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Powerade

Powerade is a line of sports drinks produced by The Coca-Cola Company, formulated to provide hydration and replenish key electrolytes such as sodium and potassium that are lost through sweat during exercise.^[1] It is an isotonic beverage developed in collaboration with sports scientists to support performance in athletes and active individuals by restoring fluids and essential minerals.^[2] Introduced in the United States in 1988 as a direct competitor to Gatorade, Powerade quickly gained prominence by becoming the official sports drink of the Olympic Games starting with the 1988 Seoul Olympics.^[3] Over the years, the brand has expanded globally, with significant milestones including a reformulation in 2001 to include B vitamins (B3, B6, and B12) for enhanced energy metabolism^[3] and another in 2009 introducing the ION4 system, which targets four critical electrolytes: sodium, potassium, calcium, and magnesium.^[4] As of 2025, Powerade holds official partnerships with major organizations such as the NCAA, Team USA, FIFA World Cup, MLS, and U.S. Soccer, underscoring its role in elite and everyday sports hydration.^[5] The product lineup includes classic Powerade in flavors like Mountain Berry Blast and Island Burst, zero-sugar variants under Powerade Zero (e.g., Strawberry Smash), and the Powerade Power Water, a zero-sugar, electrolyte-enhanced flavored water introduced in October 2025 to target broader hydration needs.^[6] Each serving typically delivers higher electrolyte levels than competitors, with a 12-ounce bottle of standard Powerade containing 240 mg of sodium and 80 mg of potassium, promoting rapid rehydration without excessive sugar.^[5] Available in numerous countries worldwide, Powerade continues to innovate in the functional beverage category, emphasizing science-backed benefits for sustained physical performance.^[7]

History

Origins and Launch

Powerade was developed by the Coca-Cola Company in 1988 amid a surge in fitness enthusiasm and the rising popularity of sports nutrition products, serving as a targeted hydration solution for athletes seeking to replenish essential electrolytes lost during physical activity.^[8]^[9] The beverage was formulated to address the demand for drinks that could restore sodium and potassium levels, key minerals crucial for muscle function and fluid balance during exercise.^[10] The product made its initial market entry in the United States that year, strategically positioned as a viable alternative to Gatorade, the category pioneer that had dominated sales since the 1960s.^[11]^[8] Launched in select test markets, Powerade was offered in standard plastic bottle packaging to facilitate portability for sports and training scenarios.^[11] Early promotional efforts centered on Powerade's role in optimizing athletic performance through effective rehydration and electrolyte restoration, underscoring its scientific backing for endurance and recovery.^[9] Coinciding with the launch, it secured sponsorship as the official sports drink of the 1988 Summer Olympics in Seoul, amplifying its association with elite competition.^[9] Initial flavors included fruit-inspired options like orange, lemon-lime, and fruit punch, available in 20-ounce and 32-ounce sizes to cater to individual and team use.^[12]

Key Developments and Expansions

In July 2001, the Coca-Cola Company introduced a reformulated version of Powerade that incorporated vitamins B3, B6, and B12 to support energy metabolism and enhance the drink's performance benefits.^[13] This update aimed to differentiate Powerade from competitors by emphasizing nutritional advantages beyond basic hydration.^[14] Powerade underwent packaging innovations to improve user experience, including a sport-grip bottle redesign introduced in Australia in 2002 and extended to North America in 2005, featuring an ergonomic shape for better handling during physical activity.^[15] These changes facilitated easier gripping and pouring, aligning with the brand's focus on active consumers. To address growing demand for lower-calorie options, Coca-Cola launched Powerade Option, a low-calorie variant, in 2002 as a direct response to similar products in the market.^[16] This was followed by the introduction of Powerade Zero in 2007, a sugar-free, zero-calorie sports drink that maintained electrolyte replenishment without added sugars.^[17] Coca-Cola's strategic acquisitions bolstered its sports drink portfolio during this period. In 2007, the company acquired Fuze Beverage for an estimated $250 million, adding enhanced juices and teas that complemented Powerade's hydration focus.^[18] Later that year, Coca-Cola purchased Glacéau, the maker of Vitaminwater, for $4.1 billion, expanding its presence in the enhanced beverage category and providing synergies for Powerade's growth.^[19] Powerade expanded globally throughout the 1990s and 2000s, entering markets in Asia during the 1990s alongside other Coca-Cola innovations tailored for the region.^[20] By late 2001, the brand launched across seven European countries, including Britain, Germany, France, Spain, Ireland, Sweden, and Turkey, marking Coca-Cola's largest European product rollout in two decades and positioning Powerade as a leader in the continent's emerging sports drink sector.^[21] In 2023, Coca-Cola integrated Powerade under the management of its BodyArmor Sports Nutrition division, with BodyArmor assuming responsibility for production, distribution, and strategic direction in North America to streamline operations and leverage complementary expertise.^[22]

