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Open Mobile

Open Mobile was a that provided services exclusively in from 2007 to 2018. Launched on June 12, 2007, by firms M/C Partners and Columbia Capital for $160 million following the Chapter 11 bankruptcy of its predecessor, NewComm Wireless Services (formerly operating as ), the company offered prepaid and postpaid voice, data, and messaging plans with a focus on affordable access and network expansion across the island. In February 2017, Open Mobile announced a with to combine operations in and the U.S. , with acquiring majority ownership after FCC approval later that year. The brand ceased operations on May 30, 2018, as services were integrated into 's network and later following the 2020 merger.

History

Establishment

Prior to 2007, the Puerto Rican mobile telecommunications market was characterized by a duopoly dominated by Claro (operated by ) and (formerly SunCom Wireless), which limited competition and kept prices high for consumers. This landscape was disrupted by the financial troubles of NewComm Wireless Services, Inc., the local operator of the brand under a license from . NewComm filed for Chapter 11 bankruptcy protection in late 2006 amid mounting debts and operational challenges, leading Telefónica to exit the Puerto Rican market as part of its strategic retreat from underperforming regions. On June 12, 2007, a led by U.S.-based firms M/C Venture Partners and Capital acquired NewComm's assets, including spectrum licenses and network infrastructure, for $160 million through a U.S. Court-approved sale. This transaction formed PR Wireless, Inc., doing business as Open Mobile, with the goal of relaunching services under a new brand to capitalize on the vacated market space left by . The acquisition included key spectrum holdings, enabling Open Mobile to position itself as a facilities-based competitor in the island's wireless sector. Open Mobile's initial launch strategy focused on prepaid, affordable plans featuring unlimited local calling to attract price-sensitive customers and challenge the established duopoly's higher rates. These plans emphasized no-contract flexibility and advance payments, aiming to rapidly build a subscriber base in a market where mobile penetration was already high but affordable options were scarce. Early operations received necessary approvals from the for license transfers and service initiation, ensuring compliance with local and rules.

Expansion and market impact

Following its establishment through the acquisition of Movistar's assets in , Open Mobile experienced rapid growth in the competitive Puerto Rican market. The company quickly gained traction by targeting prepaid customers with innovative, customer-friendly offerings, achieving high rates as recognized in a 2009 poll conducted by Caribbean Business, WOSO Radio, and Gaither International. By introducing services, Open Mobile expanded its subscriber base, with 80% of customers adopting data plans and a significant portion transitioning to smartphones, reflecting strong in a landscape dominated by larger incumbents. A key driver of this expansion was Open Mobile's pioneering innovations in service offerings. The company became the first in to provide nationwide unlimited calling at flat rates without contracts or cancellation fees, revolutionizing the prepaid segment and appealing to cost-conscious consumers. In , it launched high-speed EV-DO/ mobile , enabling uninterrupted nationwide service and boosting data usage. Further advancing its , Open Mobile partnered with in 2011 to deploy Latin America's first commercial / , which went live in 2012 initially in the metropolitan area and expanded nationwide, offering speeds up to ten times faster than previous technologies for HD video streaming and quick downloads. This rollout exceeded expectations, surpassing a goal of 20,000 LTE subscribers by the end of 2013 and reaching 100,000 LTE users, solidifying its position as a top player. Open Mobile's aggressive pricing and no-contract model disrupted the market, compelling competitors to adopt similar unlimited plans and lower rates to retain customers. By emphasizing affordable, flexible services, the company captured a notable share in Puerto Rico's mobile sector, where total subscriptions hovered around 3 million, differentiating itself from contract-based providers like Claro and through superior and innovation. The company's growth faced significant challenges from natural disasters, particularly in September 2017, which devastated Puerto Rico's infrastructure and knocked out most mobile networks island-wide. Open Mobile reported widespread theft of diesel fuel for its backup generators, exacerbating service outages and hindering immediate recovery efforts amid the storm's catastrophic impact. Pre-merger, the operator collaborated with federal agencies and peers on restoration, gradually restoring cell sites as part of broader telecommunications recovery initiatives supported by the .

Merger and dissolution

On February 23, 2017, and Open Mobile announced an agreement to combine their wireless operations in and the U.S. into a new 50/50 entity named PRWireless HoldCo LLC, aiming to create a stronger regional competitor with enhanced network capacity, resources, and service offerings including postpaid, prepaid, Lifeline, and business plans. The transaction involved contributing subscribers, employees, network assets, and licenses to the , with the deal subject to regulatory reviews by the U.S. (FCC) and the Telecommunications Regulatory Board (JRIT). The FCC granted approval for the associated license assignments on September 27, 2017, enabling PR Wireless PR, LLC—a wholly owned of PRWireless HoldCo LLC—to assume control of Open Mobile's international Section 214 authorization and related assets as part of the multi-step merger process. The JRIT also approved the , clearing the path for operational integration. The transaction closed during the quarter ended December 31, 2017, resulting in Sprint holding a with approximately 55% common voting interest and 68% preferred economic interest in PRWireless HoldCo LLC. Following the closure, Open Mobile's operations were integrated into Sprint's broader network infrastructure, leading to the phasing out of the standalone Open Mobile brand. In the summer of 2018, Open Mobile retail stores in Puerto Rico began rebranding to Boost Mobile, aligning with Sprint's prepaid service model under PRWireless. On November 1, 2019, Sprint acquired the remaining minority interest in PRWireless HoldCo LLC from PRWireless PR, Inc. for $33 million, becoming the sole owner and further consolidating control. The full dissolution of the Open Mobile brand occurred by early 2020, coinciding with T-Mobile US, Inc.'s completion of its acquisition of Sprint on April 1, 2020, after which PRWireless operations were absorbed into T-Mobile's regional network without retaining the original branding.

