Jessica Elbaum
Jessica Elbaum is an American film and television producer.[1] She founded Gloria Sanchez Productions in 2014 as a female-focused sister company to Gary Sanchez Productions, which was established by Will Ferrell and Adam McKay.[2] Beginning her career as Ferrell's assistant, Elbaum has produced notable projects including the high school comedy Booksmart (2019), which won the Independent Spirit Award for Best First Feature, the stripper-led heist film Hustlers (2019), and the Netflix dark comedy series Dead to Me (2019–2022).[3][2] Her work has earned multiple Primetime Emmy Award nominations, including for Outstanding Comedy Series for Dead to Me and Outstanding Television Movie for May December (2023), as well as a win for Outstanding Documentary or Nonfiction Special in 2025.[4]
Early life and education
Upbringing and family background
Jessica Elbaum worked in her family's car wash business, Red Carpet Car Wash, in the San Fernando Valley following her graduation from the University of Southern California, where she handled tasks such as laundering towels and washing cars.[5] [6] The business, founded in 1971, reflects a family-oriented entrepreneurial background in the service industry, though specific details about her parents or siblings remain undisclosed in public records.[7] Limited information is available regarding her childhood or precise upbringing, with no verified accounts of her birthplace or early family dynamics beyond this post-collegiate involvement.[8]Academic background and early career aspirations
Elbaum graduated from the University of Southern California in 1999.[9][10] After completing her studies, she took a position in publicity at MGM Studios but soon departed for her family's business, Red Carpet Car Wash in the San Fernando Valley, where she handled tasks including washing cars and laundering towels.[5][2] During this interval, Elbaum developed an ambition to break into film production, influenced by examples of assistants to actors such as Jim Carrey who progressed to higher roles in the industry. She sought entry-level positions, including an unsuccessful application at United Talent Agency following a casual networking encounter, before obtaining her breakthrough as Will Ferrell's personal assistant, commencing on the set of Anchorman: The Legend of Ron Burgundy in 2004.[5][2] This position provided hands-on exposure to development and production processes, aligning with her emerging focus on advancing within entertainment rather than remaining in support roles.[5]Professional career
Entry into the entertainment industry
After graduating from the University of Southern California, Elbaum secured her initial position in the entertainment industry as a public relations staffer at MGM Studios.[11] She subsequently departed that role to assist in her family's San Fernando Valley-based car wash operation, Red Carpet Car Wash, which she later described as more demanding than on-set film work.[5] Seeking a return to entertainment, Elbaum leveraged personal connections to land an entry-level desk position on comedian Will Ferrell's team, progressing to his personal assistant.[5] Her tenure as Ferrell's assistant commenced during reshoots for Anchorman: The Legend of Ron Burgundy around 2004 and lasted approximately eight years, affording her hands-on exposure to production, scheduling, and development processes.[12][5] During this period, Elbaum began transitioning into producing; in 2012, she executive produced the comedy Bachelorette, an adaptation of a stage play featuring actors including Isla Fisher, Lizzy Caplan, Kirsten Dunst, and Rebel Wilson, while still serving as Ferrell's assistant.[5] She advanced further by taking on an executive producer credit for Anchorman 2: The Legend Continues, released in 2013.[12]Founding and development of Gloria Sanchez Productions
Gloria Sanchez Productions was established in February 2014 by Jessica Elbaum, who had previously served as an assistant to Will Ferrell at Gary Sanchez Productions, the company founded by Ferrell and Adam McKay in 2011.[13][2] The new entity operated as a sister label to Gary Sanchez, specifically designed to prioritize projects led by or centered on female perspectives in comedy, addressing a perceived gap in the male-dominated structure of the parent company.[12] Elbaum, alongside a minimal initial staff of two, aimed to develop and produce content that amplified underrepresented voices in the genre without altering the comedic style established by Ferrell and McKay's ventures.[2] The company's early output included the 2015 romantic comedy Sleeping with Other People, directed by Leslye Headland, which marked its debut feature under the Gloria Sanchez banner and received positive festival reception for its character-driven humor.