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Tesher

Tesher, whose real name is Hitesh , is a Canadian rapper, , and of descent. Born September 19, 1995, in , he rose to prominence in the early 2020s by creating genre-blending mashups that fuse Bollywood with Western and reggaetón influences, initially shared on platforms like and . His breakthrough came with the viral singles "Young Shahrukh" in 2020, inspired by Bollywood icon , and "Jalebi Baby" in 2021, a collaboration with that amassed hundreds of millions of streams and peaked at number three on Billboard's chart. Tesher's music often draws from his Punjabi heritage and Canadian upbringing, incorporating folk elements, lyrics, and electronic beats to create a distinctive "" sound that appeals to global audiences, particularly during festivals like . He has released tracks like "Ve Mundeya" featuring in 2025, continuing to experiment with cross-cultural collaborations, and maintains a strong presence on streaming services with over three million monthly listeners on as of November 2025. Beyond music production, Tesher has contributed to the soundtrack of the Netflix film and appeared on Canadian TV shows, solidifying his role as a bridge between South Asian and Western pop cultures.

Early life

Upbringing and family background

Hitesh Sharma, known professionally as Tesher, was born on September 19, 1995, in Regina, Saskatchewan, Canada. His parents had immigrated from Punjab, India, to Canada prior to his birth, settling in the prairie city where they navigated the challenges of starting anew in a predominantly Western environment. This move created a unique cultural blend in their household, merging Punjabi traditions with the rhythms of Canadian small-town life, including vast open spaces and a tight-knit community far removed from the bustling energy of their homeland. Growing up in Regina's Wascana View neighborhood, Tesher was immersed in a bicultural environment that profoundly shaped his identity. His family maintained strong ties to their Indian roots, with spoken at home and weekends filled with Bollywood films, traditional foods, and religious practices that reinforced their heritage. At the same time, the stark contrast of life introduced him to influences early on, as school days exposed him to mainstream Canadian culture amid a landscape of endless fields and harsh winters. The family's brought elements of , particularly for his parents adapting to Regina's quieter, more insular setting compared to Punjab's vibrancy, which in turn fostered Tesher's awareness of bridging worlds from a young age. Music played a central role in this familial dynamic, serving as a bridge between cultures. Tesher's father, an amateur producer, often experimented with beats on , sharing creations with his son and sparking early interest in sound production within the home. Bollywood soundtracks, including works by composer , echoed through the house, while community events in Regina's South Asian circles introduced him to Indian melodies alongside Western pop and tracks from artists like and that permeated local radio and school friends' playlists. This dual exposure in a small-town context—where South Asian families formed supportive pockets amid a largely non-Indian —highlighted adaptations like hosting cultural gatherings to preserve traditions, ultimately cultivating Tesher's innate sense of fusion long before his formal musical pursuits in adolescence.

Initial musical interests and education

Tesher, born Hitesh Sharma, attended local schools in , where he was raised by parents who had immigrated from . During high school, he began self-taught production using basic software such as , inspired initially by his father's own experimentation with the tool. Lacking any formal training, Tesher relied on free online resources, including blogs and tutorials, to develop his skills in beat-making and arrangement. His initial musical interests were sparked around age 12 in seventh grade, when he discovered through tracks like Lil Wayne's "," immersing himself in artists such as , , and via online platforms and radio. This led to private mashup experiments starting at ages 14–16, where he blended these Western genres with electronic elements he encountered digitally. At the same time, Bollywood soundtracks profoundly influenced his early creations, shaping personal mixtapes he produced privately as a way to reconcile his Canadian upbringing with his heritage. After high school, Tesher pursued post-secondary education at the , earning a Diploma in Business Administration (DipBA) from the Paul J. Hill School of Business in 2015. He briefly worked a job following graduation before returning to music. Tesher's family played a key role in exposing him to diverse sounds, with Punjabi music and Bollywood films filling the home, providing a cultural foundation that informed his formative experiments without structured guidance. These private endeavors, conducted in his bedroom, focused on fusing beats with South Asian melodies, honing his production techniques through rather than institutional education.

