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KSAT-TV

KSAT-TV, 12 (VHF channel 12), is an ABC-affiliated television station licensed to , , . Owned by , the station maintains transmitter facilities off U.S. Highway 181 in Wilson County, near , and studios at 1408 North St. Mary's Street in downtown , adjacent to the River Walk. The station first signed on the air as KONO-TV on January 21, 1957, with its inaugural broadcast featuring coverage of President Dwight D. Eisenhower's second inauguration. Originally owned by the KONO radio interests, it was acquired by The Outlet Company of , in 1968 and renamed KSAT-TV in 1969 to reflect its alignment with the network. Subsequent ownership transitions included sale to The in 1984, H&C Communications in 1986, and Post-Newsweek Stations (now ) in April 1994, under which it has operated from an expanded state-of-the-art media complex since the early 2010s. KSAT-TV is recognized as one of the top affiliates in the United States, delivering breaking and information 24 hours a day through top-rated newscasts and digital platforms. It produces more content than any other station in the market and features the market-leading lifestyle program SA Live, which airs weekdays and highlights San Antonio's culture, events, and community stories. The station's aggressive investigative reporting, coverage via the KSAT Weather Authority, and multi-platform approach—including KSAT.com and mobile apps—have established it as a key source for Central and viewers.

History

Establishment as KONO-TV

KONO-TV signed on the air on January 21, 1957, as San Antonio's third VHF television station and the city's primary affiliate, founded by the Roth family through their company, Mission Telecasting Corporation, which also owned the established KONO-AM radio station. The station entered a competitive market already served by affiliate (channel 4), which had launched in December 1949, and affiliate KENS-TV (channel 5), which began broadcasting in June 1950, both operating as VHF outlets with stronger signal reach and established audiences. As the sister station to KONO radio—pioneered by Eugene Roth in 1927—the new TV outlet aimed to leverage the radio station's local popularity to build viewership in . The station's initial programming emphasized a mix of ABC network shows, such as popular series and live events, alongside general formats including movies, variety programs, and family-oriented content tailored to the audience. played a key role from the outset, featuring community-focused segments like updates, interviews with regional figures, and youth-oriented shows to foster viewer engagement in a market where television was still a novelty for many households. For instance, early broadcasts included hosted interviews and , reflecting the era's emphasis on accessible, homegrown content to compete with the more network-heavy schedules of and KENS-TV. Early operations were based at studios located at 1408 North St. Mary's Street in , a site chosen for its central accessibility and proximity to the city's media hub. The transmitter was initially modest but was quickly relocated to the Elmendorf tower farm shared by other local stations, enhancing signal coverage across the growing metropolitan area and surrounding counties. Under the leadership of the Roth family, with Eugene Roth as president, the station focused on building technical and programming infrastructure to establish itself as a viable third option in the VHF duopoly-dominated market. This setup allowed KONO-TV to deliver reliable programming while carving out a niche through localized appeal, setting the stage for its role in San Antonio's evolving broadcast landscape.

Rebranding to KSAT-TV

In July 1967, the Mission Broadcasting Company agreed to sell KONO-TV, the ABC-affiliated station in , , to The Outlet Company of , for $10.5 million. The approved the transaction later that year, allowing Outlet to assume ownership and operations in early 1968. Following the acquisition, the station changed its call letters from KONO-TV to KSAT-TV on February 1, 1968, marking the end of its original branding established upon its launch in 1957. This rebranding reflected Outlet's strategy to align the station more closely with its new ownership while retaining the longstanding ABC network affiliation, which had been in place since the station's . The first broadcast under the KSAT-TV callsign aired on the day of the change, continuing the station's focus on network programming supplemented by local content. Under Outlet's management, KSAT-TV began emphasizing community-oriented initiatives, including expanded local news coverage to better serve the market, though specific programming shifts were gradual in the late . The station experienced initial growth in viewership as it adapted to the competitive landscape, benefiting from the era's increasing television penetration in .

