Collective Invention
Collective invention refers to a mode of technological innovation in which competing firms, engineers, or communities openly share knowledge about new designs, processes, and improvements, fostering rapid and cumulative progress without depending on patents or proprietary secrecy.[1] This process contrasts with traditional proprietary invention by treating technical advancements as public goods, often emerging as by-products of routine business operations rather than dedicated research and development efforts.[2] Historically, collective invention has been prominent during periods of industrial transformation, such as the 19th-century British iron industry in the Cleveland district, where firms exchanged details on blast furnace designs between 1850 and 1875, enabling furnace heights to increase from 50 feet to over 100 feet and blast temperatures to rise from 600°F to 1,400°F, which dramatically reduced fuel consumption and boosted output from 275,000 tons in 1854 to 2 million tons by 1873.[1] Another key episode occurred in the development of the Cornish pumping engine after 1800, where engineers published performance data in periodicals like Lean’s Engine Reporter, improving engine duty—a measure of efficiency—from 28 million foot-pounds per bushel of coal to over 50 million, despite the absence of patent protection for many incremental changes.[2] In the United States, the Bessemer steel process from 1866 to 1885 exemplified this through shared journals like the Transactions of the American Institute of Mining Engineers and patent pools, which facilitated mass production advancements amid high uncertainty.[3] The dynamics of collective invention rely on social networks, professional incentives, and institutional mechanisms such as technical journals, clubs, and high labor mobility, which enable the free circulation of information among participants motivated by prestige, efficiency gains, or resource rents rather than exclusive profits.[1] It tends to accelerate when capital investment is high, as experimentation in new plants generates shareable knowledge, and it often biases technical change toward local economic conditions, such as labor-augmenting improvements in high-wage environments like the U.S. blast furnace sector from 1870 to 1913.[1] Modern parallels appear in the early personal computer era (1975–1985), where hobbyist groups like the Homebrew Computer Club openly discussed designs, contributing to the founding of companies like Apple through collaborative problem-solving. This model has seen a resurgence in the digital age through open source software projects, where developers worldwide collaborate on codebases like Linux, treating software as a public good to accelerate innovation.[3] This model challenges the centrality of patents in driving innovation, demonstrating that alternative institutions can sustain technological progress, particularly in emerging or uncertain fields, though it declined in the 20th century with the rise of corporate research laboratories and stronger intellectual property enforcement.[2]Production
Development
Kwon Oh-kwang, making his feature film debut with Collective Invention, had previously established himself through short films such as Encounter On The Sea..., Green Slime, and Suffocation, as well as scripting the award-winning short SAFE (2013), which won the Palme d'Or at Cannes.[4] His academic background included a film major at Chung-Ang University in 2002 and graduate studies in directing at the Korean National University of Arts.[4] This foundation in narrative filmmaking, combined with a keen interest in surreal transformations and societal critique, drew Kwon to body horror elements infused with social satire, as seen in the film's exploration of mutation as a metaphor for marginalization in modern Korea.[4] The script originated from Kwon's discovery of René Magritte's surreal painting Collective Invention during a thriller script competition organized by CJ E&M and the Korean National University of Arts around 2013.[4] Inspired by the painting's depiction of a piscine humanoid, Kwon immediately sketched a synopsis centering on a failed pharmaceutical experiment that transforms a participant into a half-man, half-fish mutant, reflecting real-life inspirations from friends involved in clinical trials and broader conspiracies in the industry.[4] Initially conceived as a radical fake documentary using real names and blending genres like comedy, melodrama, and drama, the script evolved under the guidance of advisor Lee Chang-dong, with key plot elements of exploitation and media sensationalism solidified between 2013 and 2014.[4] Casting began in 2014, with Lee Kwang-soo selected for the lead role of the mutant Park Gu shortly after his performance in Confession of Murder that year; Kwon noted that Lee agreed readily, appreciating the unique opportunity to portray such an unconventional character limited by an 8kg prosthetic fish-head mask.[4] The production operated as a low-budget independent effort, constrained by financial limitations that influenced creative decisions, such as omitting the mutation transformation sequence to focus on the aftermath and relying on practical effects advised by special makeup artist Shin Jae-ho.[4] Funding came from collaborators including Woo Sang Film, CJ E&M, and the Korean National University of Arts, enabling the project's realization despite these challenges.[5] Pre-production extended longer than anticipated due to the complexities of visualizing the satirical narrative, with the script finalized by early 2015 amid support from peers like Woo Moon-gi, Hong Seok-jae, and July Jung.[4] Key decisions emphasized portraying the protagonist's powerlessness as a reflection of Korea's youth in their 20s, prioritizing thematic depth over elaborate effects within the modest resources.[4]Filming
