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Motion Picture Funnies Weekly

Motion Picture Funnies Weekly was a short-lived series intended as a promotional giveaway distributed in movie theaters, with only a single 36-page issue produced in April 1939 by First Funnies, Inc.. The issue, printed with black-and-white interior pages and a color cover in tabloid format, contained various adventure and humor strips, most notably Bill Everett's eight-page origin story for the anti-hero the Sub-Mariner, marking his debut as an "ultra-man of the deep" seeking revenge on the surface world. Other key features included the of , a created by Paul J. Lauretta, along with strips like "Spy Ring" and "Kar Toon and His Copy Cat." The project originated from Funnies, Inc., a comic packaging studio founded by Lloyd Jacquet in 1938 to supply material to publishers, which produced the content as a weekly supplement to attract theater audiences but canceled full production after printing only a handful of sample copies. These "pay copies" were distributed to artists and staff for payment rather than public release, leading to the comic's extreme rarity—fewer than ten authenticated copies are known to exist today. Much of the material, including an expanded version of the Sub-Mariner story, was later repurposed by publisher Martin Goodman for Marvel Comics #1 in October 1939, helping launch (now ) during the Golden Age of Comics. As a precursor to the boom, Motion Picture Funnies Weekly represents an early experiment in promotion and distribution, predating widespread newsstand sales.

Publication History

Development and Concept

In 1938, Lloyd Jacquet founded Funnies Inc. as a packaging studio in , aimed at supplying complete content—including stories, artwork, and editorial direction—to publishers new to the medium. The company operated from 49 West 45th Street and quickly became one of the earliest and most influential comic packagers during the late 1930s, providing material for titles from publishers like , , and Fawcett. Funnies Inc.'s inaugural project was Motion Picture Funnies Weekly, conceived as a 36-page weekly designed for free distribution as a promotional giveaway at movie theaters to draw in family audiences. The format featured black-and-white interior pages with a color cover, measuring approximately 6.5 by 9.5 inches, and was intended to evoke the style of newspaper funnies sections through its mix of adventure serials, humor strips, and gag features. was targeted for an April 1939 launch, with preliminary copies prepared for theater chains, reflecting Jacquet's vision to leverage the popularity of motion pictures by tying comic content to filmgoing experiences.

Production Details

The single produced issue of Motion Picture Funnies Weekly was printed in early by Funnies Inc., an independent packaging studio that assembled the comic as a promotional giveaway for movie theaters. Only 8 to 9 sample copies were created, serving as "pay copies" or salesman's proofs intended to demonstrate the product to potential theater chain partners and secure distribution agreements. These limited proofs were produced under tight deadlines to facilitate rapid pitching, reflecting the freelance-driven nature of comic packaging at the time. One notable example among these samples is the "pay copy," which includes handwritten notations documenting freelance compensation to creators, such as payments to for his contribution. This office copy, discovered in the estate of publisher Jacquet, provides direct evidence of the production's financial structure, with amounts recorded in longhand alongside the printed pages. The issue features black-and-white interior artwork printed on newsprint-style paper, typical for cost-effective promotional comics of the era, totaling 36 pages in an anthology format with multiple short features. The full-color cover, illustrated by Fred Schwab, depicts a vibrant movie-themed scene integrating comic characters with a theater setting to emphasize the giveaway's promotional intent. The content combined original material created for the project with potential adaptations from newspaper strips, assembled to appeal to a broad audience under Funnies Inc.'s oversight.

Intended Distribution and Cancellation

Motion Picture Funnies Weekly was conceived as a weekly promotional comic book series, with distribution planned to begin in April 1939 through giveaways at participating movie theaters across the , aimed at boosting attendance by attracting younger audiences. The 36-page issues were to be provided free of charge to theater chains, leveraging the popularity of motion pictures to promote the content. Lloyd Jaquet's Funnies, Inc. packaged the series and produced sample copies of to pitch the concept to prospective theater operators and chains, seeking commitments for ongoing sponsorship and distribution contracts. These preliminary copies served as promotional previews to demonstrate the potential draw of the comic strips tied to themes. Despite these efforts, theater managers rejected the giveaway proposal, citing insufficient interest or viability, which prevented the securing of necessary partnerships. The project was subsequently canceled, with no full print run of or any subsequent issues ever executed for public release. Advance planning for the series extended to issues #2 through #4, as indicated by surviving proof sheets of their covers, though no interior artwork or complete production occurred beyond the initial samples. An unconfirmed theory posits that the numbering from these unpublished issues may have influenced the starting point of Publications' Amazing Man Comics #5 in September 1939, but no evidence confirms any material transfer or wide distribution.

