Rob49
Rob49, born Robert Thomas in 1999, is an American rapper and songwriter from New Orleans, Louisiana, renowned for his raw, street-infused lyricism drawn from his upbringing in the city's Fourth and Ninth Wards.[1][2] Raised by a single mother in challenging project environments marked by violence and loss—including the deaths of two brothers and an uncle—he began rapping casually during the COVID-19 pandemic in 2020 after recording in a friend's studio, quickly gaining local traction through social media platforms like TikTok.[1][2][3] His breakthrough came with the 2022 mixtape Welcome to Vulture Island, featuring the titular track that went viral and solidified his signature sound blending melodic hooks with vivid depictions of hustling and resilience.[1] Signed to Geffen Records shortly after, Rob49 earned a spot in XXL's 2023 Freshman Class, marking him as a rising force in hip-hop and the first major national breakout from New Orleans since the Cash Money era.[1][2] Follow-up projects like 4GOD II (2023), with features from Roddy Ricch, G Herbo, Trippie Redd, and Birdman, further showcased his collaborative prowess and expanded his fanbase.[1] In 2025, Rob49 achieved a career milestone with the release of his debut studio album Let Me Fly on May 23 via Rebel/Geffen Records, a 22-track project highlighting his versatility through hits like "WTHELLY" and "Wassam Baby," alongside collaborations with Birdman, Cardi B, G Herbo, Lil Wayne, Meek Mill, Polo G, Quavo, Sexyy Red, and others.[2][4][5] A deluxe edition followed on July 11, adding seven new tracks including a remix of "WTHELLY" featuring G Herbo.[6] The album's success propelled him into high-profile performances, including at UCLA's 2025 Bruin Bash and Temple University's Owlchella, and an unreleased remix of "WTHELLY" featuring Justin Bieber.[7][8][2] Capitalizing on this momentum, he announced his first solo headlining tour, the "Let Me Fly Tour," in July 2025, spanning 17 cities starting in October, with plans for a collaborative album with G Herbo and further global expansion.[9][10][4]Early life
Childhood and family background
Robert Thomas, known professionally as Rob49, was born in 1999 in New Orleans, Louisiana.[1] He grew up in the city's 4th and 9th Wards, including the Iberville Projects, an area marked by poverty and violence where he witnessed frequent murders during his childhood.[1][11] Rob49 was primarily raised by his single mother in a challenging household environment.[1][12] His father was incarcerated for much of his early life, which left a significant absence in his upbringing.[1][12] Upon his release, Rob49's father took on a more active role as a father figure and worked at Walmart to support the family.[12] Before the age of 22, Rob49 lost two brothers and an uncle to violence, contributing to the traumatic environment of his youth.[3] In 2005, at the age of six, Rob49 and his family were displaced by Hurricane Katrina, evacuating first to Baton Rouge and then to Houston, Texas, for several months before returning to New Orleans.[12][11] The storm's devastation affected their housing in the projects, though it remained habitable upon their return.[12] His mother played a central role in his early exposure to music, frequently playing artists like Beyoncé, which sparked his interest in the industry.[1][12] Rob49 has spoken about his close-knit family, including three brothers and his mother, whom he credits for grounding him amid his rising fame.[13] He has also mentioned a sister, and his mother often accompanies him to shows and assists with aspects of his career.[11]Education and early influences
Rob49, born Robert Thomas in New Orleans, Louisiana, graduated from high school amid the challenges of growing up in the city's 4th and 9th wards.[14] Following graduation, he enrolled at Southern University and A&M College, an HBCU in Baton Rouge, to study nursing, aiming for a stable career path influenced by practical considerations.[15] However, he dropped out after his first semester, citing academic struggles and a lack of passion for the field, as he later reflected that a friend had discouraged him from pursuing it due to better opportunities elsewhere.[16] This decision led him to enlist in the Louisiana National Guard for a two-year stint, where he served while grappling with the discipline of military life and the realities of his New Orleans upbringing.