Career

Early online remixes and breakthroughs (2016–2019)

Tesher's entry into the music scene began during his high school years in Regina, Saskatchewan, where he started uploading self-taught remixes and mashups to platforms like YouTube and SoundCloud. Drawing from his foundational skills in blending Bollywood, Bhangra, and Western genres, his initial releases focused on reimagining popular tracks with cultural fusion elements. A pivotal early project was his official Bhangra remix of "Kar Gayi Chull" from the 2016 film Kapoor & Sons, commissioned by Sony Music India and released on March 31, 2016. This track, featuring upbeat Punjabi rhythms layered over the original party anthem, marked his first professional collaboration and gained modest traction among listeners interested in desi pop crossovers. By 2019, Tesher achieved his first significant breakthrough with the viral mashup " vs. ," which fused Lil Nas X's country-rap hit with Sukhwinder Singh's classic Bollywood track from the 1999 film . Uploaded to on April 9, 2019, the remix quickly spread through challenges, including a popular milk-drinking trend, amassing widespread shares and streams. This release highlighted Tesher's innovative production style, earning him initial recognition beyond niche circles and setting the stage for broader appeal. The track's success was amplified by its resonance with enthusiasts, propelling Tesher's online visibility forward. Tesher's online presence grew steadily during this period, with his and channels attracting a dedicated following, particularly from South Asian diaspora communities who appreciated the authentic yet accessible blend of cultural sounds. Feedback from these audiences often praised the remixes for bridging generational and geographic divides, underscoring their cultural relevance. By late 2019, the viral momentum of " vs. " had helped Tesher surpass early subscriber milestones on these platforms, fostering a that valued his role in elevating South Asian music globally. Throughout 2016–2019, Tesher faced challenges in balancing his high school studies with music production, often creating content in limited spare time while doubting the potential for widespread recognition. These efforts were compounded by the time-intensive nature of self-producing remixes without major resources, though his persistence in uploading consistently helped build momentum despite initial slow growth.

Original singles and major releases (2020–2022)

In 2020, Tesher transitioned from remixes to original compositions with the release of his debut single "Young Shahrukh" on February 18, which sampled a beat from the Bollywood film Don and featured lyrics celebrating Indian cinema icon Shah Rukh Khan. The track went viral on TikTok, driving its rapid popularity among global audiences and leading to over 23 million views on its official YouTube video by 2022. It also amassed more than 20 million streams on Spotify during this period, establishing Tesher's signature fusion of hip-hop, Punjabi elements, and pop sensibilities. Building on this momentum, Tesher released "" as a solo single on November 13, 2020, incorporating upbeat rhythms inspired by traditional Indian sweets and modern trap production. The song's infectious hook propelled it to viral status on , particularly , where amplified its reach. In 2021, a featuring American singer was issued on May 28, enhancing its crossover appeal and peaking at No. 3 on Billboard's chart while holding the No. 1 position on the UK Asian Music Chart for seven consecutive weeks. This success facilitated Tesher's professional breakthrough, as he signed a worldwide deal with in partnership with in May 2021, enabling broader distribution and marking his entry into the major label ecosystem. The agreement aligned with the remix's launch, positioning Tesher for international exposure while retaining creative control over his culturally blended sound. Tied to these releases, Tesher began performing live, debuting "Jalebi Baby" alongside Jason Derulo on NBC's Today show on July 7, 2021, during the Citi Music Series, which showcased the track's energetic choreography and global vibe to a mainstream U.S. audience. In 2022, he delivered a high-profile rendition of the song with actor Simu Liu at the Juno Awards on May 15, blending rap verses with live instrumentation to highlight its anthemic quality. These appearances, along with interviews in outlets like Billboard, underscored Tesher's rising profile and the tracks' role in bridging South Asian and Western music scenes.

Recent projects and collaborations (2023–present)

In 2023, Tesher released "Jacquemus," a single blending Baile Funk rhythms with Bollywood elements and regional influences, showcasing his evolving production style that incorporates global sounds more seamlessly than his earlier works. That same year, he collaborated with Canadian artist on "Desperado," an alternative indie R&B track that fuses international rhythms to create a vibe. These projects built on the momentum from his 2020–2022 breakthroughs, allowing Tesher to experiment with matured production techniques while maintaining his signature approach. Moving into 2024, Tesher dropped "Ready" as a on March 29, featuring a flirty, dance-oriented with vibrant and a dynamic drop, positioning it as a playful summer that highlights his genre-bending versatility. He also teamed up with producer frozy for "Punjabi Kompa," a track that merges the energetic essence of music with Kompa influences, demonstrating his continued push into hybrid electronic styles. In 2025, Tesher collaborated with singer on "Ve Mundeya," a track inspired by real-life events that emphasizes rhythmic experimentation and marks an unexpected pairing in contemporary Indian music. Later that year, during the match between and on September 15, a DJ error led to "" being played briefly instead of Pakistan's , prompting Tesher to respond lightheartedly on with "shout out to the sound guy," turning the mishap into a moment.