Ownership changes and expansions

In , KSAT-TV was acquired by the from its previous owners, marking a shift in management during a period of consolidation in the broadcasting industry. Two years later, in 1986, the station was sold to H&C Communications, a Texas-based company that operated several regional outlets and emphasized . This ownership change allowed KSAT to maintain its ABC affiliation while investing in newsroom enhancements amid growing competition in the market. The most significant transition occurred on April 22, 1994, when H&C Communications sold KSAT-TV, along with its sister station in , to Post-Newsweek Stations, Inc., a of The Washington Post Company. Under Post-Newsweek's stewardship, the station focused on strengthening community ties and journalistic integrity, benefiting from the parent company's resources in investigative reporting and technological upgrades. In 2014, Post-Newsweek Stations was rebranded as , reflecting the Graham family's ongoing control following the separation from The Washington Post Company in 2013; this rebranding did not alter operational control but aligned the entity's name with its ownership structure. A key infrastructural expansion took place in 2014, when KSAT-TV completed a major renovation and two-story addition to its facilities at 1408 N. St. Mary's Street in , adding approximately 16,000 square feet of modern production space. This upgrade included advanced layouts, digital editing suites, and open collaborative areas designed to support multimedia storytelling, enabling the station to handle increased demands for live broadcasting and online content integration. The project preserved the historic location while modernizing operations to meet evolving viewer expectations in a multi-platform . Under Graham Media Group, KSAT-TV has pursued ongoing expansions in digital and technological capabilities to adapt to market shifts. In May 2024, the station launched NEXTGEN TV broadcasting, enhancing over-the-air signals with interactive features, higher-quality video, and improved accessibility for antenna users. That same year, Graham Media integrated tools across its stations, including KSAT, to automate news summarization, trend analysis, and personalized content curation, allowing journalists to focus on in-depth local reporting amid rising digital consumption. In October 2025, KSAT navigated a with due to a broader agreement expiration between and , temporarily affecting access for some streaming viewers.

Programming

Newscasts

KSAT-TV produces a robust lineup of local newscasts under the KSAT 12 banner, offering coverage of San Antonio-area events, , , and public affairs throughout the day. The station airs Good Morning San Antonio from 4:30 to 7 a.m. on weekdays, providing early-morning updates on regional and community stories. Additional weekday programs include KSAT Now at 11 a.m., a one-hour show focusing on midday developments, and KSAT 12 at Noon for a half-hour summary. Evening slots feature KSAT 12 at 5 p.m., followed by the one-hour KSAT 12 6 O'Clock , and the half-hour KSAT 12 Nightbeat at 10 p.m., which airs daily and incorporates sports segments for broader audience appeal. Weekend newscasts include extended morning editions, such as Good Morning San Antonio at 9 a.m. on Saturdays. The station transitioned to high-definition newscasts in early , enhancing visual quality for viewers across its coverage area and aligning with industry advancements in broadcast technology. In response to growing demand for afternoon programming, KSAT expanded its schedule around , adding longer evening newscasts to compete in the local market. These developments allowed for more in-depth reporting on breaking stories and community issues. A tragic incident in KSAT's news occurred on March 27, 1999, when reporter and weekend anchor Michelle was fatally struck by a while assisting with on a dark rural road in South Bexar County during a live . Lima, aged 30, had been covering a story and suffered severe injuries, passing away later that day at Wilford Hall Medical Center; the event prompted widespread reflection on the risks faced by broadcast journalists in the field. KSAT emphasizes through its KSAT 12 Defenders unit, a dedicated team that uncovers , sources leads, and exposes issues affecting residents, often airing findings during evening newscasts. Recent examples include in-depth coverage of the November 4, 2025, Bexar County elections, where voters approved Propositions A and B related to for a potential arena and venue projects, with live results and analysis broadcast throughout the night. The station also provided extensive reporting on devastating floods in early 2025 that claimed 13 lives in the area, including council discussions on causes and prevention measures.

Sports programming

KSAT-TV has provided extensive coverage of the since the team's inception in the 1970s, including select regular-season and playoff games broadcast through 's NBA rights package. As the local affiliate, the station airs nationally televised Spurs games on , such as two of the team's 22 national broadcasts in the 2025-26 season, and contributes to playoff coverage when holds the rights. The station's sports programming emphasizes local high school athletics through its Big Game Coverage initiative, which partners with Texas Sports Productions to stream over 200 events annually, including , , , , and soccer games from San Antonio-area schools and surrounding regions. This coverage features live streams, highlights, and scores accessible via the KSAT app and website, supporting community engagement with local leagues and teams. A cornerstone of KSAT-TV's sports lineup was the long-running Sunday night program Instant Replay, which aired for 32 years until its cancellation on March 2, 2025. The show delivered weekly highlights from professional, college, and high school games, along with player and coach interviews, expert analysis, and discussions on major sports events in the region. KSAT-TV also maintains dedicated coverage of other regional teams, such as in the and the UTSA Roadrunners across multiple sports, integrated through sports segments in newscasts and the successor streaming show KSAT Sports Now. These segments include game recaps, interviews, and previews, highlighting key matches like SAFC playoff games and UTSA football at the .