Products

Core Variants and Flavors

Powerade is primarily offered as a ready-to-drink sports beverage designed for hydration during physical activity, available in standard plastic bottles.^[23] The core lineup includes the original full-sugar formulation, which provides carbohydrates for energy alongside electrolytes like sodium and potassium.^[23] Key flavors in the regular Powerade variant encompass Mountain Berry Blast, Fruit Punch, Grape, Lemon-Lime, Orange, and Island Burst, each delivering a distinct fruit-inspired taste profile to encourage consumption during workouts.^[23] These flavors are formulated to mask the electrolyte content while appealing to a broad consumer base seeking refreshment.^[23] For example, Mountain Berry Blast combines mixed berry notes for a bold, tangy experience, while Lemon-Lime offers a crisp, citrus-forward option reminiscent of classic sports drinks.^[23] In addition to the regular version, Powerade Zero provides a zero-sugar alternative sweetened with artificial sweeteners, maintaining the electrolyte benefits without added calories.^[24] This variant mirrors many of the core flavors, such as Fruit Punch, Grape, and Orange, allowing consumers to choose low- or no-calorie options based on dietary preferences.^[24] Nutritional profiles across variants typically include B vitamins and electrolytes to support muscle function and hydration, though exact compositions vary by flavor and region.^[23] Packaging for Powerade emphasizes convenience and sustainability, with primary formats including 20 fl oz (591 mL) single-serve bottles suitable for individual use, as well as larger 28 fl oz sizes for extended hydration needs.^[23] Bottles are made from recyclable PET plastic, aligning with broader industry efforts to reduce environmental impact. Multipacks, such as 8- or 12-count configurations of 12 fl oz or 20 fl oz bottles, are commonly available for retail purchase and distribution at sports venues, facilitating bulk access for teams and events.^[23]

Recent Innovations

In 2025, Powerade introduced two new zero-sugar innovations to expand its portfolio beyond traditional sports drinks, aligning with growing consumer demand for low-calorie hydration options. The first was POWERADE XTRA SOUR, launched in July 2025 as a limited-edition line featuring intensified sour flavors such as Cherry Kicker, Grape Shocker, and Peach Pucker, with a zero-sugar variant available exclusively at Wendy's. This variant maintains the brand's electrolyte formula while offering zero calories, appealing to those seeking bold taste experiences without added sugars.^[25]^[26] The second innovation, POWERADE POWER WATER, debuted regionally in October 2025 as an electrolyte-enhanced, zero-sugar flavored water, marking the brand's first major product update in over five years. Formulated with 50% more electrolytes than leading competitors like Propel, it provides functional benefits such as improved hydration for everyday activities and workouts without any calories, using artificial sweeteners such as sucralose and acesulfame potassium. Available initially in four key flavors—Mountain Berry Blast, Strawberry Kiwi, Tropical Pineapple, and Watermelon—this product targets broader wellness trends by redefining hydration for active lifestyles beyond intense sports.^[27]^[28]^[29] These launches, supported by Coca-Cola's integration of BodyArmor, emphasize zero-sugar formulations to meet health-conscious preferences in a functional water market that grew 13% from 2023 to 2024. Early availability includes 20-ounce single bottles and 16.9-ounce six-packs at select retailers, with nationwide rollout and Amazon distribution planned for 2026; initial reception highlights its positioning as a versatile, calorie-free alternative in a $750 million monthly sales category.^[27]^[30]

