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Teka

Teka is a specializing in the design, manufacture, and distribution of kitchen and bathroom appliances, founded in 1924 in by Thielmann as an agricultural machinery company that later pivoted to products. Originally named after its founders Thielmann & Klein following Helmut Klein's partnership in , the company introduced its Teka trademark that year with an initial focus on producing sinks, expanding rapidly into cookers, ovens, and extractor hoods by the late . Today, Teka operates in over 100 countries, offering a wide range of innovative home solutions including hobs, refrigerators, dishwashers, and integrated systems, with a strong emphasis on design and functionality under its "Cook your way to life" launched in 2018. The company's growth accelerated in the with international expansion starting in in 1964, followed by markets across Europe, the Americas, Asia, Africa, and the by the and beyond. Key milestones include major sponsorships in sports, such as partnerships with Real football club and the Paris-Dakar rally, enhancing its global brand visibility. In 2016, Teka invested heavily in its Wish product range, modernizing factories and aesthetics, while subsequent innovations like the Infinity Design collection in 2022 and the Giugiaro Italdesign collaboration for the Infinity G1 line in 2022 underscore its commitment to cutting-edge technology and artistic integration in appliances. In May 2025, Teka joined the , a leading global technology conglomerate, marking the beginning of a new century for the brand and positioning it for further advancements in sustainable and smart home solutions. With production facilities in multiple countries and a focus on products alongside core appliances, Teka continues to prioritize quality and , celebrating its centenary in 2024 as a pioneer in the household sector.

History

Founding and early development

Teka was founded in 1924 by Karl Thielmann in as an company, initially concentrating on the production of equipment for the agricultural sector. In , following the joining of Willi Thielmann, the company began producing enameled ovens, marking an early entry into household appliances. The company operated from its base in during the early decades, establishing its first manufacturing facilities there to support operations in small tools and machinery tailored for farming needs, alongside the growing household products. In 1957, Helmut Klein joined Thielmann as a partner, leading to the creation of the , derived from the initials of "Thielmann & Klein." This partnership marked a pivotal shift, with the first trademark registrations occurring in during the late to protect the new brand identity. Stainless-steel sinks had been introduced as early as 1955, but under the Teka brand, production of sinks began in 1958, signifying a focused entry into the appliances . These early efforts were centered in factories, laying the groundwork for the company's focus on durable solutions.

International expansion and growth

In 1964, Teka established its first international in , marking the beginning of its global expansion and initiating exports to European markets and subsequently to other continents. This move allowed the company to leverage 's strategic position for broader distribution while maintaining its roots. The quickly became a hub for production and sales, facilitating the company's transition from a primarily domestic operation to a multinational player. During the 1960s and continuing through the 1990s, Teka diversified its product offerings beyond sinks to include cookers, ovens, and extractor hoods, evolving toward comprehensive solutions that integrated appliances with built-in furniture and accessories. These innovations emphasized design, quality, and functionality, earning international recognition and enabling the company to meet diverse consumer needs across regions. By the , this portfolio expansion supported the development of modular systems, positioning Teka as a leader in integrated home solutions. Key milestones in Teka's growth included its entry into the , Asian, , and Eastern markets during the 1970s and 1980s, building on its foothold to achieve a truly global reach. This period saw the establishment of sales networks and partnerships in these regions, driving significant revenue growth and . By the 1990s, the company's aggressive expansion had resulted in commercial presence across dozens of , solidifying its status as a multinational entity with operations spanning multiple continents. To accommodate the demands of international distribution, Teka invested in factory upgrades and expanded production capacity throughout the 1970s and 1990s, including enhancements to facilities in and the establishment of additional sites to improve efficiency and output. These investments ensured reliable supply chains for the growing volumes and supported the of its diversified product lines.