Local and syndicated programming

KSAT-TV offers a mix of original local programming and nationally syndicated content designed to highlight San Antonio's culture and provide entertainment for its viewers. The station's flagship local production is SA Live, a daily and that premiered on September 8, 2014, and focuses on food, local events, community stories, and things to do in the area. It airs weekdays from 10:00 a.m. to 11:00 a.m. , featuring hosts who spotlight San Antonio's vibrant scene through segments on dining, music, and family activities. Complementing SA Live is Texas Eats, a culinary-focused original series launched in January 2020 as a , which explores food and travel across with an emphasis on regional flavors and eateries. The hour-long program airs Saturdays at 10:00 a.m. and 11:00 p.m. , often incorporating community partnerships for events like food drives. In addition to these originals, KSAT-TV broadcasts a selection of syndicated shows, including the newsmagazine series weekdays at 4:00 p.m. , the talk show from 9:00 a.m. to 10:00 a.m. , and ABC network staples such as weekdays from 7:00 a.m. to 9:00 a.m. . Following the end of the long-running Instant Replay sports program on March 2, 2025, after 32 years on air, KSAT adjusted its lineup by expanding local entertainment content to better serve audience interests in and programming.

Facilities

Studios and operations

KSAT-TV maintains its primary studios at 1408 North St. Mary's Street in , , a location it has occupied since launching as KONO-TV on January 21, 1957. In March 2014, the station underwent a significant expansion and renovation at this site, transforming its original single-story building into a state-of-the-art two-story facility with an added 16,000 square feet of space. The project included a cutting-edge designed for collaborative workflows, advanced control rooms, and a technology center to support modern broadcast operations. This upgrade addressed the station's growth needs after nearly six decades in the original structure, incorporating open-office layouts and a public viewing deck overlooking the . Owned by , KSAT-TV operates with a of approximately 190 employees, encompassing journalists, producers, engineers, and personnel dedicated to production and . Daily operations emphasize integrated digital tools, such as AI-assisted video transcription and summarization for enhancing field reporting and online coverage. The deploys mobile capabilities for on-location reporting and utilizes its facilities to host events through the KSAT Community program, fostering partnerships with local organizations.

Transmitter and coverage area

KSAT-TV's transmitter is situated near Elmendorf in the southeast portion of , at coordinates 29°16′12″N 98°15′32″W, approximately 20 miles southeast of . The facility operates on VHF channel 12 with an (ERP) of 74 kW and a (HAAT) of 448 meters (1,470 feet), utilizing a to optimize signal distribution across the region. The station provides primary over-the-air coverage throughout the Designated Market Area (DMA), encompassing Bexar County, Comal County, and surrounding counties including Atascosa, , , Kendall, , and , among 25 counties total, serving over 2.7 million people across approximately 1.1 million television households (as of the 2024–25 season). It is widely available on major cable and satellite providers in the area, such as (channel 12), AT&T U-verse (channel 12), (channel 12), and (channel 12), ensuring broad accessibility beyond OTA reception. While KSAT-TV does not employ signal translators or boosters to extend reach into remote areas, its programming is accessible via on the official website KSAT.com and through compatible apps and platforms for viewers in rural or fringe reception zones. As a low-band VHF broadcaster, KSAT-TV's signal follows line-of-sight principles, making it susceptible to obstructions in ; the rolling hills of the nearby can create reception shadows in northern and western rural locales, often necessitating outdoor or directional antennas pointed southeast toward the transmitter for reliable viewing.

Technical information

Subchannels

KSAT-TV's digital signal operates on virtual channel 12 and supports multiple subchannels, delivering diverse programming to over-the-air viewers in central Texas. The main programming stream, 12.1, carries ABC network content in 1080i high definition, including national news, primetime series, and sports events. Subchannel 12.2 features MeTV, a multicast network specializing in classic television reruns from the 1950s to 1990s, such as sitcoms, dramas, and westerns; KSAT added this affiliation in 2011 to expand its retro entertainment offerings. Subchannel 12.3 airs Movies!, which focuses on curated classic films from Hollywood's golden age through the 1980s, emphasizing genres like drama, comedy, and adventure without modern commercials interrupting the features. On 12.4, broadcasts action-adventure series, crime dramas, sci-fi, and superhero shows from past eras, including titles like and . Completing the lineup, 12.5 presents , a network highlighting female-driven procedural dramas and mysteries, such as and . Bandwidth allocation prioritizes the HD main channel at approximately 15-17 Mbps, with each standard-definition subchannel receiving 2-3 Mbps to ensure reliable quality across the 19.39 Mbps total capacity.

