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Max De Pree

Max De Pree (October 28, 1924 – August 8, 2017) was an American businessman, author, and advocate for , renowned for his transformative role as and chairman of , Inc., the innovative furniture company founded by his father, D.J. De Pree. Under his leadership from 1980 to 1987 as CEO and beyond as chairman, he tripled the company's sales, implemented employee profit-sharing and stock ownership programs, and positioned as a pioneer in and progressive management, earning it top rankings among firms for investor returns. His philosophy emphasized trust, integrity, and empowering people over hierarchical control, influencing generations of leaders through his bestselling books and nonprofit work. Born in , into a family of seven children during the , De Pree graduated from Zeeland High School and briefly attended Wheaton College before serving in the U.S. during from 1943 to 1945. He continued his studies at the , , and the , ultimately earning a Bachelor of Arts from in . Joining the family business in 1947 after his discharge, De Pree rose through the ranks at , becoming chairman in 1971 and CEO in 1980, where he built on his father's legacy by fostering collaborations with renowned designers such as and Robert Propst, whose Action Office system revolutionized modern workspaces. De Pree's tenure at was marked by innovative practices like the Scanlon Plan, which rewarded employee participation with bonuses and stock, and the "Silver Parachute" program for equitable , reflecting his belief in shared success and ethical governance. These efforts contributed to the company's receipt of the ' for design excellence in 1981 and De Pree's own induction into magazine's National Business Hall of Fame in 1992, along with seven honorary degrees. He authored several influential books on , including Leadership Is an Art (1989), which sold over 800,000 copies and was praised by management experts like ; Leadership Jazz (1992); and Leading Without Power (1997), all of which promoted a relational, covenant-based approach to leading organizations, drawing from his Christian faith and experiences mentoring thousands. In his later years, De Pree extended his impact beyond business, serving on the board of trustees at Fuller Theological Seminary from 1964 to 2005 and establishing the Max De Pree Center for Leadership there in 1997 to advance research on leadership in religious and nonprofit contexts. Married to Esther for over 70 years until his death, he was survived by two sons, two daughters, 23 grandchildren, and 13 great-grandchildren, leaving a legacy as a humble yet visionary leader who prioritized people, innovation, and service in both corporate and communal settings.

Early Life and Education

Family Background

Max De Pree was born on October 28, 1924, in , to Dirk J. (D.J.) De Pree and his wife, Nelly De Pree. , a small community in Ottawa County with deep Dutch immigrant roots, provided a formative environment steeped in tight-knit family and communal ties. As the son of a local entrepreneur, De Pree grew up immersed in the rhythms of family enterprise and Midwestern values. D.J. De Pree founded Inc. in 1923 by acquiring the Michigan Star Furniture Company, a modest operation initially focused on traditional bedroom furniture. He renamed it after his father-in-law, , and under his stewardship, the company gradually evolved into a pioneer in modern office furniture, emphasizing innovative design and employee welfare during the mid-20th century. This shift reflected D.J. De Pree's vision for practices, which profoundly influenced his son's . De Pree was one of seven children, including brothers Hugh De Pree—who later co-led alongside him—and John De Pree, as well as . The family exemplified collaborative dynamics, with Hugh assuming early leadership roles at the company before Max's involvement. From a young age, De Pree was exposed to and community involvement through his family's commitment to Christian principles, including daily devotions and a focus on toward employees and neighbors. These values, drawn from their devout Christian upbringing, underscored themes of covenantal relationships and that would later define De Pree's approach to .

Academic Pursuits

Max De Pree began his higher education at Wheaton College in , enrolling in September 1942 for one semester before his studies were interrupted by . His early academic pursuits were shaped by a family background in , motivating his interest in formal education to prepare for potential involvement in the family enterprise. De Pree's education was significantly influenced by his military service in the U.S. from 1943 to 1945, during which he served as a surgical technician, functioning as a scrub nurse in operating rooms with the Third under General in the European Theater. His duties included frontline medical support during the near Bastogne, , and later at the 240th General Hospital in , after initial training and transit through , . While in the , De Pree continued his studies through the Servicemen's Readjustment Act, attending the for courses in pure science, for pre-medical training, and briefly the . These experiences exposed him to the harsh realities of war, profoundly shaping his emerging views on , , and the inherent of individuals, as he witnessed the consequences of on human lives and learned from effective military leaders who emphasized trust and empowerment. Following his discharge, De Pree resumed his undergraduate studies at in , completing a degree in 1948. To fulfill graduation requirements, he received tutoring for an additional course, reflecting the institution's Christian liberal arts emphasis. This period of post-war education solidified his intellectual foundation in the humanities and sciences, bridging his military-honed perspectives on human relations with a structured academic environment that encouraged ethical and relational thinking. Although De Pree did not pursue a formal advanced degree, he engaged in continuing education later, including management and leadership courses at Michigan State University and the American Management Association in New York, which further refined his business acumen before fully committing to his professional path.

