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RedState

RedState is an conservative and founded in as a community by a group of conservative activists, which has evolved into a prominent platform for right-of-center political commentary and analysis. Operated by Townhall Media, a of —a multimedia company focused on Christian and conservative content—RedState publishes articles, columns, and videos targeting conservative audiences with , pieces, and activist-oriented insights. The site gained influence through early leadership figures like , who served as editor until 2015, fostering a space for intra-conservative before shifts in editorial direction. In 2018, under Townhall Media ownership, RedState underwent a significant staff overhaul, dismissing several anti-Trump contributors amid a broader realignment toward pro-Trump , reflecting audience-driven changes in the conservative media landscape. This adaptation positioned RedState as a key outlet in the post-2016 conservative , emphasizing unfiltered advocacy over previously tolerated internal dissent.

History

Founding and Early Development (2004–2010)

RedState was established on July 11, 2004, by conservative bloggers , Josh Trevino, and Mike Krempasky, with an additional anonymous co-founder, as a digital platform intended to foster grassroots conservative activism and provide a counterpoint to liberal online organizing exemplified by sites like . The initiative emerged amid the 2004 cycle, aiming to mobilize supporters and replicate the community-driven model of diarist contributions that had propelled Democratic fundraising and activism, such as the Howard campaign's internet-driven efforts. Erick Erickson joined the platform shortly after its launch as its first full-time employee and a pivotal early editor, helping to cultivate an environment for unfiltered conservative discourse that prioritized activist engagement over traditional top-down commentary. Under this structure, RedState emphasized user-generated content from editors and diarists, which facilitated rapid community growth and positioned the site as a central hub for right-wing analysis during the administration's second term. By the mid-2000s, the blog had established itself through coverage of key events like the 2006 midterm elections, where it served as a venue for conservative strategizing and critique of emerging political shifts, drawing increasing traffic from activists seeking alternative perspectives to mainstream media narratives. This period solidified RedState's role in the burgeoning conservative blogosphere, with its model of decentralized contributions enabling diverse voices to influence Republican discourse without institutional gatekeeping.

Expansion and Leadership Under Erick Erickson (2010–2014)

Under 's leadership as , RedState solidified its position as a key platform for grassroots conservative activism during the early Obama administration, particularly amid movement's surge following the and subsequent policy debates. Erickson, who transitioned to full-time around 2005 after practicing law, emphasized stricter editorial standards to elevate the site's output from volunteer-driven posts to more coordinated commentary that challenged both Democratic policies and establishment figures. This professionalization included curating contributions from a wider array of conservative writers, fostering a network that amplified Tea Party-aligned critiques of federal overreach, such as the 2009 American Recovery and Reinvestment Act and the 2010 Dodd-Frank Act. The site's readership expanded significantly in this period, benefiting from heightened conservative mobilization against the (ACA), often derided as Obamacare by opponents. RedState posts under Erickson repeatedly called for full repeal after the law's March 2010 passage, framing it as an unconstitutional expansion of government that violated 2010 midterm voter mandates; for instance, a July 2011 urged Republicans to prioritize defunding the ACA over compromise deals. This focus resonated during the 2010-2012 election cycles, positioning RedState as a for policy opposition that drew sustained traffic surpassing many peer conservative blogs, as Erickson himself outpaced the site's original founders in audience draw by the late . Erickson's external roles, including political contributor from 2010 to 2013, further boosted visibility, with the site's influence acknowledged in rankings like The Daily Telegraph's 2010 list of top U.S. conservatives. By 2013-2014, RedState under Erickson had established pre-acquisition benchmarks, including preparations for major conservative gatherings that vetted presidential ahead of primaries, while maintaining a traffic edge through relentless coverage of ACA implementation failures, such as the October 2013 launch glitches. Erickson's tenure thus marked a shift from niche blogging to a semi-institutional voice in conservative , rallying opposition to Obama-era initiatives without diluting its insurgent tone, though this sometimes strained relations with GOP moderates.

