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Today Extra

Today Extra is an Australian daytime talk show broadcast on the , featuring a blend of topical discussions, interviews, cooking demonstrations by top Australian chefs, and live music performances. Hosted by singer David Campbell and journalist , the program airs weekdays from 9:00 a.m. to 11:30 a.m. AEST, serving as an extension to the network's flagship morning program Today. The show originated as Mornings, premiering on 6 February 2012 with co-hosts and David Campbell, replacing the long-running Mornings with Kerri-Anne. It was rebranded as Today Extra on 8 February 2016 to better align with the Today brand, while retaining its core format of light-hearted entertainment and informative segments. Over the years, Today Extra has undergone host changes, with departing in late 2019 to join Channel Seven, and joining as co-host in 2020, with subsequent maternity leaves and returns in 2020 and 2021. The program has built a reputation for engaging Australian audiences with its accessible style, often competing directly with rival morning shows like Seven's . Notable segments include on-location adventures, such as the hosts' 2025 Disney trip in , and high-profile guest appearances from celebrities like and international acts like Harvard's Krokodiloes group. As a key part of Nine's morning lineup, Today Extra emphasizes positivity and variety, contributing to the network's strong performance in ratings. It is available for streaming on 9Now, allowing viewers to catch up on episodes featuring everything from health tips to news.

Overview and Format

Program Concept and Genre

Today Extra is an daytime talk show characterized as an program, blending light news updates on topical issues with segments such as celebrity interviews and live music performances, alongside features including cooking demonstrations by top chefs. The program premiered on the Nine Network on 6 February 2012 under the title Mornings, serving as a direct replacement for the long-running Kerri-Anne series that concluded in November 2011. Positioned immediately after the network's flagship breakfast program Today, it shares production facilities at Nine's studios in North Sydney and maintains a more relaxed, light-hearted tone compared to the news-focused intensity of its predecessor slot. In a strategic rebranding announced in January 2016 and effective from February 8 that year, Mornings was renamed Today Extra to strengthen its alignment as an extension of the Today brand, enhancing continuity in the morning lineup while preserving its chatty, magazine-style format. Over time, the show has evolved within the morning television genre by integrating contemporary elements such as social media engagement to amplify viewer interaction and share viral content from its segments.

Broadcast Schedule and Production

Today Extra airs weekdays from 9:00 AM to 11:30 AM Australian Eastern Standard Time (AEST) on the Nine Network, immediately following the Today breakfast program. A Saturday edition airs from 10:00 AM to 12:00 PM AEST, featuring highlights and additional content. The show is produced by Nine Entertainment Co., the parent company that owns and operates the Nine Network as Australia's primary free-to-air commercial television broadcaster. Production primarily occurs at the Nine Network's studios in , which feature advanced facilities equipped for live broadcasting, including multiple cameras to support dynamic multi-camera setups. The program employs live production techniques to deliver real-time content, such as interviews and performances, ensuring seamless transitions and audience engagement. Occasionally, broadcasts shift to remote locations for special events, adapting the studio format to on-site coverage. Integration with Nine's digital platforms enhances accessibility, with Today Extra available for and catch-up viewing on 9Now, the network's video-on-demand service. There is no international of the program, though catch-up episodes remain available domestically via 9Now for viewers outside the window.

Historical Development

Launch as Mornings and Initial Setup

The announced the launch of a new morning program titled Mornings in late 2011, with and David Campbell announced as the co-hosts in December of that year. The show premiered on 6 February 2012, directly replacing the long-running Mornings with Kerri-Anne, which had aired since 2002 and concluded in November 2011 amid declining ratings. Designed to compete head-to-head with the established Seven Network's , Mornings featured a refreshed format emphasizing interviews, segments, and entertainment, produced in a larger studio with higher budgets than its predecessor. The debut episode attracted a national audience of 104,000 viewers, placing second in its timeslot behind The Morning Show, which drew 166,000 viewers on the same day. Initial challenges included low viewership compared to the rival program, prompting early format tweaks such as enhanced live music performances and guest appearances to boost engagement. Despite these hurdles, the show gradually built momentum, achieving its first ratings victory over The Morning Show on 31 October 2012, with 141,000 viewers to the competitor's 134,000 across key markets including , , and . This milestone marked Nine's first win in the morning timeslot since 2008, signaling early potential amid ongoing competition.