Contents and Features

Stories in Issue #1

Motion Picture Funnies Weekly #1 features an of and humor strips in , designed as a 36-page promotional giveaway for audiences without any advertisements. The contents emphasize entertaining young readers with a mix of origin stories, tales, and comedic gags, reflecting the era's influences and aimed at quick, engaging reads during screenings. The issue opens with the 8-page lead feature "Here is the Sub-Mariner!", an written and drawn by , where Prince Namor discovers humanity's past destruction of his underwater realm and declares war on the surface world, showcasing his and aquatic prowess. Following this is "Origin of the American Ace," a 7-page aviation adventure penciled and inked by Paul Lauretta, introducing pilot Perry Webb as he combats European spies amid a conflict ignited by a scheming queen's plot for domination. "Spy Ring," a 6-page illustrated by Art Pinajian, stars the masked vigilante the Wasp—secretly reporter Burton Slade—who infiltrates a clandestine group attempting to steal U.S. Army blueprints from an exclusive club. In contrast, the humor segment includes the 4-page gag strip "Kar Toon and his Copy Cat" by Martin Filchock, depicting a young artist's drawn feline companion springing to life and mimicking his antics in chaotic, scenarios involving chases and mishaps. Another lighthearted entry, "Jolly the Newsie," spans 6 pages with artwork by George Peter, following an orphaned newsboy who aids a reporter during a fiery building emergency, ultimately rescuing a trapped and securing a position through his bravery and quick thinking. The issue concludes with the 1-page "Fun-o-graphs" activity feature by Vernon Miller, presenting cut-out cartoon faces, puzzles, and single-panel jokes for interactive amusement.

Character Introductions and Origins

Motion Picture Funnies Weekly #1 introduced several characters that would influence the genre, beginning with the Sub-Mariner, an prince created by writer-artist . possesses and the ability to fly propelled by small wings on his ankles, traits that set him apart as a hybrid oceanic powerhouse. His origin centers on a profound for the surface world, stemming from humanity's pollution and bombardment that sank , motivating his vengeful emergence from the depths. This eight-page black-and-white tale marked 's first printed appearance, later expanded and recolored to twelve pages in #1. Supporting in this narrative is the Holy One, later known as Thakorr, his grandfather and a former ruler who guides the young prince. The issue also debuted the American Ace, real name Perry Webb, a patriotic aviator hero crafted by writer-artist Paul J. Lauretta. Originating as a U.S. pilot stationed in pre-World War II Europe, the character combats foreign spies and saboteurs through daring aerial exploits, embodying themes of American interventionism and heroism. His seven-page origin story highlights Webb's resourcefulness and commitment to thwarting international threats, reflecting the era's rising tensions. In the six-page "Spy Ring" feature, the Wasp appears as an early insect-themed adventurer, a masked crimefighter named Burton Slade who employs agility, fighting skills, and disguise in a thriller against espionage networks. Created by Jay Fletcher, the Wasp's introduction fuses pulp spy intrigue with vigilante action, predating more famous insect heroes. Contrasting these adventure archetypes is Jolly the Newsie, a humor-driven character created by George Peter, whose six-page story portrays the everyday escapades of a plucky newsboy navigating urban life without superhuman elements. Jolly's lighthearted origins emphasize relatable kid antics and street smarts, providing comic relief amid the issue's bolder introductions. These character origins in the 1939 prototype comic blend pulp adventure serials—evident in the aviator and spy motifs—with emerging superhero tropes like enhanced abilities and moral crusades against societal ills, foreshadowing the genre's boom in Timely Comics publications.

Creative Contributors

Key Artists and Writers

Bill Everett served as the writer, penciler, inker, and letterer for the eight-page "Sub-Mariner" feature in Motion Picture Funnies Weekly #1, creating the character Namor as an anti-heroic figure in his debut story. A young artist from Massachusetts born in 1917, Everett had prior experience illustrating for pulp magazines before transitioning to comics, bringing a dynamic, shadowy style influenced by his pulp roots to the emerging comic book medium. Paul J. Lauretta provided the artwork and writing for the aviation adventure strip "American Ace," which occupied seven pages in the issue, showcasing his specialization in high-flying, action-oriented narratives featuring pilot protagonists. Born in 1917 and active as a freelance illustrator from the late 1930s, Lauretta drew from his background in adventure illustration to craft detailed aerial combat scenes, later contributing similar work to Timely Comics publications like Marvel Mystery Comics. Fred created the for Motion Picture Funnies Weekly #1, signing his name on a vibrant scene promoting the comic's characters amid a theatrical movie backdrop, capturing the promotional intent of the giveaway publication. Working as a freelance through studios like Chesler in the late , Schwab's cover design blended cartoonish energy with promotional flair, reflecting his experience in commercial illustration. Among other contributors, Vernon Miller created the "Fun-o-graphs" activity page, while Martin Filchock scripted and drew the "Spy Ring" adventure story and the humor strip "Kar Toon and His Copy Cat," both adapting concise, episodic formats suited to the comic's structure. These creators operated under Funnies, Inc., a packaging studio that commissioned freelance talent on a per-page basis, with payments tracked via detachable stubs included in "pay copies" of the issue distributed to artists upon completion. The artists' work in Motion Picture Funnies Weekly #1 drew heavily from the bold, narrative-driven styles of newspaper comic strips, such as those in Sunday funnies sections, which many had emulated in their earlier careers; this adaptation to the tabloid format emphasized larger panels and serialized adventure elements to suit the promotional giveaway's broad appeal.

