Zack Knight
Zack Knight (born 22 November 1991) is a British singer, songwriter, and record producer of Pakistani and Afro-Asian descent, renowned for blending R&B and pop with Bollywood-inspired sounds that reflect his South Asian heritage.[1] Born in Grimsby, northern England, to a Punjabi Pakistani mother and an Afro-Asian father, Knight graduated with a degree in economics before pursuing music full-time. He initially gained recognition as a songwriter and producer, collaborating with artists such as Ginuwine—penning the 2007 single "Baby (Dil Deewana)" under his former stage name Zeekay—and later working with figures like Tinie Tempah and IYAZ.[2][3] By 2011, he adopted the name Zack Knight and shifted focus to his solo career, self-composing and engineering much of his material with influences from Usher, Boyz II Men, and the Jackson 5.[4] Knight's breakthrough came with the 2017 release of "Bom Diggy," a collaboration with Jasmin Walia that amassed millions of streams and was remixed as "Bom Diggy Diggy" for the Bollywood film Sonu Ke Titu Ki Sweety, earning widespread acclaim for its infectious fusion of Western and desi rhythms.[5] Subsequent hits like "Rula Diya" (featuring Simran Kaur) and "Gotta Go" further solidified his presence in the UK Asian music scene, with tracks often topping charts on platforms like Spotify and Apple Music.[6][1] His discography includes the single Nakhre (2015), albums such as I Am Zack Knight (2022), and the 2025 release REBORN, which features recent singles like "Bhula Diya" and "Batana Na," showcasing his evolution toward more introspective themes of love and heartbreak.[6][7] With a strong online following—over 780,000 on Instagram and 644,000 on TikTok (as of November 2025)—Knight continues to bridge cultural divides through his genre-blending artistry and live performances.[8]Early life
Family background and childhood
Zack Knight was born on 22 November 1991 in Grimsby, Lincolnshire, England, to a Pakistani Punjabi mother and an Afro-Asian father.[9][3][10] This mixed heritage of South Asian and African-Asian descent contributed to a multicultural family environment that influenced his early worldview.[11] In 1999, Knight's family relocated from Grimsby to Haywards Heath, West Sussex. The move marked a significant transition in his childhood, shifting from the industrial port town of Grimsby to the more suburban setting of Haywards Heath, where he adjusted to new surroundings during his pre-teen years. Knight's upbringing in this diverse household exposed him to a blend of musical traditions from South Asian and Western sources, fostering cultural influences that would later inform his artistic development.[12][6] These formative experiences in Grimsby and Haywards Heath up to adolescence highlighted the interplay of his ethnic origins and family dynamics.Education and early musical interests
Zack Knight attended Oathall Community College in Haywards Heath, West Sussex. During his school years, he participated in the school choir and received instruction from a private singing teacher during free periods, which helped instill fundamental vocal disciplines that he continues to apply. As a teenager, Knight developed his songwriting skills by channeling personal experiences—both positive and challenging—into lyrics, marking the start of his creative expression in music.[13][14] Knight pursued a degree in economics at university, where he balanced rigorous academic demands with ongoing experimentation in music. This period allowed him to explore production techniques using computer programs in his spare time, gradually building technical proficiency alongside his studies. His multicultural family background subtly shaped the fusion of influences in his early musical explorations.[3][14][9] Around the age of 16, Knight made his initial attempts at independently recording music, drawing inspiration from R&B artists such as Usher, Boyz II Men, and Michael Jackson. These early efforts focused on producing tracks in genres like R&B and hip-hop, reflecting his growing passion for blending personal storytelling with contemporary sounds.[14]Career
2007–2010: The Zeekay years
