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Eple

Eple is an song by the duo , released in 2001 as the second single from their debut album Melody A.M.. The track's title translates to "apple" in , and it features a distinctive described by the band as a "tiny melodic hiccup" that contributed to its global appeal. Upon its re-release in February 2003, "Eple" achieved commercial success, peaking at number 16 on the and spending three weeks in the top 40. The song's upbeat style blends elements of , , and , drawing from samples including Bob James's "You're as Right as Rain" (1975) for its main piano riff, Skyy's "Disco Dancing" (1979) for percussion, and Gene Harris's "Prelude" (1974) for additional keyboard elements. "Eple" played a pivotal role in establishing —comprising Svein Berge and Torbjørn Brundtland—as an in the scene, with the album Melody A.M. becoming one of 2001's defining releases worldwide. Its licensing for high-profile advertisements and campaigns amplified its reach and cultural impact. Notably, the track was selected as the introductory music for the setup assistant in Apple's Mac OS X v10.3 operating system, released in 2003, further embedding it in . The song has since been ranked among Röyksopp's greatest works, praised for its joyful and memorable melody that evokes a sense of playful energy. It continues to influence electronic music, appearing in various media and live performances, and remains a staple in the duo's discography.

Background and production

Concept and writing

"Eple" was composed by the Norwegian electronic duo Röyksopp, consisting of Svein Berge and Torbjørn Brundtland, who wrote and produced the track themselves as part of their debut album Melody A.M. (2001). The song emerged from their early experiments with analog synthesizers, samplers, and field recordings inspired by their Arctic upbringing in Tromsø, blending influences from electronic pioneers like Kraftwerk and Vangelis with natural textures such as snow and ambient sounds. At the core of "Eple"'s concept is a prominent sample from Bob James's 1975 jazz-funk track "You're as Right as Rain," taken from his Two, which the duo layered with additional samples and electronic elements to create an upbeat, melodic . The title "Eple," meaning "apple" in , directly references the album artwork of Two, which features a golden hand holding an apple, serving as a playful nod to the sampled source material. Röyksopp employed old-school sequencing and manipulation techniques, including replaying samples on electric pianos like the or to achieve the track's signature "hiccup" melody and layered, vinyl-like textures. This approach reflected their self-described process of combining vintage pop elements with contemporary electronic production, resulting in a concise, hook-driven piece that captured a sense of joyful propulsion.

Recording and sampling

"Eple" was recorded in the late 1990s in a living room studio in Bergen, Norway, by Röyksopp duo members Svein Berge and Torbjørn Brundtland, utilizing a minimalist setup that emphasized creative constraints. The production relied on basic equipment including an Akai sampler for capturing and manipulating sounds, a simple mixer for blending elements, and a reverb unit borrowed from a local radio station to add spatial depth. This lo-fi approach, drawing from analogue outboard gear acquired during their childhood, allowed the duo to layer textures organically without the aid of extensive digital tools, fostering a warm, organic electronic sound characteristic of their early work. The track's core melody stems from a sampled , which Berge and Brundtland replayed and layered using analogue synthesizers and old-school sequencing techniques to create its signature jittery, uplifting vibe. Additional production involved recording elements onto using a to incorporate authentic crackle and variations, mimicking turntable for a tactile, feel. These methods, combined with effects and live influences, contributed to "Eple"'s polished yet intimate production, completed as part of the broader Melody A.M. album sessions in 2001. In terms of sampling, "Eple" prominently features a looped keyboard excerpt from Bob James's 1975 jazz-funk track "You're as Right as Rain," transformed into the song's driving hook through rhythmic chopping and electronic reprocessing. It also incorporates elements from Skyy's 1979 disco track "Disco Dancing" for its funky bassline and percussive groove, as well as a subtle piano motif from Gene Harris's 1974 instrumental "Prelude" to enhance the melodic foundation. These samples, drawn from soul, jazz, and disco genres, were selected for their emotive qualities and seamlessly integrated to bridge organic instrumentation with electronic beats, exemplifying Röyksopp's approach to genre fusion without overt references.

Release

Initial release

"Eple" was initially released as a by the duo on July 23, 2001, serving as the second from their debut album Melody A.M.. The release was handled by the UK-based label , which had signed the duo earlier that year after their initial singles on the Norwegian label Tellé. Formats included (catalogue number WALLD071 or WOS 5071), 12-inch vinyl (WALLT071), and a limited-edition 7-inch vinyl in co-released with Tellé (Tellé009). The track listing for the CD single featured the "Eple (Edit)" at 3:37, the "Bjørn Torske Remix" at 6:52, and the exclusive track "Röyksopp's Night Out" at 8:08. This instrumental track, produced by Svein Berge and Torbjørn Brundtland, showcased the duo's signature blend of elements and melodic structures, building anticipation for the full release in September 2001. Upon release, "Eple" entered the Official Independent Singles Chart at number 2 on August 4, 2001, where it spent one week. The single received positive early attention in electronic music circles, with radio play on stations like 1's show in the summer of 2001, helping to establish Röyksopp's presence in the market.

