NOST
NOST, also known as The Nostalgia Network, is an American digital multicast television network dedicated to airing classic films and television shows spanning the 1940s through the 1980s, focusing on family-friendly content featuring iconic stars of their eras.[1][2] Originally launched in 2020 as Classic Reruns TV, the network began as a video-on-demand channel on Roku before expanding to a 24/7 over-the-air broadcast format in 2021.[1][3] In April 2023, it underwent a rebranding to NOST to better emphasize its nostalgic programming, which includes titles such as All About Eve (1950), Ocean's Eleven (1960), and Munster, Go Home! (1966), often scheduled around themed blocks like October spotlight movies.[1][2] The network is distributed as a free over-the-air (OTA) multicast channel on digital subchannels of local stations across the United States, as well as through streaming services including Roku, Sling TV, and its own website, making it accessible nationwide without subscription fees for core content.[1] Its growth has been rapid, transitioning from an on-demand service to a full broadcast entity while maintaining a focus on preserving and reviving mid-century entertainment for modern audiences.[3]History
Founding and early operations
Classic Reruns TV was founded in 2020 in Niceville, Florida, as a video-on-demand channel on the Roku platform, with the aim of reviving classic television content to appeal to audiences seeking nostalgic entertainment.[4][5] The network's initial programming emphasized reruns of older television shows and films from the mid-20th century, including family-friendly series and movies from the 1940s through the 1970s, drawing on public domain works and licensed classics to curate a lineup of golden-age Hollywood offerings.[1][6] The channel launched exclusively on Roku in 2020, targeting streaming viewers across North America with on-demand access to episodic content and feature films that evoked mid-century Americana.[5] By 2021, operations expanded to a 24/7 over-the-air broadcast format, marking the network's entry into free-to-air television markets in the United States, where it began securing affiliations with local stations to broaden its reach beyond digital streaming.[1] This shift allowed for scheduled programming blocks, such as marathon viewings of classic sitcoms and westerns, while maintaining a focus on accessible, ad-supported delivery.[6] These efforts supported steady growth, culminating in a rebranding to NOST in 2023 to refine its identity around nostalgia-driven programming.[1]Rebranding and expansion
In April 2023, Classic Reruns TV underwent a significant rebranding to become NOST – The Nostalgia Network, marking a strategic pivot to emphasize its focus on nostalgic entertainment.[1] The change, effective April 3, aimed to better align the network's identity with its core mission of delivering classic films and programming that evoke mid-20th-century Americana.[6] This reorientation was driven by a desire to transition from a mix of reruns to a primarily movie-centric format, featuring legendary content from the 1940s to the early 1980s that appeals to family audiences seeking wholesome, timeless viewing.[5] This thematic refinement helped differentiate NOST in the crowded free ad-supported streaming television (FAST) landscape, where demand for feel-good, history-infused content has grown among older demographics and nostalgia enthusiasts.[6] Post-rebranding, NOST expanded its footprint rapidly, launching with carriage on 40 over-the-air (OTA) broadcast stations across the United States.[1] By mid-2023, the network had secured additional streaming partnerships, including availability on platforms like Vidgo and The Roku Channel in the U.S. and Canada, broadening access beyond traditional TV antennas.[5] NOST joined Sling TV's Freestream service in May 2023 to offer free, ad-supported access to its lineup, enhancing digital distribution and viewer engagement.[7][8] The network's affiliate base has grown steadily to over 50 OTA stations as of 2025, supported by outreach to potential partners and reflecting ongoing efforts to extend its nostalgic programming to more regional markets without major publicized investments or leadership shifts.[8][9]Programming
Content focus and genres
NOST – The Nostalgia Network – primarily focuses on entertainment content from the 1940s through the early 1980s, celebrating the Golden Age of Hollywood and paying tribute to the Greatest Generation.[4][2] The network curates programming that evokes nostalgia for mid-20th-century American culture, emphasizing films and shows that reflect the era's values, heroism, and storytelling styles. This temporal scope allows NOST to highlight iconic productions from studios like MGM, Warner Bros., and Paramount, drawing viewers into a curated archive of pre-cable television and cinema.[2] The network places a strong emphasis on classic war films, legendary stars such as Bette Davis, Frank Sinatra, and George C. Scott, and nostalgic television shows that capture everyday life and historical moments. Representative examples include WWII-era movies like Patton (1970), which dramatizes General George S. Patton's leadership during World War II, and spy thrillers such as Sherlock Holmes in Washington (1943), featuring Basil Rathbone in a wartime intrigue plot. These selections often spotlight the sacrifices and triumphs of the Greatest Generation, with special programming like Memorial Day marathons dedicated to honoring veterans through cinematic depictions of military history.