Fact-checked by Grok 2 weeks ago

Grendene

Grendene S.A. is a multinational company founded in 1971, specializing in the design, production, and distribution of , particularly and synthetic models for men, women, children, and infants, with an annual production capacity of 250 million pairs as of 2025. As one of the world's largest manufacturers, it pioneered the use of in shoe production in , launching its first in 1978 and developing exclusive proprietary technologies for innovative, accessible fashion. The company operates through a vertically integrated model, with five industrial facilities across and states, including 11 footwear factories, its own PVC production plant, and a mold-manufacturing unit to ensure and efficiency as of 2025. Grendene's portfolio features a diverse array of owned brands such as , , , Grendha, Zaxy, Cartago, Pega Forte, Grendene Kids, and Zizou, alongside licensed collaborations with celebrities and children's media characters to appeal to global markets. It distributes products to approximately 65,000 sales points in and 45,000 internationally, exporting to over 90 countries and maintaining flagship stores like Galeria and Rider Spaces in São Paulo. Grendene emphasizes sustainability, innovation, and integrity in its operations, integrating eco-friendly practices into its supply chain while fostering creative designs that blend fashion with durability. Listed on the B3 stock exchange under the ticker GRND3, the company has grown into a key player in the global footwear industry, balancing domestic dominance with international expansion through strategic partnerships and brand licensing.

Company overview

Founding and operations

Grendene was founded in 1971 by twin brothers Alexandre Grendene Bartelle and Pedro Grendene Bartelle in Farroupilha, , . The company began as a small producing accessories, such as bottle closures and holders. Over the years, Grendene shifted its focus to production, establishing itself as the world's largest manufacturer of and a leading producer of and synthetic shoes for women, men, children, and babies. This evolution included an initial pivot to sandal manufacturing in 1978. The company's core activities encompass the design, production, distribution, and export of to more than 100 countries worldwide. Headquartered in Sobral, , , Grendene operates with a workforce of approximately 18,000 employees as of 2025. Its operations prioritize sustainable plastic technologies, including proprietary processes for PVC and the incorporation of bio-based materials to reduce environmental .

Leadership and workforce

Grendene operates as a Sociedade Anônima, a public limited company listed on the B3 stock exchange under the ticker GRND3, with a governance structure that includes a Board of Directors and an Executive Board responsible for strategic oversight and daily operations, respectively. The company adheres to the Novo Mercado listing segment's regulations, emphasizing transparency, innovation, and global expansion through a professional management team. The executive leadership is headed by Rudimar Dall'Onder, who has served as since 2013 and previously held the role of Chief Administrative and Financial Officer until transitioning to focus on CEO responsibilities. Key figures include Chairman Alexandre Grendene Bartelle, who has led the board since 2004; Vice Chairman Pedro Grendene Bartelle; and Officer Alceu Demartini de Albuquerque; and Deputy CEO Gelson Luís Rostirolla. This team drives the company's emphasis on technological advancement and international market strategies. Grendene's workforce comprises approximately 18,000 employees as of 2025, with the majority based in across its manufacturing and operations. The company prioritizes skilled labor in areas such as and product , supported by extensive initiatives that averaged 88 hours per employee in 2024. Through Grendene , employees receive specialized in , business management, and technical skills, including polymers relevant to molding processes. Additionally, the Program trained over 700 participants in 2024, focusing on and polymer expertise to cultivate proficiency in molding techniques essential to the company's . Labor practices include low turnover rates of 0.98% and structured support programs, such as distributions of basic food baskets to 190,348 units in 2024, fostering and well-being.

