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Mango Languages

Mango Languages is an American online language-learning platform that offers interactive courses designed to build practical conversational skills in over 70 languages and dialects through audio lessons from native speakers and cultural insights. Founded in 2007 in , by entrepreneur Jason Teshuba along with his brother Mike Teshuba and associates Ryan Whalen and Mike Goulas, the company developed its proprietary Intuitive Language Construction™ methodology to teach six core skills: vocabulary, grammar, pronunciation, culture, comprehension, and retention. Headquartered in Farmington Hills, the platform is accessible via web, mobile apps for and , and integrations with institutional systems, earning high user ratings of 4.8 stars on major app stores for its real-world focus and progress-tracking features. Mango Languages primarily serves individual learners, libraries, K-12 and institutions, businesses, and organizations through subscription-based access, including specialized English courses for non-native speakers from over 20 source languages and programs. Its award-winning courses have been adopted by thousands of public libraries and educational entities worldwide, promoting global connectivity by breaking fluency barriers with self-paced, experiences.

Company Overview

Founding and Leadership

Mango Languages was founded in 2007 by Jason Teshuba, Mike Teshuba, Ryan Whalen, and Mike Goulas. At inception, Jason Teshuba served as CEO, Mike Teshuba as COO, Ryan Whalen in , and Mike Goulas in a supporting founding role. Jason Teshuba, the company's visionary leader, graduated with a in from . An entrepreneur from his college days—where he launched his first venture selling furniture to fellow students—he later co-founded a firm in 2002 with his brother Teshuba. The firm expanded into distributing products by 2004, providing early exposure to the sector, before being sold in 2007 to enable the launch of Mango Languages. The founding team was motivated by personal frustrations with traditional language learning tools that failed to deliver conversational fluency. Jason Teshuba, who grew up bilingual in English and Hebrew and later attempted to learn languages like and , encountered ineffective software during college that left him unable to communicate practically despite completing the program. This gap inspired the creation of an intuitive, context-based approach to address shortcomings in rote memorization methods. The leadership structure has remained stable since founding, with Jason Teshuba continuing as CEO, Mike Teshuba as COO, Ryan Whalen as Business Development Strategist, and Mike Goulas as Director of .

Headquarters and Operations

Mango Languages has maintained its headquarters in , since its founding in 2007, with the principal office located at 30445 Northwestern Highway, Suite 300. This location serves as the central hub for strategic decision-making and core administrative functions, reflecting the company's origins in the Detroit metropolitan area. As of 2025, the company employs between 51 and 200 individuals, with a focus on specialized teams dedicated to , for platform development, and customer support services. These roles support the ongoing production and maintenance of language learning resources, ensuring alignment with educational standards and user needs. The operational structure prioritizes collaboration among in-house Ph.D.-level linguists and native speakers, who create courses featuring authentic audio recordings and real-world dialogues vetted for cultural and linguistic accuracy. Post-2020, Mango Languages transitioned to a fully environment, promoting employee flexibility while leveraging digital tools for team coordination and hosting an annual in-person event for .

History

Establishment and Early Years

Mango Languages was founded in 2007 in , by Jason Teshuba, Mike Teshuba, Ryan Whalen, and Mike Goulas, launching as an online language-learning platform initially available for free to individuals with support from third-party advertising. The company targeted both individual users and institutions from the outset, with an early emphasis on developing core courses in popular languages such as , , , and to address common learner demands. The venture was bootstrapped through personal investments by the founders, without external , allowing them to maintain full control while navigating initial operations on a limited budget. Early challenges included building educational content from scratch using in-house linguists and native speakers, compounded by resource constraints that led to the company running out of funds within its first year due to the unsustainable advertising model, which also hindered . In response, Mango Languages pivoted in 2008 to a subscription-based model, focusing on partnerships with libraries, schools, and municipalities, starting with local institutions in to secure steady revenue and expand access. This shift enabled the release of its first major web-based lessons, which prioritized practical conversation skills through interactive modules rather than traditional grammar exercises, laying the foundation for broader adoption. By around 2013, these efforts had stabilized the company, with early library integrations demonstrating the platform's value in community education settings.