Production Roles

Lloyd Jacquet founded Funnies Inc. (initially known as First Funnies, Inc.) in 1938, serving as its and overseeing the packaging of content for potential publishers and distributors. In this role, Jacquet directed the development of stories and features, coordinating the assembly of complete issues while pitching them to clients such as movie theaters for promotional use. For the Motion Picture Funnies Weekly, Jacquet managed the production of a 36-page sample issue in 1939, intended as a free giveaway to attract theater sponsorship. Funnies Inc. functioned as a bullpen studio, relying on a network of freelance writers and artists rather than in-house creative staff to generate original material. Freelancers handled scripting, penciling, and inking, with the studio providing editorial guidance, lettering, and final production assembly to create polished packages. No dedicated writers were employed internally for features like the Sub-Mariner, which were developed entirely by external talent such as . On the business side, John F. Mahon served as Funnies Inc.'s , assisting Jacquet in negotiations for distribution deals, including the theater giveaway concept for Motion Picture Funnies Weekly. The company budgeted for speculative sample production without full sponsorship, printing limited copies to demonstrate viability to potential partners like theater chains. When theaters declined the proposal, the project was canceled, but Jacquet secured creator payments through pay copies distributed to contributors. After the cancellation, Funnies Inc. transitioned to packaging content for established publishers, including sales of the unused Motion Picture Funnies Weekly material to Martin Goodman for ' #1, thereby influencing the early comic book industry's development. The studio continued operations into the , supplying features to clients like and Fawcett, adapting its freelance model to meet growing demand for comic packaging.

Legacy and Significance

Discovery and Historical Recognition

In 1974, copies of Motion Picture Funnies Weekly were discovered at the estate sale of Lloyd Jacquet, the founder of Funnies, Inc., following his death in 1970. Approximately six copies surfaced, including one incomplete example missing six pages. A unique "Pay Copy" annotated with payment records for the contributors was discovered later in 1992. Comic book collectors and historians promptly authenticated the finds through examination of production details, artwork styles, and associated documents, confirming the comic's creation and printing in April 1939. This verification established Motion Picture Funnies Weekly as the original venue for Bill Everett's Sub-Mariner story, predating its reprint in Marvel Comics #1 (cover-dated October 1939) by roughly six months and thereby reshaping scholarly and collector understanding of superhero origins in American comics. From the mid-1970s onward, the rediscovered copies garnered attention in periodicals and high-profile auctions, where they were hailed as essential proto- artifacts linking promotional publishing experiments to the dawn of the superhero genre. The comic's prior obscurity stemmed in part from the absence of any deposit copy filed with the , as it was produced solely as unsolicited samples for potential theater partners rather than for public distribution or formal .

Rarity and Collectibility

Motion Picture Funnies Weekly #1 is among the rarest comics from the , with nine copies graded by (CGC) as of November 2025, of which eight are complete. These include five unrestored universal copies and four restored examples, spanning grades from 0.5 to 9.0. The highest-graded copy, a pay copy in VF/NM 9.0, represents a unique variant used for production accounting and remains the pinnacle of preservation for this title. Auction history underscores its scarcity. The CGC 9.0 pay copy sold for $43,125 at in October 2005. Subsequent public sales include a CGC FN- 5.5 for $20,315 at in February 2009 and a CGC VG/F 5.0 for $15,800 at ComicConnect in December 2016; no public sales have been recorded since. Demand is propelled by the issue's status as the first appearance of the Sub-Mariner, making it a key cornerstone for collectors. Condition challenges arise from the comic's newsprint stock, which is prone to over time, yet the surviving examples often achieve high grades owing to their minimal historical handling and lack of public distribution. Collectors also pursue production proofs of covers for issues #2–4, of which at least three sets are documented, offering into the canceled series' planned direction, though no interiors were ever produced. CGC's grading of all known copies has cemented the title's recognition as a foundational rarity in comics, influencing standards for evaluating pre-distribution prototypes.
CGC GradeUniversal CopiesRestored CopiesTotal
9.0101
7.5022
7.0101
5.5101
5.0101
4.0011
3.5101
0.5101
Total549

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