WTXL-TV
WTXL-TV, virtual channel 27, is an ABC-affiliated television station licensed to Tallahassee, Florida, United States, serving the Big Bend region of Florida and South Georgia, including communities such as Leon, Gadsden, Jefferson, Jackson, Lafayette, Liberty, Madison, Taylor, Wakulla, and Suwannee counties.[1] Owned by the E.W. Scripps Company since January 2019, the station broadcasts a mix of local news, weather, sports, and syndicated programming, emphasizing accurate reporting and community-focused storytelling across television, digital, and social media platforms.[2] The station first signed on the air in September 1976 as WECA-TV, the second commercial television station in Tallahassee and an ABC affiliate from its inception, founded by local businessman Evans Craig Allen, whose initials formed the original call letters.[3][1] In 1985, following its sale to Tallahassee 27 Limited Partnership, the station adopted its current call letters WTXL-TV and continued operations under new ownership. The station was later acquired by Media Ventures Management, which entered into an outsourcing agreement with Sinclair Broadcast Group in 2001 to manage the facility until 2005.[3] That year, Southern Broadcast Corporation (later renamed Calkins Media) acquired WTXL for $12 million, marking a shift to independent management while maintaining its ABC affiliation and local programming focus.[4] In 2017, Raycom Media purchased WTXL from Calkins Media as part of a broader expansion in the Southeast, strengthening its portfolio of ABC affiliates.[5] The station's subsequent transfer to Scripps occurred in 2019 amid regulatory divestitures required for Gray Television's $3.65 billion acquisition of Raycom, allowing Scripps to expand its Florida holdings to five stations reaching nearly 50% of the state's TV households.[2] Today, WTXL operates from studios in Tallahassee and a transmitter near the Leon-Jefferson county line, delivering 24/7 news coverage and community engagement in the Tallahassee-Thomasville designated market area (DMA 107).[1]Station Overview
Licensing and Coverage
The Federal Communications Commission (FCC) granted a construction permit for a new UHF television station on channel 27 in Tallahassee, Florida, in the mid-1970s, initially with call letters WSCT. Following assignment to Allen Communications in 1975, the station signed on as WECA-TV in September 1976 and later changed to its current call letters WTXL-TV in 1984 following an ownership transition, with the current licensee being WTXL-TV License LLC, a subsidiary of the E. W. Scripps Company.[4][6][7] WTXL-TV's broadcast coverage encompasses the Big Bend area of Florida and portions of southern Georgia, serving a diverse rural and urban audience across multiple counties. Key areas include Leon, Gadsden, and Jefferson counties in Florida, as well as Thomas County in Georgia, providing local news, weather, and programming tailored to these communities.[8] The station holds a prominent position in the Tallahassee–Thomasville designated market area (DMA), ranked as the 105th largest television market in the United States by Nielsen's 2024–2025 estimates, which encompass approximately 303,530 television households centered on the primary cities of Tallahassee, Florida, and Thomasville, Georgia.[9] In terms of channel assignment, WTXL-TV now operates on virtual channel 27.1, a designation retained after the 2009 nationwide digital television transition when its analog signal on UHF channel 27 ceased, with the digital signal shifting to physical UHF channel 22 for improved efficiency and high-definition broadcasting.[10]Facilities and Operations
WTXL-TV operates from studios located at 1620 Commerce Boulevard in Midway, Florida, a suburb of Tallahassee. This facility, which the station relocated to in August 2007, supports high-definition production capabilities and serves as the hub for content creation and broadcasting.[11][12] The station's transmitter is situated near the unincorporated community of Fincher in northwestern Jefferson County, Florida, at coordinates 30°40′6″N 83°58′10″W. The tower stands with a height above average terrain (HAAT) of 518 meters (1,699 feet), enabling effective signal coverage across the Big Bend region and parts of South Georgia with an effective radiated power of 1,000 kW.[13][12] As part of its daily operations, WTXL-TV maintains a 24/7 broadcasting schedule, delivering continuous programming through over-the-air, cable, satellite, and digital streaming platforms. Since joining the E.W. Scripps Company in 2019, the station integrates with Scripps' national resources, including shared production tools and content hubs that enhance local news and programming efficiency.[1][2] The station's operations are supported by a team of professionals in key roles, such as broadcast engineers who maintain technical infrastructure and transmission systems, production staff who handle content creation and editing, and technicians ensuring seamless on-air delivery. Digital subchannel operations are managed from the same facility, complementing the primary ABC feed.[10]History
Launch and Early Development
WTXL-TV signed on the air on September 16, 1976, as WECA-TV (channel 27), an ABC affiliate founded by local businessman Evans Craig Allen in Tallahassee, Florida.[1] The call letters WECA were chosen as the initials of the station's founder, marking the arrival of the market's second commercial television outlet after WCTV's debut in 1955.[14] Operating from modest facilities, the station aimed to serve the Big Bend region with a mix of programming tailored to local audiences.[1] In its early years, WECA-TV's programming consisted of ABC network shows, such as primetime series, sports, and specials, alongside local content including community-focused talk programs and public affairs segments, and syndicated offerings like classic films, game shows, and off-network reruns including older sitcoms and westerns.[1] This format positioned WECA-TV as a key provider of diverse entertainment and news for Tallahassee viewers in a market previously underserved by the ABC network.[15] The station encountered significant challenges during its formative period, primarily from competing against the entrenched WCTV, which held primary affiliations with both CBS and NBC and dominated ratings with established news and entertainment lineups. As a startup in a small market, WECA-TV struggled with limited advertising revenue, technical constraints, and the need to build audience loyalty. These hurdles required innovative local content strategies to differentiate from competitors and gradually establish market share through community engagement and targeted promotions.[15][16] On June 25, 1984, the call sign was changed to WTXL-TV, following the station's sale earlier that year to the Tallahassee 27 Limited Partnership. This transaction, approved by the FCC and completed on January 27, 1984, marked a pivotal shift in ownership and operations, injecting new capital to enhance facilities and programming amid ongoing efforts to solidify the station's role in the evolving Tallahassee broadcast landscape up to the mid-1980s.[6][4]Ownership Transitions
