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Acerbis

Acerbis S.p.A. is an company specializing in the design and manufacture of accessories, protective gear, and sporting apparel, particularly for off-road, , and enduro racing. Founded in 1973 by Franco Acerbis in Albino, , the company began by distributing and producing durable plastic components inspired by early innovations in fenders and has grown into a global leader in high-performance parts tailored for motorcycles, ATVs, and powersports vehicles. Renowned for its innovative use of lightweight, impact-resistant materials like , Acerbis produces a wide range of products including bodywork plastics (fenders, side panels, and shrouds), fuel tanks, handguards, skid plates, headlights, and seating options, all engineered for precise fitment on specific models from brands such as , KTM, and . The company's gear extends to rider protection, encompassing helmets, boots, gloves, and impact-resistant clothing, with a focus on through eco-friendly manufacturing processes. Since its inception, Acerbis has marked key milestones, such as launching large-capacity s in 1980, debuting the headlight in 1982, and establishing its U.S. in 1983 to serve the American off-road market. By the , it had expanded exports to over 86 countries and entered apparel production, sponsoring elite athletes like and teams in , enduro, and even European sports like and . In 2023, Acerbis celebrated its 50th anniversary with a World Record for the longest journey on a single tank (3,361.49 miles) using its custom on a modified Monkey. As of 2025, the company continues to expand sponsorships, including a technical partnership with the S.S. Maceratese 1922 starting in the 2025-2026 season. Today, under the leadership of Franco's children, Guido and Micaela Acerbis, the company maintains production facilities in and the while continuing to innovate for both and applications, such as components for forklifts and systems.

Overview

Founding and Leadership

Acerbis was founded in by Franco Acerbis in , initially operating as a distributor of Preston Petty parts. This venture began after Franco Acerbis, an avid motorcyclist from a family involved in the furniture business, traveled to the that year and met Preston Petty, a pioneer in durable components for off-road motorcycles. Impressed by Petty's innovative fenders and other accessories, which were revolutionizing in , Acerbis secured the rights to import and distribute these products across , filling a gap in the local market where such specialized parts were scarce. Franco Acerbis served as the driving force behind the company's early direction, leveraging his personal passion for off-road riding to introduce American innovations to enthusiasts. As the founder and primary decision-maker, he navigated the challenges of importation, including adapting products to meet rider preferences and regulatory needs, which helped establish Acerbis as a key player in the burgeoning off-road sector. His hands-on approach, from sourcing materials to testing durability, underscored the company's commitment to quality and reliability from the outset. In 1975, Acerbis launched its own brand, Acerbis Plastica Italia, marking a shift toward independent production while building on its distribution roots. The brand debuted with an iconic black-on-yellow logo, symbolizing the company's Italian heritage and bold entry into manufacturing plastic components tailored for motocross. The early business model centered on importing American designs and adapting them for the European market, such as customizing fenders and panels to enhance performance on diverse terrains, which quickly gained traction among riders seeking durable, high-impact gear.

Headquarters and Global Presence

Acerbis maintains its main headquarters and primary production facility in Albino, , , at Via Serio 37, where core design, research, and manufacturing operations are centralized. This site serves as the hub for the company's rotational and injection molding processes, reflecting a blend of traditional techniques with modern industrial capabilities to produce high-quality plastics and components. The facility underscores Acerbis's commitment to innovation rooted in its Italian heritage, supporting the development of and . To enhance European production capacity, Acerbis established a secondary manufacturing unit in Moravany, , in 2007, focusing on OEM and assembly to meet growing demand across the continent. This site complements the Italian operations by providing logistical advantages in , enabling efficient supply chain management for regional markets. Acerbis's global distribution network includes key branches such as Acerbis USA, originally opened in , in 1983, but now headquartered in , at 474 Old Hargrave Road, handling North American sales, warehousing, and limited production. Similarly, Acerbis , established in 2008, operates from Milton , Buckinghamshire, supporting after-market distribution in the United Kingdom and surrounding areas. These outposts facilitate direct market access and customer support in major regions. With an employee base of approximately 450 across its facilities, Acerbis exports to over 100 countries worldwide, spanning , , , and beyond, through a network of distributors and direct sales in select markets like , , , , and the . This international presence combines the precision of craftsmanship with scalable industrial production to serve diverse sporting and sectors globally.

