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TrackMan

TrackMan is a sports technology company founded in that specializes in radar-based tracking systems using Doppler technology to measure and analyze ball flight, club motion, and player performance in sports such as and . Its core products include portable launch monitors like the TrackMan 4, which captures over 40 parameters of ball and club data with high accuracy, and indoor simulators that enable virtual play on world-famous courses. TrackMan's solutions are designed to enhance , fitting, and for athletes at all levels, from amateurs to professionals. The company originated in with a focus on solving the challenge of precisely tracking a in flight, leading to innovations that expanded into scouting platforms and Olympic event analysis for sports like and . By 2025, TrackMan employs over 800 people across seven global offices and has become a leader in providing data-driven insights that influence how sports are taught, played, and broadcast. Its technology powers professional tours, including the for golf shot analysis, and for in-game tracking and player development. TrackMan's offerings extend beyond hardware to include AI-powered performance software for motion analysis, speed training, and virtual simulations, making advanced accessible for home use, driving ranges, and professional facilities. The company's commitment to innovation is evident in products like the TrackMan , a compact simulator tailored for immersive experiences, and portable systems that deliver real-time metrics for pitchers and hitters. Trusted by elite athletes and organizations worldwide, TrackMan continues to redefine performance through precise, actionable data.

Overview

Company Profile

TrackMan is a privately held sports technology company founded in 2003 in Vedbæk, Denmark, by brothers Morten Eldrup-Jørgensen and Klaus Eldrup-Jørgensen. The company, now headquartered in , , has expanded to include seven offices worldwide, supporting its global operations across multiple continents. With approximately 820 employees as of 2025, TrackMan maintains a focus on innovation in performance tracking technologies. The company's mission centers on empowering athletes, coaches, and organizations through advanced data-driven solutions that enhance performance and accessibility in sports. TrackMan specializes in radar-based tracking systems designed to provide precise ball flight and player movement data, primarily for and , but also extending to , soccer, and . This commitment to technological advancement has positioned TrackMan as a leader in , enabling users from amateurs to professionals to optimize their skills with reliable, real-time insights. TrackMan has forged key partnerships with major sports entities and equipment manufacturers to integrate its technology into professional and consumer applications. Notable collaborations include an exclusive agreement with (MLB) for stadium tracking technology and a long-term renewal with the through 2030, enhancing on-course data and fan experiences. In November 2025, TrackMan announced a multi-year partnership with to enhance event tracking and fan experiences. Additionally, strategic alliances with for radar-optimized golf balls and for performance fitting solutions underscore TrackMan's role in advancing equipment innovation.

Core Technology

TrackMan's core technology relies on pulsed to track the motion of balls and clubs or bats in . This system emits radar signals that reflect off the moving object, allowing the measurement of velocity and position through the Doppler shift in frequency. By utilizing multiple antennas, the captures data from various angles, enabling precise trajectory reconstruction from launch through flight. The technology provides key measurements such as ball speed immediately after impact, launch angle relative to the ground, spin rate in , carry distance to the point where the ball returns to launch height, apex height as the peak of the trajectory, and descent angle upon landing. These parameters offer insights into ball flight dynamics, derived directly from reflections without relying on post-flight calculations. Compared to camera-based systems, pulsed Doppler radar excels in tracking the object through the moment of impact and throughout its entire path, even in outdoor environments with varying light or weather conditions. It achieves sub-millimeter accuracy for impact location on the clubface, surpassing optical methods that are limited to brief snapshots and indoor setups. Core patents for this multi-antenna radar configuration were filed in the early , establishing the foundational approach for sports object tracking. However, the system requires unobstructed line-of-sight to the ball for reliable data capture and performs optimally in open spaces to minimize multipath interference from obstacles.