History

Establishment and early development

Grendene was founded on February 25, 1971, in Farroupilha, Rio Grande do Sul, Brazil, by twin brothers Alexandre and Pedro Grendene Bartelle, along with their grandfather Pedro Grendene. The company, initially named Plásticos Grendene Ltda., began operations amid Brazil's economic instability in the early 1970s, focusing on plastic products for the local wine industry, such as protective nets and packaging for garrafões (large wine demijohns) made from polyvinyl chloride (PVC). The early years were marked by significant challenges, particularly the and international oil crises, which drastically increased the cost and disrupted the supply of petroleum-derived materials like PVC, impacting 's burgeoning plastics sector. To adapt, Grendene pivoted toward producing PVC soles for local shoe factories, capitalizing on the demand for affordable components in the footwear industry while leveraging its injection molding expertise. This shift allowed the company to stabilize operations and build technical capabilities in PVC processing during a period of high and import restrictions in . In 1979, Grendene marked its entry into the consumer market with the launch of its first branded , the Melissa Aranha, inspired by simple strip observed on the . The product, an injected , quickly gained popularity for its lightweight design and affordability, establishing Melissa as a symbol. To support growing demand for clogs and , Grendene expanded in 1980 by opening its first dedicated molding plant in nearby Carlos Barbosa, , which focused on producing molds for components. This facility enhanced production capacity and solidified the company's position in the regional plastics and .

Growth and public listing

In the 1990s, Grendene pursued strategic expansions in northeastern to leverage lower labor costs and proximity to major ports for efficient . The company established its first manufacturing plant in , , in 1990, followed by a second in Sobral in 1993, and a third in Crato in 1997; these facilities focused on and PVC component production, significantly boosting operational capacity. By the early , Grendene achieved substantial , reaching 145 million pairs of shoes annually in , up from earlier levels, while shifting emphasis toward exports to markets in and to diversify beyond domestic sales. This milestone reflected the company's and in , enabling scalable output entirely within . The launch of the brand in 2001 further propelled this expansion, introducing affordable flip-flop sandals targeted at mass markets and contributing to rising international demand. Grendene's growth culminated in its (IPO) on October 29, 2004, when it listed 100 million common shares on the Novo Mercado segment of the Stock Exchange (now B3) under the ticker GRND3, raising capital for further infrastructure and . By 2005, exports accounted for 21.2% of total sales volume (27.7 million pairs) and reached approximately 60 countries, solidifying the company's position as a leader in Brazilian exports with a 14.8% .

Products and brands

Footwear lines

Grendene's footwear portfolio encompasses a diverse range of tailored to various consumer preferences, primarily focusing on casual and beach-oriented styles made from lightweight, waterproof materials such as PVC and . The company's core offerings include as the predominant category, alongside , , boots, and accessories, all designed for everyday versatility and affordability. Key brands within Grendene's lineup include , renowned for its innovative targeted at women seeking fashion-forward designs; , which specializes in beach sandals and lifestyle footwear emphasizing comfort and style for ; and Grendha, offering affordable casual options suitable for broad daily use. Zaxy caters to with eco-friendly, trendy pieces that prioritize and , while provides sporty, lifestyle-oriented footwear often aimed at men for active pursuits. Cartago focuses on durable men's work and rugged styles, Pega Forte delivers practical, long-lasting options for everyday durability, Grendene Kids features children's footwear with playful, licensed character integrations, and Zizou targets fashion-forward with vibrant, expressive designs. The brands collectively serve a balanced demographic across women, men, and children, appealing to all age groups with an emphasis on lightweight, waterproof products ideal for casual, , and environments. positions as a premium fashion brand with global appeal, as a lifestyle and essential, and the remaining lines as value-driven choices for practical, everyday needs.