Products and Innovations

Motorcycle Components and Plastics

Acerbis entered the motorcycle components market in the by distributing durable plastic parts pioneered by Preston Petty, particularly fenders known for their impact resistance and lightweight design, which addressed the limitations of metal alternatives in off-road conditions. By the late , the company expanded into manufacturing its own components, including side panels, number plates, and scoops, produced using advanced injection molding to ensure precise fit and OEM-quality finish for and original equipment applications. These early plastics, tailored for and enduro bikes, emphasized durability under extreme terrain, establishing Acerbis as a key supplier in the off-road sector. Key innovations in the and further solidified Acerbis's reputation for functional plastics. In 1980, the company introduced larger fuel tanks made from , offering superior impact resistance and capacity for long-distance off-road riding compared to traditional metal tanks. This was followed in 1982 by the headlight, a lightweight rectangular unit secured with rubber bands to the forks, enhancing visibility while minimizing weight for competitive use. By 1991, Acerbis launched the Brush handguards, fully enclosed protectors tested in rally conditions to shield riders from and impacts. These developments relied on proprietary molding techniques that optimized for flexibility and strength in harsh environments. In modern offerings, Acerbis continues to focus on specialized plastics for off-road , including covers to protect suspension components from dirt and damage, and custom-molded parts supplied to OEM partners like , KTM, and . As of 2025, the company has released full plastic kits and accessories tailored for CRF250R and CRF450R models, ensuring compatibility with the latest off-road bike designs. The X-Grip frame protectors represent a contemporary , incorporating rubber elements for enhanced rider grip and frame safeguarding in high-friction areas, available for installation on major brands. These components maintain the use of and refined injection molding for extreme durability. The success of such motorcycle plastics has driven Acerbis's expansion, with the establishment of an export department in 1991 managing initial European distribution and growing to serve 86 countries worldwide today.

Protective Gear and Apparel

Acerbis has established itself as a key provider of protective gear and apparel tailored for off-road , emphasizing safety, durability, and rider comfort in and enduro disciplines. The company's offerings include chest protectors, limb guards, , and clothing designed to mitigate impacts while allowing during high-intensity rides. These products integrate and rider feedback to meet the demands of professional and amateur athletes alike. One of the earliest innovations in Acerbis's protective lineup was the Full Flex chest protector, developed in collaboration with American champion to provide flexible yet robust torso protection against crashes and debris. This was followed in 1996 by the chest protector, featuring an ergonomic design that enhanced absorption through layered padding and contoured shaping for better fit during dynamic riding. Acerbis also produces complementary limb protections, such as shoulder pads integrated into for upper-body stability and knee guards like the Impact Evo 3.0 series, which offer shin and knee coverage with removable, washable padding to reduce injury risk in rough terrain. In apparel, Acerbis launched its 'Racing Gear' off-road clothing line in 1995 at the Intermot trade show, initially comprising jackets, jerseys, and pants crafted from durable, tear-resistant fabrics to shield riders from abrasions and weather exposure; the line later expanded to include suits, gloves, and boots for comprehensive race-ready outfits. Footwear advancements began with the 2000 debut of the Mx Sphere motocross boots, notable for their replaceable straps and reinforced soles for grip and longevity, evolving over time to incorporate waterproof membranes in models like the X-Race for wet conditions and ventilated designs with mesh panels for breathability in hot climates. Beyond race-specific items, Acerbis introduced the Sport Line in 2006, focusing on such as t-shirts, jackets, and accessories that blend everyday comfort with subtle protective elements like reinforced seams, appealing to off-road enthusiasts outside competition. Recent advancements include the Rally Race and Rally Race Mesh jackets, launched in 2025 for enduro and riding, featuring , durable with enhanced for long-distance . In 2020, the company expanded into with a dedicated MTB line, offering specialized clothing and protections like padded shorts and elbow guards adapted from designs for demands. These apparel ranges often integrate seamlessly with Acerbis's plastic components, such as handguards, for holistic bike-rider protection. Acerbis protective gear and apparel incorporate technical features like breathable, fabrics—often a blend of and elastane—for moisture wicking and temperature regulation during extended rides. Ergonomic designs, including adjustable straps and pre-curved anatomically shaped panels, ensure unrestricted mobility without chafing. Many products carry certifications such as EN 1621-1 Level 2 for impact resistance, validating their suitability for and enduro applications where rider safety standards are paramount. In November 2025, Acerbis introduced the P035 body armour series, a lightweight, CE Level 2-certified system providing comprehensive protection for enduro, , and , with improved ventilation and modular design.

