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GROW model

The GROW model is a structured coaching framework designed to facilitate goal achievement and performance improvement through a four-stage process: establishing Goals, examining the current Reality, exploring Options, and determining the Will (or Way Forward) for action. Developed in the late 1980s in the United Kingdom by business coaches Sir John Whitmore, Graham Alexander, and Alan Fine, it provides a simple yet effective tool for guiding conversations in professional and personal development settings.^[1]^[2] The model's origins trace back to Whitmore's work in executive coaching, where it was initially applied in corporate environments to enhance leadership and team performance; it gained prominence through Whitmore's 1992 book Coaching for Performance, which popularized its use worldwide.^[1]^[3] As a goal-oriented approach, GROW emphasizes clarity and accountability, with the Goal stage focusing on defining specific, measurable objectives—often aligned with SMART criteria (Specific, Measurable, Achievable, Relevant, Time-bound)—to provide direction.^[3]^[4] In the Reality phase, coachees assess their current circumstances, identifying strengths, obstacles, and gaps between the present state and desired outcomes to build honest self-awareness.^[1] The Options stage encourages brainstorming creative alternatives and solutions without judgment, fostering innovation and expanding possibilities for progress.^[4] Finally, the Will stage solidifies commitment by outlining actionable steps, timelines, and measures of success, ensuring momentum toward implementation.^[3] Widely adopted in organizational coaching, mentoring, and leadership training, the GROW model has been integrated into programs by companies and institutions globally, often spanning multiple sessions of 60–120 minutes to support sustained development.^[1]^[3] Its flexibility allows adaptation across contexts, from individual career growth to team problem-solving, though it is most effective when combined with core coaching skills like active listening and non-directive questioning to avoid superficial application.^[1]

Introduction

Definition and Purpose

The GROW model is a structured coaching framework comprising four sequential stages—Goal, Reality, Options, and Will—that guides individuals through a process of clarifying objectives, assessing their current situation, generating potential solutions, and committing to actionable steps.^[1] This model serves as a practical tool for facilitating goal setting and problem-solving in one-on-one coaching sessions, emphasizing a non-directive approach where the coach uses targeted questions to promote self-discovery rather than providing advice.^[5] The primary purpose of the GROW model is to empower coachees by fostering self-awareness, accountability, and intrinsic motivation, enabling them to unlock their potential and achieve sustainable outcomes in personal or professional contexts.^[1] By focusing on experiential learning and reflection, it helps individuals shift from ambiguity to decisive action, enhancing overall performance without relying on external directives.^[5] Emerging in the 1980s as a foundational method in executive coaching and performance management, the GROW model draws brief inspiration from Timothy Gallwey's Inner Game principles, which highlight overcoming internal obstacles to improve focus and results.^[6] Its general benefits include greater clarity in decision-making, heightened motivation through personal ownership, and a structured pathway to action-oriented thinking that supports long-term development.^[7]

Acronym Breakdown

The GROW acronym represents the four sequential stages of the coaching framework: Goal, Reality, Options, and Will.^[8] In the Goal stage, the focus is on establishing specific, measurable objectives that are challenging yet achievable, often guided by SMART criteria to ensure clarity and feasibility.^[2]^[9] The Reality stage involves examining the current situation objectively, identifying strengths, barriers, and available resources to provide an accurate assessment of the starting point.^[9]^[10] During the Options stage, participants brainstorm potential strategies and alternatives to address the gap between the goal and current reality, emphasizing creative exploration of possibilities.^[9]^[6] The Will stage centers on committing to specific actions, timelines, and responsibilities to implement the selected options, fostering accountability and forward momentum.^[9]^[10] These stages interconnect sequentially, building from aspiration to action, with the coach facilitating progress through open-ended questions that encourage self-discovery and maintain a solution-oriented dialogue.^[6]^[8]