Ingredients and Formulations

United States

Powerade products in the United States feature a standard formulation designed for electrolyte replenishment during physical activity, with a typical 20 fl oz serving containing 130 calories, 34 grams of total sugars from high fructose corn syrup, 400 mg of sodium, and 130 mg of potassium.^[23] These electrolytes help replace those lost in sweat, while the sugars provide a quick energy source.^[5] The Powerade Zero variant caters to those seeking reduced calorie intake, delivering 0 calories and 0 grams of sugars per 20 fl oz serving through artificial sweeteners including sucralose and acesulfame potassium, while retaining the same electrolyte composition of 400 mg sodium and 130 mg potassium.^[24] This maintains hydration benefits without added carbohydrates. Both regular and zero formulations are fortified with B vitamins—specifically niacin (B3), pyridoxine (B6), and cobalamin (B12)—providing 25% to 35% of the daily value per 12 fl oz serving to support energy metabolism and reduce fatigue.^[31] As beverages classified under FDA regulations for non-alcoholic drinks and sports nutrition, Powerade labels comply with requirements under 21 CFR Part 101, including mandatory nutrition facts panels detailing calories, macronutrients, electrolytes, and vitamins, as well as full ingredient disclosures for additives like citric acid, natural flavors, and colorings such as Red 40. Allergen warnings are absent, as the products contain no major FDA-declared allergens. Key differences between low-calorie and regular lines center on the sweetener base—sugars in the regular version for caloric energy versus non-nutritive sweeteners in zero—while vitamin fortifications remain consistent to enhance nutritional profile across variants.^[24]

International Variations

In international markets, Powerade formulations are adapted to comply with regional nutritional regulations and consumer preferences, particularly regarding sugar content and electrolyte balance. In Germany, for example, a 500 mL serving of the Mountain Blast flavor provides 90 kcal and 20.5 g of sugars, reflecting adjustments to meet European Union standards on added sugars and labeling.^[32] Across Europe, Powerade variants incorporate lower sugar levels to align with health guidelines and voluntary industry commitments, such as Coca-Cola Hellenic Bottling Company's pledge to reduce calories per 100 mL of sparkling soft drinks by 25% from 2015 to 2025. These adaptations often involve natural flavors and alternative sweeteners to maintain taste while supporting broader efforts to combat obesity and promote healthier beverage options.^[33] In Asia and Australia, formulations emphasize reduced sodium for palatability in salt-sensitive diets, with Australian Powerade containing 29 mg of sodium per 100 mL serving, lower than typical U.S. baselines to suit local tastes. Some markets incorporate local fruit extracts, such as citrus varieties in select Asian regions, to enhance regional appeal without altering the core hydration profile.^[34] Coca-Cola standardizes the ION4 electrolyte system—featuring sodium, potassium, calcium, and magnesium—across global markets to ensure consistent performance in replenishing sweat losses, while varying sweeteners like sucrose over high-fructose corn syrup to adhere to regional food safety laws and import restrictions.^[35]