Re-release

Following its initial limited release in 2001, "Eple" was re-released on February 24, 2003, as the third single from Röyksopp's debut album Melody A.M., capitalizing on the duo's growing international profile after the success of prior singles like "Remind Me/So Easy." The re-release was handled by in the , featuring expanded track listings with additional remixes such as the Remix and Shakedown Remix to appeal to electronic music audiences and club DJs. The 2003 versions were issued in multiple formats, including CD singles (both standard and enhanced maxi-single editions), 12-inch vinyl records, and promotional copies. Unlike the release, which was primarily a basic single with the original track and minimal B-sides, the re-release incorporated several remixes, emphasizing the track's and elements for broader dancefloor play. editions also included multimedia content, such as video clips or , distinguishing them from earlier physical formats. An enhanced maxi-single was also released in by (7243 5 47037 0 6), featuring multiple remixes and a video.
FormatLabel/CatalogKey Tracks/Remixes
CD Single (WALLD080)Eple (Edit), Eple ( Remix), Eple (Shakedown Remix)
12" Vinyl (WALLT080)Eple, Eple (Shakedown Remix), Eple ( Remix)
Enhanced CD Maxi-Single (7243 5 47037 0 6)Eple (Original Edit), Eple ( Remix Edit), Eple (Boris and Michi's Eplistic-Scratch-Attack), Eple (Shakedown Remix), Eple ( Remix), Eple (Video)
Commercially, the re-release marked a significant improvement over the 2001 version, which had minimal chart impact. It debuted at number 28 on the dated March 8, 2003, ultimately peaking at number 16 and spending three weeks in the top 40. On specialist charts, it reached number 3 on the UK Dance Singles Chart (four weeks) and number 2 on the UK Independent Singles Chart (eight weeks in 2003, following one week in 2001). This success established "Eple" as Röyksopp's biggest UK hit at the time, driven by radio play and performances on shows like . A digital reissue followed in 2015 as AIFF files, but it did not replicate the 2003's promotional push or chart resurgence.

Composition

Musical elements

"Eple" is an track characterized by its style, featuring a moderate of 106 beats per minute in 4/4 . The song is composed in the key of , contributing to its bright and uplifting harmonic profile. The composition centers on melodic synthesizers that deliver a twinkly, addictive lead line, layered over funky drum beats with a lightly crunching backbeat. These elements create a high-energy yet chilled atmosphere, with an energy level of 85% and ability of 68%, evoking a joyful and expansive mood typical of Röyksopp's blend of chillout atmospherics and pulsing . The track's score of 81% underscores its positive, euphoric , making it a standout for its memorable and rhythmic drive.

Samples and influences

"Eple" prominently features a looped sample from the riff in Bob James's "You're as Right as Rain," taken from his 1975 album Two. This five-second excerpt forms the core melodic foundation of the track, transforming the original element into a groove characteristic of Röyksopp's style. The song also incorporates a subtle sample from Skyy's " Dancing," released in 1979 on the Salsoul label, which adds a -inflected rhythmic layer to the composition. Additionally, a brief sample draws from the introductory piano motif in Gene Harris's "," from his 1974 album Astral Signal. These samples blend 1970s , and sources to create "Eple"'s atmospheric, bobbing texture. The track's title, "Eple" (Norwegian for "apple"), serves as a nod to the apple imagery on the cover of Bob James's Two, highlighting the duo's intentional homage to their sampled source material. Röyksopp's use of these elements reflects broader influences from 1970s jazz-funk and disco eras, which informed their downtempo electronica approach on the debut album Melody A.M..

Music video

The music video for "Eple," directed by Thomas Hilland with co-direction by Knut A. Helgeland, was produced by the Oslo-based company Toxic for Wall of Sound and released in 2001. It features a technique using a of vintage images, primarily from the , depicting people, landscapes, and everyday scenes. The video employs continuous zooming out and panning through layered photographs, creating a surreal, dreamlike journey framed by windows and picture frames that blend personal holiday snaps with stock imagery. In 2022, the video was acquired by Norway's National Museum (Nasjonalmuseet) for its digital collection, recognizing its artistic value.

Critical reception

"Eple" received generally positive reviews upon its release. In Pitchfork's 2003 review of the album Melody A.M., the track was highlighted for reconstructing "vintage funky-drummer beats up against an addictively twinkly synth," with subtle production details like an "odd, rewinding stutter across instruments" contributing to its appeal. The album was rated 7.8 out of 10. NME's 2005 review described "Eple" as a "jolly work of bleepy whimsy," noting it as typical of the delicate sound, though critiquing its closeness to . User reception has been strong, with an average rating of 3.8 out of 5 on based on over 470 ratings as of 2025, and perfect scores in select user reviews on , praising its joyful and memorable melody.