Sports Equipment for Other Disciplines

Acerbis expanded its product offerings beyond motorsports into team-based disciplines in the early 2000s, with a particular emphasis on association football. The company developed its sport line in 2005, introducing technical clothing for football, including balls and apparel such as jerseys. Acerbis has served as the shirt manufacturer for Italian club U.C. AlbinoLeffe since that year, providing custom jerseys made from breathable polyester interlock fabric for over 19 seasons, with the 2024-2025 home kit featuring two-tone celeste with blue contrasts. In and , Acerbis produces custom , shorts, and socks tailored for both amateur and professional clubs, utilizing moisture-wicking materials to enhance performance. For , items like the Mida and Astro shorts incorporate 100% fabrics at 120-200 for breathability and durability, while gear includes singlets such as the Magic model with reversible Larry shorts, featuring elastane blends for elasticity and ventilation inserts. These products support team needs through printing for customizable designs and heat-transfer logos that integrate branding without compromising fabric integrity. Recent expansions highlight Acerbis's focus on collaborative design for the 2025-2026 season, including new jerseys for several teams. The company became the technical sponsor for S.S. Maceratese 1922, a historic Serie D club, supplying kits that emphasize local identity and performance fabrics. Similarly, Volley Offanengo's 2025-2026 , created in partnership with Acerbis, features ventilated pads and quick-dry Acerbis Dry-System . Libertas Livorno and U.S. Cremonese also unveiled Acerbis-designed kits, with Cremonese's home incorporating symmetrical diagonal cuts, side meshes for breathability, and elongated back panels using durable for professional play. Beyond team-specific gear, Acerbis offers broader such as , pants, and accessories for general athletic use across disciplines. These items, like the SQUAD and CUSHY pants, prioritize comfort with breathable, customizable construction suitable for training and leisure, catering to both individual athletes and club requirements.

History

Early Years and Initial Growth (1973–1989)

Acerbis entered the industry in 1973 when founder Franco Acerbis traveled to the , met innovator Petty at race fields, and secured rights to distribute Petty's durable parts—such as fenders and number plates—across . This partnership marked the company's initial market entry, focusing on exporting U.S.-developed unbreakable plastics to meet the growing European off-road scene, where riders were shifting from metal to lighter materials. Early efforts emphasized adaptation of American trends, like Petty's high-impact components, to suit European demands for reliability in rugged terrain. By 1975, Acerbis formalized its brand as Acerbis Plastica Italia and created its signature logo, initially black-on-white and later black-on-yellow, applied via distinctive yellow decals on products. The company prioritized export growth, establishing initial supply chains to distribute plastics and accessories throughout while facing challenges in scaling production and convincing riders to trust fibreglass and over traditional metal parts. These hurdles were addressed through targeted sponsorships, including support for rider Alessandro Gritti in the , which helped build credibility among competitive off-road enthusiasts. Innovations drove initial growth, with the 1980 introduction of larger-capacity fuel tanks that demonstrated exceptional durability in demanding desert races. In 1982, Acerbis launched the Elba headlight—a lightweight, rectangular design debuted at the 1981 International Six Days of Enduro on Island—further expanding its product range for off-road applications. Geographic expansion followed in 1983 with the opening of Acerbis USA in , aimed at strengthening ties with American off-road manufacturers and facilitating transatlantic supply chains. A key milestone came in 1986 through collaboration with U.S. champion on the Full Flex chest protector, enhancing rider protection and solidifying Acerbis's reputation for performance-driven gear in the 1980s European and global markets.