Marketing

Advertising Campaigns

Powerade's advertising campaigns have evolved to emphasize hydration, performance, and athlete resilience, often tying into major sports events. In the early 1990s, following its U.S. launch in 1988, the brand focused on endurance sports through commercials highlighting the drink's role in sustaining athletes during prolonged activities like marathons and cycling.^[36] These ads, such as a 1995 spot claiming "89% of top athletes prefer" Powerade for its electrolyte support, positioned the product as essential for maintaining energy levels in competitive scenarios.^[37] By 1996, campaigns extended to Olympic-themed promotions, stressing how small hydration choices could make the difference in high-stakes endurance events.^[38] In 2009, Powerade introduced the ION4 campaign, which spotlighted the drink's reformulated electrolyte blend—including sodium, potassium, calcium, and magnesium—designed to more closely mimic human sweat for superior rehydration.^[39] The multi-channel effort, featuring print ads, billboards, and TV spots, promoted ION4 as the "complete" sports drink, encouraging consumers to upgrade from traditional options for better performance recovery.^[40] This initiative marked a shift toward science-backed messaging, with visuals of athletes pushing limits to underscore the blend's targeted benefits.^[41] By 2025, Powerade iterated on its "Pause is Power" platform, adapting it to promote mental resilience alongside physical endurance for modern athletes.^[42] The campaign encouraged strategic breaks during training and competition to build focus and prevent burnout, aligning with growing awareness of athlete well-being.^[43] As part of this, two short films—"The 304," depicting a young player's journey through self-doubt to triumph, and "My First Love," exploring passion for the game—starred emerging soccer talents Lamine Yamal and Rodrygo to appeal globally ahead of major tournaments.^[44] These narratives reinforced the platform's theme by showing how pausing to reflect fuels long-term success.^[45] In July 2025, Powerade launched its first TikTok Branded Mission challenge to promote the new Xtra Sour flavor line, including Cherry Kicker, Grape Shocker, and Peach Punches.^[46] The #XTRASourMode initiative invited creators and influencers to produce content reacting to the intense sour taste, aiming to generate viral user-generated buzz among Gen Z audiences during summer.^[25] Participants shared "sour face" challenges and hydration tips, boosting engagement and positioning Xtra Sour as a bold, fun upgrade for active lifestyles.^[47]

Sponsorships and Partnerships

Powerade has served as the official sports drink of the Olympic Games since 1988, providing hydration to athletes during the events and leveraging Coca-Cola's longstanding partnership with the International Olympic Committee.^[9] This role extends to the Paralympic Games, where Powerade supports para-athletes through targeted initiatives, including product availability and campaigns during the Paris 2024 Olympic and Paralympic Games. For instance, in 2024, Powerade introduced a special edition flavor, Powerade Gold, designed specifically for these Games to aid in athlete recovery and performance.^[48]^[49]^[50] In American college sports, Powerade maintains partnerships with numerous programs, particularly in football, through its "It Takes More" platform, which includes collaborations with over 35 Name, Image, and Likeness (NIL) athletes ahead of the 2025 season. The brand also extended its involvement in NCAA basketball by sponsoring the March Madness tournaments, with a notable emphasis on the women's event in 2025, featuring rapper and athlete Flau'jae Johnson as an ambassador to promote mental resilience and hydration among student-athletes. These ties build on Powerade's broader support for collegiate athletics, integrating the drink into training and event activations.^[51]^[52]^[53] On the professional soccer front, Powerade holds official partnerships with UEFA, serving as the on-field hydration provider for UEFA EURO 2024 and preparing for future events through its global campaigns. In 2025, the brand partnered with emerging stars Lamine Yamal of FC Barcelona and Rodrygo of Real Madrid to highlight next-generation talent, focusing on mental health and pause strategies in high-pressure scenarios. Additionally, Powerade became the official sports drink of Major League Soccer (MLS) and U.S. Soccer in February 2025, securing exclusive team deals with ten MLS clubs and visibility during the 2025 FIFA Club World Cup.^[54]^[42]^[55] Powerade's engagements with professional basketball include ambassador deals with NBA players such as Ja Morant, who became the brand's primary partner in 2023 for a multi-year endorsement emphasizing underdog narratives. Since 2023, Powerade has been co-managed alongside BodyArmor—another Coca-Cola sports drink acquired in 2021—under unified marketing leadership to streamline distribution and innovation across both brands, enhancing their presence in pro leagues and retail channels. These efforts complement individual athlete sponsorships, like those with Damian Lillard, to bolster Powerade's footprint in North American professional sports.^[56]^[57]^[58]

