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Resch Center


The Resch Center is a multi-purpose arena in , that opened on August 25, 2002, as part of the Brown County Veterans Memorial Complex.
With a of 10,500, it primarily hosts sporting events, concerts, comedy shows, and family entertainment, serving as the home venue for the University of Wisconsin-Green Bay Phoenix men's basketball team, the junior ice hockey team of the , and the indoor football team of the .
Owned by Brown County and managed by the Green Bay-based PMI Entertainment Group, the facility is named after local businessman Dick Resch, whose company KI Industries provided significant funding support, and is located adjacent to , the stadium of the NFL's .

History

Planning and Construction (1990s–2002)

In November 1998, Brown County voters approved an advisory authorizing a $40 million multi-purpose arena in , as part of the Brown County Veterans Memorial Complex, to replace aging facilities like the Brown County Veterans Memorial Arena and enhance regional event hosting capabilities. The project was funded primarily through an 8% hotel-motel room tax, avoiding reliance on or property taxes, reflecting local emphasis on tourism-driven revenue to support infrastructure without broad taxpayer burden. Planning emphasized a versatile design for sports, concerts, and conventions, with the arena sited adjacent to existing complex structures to integrate with Lombardi Avenue's entertainment corridor. Architectural and engineering services were provided by Odell Associates Inc. and Design Strategies, focusing on innovative features such as a cable-suspended roof—the first of its kind in a like Green Bay. Construction commenced with on June 29, 2000, led by Miron Construction, encompassing 285,000 square feet of space. The build progressed efficiently, achieving completion in August 2002 at an estimated of approximately $49 million, incorporating 10,200 seats for primary configurations and flexible capacities up to 11,000 for concerts. The facility opened to the public on August 25, 2002, with initial events validating its role in attracting professional sports teams like the and Phoenix. This timeline marked the culmination of late-1990s advocacy by local entities, including the Greater Green Bay Chamber of Commerce, prioritizing through improved venue infrastructure.

Opening and Early Operations (2002–2010)

The Resch Center, part of the Brown County Veterans Memorial Complex, opened on August 25, 2002, as a 10,500-seat multi-purpose arena owned by Brown County and managed by the Green Bay-based PMI Entertainment Group. The facility's inaugural event was a concert by the band on September 2, 2002, followed shortly by on September 3, a Resch After Hours party on September 5, in concert on September 5, and Ringling Bros. and Barnum & Bailey Circus on September 7. These early bookings established the venue as a hub for diverse , including , wrestling, and family-oriented shows, drawing initial crowds to the $49 million facility in . In its first sports season, the arena became the primary home for the Phoenix men's team, which shifted from on-campus facilities to leverage the larger capacity for games starting in the 2002–03 season. Similarly, the of the relocated to the Resch Center for the 2002–03 hockey season, utilizing an ice configuration seating approximately 8,800 spectators. These teams anchored the venue's sports programming, with the Phoenix playing the majority of home games there and the Gamblers benefiting from the modern rink setup adjacent to existing complex structures like Hall. Early operations through 2010 featured a mix of high-profile concerts that boosted attendance, such as Elton John's performance on May 30, 2003, which drew a record 10,414 fans for the venue at that time. Other notable events included in 2004 with 10,367 attendees and Metallica in September 2004 with 9,974, reflecting growing popularity for rock and country acts. The arena hosted over 150 event days annually by the mid-2000s, accommodating sports, concerts, circuses, and community gatherings, while maintaining operational focus on efficient event turnover and spectator amenities under county oversight.

Expansion and Modernization (2011–Present)

In early 2019, demolition of the adjacent Brown County Veterans Memorial Arena and Hall paved the way for the construction of the Resch Expo, a major expansion to the Resch Complex. The project, costing $93 million, added 125,000 square feet of column-free exhibition space configurable as one large hall or subdivided into three sections, along with six second-floor breakout suites that can combine into a single large meeting room. An outdoor plaza accommodating up to 1,600 people and additional indoor gathering areas with concessions enhanced the facility's capacity for trade shows, expos, and tournaments. The Resch Expo opened to the public on January 20, 2021, after 18 months of construction, replacing the 60-year-old Veterans Memorial Arena and integrating seamlessly with the existing Resch Center arena. In February 2020, Brown County secured for the new expo center under the Resch branding for at least 20 years, aligning it with the arena's sponsorship. Modernization efforts at the core Resch Center arena continued into the , with a significant commencing in summer 2024. This two-month project involved removing all 6,534 permanent seats in the lower bowl to install a new floor surface, improving durability and maintenance for events. No further capacity expansions to the arena itself were reported during this period, preserving its original 10,200-seat configuration for and while leveraging the for broader complex utilization.