Core Stages

Goal

The Goal stage initiates the GROW coaching process by guiding the coachee to articulate a clear, motivating objective for the session or broader endeavor. This stage emphasizes establishing what the individual truly wants to achieve, ensuring the goal is specific, measurable, and personally significant to foster commitment and direction. By focusing on aspirational yet achievable outcomes, it lays the groundwork for the entire model, directing subsequent exploration toward meaningful progress rather than scattered efforts.^[1]^[9] Central to this stage are probing questions that clarify the desired end state, such as "What do you want to achieve?" and "How will you know you've succeeded?" These inquiries distinguish between outcome-focused goals, which target the final result (e.g., completing a project by a deadline), and process-focused goals, which emphasize the steps involved (e.g., improving daily habits to enhance productivity). Coaches encourage visualization techniques, where coachees vividly imagine achieving the goal to heighten emotional connection and motivation, alongside scaling questions like "On a scale of 1 to 10, how committed are you to this goal?" to gauge and boost readiness. Additionally, aligning the goal with the coachee's core values ensures it resonates personally, increasing intrinsic drive and sustainability.^[9]^[4]^[1] A common pitfall in the Goal stage is setting vague objectives, such as "I want to be better at my job," which can lead to demotivation and aimless efforts due to lack of clarity and measurability. To counter this, coaches stress crafting specific, personal goals—often using SMART criteria (Specific, Measurable, Achievable, Relevant, Time-bound)—to make aspirations tangible and energizing. This precision not only prevents frustration but also creates a benchmark for evaluating success, smoothly transitioning to examining the current reality in the next stage.^[9]^[4]

Reality

In the Reality stage of the GROW model, the focus shifts to an objective examination of the coachee's current circumstances, providing a factual foundation for the previously established goal. This stage encourages honest self-assessment to identify the present state without judgment, highlighting what is occurring, what barriers are impeding progress, and what resources are available to support advancement. By grounding aspirations in verifiable conditions, it prevents over-optimism or disconnection from practical constraints, as outlined in the foundational framework developed by Sir John Whitmore.^[9] Key questions guide this exploration, prompting reflection on the status quo. Common inquiries include: "What is happening now?" to establish baseline facts; "What obstacles or challenges are you facing?" to uncover blockers such as time constraints or skill gaps; and "What resources or strengths do you currently have?" to catalog assets like support networks or existing capabilities. Additional prompts, such as "What have you tried so far, and what resulted?" or "On a scale of 1 to 10, where 1 is the worst situation and 10 is your goal, where are you now?" help quantify the distance between the current reality and the desired outcome, revealing the gap that subsequent stages will address.^[9]^[4] Techniques in this stage emphasize evidence-based fact-finding to minimize assumptions and biases. Coaches facilitate structured reflection through open-ended questioning, encouraging the coachee to gather concrete data—such as recent outcomes or environmental factors—rather than relying on perceptions alone. Tools like simple timelines can map the progression of issues over time, clarifying patterns without introducing speculation, while ensuring discussions remain descriptive to maintain clarity and focus. This approach aligns with Whitmore's principles of non-directive coaching, where the coachee owns the discovery process.^[11]^[9] Psychologically, the Reality stage addresses potential distortions in self-perception, such as denial of limitations or exaggeration of capabilities, by promoting awareness of emotional responses and underlying beliefs. It fosters a growth mindset through unconditional positive regard, allowing coachees to confront fears or self-sabotaging patterns—like recurring excuses—that hinder accurate appraisal. This confrontation builds resilience and motivational alignment, as exploring feelings and gut instincts reveals hidden insights into personal barriers, ultimately enhancing self-awareness and realistic optimism.^[9]^[11] The primary role of Reality within the GROW model is to delineate the disparity between the aspirational Goal and the existing situation, serving as a diagnostic bridge that informs feasible pathways forward. Without this stage, goals risk becoming unattainable fantasies; instead, it ensures options generated later are tailored to actual conditions, promoting sustainable progress.^[9]^[4]