Competition

Primary Rivals

Powerade faces intense competition in the sports drink category, primarily from Gatorade, a PepsiCo brand that dominates the US market with a 61.6% share.^[59] This rivalry, which began in the 1980s and 1990s as both brands vied for leadership in electrolyte replenishment, continues to shape industry innovations in hydration and recovery formulations.^[59] Within The Coca-Cola Company's portfolio, BodyArmor serves as a direct internal competitor to Powerade, having been fully acquired in 2021 for $5.6 billion after an initial 15% stake purchase in 2018.^[60] BodyArmor emphasizes natural ingredients, including coconut water concentrate, antioxidants, and electrolytes derived from sources like potassium phosphate, while avoiding artificial sweeteners, flavors, and dyes to appeal to health-conscious consumers.^[61]^[62] Additional rivals include All Sport, a longstanding brand now focused on zero-sugar electrolyte mixes for industrial and active workers, offering flavors like blue raspberry and fruit punch with half the sodium of leading competitors.^[63] Internationally, Lucozade Sport, owned by Suntory, competes strongly in markets like the UK with carbohydrate-electrolyte blends designed for endurance activities.^[64] Emerging functional waters, such as those from brands like PRIME Hydration, further challenge traditional sports drinks by incorporating low-calorie hydration with added vitamins and minimal sugars.^[64] In terms of comparative strengths, Gatorade provides a broader flavor range, spanning categories like Original Thirst Quencher, Frost, and Zero with over 20 options including multiple blue variants, whereas Powerade distinguishes itself through enhanced vitamin fortification, including higher levels of B3 (niacin), B6, and B12 for metabolic support.^[65]^[66]

Market Position

Powerade holds a significant position in the United States sports drink market, where it ranked second behind Gatorade as of 2011 with approximately 28.5% market share.^[67] Recent data indicates a decline amid Gatorade's dominance, with Powerade capturing approximately 15% of the U.S. market as of mid-2025, driven by Coca-Cola's strategic investments in product innovation and distribution.^[59]^[68] This positioning reflects broader category challenges, including a shift toward functional beverages, yet Powerade has shown resilience through targeted gains in volume sales.^[59] Globally, Powerade stands as the second-largest sports drink brand, benefiting from The Coca-Cola Company's extensive distribution network that ensures strong availability in over 200 countries.^[69] The brand maintains robust presence in Europe, where it achieved double-digit volume growth in the first half of 2024, and in Asia, supported by Coca-Cola's regional bottling operations that facilitate market penetration in high-growth areas like India and Southeast Asia.^[70] This global footprint contributes to Coca-Cola's approximately 22.3% share of the international sports drink market as of 2025.^[69] Key growth drivers for Powerade include its 2025 launch of Power Water, the brand's first new product in five years, which enters the expanding hydration segment with zero-sugar, electrolyte-enhanced formulations to appeal to everyday consumers.^[27] This innovation addresses competition from functional beverages like enhanced waters, positioning Powerade to capture a slice of the $750 million monthly U.S. enhanced water market, which grew 13% from 2023 to 2024.^[27] In terms of sales trends, Powerade has expanded into zero-sugar and water categories to target health-conscious consumers, introducing innovations like zero-sugar variants with functional hydration benefits and appealing packaging.^[71] These efforts have supported steady category contributions, with Powerade's full-sugar line gaining nearly a share point in U.S. volume during the first half of 2025, even as the overall sports drink segment faced declines.^[68]