Facilities and Specifications

Arena Design and Capacity

The Resch Center features a multi-purpose arena design spanning 285,000 square feet, completed in August 2002 with an innovative cable-suspended steel roof—the first such structure in a like Green Bay. Architect Odell Associates Inc., in collaboration with engineer Design Strategies, incorporated flexible configurations to accommodate sports, concerts, and family events, with the arena floor measuring approximately 115 feet by 250 feet when risers are retracted and 85 feet by 200 feet when extended. Seating capacity varies by event configuration, ranging from 3,000 to 10,500 overall. For concerts, it holds up to 11,000 spectators, while sporting events typically seat 8,000 to 9,000. The venue's official capacity is cited as 10,500 seats, supporting over 150 event days annually. In games for the , the accommodates nearly 10,000 fans, with bowl seating alone providing 6,534 seats excluding production areas.

Resch Expo and Adjoining Structures

The Resch Expo is a 125,000-square-foot, column-free exhibition hall located adjacent to the Resch Center in , and opened to the public in January 2021. Designed for trade shows, consumer events, and conventions, it features a main hall divisible into three sections—Halls A, B, and C—each approximately 42,000 square feet, separated by movable walls to accommodate varying event scales. The facility supports over 600 standard 10-by-10-foot booth spaces when fully configured, with large overhead loading bays enabling direct vehicle access for exhibits, including road-rated vehicles. Directly connected to the Resch Center's lobby via a free-flow design, the integrates seamlessly with the 10,500-seat , allowing shared access for hybrid events that combine exhibition space with arena programming. This adjacency facilitates efficient , such as from the Resch Center's kitchen into Hall C, the section nearest the arena, which has a capacity of 2,768 seated attendees with flexible layouts. Additional adjoining features include six second-level meeting suites with audiovisual and controls, as well as an attached Ticket Star in the Resch Center lobby for Expo events. The $93 million development also incorporates a 150,000-square-foot outdoor plaza west of the main hall, bounded by operable doors for expanded event overflow, positioning the as a central component of the broader across from . Natural lighting from a 60-foot and enhances the interior, while the overall 266,000-square-foot complex footprint transformed the Lombardi Avenue and Oneida Street intersection into a multifunctional venue hub.

Technical and Safety Features

The Resch Center arena incorporates a cable-suspended steel roof system, enabling a clear span over the 260,000-square-foot interior without intermediate columns, which supports flexible event configurations for sports and entertainment. Technical rigging infrastructure includes a total suspension capacity of 120,000 pounds from high steel at 91 feet, with specific load limits on structural elements such as HSS 4.5-inch tubes (maximum mid-span point load of 2.2 tons) and 28LH joists (maximum mid-span point load of 4.5 tons); bridling is permitted up to 45 degrees, but all loads must secure above the safety net. A full oval catwalk facilitates access to rigging and spotlight positions, while power distribution features multiple 208-volt three-phase panels, including backstage capacities up to 600 amps and corner distributions of 600 amps total per location. The venue's audio system comprises a full in-house JBL Lansing setup augmented by an acoustic paneled ceiling with baffles designed for concert hall-quality sound reinforcement, controlled from a dedicated upper-level room. Lighting includes six Strong Super Trouper II Xenon spotlights equipped with clear-coms, positioned for optimal coverage, and house lights managed from the northeast control room. Safety protocols emphasize fall protection and structural integrity, with a mandatory safety net installed over the ice floor requiring all riggers to tie off during operations. In 2024, Brown County initiated upgrades to the venue's systems, enhancing and controls to address evolving needs. Aisle lighting installations specify equipment supported by structures with a minimum factor of 5:1 to ensure reliable egress illumination. Standard procedures include weapons prohibitions, lost child protocols, and accommodations for service animals, with bag checks limited to items no larger than 8.5 by 11 inches to expedite screening. These features align with the arena's multi-purpose design, prioritizing operational reliability and patron protection during high-capacity events.