Options

The Options stage represents the third phase in the GROW coaching model, focusing on the generation and exploration of multiple strategies to address the gap identified between the goal and current reality. This stage shifts from assessment to ideation, encouraging the coachee to brainstorm potential actions and pathways without initial constraints, thereby fostering a sense of agency and possibility. Coaches facilitate this process through open-ended questioning, ensuring the coachee leads the discovery of viable options.^[9] Central to the Options stage are probing questions designed to elicit expansive thinking, such as "What could you do?" "What else could you do?" and "Who else might help?" These inquiries build directly on the resources and obstacles revealed in the Reality stage, prompting the coachee to consider personal actions, collaborations, and alternative approaches. Additional prompts like "If success were guaranteed, what would you attempt?" or "What strengths can you leverage?" further stimulate creative exploration.^[12]^[9] Key techniques in this stage include non-judgmental brainstorming to produce a broad list of ideas, even unconventional ones, followed by pros and cons analysis to evaluate practicality. Coaches may introduce "what if" scenarios—such as supposing external barriers like time or funding do not exist—to challenge limiting assumptions and uncover innovative solutions. Prioritization then occurs by assessing options against criteria like feasibility, potential impact, and resource requirements, often ranking them to highlight the most promising routes. To encourage creativity, the process draws from the coachee's past successes or external inspirations, such as strategies observed in other contexts or input from trusted advisors, thereby enriching the pool of possibilities.^[4]^[12] By expanding the array of choices, the Options stage plays a critical role in avoiding narrow thinking or premature commitment, which could limit effectiveness. It equips the coachee with diverse, informed alternatives that transition smoothly into the Will stage for commitment and action planning, ultimately enhancing motivation through a sense of empowered choice. This phase, as outlined in foundational coaching literature, underscores the model's emphasis on self-directed problem-solving.^[9]

Will

The Will stage represents the culmination of the GROW coaching process, where the coachee transitions from exploration to decisive action by committing to specific steps that advance toward the established goal. This phase focuses on clarifying intentions through targeted commitments, ensuring that decisions from the preceding Options stage are operationalized into practical plans with built-in accountability. As described by Sir John Whitmore in his foundational work, the Will stage harnesses the coachee's motivation to produce a clear path forward, emphasizing personal ownership to drive implementation.^[9] Central to this stage are probing questions that elicit concrete details: "What exactly will you do?" to define immediate next steps; "When will you start and complete these actions?" to set realistic timelines; and "How will you measure and track progress?" to establish success criteria and monitoring methods. These inquiries promote techniques such as action planning, where coachees outline prioritized tasks, assign themselves full responsibility, and agree on review mechanisms like scheduled check-ins or progress logs to maintain momentum. For instance, a coachee might commit to completing a key task within a week and reporting outcomes in a follow-up session, reinforcing sustained engagement.^[4] Ambivalence or hesitation is addressed through confidence-building strategies, such as scaling exercises—e.g., rating commitment or self-efficacy on a 1-10 scale—and collaborative problem-solving to identify barriers and boost resolve. Coaches guide coachees to explore what would elevate low confidence scores, often by visualizing success or recalling past achievements. Motivation is further reinforced by reconnecting actions to the core goal, reminding the coachee of the broader benefits to sustain intrinsic drive amid challenges.^[9] In the broader GROW framework, the Will stage ensures the model delivers tangible change by transforming insights into executable commitments, closing the cycle while setting the foundation for iterative reviews in subsequent sessions. This accountability-oriented approach not only accelerates progress but also empowers coachees to self-direct future development, as evidenced in applications across performance coaching contexts.^[13]

Historical Development

Origins and Key Contributors

The GROW model emerged in the late 1980s within the burgeoning field of performance coaching in the United Kingdom, initially applied in sports and business contexts to enhance executive and athletic performance.^[1] It evolved from informal questioning techniques used in coaching during the 1970s, which emphasized self-discovery over directive advice, drawing early inspiration from Timothy Gallwey's Inner Game principles that focused on overcoming mental obstacles to achieve peak performance.^[14] These pre-GROW practices were rooted in management consulting and sports psychology, where coaches began structuring conversations to clarify objectives and explore possibilities in corporate training programs and athletic development.^[15] Sir John Whitmore, a former racing driver turned coach and co-founder of Performance Consultants International, served as the primary developer of the model, adapting it for practical use in executive coaching while integrating goal-oriented frameworks.^[1] Graham Alexander, a business coach specializing in leadership development, contributed significantly by refining the model's structure during collaborative sessions in the 1980s, helping to formalize its sequential approach for problem-solving in organizational settings.^[16] Alan Fine, another key collaborator and founder of InsideOut Development, played a pivotal role in synthesizing the framework from real-world applications, emphasizing its adaptability for personal and professional growth in both sports and business environments.^[15] Together, these three figures shaped the model's foundational elements through their joint work in the UK coaching scene, transitioning it from ad hoc methods to a cohesive tool for performance enhancement.^[17]