Innovations and technologies

Grendene has developed exclusive proprietary technologies in production, particularly in injection molding processes that enable the creation of flexible and durable soles using PVC materials. The company's PVC injection molding technique allows for the production of 100% recyclable PVC with up to 30% recycled content incorporated into products, enhancing durability while minimizing material waste. Additionally, Grendene employs foaming technology for lightweight cushioning, utilizing bio-based derived from at least 25% , which reduces CO₂ emissions by approximately 30% per pair compared to traditional materials. The company invests significantly in focused on material science to lessen environmental impact, with expenditures reaching R$ 305.4 million in 2023 for grants and sustainable material studies. These efforts include initiatives to incorporate recycled materials, such as the use of recycled bottles in products since 2019, where each pair of certain incorporates material equivalent to 1.1 recycled 500ml bottles, supporting programs that have recycled over 13,000 pairs to date. Grendene's vegan lines like Zaxy utilize mono-materials from recycled PVC that are fully recyclable and non-toxic. Grendene holds numerous and proprietary innovations. Key developments encompass anti-slip treads integrated into sole designs for improved traction on wet surfaces, as seen in patented structures, and UV-resistant coatings applied to beach-oriented products to prevent material degradation from sun exposure. For instance, U.S. 9788610 covers fastening elements in vamps that contribute to overall and custom fit. Sustainability remains a core focus of Grendene's technological advancements, alongside ongoing efforts to achieve 100% recyclability in production processes. The company has earned certifications such as the label for select lines, the Gold Seal from the Brazilian for emissions reporting, and Biobased Certificates for renewable material usage, underscoring its commitment to eco-friendly production. These practices have enabled the launch of nine lower-impact product models in 2023, generating R$ 34 million in revenue while diverting over 21,500 tons of waste from landfills through and . In 2024, Grendene launched new products incorporating renewable and recycled raw materials, continuing its sustainability efforts.

Manufacturing and global presence

Production facilities

Grendene operates five main production facilities in , concentrated in the states of and . In , the plant in Farroupilha primarily handles design, research and development, and mold production, supporting the company's efforts. These southern facilities were established early in the company's history and continue to focus on specialized operations rather than high-volume . In , the northeastern state, Grendene maintains three key high-volume sites: , Sobral, and Crato. The Sobral complex includes six factories, a PVC plant, and a , making it the largest operational hub. hosts two plants for and PVC , while Crato features facilities for assembly and EVA component , with recent expansions including a 2024 investment of R$30 million in a new factory generating 1,000 jobs to meet demand for EVA-based products. This regional shift to , beginning in the , has enabled cost savings through lower labor and energy expenses compared to southern operations. The company's overall capacity stands at 250 million pairs of shoes annually as of 2025, supported by automated injection molding lines and processes across its 11 footwear factories. Efficiency has been enhanced through , including an in-house PVC factory that sources s from local petrochemical suppliers, allowing control from raw material processing to finished goods. Since the , Grendene has incorporated into systems to improve precision and reduce defects in .

International expansion

Grendene maintains a significant global footprint, exporting its footwear products to over 50 countries worldwide. In the first nine months of 2025, exports represented approximately 21.5% of the company's total gross sales revenue, amounting to R$622.4 million. Key export regions include and Oceania, which accounted for about 35% of export revenue; Central and South America at 32%; at 20%; at 10%; and the and at 3%. This diversified presence underscores Grendene's strategy to leverage its Brazilian manufacturing base for international distribution through direct exports and partnerships. The company supports its overseas operations via several subsidiaries and a network of distributors. Grendene USA Inc., based in , handles distribution across , while Grendene Argentina SA manages activities in that market. In , the London-based subsidiary GGB facilitates sales and . These entities, combined with regional distributors, enable access to over 45,000 international sales points, enhancing the availability of brands like and beyond . Grendene's retail expansion includes flagship stores that serve as experiential showcases for its premium lines. Notable locations feature the Galeria Melissa in London's , the SoHo flagship in , a in , and one in . Many of these Melissa stores are designed by architect Muti Randolph, emphasizing innovative, artistic retail environments that align with the brand's creative ethos. Key milestones in Grendene's international growth include its entry into the U.S. market during the , marked by the establishment of Grendene USA and the opening of Melissa's first American stores around 2012. Following 2010, the company accelerated expansion into and Africa through strategic partnerships, including a 2024 joint venture targeting markets like and alongside the U.S. and . These efforts have solidified Grendene's position as Brazil's leading footwear exporter.