Sports Programs

University of Wisconsin–Green Bay Phoenix Basketball

The Phoenix men's basketball team, competing in as part of the , has primarily hosted home games at the Resch Center since the arena opened on November 16, 2002. The venue accommodates nearly 10,000 spectators for , providing a professional-grade facility adjacent to in . This off-campus location, approximately five miles from the UWGB campus, allowed the program to elevate its visibility and compete with larger regional venues. Through the 2024–25 season, the played the majority of their home contests at the Resch Center, sharing the space with professional teams like the and . The team's overall record since joining Division I in 1982 stands at 694–649 (.517 winning percentage), with many marquee victories occurring at the Resch, including a 9–1 mark during the 2023–24 regular season. Attendance averaged over 2,000 fans per game in the late but declined below that threshold by 2019–20, influenced by factors including competitive performance and the pandemic's fan restrictions in 2020–21. In March 2025, university officials announced a shift strategy for the 2025–26 season, relocating most home games to the on-campus Kress Events Center (capacity 4,018) to foster a stronger homecourt advantage and reduce logistical costs associated with the Resch lease. Only three contests—scheduled in January and February—will remain at the Resch Center that year. Under head coach , who began in 2024–25 with a 4–28 overall record, the program seeks revitalization, leveraging the Kress transition for intensified student and community engagement. The women's team, noted for one of the highest winning percentages in NCAA history, primarily utilizes the Kress Events Center and has not regularly played at the Resch Center. sections at the Resch were positioned in sections 206–207, with promotional events like giveaways enhancing the game-day atmosphere despite variable crowds. This arrangement underscored the Resch's role in bridging collegiate and in Green Bay, though the impending shift signals evolving priorities for campus-centric athletics.

Green Bay Gamblers Hockey

The , a Tier I team in the United States Hockey League (USHL), have made the Resch Center their home arena since its opening on November 16, 2002. Founded as an expansion franchise in 1994, the team previously played at the Brown County Veterans Memorial Arena, where it won two Clark Cups in 1996 and 2000. The Resch Center's hockey configuration seats about 10,200 fans, providing a modern venue that has hosted the Gamblers' regular-season and playoff games, contributing to their development of players who advance to and professional leagues. At the Resch Center, the Gamblers secured two Anderson Cup regular-season championships in the 2009–10 and 2011–12 seasons, alongside Clark Cup playoff titles in both years. The 2009–10 campaign featured a franchise-record 45 wins and 95 points, ending with a 5–3 victory over the Fargo Force in Game 5 of the finals on May 7, 2010, before 8,487 spectators—a USHL single-game attendance mark—with forward earning playoff MVP honors. The following playoffs saw a repeat, but the 2011–12 season elevated the team to a 47–9–4 record, shattering USHL Tier I-era benchmarks for points (98), wins (47), and road victories (25), before clinching the Clark Cup with a 5–2 win against the Hawks in Game 5 on May 25, 2012, drawing 7,007 attendees. These successes underscore the arena's role in hosting high-stakes contests that boosted the franchise's profile in junior . Attendance at Gamblers games has remained robust, reflecting strong local engagement with the team and venue. The franchise exceeded 100,000 total home fans in 11 of 13 seasons through 2017, including an average of 3,419 per game in 2016–17 for the ninth straight year above that threshold. By the 2023–24 season, averages hovered near 3,195 per contest, supported by promotions and proximity to Bay's . The Resch Center's ice surface and amenities have facilitated consistent sellouts for marquee matchups, such as USHL events and rivalries within the Eastern Conference.

Indoor Football and Other Teams

The Resch Center has served as the home venue for the professional indoor football team since its founding in 2003. The Blizzard compete in the (IFL), having transitioned from 2 (af2) in 2010 while maintaining all home games at the arena. The venue's design accommodates a standard indoor football setup with a 50-yard field, enabling the high-contact, fast-paced format of the sport on a surface shared with and configurations. Blizzard games utilize the arena's full 10,500-seat capacity, contributing to the Resch Center's annual total of over 650,000 attendees across 150 event days. The team played a 16-game regular season in 2025, including home matchups such as against the Arizona Rattlers on April 6 and Tulsa Oilers on April 11. In the prior year, the Blizzard recorded 14 wins, hosted two playoff contests, and led the IFL in offensive output at 53.7 points per game, earning league honors including Franchise of the Year for the second straight season. The organization prioritizes community involvement, logging over 50 appearances in 2023 alone, such as school visits and youth clinics, alongside in-game promotions like theme nights and post-game entertainment. No other professional or collegiate teams designate the Resch Center as their primary home beyond its major tenants of indoor football, men's , and , though the arena hosts supplementary athletic events including high school volleyball state tournaments organized by the (WIAA).