Acquisition by Salem Media Group and Subsequent Changes (2014–2023)

In January 2014, Salem Communications Corporation acquired the assets of Eagle Publishing for $8.5 million payable over three years, incorporating RedState alongside , , and Eagle Financial Publications into its portfolio. This transaction shifted RedState from an independent conservative blog to a within Salem's expanding ecosystem of radio stations, digital properties, and print imprints, enabling cross-promotion but reducing its prior operational autonomy. Erick Erickson, RedState's editor-in-chief since 2010, announced his resignation on October 5, 2015, effective December 31, citing a desire to prioritize his radio hosting career amid evolving site dynamics post-acquisition. His departure, following earlier tensions such as the disinvitation of from the 2015 RedState Gathering over remarks about , facilitated a that aligned the site more closely with Salem's corporate priorities. From 2016 onward, RedState adapted to the Trump era through editorial pivots emphasizing traffic retention amid partisan realignments in conservative media, including reduced tolerance for internal anti- voices. In April 2018, Salem executed mass firings of multiple writers critical of , temporarily freezing the site and enforcing stricter alignment with pro- coverage to consolidate viewpoint uniformity. These changes, amid broader integration into 's radio-digital synergies, sustained RedState's operations through 2023 by prioritizing audience engagement over pre-acquisition independence, though they amplified debates over ideological conformity within the outlet.

Ownership and Organizational Structure

Integration into Salem Media Group

In January 2014, Salem Communications Corporation acquired the assets of Eagle Publishing for $8.5 million payable over three years, incorporating RedState.com alongside and into its portfolio as key digital and publishing components of a broader conservative operation. This transaction positioned RedState as the primary online aggregation and commentary platform within Salem's ecosystem, complementing its established and book publishing arms to form an integrated entity focused on conservative audiences. Post-acquisition, RedState benefited from operational synergies with Salem's , including potential opportunities where could drive listenership to conservative talk programs and vice versa, enhancing audience retention across platforms. Salem's emphasis on aligning with Christian and conservative principles further integrated RedState structurally, as the site's operations aligned with the parent company's mission to deliver faith-informed viewpoints through diversified channels. Under Salem's , RedState's processes fell under centralized oversight, exemplified by access controls implemented in April 2018 when Salem temporarily froze site tools, revoking contributor logins and leading to the dismissal of multiple writers amid efforts to streamline operations and enforce alignment with ownership priorities. This action underscored Salem's authority to manage contributor access and content direction, transitioning RedState toward greater coordination with sister properties like Media while reducing independent operational autonomy.

Editorial Operations and Key Contributors

RedState's editorial operations center on a contributor model that originated as a community-driven , where diarists submitted user-generated posts akin to early aggregators, enabling swift aggregation of conservative viewpoints on emerging political issues. This structure emphasized rapid-response pieces, often prioritizing insider analyses over traditional , with tools like front-page posting and sections facilitating . Over the years, the model professionalized, shifting toward a core team of salaried editors and frequent contributors who produce daily content, including interpretations, policy critiques, and such as videos and newsletters, to maintain a focus on conservative priorities like and cultural issues. Ben Domenech, a co-founder alongside Mike Krempasky and Joshua Treviño in 2004, shaped the initial editorial ethos by establishing it as a counter to liberal blogs, drawing on his experience as a and book editor to curate provocative conservative commentary. , who assumed the role of in 2006, oversaw day-to-day management until October 2015, during which he integrated full-time editorial oversight with contributor coordination to amplify the site's voice in national discourse, though his later years balanced site duties with external media commitments. Post-2015 transitions under ownership involved successors like Leon Wolf, followed by managing editors adapting to corporate directives, with a retained emphasis on prolific output from experienced voices. Streiff, a pseudonymous contributor active since the site's early days and later identified as Bill Crews, exemplifies the professional evolution, authoring hundreds of pieces on affairs, , and policy with a focus on empirical critiques of overreach, serving as a senior figure in content generation. The current operations feature a streamlined led by Jennifer Van Laar, with support from Deputy Managing Editor Susie Moore, Senior Editors Joe Cunningham and Brandon Morse, and senior contributors like Streiff, who collectively manage workflows for opinion-driven articles, email newsletters, and site tools optimized for timely conservative insights. This personnel dynamic underscores a commitment to agile, viewpoint-oriented production, where editors curate submissions to align with audience demands for unfiltered analysis.