Analog-to-digital conversion

KSAT-TV initiated testing of its digital signal on UHF channel 48 in early 2002, allowing early adopters in the San Antonio area to receive high-definition programming ahead of the full transition. As the national digital television transition approached, the station operated a low-power digital broadcast on channel 48 while maintaining its full-power analog signal on VHF channel 12, with a period of simulcasting both formats to ease viewers into the change. In line with Federal Communications Commission (FCC) requirements, KSAT-TV participated in the channel election process during the mid-2000s, initially requesting to relocate its post-transition digital operations to VHF channel 12 to match its longtime analog frequency; this request was disapproved in the first round due to potential interference concerns but later approved following an engineering analysis that resolved conflicts. The station's full-power analog transmissions on VHF channel 12 ended at 12:01 p.m. on June 12, 2009, coinciding with the nationwide transition deadline set by and enforced by the FCC, after which all programming shifted exclusively to the digital signal on VHF channel 12 at increased power. To prepare viewers, KSAT-TV joined local broadcasters in education efforts, including on-air announcements, community workshops, and partnerships with organizations like the to distribute information on converter boxes and antenna adjustments, addressing the needs of over-the-air households. The transition to VHF introduced challenges for some viewers, particularly those with UHF-optimized indoor antennas, leading to reports of signal dropouts in fringe areas of the coverage zone, though outdoor VHF antennas mitigated many issues.

ATSC 3.0 lighthouse service

KSAT-TV launched its service, known as NextGen TV, on May 6, 2024, establishing itself as a lighthouse station in the market. In this role, the station hosts the signals for multiple broadcasters, including its own affiliate programming on virtual channel 12.1, alongside KLRN-TV (, 9.1), KVDA-TV (, 60.1), KENS-TV (, 5.1), and KWEX-DT (, 41.1). The service introduces advanced features such as ultra-high-definition video with (HDR) for superior picture quality, audio for immersive sound, and interactive elements including on-demand video access, program start-over for live broadcasts, and app-like experiences without requiring downloads. These enhancements apply particularly to KSAT's content, enabling better mobile reception through improved signal robustness and integration with for hybrid delivery. To maintain , KSAT-TV simulcasts its legacy ATSC 1.0 signal, which is hosted by KLRN-TV on its physical channel 9, allowing existing tuners to continue receiving the station's programming without interruption. This arrangement followed extensive testing phases, including voluntary deployments and interoperability trials, culminating in the full market rollout on the specified date. The transition builds on KSAT's earlier adoption of standards. For viewers in the area, the lighthouse service provides significant benefits, such as more robust and targeted emergency alerts with video and for faster response during crises, and datacasting opportunities for delivering non-video content like updates or information directly to compatible devices. These capabilities enhance accessibility and reliability, particularly for over-the-air users, while supporting future innovations in personalized content and advertising.

Impact and legacy

In popular culture

KSAT-TV's coverage of local events has influenced regional media portrayals, with its high school football broadcasts under the "Friday Night Lights" banner reflecting the intensity of Texas sports culture. The station has appeared as a backdrop in the 2000 film Miss Congeniality, which was set around a beauty pageant being held in San Antonio. Regional comedy sketches have parodied KSAT's , such as a viral UFO spoof by comedian Benny Quiroz impersonating a KSAT reporter, which garnered widespread attention for its humorous take on local broadcasting. Anchors from KSAT have made cameos in community theater productions, blending their on-air personas with local to engage audiences in San Antonio's cultural scene. In 2025, clips from KSAT's live aurora borealis coverage during the November 11 G4 geomagnetic storm achieved national virality on , with viewer photos and station footage shared widely as the rare southern visibility captivated audiences across the U.S.

Awards and notable personnel

KSAT-TV has garnered recognition for its journalistic excellence through various awards, particularly in investigative reporting. In 2023, the station received a Emmy Award for its project "One Year In: Uvalde," which examined the aftermath of the Robb Elementary , including investigative insights into community recovery challenges and official responses. The station's commitment to in-depth coverage extends to public accountability stories, such as its reporting on local corruption cases involving figures like former Bexar constable Michelle Barrientes Vela. Longtime anchors have played a pivotal role in establishing KSAT's reputation for trusted news delivery. Steve Spriester, who served as a lead anchor from 1995 until stepping away in August 2025 after 30 years, received three Lone Star Emmy Awards, two Telly Awards, and honors from the Texas Associated Press Broadcasters for his reporting on critical local issues. Ursula Pari anchored KSAT's evening newscasts for 28 years before retiring in June 2024, delivering consistent coverage that bolstered the station's standing in through her focus on community stories and . Among notable alumni, sportscaster Joe Fowler began his career at KSAT in the early 1980s as the chief sports anchor, known for his energetic style, before advancing to national positions at stations like in , and contributing to World Wrestling Federation broadcasts. KSAT's reporting on the July 2025 Hill Country floods, which claimed over 100 lives in Kerr County, earned acclaim for its role in prompting legislative changes, including bills passed by the to enhance flood emergency preparedness at summer camps.

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