[12] This project exemplified the label's focus on scripted films with strong female leads or creators, building on Elbaum's experience coordinating development at Gary Sanchez. Subsequent productions expanded the slate to include broader comedic tones, while maintaining an emphasis on gender-balanced storytelling.[2] By 2021, Gloria Sanchez had grown beyond its origins, securing a multi-year first-look deal with 20th Century Studios to develop film and television projects, reflecting increased industry partnerships and a shift toward diversified output including drama and documentaries.[14] This expansion coincided with the dissolution of Gary Sanchez Productions amid internal disputes, allowing Gloria Sanchez to operate more independently under Elbaum's leadership. In May 2023, the company restructured its executive team by promoting Alex Brown to head of film development and appointing Alix Taylor as head of television, signaling a commitment to scaling operations for both scripted and unscripted content.[15] These developments positioned Gloria Sanchez as a standalone entity capable of handling larger-scale productions while retaining its foundational goal of fostering female-driven narratives.[14]Key film productions
Jessica Elbaum's production work through Gloria Sanchez Productions has emphasized female-driven narratives in comedy and drama, with standout films including Booksmart (2019) and Hustlers (2019).[16] In Booksmart, directed by Olivia Wilde, Elbaum served as a producer alongside Will Ferrell, focusing on the story of two academic overachievers seeking one wild night before high school graduation, starring Beanie Feldstein and Kaitlyn Dever.[1] The film premiered at South by Southwest in March 2019 and grossed $23.6 million worldwide on a $6 million budget, earning critical acclaim for revitalizing the teen comedy genre. Hustlers, also produced by Elbaum, adapted real-life events into a crime drama directed by Lorene Scafaria, featuring Jennifer Lopez and Constance Wu as strippers who scam Wall Street clients during the 2008 financial crisis.[5] Released in September 2019, it achieved commercial success with $157.3 million in global box office earnings against a $20 million budget. Subsequent key releases include May December (2023), a psychological drama directed by Todd Haynes that Elbaum co-produced with Ferrell, starring Natalie Portman as an actress researching a role based on a controversial real-life relationship depicted by Julianne Moore.[16] The film premiered in competition at the Cannes Film Festival in May 2023, where it received a seven-minute standing ovation, and was later acquired by Netflix for distribution. Elbaum's involvement extended to other comedies like Theater Camp (2023), a mockumentary about a struggling summer theater program, directed by Mollie Parker Kaminski and Nick Lieberman, which premiered at Sundance and highlighted improvisational ensemble work.[16] These projects underscore Elbaum's role in fostering original, character-focused stories amid Hollywood's emphasis on franchises.[17]Television and documentary work
Elbaum, through Gloria Sanchez Productions, has executive produced several television series emphasizing comedic and dramatic narratives often centered on female perspectives. Among these, Dead to Me (2019–2022), a Netflix dark comedy series created by Liz Feldman starring Christina Applegate and Linda Cardellini, explores grief and friendship amid criminal entanglements, running for three seasons with 30 episodes. The company also executive produced I'm Sorry (2017–2019), a truTV sitcom starring Andrea Savage as a podcaster navigating motherhood and career mishaps across two seasons. Other notable credits include The Shrink Next Door (2021), an Apple TV+ limited series adapted from a podcast about a manipulative therapist, featuring Paul Rudd and Will Ferrell, and The Woman in the House Across the Street from the Girl in the Window (2022), a Netflix satirical thriller parodying the genre with Kristen Bell. In documentary production, Elbaum served as a producer on Will & Harper (2024), a Netflix feature directed by Josh Greenbaum that documents a cross-country road trip by Will Ferrell and his longtime friend Harper Steele following Steele's gender transition, offering candid insights into friendship, identity, and societal perceptions.[4] The film premiered at the Sundance Film Festival in January 2024 and earned a 2025 Emmy nomination for Outstanding Documentary or Nonfiction Special. This project aligns with Gloria Sanchez's output by blending personal storytelling with broader cultural examination, though it has drawn varied reception for its unfiltered approach to transgender experiences without overt advocacy framing.[18]Recent projects and business expansion
