Sodimac
Sodimac is a prominent home improvement retailer in Latin America, specializing in products and services for construction, renovation, decoration, and maintenance of homes and professional projects.[1] Founded in 1952 as a cooperative in Chile to address post-World War II material shortages, it has grown into a major chain with 262 stores (as of 2023) across seven countries: Argentina, Brazil, Chile, Colombia, Mexico, Peru, and Uruguay.[1] Wholly owned by the Chilean retail conglomerate Falabella since a 2003 merger, Sodimac reported annual revenues exceeding US$5.6 billion in 2023, emphasizing innovation, sustainability, and customer-centric solutions like e-commerce platforms and professional training programs.[1] The company's product portfolio includes over 12,000 sustainable items, ranging from construction materials and tools to furniture, appliances, and gardening supplies, catering to both individual homeowners and professional tradespeople.[1] Sodimac's expansion began in 1994 with its entry into Colombia, followed by operations in other regional markets, and it now maintains a strong digital presence with integrated online shopping available nationwide in its operating countries.[1] In Mexico, for instance, it has partnered with local retailer Organización Soriana, opening two additional stores in 2024 to reach a total of 15 locations (as of 2024), with plans to open four more in 2025 to reach 19.[2][3] Sodimac's commitment to sustainability is evident in initiatives such as achieving carbon neutrality by 2030 and obtaining Forest Stewardship Council (FSC) certification for its Timbermac wood products line, alongside providing over 1.4 million hours of employee training in 2023 to support skill development in the sector.[1] As part of Falabella's broader retail ecosystem, it continues to innovate in response to market challenges, including digital transformation and supply chain enhancements; in 2025, Falabella announced a US$650 million investment plan, including five new Sodimac stores, positioning itself as a key player in the region's evolving home improvement industry.[1][4]Company overview
Founding and headquarters
Sodimac was founded in 1952 in Chile as Sociedad Distribuidora de Materiales de Construcción (Sodimac), a cooperative created to address the severe shortages of construction materials resulting from World War II's impact on global supply chains. The initiative emerged amid postwar economic challenges in Chile, where local construction firms and cooperatives faced difficulties sourcing essential imports and building supplies.[5] Initially, Sodimac operated as a national distributor, focusing on supplying construction companies with materials such as steel, cement, and hardware through a network of branches across the country.[6] This cooperative structure allowed members to pool resources for bulk imports, stabilizing availability during a period of economic instability.[7] By the early 1980s, financial pressures from a national recession led to the cooperative's restructuring; in 1982, Empresas Dersa, led by José Luis del Río Rondanelli, acquired its operational assets and reorganized it as a private limited company, Sociedad Sodimac Limitada.[1] This shift marked the transition from a member-owned entity to a commercial enterprise, enabling expanded operations while retaining its core focus on construction supplies. Sodimac's headquarters are situated in the Las Condes district of Santiago, Chile, at Avda. Presidente Riesco 5685, a modern business hub that supports executive and administrative functions.[9] The company also maintains a key central distribution center in the Lo Espejo commune of Santiago, which handles logistics and inventory for nationwide distribution.[10]Ownership and leadership
Sodimac is wholly owned by Falabella S.A., a leading Latin American retail conglomerate, following its integration into the company's portfolio through a 2003 merger.[11] This ownership structure positions Sodimac as a key subsidiary, with full control exercised by Falabella since the transaction, enabling seamless alignment with group-wide strategies.[12] Within the Falabella group, Sodimac operates as the dedicated home improvement division, leveraging shared corporate resources including advanced technology platforms, logistics networks, and operational expertise to enhance efficiency across its markets.[13] This integration supports coordinated retail initiatives, such as digital transformation and supply chain optimization, while maintaining Sodimac's focus on construction and home enhancement products.[14] Alejandro Arze Safian has served as Sodimac's corporate general manager and CEO of the home improvement division since March 2020, overseeing operations across Latin America with a background in retail management within the Falabella ecosystem.[1] Under his leadership, the company has emphasized regional specialization and e-commerce growth, as highlighted in Falabella's 2025 earnings discussions.[13] Sodimac's governance is supported by a board of directors chaired by Juan Pablo del Río Goudie, comprising members such as Jaime García Rioseco, Elizabeth Lehmann Cosoi, and Agustín Alberto Solari Álvarez, who provide strategic oversight aligned with Falabella's objectives.[1] The corporate executive committee, led by Arze, includes key roles like Francisco Torres Larraín as commercial and marketing manager and Fabio De Petris Duarte as finance and development manager, ensuring coordinated execution of business priorities.[1] For international operations, Sodimac employs regional general managers to address market-specific needs, including Eduardo de Vries as director general for Mexico and Alfonso Barberena as director president for Brazil.[1] In Chile, Sebastián Simonetti was appointed general manager effective January 1, 2026, succeeding Eduardo Mizón after his nearly 20-year tenure as general manager and 33 years with the company.[15]Products and services