Collaborations and marketing

Designer partnerships

Grendene's Melissa brand has forged significant partnerships with prominent fashion designers since the late , transforming its footwear into coveted high-fashion items. A landmark collaboration with Jean-Paul Gaultier, marking its 40th anniversary in 2023, began in the early and featured edgy designs in the 2000s, including irreverent with bold, punk-inspired elements made from recyclable Melflex . Similarly, the partnership with produced sustainable in the late 2000s, incorporating her signature orb motifs on toe-post and emphasizing eco-conscious, vegan materials. Collaborations with introduced futuristic silhouettes in the and 1990s, while Zaha Hadid's involvement starting in 2008 brought architectural forms, such as fluid, sculptural heels inspired by her designs. These designer partnerships operate through a model of limited-edition capsules, where creators infuse their into Grendene's plastic technologies, such as lightweight, scented, and fully recyclable Melflex, to produce exclusive collections. For instance, Westwood's orb-adorned blend her rebellious British punk heritage with Melissa's flexible, odor-resistant material, resulting in durable yet playful footwear suitable for both casual and wear. This approach allows for seasonal innovation while maintaining Grendene's commitment to , as all Melissa products are 100% recyclable and produced in zero-waste facilities. The impact of these collaborations has been profound, elevating from a provider of affordable casual to a staple in high-fashion wardrobes and boosting its premium pricing strategy. Annual designer drops, ongoing since the , have enhanced brand prestige by associating Grendene with global tastemakers, expanding its appeal beyond to international markets. In recent years, Grendene has strengthened ties with emerging designers to innovate eco-focused lines. A notable 2025 example is Melissa's collaboration with São Paulo-based designer Alexandre Pavão, launching the climbing-inspired Kirk sandals with bold colorways and EVA soles, aligning with the company's broader efforts. Recent collaborations include Melissa's partnerships with for a 2024 pre-fall capsule collection featuring metallic mules and with Y/Project for the 2024 fall/winter runway.

Endorsements and campaigns

Grendene has leveraged celebrity endorsements to elevate its brand visibility, particularly through enduring partnerships with high-profile figures synonymous with Brazilian fashion and lifestyle. The company's most prominent collaboration is with , who has served as a long-term ambassador for the brand since 2002, promoting its affordable, stylish sandals targeted at global consumers. A key element of this partnership is the " " line, launched in 2007 as a dedicated collection featuring eco-friendly designs inspired by Bündchen's vision of sustainable beachwear, which has become one of Grendene's signature campaigns. The line emphasizes comfort and environmental consciousness, aligning with Bündchen's advocacy for , and has achieved widespread success, with over 20 million pairs sold worldwide by the mid-2010s. In addition to celebrity-driven initiatives, Grendene has pursued licensing deals to appeal to diverse demographics, especially younger audiences. The company partnered with to create Barbie-themed shoes, integrating iconic doll aesthetics into playful, PVC-based footwear lines for children. Similarly, Grendene collaborated with to produce character-inspired sandals under its kids' brands, earning the network's Best Overall Licensee award in 2012 for effective merchandising of animated properties. Grendene's marketing strategy centers on themes of beach lifestyle and , positioning its products as accessible symbols of Brazilian vibrancy and self-expression for women and families. In the 2020s, the company intensified efforts to highlight , using platforms to showcase eco-innovations in production and materials, as detailed in its annual sustainability reports starting from 2020. This approach ties into broader campaigns that promote environmental responsibility alongside leisure, often amplified through annual events such as store openings in aligned with local weeks to blend product launches with cultural celebrations.

Financial performance

Revenue and production statistics

Grendene's output has demonstrated consistent , with 173 million pairs sold in 2018. By 2024, annual scaled to 139.4 million pairs, supported by an installed capacity of 250 million pairs per year. In 2024, the company's net reached 2.63 billion Brazilian reais, marking an 8% year-over-year increase driven by higher average selling prices and stable volumes. For the first quarter of 2025, net grew by 4.5%, reflecting early in domestic and export markets. Gross in the second quarter surged 25.1% to 756.2 million Brazilian reais, fueled by strong domestic demand. Overall, first-half 2025 gross totaled 1.46 billion Brazilian reais, up 15.4% from the prior year. Profitability saw notable gains in 2024, with annual net profit rising due to improved margins and financial results. In the third quarter of 2025, was R$138.49 million, a 38% decline year-over-year, while grew 10% to R$1 billion Brazilian reais. The company's cost structure emphasizes export-driven margins, with international sales accounting for approximately 22% of in the first nine months of 2025, enhancing overall profitability. EBITDA growth in recent periods has been closely tied to operational efficiencies, including optimized production processes and improvements.