In 2007, at the age of 16 while still in school, Zack Knight adopted the stage name Zeekay to launch his music career, beginning with songwriting and production work.[9][1] That year, he co-wrote and vocally produced the track "Baby (Dil Deewana)" for American R&B singer Ginuwine, marking his first notable industry credit and contributing to a Top 10 hit in certain markets.[15] Knight continued building his profile as a songwriter, penning tracks for emerging UK artists during this period. By 2010, under the Zeekay moniker, he collaborated with rapper Tinie Tempah on "Love U Right," a song he wrote and which featured the artist, released as part of his early output.[16] These credits established him in the R&B and hip-hop scenes, alongside similar work for other acts like Iyaz.[1] In 2008, Knight released his debut single "My Moment," produced by Pcru and Flipnotez, which peaked at number 3 on the Myspace R&B charts and garnered significant online traction, including nearly 1 million YouTube views shortly after launch.[15] The track's video, shot at London's Lost Society venue in Clapham, helped cultivate an early digital following on platforms like Myspace and YouTube, where he shared music and engaged fans. That same year, he entered the talent competition Britain's Next Urban Superstar on Flava TV, further boosting his visibility.[15] Knight also gained live performance experience by supporting major US R&B acts on tour, including Mario, Bobby V, and Ginuwine, which allowed him to perform opening sets and network within the industry from 2007 onward.[15] Additionally, he signed a production deal with Mr. Skills, the creator of Big Bro'vaz, to develop his debut album, signaling growing professional momentum.[15]2011–2014: Re-branding and independent releases
In 2011, following his earlier work as Zeekay, Zack Knight adopted his real name as his professional moniker to transition into a solo career.[1] This rebranding marked a deliberate shift toward establishing a more personal artistic identity, building on his prior songwriting experience.[1] Knight's first release under the new name was the single "All Over Again" in 2012, an R&B track that showcased his vocal style and production skills.[17] The song, available as a digital single with remixes, received attention in the UK Asian music scene and helped introduce his sound to new listeners.[1] During this time, Knight actively built his online presence by uploading covers of contemporary hits to YouTube, including renditions of John Legend's "All of Me" in 2013 and Naughty Boy's "La La La" featuring Sam Smith earlier that year, which garnered thousands of views and fostered early engagement from fans.[18][19] In 2014, Knight released his independent album Poison in My Sleep, a self-composed and produced project consisting of 10 tracks that explored themes of love, heartbreak, and introspection in an R&B framework.[20] Distributed digitally through platforms like Bandcamp and iTunes, the album was made available for direct purchase and streaming, allowing Knight to maintain creative control without major label involvement.[21] Key tracks such as the title song "Poison in My Sleep" highlighted his multi-instrumental talents and smooth falsetto. Throughout this period, Knight engaged in early collaborations with emerging South Asian artists in the UK scene, including a featured appearance on Pakistani singer Khiza's track "Pyaas," which blended R&B with desi influences and premiered in March 2014. These partnerships, along with his YouTube covers and independent output, helped cultivate a niche R&B fanbase, particularly among British South Asian audiences drawn to his fusion of Western and Eastern musical elements.[1]2015–present: Mainstream breakthrough and Bollywood collaborations
In 2015, Zack Knight achieved a mainstream breakthrough by releasing his single "Nakhre" under T-Series, marking the beginning of wider international distribution for his music and establishing his presence in the South Asian market.[22] This partnership with the prominent Indian label allowed Knight to blend his R&B influences with Bollywood elements, leading to increased visibility across streaming platforms and YouTube.[23] Knight's collaboration with Jasmin Walia on the single "Bom Diggy," released in 2017, became a pivotal hit, later featured in the 2018 Bollywood film Sonu Ke Titu Ki Sweety. The track's infectious fusion of pop and desi beats propelled it to over 1.3 billion views on YouTube by August 2025, solidifying Knight's crossover appeal.[24] His second studio album On Repeat, released on April 11, 2016, showcased a collection of upbeat tracks reflecting personal growth and romantic themes, further cementing his independent-to-mainstream transition.[25] In 2021, Knight released the introspective EP Dear Dad on October 14, a three-track tribute to his late father who passed away that August, exploring themes of loss and family legacy. This was followed by his third studio album I Am Zack Knight on September 15, 2022, which delved into self-discovery and relationships through a mix of original compositions and collaborations. Key collaborations during this period highlighted Knight's Bollywood ties, including "Dirty Little Secret" with Nora Fatehi in 2022, which combined sultry pop with Eastern melodies, contributing to its placement on multiple Asian music lists.[26] By 2025, Knight released his fourth studio album REBORN on June 27, featuring singles like "Bhula Diya" (with Simran Kaur) and "Batana Na," which topped Asian streaming charts and showcased his evolution toward more introspective themes of love and heartbreak.[27][28] Knight continued innovating with covers such as "Kahani Suno 2.0" in 2023, reinterpreting Kaifi Khalil's viral hit with his signature style, and his ongoing Bollywood Medley series, reaching part 9 by 2025.[29] These efforts, alongside live tours including performances in New York and London in late 2025, have kept his fusion sound relevant and engaging for global audiences.[30]Artistry
