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Viglen

Viglen Ltd was a company that specialized in the manufacture, wholesale, and consultancy of computers, peripheral equipment, servers, workstations, and related services, with a primary focus on the and sectors. Founded on 21 April 1975 as Boniel Plastics Limited and renamed Viglen on 31 December 1976, the company was headquartered in St Albans, , and grew to become a key supplier of customized IT solutions in the UK. It was acquired by plc for £30 million in June 1994, marking a significant expansion into direct-sales computer markets. Under the ownership of , founded by entrepreneur , Viglen benefited from the parent's expertise in and . Following Amstrad's partial breakup in 1997, Viglen emerged as a standalone entity and was listed as a . In October 1999, Sugar's private investment vehicle, Amshold, acquired a controlling stake for approximately £2.4 million, leading to a rapid valuation surge that generated over £115 million in paper profits for Sugar by January 2000 through share appreciation. Viglen continued operations under Sugar's chairmanship until January 2014, when it merged with XMA, a major IT reseller, in a deal valued at an undisclosed sum that created a combined entity with nearly £250 million in annual turnover. Post-merger, the Viglen brand persisted for select product lines, including targeted at and endpoint devices compatible with thin-client operating systems, but the core company structure integrated into XMA's operations. Viglen Limited was ultimately dissolved on 23 November 2021, with its last accounts covering the period up to 31 December 2019.

Overview

Founding and Headquarters

Boniel Plastics Limited was incorporated on 21 April 1975 by Vigen Boyadjian as a in the , and renamed Viglen Limited on 31 December 1976. The company initially operated as an IT provider specializing in computing hardware, beginning as a retailer of systems such as the during the 1980s. Viglen's original headquarters were based in . In 1997, the company evolved into a as part of Amstrad's , with shares split between Viglen and Betacom. In December 2005, Viglen relocated its headquarters from to Colney Street, , into a purpose-built facility that also housed its fabrication plant.

Business Focus and Operations

Viglen operated within the and IT sector, primarily engaged in the manufacture of computers and peripheral equipment under SIC code 26200, as well as the wholesale distribution of computers, computer peripheral equipment, and software under SIC code 46510. The company's operational model emphasized direct sales, a strategy it pioneered from the by targeting corporate customers through multi-page advertisements in computer magazines and established channels, which allowed for customized offerings without traditional retail intermediaries. Over time, this evolved to incorporate and bespoke configurations, focusing on value-added solutions such as and support to differentiate from larger competitors like and . Strategically, Viglen prioritized the education and public sectors, serving schools, colleges, institutions, local councils, , and healthcare facilities like hospitals, where it provided tailored to meet specific regulatory and operational needs. This focus enabled the company to build long-term relationships in these stable, high-volume markets, often through public-private partnerships and framework agreements. The firm extended its reach into broader IT markets, including data and voice communications equipment and services, to support networked environments in corporate and emergency services settings. Following its acquisition by Westcoast Holdings in January 2014 and subsequent integration into the larger group, Viglen ceased operations as a standalone entity and was formally dissolved on , 2021. This marked the end of its independent structure amid ongoing consolidation in the UK IT distribution landscape.

Historical Development

Early Years and Direct Sales (1975–1994)

Viglen emerged in 1975 amid the nascent stages of the computing industry, founded by Vigen Boyadjian as a small retailer targeting the growing interest in information technology hardware. The late 1970s marked the beginning of a personal computer revolution in , driven by affordable microcomputers and government-backed initiatives like the , which spurred widespread adoption in homes, schools, and businesses. This landscape provided fertile ground for early entrants like Viglen, which initially focused on distributing components and systems to meet the surge in demand for accessible computing solutions. During the 1980s, Viglen expanded by specializing in a direct sales model for and systems, bypassing traditional channels through multi-page advertisements in prominent publications and mail-order catalogues. This approach emphasized affordability and reliability, allowing the company to secure spots as a preferred supplier in and educational lists, often restricted to just a few vendors per category. By targeting corporate and institutional buyers, Viglen differentiated itself in a competitive market dominated by imports from and emerging British brands, fostering steady growth through customized hardware distribution. Viglen's early achievements included establishing a strong in the UK IT sector for cost-effective hardware solutions, particularly in and public services, where it supported sectors like and local government from its inception. This direct sales strategy enabled the company to scale operations without heavy reliance on high-street outlets, transitioning from a modest retailer to a recognized name in by the early . Pre-1994, Viglen's focus on corporate clients and official tenders positioned it as a key player in the evolving PC ecosystem, though specific financial metrics from this era remain limited in .