Rebranding to Today Extra and Key Changes

In May 2015, the Nine Network extended the runtime of its morning program Mornings from 10:00 AM to 11:30 AM, allowing for additional content slots such as expanded interviews and lifestyle segments while rescheduling the Nine Morning News bulletin to accommodate the change. This adjustment aimed to provide viewers with more comprehensive morning programming ahead of the network's broader strategic shifts. The program was rebranded and premiered as Today Extra on 8 February 2016, following an announcement in January, changing its name from Mornings to better align with the flagship Today breakfast show and enhance cross-promotion opportunities across Nine's morning lineup. Hosted by Sonia Kruger and David Campbell, the rebranded format emphasized an extension of the Today brand, incorporating similar energetic discussions on news, entertainment, and lifestyle topics to create a seamless six-hour morning block from 5:30 AM. Host transitions marked further evolution in 2019, when departed after eight years to return to Network, announced in December 2019, with joining as her permanent replacement alongside David Campbell from January 2020. During this period, entertainment editor Richard Wilkins briefly co-hosted Today Extra on Wednesdays and Thursdays, filling in to maintain continuity while Campbell hosted . provided coverage during Jeffreys' maternity leave periods in 2020. A notable disruption occurred on 9 March 2020, when guest appeared on Today Extra shortly before she and her husband tested positive for , marking one of Australia's earliest celebrity cases. This incident prompted temporary production adjustments, including self-isolation for hosts David Campbell and , as well as entertainment reporter Richard Wilkins, who later tested positive after a separate encounter with Wilson, leading to heightened health protocols for the show's studio operations. In 2025, Nine updated its morning news presentation, with returning full-time to present the Morning bulletin weekdays and Afternoon in , while Kate Creedon continued Friday duties.

On-Air Talent

Current Hosts and Regular Contributors

The primary hosts of Today Extra are David Campbell and , who anchor the program from its Sydney studios, delivering a mix of entertainment, news, and lifestyle content to viewers across . David Campbell has co-hosted the show since its launch in 2012, bringing his background as a singer and entertainer to infuse segments with musical performances and celebrity interviews that highlight his entertainment focus. was announced as co-host in December 2019 and began hosting in early 2020, contributing a journalistic perspective shaped by her prior roles in news anchoring and reporting for the . The on-air team is supported by dedicated news presenters who provide timely updates and in-depth interviews integrated into the show's format. As of 2025, Deborah Knight presents news Monday through Thursday, while Kate Creedon handles Fridays. Regular contributors enhance specialized segments, with Britt Warburton serving as an entertainment reporter, covering news and pop culture trends that align with the hosts' dynamic. Trevor Long acts as the resident technology expert, offering reviews and insights on gadgets and innovations during dedicated spots. Team dynamics on Today Extra emphasize collaboration, where Campbell's lively performance segments—often featuring live music or humorous skits—complement Jeffreys' structured reporting style, creating an engaging flow that appeals to morning audiences seeking both information and entertainment. This partnership fosters a conversational tone, with contributors like Warburton and Long weaving their expertise into the hosts' discussions for seamless transitions between topics.

Former Hosts and Notable Departures

co-hosted Today Extra—originally launched as Mornings on February 6, 2012—from its inception until 2019, partnering with David Campbell to deliver a mix of , celebrity interviews, and lifestyle segments. Her tenure helped establish the program's identity as a lighter, entertainment-focused alternative to the main Today show, though it faced ongoing ratings competition from Seven's . On November 14, 2019, Kruger announced her departure live on air during Today Extra, stating it was time for "something new" after seven rewarding years, with her final episode airing the next day. Kruger's exit was driven by a lucrative seven-figure deal with rival , where she returned to host The Voice starting in , alongside desires for more family time with her young daughter amid the demanding morning TV schedule. This move marked a significant talent poach in breakfast TV, reflecting Nine's struggles to retain high-profile hosts amid ratings pressures, as Today Extra had occasionally trailed competitors by narrow margins. Richard Wilkins served as a brief co-host on Today Extra in 2019, filling Thursday and Friday slots alongside Kruger while Campbell hosted Weekend Today, leveraging Wilkins' experience as Nine's entertainment editor to maintain the show's celebrity-driven appeal. Following Kruger's departure and a broader Nine revamp, Wilkins shifted to co-host Weekend Today full-time starting in 2020, allowing Campbell to take over Today Extra permanently; this transition was part of Nine's strategy to stabilize its morning lineup after a turbulent period of host changes tied to declining Today show ratings. Among early contributors, the news and saw rotations during the Mornings era, providing journalistic balance to the program's entertainment focus as part of initial lineup adjustments to refine the show's format amid launch-year ratings competition. Subsequent changes in the news and production roles were influenced by network strategies to inject fresh perspectives and address viewer feedback on content depth, particularly as Today Extra sought to differentiate from pure lifestyle rivals. These departures reshaped Today Extra's identity, transitioning from Kruger's high-profile celebrity allure—which boosted guest bookings and viral moments—to a more credible news-infused dynamic under Jeffreys, emphasizing reliability over glamour to sustain audience loyalty in a competitive market.