Entertainment and Events

Concert History

The Resch Center hosted its first concert on September 2, 2002, with headlining and opening, drawing ticket prices of $35. An early sold-out show followed on October 6, 2002, featuring Cher's dramatic chandelier entrance. By 2017, the arena had presented roughly 250 concerts, establishing itself as a key regional venue for major touring acts. Attendance peaked at 10,414 for Elton John's performance on May 30, 2003, the largest concert crowd recorded at the venue. Other high-draw shows included on June 3, 2004 (10,367 attendees, the venue's first in-the-round concert), and Metallica on September 27, 2004 (9,974 attendees, also in-the-round). Subsequent notable crowds featured on November 20, 2014 (9,757 attendees) and on October 22, 2013 (9,282 attendees, a high-grossing event after extended booking efforts). The has performed 23 times since 2003, making it the most frequent act at the Resch Center, known for pyrotechnics-intensive holiday shows. artists have drawn repeat back-to-back nights, including in 2004, in 2005, in 2005 and 2006, in 2007, in 2019 and , and in . Morgan Wallen's April show set the venue's record for highest gross revenue. The arena's lineup expanded post-2020 , with robust ticket sales reflecting recovery and demand for acts like those in .

Theatre and Performing Arts

The Resch Center supports and primarily through a configurable "" setup that reduces its capacity to approximately 5,000 seats for more intimate productions, distinct from its standard 10,200-seat arena configuration for sports and concerts. This adaptation allows for staging of family-oriented shows, ice-based musical adaptations, and large-ensemble performances that leverage the venue's acoustics and staging capabilities without requiring a traditional . Notable performing arts events include touring ice shows derived from Broadway musicals, such as Disney's High School Musical: The Ice Tour held February 15–16, 2008, which featured skating interpretations of songs and scenes from the popular stage production. More recently, the venue hosted Disney On Ice presentations like Frozen & Encanto, scheduled for multiple performances in 2025, blending theatrical narratives with athletic skating and live music to appeal to broad audiences. These events emphasize spectacle over scripted dialogue, accommodating the arena's end-stage or in-the-round formats. Orchestral and choral performances also feature prominently, exemplified by the Trans-Siberian Orchestra's annual holiday tours, including on December 4, 2025, which combine rock, classical, and theatrical elements in a production with and synchronized lighting. Similarly, the Christmas Tour on December 11, 2025, presents gospel musical ensembles with narrative interludes, drawing on the venue's of hosting large-scale vocal and instrumental groups since its 2002 opening. Unlike smaller Green Bay venues such as the Meyer Theatre or Weidner Center, which host traditional tours and regional plays, the Resch Center prioritizes high-production-value spectacles suited to its multi-purpose design.

Family and Community Events

The Resch Center regularly accommodates family-oriented performances, such as touring ice shows and exhibition basketball games designed for broad audiences including children. Disney On Ice productions, like Frozen & Encanto, feature character-driven spectacles with skating routines based on popular animated films, drawing families to the arena's main floor configuration. Similarly, the Harlem Globetrotters' 100th anniversary tour includes comedic athletic displays and interactive elements, with events scheduled for multiple dates to maximize accessibility. Adjoining Resch Expo facilities host community expos and seasonal gatherings that emphasize family participation and local involvement. The Green Bay Pet Expo, an annual event, showcases pet-related vendors, demonstrations, and adoption opportunities, offering discounted family night 4-packs at $27 alongside individual child tickets at $5.50 for ages 6-12. Holiday-themed activities, such as in early , provide structured meals with character appearances and photo sessions across four seatings (8 a.m. to 4 p.m.), priced at $12.25 for children aged 4-11 and family 4-packs at $60 in advance, with free entry for children under 3. These events extend to broader community fairs, including craft shows and gift expos during holiday seasons, which feature local artisans, vendor booths, and interactive displays to promote regional commerce and social connections without requiring high-capacity arena setups. Such programming at the Resch Complex supports attendance from Northeast families, often integrating educational or charitable components like pet welfare awareness.

