Studio 2054
Studio 2054 is a livestream concert event by English singer Dua Lipa, performed live on November 27, 2020, as a promotional showcase for her second studio album, Future Nostalgia (2020).[1][2] The production, part of American Express's Unstaged series, featured four staggered global streams via the platform LiveNow from a warehouse venue in London, incorporating elements of music, theater, dance, acrobatics, and visual effects to create a multi-dimensional experience.[1][2] Lipa performed 16 songs primarily from Future Nostalgia and its remix companion Club Future Nostalgia, with musical direction by DJ and producer The Blessed Madonna, alongside elaborate set designs including neon-lit club spaces, roller-skating dancers, and pole-dancing performers.[3][2] Notable guest appearances included Bad Bunny and J Balvin for "Un Día (One Day)", Kylie Minogue for a performance of "Real Groove," FKA twigs, Angèle, Miley Cyrus, and a virtual duet with Elton John on "Rocket Man," highlighting Lipa's collaborative approach and the event's star-studded appeal.[3][2][4] Conducted under strict COVID-19 protocols with no social distancing for participants, the concert drew over 5 million viewers worldwide, setting a Guinness World Record for the most tickets sold for a livestreamed concert by a solo female artist in a year (284,000 tickets).[5][6] An encore rebroadcast occurred in March 2021, accompanied by a behind-the-scenes documentary.[7]Background and production
Concept and development
Studio 2054 was conceived as a virtual concert event drawing inspiration from the legendary New York nightclub Studio 54, reimagined through the name "Studio 2054" to fuse 1970s disco aesthetics with futuristic, escapist elements amid the COVID-19 pandemic.[8][9] The project originated following the postponement of Dua Lipa's Future Nostalgia Tour, originally scheduled for 2020 but delayed due to global health restrictions, prompting the need for an alternative way to connect with fans and perform material from her disco-influenced second album, Future Nostalgia.[1][10] Development began in August 2020, with planning spanning several months to create an immersive livestream blending music, performance, theater, and dance as a form of pandemic-era escapism and a revival of club culture.[11] The production emphasized safety through a COVID-secure bubble, including a quarantine house for performers and two weeks of intensive rehearsals to ensure a seamless, non-socially distanced experience.[11] The event's $1.5 million budget covered elaborate sets and production, bolstered by sponsorships from Puma, which outfitted the performers in branded attire as part of a new partnership with Lipa.[12][9][13] This thematic emphasis on disco revival and futuristic escapism also facilitated brief involvement from guest artists to enhance the promotional showcase for Future Nostalgia.[10]Filming and technical aspects
Studio 2054 was filmed at the Printworks venue in London's Surrey Quays, a former printing factory repurposed as a multiroom club space and sound stage.[14][3] The production team constructed multiple custom physical sets within the space to evoke a retro-futuristic nightclub atmosphere, including a surreal TV studio setup reminiscent of 1980s broadcasts, a roller disco rink with mirror balls and skates, and ecstatic rave areas lit by neon extravaganzas.[11][15] These sets facilitated fluid movement through themed environments, blending disco elements with club culture visuals like glitter explosions and fluorescent props.[16][17] To ensure safety amid the COVID-19 pandemic, the production operated within a strict bubble environment, with cast and crew quarantining in a quarantine house for two weeks prior to filming.[11] Participants underwent constant testing protocols similar to those used in sports events and film shoots, allowing for a non-socially distanced performance while minimizing health risks.[3] The event incorporated performers and crew, all adhering to these measures to maintain the high-energy, intimate feel of a live club show.[11] Technical execution emphasized a 1980s-inspired aesthetic, captured using period-style camera lenses to create a vibrant, low-fi video sheen paired with modern broadcast quality.[18] The 70-minute non-stop performance was structured into four acts, enabling seamless live transitions between sets without interruptions, enhanced by pyrotechnic effects like glitter bursts and dynamic lighting.[6][16] Choreography featured synchronized dancers, skaters, and aerial elements integrated across the acts, drawing on voguing and circus-inspired movements to amplify the disco-futurism theme.[11] Post-production focused on polishing these transitions for the global livestream, ensuring a continuous flow broadcast to over 150 countries via a dedicated platform with no reported technical glitches.[11][19]Promotion and release
Announcement and marketing
Studio 2054 was officially announced by Dua Lipa on October 28, 2020, through her social media channels and official website, where a countdown timer directed fans to the reveal of the virtual concert event scheduled for November 27.[20] The announcement positioned the show as a "brand new multi-dimensional live experience" inspired by the disco era, building excitement around its warehouse setting and integration with her album Future Nostalgia.[20] The production was supported through a partnership with American Express as part of their Unstaged series, which facilitated the event's global streaming capabilities and promotional reach.[21] Tickets for the pay-per-view event went on sale two days later, on October 30, 2020, via the LIVENow platform, starting at £8.99 in the UK or $11.99 USD, with bundle options available for multiple time zones to accommodate international audiences.[20][22] To generate anticipation, Lipa released several teaser trailers highlighting the disco theme, surprise guest appearances, and immersive visuals, while engaging fans through Instagram Live sessions, including one with Elton John discussing iconic club experiences like Studio 54. These efforts emphasized the event's retro-futuristic vibe and exclusive nature, encouraging early ticket purchases. Marketing also included tie-ins with sponsor Puma, which provided branded merchandise and outfits for the performers, aligning with Lipa's role as their global ambassador.[13]Broadcast schedule and platforms
