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Hymer

Hymer AG is a manufacturer of premium-quality , camper , and , established in 1957 in Bad Waldsee and widely recognized as the inventor of the modern . The company specializes in innovative leisure vehicles that emphasize comfort, design, and advanced technology, serving as a flagship brand within the broader Erwin Hymer Group. Founded by Erwin Hymer, the firm began with and quickly expanded into , pioneering integrated models that combined automotive and living spaces. Over its more than 65 years of operation, Hymer has earned numerous awards for vehicle design and innovation, including the Golden Motorhome 2024 and Design Award 2023. In 2019, the Erwin Hymer Group, of which Hymer is the flagship brand, was acquired by Thor Industries, Inc., the world's largest manufacturer of recreational vehicles, in a deal valued at approximately €2.1 billion. This integration has enhanced Hymer's global reach while maintaining its European manufacturing base and commitment to high-end craftsmanship. Key product lines include the HYMER ML-T series of fully integrated motorhomes, the Grand Canyon S camper vans, and the B-ML T semi-integrated models, all designed for extended travel and outdoor adventures. Hymer's vehicles are noted for features such as lightweight construction, ergonomic interiors, and sustainable materials, catering to a discerning market of RV enthusiasts worldwide.

History

Founding and Early Years

Hymer's origins trace back to the family business established by Alfons Hymer, who in 1923 began producing agricultural vehicles and trailers in a repair shop in Bad Waldsee, Germany. Following World War II, his son Erwin Hymer shifted the focus toward leisure vehicles, leveraging the workshop's expertise in lightweight metalworking. In 1957, Erwin founded Hymer in Bad Waldsee, initially concentrating on manufacturing high-quality caravans to meet the growing demand for mobile recreation in post-war Europe. That same year, Erwin Hymer co-founded with engineer Erich Bachem, launching the Ur-Troll caravan prototype. This model featured innovative lightweight design and durable aluminum construction, which enhanced towability and weather resistance while setting new standards for compact, aerodynamic leisure vehicles. Serial production of the followed in 1958, establishing Eriba as a pioneer in affordable, high-performance caravans that appealed to families seeking practical travel solutions. In 1961, Hymer introduced its first , the Caravano, representing a pivotal shift toward integrated living spaces that combined with home-like comforts. This addressed the era's need for self-contained travel amid rising . Despite early market challenges, including economic constraints and competition in a nascent industry, Hymer experienced steady growth through the by expanding production facilities in Bad Waldsee, which solidified the site's role as the company's manufacturing hub.

Growth and Key Milestones

Following the initial success with in the years, Hymer's expansion accelerated through strategic product developments and internal consolidations that positioned it as a dominant force in Europe's leisure vehicle market. In 1971, the company launched the Hymermobil, its flagship integrated model, which pioneered serial production of fully integrated recreational vehicles and established new benchmarks for luxury interiors, functional layouts, and overall vehicle integration. This innovation not only diversified Hymer's portfolio beyond towed but also capitalized on the growing demand for self-contained travel solutions, with the model becoming a exemplified by the 521 variant's popularity from 1976 onward. In 1990, Hymer was formally established as Hymer AG and went public. The 1980s marked a period of internal growth through alliances that enhanced production capabilities and product diversity. A pivotal event was the 1980 merger with Eriba, which integrated the latter's expertise in lightweight, aerodynamic caravans into Hymer's operations, forming Eriba-Hymer GmbH and enabling broader market coverage with complementary lines such as the iconic Eriba Touring series. This consolidation bolstered Hymer's supply chain and innovation pipeline, contributing to the introduction of trend-setting series like the B-Class motorhomes between 1980 and 1983, which emphasized compact yet premium designs. By the 1990s, these efforts had propelled Hymer to market leadership in Germany's medium-price segment for motorhomes and caravans. Entering the 2000s, Hymer's commitment to technical advancements further solidified its European prominence, particularly through innovations addressing practical vehicle living challenges. Sustained expansion culminated in a major production milestone in October 2004, when the 100,000th leisure vehicle rolled off the line in Bad Waldsee, underscoring decades of consistent growth and Hymer's evolution into a high-volume manufacturer. In 2013, following the death of Erwin Hymer, the company was delisted from the stock exchange and returned to family ownership. These developments reinforced Hymer's reputation for quality and reliability, driving its leadership in Germany and broader European markets up to the late 2010s.