Stock and market position

Grendene S.A. has been publicly traded on the B3 stock exchange in Brazil under the ticker GRND3 since its initial public offering on October 29, 2004. As of November 2025, the stock trades at approximately R$4.70 per share, reflecting moderate volatility amid broader economic pressures in the footwear sector. Analysts maintain a consensus "Hold" rating for GRND3, with an average 12-month price target of around R$7.00, implying potential upside of about 49% from current levels, driven by expectations of steady demand recovery in key markets. In the global footwear industry, Grendene holds a prominent position as the world's largest producer of sandals, leveraging its expertise in plastic and synthetic materials to command a substantial share of the market, estimated at around 5% in plastic footwear segments. The company competes with major players such as Crocs Inc., Alpargatas S.A. (owner of Havaianas), and Deckers Outdoor Corporation, which dominate casual and flip-flop categories through innovative designs and international distribution. Grendene's focus on affordable, versatile products has solidified its competitive edge, particularly in emerging markets where price sensitivity drives volume sales. Through its program, Grendene conducts quarterly earnings calls to discuss operational performance, with the Q3 2025 call emphasizing strategies for navigating via cost controls and efficiencies. The company has maintained a commitment to returns, distributing interim multiple times in 2025, including the third interim payout for the period ending September 30, 2025, at R$0.071 per share. These distributions underscore Grendene's stable generation despite sector headwinds. Looking ahead, Grendene demonstrates resilience to economic volatility, as evidenced by its ability to sustain profitability amid inflationary challenges in 2025, supported by diversified streams including a 10% gross increase to R$1 billion in Q3. The company's strategic priorities for 2025-2030 include accelerating expansion, which already contributes significantly to sales growth, and enhancing initiatives through eco-friendly materials and packaging reductions. These efforts position Grendene to capitalize on rising consumer demand for accessible, environmentally conscious .