Product categories
Sodimac specializes in a broad assortment of home improvement products, primarily focused on construction, renovation, and decoration needs. Its core categories include building materials such as cement, lumber, roofing, and paints; hardware tools and machinery for both manual and power applications; plumbing and electrical supplies like pipes, fittings, cables, and fixtures; home appliances encompassing kitchen essentials (e.g., refrigerators, cookers, and washing machines), white goods, and climatization equipment (e.g., air conditioners and ventilators); furniture for living rooms, bedrooms, and kitchens; and gardening products including outdoor tools, plants, and terrace accessories.[16][17][18] The product range targets diverse segments, including do-it-yourself (DIY) consumers and homeowners seeking materials for personal projects, as well as professional contractors, tradesmen, and small construction firms requiring bulk supplies and specialized tools.[1][10] Sodimac offers exclusive private-label brands tailored to these needs, such as Bauker for tools, Kolor for paints, Ubermann for hardware, Homy and Just Home for decoration and furniture, and AutoStyle for automotive-related items, alongside specialist lines like Holztek for wood products and Sensi Dacqua for plumbing. The company also maintains partnerships with manufacturers for bulk supplies and has collaborated with IKEA through its parent Falabella group to complement its furniture and home offerings in select markets.[19][20][21] Over time, Sodimac has evolved its assortment to emphasize sustainability, introducing eco-friendly options like low-VOC paints, energy-efficient appliances, recycled-material building products, and water-saving fixtures. As of 2023, over 12,000 products carried sustainability attributes, such as recyclability, biodegradability, or energy efficiency, with a goal to reach 30% of the total catalog by 2026; this includes certified eco-products and initiatives like carbon-neutral deliveries in Chile.[1][10]Store formats and digital offerings
Sodimac operates a variety of physical store formats tailored to different customer segments in the home improvement sector, primarily in Latin America. The flagship Homecenter format consists of large, full-service stores designed for both do-it-yourself (DIY) enthusiasts and professional contractors, offering comprehensive selections of tools, building materials, and home decor under one roof.[10] The Constructor format targets professional builders and contractors with specialized bulk sales, focusing on construction materials and equipment to support larger projects.[10] In urban areas, the Express format provides smaller convenience stores for quick-access items, catering to city dwellers with essential home improvement products in a compact layout, initially piloted in Brazil and expanded to other markets.[22] In Chile, the Imperial format specializes in self-service building supplies, particularly wood and boards, serving furniture makers, architects, and designers through efficient distribution.[23] As of 2023, these formats have been unified under the overarching Sodimac brand for consistency in branding and customer experience.[24] Complementing its physical presence, Sodimac has developed robust digital offerings to enhance accessibility and convenience. The company's e-commerce platforms, including sodimac.com and country-specific sites such as sodimac.cl and sodimac.com.mx, enable online browsing and purchasing of a wide range of products with options for click-and-collect at selected stores and home delivery services across serviced regions.[25][26] A dedicated mobile app, available on iOS and Android, integrates these features, allowing users to scan products in-store, check availability, and manage orders seamlessly.[27] Omnichannel integration efforts, which began with significant investments in 2018, have since connected physical and digital channels, enabling features like in-store pickup for online orders and synchronized inventory visibility.[10] In addition to retail formats, Sodimac provides value-added in-store services to support customer projects. Installation services cover products like air conditioners, curtains, and furniture assembly, performed by certified technicians at customers' homes.[28] Design consultations and advisory services, available both in-store and online, offer expert guidance on home renovation projects, including material selection and layout planning.[29] Tool rental programs equip customers with over 400 items of machinery and equipment for temporary use, ensuring access to specialized tools without full purchase.[30][31] Following the COVID-19 pandemic in 2020, Sodimac accelerated adaptations to prioritize safety and innovation in its retail models. Enhancements included widespread adoption of contactless payments through QR codes and the Falabella group's FPAY e-wallet, reducing physical interactions at checkouts.[32] For product visualization, the company integrated augmented reality (AR) tools into its e-commerce platform, allowing customers to view over 2,000 items—such as bathroom fixtures and kitchen appliances—in 3D or overlaid in their own spaces via smartphones, which has helped lower return rates and boost conversions.[33]History