Expansion and Key Milestones

In 2013, Mango Languages achieved a significant revenue milestone of $7.9 million, which supported its expansion by releasing 14 new languages and bringing the total offerings to over 60 foreign languages and 17 courses. This growth also earned the company recognition as one of Oakland County's Emerging Sectors companies, highlighting its increasing adoption in educational and institutional settings. By June 2019, Mango Languages underwent a major relaunch, introducing a new brand identity along with personalized, features that adjust to individual user progress and conversation-based lessons. The update included substantial enhancements to its mobile app for and , improving accessibility and offline functionality to better support on-the-go learning. Throughout the 2020s, Mango Languages expanded its course catalog to over 70 languages and dialects by 2025, while forging deeper partnerships with educational institutions through standards-aligned curricula and classroom tools. The company navigated challenges such as discontinuations by select libraries in 2024, including the Arkansas State Library ending access in August and the Eastern California Research Library replacing it with a competitor by year's end, by emphasizing its adaptive platform to retain users and attract new institutional subscribers. Mango Languages received notable recognition for its platform, maintaining a 4.8 out of 5 rating on both the and as of 2025 based on tens of thousands of user reviews. It also showcased its offerings at the Association's 2024 Annual Conference, demonstrating innovations for library patrons. In recent years, Mango Languages integrated AI-assisted tools starting in 2024 to enhance personalized progress tracking, enabling users to generate custom learning content using AI-powered text-to-speech and receive adaptive learning paths based on individual progress. These developments, extended into 2025, further solidified the platform's focus on adaptive, user-centric education.

Educational Approach and Methodology

Intuitive Language Construction

Intuitive Language Construction™ is Mango Languages' proprietary designed to facilitate natural language acquisition by simulating immersion experiences, emphasizing conversation-based learning that integrates grammar, vocabulary, and cultural elements without rote memorization. This approach draws on principles of (SLA) research, prioritizing comprehensible input through real-life dialogues and contextual examples to build learners' intuitive understanding of patterns. The methodology targets the development of six critical skills essential for effective : , , , culture, comprehension, and retention. By reinforcing these skills progressively, the system enables learners to construct sentences and communicate naturally, as supported by studies highlighting the role of meaningful, pattern-based input in acquisition. Developed from the founders' personal experiences with language learning challenges, Intuitive Language Construction has evolved over more than 15 years since Mango's establishment in , incorporating ongoing refinements based on input from expert linguists and native speakers worldwide. This iterative process ensures alignment with evidence-based practices, such as providing strategic feedback and opportunities to enhance speaking proficiency, as demonstrated in independent studies showing measurable gains after limited exposure.

Core Learning Principles

Mango Languages' core learning principles emphasize a conversation-first approach, where lessons prioritize speaking and skills to build practical proficiency from the outset, rather than relying on rote of rules. This , rooted in Intuitive Language Construction™, presents learners with complete dialogues in the target language, which are then deconstructed and reconstructed to reinforce intuitive understanding. By focusing on real-world application, users can engage in basic conversations after completing initial units, fostering confidence in everyday interactions. Cultural integration forms a foundational , with each unit incorporating etiquette, superstitions, and contextual nuances specific to the 's speakers, such as regional customs or social norms. These elements are woven into lessons through dedicated culture notes, ensuring learners not only acquire linguistic skills but also develop for authentic communication. This approach aligns with standards like the ACTFL World-Readiness Standards, promoting a holistic understanding of in its sociocultural environment. Progress tracking and are central, utilizing algorithms that adjust difficulty based on individual performance and learning patterns, alongside recommendations for daily practice to maintain momentum. The platform employs systems for vocabulary retention, scheduling reviews at optimal intervals to enhance , as supported by research on . Additionally, plentiful input through listening and reading activities simulates , providing contextual exposure that accelerates acquisition. These principles are backed by efficacy studies demonstrating improvements in oral proficiency, such as advancing an ACTFL sublevel in under eight hours of focused practice.

