Fact-checked by Grok 2 weeks ago

Send Me a Postcard

"Send Me a Postcard is a rock song written by and first released by the Dutch band as a single in December 1968. It marked the debut recording with lead vocalist , who had recently replaced the band's original singer Fred de Wilde, and it peaked at number 10 on the Dutch Singles Chart while spending four weeks on the chart." The B-side of the single was "," and it was issued on the label in the before seeing various international reissues. , formed in 1967 in by van Leeuwen along with drummer Cor van der Beek and bassist Klaasje van der Wal, drew from psychedelic and influences in the track's crunchy guitars, riffs, and driving . While not a major international hit, the song helped establish the band's presence in their home country ahead of their global breakthrough with "" in 1970. "Send Me a Postcard" has endured through covers and adaptations, with at least 27 vocal versions recorded by artists including in 2019 and The DT's in 2020, alongside two instrumental takes. Notable adaptations include the "Kirjoita postikorttiin" from 1971 and the "Skicka ett vykort, älskling" by in 1980, featuring lyrics by . The original's raw energy and Veres's distinctive vocals have contributed to its cult status within rock circles.

Background and Recording

Development

"Send Me a Postcard" was composed in 1968 by , the guitarist and primary songwriter for . As the band's chief creative force, van Leeuwen drew from his experience in the Dutch rock scene, having previously led the group the Motions before forming Shocking Blue in 1967. The song emerged during a transitional period for the band, shortly after lead vocalist joined in 1968, replacing Fred de Wilde, who had been drafted into the Dutch army. Veres, formerly with the group the Bumble Bees, brought a distinctive vocal style that complemented van Leeuwen's compositions, marking "Send Me a Postcard" as her debut single with . This creation reflected Shocking Blue's evolving sound within the late 1960s Dutch rock scene, part of the broader movement, where the band sought to blend psychedelic elements with accessible rock to achieve a breakthrough hit. Van Leeuwen's songwriting aimed to capture international appeal, influenced by the trends of the era, positioning the track as a pivotal step in the band's development.

Production

The recording of "Send Me a Postcard" took place in 1968 under the production of , the band's guitarist and primary songwriter. The lineup featured on lead vocals, on guitar, Klaas van der Wal on bass, and Cor van der Beek on drums, marking Veres's debut with the group following her recruitment earlier that year. Production emphasized raw, energetic guitar riffs layered with psychedelic effects, capturing a vibe through straightforward, high-energy arrangements typical of the movement. The sessions were brief, aligning with the era's practice of rapid single productions to capitalize on emerging hits in the Dutch rock scene.

Composition

Musical Elements

"Send Me a Postcard" is classified as , incorporating elements of and influences. The track runs for approximately 2:40 in duration. The song follows a verse-chorus structure, beginning with a prominent intro that sets an energetic tone. It features a driving and maintains an upbeat of 154 beats per minute, contributing to its dynamic feel. Instrumentation centers on electric guitar leads played by Robbie van Leeuwen, organ riffs enhancing the psychedelic atmosphere, bass lines from Klaas van der Wal that closely support the main riff, and simple drum patterns by Cor van der Beek emphasizing snare hits to propel the rhythm, while Mariska Veres delivers powerful lead vocals. The piece is composed in B major, utilizing distorted guitars and reverb effects to enhance its psychedelic character.

Lyrics

The lyrics of "Send Me a Postcard," written entirely by , center on themes of longing and isolation, as the narrator pleads for reassurance amid emotional separation. Key lines such as "Before loneliness will break my heart / Send me a , darling" underscore a desperate yearning for contact, using the as a simple symbol of connection in the face of . The full read: [Verse 1]
Before loneliness will break my heart
Send me a postcard, darling
How can I make you understand?
I wanna be
Here! Here! I'm waiting for a little sign
Waiting 'til the end of time
[Chorus]
Send me a postcard, darling
Send me a postcard now
Send me a postcard, darling
Send me a postcard now
[Verse 2]
Where are you? Are you somewhere?
Someone else is holding you?
I can't go on like this anymore
I need your love so bad
[Chorus]
Send me a postcard, darling
Send me a postcard now
Send me a postcard, darling
Send me a postcard now
The narrative unfolds as a direct plea from a asserting her desire for partnership, evident in the emphatic declaration "I wanna be / Here! Here!," which conveys a bold claim to connection within the . Van Leeuwen's poetic style employs simple, direct language to evoke raw emotion, with a repetitive that enhances catchiness and reinforces the central of anticipation. The tie into broader cultural motifs of and separation prevalent in pop-rock, where postcards served as tangible links across distances in an era of increasing mobility. ' vocal delivery amplifies the emotional urgency of these themes.