Ownership and Corporate Structure

Erwin Hymer Group Formation

The evolution of Hymer AG into the Erwin Hymer Group (EHG) began with key internal consolidations in the sector during the late . In 1980, Erwin Hymer established CMC Caravan GmbH by merging his core companies—Hymer, Eriba, Dethleffs, and TEC—into a unified holding structure designed to streamline production and for and motorhomes. This precursor entity laid the groundwork for a multi-brand approach, integrating diverse product lines under centralized oversight while preserving each brand's specialized focus on quality craftsmanship. Building on this foundation, Hymer AG was founded in 1990 as a publicly traded , enabling accelerated growth through targeted acquisitions. Notable expansions included the acquisition of LMC in 1991, Niesmann+Bischoff in 1996, Bürstner in 1998, and Caravans in 2000, which diversified the portfolio across entry-level to luxury segments. By 2010, these efforts had expanded the group to encompass over 10 brands, with Hymer serving as the premium flagship renowned for its innovative designs and superior build quality rooted in German engineering standards. The official formation of the Erwin Hymer Group & Co. KG occurred in 2014, restructuring Hymer as a comprehensive to oversee the burgeoning brand ecosystem more efficiently. Headquartered in Bad Waldsee, , EHG functioned as the central hub for design, research, and development initiatives across its subsidiaries, fostering synergies in and . Under family ownership led by the Hymer family until 2019, the group emphasized its heritage of and customer-centric mobility solutions, ensuring sustained leadership in Europe's market. In 2013, Hymer AG delisted from the to reinforce this private, family-controlled structure, prioritizing long-term vision over short-term market pressures.

Acquisition by Thor Industries

In September 2018, , Inc., a leading North American (RV) manufacturer, announced its agreement to acquire the Erwin Hymer Group (EHG) for an enterprise value of approximately €2.1 billion (about $2.5 billion at the time), with the transaction excluding EHG's North American operations. The deal was completed on February 1, 2019, following adjustments that reduced the purchase price by €170 million due to the exclusion of certain assets, establishing EHG as a wholly owned of the U.S.-based . As of 2025, EHG remains a wholly owned of . The acquisition strategically united Europe's largest RV producer with North America's market leader, creating the world's largest RV manufacturer by revenue and enabling expanded global scale through complementary regional strengths. Post-acquisition, EHG retained its headquarters in Bad Waldsee, Germany, and saw minimal initial changes to its European management structure, with CEO Martin Brandt continuing to lead the group until 2022. Following Brandt's departure in July 2022, Alexander Leopold was appointed CEO. This approach facilitated smooth integration while preserving EHG's operational autonomy in Europe. Immediate strategic implications included opportunities for cross-continental synergies, such as shared supply chains to enhance and scale, alongside leveraging EHG's expertise in product development and production processes to bolster Thor's North American offerings. Under Thor's ownership, EHG experienced a record fiscal year in 2020, marked by strong demand in the RV sector despite global challenges, which supported increased penetration into the U.S. market through the launch of Hymer USA as a dedicated in January 2020.

Products

Motorhomes

Hymer's motorhome lineup centers on the B-Class, exemplified by the Hymermobil series, which offers luxury integrated models built primarily on chassis with and advanced suspension systems for enhanced driving dynamics. These vehicles emphasize premium comfort, featuring spacious interiors with up to 5 berths, panoramic roofs, and modular layouts suitable for extended travel. Key lines include the HYMER ML-T series of fully integrated motorhomes, the Grand Canyon S camper vans based on chassis, and the B-ML T semi-integrated models, all noted for off-road capabilities and modern designs. In contrast, the C-Class includes compact vans like the Exsis-i and Exsis-t, constructed on chassis for maneuverability in urban settings, with lengths under 7 meters and berths for 2 to 5 occupants. Signature design elements across both classes include aerodynamic exteriors that reduce fuel consumption and wind noise, paired with high standards via PuroDesign light construction using PUAL-foamed walls and aluminum skins for superior and winterproofing. Smart home integrations enhance usability, such as optional systems providing up to 190W of power for off-grid autonomy lasting several days, alongside 36-cm double floors for storage and . This focus on German engineering underscores Hymer's premium positioning, with base models starting at approximately €80,000 as of 2025, reflecting craftsmanship in durable materials and ergonomic layouts. The evolution of Hymer's motorhomes traces back to the 1961 Caravano prototype, the company's first self-contained vehicle integrating living quarters with propulsion, marking a pioneering step in mobile leisure. By the , this progressed to the Hymermobil B-Class production models, evolving into today's offerings with off-grid capabilities like all-wheel-drive options and extended self-sufficiency for remote adventures. A key innovation in the is the Hymer Connect app, enabling remote monitoring and control of vehicle systems such as heating, lighting, and battery status via or , integrating seamlessly with modern ecosystems.