Musical style and influences

Genre fusion and production techniques

Tesher's signature musical style centers on a of Bollywood and folk traditions with , , and elements, creating a cross-cultural sound that bridges South Asian heritage and Western pop . This blend draws from his Canadian-Indian background, incorporating rhythmic patterns and melodic motifs from folk and Bollywood soundtracks into high-energy beats typical of contemporary and . A key production technique in Tesher's work involves sampling iconic Bollywood tracks and recontextualizing them within Western-inspired structures, such as verse-chorus formats with drop builds. In tracks like "Young Shahrukh," he samples the melody and percussion from the Bollywood song "Bole Chudiyan," layering it over trap-influenced beats and verses to produce a that alternates between traditional and drops. This method emphasizes thematic and compatibility between samples, allowing seamless integration of cultural elements without forced juxtaposition. Tesher frequently employs vocal layering across multiple languages—English, Punjabi, and Hindi—to enhance the multicultural texture of his tracks, often starting with instrumental beats before adding improvised melodies and lyrics. This process, inspired by artists like Michael Jackson, begins with beat creation, followed by hummed melodies and structured verses, ensuring vocals sit dynamically within the mix. Over time, Tesher's production has evolved from straightforward mashups of disparate tracks to refined originals that subtly incorporate live hints, such as percussion textures, alongside for a more cohesive and euphoric sound. This shift reflects a move toward authenticity in fusing his influences, building on early experiments that first showcased his genre-blending potential, and continues in recent works like "Ve Mundeya" (2024) featuring , which blends folk with rhythms.

Cultural and thematic elements

Tesher's music frequently explores the diaspora experience of South Asian immigrants, blending personal narratives of cultural duality with broader themes of and belonging. Growing up in with Indian parents, he draws from his life between Punjabi home traditions and Western influences to create tracks that resonate with the challenges and joys of navigating two worlds. In interviews, Tesher has described this fusion as a natural extension of his upbringing, stating, "I’m a Canadian born Indian person—both my parents are from , and I grew up speaking Indian Punjabi around the house watching Bollywood movies." A prominent motif in his work is Bollywood , evoking the golden era of Indian cinema through references to iconic figures and sounds. This is particularly evident in "Young Shahrukh," a track that pays homage to Bollywood superstar , with lyrics like "Worldwide Don, yeah I feel like Shahrukh Khan" celebrating the actor's enduring appeal. The song captures a sense of wistful admiration for Bollywood's romantic and dramatic tropes, while positioning Tesher as a modern interpreter for global audiences. His lyrics and compositions also reflect modern South Asian , addressing the vibrancy and aspirations of a generation that embraces hybrid identities. Tracks like "" incorporate playful nods to Indian sweets and festivals alongside rhythms, symbolizing the sweet-tangy mix of and contemporary life. This thematic focus promotes , weaving , , and English seamlessly to mirror the linguistic fluidity of communities and challenge the of South Asian artists as confined to traditional genres. Central to Tesher's oeuvre are themes of cultural and fusion identity, where he celebrates roots through Bhangra-infused beats while asserting a global presence. Songs often highlight in South Asian heritage, such as remixing classic Bollywood tracks with Western hits to affirm that sounds deserve mainstream recognition. He has articulated this in discussions about bridging Bollywood and , noting his desire to "exist in both worlds in a big way" and expose international listeners to authentic cultural stories without stereotypical portrayals. Through these elements, Tesher's music fosters a sense of empowerment for South Asian youth, portraying their multifaceted identities as a strength rather than a limitation.

Works

Discography

Tesher's discography consists primarily of digital singles and EPs, with no full-length released as of November 2025. His works emphasize productions and collaborations, often distributed through major labels like for select tracks. Key releases have garnered significant streaming success, particularly on platforms like , where his music has accumulated hundreds of millions of plays globally.

Singles

YearTitleFeatured Artist(s)LabelNotes
2020Young ShahrukhDebut original single; release that marked Tesher's breakthrough in fusing with beats.
2020Namah Music Group / Solo single inspired by a 2008 Bollywood track; achieved over 206.6 million streams as of November 2025.
2021 (Tesher x )Official remix of the 2020 single; peaked at No. 1 on the Asian Music Chart and amassed over 245.5 million streams as of November 2025.
2023JacquemusBOPS / BST ProjectsBaile funk-influenced track; released as a standalone digital single.
2023Desperado (as featured) (Raghav)Featured verse on 's single; track blending Indo-Canadian influences.
2024ReadyUpbeat single signaling a new sonic direction; digital release with lyric video accompaniment.
2024Punjabi KompafrozyCollaborative track fusing elements with kompa rhythms; released as a digital single.
2024 ( Remix) remix of 's classic; collaborative single.
2025Ve MundeyaBOPS / EMPIRERomantic pop single; featured collaboration released digitally on August 1, 2025.
These singles represent Tesher's core output, focusing on genre-blending productions available primarily through streaming services like and . Commercial metrics highlight the remix of "" as his most impactful release, establishing his presence in international charts.