Release and Reception

Single Release

"Send Me a Postcard" was initially released as a 7-inch single in mono by Pink Elephant Records in the in December 1968, featuring "" as the B-side. The release marked the band's first single with vocalist and focused primarily on the European market, with limited exposure in the United States prior to their breakthrough with "" in 1970. International editions followed in 1969, including promo singles in the on Olga Records and in on , retaining "Harley Davidson" as the B-side in several territories such as and the . Some later international variants, including a 1971 French pressing on , paired the track with "Long and Lonesome Road" as the B-side. The received promotion through radio airplay across , where it entered the Dutch charts in December 1968, and was supported by Shocking Blue's live performances during their early tours in the region from 1968 to 1969. In 2014, the original version was reissued as a limited-edition 7-inch on for , pressed in a numbered run of 1,000 copies by Music on Vinyl.

Chart Performance

"Send Me a Postcard" marked Shocking Blue's breakthrough single in following its release in 1968. In the , it peaked at number 10 on the Dutch charts (MegaCharts predecessor), entering the chart on December 21, 1968, and spending four weeks in the top rankings. The track performed strongly in , reaching number 4 on Norway's chart in 1969, and number 4 on the French singles chart in August 1970 (3 weeks). Elsewhere, the song garnered minor airplay in and without securing major chart entries, while it failed to crack the U.S. , though its European traction elevated the band's profile, setting the foundation for follow-up successes like "."

Critical Response

Upon its release in , "Send Me a Postcard" received positive attention in the Dutch music scene as the band's debut single featuring vocalist , praised for its energetic garage-psych sound and her commanding performance. Retrospective reviews have elevated the track to the status of a gem, emphasizing its raw, driving guitar riffs and overall intensity. Music writer Bob Stanley, in a 2024 Magazine article, called it "one of the loudest and most sexually charged records ever made," crediting guitarist Robbie van Leeuwen's harsh, simple, melodic lines for its enduring appeal. Similarly, a 2021 retrospective in Please Kill Me highlighted the song's "crunchy guitars, Doors-flavored riffs, and burly vocals from Veres," labeling it a psych-pop classic that showcases the band's hard-rocking edge. Critics have noted its influence on later rock styles, with Classic Rock History describing it in 2023 as a vibrant track with psychedelic keyboard elements reminiscent of , underscoring the band's overlooked greatness beyond their bigger hits. While initial international reception was limited outside , the song has garnered enduring praise for encapsulating the raw energy of 1960s .

Legacy

Cover Versions

"Send Me a Postcard," originally released by in 1968, has been adapted and covered by various artists across genres and languages. As of 2025, the song has inspired at least 29 covers, including 27 vocal versions and 2 takes. One of the earliest adaptations is the 1971 version "Kirjoita postikorttiin" by Muska, which features adapted by Pertti Reponen while retaining the song's energetic rock structure. That same year, the Turkish band Mavi Işıklar released "Aşk Çiçeği," a with Turkish by Yeşim Demirci that infuses the original's psychedelic elements with local influences. In 1980, Swedish group included a Swedish-language adaptation titled "Skicka ett vykort, älskling" on their debut album Gyllene Tider, with lyrics written by to suit the band's pop-rock style. The song received a punk-influenced reinterpretation by Loog on their 1995 album Meltdown House, where the track emphasizes raw energy and features guest vocals by . Bob Mould covered "Send Me a Postcard" on his 2019 album Sunshine Rock, delivering a straightforward rock rendition that pays homage to the original's garage-psych roots. Recent covers include one by The DT's in 2020.

Cultural Impact

"Send Me a Postcard," released in 1968 as Shocking Blue's first single featuring lead vocalist , played a crucial role in the band's early career by achieving significant success in , including a Top 10 position in the and No. 4 in , which helped build momentum for their global breakthrough with "" the following year. This track established the band's signature blend of and pop, solidifying their presence in the scene and attracting international attention from labels like . The song's raw energy, characterized by its heavy riffs and burly drum fills, has influenced subsequent garage-psych revivals, appearing in curated lists of essential garage psych singles and recommended for modern psych rock playlists due to its drive and edge. As a hallmark of the psychedelic scene, it embodies the era's themes of and youthful , contributing to Shocking Blue's reputation for bringing the to in a way that rivaled American acts like . In media, the original "Send Me a Postcard" by Shocking Blue featured in the soundtrack of the 2019 Amazon Prime series Hanna, appearing in Season 1, Episode 2, "Friend," to underscore themes of isolation that echo the song's lyrics. It has also been included in official streaming playlists like Apple Music's Shocking Blue Essentials and documentaries exploring Dutch rock history, such as the 2012 Dutch TV series Classic Albums on the band's debut era. Broader legacy-wise, the track reinforces Shocking Blue's place in one-hit wonder narratives centered on "Venus," yet highlights their deeper catalog and lasting cult appeal in psychedelic rock.