Recent innovations and acquisition

In 2016, Teka launched the Wish range across its household appliances, marking the largest investment in the company's history, which included modernizing factories and introducing new premium designs. This initiative was followed in 2018 by a major rebranding effort, featuring the slogan "Cook your way to life" and a prominent campaign that included a directed by Goya-nominated filmmaker Seresesky, with music by Oscar winner , in partnership with the Alzheimer’s Foundation ; the campaign achieved over 13 million views in its first month and ranked as 's third-most-watched advertisement of the year. To align with this refreshed positioning, Teka updated its logo in 2019, adopting a more modern and geometric design to enhance its contemporary brand image. In 2024, Teka celebrated its centenary with global events, product launches, and local initiatives, highlighting a century of in the household sector. Building on these efforts, Teka released the SteakMaster oven in 2022 amid its largest campaign to date, which highlighted the product's specialized technology for achieving restaurant-quality steaks at home and garnered over 25 million views globally. In 2023, the company introduced the Infinity G1 edition, an exclusive line of appliances including ovens, designed in collaboration with to blend innovative with elegant, minimalist aesthetics. On May 8, 2025, Midea Group announced the completion of its acquisition of Teka Group (excluding Teka Rus LLC), finalized on April 29, 2025, integrating the brand into its global portfolio to combine Midea's technological and manufacturing strengths with Teka's heritage in kitchen appliances, thereby enhancing operations, product expansion, and market reach.

Products and operations

Core product lines

Teka's core product lines encompass a range of kitchen and bathroom appliances designed for seamless integration, durability, and user-friendly operation, catering primarily to residential users while offering robust options for commercial settings. The company's offerings emphasize innovative materials, energy efficiency, and aesthetic versatility to enhance modern home environments. In the category of sinks, Teka provides enamel, , and models, including integrated varieties such as (Tegranite, composed of 80% ) and glass options, as well as undermount and inset types for both residential and commercial use. sinks, like the Tekaway Starbright series, feature SilentSmart technology for and SofTexture finishes for easy , ensuring hygienic and durable performance in high-traffic . Integrated models, such as the Square 2B 760 TG in Tegranite, offer seamless blending with options for single or double bowls and drainers, targeting homeowners seeking minimalist designs and professionals needing corrosion-resistant solutions. These sinks come with a lifetime , highlighting their focus on long-term functionality and aesthetic appeal. Teka also offers porcelain products, including sinks and sanitary ware such as toilets and , emphasizing durability and hygiene in settings. Bathroom appliances under the Strohm Teka brand include taps, systems, cabinets, mirrors, and screens, providing comprehensive solutions for modern with features like thermostatic controls and soft-close mechanisms. form a of Teka's lineup, including ovens, hobs, and free-standing cookers tailored for precise and versatile culinary tasks. Ovens range from conventional models with top/bottom heat (e.g., HBE-615-ME-SS) to variants like the SteamGourmet HLB-8550-SC, which combines injection for healthier cooking, and multifunctional options such as the SteakMaster, featuring a 700ºC for meats. These ovens incorporate technologies like CoolTouch doors, HydroClean , and capacities up to 77 liters in 90cm models, designed for home cooks and large families prioritizing (up to A+ class) and smart controls like connectivity. Hobs include gas (e.g., Gas on Glass with ExactFlame burners), electric vitroceramic, (e.g., FullFlex zones for flexible pan placement), and combinations, emphasizing rapid heating, auto-shutoff, and sleek ceramic surfaces in finishes like Colors for contemporary . Free-standing cookers, such as the EMGG 8660 S RX with 134-liter capacity and cast-iron grids, integrate hobs and ovens for compact spaces, appealing to users in smaller households or rental properties who value all-in-one functionality and LPG compatibility. Ventilation products, particularly extractor hoods and integrated air management systems, prioritize effective control and visual harmony in open-plan . Models like the DVI-98 G1 EOS BM offer perimeter aspiration, EcoPower motors for quiet operation (as low as 50 dB), and HobToHood connectivity for automatic activation, available in , wall-mounted, or built-in formats up to 120 cm wide. Designs in , glass, or special editions (e.g., series) ensure aesthetic integration, with dishwasher-safe filters and LED lighting enhancing usability for everyday residential cooking while maintaining air quality. These systems target modern homeowners focused on savings (A+ class) and space-efficient solutions that complement minimalist interiors. Complementing these, Teka's other kitchen essentials include dishwashers and refrigerators, unified under the "kitchen " concept for built-in cohesion. Dishwashers, such as the built-in DFI-76960 (14 place settings) and compact 45 cm models like DFI-44850, feature AquaLogic for adaptive water usage, BeamOnFloor projection, and quiet operation, designed for households of varying sizes seeking efficient, space-saving cleaning with or white finishes. Refrigerators encompass combi, side-by-side (up to 587 liters with water dispensers), and built-in options like the RBF-78785-FI (403 liters), incorporating Total No Frost, IonClean antibacterial tech, and for smart monitoring, ideal for families needing fresh food preservation in integrated setups. This promotes modular built-in solutions, such as pairing with ovens and hoods in Infinity G1 editions, for premium residential kitchens emphasizing health, sustainability, and unified design.