Content and Editorial Approach

Core Topics, Style, and Format

RedState's core topics center on American , cultural debates, election dynamics, and scrutiny of mainstream media narratives, delivered through a lens of conservative advocacy. Coverage emphasizes national policy disputes, such as , Second Amendment rights, and opposition to progressive social policies, often drawing from viewpoints contributed by writers across multiple states. The site maintains dedicated sections for news and , alongside , where articles dissect contemporary issues like and industry biases. The editorial style employs a bold, opinionated tone that prioritizes direct confrontation with perceived orthodoxies, fostering an unapologetic voice tailored for conservative readers seeking affirmation of traditional values. This approach manifests in combative that challenges institutional biases in and legacy media, favoring causal analyses of policy impacts over neutral reporting. Contributors leverage personal expertise and empirical examples, such as economic indicators of regulatory overreach, to underscore arguments against expansive intervention. Content format integrates blog-style posts, in-depth opinion essays, and selective news summaries, originating from a community-driven model that promotes user-submitted pieces to upon editorial approval. Articles typically feature concise, punchy prose with hyperlinks to primary documents or data sources, minimizing dependence on secondary mainstream interpretations in favor of direct evidence from conservative-aligned outlets or official records. Visual elements like embedded videos and author bios enhance readability, while newsletters aggregate trending pieces for subscriber engagement.

Evolution of Political Stance and Coverage

RedState originated as an conservative platform in 2004, emphasizing activism against perceived GOP complacency and fiscal irresponsibility, as articulated by early editor in his advocacy for redefining the around principled limited-government . This stance prioritized ideological purity, critiquing both Democratic policies and Republican deviations from core tenets like free markets and . During the 2016 Republican primaries, RedState maintained a skeptical posture toward , exemplified by organizer Erick Erickson's decision to disinvite him from the annual gathering after Trump's comments on host , reflecting concerns over personal conduct and alignment with traditional conservative values. Post-election, however, the site's coverage evolved toward pragmatic endorsement of Trump's agenda, attributing empirical successes such as pre-2020 unemployment rates dropping to 3.5%—the lowest in 50 years—and real wage growth for low-income workers to his deregulatory and tax policies, countering mainstream narratives of economic recklessness. This adjustment mirrored broader audience preferences, where conservative readers increasingly favored outlets validating Trump's border enforcement measures, including reductions in illegal crossings via expanded executive actions, over abstract purity critiques. Following Salem Media Group's deepened integration after 2018, RedState realigned to emphasize "winning conservatism," subordinating internal debates on Trump's style to unified support for policies yielding electoral gains, such as reinforced judicial appointments and trade renegotiations. This causal pivot—driven by reader metrics showing sustained traffic growth amid pro-Trump alignment—debunked claims of ideological by framing as realistic response to voter realignments, while retaining space for conservative infighting on issues like fiscal spending unrelated to Trump-era priorities. By 2020, coverage routinely highlighted causal links between Trump initiatives and outcomes like via reduced regulations, prioritizing verifiable policy impacts over partisan litmus tests.

Influence and Activities

RedState Gatherings and Events

RedState organized annual summer gatherings beginning in the mid-2000s and continuing through 2016, functioning as in-person conventions for conservative activists to engage in networking, hear speeches from leaders, and participate in sessions on and policy strategy. These events drew hundreds of attendees, including bloggers, party operatives, and voters, to locations such as , , and , , fostering direct interaction between online conservative communities and GOP influencers. Keynote speakers at these gatherings often included high-profile Republicans, such as Texas Governor Greg Abbott, former U.S. Ambassador to the United Nations John Bolton, radio host Glenn Beck, and Townhall.com political editor Guy Benson, who appeared at the 2016 Denver event held August 12–14. In 2015, at the Atlanta gathering, U.S. Senator Ted Cruz delivered remarks urging conservatives to hold political candidates accountable to core principles, highlighting the event's role in shaping intra-party debates on issues like fiscal policy and national security. Earlier iterations, such as the 2012 announcement of a Fort Lauderdale, Florida, event, emphasized invitations to figures like Florida Governor Rick Scott and U.S. Senator Marco Rubio to discuss state-level conservative strategies. The gatherings served as a conservative analogue to progressive events like Netroots Nation, prioritizing unscripted policy discussions, activism workshops, and coalition-building to counter liberal organizing efforts and build momentum for Republican priorities. Under editor , who helped elevate their prominence, the events underscored RedState's commitment to bridging digital commentary with real-world conservative mobilization, though they concluded after 2016 amid evolving media priorities.