References

  1. [1]
    Send Me a Postcard written by Robbie van Leeuwen
    The song Send Me a Postcard was written by Robbie van Leeuwen and was first released by Shocking Blue in 1968. It was covered by The DT's, Bob Mould, ...
  2. [2]
    Shocking Blue
    ### Summary of Shocking Blue
  3. [3]
    Shocking Blue - Send Me A Postcard - dutchcharts.nl
    Rating 4.8/6 (37) Shocking Blue - Send Me A Postcard ; Toon details, Alles beluisteren ; 1. Send Me A Postcard ; 2. Long And Lonesome Road.
  4. [4]
    Shocking Blue - Send Me A Postcard
    ### Key Facts About "Send Me a Postcard" by Shocking Blue
  5. [5]
  6. [6]
    Search For Vinyl Gold: Dutch group Shocking Blue captured ...
    Oct 10, 2022 · Shocking Blue (L-R): Mariska Veres, Robbie Von Leeuwen, Klaasje Van ... Send Me A Postcard. Latest Podcast. CH# · Podcast · Kimm Gardener of ...
  7. [7]
    Shocking Blue - JazzRockSoul.com
    Mar 11, 2021 · Shocking Blue was formed in 1967 by Hague guitarist/singer Robbie van Leeuwen (b. October 29, 1944) after a two-album stint with Nederbeat stars ...
  8. [8]
    More Shocking Blue To Shock You—Much More - Forbes
    Mar 23, 2024 · In a documentary a few years ago, van Leeuwen waxed nostalgic about Shocking Blue - and about Veres, who never married and died of gallbladder ...
  9. [9]
    100 BEST SONGS OF THE 1960S - NME
    100 Send Me A Postcard. Dutch psych rockers Shocking Blue would score a US Billboard Hot 100 No.1 with 1970's 'Venus' (covered so memorably by Bananarama 16 ...
  10. [10]
    MARISKA VERES: BEYOND 'VENUS' AND SHOCKING BLUE
    Jan 21, 2021 · Now led by guitarist Martin van Wijk, Shocking Blue soldiered on, morphing into a not-so-funky funk group. Mariska soon threw in the towel, ...
  11. [11]
  12. [12]
    Send Me A Postcard Bass Tabs by Shocking Blue
    Rating 4.7 (3) Nov 22, 2016 · "Send Me A Postcard" by Shocking Blue [Song Structure]: Intro - 4x Verse - 2x Chorus - 1x Verse - 2x Solo (same as Verse) - 2x Verse - 2x Chorus - 1x Verse
  13. [13]
    BPM and key for Send Me A Postcard by Shocking Blue - SongBPM
    Send Me A Postcard is a upbeat song by Shocking Blue with a tempo of 154 BPM. It can also be used half-time at 77 BPM or double-time at 308 BPM.
  14. [14]
    Send Me A Postcard Chords by Shocking Blue - ChordU
    Send Me A Postcard Chords by Shocking Blue. Tempo: 78.425 bpm. Chords used: E. F#m. B. F#. C#m. Tuning:Standard Tuning (EADGBE)Capo:+0fret. Show Tuner. Send me ...
  15. [15]
    Send Me a Postcard - Shocking Blue - Lyrics.com
    With lyrics in Swedish by Per Gessle, the song was recorded in 1980 by ... me in town Send me a postcard,darling Send me a postcard now. Shocking Blue.
  16. [16]
    Shocking Blue – Send Me a Postcard Lyrics - Genius
    Send Me a Postcard Lyrics. [Verse 1] Before loneliness will break my heart. Send me a postcard, darling. How can I make you understand? I wanna be your woman
  17. [17]
    Shocking Blue - Send Me A Postcard
    ### Production Credits Summary for Shocking Blue - "Send Me A Postcard" (1968 Vinyl Single)
  18. [18]
    Send Me a Postcard by Shocking Blue - SecondHandSongs
    Shocking Blue originally released Send Me a Postcard written by Robbie van Leeuwen and Shocking Blue released it on the single Send Me a Postcard in 1968.
  19. [19]
  20. [20]
  21. [21]
    Shocking Blue - SpecialRelease | RECORD STORE DAY
    Shocking Blue. Send Me A Postcard / Harley Davidson. DETAILS. Event: RECORD STORE DAY 2014. Release Date: 4/19/2014. Format: 7" Vinyl Label: Music on VinylMissing: reissue | Show results with:reissue
  22. [22]
    Shocking Blue - Send Me A Postcard
    ### Summary of "Send Me a Postcard" by Shocking Blue on Dutch Charts
  23. [23]
    Song artist 470 - Shocking Blue - tsort.info
    ... sales estimated, 1969), Japan 15 of all time (international songs) ... Send Me A Postcard, 1968, France 4 - Aug 1970 (3 weeks), Norway 4 - Oct 1970 ...
  24. [24]
    Shocking Blue - SA Singles Charts