Manufacturing and global presence

Teka maintains a network of 10 primary manufacturing facilities strategically located across , , and the to support its global operations. Key production sites include factories in , where the company is headquartered and conducts significant assembly for kitchen appliances; , the origin of its founding in 1924; and , catering to Asian production needs. These facilities, along with others in countries such as , , and , enable efficient manufacturing tailored to regional specifications, collectively forming 10 production sites that serve more than 120 countries worldwide. The company's emphasizes , particularly in sourcing materials like , which is valued for its recyclability and in products such as sinks and . Teka enforces a Supplier that requires partners to adhere to environmental regulations, promoting responsible resource use and reducing ecological impact throughout the process. Assembly lines incorporate to enhance efficiency, minimizing waste and optimizing output in high-volume . This approach supports the manufacture of over 15 million units annually, underscoring the scale of operations. Teka's global presence spans five continents, with products distributed in over 120 countries through established networks that prioritize as its strongest market. Operations extend to the via facilities in and ; through sites in , , and ; and emerging markets in and the via subsidiaries and distributors. To meet diverse regulatory landscapes, the company adapts offerings, such as developing energy-efficient models compliant with standards for . This footprint is supported by approximately 3,000 employees worldwide, enabling localized and market responsiveness.

Corporate structure

Key subsidiaries and divisions

Teka Industrial S.A., headquartered in Santander, Spain, serves as the core manufacturing and research and development (R&D) hub for kitchen appliances within the Teka Group. Established in 1964, this subsidiary oversees primary production facilities and drives technological advancements in appliance design and efficiency. Teka Deutschland GmbH, based in Germany, manages operations for the domestic European market and preserves the company's historical connections to agricultural machinery origins. As the birthplace of the Teka Group in 1924, it coordinates sales, distribution, and adaptation of products to meet regional standards and consumer preferences. Teka's Asia Pacific regional units, including subsidiaries in countries such as , , , , , and , emphasize localized and sales strategies to address diverse market needs. These entities facilitate customized production and efficient integration across the region. Within the Teka Group, specialized internal divisions support overarching operations, including an innovation division dedicated to product development and prototyping of advanced kitchen solutions. Complementing this, the export division handles , ensuring seamless to over 120 countries while complying with global regulatory requirements. The group also encompasses key brands such as Küppersbusch and Intra, which contribute to its portfolio of premium appliances.

Ownership and leadership

Teka's ownership evolved from its founding as a to becoming a key asset within a global conglomerate. Established in 1924 by Karl Thielmann in , the company operated under family control for much of its early history, transitioning into a multinational entity through expansions in the late . By the early , Teka was managed as an independent multinational under the oversight of HERITAGE B, a family-owned industrial that acquired and nurtured the brand alongside other ventures. In June 2024, HERITAGE B agreed to divest Teka Group to , a leading manufacturer, with the acquisition of a 97.38% stake completed in April 2025, excluding Teka Rus LLC. This made Teka a majority-owned of Midea, which operates as a global technology company with extensive manufacturing capabilities. Post-acquisition, Teka has retained its branding and operational autonomy, allowing it to maintain its European-focused identity while benefiting from Midea's resources for enhanced market competitiveness. Leadership at Teka emphasizes continuity from its heritage, with Mauro Correia serving as CEO of Teka Group as of 2025, guiding global strategy amid the integration with Midea. The board composition reflects this blend of legacy and new oversight, incorporating executives focused on and expansion, though specific post-acquisition changes to the board have not been publicly detailed. Under Midea's umbrella, Teka's governance practices prioritize , such as energy-efficient product development, and technological , aligning with Midea's commitment to R&D investment exceeding 4% of annual revenue.