[1] His time in the Guard provided structure but ultimately reinforced his desire to pivot toward music, marking a transitional phase before fully committing to rap in 2020.[17] Rob49's early musical influences were deeply rooted in his New Orleans environment and family dynamics, shaping his distinctive Southern trap sound. His single mother introduced him to music through artists like Beyoncé, whose empowering tracks filled their home during his childhood in the Iberville Projects.[16] As he matured, he gravitated toward hip-hop icons such as Lil Wayne, Young Thug, and Future, whose innovative flows and street narratives resonated with his experiences in a city marked by violence and resilience.[1] The vibrant New Orleans music scene further molded his style, exposing him to local genres like bounce music and jazz, which infused his work with rhythmic energy and cultural authenticity.[18] These elements, combined with the post-Hurricane Katrina recovery vibe of his youth, fostered a blend of gritty lyricism and melodic hooks that would define his breakout.[19]Career
Musical beginnings and mixtape era
Rob49, born Robert Coleman Thomas, began pursuing music seriously in 2020 after years of casual rapping during high school, where he impressed friends with his skills.[20] Inspired by artists like Future, he started recording in a friend's studio, rapping over Future's beats and gaining confidence in his abilities.[20] In 2021, he signed with Rebel Music/Geffen Records, marking a pivotal shift toward a professional career rooted in New Orleans' trap scene.[21] His debut single, "Crazy," released on March 11, 2020, signaled the start of his rapid output.[22] In 2020, Rob49 flooded the market with three mixtapes that established his gritty, street-oriented style, drawing from his experiences in New Orleans' 4th and 9th wards. His debut project, 4our the World, dropped on March 11, 2020, followed by Vulture on May 2, 2020, and KRAZYMAN (also stylized as Krazy Man) on July 24, 2020.[23] These releases featured raw tracks like "Toxic," which gained local traction with its memorable line "I put my bitch through Lemonade," showcasing his bold lyricism and energetic delivery.[20] The mixtapes emphasized themes of hustling and survival, quickly building a grassroots following in New Orleans through consistent streaming and social buzz.[23] The momentum continued into 2021 with the release of his fourth mixtape, 4GOD, on June 11, 2021, which further solidified his presence in the Southern rap landscape.[24] Key singles from this era, such as "Hustler" and "Vulture Island" (the latter featuring Lil Baby in a remix), amplified his reach; the "Vulture Island" video amassed over 3 million views in two weeks, highlighting strong fan support during shoots in his hometown.[20] By 2022, Rob49 capped his mixtape era with Welcome to Vulture Island, his first project post-signing, which blended his established sound with growing production polish and opened doors to larger tours, including opening for Nardo Wick.[20][24] This period of frequent, independent-leaning releases laid the foundation for his breakthrough, emphasizing authenticity over polished hits.[25]Breakthrough hits and major collaborations
Rob49 achieved his initial mainstream breakthrough in 2022 with the release of "Vulture Island V2," a remix of his earlier track featuring Lil Baby, which amassed over 3 million YouTube views in its first two weeks and solidified his rising profile in hip-hop.[20] This success paved the way for high-profile features, including his appearance on Lil Durk's 2023 album Almost Healed with the song "Same Side," where his contributions highlighted his melodic flow and street-oriented lyricism.[26] A pivotal moment came later that year with his verse on Travis Scott's "TOPIA TWINS" from the album UTOPIA, alongside 21 Savage; the track's experimental production and Rob49's distinctive delivery earned praise for elevating his visibility to a broader audience. In 2023, Rob49 was selected for XXL's Freshman Class, marking his recognition as an emerging talent in hip-hop.[27][1] Building on this momentum, Rob49 secured collaborations with established artists, such as the 2024 remix of his single "Mama" featuring GloRilla, which blended his New Orleans bounce influences with her Memphis energy to create an anticipated club anthem.