Principal photography for Collective Invention began on November 10, 2014, in South Korea. The production took place over several months, wrapping in time for post-production ahead of the film's international premiere. As a low-budget project backed by CJ E&M's Butterfly Project initiative for emerging filmmakers, the shoot emphasized practical approaches to achieve its satirical vision.[6][7] A major filming challenge involved realizing the fish-man mutation through practical effects, given the constraints of the film's modest resources. Lead actor Lee Kwang-soo underwent makeup applications lasting up to six hours daily to wear an 8 kg prosthetic fish-head mask, which limited his breathing, vision, and mobility during scenes, requiring him to rely heavily on vocal performance and physical endurance. Special makeup designer Shin Jae-ho led the creation of the mask, scanning Kwang-soo's face for a custom fit to ensure authenticity while minimizing digital augmentation.[8][9] The sets incorporated urban environments to underscore the dystopian elements of the story, with interiors evoking clinical and abandoned pharmaceutical labs through practical construction and location scouting. Cinematographer Kim Tae-soo played a key role in establishing the black comedy tone, employing drably autumnal lighting and color grading to heighten the film's ironic critique of society. The effects team, under budget limitations, focused on tangible prosthetics over extensive CGI to depict the grotesque transformation convincingly.[10] Post-production commenced shortly after principal photography, with editing by Kim Hye-kyung and Kim Woo-il streamlining the narrative's satirical beats. Sound recording by Gong Tae-won emphasized amplified, visceral audio cues for the mutation sequences, amplifying the film's grotesque humor without relying on heavy digital enhancement. The process concluded by August 2015, allowing final preparations for the September premiere at the Toronto International Film Festival.[5]Release
Premiere
Collective Invention had its world premiere at the 40th Toronto International Film Festival (TIFF) on September 14, 2015, screening in the Vanguard section as part of the festival's programming for innovative international cinema.[11] The event marked the debut of director Kwon Oh-kwang's feature film, with cast members including Lee Kwang-soo, Park Bo-young, and Lee Chun-hee in attendance for post-screening Q&A sessions that delved into the film's satirical commentary on media sensationalism and corporate exploitation.[12] Festival screenings generated early buzz, with attendees and critics highlighting the film's provocative exploration of ethical dilemmas in biotechnology and public perception; for instance, reviewers described it as an "oddball fable" that skewers societal hypocrisies through its absurd premise.[10] Initial media interviews with the director and cast further emphasized these satirical elements, positioning the film as a sharp critique of contemporary Korean society.[13] The film received its domestic premiere through a theatrical release in South Korea on October 22, 2015.[14] Following TIFF, it continued on the festival circuit with a screening at the 20th Busan International Film Festival from October 1 to 10, 2015, in the Open Cinema section, providing additional international exposure.[15] In 2016, it appeared at select European festivals, including the CinemAsia Film Festival in Amsterdam, where it contributed to the growing discourse on Asian cinema's boundary-pushing narratives.[16]Distribution and home media
Theatrical distribution of Collective Invention in South Korea was managed by CJ Entertainment, with the film opening on October 22, 2015, across 399 screens.[6] International sales were handled by Finecut, resulting in limited releases primarily in Asia, including a theatrical rollout in Japan in 2016.[17][18] In North America, screenings transitioned from festival appearances, such as at the 2015 Toronto International Film Festival, to select commercial showings in 2016.[10] The film achieved a cumulative worldwide gross of $634,108, with the majority from its domestic run.[19] For home media, a two-disc DVD edition was released in South Korea on May 26, 2016, featuring extras like commentaries, deleted scenes, and trailers.[20] Blu-ray and DVD versions followed internationally, such as in Hong Kong on July 14, 2016.[21] Streaming availability began on platforms like Netflix in Asia around 2017; as of 2025, it remains accessible on Netflix in South Korea and Japan, alongside services like U-NEXT.[22][23] Marketing efforts centered on trailers that showcased the film's black comedy and body horror elements, positioning it as a satirical hybrid to appeal to genre enthusiasts.[24]Plot
Park Goo, an unemployed young man desperate for money, volunteers for a clinical trial at a major pharmaceutical company's research facility. The trial is for a groundbreaking drug intended to produce a protein-rich superfood using fish DNA to eradicate global hunger. However, Goo experiences catastrophic side effects, mutating into a half-human, half-fish creature with a massive fish head atop his human body.[25] Fleeing the lab in panic, Goo turns to Ju-jin, a woman he believes is his girlfriend, for help. She rejects him out of fear and posts photos of the "fish-man" online, which quickly go viral and draw public fascination. An ambitious freelance journalist, Bae Seong-lae, discovers Goo and persuades him to share his story in a documentary exposing the company's negligence. The film turns Goo into a celebrity and a symbol of corporate malfeasance, sparking widespread sympathy and protests.[6] As Goo's fame surges, the pharmaceutical company mounts a ruthless campaign to silence him and protect its reputation, while opportunists—including Goo's own family and a sleazy lawyer—seek to exploit his notoriety for personal gain. Despite initial support, shifting public opinion and escalating scandals lead to Goo's dramatic downfall.[26]Cast and characters
