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Coinstar

Coinstar, LLC is an American company headquartered in , that operates self-service kiosks enabling consumers to convert loose change into cash, no-fee eGift cards, charitable donations, or other financial products such as purchases. Founded in 1991 by Jens Molbak, the company has expanded to manage approximately 24,000 kiosks across and , serving over 90% of the U.S. population within a five-mile radius of a location. With more than 15 million U.S. account holders as of July 2025, Coinstar facilitates direct transfers of coins or cash to bank accounts via its Retail Remote Transfer service, alongside offerings like the for and capabilities. The company's origins trace back to Molbak's personal challenge of handling accumulated coins while at , leading to the development and installation of its first in 1992. Initially focused on coin-to-cash conversion, Coinstar evolved into a broader money transformation provider, processing over 43 billion coins annually and accumulating more than one billion transactions since its inception. Acquired in 2016 by as part of Outerwall, Inc., for $1.6 billion, Coinstar operates as a privately held entity backed by the . Holding over 110 patents, the company maintains high reliability with real-time monitoring and partners with retailers, with 79% of consumers spending more than half of their voucher cash on in-store purchases.

History

Founding and Early Development

Coinstar was founded in February 1991 by Jens Molbak in , after he identified a need for an automated way to convert loose change into usable cash. As a business student, Molbak was inspired by the common household accumulation of coins in jars and the tedious process of manual counting at banks, prompting him to develop a solution that would streamline this task for consumers. Along with classmates and Dan Gerrity, Molbak created the company's first coin-sorting prototype, which utilized patented technology to automatically count, sort, and validate coins while rejecting counterfeits and foreign objects. The prototype's development focused on making the process user-friendly and efficient, allowing customers to insert coins into the machine for immediate processing and receipt of a voucher redeemable for cash at the host retailer's desk. In early 1992, Coinstar installed its first kiosks in four supermarkets in the , marking the company's market entry and initial partnerships with grocery chains to place the machines in high-traffic locations. These early installations charged a 7.5% service fee on the value converted to cash, providing with retailers to incentivize adoption. Despite challenges in securing broader retail partnerships and scaling production amid limited venture funding, Coinstar experienced rapid initial growth, processing millions of coins in its first years. By 1992, the company was recognized as one of the fastest-growing firms in the United States, reflecting strong consumer demand for the convenient service. Through the mid-1990s, Coinstar expanded its network domestically, overcoming logistical hurdles in coin logistics and to build a foundation for nationwide operations.

Expansion and Acquisitions

Following its in July 1997 on the exchange under the CSTR, Coinstar issued 3 million shares at $10.50 each, raising approximately $31.5 million in capital to fund the buildup of its nationwide network. This infusion enabled accelerated deployment of coin-counting machines across the , growing from around 2,000 kiosks in 23 states at the start of 1997 to 6,952 by the end of 1999, spanning 41 states and 85 metropolitan areas. By 2001, the network had expanded to nearly 10,000 machines across and the , reflecting a 44% increase in installations during 1999 alone and supporting a processing volume of $873 million in coins that year. Coinstar's growth extended internationally during this period, with initial entries into the United Kingdom and Canada in 1999 to capitalize on similar consumer demand for coin conversion services. In the UK, the company planned to add 200–250 new kiosks in 2002, targeting a total of 450–500 machines by year-end, while in Canada it began piloting operations to build a foothold in the market. These expansions diversified Coinstar's footprint beyond the U.S., aligning with its strategy to leverage retail partnerships in supermarkets and other high-traffic locations for broader adoption. A pivotal move in 2005 marked Coinstar's entry into the entertainment sector through its investment in , a DVD rental operator. In November of that year, Coinstar acquired a 47.3% stake in for $20 million in cash, gaining access to approximately 800 DVD rental locations primarily in restaurants and positioning the company to integrate services with emerging offerings. This acquisition complemented Coinstar's core business by utilizing shared infrastructure and retail placements, while subsequent investments increased its ownership to a majority stake by 2008. The expansion trajectory drove significant financial milestones, with coin processing volumes scaling from $873 million in 1999 to over $2 billion cumulatively by that year and continuing to grow steadily into the 2000s. By 2013, amid sustained kiosk rollout and service diversification, annual coin processing reached $3 billion, underscoring the long-term impact of the post-IPO scaling efforts.