[28] That same year, he teamed up with Lil Wayne on "Wassam Baby," incorporating regional slang that resonated widely in Southern rap circles. In 2025, Rob49's profile surged further through viral hits and star-studded projects. His single "WTHELLY," released in March, exploded on TikTok with its catchy outro and celebrity endorsements, marking a turning point in his career as a viral hitmaker.[2] An unreleased remix featuring Justin Bieber, which was teased and previewed earlier in the year, further boosted anticipation, while the track "On Dat Money" with Cardi B delivered a hard-hitting flex that showcased their chemistry in trap-infused production.[29][30] These efforts culminated in his debut studio album Let Me Fly (May 2025), which included major collaborations with G Herbo, Quavo, Sexyy Red, and YTB Fatt, expanding his sound while emphasizing themes of personal triumph and street resilience.[27]Recent releases and tours
In 2024, Rob49 released several singles that built anticipation for his major projects, including "Wassam Baby" featuring Lil Wayne in January, which showcased his signature energetic flow and trap influences.[31] Later that year, he collaborated with Moneybagg Yo on "BUSSIN," a high-energy track emphasizing street narratives and regional pride, released under Geffen Records.[32] These releases followed his 2023 mixtape 4GOD II (Deluxe) and helped solidify his rising presence in Southern rap, with "Wassam Baby" gaining traction on streaming platforms for its infectious hook.[33] Rob49's breakthrough came in 2025 with the release of his debut studio album Let Me Fly on May 23, distributed by Geffen and Rebel Records, featuring 22 tracks with collaborations including Sexyy Red and YTB Fatt on "So Sexyy," Quavo on "High or What," and Birdman on "Hear Me Momma."[34][35] The album debuted at number 180 on the Billboard 200, driven by viral singles like "WTHELLY," which amassed millions of streams and highlighted his blend of melodic rap and New Orleans bounce elements.[36] A deluxe edition followed on July 11, adding bonus tracks such as "Ain't No Fun" and expanding the project to further capitalize on its momentum.[33] Additional 2025 singles included "On Sight" in December 2024 as a bridge to the album and "Sittin" with Bfb Da Packman, both reinforcing his focus on authentic, high-tempo storytelling.[24] To promote Let Me Fly, Rob49 embarked on his first headlining tour, the "Let Me Fly Tour," announced in July 2025 and spanning 17 dates across the United States and Canada from October to November.[37] The tour kicked off on October 28 in Fort Lauderdale, Florida, at Revolution Live, followed by stops in Orlando on October 30, Atlanta on October 31, and Washington, D.C., on November 1, with performances emphasizing tracks from the album alongside earlier hits like "Homebody."[38] By mid-November 2025, the tour had reached northern cities, including Cleveland on November 8 at The Roxy at Mahall's, Columbus on November 9 at The Forum, Detroit on November 12 at El Club, and Chicago on November 13 at Outset, continuing with shows in Minneapolis on November 14 at First Avenue and Philadelphia on November 15 at Franklin Music Hall, drawing crowds with Rob49's dynamic stage presence and regional fanbase support.[39][40][41] Tickets went on sale July 25 via his official website, marking a significant step in his transition from mixtape artist to touring headliner.[40]Personal life
Family and residences
Rob49, born Robert Thomas on March 6, 1999, was raised by his single mother in the 4th and 9th wards of New Orleans, Louisiana.[1] His father was incarcerated for much of his childhood, leaving his mother to primarily care for him and his siblings.[1] He has three brothers and a sister, with his mother, known as Miss Christy, actively involved in his career, assisting with press and merchandise as part of what he describes as a "family business."[19][13] Rob49 maintains close family ties, often crediting his mother for instilling a love of music in him from a young age and emphasizing the importance of family in interviews.[19] He also has a longtime girlfriend, though he keeps much of his romantic life private.[19] His early family life was disrupted by Hurricane Katrina in 2005, when his family fled New Orleans and temporarily relocated to Houston, Texas, where they faced hardships including surviving on peanut butter and jelly sandwiches.[42] Following the disaster, the family returned to New Orleans, but Rob49 later moved to other cities as his music career developed, including stints in Baton Rouge, Louisiana; Georgia; and Miami, Florida, where he resided for about two years starting around 2022.