Studio 2054 was delivered through four separate live performances and synchronized livestreams on November 27, 2020 (local dates), via the LIVENow platform, each timed to align with key global regions for optimal accessibility. The schedule included starts at 8:30 p.m. GMT for the UK and Europe stream, 9:00 p.m. local time in cities like Rio de Janeiro for South America, 9:00 p.m. EST for Central and North America, and 4:00 p.m. local time in cities like Bangkok for Asia Pacific. This multi-stream approach ensured real-time engagement across time zones while maintaining a single production captured at London's Printworks venue.[23] The LIVENow platform enabled availability in 150 countries, with standard tickets priced at approximately $11.99 USD and regional adjustments for local currencies, such as £8.99 in the UK. Following each live broadcast, on-demand access was provided until December 6, 2020, allowing viewers to replay the high-definition stream. The production incorporated advanced streaming technology for seamless global delivery, including multi-camera setups to capture dynamic visuals without reported technical disruptions.[11][19] Due to sustained demand, an encore re-broadcast occurred on March 12, 2021, exclusively on LIVENow, featuring the full concert alongside a 30-minute behind-the-scenes documentary titled "The Story Behind the Show," which explored the event's production process. This replay maintained the original high-definition format and on-demand availability, further extending access for international audiences through the same localized platform features.[24]Concert content
Overall structure and synopsis
Studio 2054 unfolded over a 70-minute runtime, divided into four distinct acts that traced a thematic arc from nostalgic retro vibes to futuristic escapism, immersing viewers in a vibrant reimagining of the legendary Studio 54 nightclub.[3][18] The production maintained a high-energy, non-stop pacing without intermissions, relying on seamless transitions between sets to simulate a continuous nightlife adventure, complete with extras portraying an enthusiastic crowd to enhance the communal atmosphere.[3][17] Act 1 opened with a parody of an 1980s television show, setting a playful, throwback tone through colorful staging and interactive elements that evoked early MTV-era broadcasts.[18][25] This gave way to Act 2, a roller disco sequence bursting with 1970s flair, where skaters and dynamic choreography amplified the joyous, kinetic energy of dance-floor revelry.[18][17] In Act 3, the narrative shifted to a futuristic club environment, incorporating aerial performances and rave-like intensity to blend sci-fi aesthetics with pulsating club culture, highlighted by neon lighting and geometric installations.[3][1] The production's visual motifs, including 1980s-inspired costumes, elaborate lighting rigs, and synchronized choreography, wove throughout to integrate album tracks into a cohesive story of escapism and resilience.[25][17] The grand finale in Act 4 culminated in a mashup-driven climax, merging previous themes into a celebratory crescendo that reinforced the event's escapist ethos, leaving viewers with a sense of communal uplift amid the sets' evolving spectacle.[3][26]Set list and guest performances
The set list for Studio 2054 featured 16 songs, including interludes and collaborations, primarily drawn from Dua Lipa's album Future Nostalgia (2020), with live band arrangements that incorporated extended intros, mashups, and samples to enhance the disco and retro-futurist sound.[2] The performance sequence blended high-energy dance tracks with collaborative segments, adapting studio recordings for a live warehouse setting with added instrumental flourishes, such as guitar solos and percussion builds.[27] Guest artists integrated through duets, pre-recorded footage, and on-stage appearances, tying into the show's thematic acts via synchronized choreography and visual elements. The full set list, performed in order, was as follows:- "Future Nostalgia" – Live debut of the album's title track, opening with pulsating synths and group choreography.[2]
- "Levitating" – Extended version incorporating elements of Missy Elliott's "Work It" (2002), featuring aerial dancers and a guitar solo.[28]
- "Pretty Please" – Upbeat rendition with synchronized ensemble moves emphasizing the song's plea-like lyrics.[2]
- "Break My Heart" – Included an interpolation of Donna Summer's "I Feel Love" (1977), delivered with roller-skating performers.[27]
- "Why Don't You Love Me" (with FKA twigs) – Unreleased collaboration debut; FKA twigs performed a pole-dancing routine integrated with circus-inspired choreography during the sultry, R&B-infused track.[3][25]
- "Physical" – High-octane disco adaptation with aerobics-style group formations and neon visuals.[2]
- "Boys Will Be Boys" (The Blessed Madonna remix) – DJ-led transition with samples from Jamiroquai's "Cosmic Girl" (1996) and Gwen Stefani's "Hollaback Girl" (2004), featuring roller disco elements.
- "Cool" – Mid-tempo groove with mirrorball reflections and ensemble skating routines.[2]
- "New Rules" – Remix incorporating elements from SG Lewis's version, performed with phone-prop choreography.[27]
- "Prisoner" (with Miley Cyrus) – Pre-recorded music video interlude showcasing the duo's duet, bridging to the next act with thematic visuals.[2]
- "Un Día (One Day)" (with J Balvin, Bad Bunny, and Tainy) – Reggaeton collaboration via pre-recorded verses, adapted with live percussion and Latin dance integrations.[2]
- "Fever" (with Angèle) – Live duet in matching outfits, blending pop and French chanson elements with intimate staging.[2]
- "One Kiss" – Solo performance with Calvin Harris production elements amplified by live bass and crowd-like energy.[2]
- "Real Groove" (with Kylie Minogue) – Jazzy duet highlighting vocal harmonies and retro dance moves.[2]
- "Electricity" (with Kylie Minogue) – Continued collaboration with Silk City production, featuring sparkling choreography.[2]
- "Rocket Man" (with Elton John) – Pre-recorded piano rendition, serving as an emotional interlude.[27]
- "Hallucinate" – Sci-fi themed delivery with crystal-costumed dancers and psychedelic lighting.[2]
- "Don't Start Now" – Encore closer as an extended mashup with ABBA's "Gimme! Gimme! Gimme! (A Man After Midnight)" (1979), culminating in confetti cannons and full-ensemble finale.[2][28]