Commercial performance

Chart performance

"Eple" experienced moderate commercial success primarily in the United Kingdom and select European markets upon its 2003 re-release as a single from Röyksopp's debut album Melody A.M.. In the UK, it debuted and peaked at number 16 on the Official Singles Chart, spending three weeks in the top 75. The track performed stronger in niche categories, reaching number 3 on the Official Dance Singles Chart for three weeks in the top 10 and number 2 on the Official Independent Singles Chart for four weeks in the top 10. Internationally, "Eple" charted modestly in several countries, reflecting its appeal within electronic music circles. It peaked at number 33 on the for one week. No significant chart placements were recorded in the duo's home country of or other major markets like or the , where success was driven more by album sales and radio airplay.
CountryChartPeak PositionWeeks on Chart
Official Singles Chart163
Official Dance Singles34
Official Independent Singles29
IRMA Singles Chart331

Sales and certifications

"Eple" did not receive any gold, platinum, or other certifications from major recording industry associations, including the (BPI) or the International Federation of the Phonographic Industry (IFPI) in . Specific sales figures for the single remain undisclosed by its label, , or official chart providers such as the . Despite this, the track's commercial viability contributed to the broader success of Röyksopp's debut album Melody A.M., which sold over 750,000 copies worldwide by 2005.

Track listings

2001 release

The 2001 release of "Eple" was issued as a by duo on the Wall of Sound label, primarily in and formats, serving as the second from their debut Melody A.M.. The standard configuration, released in the UK and , featured three tracks.
No.TitleLength
1"Eple" ()3:37
2"Eple" ()6:52
3"'s Night Out"8:08
A limited-edition 7" vinyl pressing, exclusive to Norway on the Tellé sublabel, contained a variant two-track listing with an extended version of the title track and an additional instrumental B-side.
No.TitleLength
A"Eple"3:52
B"Flax"4:20
The 12" vinyl edition featured the full version of "Eple" along with the Bjørn Torske Remix and "Röyksopp's Night Out", with durations of 3:52, 6:52, and 8:08 respectively, and was pressed in the UK.

2003 re-release

The 2003 re-release of "Eple" was issued as a double CD single set in the UK by Wall of Sound on 24 February 2003, featuring remixes by prominent electronic artists alongside the edited original track. This edition expanded on the 2001 single by incorporating fresh remixes, including contributions from Fatboy Slim, Shakedown, Boris Dlugosch and Michi Lange, and Black Strobe, aimed at broadening the track's appeal in club and radio circuits. A corresponding 12-inch vinyl was also released in the UK, compiling select remixes for DJ use.

CD1 (WALLD080)

  1. "Eple" (Edit) – 3:35
  2. "Eple" (Fatboy Slim Remix) – 5:48
    Remix and additional production: Fatboy Slim; engineered by Simon Thornton
  3. "Eple" (Shakedown Remix) – 6:43
    Remix and additional production: Shakedown; keyboards: Totorhead; co-engineered by Jeff Delort

CD2 (WALLD080V, Enhanced)

  1. "Eple" (Edit) – 3:35
  2. "Eple" (Boris and Michi's Eplistic-Scratch-Attack) – 7:16
    Remix and additional production: Boris Dlugosch, Michi Lange; bass: J. Attig; keyboards: A. Paulsen; scratches: DJ Raubake
  3. "Eple" (Black Strobe Remix) – 6:10
    Remix and additional production: Black Strobe
  • Enhanced content: "Eple" music video (3:35; directed by Thomas Hilland, edited by Knut Helgeland) in QuickTime format

12-inch vinyl (WALLT080)

  • A1: "Eple" – 3:52
  • A2: "Eple" (Shakedown Remix) – 6:43
    Remix: Shakedown
  • AA1: "Eple" ( Remix) – 5:48
    Remix:
Promotional versions, such as a radio edit CD (WALLD080RAD) released in January 2003, included abbreviated mixes like "Eple" () – 3:25 and "Eple" ( Remix Edit) – 3:56 for . International variants, including European and French pressings, mirrored the selections with minor catalog differences.

Use in media

Advertising and commercials

"Eple" gained significant exposure through its licensing for use in advertising and promotional materials. Most prominently, the track was licensed by Apple Inc. in 2003 to serve as the introductory and welcome music for the Mac OS X Panther (version 10.3) operating system, playing during the initial setup assistant for new users. This integration helped introduce the song to a global audience of computer users and featured in Apple's official introductory videos for the OS. Beyond Apple, "Eple" has been utilized in numerous television commercials and programs, enhancing its nostalgic appeal in media contexts. Its upbeat, instrumental electronic style made it a popular choice for background music in ads during the early , though specific campaigns beyond the Apple collaboration are less documented in primary sources.

Television and other media

"Eple" was notably performed by on the BBC's long-running music television program during its episode aired on 7 March 2003. The live performance, conducted from inside a , highlighted the track's upbeat electronic style and contributed to its visibility in the UK music scene. An instrumental excerpt from "Eple" served as the audio accompaniment for the station identification logo of Austin PBS (formerly KLRU), a public television station in Austin, Texas, from 2006 to 2008. This usage underscored the song's versatility as background music in broadcast media, often accompanied by a shimmering sound effect during the formation of the PBS logo.

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