Notable Records and Milestones

Attendance and Box Office Achievements

The Resch Center, with a of 10,500, hosts over 150 events annually and attracts more than 650,000 attendees each year. Its attendance records include the highest single-event crowd of 10,414 for Elton John's concert on May 30, 2003. In sports, the Phoenix men's basketball team set a home attendance record of 9,906 during their 69-66 victory over on November 16, 2013. The Green Bay Blizzard indoor achieved a franchise-high sellout of over 7,600 tickets in a game at the venue. The arena has a history of frequent sellouts, particularly for concerts, with every show in 2017 reaching capacity, including (9,619 attendees) and (attendance not specified but confirmed sellout). Country artist holds the record for most sellouts by a single performer, with seven since 2012. Back-to-back sellouts by in 2022 further highlighted post-pandemic recovery in live events. Box office achievements include $12.9 million in gross revenue from 139,938 and tickets sold in 2022. Morgan Wallen's April 28, 2022, on his Dangerous Tour marked the highest-grossing single performance in venue history. The Resch Center ranked among Pollstar's top 200 worldwide arenas for ticket sales in 2019 and was listed #5 in the Midwest for venues with 10,001–15,000 capacity by Venues Now.

Significant Performances and Records

The Resch Center hosted its first concert on September 2, 2002, with a performance by Tool. In University of Wisconsin–Green Bay Phoenix men's basketball, the team tied a program record with 22 steals during a 108-59 victory over Chicago State on December 23, 2016, led by contributions from Warren Jones (13 points), Kameron Hankerson (10 points), and David Jesperson (10 points). The ice hockey team recorded a franchise-high 47 wins in the 2016-17 season, finishing with a 47-9-4 mark and 98 points. In the 2024-25 season, forward Will Zellers established a new single-season franchise record for regular-season goals scored, achieving the mark with two goals in a 5-4 loss to the on March 29, 2025. Among musical acts, the has delivered the most performances at the venue, totaling 23 concerts since 2003 as of 2022. Eric Church's eighth appearance on September 25, 2025, featured more than 30 songs over nearly two and a half hours during his Free the Machine Tour.

Economic and Community Impact

Regional Economic Contributions

The Resch Center, located in , serves as a key venue for sports, concerts, and conventions, driving regional economic activity through visitor spending on lodging, dining, and transportation. In conjunction with the adjacent Resch Expo Center, opened in 2021, the complex attracts national trade shows and events projected to generate nearly $13 million in annual economic impact for the Brown County region, based on pre-construction feasibility studies emphasizing increased and activity. This includes bolstering local employment in event operations, hospitality, and support services, with the Expo Center alone positioned as a catalyst for job creation and revenue growth in northeast . Major events hosted or supported by the Resch Center have amplified these effects; for instance, the facilities provided essential back-of-house services for the , contributing to a total economic impact of $72.9 million in Brown County and $104.7 million statewide, exceeding initial projections by over $50 million due to record attendance and ancillary spending. The Resch Expo's role in such high-profile gatherings, alongside the Center's event capacity, has helped position the area as a hub for conventions and , with ongoing developments like Resch Square anticipated to yield over $65 million in yearly economic benefits through expanded visitor draw and infrastructure synergies. Broader tourism data underscores the venues' contributions, as Brown County's record 2023 visitor spending reached $800 million at local businesses, part of a $1.335 billion total economic footprint, with Resch facilities cited among leaders in driving food and beverage ($209.7 million) and lodging ($178.7 million) expenditures in subsequent years. These impacts stem from the Center's ability to host diverse programming, though precise attribution to the arena versus Expo requires event-specific analysis, as bundled operations enhance overall regional multipliers in revenue and job retention.