Professional Career

Entry into Herman Miller

Upon completing his military service in World War II, Max De Pree joined the family-owned Herman Miller Furniture Company in 1947, shortly before graduating from Hope College with a Bachelor of Arts degree in 1948. His entry into the business was facilitated by his prior summer experiences working in the factory during high school, where he handled tasks such as cleaning boilers and upholstery, building a foundational understanding of production processes. Initially, De Pree took on roles in scheduling, purchasing, and hands-on factory work, including positions in the cabinet and machine rooms, where he became a skilled upholsterer. These early assignments immersed him in the operational side of furniture manufacturing, providing practical preparation for his future contributions to the company. In the late 1940s and 1950s, was undergoing significant transformation amid post-war economic expansion, shifting from traditional home furniture reproductions to innovative modern designs that capitalized on the growing demand for office furnishings. The company experienced robust growth, driven by collaborations with pioneering designers; for instance, in 1946, it partnered with to produce molded plywood pieces, culminating in the iconic introduced in 1956, which exemplified the era's emphasis on ergonomic and aesthetic innovation. Under the leadership of De Pree's father, D.J. De Pree, expanded production volumes and established itself as a leader in office solutions, benefiting from the broader boom in American manufacturing and corporate office spaces. De Pree's early involvement allowed him to witness and participate in this pivotal shift firsthand. By the mid-1950s, De Pree had advanced through the ranks, taking on responsibilities in sales, marketing, and operations, which honed his skills in and business strategy. Around 1954, at age 30, he emerged as part of a core management trio alongside his father and older brother Hugh, who had joined the company earlier after his own education and was already established in leadership roles. The brothers collaborated closely, including co-developing employee training programs through institutions like and the American Management Association, fostering a culture of continuous improvement within the firm. As the approached, D.J. De Pree began planning for amid his declining health, setting the stage for a smooth transition to the next generation. In 1961, he stepped down as CEO due to illness, with sons Hugh and Max assuming key executive positions—Hugh as in 1962 and Max advancing to support the shift. This ensured family continuity while preparing the company for its in 1970, reflecting D.J.'s vision for sustainable growth beyond familial control.

Leadership at Herman Miller

Max De Pree assumed a prominent leadership role at Herman Miller in 1971 when he was elected chairman of the board, and in 1980 he succeeded his brother Hugh De Pree—president and CEO since 1962—as both president and CEO himself. Under his direction from 1980 to 1987, the company emphasized inclusive decision-making and employee empowerment, applying servant leadership principles to foster a collaborative environment where workers contributed to strategic and operational improvements. A key initiative during De Pree's tenure was the expansion of employee ownership programs rooted in the Scanlon Plan, which had adopted in 1950 to promote participative management and gain-sharing. In 1983, the company introduced a special stock-ownership plan that extended shares to all employees, enhancing profit-sharing mechanisms and aligning worker incentives with long-term company success. This approach not only boosted but also supported sustained amid economic pressures. De Pree's leadership oversaw significant revenue growth, with annual sales reaching $574 million by 1987, up from approximately $25 million in 1970 during the earlier family-led expansion. solidified its reputation as a innovator under his guidance, exemplified by iconic products like the launched in 1994, which built on the ethos he championed. Facing the 1970s recession, De Pree—as chairman—helped navigate challenges by diversifying into the healthcare sector with the 1971 launch of the Co/Struc system for medical environments and exploring opportunities to broaden market reach beyond traditional furniture. These moves stabilized operations and positioned the company for recovery and future growth. De Pree retired as CEO in 1987, handing to Dick Ruch—the first non-family member in that role—and continued as chairman until 1995.