![Rafael Marmor and Jessica Elbaum at the 2024 Toronto International Film Festival][float-right] In 2023, Elbaum produced the Netflix film May December, directed by Todd Haynes and starring Natalie Portman and Julianne Moore. She also executive produced the Hulu television film Quiz Lady, featuring Awkwafina and Sandra Oh. In 2024, her credits included the documentary Will & Harper, which documents Will Ferrell's road trip with transgender friend Harper Steele, premiering at the Toronto International Film Festival on September 8, 2024. Additionally, she served as executive producer on the Netflix limited series No Good Deed, a thriller starring Lily Rabe and Abbi Jacobson that debuted on December 12, 2024. Elbaum's upcoming projects encompass the 2025 comedy You're Cordially Invited, directed by Nicholas Stoller and starring Reese Witherspoon and Will Ferrell, set for release on Netflix.[19] Gloria Sanchez Productions has announced several developments, including Self Help, Flora Birnbaum's feature debut starring Kirsten Dunst, revealed on May 16, 2025; Playdate, a Black List script adaptation directed by Rashida Jones, announced February 18, 2025; and Cult of Love, a film adaptation produced in collaboration with Trip Cullman, reported April 17, 2025.[20][21][22] The company is also developing an untitled scripted golf comedy series for Netflix, Ferrell's first in that format, initiated in 2024.[23] Following the 2020 dissolution of Gary Sanchez Productions, Gloria Sanchez reorganized as Ferrell's primary banner and pursued expansion through strategic hires and partnerships. In May 2023, Alex Brown was promoted to head of film while Alix Taylor joined as head of television, bolstering development capacity.[15] The outfit secured a multi-year non-exclusive first-look television deal with Netflix in January 2020 and a three-year first-look film agreement with 20th Century Studios in June 2021, enabling a diverse slate across comedy, drama, and documentaries.[24][14] These moves have supported a push toward broader output, including female-led narratives and genre expansions, while maintaining focus on commercially viable independent productions.Personal life
Marriage and family
Jessica Elbaum married film producer Rafael Marmor on January 21, 2018.[11] Marmor, who co-founded the documentary-focused production company Delirio Films, has collaborated with Elbaum on projects including the 2024 Netflix documentary Will & Harper.[18] The couple's professional overlap extends to Marmor providing guidance to Elbaum on nonfiction filmmaking during the development of Will & Harper.[25] No public records or reports indicate that Elbaum and Marmor have children. Their marriage aligns with Elbaum's rise in the entertainment industry, where Marmor has worked on documentaries featuring subjects such as Magic Johnson.[18]Awards and recognition
Film and independent awards
Elbaum's work as a producer has earned recognition primarily through nominations in independent film awards, with one notable win. Her production of Booksmart (2019) received the Film Independent Spirit Award for Best First Feature at the 35th annual ceremony on February 8, 2020, shared with co-producers Chelsea Barnard, Katie Silberman, and director Olivia Wilde.[26] Earlier, Oh Lucy! (2017), for which Elbaum served as a producer, was nominated for Best First Feature at the 33rd Film Independent Spirit Awards in 2018.[27] In 2019, Hustlers (2019) earned a nomination for Best Feature at the 29th Gotham Awards, highlighting Elbaum's involvement alongside producers including Will Ferrell and Adam McKay.[28] More recently, May December (2023) was nominated for Best Feature at the 39th Film Independent Spirit Awards in 2024, with Elbaum credited among the producers including Ferrell and Natalie Portman, though the film did not win.[29]| Year | Award | Category | Film | Result |
|---|---|---|---|---|
| 2018 | Film Independent Spirit Awards | Best First Feature | Oh Lucy! | Nomination[27] |
| 2019 | Gotham Awards | Best Feature | Hustlers | Nomination[28] |
| 2020 | Film Independent Spirit Awards | Best First Feature | Booksmart | Win[26] |
| 2024 | Film Independent Spirit Awards | Best Feature | May December | Nomination[29] |
Television and documentary accolades