Amstrad Acquisition and Expansion (1994–2007)

In June 1994, Amstrad, led by Alan Sugar, acquired Viglen for an initial £30 million, positioning the company as a key component in Amstrad's pivot toward direct-to-consumer computer sales and integration into its broader electronics portfolio. This move allowed Amstrad to leverage Viglen's established expertise in PC assembly and distribution, enhancing operational synergies while expanding market reach in the UK PC sector. Viglen's pre-acquisition performance, with £9 million in pre-tax profits for the year ended March 1994, underscored its value as a profitable entity ripe for scaling under Amstrad's resources. By 1997, Amstrad underwent a major restructuring, demerging its subsidiaries and listing Viglen as a standalone public limited company on the London Stock Exchange, with shareholders receiving allocations in both Viglen and Betacom plc (later renamed Amstrad plc). This separation enabled Viglen to operate independently, fostering focused growth in IT hardware and services; for the year ended June 1996, it reported sales of £106 million and an operating profit of £10.5 million. Share values experienced notable volatility during the late 1990s dot-com boom, exemplified by a sharp rise in early 2000 that generated a paper profit exceeding £115 million for Sugar on his holdings. Under public ownership, Viglen intensified its strategic emphasis on the and sectors, emerging as a leading supplier of customized IT solutions including desktops, servers, and networking equipment to and entities. This shift capitalized on initiatives for , with Viglen acquiring stakes in ed-tech ventures like online platforms for to bolster its offerings. Operationally, the company enhanced its capabilities for servers and workstations, investing in assembly and to meet demands, which drove sustained revenue expansion. Turnover and profitability grew steadily through the early 2000s, reflecting successful scaling; for instance, interim pre-tax profits held stable at around £2.5 million in late amid broader market challenges. By the mid-2000s, these developments positioned Viglen as a stable entity under private ownership following Sugar's acquisition in , continuing to focus on IT solutions through 2007.

Ownership Transitions and Dissolution (2007–2021)

Following the acquisition of by BSkyB in July 2007 for £125 million, Viglen remained independent under the ownership of Lord Alan Sugar's Amshold Group, becoming his primary IT enterprise focused on supplying computers and services to the . The company, which had been demerged from in 1997 and repurchased privately by Sugar in 1999, shifted emphasis toward managed IT solutions and public sector contracts, generating modest profits from PC assembly and support services. In January 2014, Amshold sold its stake in Viglen to Westcoast Holdings for an undisclosed sum, marking the end of Sugar's direct involvement; he stepped down as chairman, with serving in that role until the transition. The acquisition facilitated an immediate merger with Westcoast's XMA, forming a combined entity with an estimated annual turnover of £200–250 million and enhanced capabilities in IT reselling. Initially, Viglen and XMA operated as separate brands to maintain competitive bidding on tenders and preserve supplier relationships, but full integration followed under the Westcoast umbrella. The merger propelled growth, with the combined business reporting revenues exceeding £300 million by 2015, driven by expanded offerings in hardware, software, and services for and government clients. Viglen's operations were gradually absorbed into XMA, contributing system-building expertise and expertise to the larger group. Viglen Limited was dissolved via voluntary strike-off on November 23, 2021, after its functions had been fully integrated into XMA; the company's last filed accounts covered the period ending December 31, 2019. While the Viglen brand ceased independent use, elements of its focus and technical capabilities endured within XMA's portfolio, supporting ongoing IT solutions for similar markets.