Evolution and Publications

The GROW model was formalized in the late 1980s by Sir John Whitmore and his colleagues Graham Alexander and Alan Fine as a structured framework for performance coaching.^[18]^[19] It gained widespread adoption during the 1990s, particularly through the rise of professional coaching certifications and training programs that incorporated the model into leadership development curricula.^[18] Seminal publications played a pivotal role in popularizing the model. Whitmore's Coaching for Performance, first published in 1992, introduced the GROW framework to a broad audience and has since sold over one million copies.^[18] The book has undergone multiple updates, with the sixth edition released in September 2024, reflecting ongoing refinements while preserving the original structure.^[18] Alexander contributed to the model's documentation in his chapter on behavioral coaching in the 2006 edition of Excellence in Coaching: The Industry Guide, emphasizing its practical application. Fine elaborated on the model's principles in his 2010 book You Already Know How to Be Great: A Simple Way to Remove Interference and Unlock Your Potential, where he detailed its origins and use in achieving breakthrough performance.^[20] The model's global spread accelerated in the early 2000s through integration into professional coaching bodies, including programs aligned with the International Coach Federation (ICF), which recognized GROW as a foundational tool for goal-oriented coaching.^[21] Coaching for Performance has been translated into more than 20 languages, facilitating adaptations in non-English contexts such as European and Asian coaching practices.^[18] In the 2020s, the model has seen minor refinements for use in digital coaching tools, such as online templates and virtual session guides, without altering its core stages; for instance, platforms now offer interactive GROW-based worksheets to support remote performance discussions.^[22] The 2024 edition of Whitmore's book further incorporates contemporary examples of these digital applications.^[18]

Theoretical Foundations

Connection to the Inner Game

The Inner Game, pioneered by Timothy Gallwey through his 1970s books on sports psychology, such as The Inner Game of Tennis published in 1974, focuses on enhancing performance by addressing internal mental obstacles rather than external techniques.^[23] Central to this approach is the distinction between two aspects of the self: Self 1, the conscious, judgmental mind that generates critical internal dialogue and self-doubt, and Self 2, the intuitive, subconscious self capable of natural, effortless action and learning.^[23] Gallwey argued that optimal performance arises when Self 1 is quieted through non-judgmental observation and awareness, allowing Self 2 to operate without interference, as captured in his formula: Performance = Potential - Interference.^[24] This framework directly inspired the GROW model's non-directive questioning style, which prioritizes building awareness and enabling natural learning over instructional guidance.^[25] In GROW, the emphasis on exploring reality and generating options echoes the Inner Game's technique of quieting the critical inner voice via focused, unbiased observation, thereby reducing self-imposed barriers and promoting intrinsic motivation.^[26] By fostering a state of relaxed concentration, both approaches shift the focus from external commands to internal discovery, aligning the model's stages with Gallwey's principles of effortless improvement.^[24] Sir John Whitmore, who studied and collaborated closely with Gallwey as one of his early disciples, adapted these Inner Game concepts to the realm of business coaching during the 1980s.^[7] Whitmore integrated the ideas into professional development contexts, recognizing their potential to unlock performance in non-athletic settings like corporate leadership and team dynamics.^[27] This adaptation formed the theoretical backbone of the GROW model, which Whitmore co-developed and popularized in his 1992 book Coaching for Performance.^[25] At its core, the connection underscores a shared key principle: effective coaching facilitates self-discovery and autonomy, rather than providing answers or directives, making this non-interfering stance integral to GROW's structured yet client-centered process.^[26] This philosophy ensures that coachees build confidence in their own abilities, much like athletes trusting Self 2 to execute under pressure.^[23]