Elbaum earned a Primetime Emmy Award for Outstanding Television Movie in 2024 for producing Quiz Lady, a Hulu comedy directed by Jessica Yu and starring Awkwafina and Sandra Oh as estranged sisters competing on a game show.[4][30] The production, under Gloria Sanchez Productions in association with 20th Century Studios, also secured a Critics' Choice Award for Best Movie Made for Television in 2024.[31] Her documentary work includes producing Will & Harper (2024), a Netflix feature directed by Josh Greenbaum that chronicles Will Ferrell's road trip with his longtime friend Harper Steele following Steele's transition.[4] The film received a 2025 Primetime Emmy nomination for Outstanding Documentary or Nonfiction Special, along with four additional nominations in categories such as directing, picture editing, and music for a nonfiction program.[32] It was also a runner-up for the People's Choice Award in the Documentaries category at the 2024 Toronto International Film Festival. Earlier television efforts garnered further Emmy recognition, including a 2020 nomination for Outstanding Comedy Series as executive producer on Dead to Me, Netflix's dark comedy created by Liz Feldman about a widow's unlikely friendship.[4] Additionally, in 2009, Elbaum received a nomination for Outstanding Variety, Music or Comedy Special for an HBO production under Gary Sanchez Productions.[4] These accolades highlight her contributions to scripted series, telefilms, and nonfiction programming through Gloria Sanchez Productions.Impact and reception
Commercial and critical success of productions
Productions from Gloria Sanchez Productions, co-founded by Elbaum in 2014, have achieved varied commercial outcomes, often prioritizing critical acclaim and streaming viability over traditional box office dominance, particularly amid shifts to digital platforms post-2019. Films like Booksmart (2019), which Elbaum co-produced, earned a 96% approval rating on Rotten Tomatoes based on 384 reviews, praised for its sharp depiction of female friendship and teen comedy tropes. Despite a modest $6 million budget, it grossed $22.7 million domestically, though its $6.9 million opening weekend fell short of projections for a wide release on over 2,500 screens, attributed by industry analysts to marketing challenges and competition rather than audience rejection, as evidenced by strong CinemaScore ratings (B+ overall, A from women aged 17-24).[33][34][35] The King of Staten Island (2020), another Elbaum-backed project, received a 76% Rotten Tomatoes score from 293 critics, lauded for its character-driven humor and Pete Davidson's semi-autobiographical performance amid a dramedy runtime exceeding two hours. Released during the COVID-19 pandemic, its $35 million production budget yielded only $2.18 million in limited theatrical worldwide gross, but it topped Amazon Prime Video download charts in its debut weekend, with customer ratings averaging 4.6 out of 5, indicating robust streaming performance as theaters shuttered.[36][37][38][39] Streaming-focused titles have bolstered commercial metrics through viewership deals. Eurovision Song Contest: The Story of Fire Saga (2020), co-produced by Elbaum, garnered a 63% Rotten Tomatoes rating from 180 reviews, critiqued for uneven tone but appreciated for Ferrell's commitment to absurdity. As a Netflix original with a $35 million budget, it bypassed theaters and became Ferrell's most-viewed film since 2014, topping Netflix charts globally and driving ancillary music engagement without disclosed viewership figures, underscoring the pivot to platform metrics over ticket sales.[40][41][42] More recent efforts like May December (2023) highlight sustained critical strength, scoring 91% on Rotten Tomatoes from 333 reviews for its tense exploration of ethical boundaries in a true-story adaptation, positioning it as an awards contender without major box office data due to limited release. Television ventures, including the Netflix series Dead to Me, have contributed to multi-year first-look deals, with its success cited as a catalyst for expanded partnerships, though specific revenue remains undisclosed. Overall, Elbaum's productions demonstrate a pattern of high critical validation—averaging above 70% on aggregate sites for flagship titles—offsetting theatrical variability through backend streaming revenue and industry leverage.[43][14]| Film | Release Year | Rotten Tomatoes Score | Budget | Worldwide Gross |
|---|---|---|---|---|
| Booksmart | 2019 | 96% | $6M | $28.8M (est. incl. intl.)[34] |
| The King of Staten Island | 2020 | 76% | $35M | $2.18M[38] |
| Eurovision Song Contest: The Story of Fire Saga | 2020 | 63% | $35M | Netflix (top charts)[41] |
| May December | 2023 | 91% | N/A | Limited release[43] |
Influence on gender dynamics in Hollywood production
