiving positive reception for authentic portrayals in faith-based narratives up to 2025. In October 2025, Winans co-developed and appeared in segments of the faith-based Church Justice with her son Marvin Winans Jr., premiering a sneak peek on on October 2, 2025, as the project remained in development as of November 2025.

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