Underlying Coaching Principles

The GROW model is fundamentally rooted in a client-centered approach, where the coach acts as a facilitator rather than an expert or advisor, enabling the client to explore their own thoughts and generate insights tailored to their unique situation. This philosophy prioritizes the client's autonomy and intrinsic motivation, fostering a collaborative partnership that unlocks personal potential without imposing external directives.^[9]^[1] Central to this approach is empowerment through questioning, which shifts the focus from problem identification to solution-oriented exploration, encouraging clients to envision and commit to actionable steps forward. By emphasizing solutions over dwelling on obstacles, the model promotes resilience and forward momentum, aligning with a growth mindset that views challenges as opportunities for development.^[9]^[28] The questioning framework in GROW distinguishes between open-ended questions, which invite expansive reflection and creativity (e.g., "What possibilities do you see?"), and closed questions, used sparingly for confirmation (e.g., "Is that accurate?"). Probing questions delve deeper into assumptions and barriers, while clarifying questions refine understanding, ensuring the process drives clarity and commitment across stages without leading the client.^[9]^[1] Ethical considerations form the bedrock of GROW coaching, mandating strict confidentiality to build trust, a non-judgmental attitude to encourage open expression, and coach neutrality to avoid bias or influence on the client's decisions. These principles ensure a safe, respectful space that upholds professional standards and client well-being.^[9]^[29]

Applications and Variants

Practical Applications

The GROW model is widely applied in personal development through one-on-one life coaching sessions, where it facilitates career transitions by helping individuals define clear professional goals, assess their current skills and barriers, explore alternative paths, and commit to actionable steps.^[9] In habit formation, coaches use the framework to guide clients in identifying desired behaviors, evaluating existing routines, brainstorming sustainable options, and establishing personal accountability measures, often leading to enhanced motivation and self-awareness.^[9] In organizational contexts, the GROW model supports performance reviews by structuring discussions to align employee objectives with company priorities, identify performance gaps, generate improvement strategies, and outline follow-up actions, thereby fostering clearer expectations and role clarity.^[30] For team leadership development, it enables managers to coach teams in setting collective goals, reviewing operational realities, considering collaborative options, and deciding on implementation, which promotes better decision-making and emotional intelligence among leaders.^[30] Employee mentoring programs leverage the model to explore career aspirations, evaluate current competencies, discuss growth opportunities, and plan developmental steps, resulting in improved job satisfaction and proactive career progression.^[31] Beyond these areas, the GROW model finds use in sports coaching, where it helps athletes establish performance targets, analyze training realities and obstacles, ideate tactical options, and commit to regimens, as seen in professional sports settings to boost overall practice effectiveness and motivation.^[32] In education, it aids student goal-setting by guiding learners to articulate academic aims, reflect on their present capabilities, explore study strategies, and pledge to timelines, enhancing self-regulated learning and achievement.^[9] For healthcare, the model supports patient behavior change, such as in rehabilitation or stress management, by defining health goals, assessing current conditions and resources, evaluating intervention options like exercise or therapy, and forming personalized action plans to promote adherence and mobility improvements.^[33] Practical implementation of the GROW model typically involves sessions lasting 45-60 minutes, progressing through its core stages—Goal, Reality, Options, and Will—to maintain focus and momentum in coaching dialogues.^[4] Coaches often employ tools like worksheets to document goals, map realities, list options, and track commitments, facilitating structured reflection and follow-up.^[9] Common outcomes include heightened productivity, as employees in coached environments report better goal attainment and collaboration, alongside sustained personal growth in diverse applications.^[30]

Variations of the Model

One prominent variation of the GROW model is the TGROW framework, which prepends a "Topic" or "Theme" stage to the original sequence. This initial step allows the coachee to clarify the specific context or issue at hand before defining the Goal, providing greater focus in sessions where the starting point is ambiguous. Developed by Myles Downey in his book Effective Coaching, TGROW is particularly useful in business and leadership coaching to ensure alignment from the outset.^[34] Another adaptation is the iGROW model, which incorporates an "Issue" phase (sometimes described as "Invitation") at the beginning to establish buy-in and frame the conversation's purpose. This extension emphasizes engaging the coachee early, fostering deeper reflection and commitment before proceeding to Goal, Root Cause (exploring the current situation), Options, and What's Next (Way Forward). Commonly applied in performance management and agile coaching environments, iGROW helps address initial resistance or unclear motivations.^[35] In some implementations, the "Options" stage is replaced or supplemented with an "Obstacles" focus to prioritize identifying and removing barriers rather than generating broad possibilities. This shift highlights challenges such as resource limitations or external constraints, enabling targeted strategies for progress. Such variants are noted in sales and team coaching contexts, where overcoming hurdles directly supports goal attainment.^[36] The "Will" or "Way Forward" stage is often expanded in variants to include explicit follow-up mechanisms and progress measurement, such as defining milestones, timelines, and review points. This enhancement ensures accountability and adaptability, transforming the stage into a comprehensive action plan with built-in evaluation. It is especially relevant in ongoing coaching relationships, like those in organizational development.^[37] Contextual adaptations further tailor the model; for instance, it is applied in agile management. Conversely, extended forms like the GROWS model add a "Sustain" phase, drawing from health action process approach principles to support long-term behavioral maintenance and setback recovery, making it suitable for therapy-like coaching aimed at profound personal change.^[38]