Musical style and influences
Zack Knight's musical style is characterized by a fusion of R&B, pop, and Bollywood elements, featuring smooth, emotive vocals layered over South Asian rhythms and contemporary beats. This crossover approach draws from his British-South Asian heritage, blending Western pop sensibilities with Eastern melodic structures to create accessible yet culturally rich tracks. His sound often incorporates subtle electronic production and melodic hooks that bridge genres, as seen in his self-described "R&B infused style with a crossover sound."[31] Knight's influences span early 2000s R&B icons such as Usher and Boyz II Men, whose harmonic vocal styles and soulful delivery shaped his foundational approach, alongside elements of traditional South Asian music reflecting his heritage. These elements combine to infuse his work with a distinctive hybrid texture, where R&B grooves meet Punjabi and Middle-Eastern motifs, evolving his music into a global fusion.[31][32] Lyrically, Knight's songs frequently explore themes of love, personal identity, and cultural duality, reflecting his experiences navigating a multicultural background in the UK. Tracks often delve into romantic longing and self-discovery, using bilingual lyrics to highlight the tensions and harmonies of his dual heritage.[33] Knight's style has evolved significantly since his early career under the moniker Zeekay, where he focused on pure R&B and pop with hip-hop undertones, toward more pronounced hybrid productions post-2015, incorporating Bollywood collaborations that amplified South Asian influences in mainstream tracks. This evolution continued in his 2025 album REBORN, which features introspective themes of love and heartbreak through his genre-blending sound.[34][27]Songwriting and production
Zack Knight has established himself as a multifaceted songwriter and producer, often handling much of the creative control for his projects. Early in his career, he wrote songs for established artists including Tinie Tempah, Ginuwine, and Iyaz, before transitioning to self-producing his own material. His production credits include notable tracks such as "Bom Diggy," contributing to various singles and albums.[35][36] Knight frequently self-produces his work utilizing a home studio setup, as showcased in his detailed tours of the space equipped with various plugins and recording tools. This approach is evident in his 2014 album Poison in My Sleep, an independent release where he composed, produced, and performed the majority of the 10 tracks, blending introspective R&B elements with personal narratives. His songwriting process emphasizes personal storytelling drawn from his British-Pakistani heritage, incorporating cultural motifs such as themes of identity and family, often developed through co-writing sessions with collaborators like Jasmin Walia and Simran Kaur. R&B influences shape his lyrical and melodic foundations, allowing for versatile emotional depth.[37][20][38][39][35] In production, Knight employs techniques that fuse electronic beats with traditional instruments, notably integrating the dhol drum to evoke South Asian rhythms alongside modern synths and percussion, as heard in hits like "Bom Diggy." This hybrid style has powered chart-topping releases, including UK R&B iTunes Top 5 singles such as "Ya Baba" and "Tears," all self-produced to maintain artistic autonomy. Additionally, Knight extends his creative oversight by directing music videos for several of his releases, including the 2024 track "Intentions" featuring Kaifi Khalil, where he managed direction alongside cinematography to align visuals with the song's thematic essence.[35][40]Discography
Studio albums