[19] He has also been associated with Atlanta, Georgia, during interviews in 2024.[25] Despite these moves, Rob49 remains deeply connected to New Orleans, frequently visiting for events like Mardi Gras, where he reserves spots on family floats, and investing in the city by opening The Nest NOLA, a restaurant and lounge, in February 2025.[19][43] His childhood homes were in public housing projects, including the Iberville Projects, reflecting the challenging environment of New Orleans' wards marked by violence and poverty.[19][1]Health incidents and advocacy
In January 2023, Rob49 was injured in a shooting during the filming of a music video with French Montana at a restaurant in Miami Gardens, Florida, where up to ten people were wounded in a drive-by attack.[44][45] He sustained a gunshot wound to his back near his lungs and, amid the chaos, commandeered a stranger's vehicle to drive himself to a nearby hospital, navigating damaged tires and a closed facility before reaching a trauma center for treatment.[46] Rob49 later shared photos of his injuries on social media, confirming his recovery without long-term complications, though the incident highlighted the risks associated with his environment in the rap scene.[47] Following the shooting, Rob49 disclosed beginning a struggle with prescription pill addiction, initially using them to cope with pain but escalating to occasional use during travel or stress.[48] He described quitting cold turkey for periods of two to three months after personal warnings, including a dream from a close associate, yet admitted ongoing challenges in fully abstaining. This experience compounded earlier traumas, including the loss of multiple family members and both parents' incarceration during his childhood, which he has linked to a hardened mental state from age 12 or 13.[48] In 2025, Rob49 revealed experiencing depression, particularly around self-doubt in his creative process, which inspired the vulnerable track "Hit Me Mama" from his album 4GOD II.[49] He recorded the song in bed, hesitant to delve so deeply into his emotions, but ultimately used it to express fears of losing his drive amid rising fame.[50] Through interviews, Rob49 has advocated for mental health awareness in hip-hop, emphasizing vulnerability as a strength rather than a weakness in a genre often centered on survival and toughness.[51] He discusses how success can "make you soft" when confronting past traumas like family loss and addiction, urging peers to prioritize emotional openness over stoicism.[52] In a 2025 conversation, he addressed mental health directly alongside his music, highlighting its role in sustaining creativity and resilience for artists from challenging backgrounds like New Orleans.[53] His candor aims to normalize these discussions, drawing from his National Guard service and street experiences to promote healing over suppression.[16]Discography
Studio albums
Rob49's studio albums represent his evolution from independent releases to major-label projects, blending New Orleans trap influences with high-profile collaborations. His discography in this category emphasizes polished production and commercial appeal, distinguishing them from his earlier mixtapes.| Title | Album details | Peak chart positions |
|---|---|---|
| 4GOD II | Released: June 9, 2023 Label: Geffen Format: Digital download, streaming, deluxe edition Producer: Various | — |
| Let Me Fly | Released: May 23, 2025 Label: Geffen, Rebel Format: Digital download, streaming, deluxe edition Producer: Various | US: 180 [54] |
Mixtapes
Rob49's mixtape era began in 2020 with a rapid succession of independent releases under Desire Records, marking his entry into the New Orleans trap rap scene. These projects, characterized by raw production, street-oriented lyrics, and his distinctive drawl, laid the foundation for his viral breakthrough and eventual major-label deal with Geffen and Rebel Music. The mixtapes emphasized themes of hustle, local pride, and resilience, drawing from his upbringing in the Iberville Housing Projects.[57][58] His debut mixtape, 4our the World, arrived on March 11, 2020, comprising 16 tracks over 39 minutes. The project features aggressive beats and introspective cuts like "Iberville Nights," which highlights his neighborhood roots, and "Turnt," blending melodic hooks with hard-hitting flows. Released amid the early COVID-19 pandemic, it garnered initial streaming traction on platforms like Spotify, helping Rob49 build a grassroots following in the South.