Role in Conservative Activism and Media Landscape

RedState emerged as a pioneer in conservative online media by adapting community-driven blogging models from left-leaning platforms like , fostering grassroots engagement through reader diaries and calls to action for candidates as early as 2004. This approach propelled its growth from a modest group into a influential outlet that attracted national political figures and shaped early digital conservative discourse. By emphasizing empirical critiques of —such as linking unchecked to long-term deficits and —RedState contributed to the intellectual foundations of movements like , where editor amplified populist arguments against establishment fiscal laxity during the Obama era. In the media landscape, RedState's adaptability sustained its relevance amid shifting conservative priorities, maintaining audience loyalty through the Trump years while outlets resistant to MAGA-aligned shifts, such as certain never-Trump publications, experienced diminished influence. Its integration into amplified this role, positioning it within a broader conservative that counters mainstream outlets' tendency to normalize progressive outcomes without rigorous causal scrutiny, such as downplaying the implications of expansive entitlements. Reaching its 20-year milestone in 2024, RedState's longevity underscores its function as a resilient for unfiltered conservative , prioritizing data-driven opposition to regulatory overreach and cultural shifts over institutional . This endurance reflects a strategic focus on audience retention via substantive , evidenced by consistent output on topics like security's economic costs, helping to sustain conservative momentum against dominant left-leaning narratives in and legacy media.

Controversies and Criticisms

Ben Domenech Plagiarism Incident (2006)

In March 2006, , co-founder and managing editor of RedState, was hired by to contribute to its online "Red America" blog, aiming to provide conservative commentary starting March 21. Accusations of emerged on March 23 from liberal bloggers, including those at , who identified passages in Domenech's earlier writings for The Flat Hat, the student newspaper at the , that closely mirrored content from sources such as Scoopy's Notebook and itself without attribution. These included near-verbatim lifts in movie reviews published under Domenech's byline between 1999 and 2002. Domenech initially denied intentional plagiarism, attributing similarities to editorial oversights at The Flat Hat, but resigned from The Washington Post on March 24 after the newspaper initiated its own review. Later that day, in a post on RedState, he acknowledged using unattributed passages from other writers in "composite" reviews and apologized to his former editors, stating it was not purposeful but admitting the lapse. The incident prompted Domenech to take a temporary from RedState while the Washington Post inquiry proceeded, reflecting the site's early challenges in vetting high-profile contributors amid its rapid growth as a group founded in 2004. RedState's other directors, including Mike Krempasky, affirmed continuity in operations during this period. Domenech returned to his role shortly thereafter, with the episode underscoring isolated personal errors rather than systemic issues, as the platform prioritized amplifying conservative perspectives.

2018 Purges of Anti-Trump Contributors

In April 2018, , the owner of RedState, initiated a significant restructuring by freezing access to the site's contributor tools on April 27 and dismissing numerous diarists and writers perceived as critical of President . This action, described by affected contributors as a targeted , removed voices that had previously advocated for alternatives to during the 2016 primaries and expressed reservations about his leadership style, including editor Howe and several contract bloggers. Salem's official rationale centered on financial sustainability, stating an inability to support the full contributor base amid shifting market dynamics, though internal communications and subsequent analyses indicated a prioritization of pro-Trump content to align with dominant audience preferences. Erick Erickson, RedState's founder and a vocal early skeptic who had disinvited from a gathering, publicly characterized the dismissals as selectivity against "those insufficiently loyal to the ," framing it as a departure from the site's prior tolerance for ideological diversity within . Purged contributors, including legal commentator Patterico (Patrick Frey), echoed this view, decrying a " takeover" that stifled dissent and reduced the platform to echo-chamber uniformity, with some estimating that anti- diarists accounted for only about 10% of monthly traffic prior to the changes. In contrast, retained high-traffic writers like Susan Wright, known for staunch support, exemplified the shift toward content driving engagement, as RedState's overall viability hinged on retaining readership that had increasingly favored Trump-aligned narratives post-. This realignment reflected a broader causal pattern in conservative media, where outlets permitting sustained anti-Trump critique, such as certain factions, experienced traffic stagnation, while Trump-sympathetic platforms sustained or grew audiences amid polarized partisan consumption. RedState's post-purge stability—avoiding the sharp declines seen in explicitly never-Trump venues—underscored an empirical adaptation to reader-driven demand over abstract commitments to viewpoint , enabling the site to preserve its influence within the evolving conservative ecosystem.