Restructuring and Current Ownership

In 2013, Coinstar, Inc. underwent a significant to Outerwall Inc., approved by shareholders on June 27, to better reflect its diversification beyond coin-counting kiosks into a broader portfolio of services, including subsidiaries such as for DVD rentals and ecoATM for electronics trade-ins. This change aimed to unify the company's growing operations under a single that emphasized its evolution from a niche service provider to a multifaceted automated solutions firm. Throughout the 2010s, Outerwall faced mounting challenges, particularly from the rise of streaming services like , which eroded demand for physical DVD rentals through and prompted strategic reviews to address declining revenues in that segment. These pressures, combined with competitive shifts in the and sectors, contributed to financial strain and a broader push for operational restructuring. In September 2016, affiliates of completed the acquisition of Outerwall for approximately $1.6 billion at $52 per share, taking the company private and delisting it from . As part of the transaction, Outerwall's core business units were separated into standalone entities: Coinstar was restructured as an independent focused on , while and ecoATM operated separately with dedicated leadership. Under Apollo's ownership since 2016, Coinstar has concentrated on expanding its offerings, emphasizing innovations like digital transfers to bridge cash and banking ecosystems. In 2021, Coinstar partnered with Coinme, a Seattle-based financial technology company and U.S.-licensed cryptocurrency exchange founded in 2014 that develops APIs for converting cash to cryptocurrency at kiosks and ATMs, to enable purchases at select kiosks, marking its entry into services. In October 2024, the company launched CINQ by Coinstar, a supporting crypto and capabilities powered by Zero Hash. A key milestone occurred in July 2025, when Coinstar announced that its Retail Remote Transfer program had reached over 15 million U.S. account holders, enabling seamless deposits of coins or cash directly into bank accounts from retail kiosks. As a subsidiary of funds managed by , Coinstar operates as a privately held entity, with Kevin McColly serving as CEO since July 2022 and recent additions like Brandon Thompson as in July 2025 to drive digital growth.

Operations

Kiosk Network and Locations

Coinstar operates an extensive network of over 24,000 kiosks across and , providing widespread access to coin processing services in high-traffic retail environments. These kiosks are strategically placed in , grocery stores, and other outlets, with 92% of the U.S. living within five miles of a location, ensuring convenient accessibility for consumers. The network spans eight countries, including the , , the , , , , , and , with a focus on urban and suburban areas to maximize foot traffic. In addition to retail settings, some kiosks are integrated into branches through dedicated financial programs, enhancing availability for institutional users. Key to the network's reach are strategic partnerships with major retailers such as , , and , which host kiosks in thousands of their stores to capitalize on everyday shopping patterns. These collaborations allow for placements in prominent, well-lit areas near store entrances, promoting ease of use while aligning with retailers' goals of improving customer convenience without additional operational burdens. Kiosk designs have evolved significantly since their introduction in the early as basic coin-counting units, transitioning to modern, compact models featuring touchscreens for intuitive user interfaces and advanced security measures like algorithms to prevent and jamming. Contemporary kiosks, such as the model used in financial settings, incorporate sleek, durable construction with enhanced sensors for precise validation, reducing maintenance needs and improving reliability in high-volume locations. Coinstar manages the entire lifecycle of its kiosks through fully turnkey programs, handling installation, ongoing servicing, and coin collection logistics to ensure seamless operation for partners. This includes deploying field technicians for routine maintenance and collections, eliminating capital or operational costs for host retailers and banks while maintaining network uptime. Such comprehensive support allows the company to scale its infrastructure efficiently across diverse global markets.

Technology and Processing

Coinstar kiosks employ automated coin recognition technology that utilizes a combination of sensors to identify and sort coins based on physical and material properties. These include electromagnetic sensors for detecting metallurgical composition (such as content), precision scales for measurement, optical sensors for and assessment, and systems for visual to ensure accurate . The system primarily processes standard U.S. coins—pennies, nickels, dimes, , half-dollars, and dollar coins—rejecting foreign, commemorative, or non-standard varieties like 1943 pennies or pure silver coins to maintain processing integrity. The kiosks achieve high processing efficiency through a rotating disk that singularizes and routes them past arrays for real-time evaluation. During operation, the machine calculates the total value instantaneously while applying a service of up to 12.9% plus a $0.99 for conversions, with fees varying by location. This supports rapid transactions, typically completing counts for average user volumes in under five minutes. Software systems integrated into the kiosks enable comprehensive transaction tracking, leveraging algorithms and for to prevent , such as coin insertion or jamming attempts. These platforms connect to centralized systems via secure networks, allowing for aggregation, inventory management, and compliance monitoring across the kiosk network. Security features are embedded throughout the hardware and software to safeguard operations and user funds. Kiosks feature tamper-proof enclosures with reinforced construction to deter physical interference, while data transmission employs protocols to protect transaction details. The systems adhere to Payment Card Industry Data Security Standard (PCI DSS) requirements for handling financial transactions, including secure payment processing and customer data protection. Recent technological upgrades include integration with the CINQ by Coinstar , launched in 2024, which allows users to locate nearby via geolocation services and issue prepaid vouchers or loads directly from their devices after kiosk interactions. This enhances user convenience by bridging physical kiosk use with digital financial tools.