Evaluation and Limitations

Empirical Evidence and Research

The empirical research on the GROW model's effectiveness is relatively sparse compared to broader coaching literature, with most studies embedding it within general workplace or personal development contexts rather than isolating its unique contributions. A 2020 systematic literature review of 24 empirical studies on goal activities in workplace coaching, including the GROW framework, found positive associations between goal-setting processes (a core GROW element) and outcomes such as goal attainment (correlation r = .41 in one included study), though results were mixed and often dependent on coachee perceptions.^[39] Similarly, meta-analyses of coaching interventions, which frequently incorporate GROW-like structures, report moderate positive effects on performance and learning outcomes; for instance, a 2014 meta-analysis of 17 studies indicated an overall effect size of δ = 0.36 for organizational outcomes, including goal progress.^[40] The 2009 International Coach Federation (ICF) Global Coaching Study reported approximately 68% of coached individuals experiencing positive life changes tied to goal achievement.^[41] Small-scale trials provide more targeted evidence for GROW in applied settings. A 2022 randomized controlled trial on a Zoom-adapted GROW (Z-GROW) intervention with 109 school administrators in Nigeria demonstrated significant improvements in subjective well-being, measured via pre- and post-intervention scales, with moderate to large effect sizes (d = 0.45–0.80) indicating sustained gains in emotional regulation and life satisfaction over three months.^[42] In a related context, a 2023 randomized controlled trial on GROW-based coaching techniques for 110 digital technology users reported enhanced well-being and self-efficacy, with sustained effects on motivation six months post-intervention.^[43] These trials highlight GROW's utility in professional environments, often associated with substantial performance improvements in practitioner-led evaluations, though sample sizes vary.^[44] Strengths of the evidence lie in qualitative insights, where GROW facilitates improved self-efficacy and intrinsic motivation; for example, post-session reflections in coaching studies describe heightened empowerment. Quantitative links to positive psychology interventions are evident in coaching outcomes, such as reduced anxiety and increased resilience, as seen in a 2023 meta-analysis of workplace coaching showing moderate positive effects (g = 0.45).^[45] Despite these findings, significant research gaps persist as of 2025, with few large-scale randomized controlled trials (RCTs) specifically testing GROW; most evidence derives from anecdotal practitioner reports or small-scale, non-randomized designs lacking long-term follow-up. Emerging 2025 research, such as applications in educational mentoring, reports high effectiveness in goal-setting and reflection, suggesting ongoing relevance but need for more rigorous studies.^[46] Measurement approaches commonly involve pre- and post-coaching assessments of goal progress (e.g., via Goal Attainment Scaling) and satisfaction scales, such as the Session Rating Scale, which capture immediate changes but rarely control for confounding variables like coach expertise.^[45]

Criticisms and Constraints

The GROW model has been critiqued for its oversimplification of complex emotional or systemic issues, as it primarily structures coaching around cognitive and goal-oriented processes without adequately addressing underlying personal backgrounds or interpersonal dynamics that influence decision-making.^[47] This limitation stems from the model's assumption of rational decision-making among coachees, potentially overlooking non-rational factors such as subconscious motivations or environmental constraints that complicate goal attainment.^[47] A key critique is the model's cognitive focus, which places limited emphasis on feelings and emotional processing compared to more holistic approaches like the ERR (Emotion, Reality, Responsibility) model.^[47] Additionally, the reliance on coach-led questioning introduces potential for bias, where the coach's preconceptions may steer the session away from the coachee's authentic perspective if empathy and active listening are not sufficiently prioritized.^[47] Regarding suitability, the GROW model is not ideal for crisis situations or deep trauma, where immediate emotional support or therapeutic intervention may be required rather than structured goal-setting.^[48] It performs better for short-term, performance-oriented goals in professional contexts than for long-term personal therapy, as its linear structure may neglect sustained habit formation or behavioral routinization.^[47] To address these critiques, proponents recommend complementary use with other frameworks, such as emotional intelligence tools or extended variants like the GROWER model (adding "Engage" and "Routinize" stages), which integrate motivational and reflective elements to mitigate weaknesses.^[47] Empirical evidence shows mixed support for the model's efficacy in diverse scenarios, underscoring the value of such integrations.^[49]