[2][10][11] Genres on NOST encompass war dramas, classic films across drama and biography, and period pieces that recreate historical settings. War dramas form a core pillar, showcasing intense portrayals of conflict and courage, while classic films range from musicals like The Music Man (1962) to comedies such as Jumping Jacks (1952) starring Jerry Lewis and Dean Martin. Sitcom reruns and period pieces draw from licensed archives and public domain works, including family-oriented stories like Meet Me in St. Louis (1944) and westerns such as Broken Arrow (1950). This mix prioritizes family-friendly, uplifting narratives that avoid modern sensibilities, focusing instead on timeless entertainment.[11][4] A unique aspect of NOST's programming is its integration of tributes to historical figures and events through entertainment, setting it apart from broader retro networks by weaving educational undertones into nostalgic viewing. For instance, biographical films like The Jackie Robinson Story (1950) honor civil rights milestones alongside entertainment value, while war-themed content commemorates events like D-Day or the European theater. This approach fosters a sense of cultural preservation, encouraging audiences to reflect on the era's legacy without delving into contemporary analysis.[11][10]Schedule and notable broadcasts
NOST maintains a 24-hour programming schedule centered on classic films from the 1940s through the early 1980s, with movies airing throughout the day in various genres such as drama, comedy, and adventure.[11] Daytime hours often feature shorter films and occasional series reruns from mid-20th-century Hollywood, while afternoons feature westerns when scheduled.[2] Evenings highlight a primetime spotlight at 8:00 PM ET, typically showcasing longer feature films or thematic double features.[2] Notable broadcasts include iconic titles like Ocean's Eleven (1960), a heist comedy starring the Rat Pack, which has aired in early morning slots; Capricorn One (1977), a conspiracy thriller directed by Peter Hyams; and The Music Man (1962), the musical adaptation starring Robert Preston.[11] Recurring programming draws from 1950s-1970s Hollywood, such as classic horror films hosted under Dr. Paul Bearer's Creature Feature, a nostalgic horror anthology added to the lineup in October 2024 for late-night viewing on Saturdays at 9:00 PM ET.[12][13] Special programming events emphasize themed marathons, including the Pink Panther movie series marathon featuring five films like The Pink Panther (1963) and its sequels, which aired in July 2025.[12][14] Memorial Day programming has included war history marathons with films such as Patton (1970) starring George C. Scott, focusing on military classics up to 2025.[12] Holiday specials incorporate nostalgia-driven content, such as Christmas classics like Meet Me in St. Louis (1944) during December airings.[11] Following its rebrand from Classic Reruns TV in April 2023, NOST evolved its schedule to prioritize curated movie content over extensive series reruns, enhancing thematic blocks and special events to appeal to nostalgia enthusiasts.[1] This shift resulted in a more film-focused lineup, with daily westerns and primetime spotlights becoming staples by 2025.[2]Distribution
Broadcast affiliates
NOST is distributed over-the-air through digital subchannels of local television stations across the United States, primarily targeting mid-sized and smaller markets. As of November 2025, the network maintains approximately 31 broadcast affiliates, with a concentration in the Southeast, Southwest, and West Coast regions, reflecting a strategic focus on areas with strong interest in classic programming.[15] The network's affiliate footprint has expanded since its 2020 launch, adding stations in key markets such as California, where it airs on three subchannels serving Monterey, San Francisco, and Santa Rosa. This growth post-2020 has been driven by partnerships with independent and low-power broadcasters, enabling broader reach without competing directly in top-tier metropolitan areas. For instance, affiliations in Florida and Texas each include four stations, covering major hubs like Miami, Orlando, Houston, and Beaumont.[15] Notable affiliates include WJJN 20.5 in the Dothan, Alabama market; K30MM-D 31.5 in Phoenix, Arizona; and KLRA 20.7 in Little Rock, Arkansas, which exemplify NOST's presence on subchannels dedicated to niche content. The full list of current over-the-air affiliates is as follows:| State | Market | Station | Subchannel |
|---|---|---|---|
| Alabama | Dothan | WJJN | 20.5 |
| Arizona | Phoenix | K30MM-D | 31.5 |
| Arkansas | Fayetteville | KFFS | 36.2 |
| Arkansas | Little Rock | KLRA | 20.7 |
| California | Monterey | K04RS-D | 17.3 |
| California | San Francisco | KQSL | 17.6 |
| California | Santa Rosa | KUKR | 26.6 |
| Colorado | Cortez | K16CT-D | 16.6 |
| Florida | Jacksonville | WJKF | 9.3 |
| Florida | Miami-Fort Lauderdale | WDGT | 24.1 |
| Florida | Orlando-Daytona Beach | WOFT | 8.5 |
| Florida | Pensacola | WBQP | 12.5 |
| Kansas | Wichita-Hutchinson | KCTU | 5.1 |
| Missouri | Lake of the Ozarks | KRMS | 32.1 |
| Montana | Glasgow | K18BN-D | 18.1 |
| Nevada | Las Vegas | KDNU | 7.6 |
| Nevada | Mesquite | KMSQ | 15.6 |
| New York | Albany-Schenectady | WYBN | 14.6 |
| New York | Syracuse | WBLZ-LD | 49.1 |
| Ohio | Canton | WIVD | 26.7 |
| Ohio | Akron | WIVM | 34.7 |
| Ohio | Newcomerstown | WIVN | 5.7 |
| Texas | Beaumont-Port Arthur | KAOB | 27.4 |
| Texas | Bryan-College Station | K20KJ | 20.4 |
| Texas | Corpus Christi | K33QP | 33.4 |
| Texas | Houston | KVQT | 21.4 |
| Utah | Manti | KMTI | 8.2 |
| Utah | Marysvale | KSVC | 8.2 |
| Utah | Salt Lake City | KPDR | 19.5 |
| West Virginia | Fairmont | WVUX | 10.1 |
| Wisconsin | Milwaukee | WWMW | 16.7 |