Services

Core Coin Conversion

Coinstar's core service involves converting loose coins into usable funds through self-service kiosks located primarily in grocery stores and outlets. Users insert their coins into the machine, which sorts, counts, and verifies them, providing options to receive the value as , an eGift , or a charitable donation. This process eliminates the need for manual or rolling of coins, making it convenient for handling accumulated change. The user process begins with selecting a payout option at the : , eGift card, or . Next, users clean any debris from the coins, place them in the provided tray, lift the handle, and guide the coins into the slot for processing. The machine then sorts and counts the coins, displaying the total value minus any applicable fees. Upon completion, users receive either a printed for redemption at the store's desk, an eGift card code redeemable online or in-store, or a for the . The structure for cash payouts includes a service of up to 12.9% of the coin value plus a $0.99 , though may vary by location. No service applies when selecting eGift cards from participating retailers or making donations to partnered charities. For certain partnered , users can transfer funds directly to their bank account via with no Coinstar , though partner-specific may apply. Coinstar processes over $3 billion in coins annually in the United States, handling a significant portion of the nation's loose change circulation. Donation options allow fee-free contributions to select , supporting causes such as hunger relief through or children's health via Children's Miracle Network Hospitals. Users select a at the , and the full coin value (after any internal processing) goes to the organization, with receipts provided for tax deductions. The voucher system enables cash redemption without waiting in checkout lines; the printed , which includes the total amount and a , is presented directly to the store's service desk for immediate payout. options for eGift cards are emailed or texted for quick access.

Additional Financial Offerings

In addition to converting coins to cash, Coinstar kiosks enable users to load the value of processed coins or cash onto the CINQ by Coinstar , with kiosk loading fees of $0.59 for coins and $4.95 for cash. This prepaid , issued by Lead Bank and operable on the network, has no monthly fees and allows immediate access to funds, facilitating seamless spending or withdrawals. The service, announced in mid-2025, integrates directly at kiosks to bridge physical cash with digital payments. Coinstar has expanded into through a with Coinme, which began in January 2019, allowing users to convert coins or cash into and other digital assets at select . The partnership has expanded to a number of states including Connecticut where more than 90 machines were placed in Stop & Shop and Big Y supermarkets, Alaska, North Carolina, Pennsylvania, and Florida. Coinstar and Coinme announced in October 2021 that Walmart would be putting 200 of the Coinme-enabled bitcoin kiosks in its stores. By January of 2022, more than 7,000 Coinme-enabled Coinstar kiosks were operating in 48 U.S. states. Customers select the crypto option on the interface, provide a phone number for wallet setup, and receive the purchased assets in a Coinme , with transactions completing in minutes. Additionally, the CINQ by Coinstar , powered by Zero Hash and launched in October 2024, enables users to buy, sell, and manage over 25 and stablecoins directly in the , with integration for cash-to-crypto conversions. This feature, rolled out in recent years, targets the growing demand for accessible crypto entry points via everyday coin deposits. In October 2024, Coinme initiated legal action against Coinstar, alleging misuse of trade secrets in the development of CINQ's crypto features; the case is ongoing as of 2025. For money transfers and bill payments, Coinstar partners with doxo to enable cash-based payments for utilities, phone bills, insurance, and other services directly at kiosks. Users insert cash or coins, select the biller from doxo's network of over 120,000 providers, and complete payments without needing a bank account, reducing barriers for underbanked consumers. While not offering direct remittances like Western Union, this service supports utility and recurring payments, with the partnership launched in 2018 and continuing to evolve. Introduced in 2024, Coinstar's Retail Remote Transfer feature permits over 15 million U.S. bank and account holders, as of July 2025, to digitally transfer kiosk-processed coin or cash values directly to their checking or savings accounts, often within minutes. Partnering with more than 35 financial institutions and facilitated by Evolve Bank & Trust, the pay-as-you-go program uses details for secure, fee-based deposits, enhancing cash digitization for retail users as of 2025. Following the separation from Outerwall, Coinstar maintains limited ties to ecoATM's device trade-in services, where co-located kiosks in retail settings allow users to exchange old like smartphones for vouchers redeemable nearby. This remnant integration supports eco-friendly while providing an alternative source, though ecoATM operates as a distinct under related holdings.