Guest and Substitute Presenters

Guest and substitute presenters play a key role in Today Extra by stepping in during absences of regular hosts David Campbell and Sylvia Jeffreys, ensuring seamless production. Network journalists and entertainers often fill these roles, with notable examples including Georgie Gardner, who served as a regular fill-in host for former co-host Sonia Kruger during her maternity leave and other periods prior to 2017. Similarly, Richard Wilkins, previously a main host on Today, took on recurring co-hosting duties on Today Extra for two days each week starting in 2019, particularly on Wednesdays and Thursdays, to cover for Campbell's commitments on Weekend Today. Other substitutes have included Nine Network personalities such as Tim Davies, who has filled in as host during various absences, bringing his experience from and to the program. For special themed episodes, celebrities occasionally join as guest co-hosts or presenters to align with promotional content, such as the 2023 Sesame Street segment where characters and humorously "replaced" the regular hosts to promote the children's program. These temporary roles have been essential for maintaining continuity, especially during disruptions like the 2020 shutdowns, when self-isolation protocols following guest appearances led to quick substitutions by available network talent to keep the show airing without interruption.

Program Content

Core Segments and Features

Today Extra structures its daily broadcast around a mix of segments designed to engage viewers with timely and practical content, blending elements with expert insights. The program typically features recurring formats that cover entertainment, technology, , and topics, allowing hosts to transition seamlessly between discussions and demonstrations. These elements form the backbone of the show's mid-morning slot, providing a balance of news-adjacent features and interactive content. The segment highlights , upcoming movie previews, and industry updates, often led by Britt Warburton, who curates guest bookings and occasionally contributes on-air commentary to keep audiences informed on trends and showbiz news. This portion emphasizes light-hearted recaps of events and exclusive interviews, fostering a conversational tone that aligns with the show's approachable vibe. Technology reviews, presented by expert Trevor Long, form a staple gadget-focused feature where he demonstrates the latest devices, spotlights innovative apps, and offers practical advice on digital tools for . Long's segments often include hands-on tests of smartphones, wearables, and home tech, helping viewers navigate consumer choices in a fast-evolving market; for instance, he has covered annual releases and emerging features in consumer products. Lifestyle and shopping content, frequently featuring presenter Yvette Done, explores beauty, fashion, and home essentials through advertorial-style showcases and product tests. Done's contributions highlight affordable wellness items, seasonal wardrobe updates, and health-integrated shopping tips, such as natural skincare routines or ergonomic home goods, often tying into broader themes of and family life. These segments integrate promotional elements with genuine evaluations to guide viewer purchases. Cooking and tips are woven throughout the program, typically via collaborations with chefs who demonstrate quick recipes emphasizing nutritious ingredients and balanced eating. These integrated talk-format demos cover prep ideas, dietary advice for common concerns like immunity boosting, and simple exercises, promoting accessible without requiring specialized equipment; examples include seasonal dishes or low-carb alternatives prepared live in the studio.