Expansion and Product Diversification (1990–2009)

During the 1990s, Acerbis significantly expanded its product offerings beyond plastics, marking a pivotal shift toward comprehensive apparel lines. In 1991, the company introduced the Rally Brush handguards, featuring a fully closed design that was rigorously tested at the Nevada Rally, enhancing rider protection in off-road conditions. This innovation coincided with the establishment of a dedicated department, initially supporting 5-6 distributors and growing to reach 86 countries worldwide by the decade's end. By 1995, Acerbis launched its 'Racing Gear' line—the first complete off-road clothing collection, including jackets, jerseys, and pants in a distinctive green, purple, and yellow palette—debuted at the Intermot in with testimonial rider Tallon Vohland. To promote this diversification from components to full protective apparel, the sales team embarked on a global tour spanning 24 countries in just 24 days. Building on this momentum, Acerbis continued innovating in protective gear throughout the late and early . The 1996 introduction of the (Acerbis Racing System) chest protector provided ergonomic coverage for shoulders, hips, chest, and back, designed for quick donning without removal. In 2000, the company released the Mx Sphere motocross boots, notable for their chromed front plaque and replaceable straps, alongside the first impact , further solidifying its . These products gained prominence in competitive ; for instance, in 2001, rider Johnny Campbell secured victory at the Nevada Rally and competed in the using complete Acerbis gear on his equipped . This era's focus on integrated equipment underscored Acerbis's transition from specialized parts to holistic rider solutions, enhancing its position in the off-road sector. The mid-2000s saw Acerbis deepen its diversification into broader sports apparel while scaling operations internationally. In 2006, longtime Acerbis athlete Stefan Everts clinched his 10th motocross world title, bolstering the brand's racing credentials, the same year the company initiated its Sport Line with a dedicated catalogue for goalkeeper apparel, extending beyond motorsports. Operational growth followed in 2007 with the opening of an OEM production facility in Moravany, Czech Republic, tailored to serve the Northern European market efficiently. By 2008, Acerbis established its UK branch to streamline aftermarket component distribution and logistics in that region. The decade concluded with the 2009 launch of the X-Seat, a durable one-piece motorcycle seat offering high wear resistance, which later received recognition with a 'Compasso d'Oro' honorable mention in 2017. These developments laid the groundwork for further apparel expansion and motorsport engagements, including a prelude to superbike sponsorships in the ensuing years.

Modern Era and Milestones (2010–Present)

In 2011, Acerbis expanded its product offerings beyond off-road specialization by launching the Dual-Road line, which included a jacket and Jet helmet featuring distinctive tricolore graphics, targeting adventure and touring riders. That same year, the company initiated its technical sponsorship of the World Superbike Championship in partnership with Dorna, marking a significant entry into high-level road racing support. The 2020 launch of Acerbis's MTB clothing and accessories line, encompassing apparel, protections, and gear, represented a strategic diversification into amid the global , which accelerated demand for outdoor and cycling activities. This introduction allowed Acerbis to adapt to shifting market dynamics, broadening its appeal to non-motorcycle enthusiasts while leveraging existing expertise in durable, performance-oriented materials. Acerbis marked its 50th anniversary in 2023, reflecting on its transformation from a distributor of fiberglass motorcycle parts—sparked by founder Franco Acerbis's 1973 U.S. trip—to a global brand with 450 employees producing components, apparel, and equipment across multiple disciplines. Celebrations included events at MXGP races in Arco di Trento and Spain, the release of gold-themed limited-edition products like the Linear series handguards, and the successful Guinness World Record achievement via the AC50 project, covering 4,183.8 km (2,599.7 miles) on a single tank from Albino, Italy, to North Cape, Norway, in June 2023. Recent innovations have emphasized , with the introduction of X100, a for transparent screens certified by TUV Rheinland – DIN CERTCO, derived from renewable organic sources to reduce dependence on petroleum-based plastics. The company has also pursued a global strategy, enhancing access through integrated digital platforms that sync with enterprise systems for efficient order and inventory management. Post-2020 challenges have centered on , addressed through registration in Italy's National Register of Environmental Operators (MI/084776) in 2023 to streamline and transport controls, alongside adaptations to regulatory updates like 2023 via employee training. Ongoing R&D investments support these efforts, focusing on performance enhancements for off-road and multi-sport applications. A notable milestone came in 2017 when the X-Seat, Acerbis's innovative motorcycle seat with an external plastic shell for enhanced durability and weight reduction, received an honorable mention in the design award for excellence in its category. This recognition underscored the company's commitment to pioneering . In 2024, Acerbis participated in , showcasing enriched collections for off-road, dual-road, and MTB products. As of 2025, the company continued its engagements, serving as Main Partner and Official Racewear Supplier for the 99th 6DAYS FIM International Six Days of Enduro and presenting Acerbis Best Lap Awards in MXGP events.