Language Courses

World Languages Offered

Mango Languages provides courses for over 70 world languages and dialects, catering to a diverse range of learners seeking to acquire practical conversational skills in non-English tongues. These offerings encompass popular languages widely studied for travel, business, or cultural interest, including , , , , , , and . Dialect-specific variants enhance accessibility, such as , , , and , allowing users to focus on regionally relevant forms of communication. Beyond mainstream options, Mango includes less commonly taught languages like , Azerbaijani, , and , broadening opportunities for heritage learners and those interested in niche cultural contexts. The catalog also features endangered and indigenous languages, such as , , , and , supporting preservation efforts through interactive lessons grounded in cultural nuances. Additionally, sign languages are available, with (ASL) integrated via specialized partnerships to promote inclusive learning. Each language course follows a structured progression, typically spanning 20 to 100 hours of content tailored to the complexity of the target , emphasizing intuitive construction of phrases for real-world application. For deeper , select courses incorporate Mango Movies, a series of feature-length films in languages like , , , , , , and , accompanied by subtitles and cultural insights. Mango regularly expands its offerings with annual additions, including new dialects and specialties to reflect evolving user needs.

English as a Second Language

Mango Languages offers more than 20 English as a Second Language (ESL) courses tailored for non-native speakers, with all instruction provided in the learner's native language to ensure comprehension and engagement from the beginning. These courses support source languages such as , Cantonese Chinese, , , , , , , , , , , , and , among others. The structure of these ESL courses centers on building conversational proficiency in English, incorporating practical lessons on , daily interactions, and cultural nuances to aid adaptation in English-speaking environments. Each course employs a conversation-based that weaves together acquisition, exercises with native speaker audio, reinforcement, and cultural notes, often through simulated real-life scenarios relevant to immigrants and refugees, such as job interviews, , or . This approach typically spans 40 to 60 hours of guided learning across multiple units, allowing learners to progress at their own pace while developing confidence in speaking and listening. A distinctive feature of Mango's ESL courses is the use of high-quality audio from native English speakers, which immerses users in authentic accents and intonation, complemented by interactive tools for repetition and voice comparison. These elements are particularly beneficial for newcomers, including immigrants and refugees, by addressing immediate practical needs like and . During the 2020s, Mango Languages significantly expanded its ESL portfolio to encompass a wider array of native languages, including , variants, and , enhancing accessibility for diverse global audiences and reflecting increased demand from non-English-speaking regions. This development has positioned the platform as a vital resource for English acquisition among international migrants and students.

Platform Features

User Interface and Tools

Mango Languages is accessible across multiple platforms, including a web-based interface and dedicated mobile applications for and devices, enabling seamless cross-device synchronization of user progress when logged into the same account. This multi-platform approach allows learners to switch between devices without losing their place in lessons, supporting consistent engagement regardless of the access method. The user interface features a clean and intuitive design, characterized by streamlined navigation that organizes content into unit-based modules for easy progression through , , and conversational skills. Progress dashboards provide an overview of completed lessons, skill mastery levels, and overall advancement, while daily goals help users set achievable targets to maintain motivation. The layout emphasizes simplicity, with interactive elements like clickable audio icons and recording buttons integrated directly into lesson screens to facilitate immediate practice. Core tools within the platform include native speaker audio playback for pronunciation modeling, voice recording functionality that allows users to compare their speech against authentic examples, and interactive flashcards for reinforcing vocabulary through . Cultural notes appear as sidebars or integrated pop-ups alongside lessons, offering contextual insights into traditions and social norms to enhance practical understanding. These elements are designed for self-directed practice, with intuitive controls that minimize during sessions. Accessibility features ensure broad usability, including an offline mode that permits downloading lessons for use without connectivity, ideal for travel or remote learning. The platform supports screen readers on web and mobile versions, with compatibility for Apple's , and includes closed captions for audio narration to accommodate hearing-impaired users. Instructions and interface elements are available in multiple languages, promoting inclusivity for non-native English speakers navigating the app. To encourage consistent use, the incorporates gamified components such as streaks for daily logins and badges for milestone achievements, fostering a sense of accomplishment alongside the core learning tools. This combination of visual feedback and interactive simplicity contributes to high user retention, as evidenced by the app's strong ratings on major app stores.