History

Founding and Early Development

TrackMan was founded in 2003 in by brothers Klaus Eldrup-Jørgensen and Morten Eldrup-Jørgensen, both passionate golfers, alongside radar engineer Fredrik Tuxen. Tuxen, previously head of at Weibel Scientific—a Danish firm specializing in defense technologies—had extensive experience developing systems for tracking bullets and missiles in military applications. The founders sought to repurpose this advanced radar technology for golf, aiming to provide precise, real-time analysis of ball flight and club dynamics that surpassed the inaccuracies of earlier methods like lasers or high-speed cameras. The company's initial efforts centered on creating the first portable golf launch monitor prototype during 2003 and 2004, with Tuxen leading the technical adaptation of military-grade for consumer use. Key challenges included miniaturizing the bulky, heavy radar units—originally weighing hundreds of kilograms—into a compact, portable device suitable for courses and fitting rooms, as well as reducing costs to transition from high-end applications to the market. These innovations enabled the to track the full 3D of a using Doppler principles, measuring parameters like speed, launch angle, and spin with accuracy within one foot over 100 yards. The inaugural TrackMan Golf launch monitor was released in 2004, initially priced at approximately $100,000 and designed primarily for professional golfers and equipment manufacturers seeking detailed shot data. Early adoption was swift, with partnerships formed that year alongside leading brands including , , , Callaway, and , who integrated the device into club development and testing processes. The technology also gained traction through collaborations with European golf tours and on-course testing by professionals such as , marking a pivotal shift in how elite players analyzed and optimized their swings.

Expansion and Milestones

During the , TrackMan diversified beyond its initial focus by entering the market, beginning explorations in 2008 and officially launching TrackMan Baseball in 2011 to provide precise and tracking data. This expansion gained significant traction when the technology was installed in a majority of (MLB) stadiums by 2016, enabling advanced pitch analysis and player development across professional and . Key milestones marked TrackMan's broadening influence in sports technology. In 2021, the company supported data analysis for and events at the , demonstrating its applicability to track-and-field disciplines. That same year, TrackMan introduced Virtual Golf rendering capabilities, allowing golfers to experience realistic course simulations indoors. By 2022, TrackMan partnered with to enhance ball tracking and provide real-time statistics during broadcasts, marking an entry into visualization. TrackMan's global expansion accelerated with the establishment of seven offices worldwide and a workforce of 820 employees by 2025, supporting sales and operations across multiple continents. The company renewed its long-standing partnership with the through 2030 in August 2025, continuing to supply data-driven insights for professional events. The firm has earned multiple recognitions for its innovations, including features in Golf Digest's "Best Launch Monitors" lists for its TrackMan 4 system, praised for accuracy in both indoor and outdoor settings. In recent developments as of 2025, TrackMan expanded availability of its AI-powered swing analysis tool to the TrackMan iO, delivering automated, data-backed insights on golfer performance to coaches and players.

Products and Technology

Radar Systems

TrackMan's radar systems are designed as compact, portable hardware units that utilize technology to detect and track the motion of balls and clubs. These devices feature dual radar sensors operating at 24 GHz for the TrackMan 4 model, enabling precise detection of Doppler frequency shifts caused by moving objects. The hardware incorporates radar-synchronized high-speed , including an HD camera, to enhance tracking accuracy without requiring external lighting. The tracking process involves the emission of continuous waves from the dual sensors, which capture the full flight from launch to , typically spanning about six seconds. This setup monitors the 's in three dimensions by analyzing reflected signals for , , and . Club head speed is measured immediately to using the Doppler shift in the radar returns from the club head, providing a key metric for performance analysis. As with fundamental Doppler principles, the systems detect changes in wave to quantify motion. The technology is adaptable for multiple sports, including , where portable systems track velocity, , and release points in for and . TrackMan's radar models have evolved significantly since the company's inception. The initial TrackMan unit, introduced in 2004, was a wired system focused on outdoor tracking. Subsequent iterations, such as TrackMan 2 in 2006 and TrackMan 3 in 2011, improved portability and accuracy. The TrackMan 4, released in 2015, marked a shift to fully wireless operation with dual radar capabilities supporting both indoor and outdoor modes, while the TrackMan , introduced in 2023, optimizes for indoor simulator environments with ceiling-mount options. In 2024, TrackMan released the Duo, a dual-unit configuration for narrow bays enabling seamless switching between right- and left-handed play. Integration features of modern TrackMan radar units emphasize reliability and ease of use. The TrackMan 4 offers over four hours of battery life from its 10,400 mAh , supporting extended sessions without constant recharging. The units are splash-proof to withstand light rain, ensuring durability in outdoor conditions. Connectivity is facilitated through (2.4 and 5 GHz bands) and Ethernet, allowing seamless data transfer to computers or mobile devices. Proper calibration and setup are essential for optimal performance. The radar unit must be placed behind the hitting area, with an optimal distance of 7 feet (2.1 meters) from the ball position—ranging from a minimum of 6 feet (1.8 meters) to a maximum of 9.5 feet (2.9 meters)—and aligned using the device's patented alignment camera for automatic leveling. This positioning ensures unobstructed signal capture during swings.