Broader Accusations of Bias and Internal Dissent

Critics from media monitoring organizations have leveled accusations of strong ideological bias against RedState, characterizing its content as consistently favoring conservative perspectives through selective story emphasis and inflammatory phrasing. In a 2023 assessment, classified the site as "strongly Right Biased" and "borderline Questionable," pointing to patterns of poor sourcing in some articles and promotion of partisan narratives without balanced counterpoints. Such external critiques often emanate from left-leaning evaluators, which themselves exhibit systemic preferences for viewpoints, as seen in disproportionate scrutiny of right-leaning outlets compared to media's underreporting of analogous left biases, such as NPR's internal dynamics favoring over ideological . Internal conservative dissent has focused on RedState's tonal shifts, with founder arguing in 2018 that the platform had lost its edge in shaping discourse, becoming less influential amid a narrower focus that sidelined diverse right-wing voices. Never-Trump conservatives have accused RedState of overreach in and purges, contending that its alignment with Trump-era priorities alienated moderates and prioritized loyalty over principled critique of policy causalities, such as fiscal expansions under administrations. These viewpoints, however, correlated with audience attrition for anti-Trump conservative platforms, as empirical shifts in readership favored outlets emphasizing populist critiques that empirically resonated in electoral outcomes from onward, underscoring the tension between ideological purity and broader appeal.

Recent Developments (2024–2025)

Financial Restructuring and Strategic Shifts at Salem

In December 2024, Salem Media Group repurchased its entire $159.4 million in outstanding 7.125% senior secured notes due 2028 for $104 million in cash, eliminating long-term debt obligations amid declining revenues in traditional radio broadcasting. This restructuring was facilitated by the $80 million sale of ten contemporary Christian music stations to Educational Media Foundation, proceeds from which funded the debt repayment and reflected a strategic divestiture of underperforming assets in a contracting linear media market pressured by streaming competition and economic headwinds. The moves positioned digital properties, including conservative outlets like RedState, as core to Salem's resilient operations by reducing interest expenses from approximately $14 million annually and freeing capital for high-margin online content amid broader industry shifts away from legacy radio. By August 2025, further adapted through a third amendment to its asset-based loan agreement with Lending Group, incorporating additional owned real properties into the collateral pool to expand borrowing capacity and extend the facility's maturity. This adjustment supported diversification beyond radio dependencies, emphasizing and revenues that better withstand economic volatility and audience migration to streaming platforms, where conservative demonstrates sustained engagement without reliance on models vulnerable to market fluctuations. These financial maneuvers yielded verifiable stabilization, with Salem reporting $237.6 million in 2024 revenue—down from prior years due to asset divestitures—but a of $16.2 million, enabling sustained investment in truth-oriented conservative assets like RedState without compromising focus amid competitive pressures. The elimination and enhancements underscored a pragmatic response to causal factors such as radio erosion and rising alternatives, preserving operational agility for properties prioritizing empirical conservative commentary over diluted mainstream narratives.

New Partnerships and Leadership Appointments

In April 2025, , which owns RedState, announced a multi-faceted agreement with and , granting them significant ownership stakes in the company while integrating their content contributions across Salem's platforms, including RedState. The deal positioned the members as key strategic voices, with promoting Salem's outlets and hosting ongoing programming, aimed at amplifying conservative perspectives aligned with the movement. This partnership was described by Salem executives as a bold expansion to leverage high-profile influencers for broader audience engagement in digital and radio media. Earlier, on January 8, 2025, appointed , former digital director and campaign manager for Trump's 2016 and 2020 presidential bids, as its Chief Strategy Officer. Parscale's role focuses on driving digital initiatives, strategic growth, and leveraging his expertise in data-driven political marketing to enhance Salem's conservative media ecosystem, including RedState's online presence. Salem highlighted Parscale's technical insights and network as critical for countering dominant left-leaning narratives in media through innovative content distribution and audience targeting. These moves collectively bolstered RedState's alignment with Trump-era conservatism, enabling more direct integration of high-impact contributors and expertise in election-related and . The appointments and partnership were positioned as responses to perceived biases in , prioritizing empirical data from conservative viewpoints to challenge prevailing narratives on policy and elections.

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