Videography

Tesher's videography primarily consists of official music videos for his major singles, emphasizing visual storytelling that complements his genre-blending sound through dynamic and cultural motifs. The breakthrough video for "Jalebi Baby," released in 2021 in collaboration with Jason Derulo, was directed by Gil Green and features vibrant desi-Western aesthetics, blending Bollywood-inspired dance sequences with contemporary urban settings to highlight the track's fusion of Indian folk elements and hip-hop. Choreography by Jeremy Kenyel and Divya Jethwani incorporates Bhangra moves alongside modern routines, shot with colorful lighting to evoke a festive, cross-cultural energy. The video has amassed over 400 million views on YouTube, marking a significant milestone in Tesher's visual output. In 2023, the "Jacquemus" video, directed by Divya Jethwani, adopts a fashion-infused narrative with sleek, high-end visuals showcasing luxury attire and stylish against minimalist backdrops, reflecting the single's playful nod to global trends. Produced by BST Projects with by Ujjwal Chande, it employs bold color palettes and fluid camera work to mirror the track's upbeat, cosmopolitan vibe, achieving 1.5 million views as of November 2025. The 2024 "Ready" video, co-directed by Kate Zamudio and Divya Jethwani, showcases a high-energy performance style with fast-paced editing, ensemble dances, and vibrant that captures the song's infectious momentum. Shot in with production support from Namah Music Group, it uses saturated colors and dynamic angles to enhance the visual rhythm, garnering 395,000 views on as of November 2025. Tesher's most recent video, "Ve Mundeya" featuring , released in 2025 and directed by Divya Jethwani, emphasizes cultural fusion visuals through intricate Punjabi-inspired attire, traditional-modern dance blends, and lush, colorful landscapes that underscore the single's romantic essence. Produced under BOPS and , the video highlights collaborative elements with Indian lyricist Mitika Kanwar, reaching 1.7 million views as of November 2025. Throughout his videography, Tesher has collaborated with a mix of Indian and Canadian directors, including frequent partner Divya Jethwani, to employ colorful that aligns with his fusions, often produced by entities like BST Projects and Namah Music Group. Notably, many of his early remixes from lack dedicated videos, as his initial breakthroughs were audio-focused online releases. These videos tie directly to key singles in his discography, amplifying their thematic reach through visual media.

Recognition

Awards and nominations

Tesher received his first major industry recognition with a nomination for Breakthrough Artist of the Year at the 2022 , where he also performed "" live alongside actor . The track "," featuring , further garnered a nomination for Listeners' Choice Award in the Independent Music Category at the 14th Mirchi Music Awards in 2022. In addition to these formal nominations, Tesher achieved significant chart-based honors that underscore his commercial impact. "Jalebi Baby" topped the Official Asian Music Chart for seven consecutive weeks in 2021, marking a milestone for fusion tracks in the genre. On , the single debuted on the and Global Excl. U.S. charts in June 2021 and peaked at No. 3 on the chart. As of November 2025, Tesher has not secured any award wins, though these nominations and chart achievements reflect his emerging status in the global music scene.

Cultural impact and legacy

Tesher has significantly contributed to the popularization of South Asian-Western musical fusion, blending folk elements with and R&B to create accessible, genre-defying tracks that resonate with global audiences. His viral remixes on platforms like have inspired diaspora artists to explore similar cultural hybrids, leveraging streaming services to reach wider demographics and challenge traditional genre boundaries. Media coverage has highlighted Tesher's role in breaking barriers for Punjabi-Canadian creators, positioning him as a in the scene. Features in emphasize how his TikTok-driven success secured major label deals, illustrating the platform's role in elevating underrepresented South Asian voices within Western-dominated industries. Similarly, profiles in discuss his ambitions to elevate Bollywood-inspired sounds globally, underscoring his influence on cross-cultural production. A striking instance of Tesher's cultural crossover occurred during the 2025 match between and , where a DJ erroneously played "" in place of Pakistan's , leading to an international wave of humorous reactions and memes. Tesher embraced the blunder with witty posts, such as "Accidents happen to the best of us" and a shout-out to the sound technician, transforming the mishap into a lighthearted celebration of the track's enduring popularity. This event exemplified how his music bridges spheres, fostering shared cultural moments amid high-stakes rivalries. Tesher's legacy centers on advancing diverse representation in , where his Indo-Canadian perspective has encouraged broader inclusion of South Asian narratives and sounds in mainstream genres. With a social media following exceeding 200,000 on as of 2025, he continues to drive trends through online engagement, motivating emerging artists and cultivating a global community around fusion music.