Management Philosophy

Servant Leadership Principles

Max De Pree's conception of positions leaders as stewards responsible for nurturing the inherent dignity and potential of those they lead, fostering participation in organizational life through mutual respect and shared purpose rather than top-down authority. Influenced by Robert K. Greenleaf's foundational work on the subject, De Pree emphasized that true liberates individuals to contribute their best, viewing organizations as communities where leaders serve to enable collective flourishing. This approach prioritizes covenantal relationships—voluntary bonds built on trust, reciprocity, and long-term commitment—over contractual transactions that treat people as mere resources. Central to De Pree's principles is the "tribal" analogy for leadership, portraying organizations as diverse tribes where leaders weave relationships to empower members, drawing on intuition and shared stories rather than rigid hierarchies or scientific precision. He advocated recognizing the unique giftedness of each person, encouraging leaders to create space for individuals to exercise their talents in service of the whole, thereby promoting diversity and innovation through empowerment. De Pree also highlighted the roles of grace and forgiveness in decision-making, seeing them as essential for building resilient communities that acknowledge human imperfection and encourage growth without fear of reprisal. These elements underscore a holistic view of leadership as an art form that values relational depth over control. De Pree's philosophy was deeply shaped by his Christian faith, which informed his belief in the biblical principle of humans created in the , implying inherent worth and mutual accountability among leaders and followers. This theological foundation reinforced ideas of as a divine calling, where leaders invest in people's development as the surest path to enduring organizational success, distinctly contrasting with authoritarian models that prioritize efficiency through command and compliance. By advocating long-term commitment to , De Pree's promotes ethical, sustainable progress rooted in empathy and shared vision.

Implementation at Herman Miller

Under Max De Pree's leadership at , including his tenure as CEO from 1980 to 1987, the company adopted participative management through the Scanlon Plan, a gain-sharing program that encouraged employee input on productivity and quality improvements. This initiative, originally implemented in the 1950s but expanded under De Pree, involved forming production committees where employees collaborated with management on decisions related to design, production processes, and cost-saving suggestions, fostering a sense of ownership and shared responsibility. De Pree's principles served as the foundation for this approach, emphasizing empowerment over top-down control. De Pree placed a strong emphasis on by promoting close collaborations with innovative designers such as and George Nelson, which encouraged creativity through relatively flat organizational hierarchies that minimized bureaucratic barriers. These partnerships integrated employee feedback into product development, allowing production teams to contribute ideas that aligned design with practical manufacturing needs, ultimately earning the ' Gold Medal for design excellence in 1981. A key cultural shift under De Pree was the introduction of "" language in company communications, such as memos and meetings, which framed relationships between leaders, employees, and the organization as mutual commitments built on trust, grace, and a shared vision rather than contractual obligations. This rhetoric promoted inclusiveness and compassion, including efforts to diversify the board starting in 1971 and initiatives like profit-sharing and plans that reinforced a sense of purpose. These implementations yielded measurable outcomes, including a turnover rate of just 3.2% in the early —well below industry averages—and consistent recognition as one of magazine's "most admired" companies and a top workplace for employee satisfaction. Innovation also surged, exemplified by the 1970s development of modular office furniture lines like the Ergon chair and early systems furniture, which drove sales growth of nearly three times during De Pree's tenure and solidified Herman Miller's reputation for ergonomic, adaptable designs.

Written Works

Key Publications

Max De Pree's literary contributions primarily consist of books on , drawing from his experiences at and his broader reflections on organizational dynamics. His writings emphasize practical, humane approaches to leading people and institutions, often blending insights with ethical and philosophical considerations. De Pree's seminal work, Leadership Is an Art, published in by Doubleday, presents leadership not as a rigid but as a creative and humane endeavor. The book explores key concepts such as covenants—mutual commitments between leaders and followers— of talents within organizations, and the role of in . It argues for fostering environments where employees' gifts are recognized and nurtured to drive organizational success. The volume became a , selling more than 800,000 copies in and paperback editions. In Leadership Jazz, released in 1992 by Doubleday and revised in 2008, De Pree employs the metaphor of to illustrate effective . He highlights adaptability, the importance of building relationships, and the need for leaders to listen and collaborate like musicians in an ensemble. The book incorporates case studies from settings and to demonstrate how flexibility and trust enable innovation and resilience in teams. De Pree's later publications shifted toward in non-traditional contexts. Leading Without Power: Finding Hope in Serving Community, published in 1997 by Jossey-Bass, addresses leading volunteer-driven and nonprofit organizations where formal authority is limited. It advocates for selfless service, community building, and inspiring participation through hope and shared purpose rather than hierarchical control. Similarly, Called to Serve: Creating and Nurturing the Effective Volunteer Board, issued in 2001 by Wm. B. Eerdmans , provides guidance on assembling and sustaining nonprofit boards. De Pree outlines strategies for recruiting diverse members, fostering , and aligning volunteer efforts with organizational missions to ensure long-term impact. Among De Pree's lesser-known works is Dear Zoe: Letters to My Miracle Grandchild, published in 1996 by HarperSanFrancisco, which takes the form of letters to his premature granddaughter offering intimate reflections on life, family, and faith. His overall body of work, spanning these titles, has collectively sold more than one million copies and influenced discussions on servant-oriented management.