Zack Knight's debut studio album, Poison In My Sleep, was independently released in 2014, via Bandcamp, featuring 10 tracks of introspective R&B exploring personal struggles and emotions.[20] The album includes songs such as "U & Me," "Hurt," and the title track "Poison In My Sleep," marking Knight's transition to a more mature sound following his earlier work as Zeekay.[21] His follow-up album, On Repeat, arrived on April 11, 2016, under T-Series, comprising 13 tracks that delve into themes of relationships and self-reflection, incorporating early hits like "When I'm Gone." Released through Prestige Records in association with T-Series, it showcases Knight's evolving pop-R&B style with influences from his British-Pakistani heritage.[41] Tracks such as "All Over Again," "Kryptonite," and "Be Somebody" highlight recurring motifs of love and resilience.[25] In 2021, Knight self-released the tribute album Dear Dad on October 14 via Revolve Records, a three-track EP dedicated to his father who passed away unexpectedly in August of that year.[42] The project addresses family bonds and heritage through poignant songs like "Tum Ho," "Phir Milenge," and "Lifestyle," blending emotional Hindi-infused ballads with personal storytelling.[43] Knight's 2022 album, I Am Zack Knight, was independently released on September 15, featuring 15 tracks that represent a mature fusion of pop and Bollywood elements.[44] Self-produced in part, it includes collaborations and songs such as "Yaad Karogi" and "Kamlee," reflecting his growth in cross-cultural music production.[45] The album underscores Knight's signature blend of Western pop sensibilities with South Asian rhythms, solidifying his mainstream appeal.[46] Knight's latest album, REBORN, was released on June 27, 2025, featuring 18 tracks that explore introspective themes of love, heartbreak, and renewal. Self-produced, it includes singles like "Batana Na" and "London" (feat. Gurlez Akhtar), continuing his genre-blending style.[27][47]Singles
Zack Knight has released numerous singles as a lead artist from 2012 to 2025, many of which feature collaborations with prominent figures in British Asian and Bollywood music, and several have garnered music videos exceeding 100 million views on YouTube.[6][1] His singles often blend R&B, pop, and South Asian influences, achieving significant streaming success and chart placements, particularly on Asian music charts. His debut single under the name Zack Knight, "All Over Again," was released in 2012 on Prestige Records, marking his transition from earlier work as Zeekay and establishing his solo sound with themes of romance and reflection.[1][17] The track received moderate attention in the UK Asian music scene but laid the foundation for his independent releases. In 2017, "Bom Diggy" featuring Jasmin Walia became a breakout hit, topping the BBC Asian Network's Official Asian Music Chart and accumulating over 1.3 billion views for its official music video on YouTube, boosted by its inclusion in the Bollywood film Sonu Ke Titu Ki Sweety.[48][24] The song's infectious party vibe and cross-cultural appeal highlighted Knight's growing international reach. "Nakhre," released in 2015, showcased Knight's self-production skills and peaked at number one on the BBC Asian Network chart, with its music video surpassing 89 million views; it was later recognized in the network's 2025 Top 50 retrospective vote as one of his signature tracks.[48][22] The single's playful lyrics and upbeat tempo solidified his presence in the desi pop genre. "Enemy," a 2016 release co-written with Khiza and Sunny, explored themes of betrayal in relationships and featured a moody R&B production that resonated with fans, though it did not chart as highly as his later hits.[49][50] Notable collaborations include "Bombae" (2016) with Badshah and Fuse ODG, fusing Afrobeats and Bollywood elements for a global dance track, and "Mashallah" (2023) with Adam Saleh, which emphasized themes of admiration and faith.[51] In 2022, "Dirty Little Secret" with Nora Fatehi marked a sultry pop venture, earning over 38 million Spotify streams and highlighting Knight's Bollywood ties through Fatehi's dance-oriented video.[52][53] By 2025, Knight's recent singles such as "Rula Diya" featuring Simran Kaur and "Dhoka Diya" continued his chart momentum, with both entering the BBC Asian Network Top 50 list and "Dhoka Diya" debuting at number one on the Official British Asian Music Chart.[54][48] These releases, often tied to his album REBORN, underscore his enduring commercial impact in the Asian music diaspora.Awards and nominations
| Year | Award | Category | Recipient | Result | Ref. |
|---|---|---|---|---|---|
| 2015 | Brit Asia TV Music Awards | Best Breakthrough Act | Zack Knight | Won | [55] |
| 2015 | Pakistan Music Media Awards (PMMA) | Best Male Singer | Zack Knight | Won | [56] |
| 2017 | Brit Asia TV Music Awards | Best Urban Asian Act | Zack Knight | Won | [57] |
| 2019 | International Indian Film Academy Awards (IIFA) | Best Music Director | Sonu Ke Titu Ki Sweety (shared with Amaal Mallik, Guru Randhawa, Rochak Kohli, Saurabh-Vaibhav, Yo Yo Honey Singh) | Won | [58] |
| 2019 | Mirchi Music Awards | Album of the Year | Sonu Ke Titu Ki Sweety (shared) | Won | [59] |
| 2024 | Pakistani Music & Media Awards (PMMA) | Best British Pakistani Urban Act | Zack Knight | Won | [60] |
| 2024 | Pakistani Music & Media Awards (PMMA) | Best British Pakistani Song | "Pyaar Mein" | Won | [61] |