Software and Data Analysis

TrackMan's software ecosystem centers on the TrackMan Performance Studio (TPS), a comprehensive platform that processes radar-captured into actionable insights for users across skill levels. TPS operates primarily through dedicated applications, including the Trackman Pro for devices, which enables seamless control of TrackMan units and on iPads and iPhones. Complementing this, the consumer-oriented Trackman , also available on , provides live ball- tracking and session summaries for individual practice. from these apps is stored in a cloud-based system on secure Microsoft servers, allowing users to access historical metrics from any compatible device. At the core of TPS's data processing are sophisticated algorithms that derive key metrics from raw radar inputs. For spin axis calculation, the software determines the tilt angle of the ball's rotational axis relative to the horizon immediately post-impact; in outdoor mode, this uses the ball's flight path over the first approximately 30 yards, while indoor mode relies on club delivery parameters such as and face-to-path relationship. is represented as a , exemplified by the spin rate components (ω_x, ω_y, ω_z), which quantify the ball's rotational along three axes to model curvature. Trajectory simulation employs aerodynamic models calibrated from thousands of real-world shots, incorporating factors like ball speed, launch angle, rate, and patterns to predict flight paths under standardized conditions. These models enable adjustments for variables such as altitude, , and , ensuring consistent comparisons by simulating calm-sea-level flights (default: 77°F). Visualization tools in transform processed data into intuitive displays for . Users can view shot replays that reconstruct ball flight in , alongside dispersion charts illustrating shot scatter patterns relative to targets. Session reports aggregate metrics into digestible summaries, highlighting efficiencies like smash factor—calculated as ball speed divided by club speed—to evaluate energy transfer during impact. These reports also include launch angle, spin rate, and carry distances, presented in customizable dashboards for quick trend identification. Advanced features elevate TPS beyond basic tracking, incorporating AI-driven capabilities for personalized guidance. , an integrated AI-powered teaching assistant introduced in 2020, analyzes swing data to identify inefficiencies and deliver tailored recommendations, such as adjustments to wrist path or hip rotation, based on objective metrics from TrackMan 4 or units; it has received updates as of 2025 for enhanced metrics like attack angle. Additionally, AI Motion Analysis automates feedback on dynamic elements like shoulder and hip lines, streamlining coaching workflows. For enhanced simulation, TPS integrates with third-party platforms like GSPro via open APIs, allowing users to feed TrackMan data into community-driven virtual courses for realistic play. As of 2025, TPS includes new performance indices such as Spin Index and Smash Index for deeper analytics. TPS caters to distinct user levels, differentiating and consumer experiences to match professional and recreational needs. The version, via the Golf Pro app, supports multi-user analytics in the Performance Center, where coaches can create custom tests, tag shots, and compare data against tour averages or peer groups for group sessions. In contrast, the consumer Golf app focuses on individual tracking, offering lifetime stats, leaderboards, and gamified practice modes without advanced multi-client tools. This tiered approach ensures , with features requiring subscriptions for full access to coaching-specific functionalities.

Applications in Sports

Golf

TrackMan's primary application in golf revolves around launch monitoring, enabling detailed club fitting, swing analysis, and immersive simulator experiences at driving ranges and indoor facilities. This technology captures club and ball data in real time, providing golfers with actionable insights to refine technique and equipment selection, from professional fittings to recreational setups. Central to TrackMan's value in golf are specialized metrics that quantify swing dynamics and ball flight. Attack angle measures the vertical approach of the clubhead to the ball at impact, influencing launch and compression; for instance, an upward attack angle with drivers can maximize distance. Dynamic loft represents the effective loft delivered at impact, varying from static club specifications based on swing path and speed, while face angle indicates the club's orientation relative to the target line, directly affecting shot direction. Optimized carry distances are derived from these inputs, projecting ball trajectory under varying conditions to guide performance adjustments. In professional , TrackMan has been the official tracking partner of the since 2006, powering ShotLink for collection and player analytics. The technology is utilized by approximately 90% of the world's top 100 players for practice and optimization, including comprehensive swing monitoring that informs on-course decisions. Consumer adoption of TrackMan has surged, particularly through integration with home simulators, which saw accelerated demand during the as ers sought accessible practice alternatives amid restrictions. This boom contributed to broader market growth, with the global golf simulator sector valued at USD 1.85 billion in 2025 and projected to grow at a CAGR of 9.4% from 2025 to 2030, driven by portable units like the TrackMan 4 for indoor use. A notable example of TrackMan's impact on elite performance is McIlroy's utilization for driver optimization, where data on ball speed (up to 184 mph), launch angle (around 11-13 degrees), and spin rates (typically 2,200-2,300 RPM) have enabled precise spin control to enhance distance and accuracy. McIlroy's practice sessions with the system have refined his mechanics, contributing to consistent carry distances exceeding 325 yards and sustained top-tier results.