Market and Impact

Competition

Coinstar faces competition primarily from bank-owned coin-counting machines offered by select financial institutions and credit unions in the United States. While many major banks such as Chase, Bank of America, Citibank, Capital One, PNC Bank, and TD Bank discontinued free coin-counting services for customers in recent years, others like Wells Fargo and U.S. Bank continue to provide these machines at branches, often at no cost to account holders. Credit unions, including American Eagle Financial Credit Union and others, also offer free or low-fee coin counting for members, posing a challenge by eliminating service fees that Coinstar charges—typically 12.9% plus a $0.99 transaction fee for cash conversion. These bank and credit union options, however, require customers to be existing account holders and visit specific branches, limiting accessibility compared to Coinstar's model. In the self-service kiosk segment, Coinstar maintains a dominant position with approximately 20,000 machines across the U.S., providing coverage such that 90% of the lives within five miles of a . Direct rivals in this space are limited, but manufacturers like Allison offer coin deposit and processing solutions that compete in commercial settings, such as or institutional environments. Standalone coin sorters from companies like Glory Global Solutions also provide alternatives for businesses, though they lack Coinstar's widespread consumer-facing network. Coinstar's advantages include its extensive partnerships with grocers and stores, enabling no-appointment, 24/7 access in high-traffic locations, unlike branch-restricted bank machines. Emerging threats to Coinstar come from alternatives and apps that reduce the need for physical handling. Platforms like and facilitate small digitally, diminishing the volume of loose change accumulation, while bank apps from institutions like and allow users to track spending and deposits without visiting a . These digital tools challenge Coinstar by promoting cashless habits, though they do not directly replace coin conversion services. Internationally, Coinstar encounters localized competition in its operational markets. In the United Kingdom and Europe, providers like Cash4Coins offer coin exchange services with lower fees and acceptance of foreign coins, targeting consumers frustrated with Coinstar's charges. In Japan, where Coinstar operates kiosks, Glory Ltd. holds over 70% of the coin-handling machine market through banknote and coin deposit units integrated into ATMs, while Pocket Change provides specialized kiosks at airports for converting foreign coins into electronic money or vouchers. These regional players leverage tailored technology and lower operational costs to compete with Coinstar's global footprint of around 23,000 kiosks across North America, Europe, and Japan.

Publicity and Milestones

Coinstar's journey began with its first kiosk installation in 1992 at a in , marking the debut of automated coin-counting technology that revolutionized the handling of . This milestone paved the way for rapid growth, with the company processing over $37 billion in by 2014, including a record $3 billion annually in 2013 alone. By 2025, Coinstar achieved another significant benchmark through its Retail Remote Transfer program, enabling over 15 million U.S. account holders to deposit and cash directly into their accounts from more than 10,000 nationwide. The company's evolution garnered notable media attention, particularly in a 2013 ABC7 News segment titled "7 On Your Side revisits Coinstar 20 years later," which highlighted its expansion from coin counting to broader while processing $3 billion in coins yearly. This coverage underscored Coinstar's role in transforming everyday financial tasks, reflecting on two decades of since its inception. Coinstar has permeated through campaigns that playfully emphasize the discovery of "found " in household jars, such as a 2000 initiative featuring humorous scenarios of accumulated change funding unexpected purchases. Its Coins that Count® program has further amplified cultural impact by facilitating donations to charities like , the , Make-A-Wish, and the World Wildlife Fund, with users able to contribute tax-deductible amounts directly at kiosks without fees. In 2025, Coinstar received press for integrating purchasing capabilities at kiosks, including a rollout in 200 stores that allows cash-to-crypto conversions for users. This built on efforts to expand banking access, such as the Retail Remote Transfer milestone serving 15 million accounts and a new prepaid option, aimed at supporting underbanked populations estimated at 18.6% of U.S. households. While generally viewed as a convenience , Coinstar has faced occasional over its processing fees, typically 12.9% for cash payouts, and reports of jams caused by foreign objects or mismatched , leading to customer complaints resolved through support channels. Despite these challenges, the company's overall public perception remains positive for democratizing .

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