Technological Innovations

Mango Languages incorporates a voice comparison tool that enables users to record their speech and visually compare it to native speaker audio through waveform analysis, facilitating precise pronunciation practice. This feature, introduced as part of the platform's core audio tools, provides immediate feedback on enunciation and intonation by overlaying the user's waveform against the native model, helping learners identify and correct discrepancies in . The platform employs a system integrated into its modules, where an schedules content revisits based on user performance in exercises, optimizing long-term retention by increasing intervals for mastered items and shortening them for challenging ones. This approach draws on established principles, automatically generating personalized sessions after lesson completion to reinforce and phrases without overwhelming the learner. Following its relaunch, Mango Languages introduced adaptive lesson pathways powered by an intelligent that adjusts content difficulty and sequence according to and patterns, ensuring personalized pacing for acquisition, , and development. This backend system analyzes learner responses in to branch lessons dynamically, presenting more advanced material to proficient users while reinforcing fundamentals for others, thereby enhancing overall efficacy without manual intervention. For seamless integration, Mango Languages offers tools leveraging Google's translation engine within its interface for instant lookups of words or phrases during lessons, as well as a extension called Mango Reader that translates and vocalizes online content in target languages. Institutionally, the platform supports embedding through standards-compliant integrations, such as 1EdTech certifications, allowing schools and libraries to incorporate Mango courses into learning management systems for broader accessibility. In 2024, Mango Languages enhanced its AI capabilities with advanced text-to-speech models from , enabling rapid generation of audio for custom vocabulary lists and accelerating the creation of new course content across nearly 150 languages to meet emerging needs, such as support for crisis-affected communities. These updates streamline content delivery while maintaining human-recorded authenticity for core lessons, focusing on supplementary tools to boost user engagement and adaptability.

Business Model

Pricing and Subscriptions

Mango Languages offers subscription-based access for individual users through two primary plans. The Individual Plan provides unlimited access to over 70 languages, including endangered and indigenous courses, Mango Movies, and the Reader feature, at a cost of $11.99 per month. This plan supports one user profile with progress tracking and . The Family Plan, priced at $19.99 per month, extends the same features to up to six profiles under a single account, enabling multiple household members to learn simultaneously. Both plans include a 14-day free trial, granting full access to all features without upfront payment; users can cancel anytime during the trial to avoid charges. Annual subscription options offer discounts compared to monthly billing: the Individual Plan at $119.99 per year (equivalent to approximately $10 per month), and the Family Plan at $199.99 per year (about $16.67 per month). These yearly commitments provide cost savings for long-term users while maintaining the same level of access. Pricing has evolved since the platform's relaunch, when introductory rates were set at $7.99 per month for one language and $17.99 for unlimited access, before adjusting upward to current levels to support expanded content and features. Mango Languages also provides free access through partnerships with libraries, allowing patrons to use the service without personal cost. Refunds and cancellation policies emphasize flexibility: upgrades between plans receive pro-rated credits, with new billing cycles starting immediately, while downgrades maintain current access until the end of the billing period. Cancellations can be processed at any time via the user account, though no refunds are issued for partial months outside of upgrade adjustments.

Partnerships and Distribution

Mango Languages primarily distributes its language-learning platform through a (B2B) model, focusing on licensing agreements with public libraries, academic institutions, corporations, and government agencies. This approach enables widespread institutional access, with the company serving as an approved vendor through purchasing cooperatives such as the Purchasing Cooperative of America and Choice Partners Cooperative, which facilitate negotiated contracts for educational and governmental entities. Key partnerships enhance Mango's integration into educational and community programs. The platform aligns with () initiatives, including showcases at annual conferences to promote its tools for library patrons. For K-12 education, Mango's courses are designed to meet state and national standards, such as the ACTFL World-Readiness Standards for Learning Languages, supporting curriculum integration in schools. Additionally, its English as a Second Language (ESL) offerings target English Learners (ELs), including immigrants and newcomers, with conversation-based lessons available in over 20 source languages, lesson plans aligned to , and family access profiles to encourage home practice. A notable collaboration is with ASL Inside, developed by Trojman Corporation, which integrates (ASL) courses into the platform, featuring self-paced lessons, pronunciation tools, and cultural notes. Free access remains a of 's distribution, provided through thousands of public libraries and community organizations worldwide, allowing patrons unlimited simultaneous use via web and mobile apps. However, some libraries discontinued in 2024, such as the Ephrata Public Library and certain systems, occasionally replacing it with alternatives like Transparent Language in select regions. Through these partnerships, Mango achieves global reach, available in numerous countries via institutional affiliates, particularly in and beyond, supporting users in over 70 languages and dialects.

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