Baseball

TrackMan's radar technology has become integral to , particularly for tracking and batted balls to enhance for both pitchers and hitters. Core applications include measuring , spin rate, horizontal and vertical break, and release point, which provide detailed insights into pitch effectiveness and batter reactions. For pitchers, these metrics help optimize command and movement, while for hitters, they inform adjustments to timing and approach against various types. In professional baseball, TrackMan systems were deployed in all 30 (MLB) ballparks starting in 2017 as the primary radar component of the system, replacing earlier pitch-tracking technologies to deliver real-time data on every and batted ball. Unique baseball metrics captured include extension, which measures the effective distance from the to the plate at release; induced vertical break, quantifying how much a rises relative to a straight-line path due to spin and aerodynamics; and exit velocity for batted balls, indicating the speed off the bat to predict outcomes like home runs. Additionally, TrackMan supports automated ball-strike (ABS) systems for umpire assistance in the , with expanded rollout to all Triple-A parks in 2023 to improve call accuracy through challenge reviews. In September 2025, MLB announced the Automated Ball-Strike Challenge System, utilizing TrackMan technology, will be implemented in the major leagues starting in 2026, allowing teams two challenges per game. At the youth and amateur levels, portable TrackMan units enable accessible training for travel teams and high school programs, offering the same high-fidelity data in non-stadium settings to foster early skill development. By , stadium systems had been installed at more than 300 colleges nationwide, allowing programs to integrate advanced into recruiting, , and in-game decisions. This widespread adoption has revolutionized by enabling the identification of elite traits, such as high-spin fastballs exceeding 2,500 (RPM), which exhibit greater "rise" and deceive hitters more effectively than lower-spin counterparts.

Other Sports

TrackMan has expanded its radar-based tracking technology to (soccer), where it measures ball speed, trajectory, and curve for set pieces such as free kicks, corners, and penalties. This application enables coaches to analyze and optimize delivery accuracy and consistency, with professional teams in Europe's top leagues adopting the system to enhance set-piece performance. For instance, club Aston Villa has utilized TrackMan to fine-tune free-kick techniques by providing precise data on ball flight and spin. In , TrackMan supports analysis of kickoffs and punts by quantifying metrics like hang time, range, and ball flight path. College programs, such as the , integrated the technology in 2024 to improve kicking and punting precision through real-time feedback on these parameters. While adoption remains limited at the professional level, TrackMan's dual-radar system has shown potential for applications, including optimization, as demonstrated in demonstrations and trials aimed at elite kickers. Beyond these, TrackMan has been adapted for , where it tracks serve speeds and spin rates with high reliability for velocities up to professional levels. A study verified the device's accuracy in measuring serve against computer vision benchmarks, achieving strong correlations for speed ( coefficient >0.95) but noting limitations in spin axis detection below 3000 rpm. This makes it suitable for coaching in select training environments, though broader rollout is constrained by the need to calibrate for the tennis ball's unique size, shape, and lower typical spin rates compared to balls—soccer balls exhibit even lower spin (often under 1000 rpm for deliveries), requiring algorithmic adjustments to maintain tracking fidelity across varying . As of 2025, TrackMan continues to enhance multi-sport compatibility, with ongoing refinements to its hardware and software for broader applications in team sports, building on the of its core.

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    Sep 3, 2020 · This study is focused on verifying the accuracy of TrackMan; three participants performed services with various velocities and angular velocity combinations.
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    This study is focused on verifying the accuracy of TrackMan; three participants performed services with various velocities and angular velocity combinations.