Special Episodes and Live Events

Today Extra features themed episodes that provide in-depth coverage of significant cultural events, such as recaps of major award shows. In June 2022, the program broadcast highlights from the TV Week red carpet, showcasing fashion, interviews, and behind-the-scenes moments from Australia's premier television ceremony. Similarly, following the 2025 , Today Extra hosted after-party highlights at its studio, featuring exclusive chats with winners and performers like , who received the Gold Logie. These specials emphasize celebratory recaps and guest appearances, enhancing viewer engagement with the television industry's milestones. The program also incorporates live remote broadcasts and on-location segments tied to charity drives and music events, broadening its reach beyond the studio. For example, co-host David Campbell has participated in charity initiatives like the 2021 Music From The concert, a event for musicians affected by the , where he hosted live performances by artists including Morgan Evans and . Such broadcasts highlight community support and live entertainment, often integrating remote feeds from event venues to capture real-time energy. Notable international celebrity guests have appeared in special segments, bringing global appeal to the show. In March 2020, was interviewed by David Campbell on Today Extra just days before she and tested positive for in , prompting staff self-isolation and marking a pivotal moment in early pandemic coverage; Wilson discussed her Australian heritage and film projects during the engaging chat. More recently, in November 2025, Hollywood stars and joined for an exclusive interview about their series , sharing insights on production and personal anecdotes in a lively studio discussion. Other notable guests include actress in a catch-up segment and Harvard University's Krokodiloes, the oldest group, performing live. On-location adventures, such as the hosts' 2025 trip to in , add variety with behind-the-scenes content and themed features. Interactive elements are a hallmark of these specials, including audience Q&A sessions and live musical performances that foster direct viewer connection. Guests often field questions from hosts and remote audiences, as seen in Wilson's interview where she addressed fan queries about her career. Appearances, such as the promoting their Australian Made album, feature casual chats blending with conversational depth. These formats allow for spontaneous interactions, distinguishing specials from routine programming.

Audience and Impact

Viewership Ratings and Trends

Upon its launch as Mornings on 6 February 2012, the program debuted with 104,000 national viewers, placing it behind competitor The Morning Show on Seven, which drew 187,000 for the same episode. Over the following months, viewership gradually improved, culminating in its first weekly victory over The Morning Show during the survey week ending 19 March 2016, when Today Extra (following its rebranding earlier that year) averaged 132,000 viewers compared to The Morning Show's 129,000. This marked the first such win for Nine's morning lineup in nearly a decade, driven in part by the 2016 rebranding that integrated it more closely with the flagship Today program. By mid-2017, Today Extra had established consistent averages exceeding 200,000 viewers, outperforming rivals such as Network 10's , which typically hovered around 70,000–100,000 during comparable periods. Host transitions played a notable role in these trends; for instance, the pairing of David Campbell and from 2012 onward contributed to steady growth, while the addition of Belinda Russell as a regular contributor in later years helped maintain momentum amid competitive pressures. In contrast, 's multiple host reshuffles, including the 2023 departure of key figures like Sarah Harris, correlated with stagnant or declining figures, often below 80,000. Post-2020, viewership experienced a dip amid the , with weekly averages falling to around 112,000 by October 2020, tied with as lockdowns altered viewing habits and limited live production elements. Recovery followed in subsequent years, bolstered by return to full studio formats and hybrid hosting lineups. By 2025, national averages stabilized in the 150,000–180,000 range, with occasional peaks reaching 200,000, such as during May episodes, reflecting resilience despite fragmented streaming options and ongoing competition from (now averaging under 100,000 post its 2023 format trim). Detailed post-2020 data remains patchy due to shifts in reporting methodologies, but these figures underscore Today Extra's position as a mid-tier morning performer.

Cultural Reception and Legacy

Today Extra has garnered praise for its light-hearted tone and strong celebrity access, delivering a mix of entertaining interviews, segments, and casual banter that resonates with morning audiences seeking an upbeat start to the day. The program's format emphasizes accessible , blending light updates with gossip and practical , which has been highlighted as a key strength in its appeal. However, the show has faced critiques for the superficiality inherent in its approach, particularly when addressing complex social issues. For instance, a 2023 segment discussing drew criticism for featuring an all-white panel, prompting accusations of lacking diverse viewpoints and depth in cultural discourse. Similarly, former host Kruger's 2016 on-air comments advocating for a ban on Muslim led to significant backlash, including death threats, underscoring perceptions of the show's occasional foray into polarizing topics without sufficient nuance. In terms of cultural impact, Today Extra has contributed to promoting Australian talent by regularly featuring local performers, musicians, and experts in segments that showcase homegrown creativity, such as culinary demonstrations and live music appearances. This focus has helped shape morning TV trends toward hybrid news-entertainment models, prioritizing engaging, personality-driven content over strict journalism. The show peaked in popularity around 2016, reflecting its role in capturing national interest during key periods. As a stable staple of the since its inception as Mornings in 2012 and rebranding to in 2016, the program has solidified its legacy in broadcasting, providing consistent visibility for hosts like and David Campbell. Jeffreys, in particular, has advanced her career through the show, evolving from a to a prominent and contributor. While the show itself has not secured major awards or nominations, its platform has elevated host profiles, with Campbell earning the 2024 Father of the Year award alongside his father, . Post-2020, streaming on 9Now has expanded its reach, though comprehensive analysis of digital engagement remains limited.

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