    ... Send Me A Postcard'. It would get to 10 in The Netherlands and 4 in Norway. After this they had a change in lead vocals with Fred de Wilde leaving the band ...
  25. [25]
    The Shocking Blue - BadCatRecords
    The new line up debuted with the 1968 single "Send Me a Postcard Darling" b/w "Harley Davidson" (Pink Elephant catalog number PE-20004). A substantial Dutch ...Missing: personnel | Show results with:personnel
  26. [26]
    Bob Stanley - Record Collector Magazine
    Mar 21, 2024 · ... Send Me A Postcard, one of the loudest and most sexually charged records ever made. And so, essentially, everyone loves Shocking Blue. They ...Missing: 1960s press
  27. [27]
    Top 10 Shocking Blue Songs - ClassicRockHistory.com
    # 9 – Send Me A Postcard. Just a few seconds into this song and you will realize how great this band was. Not sure why this group never made it that big in ...
  28. [28]
    Fabulous Flip Sides In Memoriam – Producer Jerry Ross and ...
    Oct 23, 2017 · ... Shocking Blue. It contained a European hit that preceded “Venus” called “Send Me a Postcard.” It also featured their next two U.S. Top 100 ...
  29. [29]
    Kirjoita postikorttiin written by Pertti Reponen - SecondHandSongs
    The song Kirjoita postikorttiin was written by Pertti Reponen and Robbie van Leeuwen and was first released by Muska in 1971 ... Send Me a Postcard written by ...
  30. [30]
    Mavi Işıklar - Ask çiçegi (1971) - COVER.INFO
    Send Me A Postcard. (1968). Shocking Blue. Ask çiçegi. (1971). Mavi Işıklar. Written by: Yeşim Demirci. Language: Turkish. Format: 7''-Vinyl.
  31. [31]
    Gyllene Tider cover of Shocking Blue's 'Send Me a Postcard'
    "Skicka Ett Vykort Älskling" by Gyllene Tider is a cover of Shocking Blue's "Send Me a Postcard". Listen to both songs on WhoSampled.
  32. [32]
  33. [33]
    Sunshine Rock - Bob Mould - Bandcamp
    Sunshine Rock by Bob Mould, released 08 February 2019 1. Sunshine Rock 2 ... *“Send Me A Postcard” written by Robbie van Leeuwen. Published by EMI ...
  34. [34]
    Hanna Soundtrack - Tunefind
    Feb 3, 2019 · Eric Leaves Hanna · Karen O. Play Preview ... Questions (1). ricardocoutotc2010. 2,418 days ago. Send Me A Postcard by Shocking Blue not Karen O.
  35. [35]
    Best Garage Psych singles of all time - Rate Your Music
    Shocking Blue - Send Me a Postcard / Harley Davidson, Cover art. Send Me a Postcard / Harley Davidson. December 1968 Single. Shocking Blue. December 1968 Single.
  36. [36]
    How Shocking Blue established the hippie age in Europe
    May 9, 2024 · Their greatest effort, the 1968 single 'Send Me A Postcard', is undoubtedly one of the greatest counterculture anthems of all time, but it also ...Missing: impact | Show results with:impact
  37. [37]
    Hanna - Season 1 Soundtrack & List of Songs | WhatSong
    Tempt My Trouble · Bishop Briggs ; Come · Jain ; Blue Lights · Jorja Smith ; Boys Don't Cry · The Cure ; Send Me A Postcard · Shocking Blue.
  38. [38]
    Shocking Blue Essentials - Playlist - Apple Music
    Listen to the Shocking Blue Essentials playlist on Apple Music ... Her blustery delivery on early hits like “Send Me a Postcard” rivalled that of any rock singer ...
  39. [39]
    Classic Albums Shocking Blue part 1(of 3) documentary At Home 1969
    May 5, 2012 · in dutch, unfortunately, Classic Album,broadcasted on the 21 of april 2012 Part 1: Robbie was a control freak and knew exactly how he wanted ...
  40. [40]
    Shocking Blue Was More Than 'Venus.' Check Them Out—You May ...
    Feb 15, 2024 · Shocking Blue was way more than “Venus.” Gems virtually unknown in America like, “Send Me A Postcard” (my personal favorite), “Never Marry A Railroad Man,” " ...
  41. [41]
    Cover versions of Send Me a Postcard by Bob Mould ...
    Send Me a Postcard by Bob Mould was written by Robbie van Leeuwen and was first released by Shocking Blue in 1968. Bob Mould released it on the album ...