Controversies

Health Criticisms

Powerade has faced significant criticism from health experts for its high sugar content, particularly in formulations targeted at general consumers rather than elite athletes. A standard 20 fluid ounce bottle contains 34 grams of added sugars, equivalent to about eight teaspoons, which exceeds the American Heart Association's recommended daily limit of 25 grams for women and 36 grams for men. This level of sugar has been linked to increased risks of obesity and type 2 diabetes when consumed regularly by non-athletes, as sugar-sweetened beverages contribute excess calories without providing substantial nutritional benefits beyond hydration.^[31]^[72]^[73] Additionally, the drink's sugar profile, derived primarily from high-fructose corn syrup, has been associated with dental health issues, including enamel erosion and tooth decay, due to its acidic nature and fermentable sugars that feed oral bacteria. Studies on sports drinks indicate that frequent consumption among children and teens can accelerate these problems, with Powerade's formulation contributing to the broader public health concern of rising pediatric obesity and oral diseases.^[74]^[75] Critics have also highlighted Powerade's elevated sodium levels, at 400 milligrams per 20 fluid ounce serving—about 17% of the daily recommended intake—as promoting unnecessary sodium overconsumption in sedentary individuals. This added salt, intended to aid electrolyte replenishment during intense exercise, may elevate blood pressure risks over time, particularly for those with hypertension or low physical activity levels, aligning with warnings about electrolyte drinks exacerbating cardiovascular strain.^[31]^[76]^[77] Powerade's nutritional makeup has drawn comparisons to sodas, with its 34 grams of sugar per 20 ounces roughly half that of a similar-sized cola (around 65 grams), yet still positioning it as a contributor to the sugary beverage epidemic amid public health campaigns urging reformulation to curb obesity rates. In response, Coca-Cola has introduced zero-sugar variants like Powerade Zero, sweetened with sucralose and acesulfame potassium to eliminate added sugars while retaining electrolytes, though debates persist over aggressive marketing of the original high-sugar versions to youth, potentially undermining efforts to reduce childhood consumption of sweetened drinks.^[78]^[79]^[80]^[73]

Legal and Advertising Disputes

In 2009, PepsiCo's subsidiary Stokely-Van Camp, the maker of Gatorade, filed a federal lawsuit against The Coca-Cola Company alleging false advertising in Powerade ION4 campaigns, which claimed the product was "the most complete sports drink" due to the inclusion of four electrolytes—sodium, potassium, calcium, and magnesium—that were purportedly absent or insufficient in Gatorade.^[81] The suit contended that these superiority claims lacked scientific substantiation and misled consumers about electrolyte replenishment benefits.^[41] In August 2009, a U.S. District Court judge ruled in favor of Coca-Cola, finding the advertisements truthful and supported by evidence, thereby upholding Powerade's ION4 marketing and dismissing the case.^[82] Powerade's advertising has since faced ongoing regulatory and legal scrutiny under Federal Trade Commission (FTC) guidelines, which require health benefit claims—such as those related to electrolyte or vitamin fortification—to be backed by competent and reliable scientific evidence to avoid deception. In 2023, the National Advertising Division (NAD) of the Better Business Bureau reviewed challenges from PepsiCo against Powerade's "50% more electrolytes" claims compared to leading sports drinks, recommending that Coca-Cola discontinue or modify the assertions to prevent implying unsubstantiated performance advantages, like superior hydration or recovery.^[83] Coca-Cola appealed the decision, but in November 2023, the National Advertising Review Board (NARB) affirmed NAD's findings, directing adjustments to labeling, website, and video ads for compliance.^[84] This advertising controversy persisted into 2025 amid the launch of Powerade Power Water, a zero-sugar flavored water positioned with enhanced electrolyte content for hydration. In May 2025, a class action lawsuit was filed in New York federal court against Coca-Cola, accusing the company of misleading consumers by claiming Powerade Mountain Berry Blast contains "50% more electrolytes" than competitors, allegedly violating FTC standards through an improper comparison baseline that exaggerates benefits without material health improvements.^[85] The new Power Water product, introduced in October 2025 with similar electrolyte boasts, reflects Coca-Cola's efforts to align with prior NAD/NARB recommendations by emphasizing zero-sugar formulation and targeted hydration claims, though it continues to navigate potential regulatory challenges in line with FTC oversight on nutrient fortification advertising.^[27]