Impact and Reception

De Pree's written works are regarded as foundational texts in the discourse on servant leadership, articulating principles of stewardship, relationships, and human dignity that have shaped modern management thought. They have influenced and been acclaimed alongside contributions from prominent figures such as Ken Blanchard and Stephen Covey, who have similarly advanced values-oriented leadership models. This recognition stems from De Pree's emphasis on liberating employees through empathetic and ethical guidance, which resonated deeply in the evolving field of organizational behavior during the late 20th century. The reception of De Pree's publications has been overwhelmingly positive, with praise centered on their accessible, values-based approach that contrasts with more mechanistic theories. Leadership Is an Art, in particular, earned critical acclaim from influential voices including management expert , former U.S. President , and founder ; the lauded it as “small and soulful enough to be carried around like a .” The book has sold over 800,000 copies worldwide and been translated into more than a dozen languages, underscoring its broad appeal and enduring relevance. Overall, De Pree's oeuvre has exceeded one million copies in sales, reflecting its status as a for practical wisdom. Critiques of De Pree's philosophy, however, highlight its perceived idealism, particularly when applied to large corporations facing intense competitive demands that may prioritize efficiency over relational depth. Scholars have also debated the framework's adaptability in non-Western contexts, where cultural emphases on hierarchical and collectivism can its focus on individual empowerment and . De Pree's writings maintain significant enduring use in academic and professional settings, frequently incorporated into MBA curricula, corporate training programs, and initiatives for their emphasis on ethical . Post-1990s literature extensively cites his works, as seen in compilations like The Jossey-Bass Reader on Nonprofit and Leadership, which features excerpts to illustrate servant-oriented principles. This sustained adoption is bolstered by the real-world validation of De Pree's ideas through Herman Miller's transformation into a highly profitable, innovative enterprise under his guidance.

Later Life and Legacy

Philanthropy and Civic Roles

After retiring from corporate leadership, Max De Pree extended his commitment to into educational and faith-based institutions. In 1996, the Max De Pree Center for Leadership was established at by Samuel T. Reeves in his honor, with De Pree serving as a key figure in its development and ongoing involvement. The center focuses on equipping leaders for faithful responses to God's callings, emphasizing the integration of faith, work, and ethical decision-making in non-corporate contexts such as churches, nonprofits, and community organizations. De Pree's civic roles included long-term service on prominent boards that advanced and theological . He served on the Board of Trustees for over 40 years, contributing to its growth as a leading evangelical institution. Additionally, he joined the Board of Trustees in 1983, where he served for 12 years and chaired it for eight, helping shape the liberal arts college's strategic direction during a period of expansion. These roles reflected his dedication to fostering in academic settings rooted in Christian values. In his hometown community of and nearby , De Pree supported local initiatives through personal and affiliations, including membership at Third Reformed Church. This work built on his philosophy, applying it to broader societal challenges like and moral .

Death and Enduring Influence

Max De Pree passed away on August 8, 2017, at the age of 92, at his home in . Upon his death, numerous tributes underscored De Pree's pioneering role in promoting , rooted in his Christian faith and emphasis on viewing corporations as communities of people. The company released a statement honoring his decades-long and the enduring company culture he cultivated, noting his eloquent writings on that amplified his global influence. , where he had served as a and , also paid tribute to his civic contributions and personal integrity. De Pree's philosophy of has sustained Herman Miller's reputation for innovation and employee-centered practices, enabling the company to remain a leader in the office furniture industry long after his tenure. His ideas continue to inspire contemporary movements like conscious capitalism, which advocate for ethical, stakeholder-focused business models, as evidenced in scholarly examinations of enlightened corporate leaders. As part of his broader , De Pree's philanthropic efforts in supporting education and faith-based initiatives at institutions like and reinforced his commitment to societal betterment. Throughout his later years, De Pree received prestigious recognitions for his contributions to business and leadership, including induction into Fortune magazine's National Business Hall of Fame in 1992, the Business Enterprise Trust Lifetime Achievement Award in 1997, and the International Leadership Association Lifetime Achievement Award in 2012. These honors affirmed the profound and lasting impact of his humane approach to management on both corporate success and ethical discourse.

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