Elbaum co-founded Gloria Sanchez Productions in February 2014 as a female-focused imprint of Gary Sanchez Productions, explicitly designed to develop and produce film and television projects centered on women's stories and perspectives, often helmed by female filmmakers.[44] [12] This initiative addressed perceived industry reluctance to greenlight female-led narratives outside narrowly defined "women's stories," with Elbaum advocating for broader opportunities for women in comedy and lead roles, countering longstanding stereotypes that women were not inherently funny or capable of driving diverse genres.[5] [45] Under her leadership, the company maintained a predominantly female staff, with reports indicating a core team of nine women by 2024, fostering an internal environment that prioritized gender-balanced hiring and creative input.[16] Key productions under Gloria Sanchez, such as Booksmart (2019, directed by Olivia Wilde) and Hustlers (2019, directed by Lorene Scafaria), exemplified this approach by featuring women in starring roles and achieving commercial viability, with both films earning the ReFrame Stamp for demonstrating gender-balanced crews and key personnel.[46] Hustlers, in particular, drew a 68% female audience on opening night and grossed over $157 million worldwide on a $20 million budget, highlighting audience demand for female-driven content amid critiques of male-dominated Hollywood output.[47] These successes contributed to a niche but measurable shift in visibility for female-led comedies, aligning with post-2017 Time's Up movement pressures but grounded in Elbaum's pre-existing commitment to challenging production gatekeeping.[2] While broader industry data shows persistent male dominance—such as a 4:1 ratio of men to women in directing and cinematography roles as of 2019—Gloria Sanchez's output under Elbaum represented a targeted counterexample, emphasizing empirical proof of viability for female-centric projects without relying on unsubstantiated diversity mandates.[48] Her efforts influenced downstream dynamics by elevating female talent pipelines, as seen in collaborations with directors like Wilde and Scafaria, though systemic barriers in financing and executive positions limited wider replication.[13] This model prioritized merit-based storytelling over ideological quotas, yielding hits that validated women's comedic range and economic potential in production.Broader industry contributions and viewpoints
Elbaum co-founded Gloria Sanchez Productions in 2014 as an offshoot of Gary Sanchez Productions, aiming to produce female-centric films and series amid limited opportunities for women in comedy and narrative-driven projects.[2] The company, operated initially as a two-woman team, prioritized stories led by female directors, writers, and talent, resulting in releases such as Booksmart (2019) and Hustlers (2019), which challenged industry skepticism toward women in humorous or bold roles.[5] This initiative contributed to a broader push for diverse voices in production, with Elbaum crediting the venture's success to deliberate focus on underrepresented female perspectives rather than broad market appeals.[16] In interviews, Elbaum has articulated viewpoints critiquing Hollywood's reluctance to finance women-led projects beyond explicitly "female stories," noting that studios often viewed female protagonists in non-gendered narratives as risky, even as male-led comedies proliferated.[45] She emphasized the need for female producers to self-advocate and build independent pipelines, drawing from her transition from assistant roles to executive production, which she described as countering a landscape where women were undervalued in creative decision-making.[2] These perspectives aligned with post-#MeToo shifts, including Time's Up initiatives, though Elbaum's approach remained commercially oriented, prioritizing viable scripts over ideological mandates.[2] Her contributions extend to mentoring emerging female talent through Gloria Sanchez, fostering collaborations that yielded Emmy-nominated series like Dead to Me (2019–2022), and advocating for production models that integrate women at all levels without compromising narrative quality.[4] Elbaum has highlighted the empirical success of such efforts, with female-helmed projects under her banner achieving critical and box-office returns that validated the model's sustainability against prior industry biases.[5]Filmography
Feature films
Jessica Elbaum co-founded Gloria Sanchez Productions in 2014 as a female-led imprint of Gary Sanchez Productions, focusing on comedic and dramatic feature films.[49] Her feature film producing credits through the company include:| Year | Title | Director | Role |
|---|---|---|---|
| 2015 | Sleeping with Other People | Leslye Headland | Producer |
| 2017 | Oh Lucy! | Atsuko Hirayanagi | Producer |
| 2019 | Booksmart | Olivia Wilde | Producer[33] |
| 2019 | Hustlers | Lorene Scafaria | Producer |
| 2020 | Eurovision Song Contest: The Story of Fire Saga | David Dobkin | Producer |
| 2021 | Barb and Star Go to Vista Del Mar | Josh Greenbaum | Producer |
| 2022 | Am I OK? | Stephanie Allynne | Producer |
| 2023 | May December | Todd Haynes | Producer[43] |
| 2023 | Strays | Josh Greenbaum | Producer |
| 2023 | Theater Camp | Mollie Parker, Noah Galvin, Nick Lieberman | Producer |
| 2024 | You're Cordially Invited | Nicholas Stoller | Producer |