| Actor | Character |
|---|---|
| Lee Kwang-soo | Park Gu |
| Lee Chun-hee | Sang-won |
| Park Bo-young | Ju-jin |
| Jang Gwang | Gu's father |
| Lee Byung-joon | Dr. Byun |
| Kim Hee-won | Lawyer Kim |
Themes and style
Collective Invention is a satirical comedy-drama that critiques various aspects of modern South Korean society.[28] Key themes include media sensationalism, where the protagonist's mutation into a fish-man turns him into a celebrity exploited for profit; corporate greed and unethical pharmaceutical practices, as the drug company pushes further trials despite risks; and social conformity and youth alienation, highlighting pressures on young people in a competitive, self-interested society.[29] The film also addresses issues like healthcare access and economic inequality, using the fish-man's plight as an allegory for the marginalized.[28] Stylistically, the film blends quirky humor with dark, Kafkaesque elements, employing a mix of live-action and CGI for the protagonist's fish-head mask, which effectively conveys his dehumanization.[10] The tone shifts from light-hearted comedy to grim social commentary, culminating in a fairy-tale-like ending that balances despair and hope.[29] Director Kwon Oh-seung uses deliberate pacing and exaggerated character archetypes to underscore the satire, drawing comparisons to the works of Bong Joon-ho.[28]Reception
Critical response
Collective Invention received mixed reviews from critics, who praised its satirical elements and lead performance while critiquing its uneven tone and execution. On Rotten Tomatoes, the film holds an 85% approval rating based on a limited sample of three critic reviews, highlighting its originality despite imperfections.[30] In contrast, IMDb users rated it 6.1 out of 10 from over 660 votes, reflecting a more divided audience response.[14] Critics acclaimed Lee Kwang-soo's portrayal of the mutated protagonist Park Goo, noting his ability to ground the film's surreal elements with emotional depth and comedic timing.[31] His performance was described as convincing and moving, effectively conveying the character's isolation and pain through subtle vocal inflections despite physical limitations imposed by the prosthetics.[32] The film's satirical bite targeting Korean society's issues—such as media sensationalism, corporate greed, youth unemployment, and political corruption—was frequently highlighted as a strength, with reviewers appreciating its fable-like allegory and bold social commentary.[33] For instance, at the 2015 Toronto International Film Festival, critics noted its skewering of government and media exploitation, drawing parallels to contemporary Korean politics.[10] Some compared its monstrous transformation narrative to Bong Joon-ho's The Host (2006), though on a smaller scale.[13] However, criticisms centered on pacing issues, particularly in the third act, where the narrative felt underdeveloped and resolved on a confusing, wishy-washy note of false hope.[33][13] Reviewers pointed to an uneven tone that blended horror, comedy, and satire in a way that often felt forced or scattershot, leading to a cold and reserved overall mood that alienated viewers.[33] The satire was seen as overly broad and derivative at times, failing to fully cohere or deliver sharp answers to the societal questions it raised.[13][34] Key reviews from the film's premiere at TIFF emphasized its ambitious but overloaded approach, with one critic observing that it "provides too much" in attempting to critique multiple institutions simultaneously.[10] In a 2019 retrospective, the film was lauded for its sheer absurdism and weirdness, which lent it appeal despite tonal imbalances, though the climax was deemed slightly overlong.[34] Korean outlets echoed this mixed sentiment, with one review calling it a "mildly intriguing" but predictable satire on self-serving societal tendencies.[29] Audience reception showed a divide from critics, with fans granting it stronger appreciation for its cult-like strangeness and off-the-wall premise, often rating it higher for its bold visuals and humorous absurdity in user forums and retrospectives.[32][34] While professional reviews focused on execution flaws, viewers valued its emotional resonance and satirical edge, contributing to its enduring niche following.[33]Box office performance
Collective Invention debuted at fifth place on the South Korean box office chart during its opening weekend from October 23 to 25, 2015, drawing 61,725 admissions and generating approximately US$508,000 in revenue.[35][36] The film's domestic theatrical run concluded after four weeks with a total gross of US$634,108 from 100,543 admissions.[19][37] International performance was negligible, stemming primarily from limited festival screenings with no significant additional earnings reported.[19] Its modest results were hampered by fierce competition from major releases like The Martian and The Intern, alongside the black comedy's specialized appeal that hindered broader audience reach.[38] By the 2020s, the film garnered a cult following, amplified by its availability on major streaming services such as Netflix and TVING, enhancing secondary market engagement.Awards and nominations
| Award | Category | Nominee | Result |
|---|---|---|---|
| 3rd Wildflower Film Awards | Best New Director (Narrative Films) | Kwon Oh-kwang | Nominated[39] |