In 1984, the station's founder, Evans Craig Allen, sold WTXL-TV to the Tallahassee 27 Limited Partnership, a group led by former U.S. Senator Joseph Tydings and former U.S. Representative Louis Frey Jr..[17] This transition marked the end of local individual ownership and introduced a partnership focused on expanding the station's operations in the Tallahassee-Thomasville market. The new owners changed the call letters from WECA-TV to WTXL-TV to reflect the channel number and invested in programming enhancements, though specific impacts on local news production were limited at the time.[1] The station changed hands again in 1991 when Tallahassee 27 Limited Partnership sold it to E.T. Broadcasting for $5 million.[18] Two years later, in 1993, Media Venture Management Inc. acquired WTXL-TV from E.T. Broadcasting, bringing a focus on operational efficiencies through shared services agreements.[19] Under Media Venture Management, the station entered a five-year outsourcing agreement in 2001 with rival NBC affiliate WTWC-TV for non-programming services, which helped stabilize costs but did not significantly alter local content production.[20] In June 2005, Media Venture Management sold WTXL-TV to Southern Broadcast Corporation, which later rebranded as Calkins Media, for approximately $12 million.[21] This acquisition enabled Calkins to integrate WTXL into its portfolio of ABC affiliates, leading to operational improvements including a major facility upgrade; the station broke ground on new studios in Midway, Florida, and completed the move in August 2007, enhancing production capabilities and introducing a modern news set.[22] The transition emphasized local journalism, with Calkins maintaining independent operations after ending prior outsourcing deals. Calkins Media sold WTXL-TV, along with WWSB in Sarasota, to Raycom Media in a deal closed on May 1, 2017, valued at $82 million for the two stations as part of a broader acquisition of Calkins' Florida properties.[22] Raycom's ownership integrated WTXL into its extensive southeastern network, providing resources for expanded news coverage but resulting in minimal immediate changes to local staffing or facilities, as the station continued its established programming format.[5] Following Gray Television's $3.65 billion merger with Raycom Media, approved in late 2018, WTXL-TV was divested to comply with FCC ownership limits and acquired by the E. W. Scripps Company on January 2, 2019, as part of a $55 million purchase that also included KXXV/KRHD in Waco, Texas.[2] Under Scripps, the station underwent significant upgrades to its news operation, including new graphics, a renovated set, and enhanced digital tools debuted in November 2019, aimed at improving community service and journalistic quality.[23] This shift bolstered local reporting resources without disrupting daily broadcasts.Programming
Network Affiliations
WTXL-TV has been the primary ABC affiliate for the Tallahassee–Thomasville market since its sign-on on September 16, 1976, providing the network's programming to North Florida and South Georgia as the sole full-time outlet.[1][24] From 1998 to 2006, the station operated a cable-only secondary affiliation with The WB through the service known as WBXT, branded on-air as "WB 28" based on its Comcast cable slot; this arrangement was part of The WB 100+ Station Group, delivering the network's content exclusively via cable providers in the region until the merger of The WB and UPN into The CW.[25] WTXL integrates syndicated programming into its ABC schedule, including morning talk shows such as Live with Kelly and Mark following Good Morning America and evening game shows like Jeopardy! and Wheel of Fortune leading into local news and network primetime.[26] As of November 2025, the station carries the standard ABC daytime and primetime schedule with no major alterations, featuring staples like General Hospital in afternoons and fall premieres including Dancing with the Stars on Tuesdays, 9-1-1 on Thursdays, and Grey's Anatomy on Thursdays; local news inserts occur during network blocks such as weather updates in Good Morning America.[27][26]Multicast Subchannels
Following the nationwide digital television transition on February 17, 2009, WTXL-TV, like other full-power U.S. stations, ceased analog broadcasts and began multicasting multiple subchannels on its digital signal to provide additional programming options to viewers. As of 2025, WTXL-TV's digital multiplex on virtual channel 27 carries the following subchannels, broadcast over physical channel 27:| Virtual Channel | Resolution | Programming Network | Notes |
|---|---|---|---|
| 27.1 | 720p | ABC | Primary feed, branded as "ABC 27" with high-definition local and network content.[28] |
| 27.2 | 480i | Bounce TV | Features African American-oriented sitcoms, movies, and dramas from the 1970s–2000s.[28] |
| 27.3 | 480i | Grit | Specializes in classic Western films and series, including titles from the 1930s–1970s.[28] |
| 27.4 | 480i | Ion Mystery | Focuses on true crime dramas, mystery series, and investigative programming.[28] |
| 27.5 | 480i | Court TV | Airs live court trials, legal analysis, and true crime documentaries.[28] |
| 27.6 | 480i | Busted! | Launched nationally on March 1, 2025; offers high-adrenaline law enforcement reality shows, such as COPS Reloaded and Jail.[28][29] |
| 27.7 | 480i | HSN | Home Shopping Network, featuring live product demonstrations and shopping segments.[28] |