Establishment in Chile
Sodimac was established in 1952 in Santiago, Chile, as a cooperative aimed at supplying construction materials to builders amid the shortages triggered by World War II's lingering effects on the local economy.[5] Initially focused on wholesale distribution to construction companies, the cooperative helped stabilize supply chains in a fragmented market dominated by small vendors.[6] Over the next three decades, it grew steadily as a key distributor, navigating economic challenges including inflation and recessions, but remained primarily B2B-oriented until structural changes in the 1980s.[7] In 1982, Empresas Dersa, led by José Luis del Río Rondanelli, acquired the operational assets of the struggling cooperative, transforming it into Sociedad Anónima Sodimac (Sodimac S.A.), a joint-stock company that marked its shift toward modern retail operations.[5] This acquisition provided financial stability and enabled a pivot to consumer markets, with the introduction of the self-service Homecenter format in 1988, which offered one-stop shopping for home improvement products like tools, paints, and building supplies directly to end consumers.[5] The format emphasized accessibility and variety, responding to rising demand from individual homeowners and small renovators in urban areas.[34] The 1990s saw significant expansion within Chile, capitalizing on the country's economic recovery and housing construction surge.[6] In 1992, it launched the Sodimac Constructor format tailored for professional contractors, complementing the Homecenter model and broadening its customer base.[5] By the early 2000s, this dual-format strategy had positioned Sodimac as the market leader in Chile's home improvement sector, with approximately 51 stores nationwide, fueled by the ongoing construction boom that saw residential building permits rise sharply amid urbanization and middle-class expansion.[35] This domestic dominance culminated in its 2003 merger with Falabella, integrating it into a larger retail conglomerate.[5]International expansion and mergers
Sodimac's international expansion commenced in 1994 with a strategic partnership with Grupo Corona, enabling the company to enter the Colombian market and establish its first Homecenter store there.[10] This move marked the beginning of Sodimac's growth beyond its Chilean origins, leveraging local expertise to adapt its home improvement retail model to new consumer demands in the region.[10] In 2003, Sodimac merged with Falabella, a major Chilean retailer, which provided the financial and operational resources to accelerate its regional footprint.[10] The merger facilitated subsequent market entries, including the opening of its first stores in Peru in 2004, followed by Argentina in 2008, where it launched its initial Homecenter.[10][9] Expansion continued into Brazil and Uruguay in the mid-2010s, with Sodimac acquiring a 50.1% stake in the Brazilian home improvement chain Dicico in 2013 to gain a foothold in that market.[36] This acquisition required adaptations to local regulations and market dynamics, including integrating Dicico's operations into Sodimac's broader supply and branding strategies.[36] Uruguay followed with the opening of its first stores in 2015. In 2018, Sodimac entered Mexico through a joint venture with supermarket chain Soriana, announced in 2016 and culminating in the launch of its initial stores.[37][38] More recently, in May 2025, Sodimac formed an exclusive partnership with Orgill, a U.S.-based distributor, to enhance sourcing of hardlines products for its Latin American operations.[39] This collaboration aims to streamline supply chains and support ongoing regional growth.[39]Operations
Geographic presence and store network
Sodimac maintains a significant retail footprint in seven Latin American countries, with operations tailored to local market dynamics and consumer needs. As of 2023, the company operated over 260 stores, encompassing both its core Sodimac brand and the Imperial chain in Chile, across a total sales floor area of approximately 1.97 million square meters.[9] This network supports a workforce of approximately 34,000 employees dedicated to retail and customer service activities.[9] Additionally, Sodimac maintains commercial offices in China to facilitate product sourcing and supply.[9] The distribution of stores varies by country, reflecting strategic expansions that have built the current network. In Chile, as of June 2024, Sodimac operates 86 locations, including 73 under the Sodimac brand and 13 Imperial stores, concentrated from Arica in the north to Chiloé in the south.[9][40] Peru hosts 56 stores, Colombia 41, Brazil 54, Mexico 13, Argentina 7, and Uruguay 4 (all as of 2023).[9] As of late 2024, Mexico had 15 stores; plans announced in December 2024 include opening 5 additional stores in 2025 as part of Falabella's expansion strategy.[2][4] In September 2025, Soriana reported 15 stores with 5 more slated to open soon.[41]| Country | Number of Stores (2023) | Sales Floor Area (m²) |
|---|---|---|
| Chile | 86 (73 Sodimac + 13 Imperial, as of 2024) | 707,049 (Sodimac) + ~64,000 (Imperial est.) |
| Peru | 56 | 391,650 |
| Colombia | 41 | 388,753 |
| Brazil | 54 | 193,669 |
| Mexico | 13 (2023); 15 (2024) | 115,122 |
| Argentina | 7 | 72,207 |
| Uruguay | 4 | 33,619 |
| Total | Over 260 | ~1.97 million |