Sponsorships

Sports partnerships

Teka's involvement in sports sponsorships began in the early , marking it as a in associating household appliance brands with athletic endeavors to boost visibility across . The company's strategy emphasized high-profile teams and events in , , , and motorsports, leveraging logos and event partnerships to connect with diverse audiences. This approach not only enhanced brand recognition but also aligned Teka with values of teamwork, endurance, and excellence. In , Teka made history as the first company to sponsor a Spanish professional team, partnering with from 1981 to 1989. The deal featured the Teka logo prominently on the team's shirts during matches, with an initial investment of approximately 7.5 million Spanish pesetas (equivalent to about 45,000 euros today), helping the club maintain its position in the top division through a roster of local Cantabrian players. Building on this success, Teka became the main sponsor of Real Madrid C.F. from 1992 to 2000, displaying its logo on the iconic white jerseys during a golden era that included Spanish League titles in 1992 and 1996, as well as the club's seventh European Cup in 1998 (1-0 victory over Juventus) and eighth in 2000 (3-0 over ). More recently, Teka served as the primary sponsor for C.F. in the 2007-2008 season, again placing its logo on the shirts of this historic Andalusian club founded in 1910. Teka's basketball sponsorships centered on , starting in 1992 when the team adopted the name Real Madrid Teka and secured two ACB League championships in 1993 and 1994. The partnership continued until 2001, with Teka's branding on playing jerseys during a period of competitive success in European competitions. In 2014, Teka renewed its commitment for three seasons (2014-2017), once again featuring its logo on the front of the team's jerseys to support their pursuits in the and domestic leagues. In cycling, Teka maintained a professional team from 1976 to 1990, serving as the title sponsor throughout its existence and achieving prominence with the overall victory in the 1982 by rider Marino Lejarreta. This long-term involvement highlighted Teka's dedication to endurance sports. Extending into motorsports, Teka sponsored the FIM starting in 2009, providing main sponsorship alongside brands like and KTM to elevate the series' global profile. Additionally, in 2013, Teka backed the Rally Dakar Chile edition, supporting the grueling South American leg of the renowned rally-raid event. These partnerships underscored Teka's innovative , positioning the brand as a in sports endorsements and significantly expanding its reach in and beyond through association with victorious teams and challenging events.

Cultural and artistic initiatives

Teka has actively supported cultural events and exhibitions across and beyond, emphasizing the intersection of , , and design to enhance its brand image. In collaboration with the Museo Nacional Thyssen-Bornemisza in , Teka sponsored a thematic tour on featuring 17 artworks spanning the 15th to 20th centuries, highlighting historical connections between food and artistic expression. Similar initiatives include exhibitions at the Museo Franz Mayer in , the Museo Europeo de Arte Moderno in , and the Museo Moderno in , where Teka promoted kitchen innovation through cultural lenses. The company has forged prominent partnerships with renowned design firms to integrate artistic aesthetics into its product lines. A notable example is the 2022 collaboration with , resulting in the Infinity G1 Edition series of household appliances, which drew inspiration from emerging design trends and earned the iF Design Award in 2023; this limited-edition range is distributed in 37 countries. In 2025, Teka partnered with the in to launch a special home edition of appliances, including hobs, hoods, microwaves, and refrigerators, inspired by Vincent van Gogh's "Sunflowers" painting, incorporating post-impressionist colors and textures to transform kitchens into artistic spaces. Teka's cultural engagements extend to exhibitions that blend technology with creative expression. In 2023, the company co-presented the exhibition with Murai Art Projects in , showcasing works that unite , furniture, and tech to explore themes. These initiatives reflect Teka's broader of linking kitchen functionality to artistic lifestyles, often amplified through digital campaigns and promotional events to engage global audiences. In the realm of awards and philanthropy, Teka sponsored the Dot Property Group's "Best of the Best" Awards in 2016, recognizing excellence in Southeast Asian and serviced accommodations, thereby supporting regional design and development communities. Additionally, Teka promotes practices through its supplier , encouraging environmental management systems like ISO 14001 to minimize ecological impact in product and community-oriented programs. This focus on ties into cultural efforts by fostering innovative, eco-conscious aesthetics in home environments. Historically, Teka's entry into non-sports endorsements in the early marked a diversification from its industrial origins, laying the groundwork for later artistic ventures that positioned the brand as a patron of .

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