Products and Services

Hardware Offerings

Viglen's hardware portfolio encompassed a range of IT systems tailored for and institutional use, including desktop PCs, servers, workstations, storage solutions, and specialized endpoint devices such as Chromebooks. The company emphasized customizable configurations to meet specific performance and durability requirements, often integrating components from leading manufacturers like and . Desktop PCs formed a core offering, with the Genie series exemplifying compact, reliable systems for general . Models like the VIG781S featured i7-8700 or i3-8100 processors, up to 16GB DDR4 , and SSD storage options ranging from 120GB to 240GB, supporting Pro for multitasking in professional environments. Similarly, the Omnino all-in-one series integrated displays with , such as 4-based units with 500GB HDDs, designed for space-efficient setups. Mini PCs and endpoint devices extended Viglen's lineup for portable and thin-client applications. The Viglen Mini PC, equipped with an i5-8500 processor at 3.00GHz, 8GB , and a 256GB SSD, provided efficient performance in small-form-factor designs compatible with operating systems like NoTouch for infrastructure. The Chromebook 360, a 11.6-inch touchscreen model with Celeron N3060, 4GB LPDDR3 , 32GB eMMC storage, and up to 10 hours of battery life, incorporated a 360-degree , splash-proof , and drop-resistant build for versatile use cases. Servers and storage systems highlighted Viglen's focus on scalable infrastructure. The HXBL200 blade server, housed in a 7U enclosure supporting up to 10 blades, utilized dual E5365 processors at 3GHz with 16GB FB-DIMMs (expandable to 32GB) per blade, alongside options for quad-cores and connectivity, enabling high-density computing up to 960 cores per rack. High-performance computing (HPC) nodes like the HX225i and HX225a offered 1U chassis with up to eight 5400 or quad-core processors, integrated via drives, and support for Windows HPC Server 2008 clusters. arrays allowed SSD and HDD upgrades for enhanced capacity and speed in server environments. Workstations catered to demanding computational tasks, with the Vig397M supporting dual processors in high-performance configurations, including expanded and PCIe slots for or expansion cards. and voice communications equipment included integrated audio solutions, such as USB audio boards in the Futura S200 series and microphone interfaces in Dossier LT models, facilitating in and setups.

Target Markets and Services

Viglen primarily targeted the education sector in the UK, where it became a leading supplier of IT solutions to schools, colleges, and universities; in the early 2000s, nearly half of its overall sales came from educational institutions. The company positioned itself as the preferred provider for over 60 percent of UK universities as of 2001 and maintained a strong presence in primary and secondary schools through direct supply and framework agreements. In the public sector, Viglen focused on government and local authority needs, securing major tenders such as a £30 million contract from the Office of Government Commerce in 2009 to deliver 70,000 PCs across public organizations. Secondary markets encompassed general IT reselling and government-related distribution, broadening its reach beyond core public and educational clients. Beyond hardware supply, Viglen extended its offerings to managed IT services starting around 2007, providing end-to-end including wholesale , custom installations, and ongoing for endpoint devices. These services emphasized tailored deployments, such as clusters for specialized applications, and compatibility with solutions like Stratodesk NoTouch OS to enable secure, centralized endpoint management in educational and public environments. Following the completion of its merger with XMA in April 2015, the Viglen brand persisted for select product lines until the dissolution of Viglen Limited in November 2021, adapting strategies to prioritize customized hardware configurations for hubs and setups, enhancing service delivery in institutional settings. Viglen's market impact was evident in its dominance of UK public tenders, including accreditation on the Government Procurement Service G-Cloud III framework for infrastructure-as-a-service offerings, which facilitated broader access to cloud-based IT solutions for public entities. The XMA integration significantly scaled operations, driving group revenues beyond £300 million by 2016 through combined strengths in education and public sector sales. This positioned Viglen as a key player in sustainable IT procurement for resource-constrained sectors, with services focused on reliability and compliance rather than one-off sales.

Key Personnel

Founders and Early Executives

Vigen William Boyadjian (born October 1949) founded Viglen Limited, a company, which was incorporated on 21 April 1975. As the primary founder and initial director appointed before 31 August 1991, Boyadjian served as managing director and oversaw the company's establishment as a provider of custom-built computers and IT hardware. His leadership positioned Viglen at the forefront of the UK's emerging personal computing sector during the pre-IBM PC standardization era. Boyadjian guided Viglen through its early direct sales strategy, focusing on assembling and distributing affordable desktop and portable computers to end-users without traditional retail intermediaries. This approach, which captured an 8% share of the direct sales market by 1994, emphasized cost-effective hardware solutions to broaden access amid the technological expansion. He remained at the helm until the company's acquisition by in June 1994, during which Viglen reported pre-tax profits of £9 million for the year ending 31 March 1994. Among the early executives, Diran Kazandjian (born August 1956) played a key role as technical and marketing director, contributing to Viglen's innovative mail-order model for personal computers starting in the late 1970s. Kazandjian, who co-established aspects of the business alongside Boyadjian, helped pioneer affordable PC distribution in the UK by leveraging multi-page advertisements in computer magazines to reach consumers directly. His efforts supported Viglen's growth into one of the first dedicated mail-order PC manufacturers, fostering greater accessibility to computing technology before the market's mainstream maturation in the early 1990s.