Sponsorships and Partnerships

Motorsport Engagements

Acerbis has maintained a longstanding technical sponsorship with the World Superbike Championship (WSBK) since 2011, evolving into an official sponsorship role from 2013 onward, providing apparel and accessories for series staff and enhancing brand presence in professional road racing. This partnership was renewed in 2021 to extend through the 2024 season, with further commitments announced for 2025, including title sponsorship of the Acerbis Italian Round at from May 2-4. Acerbis has also served as title sponsor for select WSBK events, such as the 2016 UK Round at and the 2017 Dutch Round at , where the company launched official riding gear and increased on-site branding. In off-road motorsport, Acerbis extended its role as Main Partner of the 6DAYS FIM Enduro of Nations through the 2026 edition, supplying technical racewear and leveraging its 50-year history in enduro dating back to early product innovations like the 1981 Elba headlight debut. This involvement underscores Acerbis's deep roots in the discipline, with the brand becoming synonymous with enduro through consistent event support and equipment provision. Acerbis has collaborated with prominent riders, equipping champions such as , who wore Acerbis gear during his record tenth title win in 2006; Johnny Campbell, who competed in the 2001 using full Acerbis equipment after his Nevada Rally victory; and , with whom Acerbis signed a in 1986 that fostered a lasting . These engagements have amplified Acerbis's branding through prominent logo visibility on race circuits, rider uniforms, and event infrastructure, as seen in the yellow-branded dominance at rounds like the 2023 Czech Round, while rider endorsements from elite athletes reinforce the company's reputation for reliable protective gear in high-stakes competitions.

Football and Team Sports Collaborations

Acerbis has established itself as a prominent technical sponsor in Italian , particularly through long-term partnerships with clubs that emphasize regional identity and performance-oriented design. The company has been a dedicated supplier to U.C. AlbinoLeffe since 2006, marking its entry into professional sponsorships and culminating in a collaboration spanning 19 seasons by 2024, where Acerbis provides custom jerseys that blend historical elements with modern functionality. This partnership exemplifies Acerbis's commitment to local clubs, offering technical expertise in material selection for breathability and durability tailored to Serie C demands. In recent years, Acerbis has expanded its footprint in higher-tier Italian football, securing deals for the 2025-2026 season with S.S. Maceratese 1922 and U.S. Cremonese. For S.S. Maceratese 1922, a historic Serie D club founded in 1922, Acerbis became the official technical sponsor starting July 2025, delivering home kits in traditional biancorosso colors with options for black and blue variants, focusing on sublimated designs that enhance player mobility. Similarly, U.S. Cremonese unveiled its Acerbis-designed home jersey in July 2025, featuring red and gray vertical stripes integrated with a subtle musical pattern inspired by local artwork "The Soul of Music," alongside 100% breathable fabric on the back for performance. These agreements highlight Acerbis's role in elevating club aesthetics while incorporating advanced silicone transfers for logos and 3D effects. Beyond , Acerbis supports team sports like through targeted sponsorships that prioritize tradition and innovation. For the 2025-2026 season, the company crafted jerseys for Volley Offanengo, a Serie women's team, using a green-shaded base on black with dynamic thin stripes for a sense of movement, combined with technology for lightness and breathability. In , Acerbis extended its expertise to Libertas Livorno 1947 for the 2025-2026 campaign, designing a uniform with a vintage 1989-inspired look in bordeaux, beige, yellow, and black details, fully sublimated to ensure performance in Serie matches. Acerbis's partnership model in these collaborations centers on technical sponsorship, where the company provides comprehensive input, innovation, and for both professional and amateur teams across . Since the early , this approach has grown from initial local engagements, such as with AlbinoLeffe, to broader involvement, including custom kits like shorts and socks for clubs in , , and beyond, fostering brand visibility through high-quality, identity-driven apparel.

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