References

  1. [1]
    Profile
    Grendene, founded in 1971, is one of the world's largest producers of footwear. It has exclusive proprietary technologies in the production of footwear for all ...
  2. [2]
    Grendene - Compass UOL
    Grendene is a pioneer in the use of plastic for making shoes in Brazil. Founded in 1971, it launched its first sandal seven years later and, the following ...
  3. [3]
    Grendene SA Company Profile - GlobalData
    Grendene SA (Grendene) designs, produces, and distributes footwear and an exporter of furniture products. The company's product portfolio includes a wide range ...
  4. [4]
    Grendene S.A. (GRND3.SA) Company Profile & Facts - Yahoo Finance
    Grendene S.A., together with its subsidiaries, engages in the development, production, distribution, and sale of plastic footwear for women, men, and children ...
  5. [5]
    GRND3.SA - | Stock Price & Latest News - Reuters
    Jun 8, 2022 · Grendene SA is a Brazil-based company mainly engaged in the production and sale of synthetic footwear for domestic and foreign markets.
  6. [6]
    Grendene S.a. | B2Brazil
    Grendene\s first industrial unit was born in Farroupilha, in Rio Grande do Sul, Brazil, in 1971. What was a small countryside factory of plastic wine bottle ...
  7. [7]
    Grendene, Brazil - Plastics Today
    Jan 31, 2007 · Founded as a closure molder in 1971, Grendene entered the injection ... located throughout the state. The company also keeps its costs ...
  8. [8]
    Grendene S/A - Crunchbase Company Profile & Funding
    Grendene is a Brazilian company that is the world's largest manufacturer of sandals.<|control11|><|separator|>
  9. [9]
    Grendene - Shop Ethical!
    Founded in Brazil in 1971. The world's largest sandal manufacturer and Brazil's leading shoe exporting company. Their shoes are primarily made from plastic.
  10. [10]
    [PDF] Grendene - Amazon S3
    New products/year 1,567 in 2023. ▫ World presence: more than 80 countries. Main footwear brands. ▫ Own brands: Melissa, Rider, ...
  11. [11]
    Grendene SA - Company Profile and News - Bloomberg Markets
    Grendene SA manufactures footwear. The Company is involved in the adult, teen, child and baby shoes market, and exports to several foreign countries.
  12. [12]
    [PDF] SUSTAINABILITY REPORT 2023 | Grendene
    We are Grendene S.A. and we have more than. 17,000 employees who work every day to create economic and social value. Big numbers, big responsibilities. We ...Missing: count | Show results with:count
  13. [13]
    Management
    Grendene's Board of Directors currently has 7 (seven) members, as shown the table below. For more information about a member, click the resume icon of the same.
  14. [14]
    Grendene SA Executive & Employee Information - GlobalData
    Mr. Alexandre Grendene Bartelle is the Chairman of the company since 2004. Previously, he also served as the Chief Executive Officer of the company in 2013.
  15. [15]
    None
    Summary of each segment:
  16. [16]
    Brazil's Newest Billionaire Has Gisele To Thank As He Joins Forbes ...
    Jan 10, 2014 · Brazil's largest shoemaker was named after its founders, twin brothers Alexandre and Pedro Grendene Bartelle, who set up the company in 1971 ...Missing: history | Show results with:history
  17. [17]
    [PDF] Annual Report 2005
    Bartelle has a degree in law from the University of Caxias do Sul. He founded Grendene in 1971, along with his grandfather, Pedro. Grendene. Over the years ...
  18. [18]
    [PDF] transformações suscitadas pelo material plástico, aplicado
    Jul 5, 2021 · Criada pela Grendene, indústria do Rio Grande do. Sul, teve seu primeiro modelo o Melissa Aranha, criação de Pedro Grendene Bartelle,.
  19. [19]
    [PDF] UNIVERSIDADE FEDERAL DO RIO DE JANEIRO ... - Pantheon UFRJ
    Alexandre Grendene Bartelle, a marca começou fabricando embalagens plásticas para garrafas de vinho, que, até então, eram feitas em vime (GRENDENE, 2017).<|control11|><|separator|>
  20. [20]
    Década de 70 - Indústria do plástico deslancha com a ...
    Nov 10, 2011 · Em 1973, a crise internacional do petróleo começou a gerar problemas para a economia do país. Dificuldades para o setor, ligado à petroquímica.Missing: Grendene | Show results with:Grendene