[59][60][61] Follow-up Vulture, dropped on May 2, 2020, contains 10 tracks clocking in at around 22 minutes. Standouts include "Gucci Sock's, Gucci Lens," a boastful opener with luxury flexes, and "Nola," paying homage to New Orleans culture through gritty storytelling. The mixtape's concise energy and trap percussion contributed to its regional buzz, with tracks circulating on SoundCloud and early social shares.[62][63] Rob49 closed out the year with Krazy Man on July 24, 2020, a 13-track effort spanning 27 minutes. Collaborations like "High End" with La'glen add variety, while solo tracks such as "Unfiltered" and "Migo" deliver unpolished bars on street life and ambition. This release solidified his prolific output, earning user scores around 52/100 on review aggregators and paving the way for his 2021 signing.[64][65][66] In 2021, 4GOD was released on June 11, featuring 12 tracks over 29 minutes, including "Born Day" and "Next Level," further building his buzz with themes of ambition and street life.[67][68] Welcome to Vulture Island, released April 8, 2022, under Geffen, features 17 tracks showcasing his gritty lyricism and collaborations with Lil Baby and 42 Dugg, highlighting themes of street life and ambition. The project received praise for its energetic beats and Rob49's charismatic delivery, solidifying his regional buzz and leading to his major-label signing.| Title | Release Date | Label | Tracks | Duration |
|---|---|---|---|---|
| 4our the World | March 11, 2020 | Desire Records | 16 | 39 min [60][61] |
| Vulture | May 2, 2020 | Desire Records | 10 | 22 min [63][62] |
| Krazy Man | July 24, 2020 | Desire Records | 13 | 27 min [65][69] |
| 4GOD | June 11, 2021 | Rebel/Geffen | 12 | 29 min [68][67] |
| Welcome to Vulture Island | April 8, 2022 | Geffen | 17 | — [70] |
Singles as lead artist
Rob49 began releasing singles as a lead artist in 2020 with independent tracks that laid the foundation for his trap-influenced sound rooted in New Orleans street life. These early releases, often distributed through small labels like Desire Records, focused on raw freestyles and hustler anthems, gaining traction in regional hip-hop circles before broader exposure.[71] By 2021, signed to Rebel and Geffen Records, he issued a series of singles that showcased his melodic flow and energetic delivery, including "Hustler," "Love Triangle," and the titular "Vulture Island." The latter, with its booming bass and vivid storytelling about resilience in the Iberville Projects, became a breakout track, peaking in regional charts and inspiring his subsequent mixtape Welcome to Vulture Island.[71]| Title | Year | Album/Mixtape | Notes |
|---|---|---|---|
| First 48 | 2020 | None (standalone) | AAC digital single; early independent release emphasizing local themes.[71] |
| Free K Freestyle | 2020 | None (standalone) | AAC digital single; freestyle highlighting raw lyricism.[71] |
| Hustler | 2021 | None (standalone) | Debut under major distribution; focuses on ambition and survival.[71] |
| Love Triangle | 2021 | None (standalone) | Explores personal relationships amid street pressures.[71] |
| Vulture Island | 2021 | Welcome to Vulture Island | Signature track with over 10 million YouTube views; key to early buzz.[71] |
| DeeDay | 2021 | None (standalone) | Self-released AAC single; celebrates daily grind.[71] |
| Vulture Island V2 | 2022 | None (standalone) | Sequel single building on original's popularity.[31] |
| Mama | 2023 | None (standalone) | Standalone single tributing family influence.[31] |
| Homebody | 2023 | 4GOD II | Album cut turned single; amassed over 50 million Spotify streams, praised for catchy hook.[32] |
| Wassam Baby | 2024 | None (standalone) | Collaboration with Lil Wayne; highlights NOLA pride.[31] |
| On Dat Money | 2024 | None (standalone) | With Cardi B; peaked at No. 45 on Billboard Hot R&B/Hip-Hop Songs.[72] |
| WTHELLY | 2025 | Let Me Fly | Lead single released March 21; viral hit with 22+ million Spotify streams, featuring ad-libs that trended on TikTok and earned endorsements from celebrities like LeBron James.[73][74][75] |
| Ain't No Fun | 2025 | None (standalone) | Post-album single.[32] |
| Dafxckk | 2025 | None (standalone) | Post-album single.[32] |