Caravans

Hymer's entry into the caravan market began in with the production of the Eriba-Troll, a pioneering lightweight aluminum model that emphasized portability and ease of for European travelers seeking affordable mobile holidays. This inaugural design, developed in collaboration with Erich Bachem, marked the company's shift from to and laid the groundwork for a lineup focused on compact, durable towable units suitable for family adventures. Over the decades, Hymer's caravan offerings have evolved to incorporate modern engineering, transitioning from basic aluminum frames to advanced composite constructions that prioritize comfort, efficiency, and versatility without motorized integration. Central to Hymer's caravan portfolio are models like the Eriba Nova, engineered for seamless behind standard vehicles with a standard B-category license, as their maximum laden is under 3.5 tons. These s feature flexible interior layouts accommodating 4 to 6 people, including options with fixed double beds, convertible dinettes, and dedicated wet rooms to support multi-day trips for couples or small families. For instance, the Eriba Nova Light series offers floorplans such as the 442 and 470, balancing sleeping berths with ample storage while maintaining a technically permissible maximum laden of 1,300 kg for broad compatibility with mid-size cars. Key technologies in Hymer's enhance usability across seasons and terrains, including PUAL construction for superior that enables all-year by minimizing heat loss and . This foam-core system, combined with aerodynamic body shapes, reduces drag during towing, thereby lowering fuel consumption for the pulling vehicle compared to less streamlined designs. Customization remains a hallmark of Hymer's approach, with buyers able to select from interior themes like "Trend" or "Ambience" that alter , finishes, and accents to match personal styles. Additional options include integrated awnings for shaded outdoor extensions and modular upgrades, all while keeping base models accessible at approximately €25,000 to €28,000 for 2025 entry-level configurations such as the Nova Light 425. Sustainability drives recent innovations in Hymer's , with increased use of recyclable materials in body panels and furnishings to reduce end-of-life , alongside low- consumption systems like compact 22-liter grey tanks and efficient cassette toilets that minimize use during off-grid stays. These features align with broader Erwin Hymer Group efforts to lower CO₂ emissions through lighter, eco-friendly composites, ensuring the appeal to environmentally conscious users without sacrificing performance.

Subsidiaries and Brands

The Explorer Group

The Explorer Group, headquartered in Consett, County Durham, UK, was acquired in full by the Erwin Hymer Group (EHG) on February 10, 2017, marking a significant expansion of EHG's footprint in the British leisure vehicle sector. This acquisition integrated one of the UK's leading manufacturers of motorhomes and caravans, employing approximately 400 people at the time and holding an 11% market share in motorhomes and 17% in touring caravans prior to the deal. As the second-largest producer of caravans and motorhomes in the UK before the purchase, the group specialized in vehicles tailored for family-oriented holidays, emphasizing accessibility and value. The core portfolio of The Explorer Group includes four distinct brands catering to diverse market segments within the UK. Elddis, established in , produces a range of tourers and motorhomes known for innovative layouts and British-built quality. Buccaneer focuses on luxury tourers with premium features like enhanced insulation and high-end interiors for discerning buyers. Compass offers budget-friendly options, prioritizing affordability without compromising essential functionality for entry-level users. Xplore targets the entry-level market with compact, lightweight designs ideal for novice caravanners and smaller families. Manufacturing at the Consett facility emphasizes UK-specific adaptations, including right-hand drive configurations for motorhomes and compliance with British regulations, such as those outlined by the National Caravan Council for safe road use. These vehicles are designed to meet local standards for weight limits and braking systems, ensuring suitability for the UK's road infrastructure and family towing needs. Following the acquisition, The Explorer Group has been integrated into EHG's broader operations, leveraging the parent company's European supply chain to support growth and enable exports to continental markets. This has bolstered the group's role in providing affordable, family-focused vehicles, with relaunched lines contributing to ongoing development in the UK sector.