Community Engagement and Philanthropy

The Resch Center, through its operator PMI Entertainment Group, facilitates community engagement by providing opportunities for local non-profit organizations during hosted events. Charities in Northeastern can participate in revenue-generating roles such as ticket scanning, parking attendance, seat rental assistance, efforts, and post-event cleaning, enabling them to retain a portion of proceeds to support their missions. PMI Entertainment Group also commits to philanthropy by donating tickets to hockey games and other Resch Center events to qualified non-profits, with requests processed online exclusively for organizations serving the region. A notable partnership involves , Inc., a Green Bay-based charity providing support services, which collaborates on multiple events at the venue. Volunteers aged 16 and older assist during these occasions, aiding in on-site activities like collections or distribution to advance the organization's goals, as highlighted in local volunteer recruitment efforts in early 2023. While the adjacent Resch Expo hosts dedicated charity fundraisers—such as the annual Gourmet Wishes event benefiting , featuring culinary tastings and stories to fund wishes for critically ill children on October 15, 2025—the Resch Center arena itself emphasizes indirect support via event-based giving rather than standalone philanthropic programming.

Criticisms and Operational Challenges

Crowd Management and Safety Issues

In October 2017, following the Las Vegas mass shooting that killed 58 people on October 1, Brown County Supervisor Ted Kafkas publicly urged the installation of metal detectors at the Resch Center to enhance screening for concealed weapons. Kafkas emphasized the need for proactive measures amid Wisconsin's permissive concealed carry laws, which at the time allowed permit holders to enter public venues like the arena unless explicitly prohibited, with existing protocols limited to wanding individuals deemed suspicious rather than universal entry screening. He proposed acquiring 4-5 magnetometers for main entrances, arguing that no venue was immune to similar threats and that reactive responses were insufficient. The Resch Center's management, operated by ASM Global under Brown County ownership, had not implemented walkthrough metal detectors prior to this call, relying instead on bag checks, pat-downs, and visual inspections for events drawing up to 10,200 attendees. This approach raised concerns about potential vulnerabilities during high-capacity gatherings, such as hockey games for the or concerts, where crowd density could complicate threat detection. No specific prior incidents at the venue prompted the recommendation, but the post-Las Vegas context highlighted broader risks in unsecured soft targets. In response to evolving needs, the Resch Center installed CitizenAID trauma kits—containing tourniquets, bandages, and instructions for bystander —in multiple locations around the facility by January 2020. These kits, developed for or mass casualty scenarios, were positioned for public access to enable rapid response before professional services arrive, reflecting of potential crowd-related emergencies in a venue hosting diverse events. Training sessions for staff and attendees were incorporated to ensure effective use. No verified reports of major crowd management failures, such as surges, stampedes, or widespread injuries from altercations, have occurred at the Resch Center since its opening, based on available records from local authorities and news outlets. Minor incidents, like isolated ejections for disruptive behavior at sporting events, align with industry norms but lack documentation of systemic deficiencies. Ongoing preparations, including coordination with Green Bay Metro Fire Department for drills, underscore efforts to mitigate risks without evidence of lapses leading to evacuations or fatalities.

Ticketing and Scalping Concerns

The Resch Center has faced ongoing concerns over ticket scalping and secondary market practices, particularly for high-demand concerts and events, where resellers use automated bots to purchase large volumes of tickets during official sales and resell them at inflated prices. In October 2024, Resch Center management, alongside venues like the Meyer Theatre, Weidner Center, and Ashwaubenon Performing Arts Center, publicly warned attendees of rising incidents where fans overpaid by multiples of face value for counterfeit or unauthorized tickets bought via secondary platforms. These issues stem from deceptive listings that mimic official sales, leading to financial losses and invalid entries at the door. Venue officials emphasized purchasing exclusively through authorized channels, such as TicketStar—the Resch Center's primary ticketing partner—which handles sales for most events and offers verified tickets via will call or mobile transfer to mitigate fraud. Secondary sites have been criticized for exacerbating scarcity by hoarding inventory, with markups sometimes reaching 200-500% above original prices for sold-out shows, as reported in local consumer alerts. This practice not only disadvantages local buyers but also undermines the arena's efforts to maintain affordable access for community events. Physical outside the Resch Center remains subject to Green Bay municipal regulations, requiring a for resale on days, though focuses more on NFL-related venues like ; arena-specific incidents are rarer but tied to broader online resale trends. No major lawsuits against the Resch Center itself have arisen from these concerns, but venue statements attribute the problems to external brokers rather than internal operations, urging fans to verify sellers and avoid presale hype that fuels bot-driven purchases.

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