  21. [21]
    Historical
    1990. Grendene opens it first manufacturing plant in the Brazil's Ceará State – in the city of Fortaleza.Missing: founders | Show results with:founders
  22. [22]
    None
    ### Summary of Grendene's History (1990s-2000s): Expansions, Production, IPO, Ipanema, Exports
  23. [23]
    [PDF] SUSTAINABILITY REPORT - Grendene
    Grendene has four units in operation, comprising 11 footwear factories and a development and dies unit, with production logistics that reach customers ...Missing: count | Show results with:count
  24. [24]
    Six sexy, sustainable designs: Grendene - Plastics Today
    Aug 24, 2015 · Six sexy, sustainable designs: Grendene. This petite purse is part of a collection of plastic miniatures honoring the art of fashion design. The ...
  25. [25]
    Patents Assigned to Grendene, S.A. - Justia
    Abstract: The present invention refers to the field of shoemaking industry and discloses a replacement shoe, a process for adding shoes to a user shoes ...Missing: innovations technologies R&D sustainability
  26. [26]
  27. [27]
    [PDF] Grendene - Fact Sheet
    Headquarters. Av. Pimentel Gomes, 214, Expectativa, Sobral, CE, 62040-125, Brazil. Telephone: (5588) 3112-2999. Administrative office. Av. Pedro Grendene, 131 ...Missing: operations | Show results with:operations
  28. [28]
    [PDF] Grendene S.A. – Reference Form – 2021 Version: 5
    Jun 24, 2021 · ... PVC for its own consumption in production ... equipment for modernization of the manufacturing plant and better efficiency of production.
  29. [29]
    Building Strategic Capabilities in Brazilian Firms (Chapter 10)
    Oct 9, 2020 · Grendene has the capability to produce 250 million pairs of shoes per year, entirely in Brazil, and it is considered the largest firm in the ...
  30. [30]
    Melissa, Jean Paul Gaultier mark collaboration 40th year with new ...
    Jun 2, 2023 · The new 2023 capsule collection features two irreverent and daring models, unprecedented among Melissa's creations.
  31. [31]
    Jean Paul Gaultier x Melissa - Dazed
    Feb 18, 2010 · Melissa have collaborated with Jean Paul Gaultier to create an exclusive plastic stiletto sandal that is 100 per cent recyclable.Missing: 2000s edgy
  32. [32]
    Vivienne Westwood Takes Flight with a New Shoe Collection for ...
    Sep 29, 2009 · Dame Vivienne crafted winged jelly sandals in collaboration with the Brazilian eco-conscious shoe manufacturer Melissa -- and we just got ...
  33. [33]
  34. [34]
    Melissa's plastic is foot fantastic - TimesLIVE
    Jul 7, 2011 · ... Jean-Paul Gaultier, Vivienne Westwood and Thierry Mugler on the fashion side and world-famous Iranian architect Zaha Hadid. The company has ...
  35. [35]
    Pair of womens jelly shoes by Thierry Mugler, 1983-1985
    Grendene Plastics Ltd was founded in 1971 by brothers Pedro and Alexandre Grendene Bartelle in Farroupilha, Brazil. Although they started out manufacturing ...
  36. [36]
    Monetizing The Stars: Brazil's Savvy Shoe Man Harnesses ... - Forbes
    Jun 30, 2014 · Called Nuar, the sandal sold roughly two million pairs in the summer of 1979, turning Grendene into one of Brazil's most popular brands ...
  37. [37]
    Melissa shoes collaborates with Jean Paul Gaultier | British Vogue
    Feb 15, 2010 · The designer has collaborated with Melissa, creating a recyclable 10cm plastic stiletto which launches in June priced £160.
  38. [38]
    Melissa + Vivienne Westwood Anglomania Honey Pink Orb ... - Lyst
    30-day returnsFlat shoes by Vivienne Westwood. For Melissa, Recyclable plastic upper, Subtle bubblegum scent, Signature Orb toe post design, For that logo lifestyle.
  39. [39]
    Melissa Shoes – Brand Sustainability Practices - ELLE
    Jul 11, 2023 · Melissa tout 100 percent recyclable products made in a zero-waste facility with renewable energy and an entirely closed circuit of production.
  40. [40]
    Melissa Collaborations Through the Years: Jean Paul Gaultier ...
    Jan 23, 2024 · Melissa has collaborated with some big names over the years, including Vivienne Westwood, Karl Lagerfeld, Jean Paul Gaultier, Collina Strada, Campana Zig Zag, ...Missing: Grendene | Show results with:Grendene
  41. [41]