Roadtrek

Roadtrek, a prominent manufacturer of Class B motorhomes, was acquired by the Erwin Hymer Group (EHG) in February 2016 and operated as a subsidiary until 2019. Headquartered in , , it was rebranded as Erwin Hymer Group , Inc. during this period, focusing on premium Class B motorhomes. This acquisition integrated Roadtrek's established operations, including its manufacturing facilities, into EHG's global portfolio, enabling synergies in design and distribution. Roadtrek specializes in compact Class B camper vans built on or ProMaster chassis, tailored for versatility in urban and highway travel across . Key models include the series on the ProMaster, offering rugged exteriors and options like pop-top roofs for expanded sleeping capacity, and the Play series on the Mercedes Sprinter, which emphasizes luxury interiors and maneuverability. Off-road variants, such as the SRT, incorporate enhanced suspension and all-terrain features for adventurous use. These designs prioritize and ease of driving, with high capacities—reaching up to 2,000 pounds (907 ) in models like the Play + Slumber—allowing for substantial cargo without compromising performance on North American roads. In 2019, amid financial challenges at EHG North America, Roadtrek was sold to Groupe Rapido, an independent French RV manufacturer. Following the divestiture, Roadtrek continued operations under new ownership, maintaining its focus on Class B vehicles. Separately, in 2020, Thor Industries (which acquired EHG in 2019) launched Hymer USA as a dedicated subsidiary to import and distribute select European Hymer models in .

Operations

Manufacturing Locations

The Erwin Hymer Group's primary manufacturing hub is situated in Bad Waldsee, , where the headquarters oversees the production of premium motorhomes and under the Hymer brand, including innovative and bodywork components. This facility plays a pivotal role in the group's operations, employing a substantial portion of its workforce amid ongoing expansions, such as the new Competence Center for completed in 2025 to boost output efficiency. As part of these developments, the site supports high-volume assembly lines that contribute to the group's annual production of leisure vehicles. Complementing Bad Waldsee are additional German production sites that handle specialized component manufacturing and of premium models. The facility, dedicated to the Bürstner brand, focuses on motorhomes and caravans with advanced and processes, enabling higher productivity through modernized infrastructure. Similarly, the Sassenberg site for LMC specializes in durable caravans and motorhomes, incorporating state-of-the-art safety technologies and serving as a key node for group-wide component supply. These locations collectively enhance the group's in . In the , the facility under the Explorer Group subsidiary specializes in caravan and production, with a focus on right-hand drive conversions tailored for local regulations and preferences. This site, employing approximately 250 workers as of 2025 following a , assembles brands like Elddis, , and Xplore, supporting efficient supply to the and export markets. North American operations are centered at the Hymer USA plant in Bristol, Indiana, established in 2020 to assemble and customize European-designed RVs for the U.S. market, incorporating ' manufacturing standards for quality and scalability. This facility bridges European engineering with regional adaptations, producing models that meet North American demands. Since ' acquisition of the Erwin Hymer Group in 2019, integration has advanced through shared components from U.S. suppliers, fostering centralization and cost savings via optimized and strategies across continents. These enhancements have improved overall efficiency without compromising the group's European-centric focus.

Sales and Market Presence

The Erwin Hymer Group (EHG), with the Hymer brand as its flagship in the premium segment, recorded sales of approximately $3 billion in 2024/2025, marking a strong performance amid market challenges. This revenue contributed significantly to parent company ' total of $9.58 billion for the year, underscoring Hymer's role in driving premium segment growth through high-end motorhomes and . The group's focus on quality and innovation in the premium market helped maintain resilience, with Hymer models exemplifying the demand for luxury features in a competitive landscape. In , EHG solidified its leadership position, capturing a 23.6% share of new registrations in 2024, with particular strength in key markets like and the where Hymer commands premium loyalty. By mid-2025, this share had risen to 24.1% overall and 25.4% in the camper van segment, reflecting Hymer's enduring appeal in these regions. The company's dominance is bolstered by targeted marketing and product adaptations tailored to local preferences, such as compact designs for urban explorers in and family-oriented layouts in the UK. North American expansion has been a growth driver, particularly through the Roadtrek subsidiary, which saw substantial sales increases following the 2020 launch of Hymer USA aimed at introducing European-style premium vans to the market. Roadtrek's sales benefited from the surging U.S. van life trend, achieving a 22.6% market share in the Class B segment by late 2022 amid a broader RV boom that saw industry-wide growth exceeding 20% in 2021. This integration has positioned Hymer to tap into North America's demand for versatile, adventure-ready vehicles. EHG maintains a robust global distribution network exceeding 2,000 dealers worldwide, facilitated by ' extensive infrastructure in and direct exports to regions like and since the . In , authorized Hymer dealers handle imports of premium models, while the 2018 joint venture in with Lingyu Group has enabled localized production and sales in , expanding reach beyond traditional exports. Facing disruptions throughout the , EHG leveraged THOR's strategies to stabilize operations, ensuring continued delivery and contributing to the parent company's shipment of over 181,000 units in fiscal 2025. These adaptations, including diversified supplier networks and inventory management, mitigated impacts from shortages and delays, allowing EHG to sell 44,445 vehicles in fiscal 2024/2025 while prioritizing dealer support.

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