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Sep 10, 2024 · The GROW Model stands for Goals, Reality, Options, and Will. It helps structure conversations to improve performance and solve problems.
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7 Go-To Coaching Models Every Coach Needs - Paperbell
May 23, 2025 · The GROW model, which stands for Goal, Reality, Options, and Will, is the most popular coaching model for setting objectives, exploring ...
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Using the IGROW Model for Coaching: Three Key Points - Indeed
The IGROW model helps managers develop appropriate solutions for skill and behavioral issues with employees.Components of the IGROW... · goals · IGROW frequently asked...
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Everything Life Coaches Need to Know About the GROW Model
Sep 27, 2025 · The GROW model is one of the best-known coaching frameworks, created in the 1980s by Sir John Whitmore and his colleagues at Performance ...
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https://www.trishturner.co.uk/wp-content/uploads/2020/10/Of-SMART-GROW-and-goals-gone-wild-%E2%80%93-A-systematic-literature-review-on-the-relevance-of-goal-activities-in-workplace-coaching-2020.pdf
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GROW Coaching Model | Agile Learning Labs
Apr 28, 2020 · GROW is an acronym for the stages of the coaching process: goal, reality, obstacles (and options), and the way forward (will do). Let's walk ...Missing: adaptations | Show results with:adaptations
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Extending the GROW coaching model to support behavioural change
The GROWS model extends the GROW model by incorporating HAPA, which helps with overcoming obstacles and recovery from setbacks for behavioral change.
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### Summary of Key Findings on Empirical Evidence for GROW Model in Coaching
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The effectiveness of workplace coaching: A meta‐analysis of ...
Apr 15, 2015 · Our analyses indicated that coaching had positive effects on organizational outcomes overall (δ = 0.36), and on specific forms of outcome ...
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The Ultimate List of Life Coaching Statistics in 2025 - Luisa Zhou
Sep 2, 2025 · 95% say that their coaches are “good” or “excellent.” (2009 ICF Global Coaching Study) · 68% of individuals who hired coaches were able to make ...
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The Effects of Coaching Techniques on Well-Being of Digital ...
The findings showed that coaching techniques can enhance well-being and that their results were maintained for six months after participation.
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The ROI of Executive Coaching | American University, Washington, DC
70% increase in Individual Performance (goal attainment, clearer communication) · 50% increase in Team Performance (Improved collaboration) · 48% increase in ...
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Workplace coaching: a meta-analysis and recommendations for ...
Oct 9, 2023 · Results indicated that, consistent with prior meta-analyzes, workplace coaching is effective in achieving positive organizational outcomes. The ...
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A meta-analysis of the effectiveness of coaching and the contribution ...
We meta-analyzed data from 124 studies with 1042 effect sizes. Results indicated overall positive effects of coaching (i.e., compared to no or little ...
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[PDF] An investigation into the extent and limitations of the GROW model ...
This investigation seeks to assess the efficacy of the GROW model for coaching and mentoring online. The method is not without criticisms, and some have ...Missing: peer- | Show results with:peer-
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Theoretical issues and a practical model for group coaching in ...
Aug 6, 2025 · We present a practical model of GROUP (Goal, Reality, Options, Understanding others, Perform) coaching that integrates the well-known GROW (Goal, Reality, ...Missing: translations adaptations<|separator|>
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Is it Time to REGROW the GROW Model? - ResearchGate
Aug 6, 2025 · Download Citation | Is it Time to REGROW the GROW Model? | Although ... you can request a copy directly from the author. Request full-text PDF ...