    Melissa x Alexandre Pavão Launch Kirk Sandals in Bold Color ...
    Aug 12, 2025 · Melissa's latest collab with Alexandre Pavão debuts the lace-up Kirk sandal, a climbing-inspired style with EVA soles in four colorways.
  42. [42]
    Brazilian brand Ipanema to expand in India, launch e-commerce ...
    Sep 4, 2024 · A Grendene brand since 2001, Ipanema has a worldwide presence ... International designers contribute to every Ipanema category and brand.<|separator|>
  43. [43]
    Gisele's $7 Flip-Flops Trigger Grendene Surge: Corporate Brazil
    Mar 26, 2013 · The shoemaker manufactures plastic flip flops and sandals with lines endorsed by Gisele, Colombian singer Shakira and Brazilian former ...<|separator|>
  44. [44]
    Grendene launches one more global brand: Ipanema Gisele ...
    Mar 20, 2007 · At the Ritz hotel, Madrid, Grendene officially launches its new international brand Ipanema Gisele Bündchen – with the 2006-2007 collection.
  45. [45]
    Supermodel Sandals: Ipanema Gisele Bundchen Line - Trend Hunter
    Sep 18, 2007 · The Brazilian supermodel teamed up with shoes company Grendene to create the Ipanema Gisele Bundchen line. ... endorsed products and eco-friendly ...
  46. [46]
    Gisele Bundchen made $42 million last year, mostly from her budget ...
    Aug 21, 2013 · This is in part due to her successful partnership with Grendene, the Brazilian footwear company, in which she owns a stake. Since 2012, ...
  47. [47]
    Mattel Announces Licensing Partnerships Ahead of 'Barbie' Film
    Jun 14, 2023 · Mattel Announces Licensing Partnerships Ahead of 'Barbie' Film ... Melissa / Grendene. Montegrappa. NTD Apparel, Inc. NUDIENT. Snapco LLC.
  48. [48]
    Comercial - Barbie Glamour Time Grendene Kids - YouTube
    Nov 7, 2013 · Nova Sandália da Barbie com Relógio Fashion. Falar as horas é divertido.
  49. [49]
    [PDF] PRESS RELEASE 4Q23 & 2023 - Amazon S3
    Mar 1, 2024 · In 2024, we plan to continue focusing on marketing strategies to strengthen our brands' local significance. Digital Commerce: Sales from digital ...
  50. [50]
    The Melissa case: sustainability challenges for the international ...
    This was crucial to companies like Melissa and Grendene being able to implement strategies to reduce the use of hazardous chemicals and transition to safer ...
  51. [51]
    Grendene increases annual profit - Shoez
    Mar 11, 2025 · Gross sales revenues rose to 3,2 billion reais (+7,5 percent), while shipments remained almost stable at 139,4 million pairs (-0,2 percent). In ...<|control11|><|separator|>
  52. [52]
    Grendene reports second quarter growth - World Footwear
    Aug 26, 2025 · The company highlighted that export performance was the primary driver of this growth, rising by 88.0% year-on-year to reach 183.7 million ...Missing: countries | Show results with:countries
  53. [53]
    Grendene SA (BSP:GRND3) Q4 2024 Earnings Call Highlights
    Mar 5, 2025 · Exports showed strong performance with a 31.9% increase in revenue and a 12.8% growth in volume, outperforming the general Brazilian footwear ...<|control11|><|separator|>
  54. [54]
    Grendene gets off to a positive start in 2025 - World Footwear
    May 14, 2025 · The owner of the Melissa and Ipanema brands posted a positive performance in the first quarter, driven by strong foreign market sales.Missing: countries presence subsidiaries
  55. [55]
    GRENDENE ON Stock Price Today | BVMF: GRND3 Live
    How Many Employees Does GRENDENE ON Have? GRENDENE ON has 17370 employees. What is the current trading status of GRENDENE ON (GRND3)?.<|control11|><|separator|>
  56. [56]
    Grendene S.A. (GRND3.SA) Analyst Ratings, Estimates & Forecasts
    See Grendene S.A. (GRND3.SA) stock analyst estimates, including earnings and revenue, EPS, upgrades and downgrades.Missing: price | Show results with:price
  57. [57]
    Grendene Exceeds Sustainability Goals With New Packaging
    ... Grendene, a Brazil-based giant that's the largest maker of sandals in the world. The company has several different sandal lines for women, men and kids, but ...
  58. [58]
  59. [59]
    Grendene - Investor Relations
    Grendene, founded in 1971, is one of the world's largest producers of footwear.<|control11|><|separator|>
  60. [60]
  61. [61]