Operations

Network infrastructure

Open Mobile's network infrastructure was initially built on technology for voice services when the company launched operations in on June 12, 2007. This second-generation () standard provided reliable voice and basic messaging capabilities, positioning Open Mobile as a competitive entrant in the island's telecommunications market dominated by GSM-based operators. To enhance data services, Open Mobile upgraded its network to in 2010, introducing high-speed access across . This upgrade supported faster speeds for mobile users, enabling applications such as browsing and , and marked a significant from the initial voice-focused . In 2012, Open Mobile deployed 4G (Long-Term Evolution) technology, becoming the first operator in to launch a network. The rollout utilized the 700 MHz frequency band (LTE Band 13), which offered improved propagation for wider coverage in Puerto Rico's varied terrain. Open Mobile partnered with to provide the core network and radio access network equipment, ensuring efficient deployment and management of the . By the end of 2012, the network was planned to achieve approximately 70% population coverage. The deployment had a notable impact on subscriber growth, with Open Mobile exceeding initial projections of 20,000 users by the end of 2013 and reaching over 100,000 subscribers thereafter. This expansion solidified the technical backbone, supporting higher data throughput and laying the foundation for advanced services.

Services and coverage

Open Mobile offered a variety of customer-oriented services in , focusing on both prepaid and postpaid plans for voice, , and data usage. Upon its launch in , the company introduced unlimited national calling as a core feature, priced at $30 per month, which marked a significant innovation by providing flat-rate access without contracts or cancellation fees. This prepaid-centric model emphasized flexibility and affordability, allowing customers to top up as needed while including generous allowances for local calls, texts, and emerging data services. Beyond basic connectivity, Open Mobile expanded its portfolio with international roaming partnerships, to support travelers in regions like and . In 2009, the company rolled out mobile broadband options via USB modems, catering to the growing demand for portable among residential and business users. Coverage was extensive and island-wide throughout , encompassing urban centers, rural regions, and offshore islands including Vieques and Culebra, where service reliability was prioritized to bridge connectivity gaps. Prior to its 2017 merger activities, Open Mobile maintained limited roaming agreements in the , allowing basic voice and data access for customers venturing to nearby territories. The company's pricing strategy was aggressively competitive, underscoring low-cost entry points to disrupt the market and attract price-sensitive consumers. By , this manifested in plans like $25 monthly unlimited talk and text bundles, which combined with data add-ons to deliver high value without long-term commitments. Such tactics not only boosted subscriber growth but also earned Open Mobile top ratings for in independent polls. Following its 2017 acquisition by Sprint and the subsequent 2020 merger with , the network was rebranded as . As of 2025, it provides services with extensive coverage, including advanced and capabilities across and the U.S. .

Corporate structure

Ownership and leadership

Open Mobile was founded in through PR Wireless, Inc., with majority ownership held by M/C and additional investment from Columbia Capital, which together acquired the wireless assets of the bankrupt operation for $160 million. This structure positioned the venture capital firms as primary stakeholders, with board representation to guide strategic decisions in the competitive Puerto Rican telecom market. Leadership at launch featured telecom veterans focused on rapid network rollout and market entry, evolving over time with key appointments to drive growth. Frank Bell served as President and Chief Operating Officer around 2010, overseeing operations during early expansion. In 2012, Juan Saca was named CEO, succeeding interim leadership and bringing expertise from roles at and in ; he led the company until 2019. The board continued to include representatives from M/C Venture Partners and Columbia Capital, ensuring alignment with investor priorities on financial performance and regulatory adherence. Ownership remained private under the founding investors until February 2017, when Open Mobile entered a joint venture with Sprint Corporation to combine operations in Puerto Rico and the U.S. Virgin Islands, with Sprint acquiring a 68% economic interest and 55% voting control. This arrangement, approved by the FCC in September 2017, represented the final significant shift in ownership structure prior to Sprint's merger with T-Mobile US, Inc. in 2020. Following the 2020 merger, the joint venture was fully integrated into T-Mobile, with the Open Mobile brand discontinued and operations rebranded under Sprint (in 2018) and later T-Mobile or Boost Mobile, with customers migrated by around 2021. As PR Wireless, Inc., doing business as Open Mobile, the company maintained governance compliant with U.S. licensing requirements for wireless spectrum use and adhered to Puerto Rico's local regulations under the Puerto Rico Telecommunications Regulatory Board.

Headquarters and workforce

Open Mobile's headquarters was situated in , at Metro Office Park, 1st Street, , Suite 300. The company had between 201 and 500 employees. By , Open Mobile operated about 20 company-owned retail stores across , supplemented by a broader network of over 300 distribution points including authorized dealers. Key facilities included a in for managing infrastructure and services, as well as call centers in locations such as Bayamón to handle . Open Mobile served around 250,000 customers as of 2017, reflecting its operational scale in the Puerto Rican market.

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