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Jul 2, 2025 · In addition to retail offerings, a zero-sugar version of the drink will be available exclusively at Wendy's. Starting Aug. 1, Xtra Sour Grape ...
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Jul 8, 2025 · All three Xtra Sour flavors will be available in zero-sugar versions at Wendy's locations throughout the country.
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Train Like an Olympic Athlete with Powerade
Jun 18, 2012 · As Official Sports Drink of the London 2012 Olympic Games, Powerade will be front and center at London 2012, hydrating more than 10,000 athletes ...
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Powerade Unveils Olympic Games Experience & Global Campaign ...
Apr 11, 2024 · ATLANTA, GEORGIA (April 11, 2024) – Powerade, a proud brand of The Coca‑Cola Company, today announced a game-changing Olympic Games Paris 2024 ...<|control11|><|separator|>
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50% MORE ELECTROLYTES VS Gatorade Thirst Quencher
Aug 15, 2024 · POWERADE has 50% more electrolytes than Gatorade Thirst Quencher. As the official sports drink of the Olympic Games Paris 2024, POWERADE will hydrate Team USA.
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Powerade partners with more than 35 NIL athletes in campaign for ...
Aug 27, 2025 · Powerade partners with more than 35 NIL athletes in campaign for 2025 college football season ... Powerade's ongoing support of college sports ...
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Powerade refreshes 'It Takes More' campaign with top college players
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How one sports-drink brand is powering up its March Madness ...
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Coca-Cola signs on as official partner of the UEFA European ...
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Powerade named official sports drink of MLS, USSF
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POWERADE Unveils Ja Morant as New Partner and Star Of Largest ...
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Most Influential Powerade Sponsored Athletes on Social - Opendorse
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Gatorade, Powerade & Bodyarmor: Coca-Cola & PepsiCo's sports ...
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Home | BODYARMOR Sports Drink | Superior Hydration
Sports Drink. ELECTROLYTES; COCONUT WATER ; Zero Sugar. ZERO SUGAR; ELECTROLYTES ; LYTE. LOW CALORIE; CALCIUM | VITAMIN D ; Sports Drink. ELECTROLYTES; COCONUT ...Sports Drink · Zero Sugar · Lyte · Flash I.v.
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BODYARMOR Sports Drink Sports Beverage, Fruit Punch, Coconut ...
Filtered Water, Cane Sugar, Coconut Water Concentrate, Citric Acid, Electrolyte Blend (Dipotassium Phosphate, Magnesium Oxide, Zinc Oxide), Fruit and ...
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All Sport drink
All Sport hydrates Every Body—especially the industrial workforce. With great-tasting products, we help your crew power through every demanding shift.
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Sports Drink Market Report 2025 (Global Edition)
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Coca-Cola EP PLC - Results for the six months ended 28 June 2024
Coca-Cola Zero Sugar & Monster continued to outperform. Double-digit volume growth for Powerade in H1. • H1 revenue/UC growth driven by headline price increase ...
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How Sports Drinks Affect Your Dental Health
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Why Is There So Much Sugar in Drinks and Sports Drinks?
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Sports drinks aren't 'recharging' your kids. They're just pumping them ...
Jul 26, 2016 · 34 g sugar per 20-ounce bottle. 52.5 g sugar per 32-ounce bottle. Powerade Zero products contain the synthetic sweeteners sucralose and ...
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Pepsi sues Coke over energy drink claims | Reuters
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Coca-Cola Appeals National Advertising Division Recommendation ...
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National Advertising Review Board Recommends Modifications to ...
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May 15, 2025 · A new class action lawsuit alleges Coca-Cola Co. falsely advertises its Powerade Mountain Berry Blast sports drink as containing 50% more electrolytes than ...