Notable Chairmen and Later Leaders

Alan Sugar, later titled Lord Sugar, assumed the role of chairman of Viglen following Amstrad's acquisition of the company in June 1994 for £30 million. Under his leadership, Viglen was restructured and listed as a in 1997 as part of Amstrad's demerger into separate entities including Viglen and Betacom. Sugar oversaw significant growth, including a notable stock value surge in January 2000 when Viglen shares rose from 181p to 366p in a single day, generating £115 million in paper profits for him as the major shareholder. He remained a major shareholder through Amshold until January 2014, when he sold his interest to the Westcoast Group amid Viglen's merger with XMA, effectively ending his direct involvement. Claude Littner succeeded Sugar as chairman in 2009, following Sugar's resignation from the board on July 1 of that year. As one of Sugar's long-time business advisors, Littner guided Viglen through key ownership transitions, including the aftermath of Amstrad's 2007 sale to BSkyB—which left Viglen as Sugar's primary IT holding—and the integration into the Westcoast portfolio via the XMA merger. His tenure emphasized stable in the and markets, leveraging his prior experience as chief executive of Tottenham Hotspur and other firms to maintain operational continuity. Bordan Tkachuk served as chief executive of Viglen from the mid-1990s until the merger, after which he became chairman until his on 31 December 2015. Tkachuk, a long-time associate of , managed day-to-day operations during a period of expansion in the UK public and sectors, overseeing the company's specialization in IT solutions for schools and departments. His leadership coincided with increased visibility for Viglen, including strategic growth initiatives that positioned the firm as a key supplier in these markets before the merger.

Media Involvement

Role in The Apprentice Production

Viglen's headquarters in St Albans, , served as a primary for the reality series starting from series 4 in 2008. The facility was utilized for exterior shots depicting the boardroom and for the candidates' "walk of shame" sequences, where eliminated contestants exit the building and enter a waiting taxi. These scenes contributed to the show's dramatic tension and corporate imagery, with the industrial estate setting providing a backdrop that aligned with the program's business theme. The integrated Viglen's facilities for additional key moments, such as job interviews and final episode departures, allowing for seamless on-site filming that enhanced the authentic corporate aesthetic without needing to relocate extensively. This arrangement persisted beyond the 2007 ownership transition following the sale of to BSkyB, as Viglen remained under Lord Alan Sugar's influence, ensuring continued access to the site through at least the early 2010s. Following the 2014 merger with XMA and Viglen's dissolution in 2021, the St Albans facility continued to serve as the boardroom exterior and walk of shame location for the series as of 2025. The prominent association with significantly boosted Viglen's public visibility, particularly within the and IT sectors, by linking the company to a high-profile program that reached millions of viewers annually. This exposure highlighted Viglen's role as a major IT provider and reinforced its professional image in the public eye.

Personnel Appearances on The Apprentice

Bordan Tkachuk, then-CEO of Viglen, appeared as a guest advisor and interviewer during the 2010 series (series 6) of , where he evaluated candidates' business pitches in the interview stage. In a notable incident during his questioning of contestant Stuart Baggs, Tkachuk asked for the meaning of "ISP" in reference to Baggs's proposed telecommunications venture, then incorrectly defined it as "Internet Service Protocol" rather than the standard "," leading to an awkward on-screen correction by the contestant. This gaffe quickly became a moment and enduring among viewers, often replayed in highlight compilations for its irony given Tkachuk's IT background. Claude Littner, who served as Viglen's chairman, had appeared as an interviewer since series 1 in 2005 and joined The Apprentice as a recurring advisor starting from series 11 in 2015, replacing Nick Hewer and providing direct feedback to Lord Sugar on candidates' performances. His confrontational style in the boardroom and interviews, tied to his executive role at Viglen, became a signature element of the show's later seasons. Lord Alan Sugar, as Viglen's owner and the program's host, frequently appeared in dual capacities, offering advisory insights during challenges that highlighted the company's IT services, such as tech-related tasks where contestants pitched digital solutions. These personnel appearances underscored Viglen's expertise in IT and business consulting, contributing to the show's appeal by blending real-world corporate evaluation with entertainment; episodes featuring such interactions, including Tkachuk's mishap, boosted viewership and cemented The Apprentice's cultural status as a showcase for entrepreneurial scrutiny.

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