Fact-checked by Grok 2 weeks ago

Hometown Cha-Cha-Cha

Hometown Cha-Cha-Cha (Korean: 갯마을 차차차) is a 2021 South Korean romantic comedy-drama television series starring Shin Min-a as Yoon Hye-jin, a dentist from Seoul, and Kim Seon-ho as Hong Du-sik, a versatile handyman in a rural seaside village. The series, written by Shin Ha-eun and directed by Yoo Je-won, originally aired on tvN from August 28 to October 17, 2021, consisting of 16 episodes broadcast on Saturdays and Sundays at 9:00 p.m. KST. It centers on Hye-jin's relocation to the fictional village of Gongjin after a professional setback, where she navigates village life and develops a romance with Du-sik, the community's beloved "Mr. Hong" who assists residents with diverse tasks from carpentry to event planning. Serving as a remake of the 2004 South Korean film Mr. Hong (also known as Mr. Handy, Mr. Hong), the drama expands on the original story by incorporating ensemble characters and subplots focusing on the interconnected lives of Gongjin's residents, emphasizing themes of community, healing, and second chances in a picturesque coastal setting filmed primarily in Pohang, North Gyeongsang Province. Supporting cast includes Lee Sang-yi as Ji Seong-hyun, a variety show producer, alongside Kim Young-ok as the village matriarch Kim Gam-ri and In Gyo-jin as district head Jang Yeong-guk, highlighting the series' blend of humor, heartfelt moments, and light social commentary on urban-rural divides. Hometown Cha-Cha-Cha garnered widespread acclaim for its charming portrayal of small-town life, strong chemistry between leads, and scenic visuals, achieving an average nationwide viewership rating of around 10% and peaking at 12.67% for its finale according to Nielsen Korea. The series holds an 8.3/10 rating on IMDb based on over 26,000 user votes and a 96% approval score on Rotten Tomatoes from critics, who praised its feel-good narrative and ensemble dynamics. It also saw international success on Netflix, ranking in the top 10 non-English shows in multiple countries and earning awards including the APAN Star Award for Top Excellence Actress for Shin Min-a and multiple wins at fan-voted events like the Metro Best K-Drama Awards for Best Drama and Best Couple.

Background

Adaptation from source material

Hometown Cha-Cha-Cha is a of the 2004 South Korean film , directed by Kang Seok-beom and starring and . In the original film, Yoon Hye-jin, a perfectionist dentist, is fired from her job in after her bluff resignation to assert her professional rights is unexpectedly accepted, leading to rumors that blackball her, and she relocates to a seaside village to open her own clinic. There, she encounters Hong Du-shik, a laid-back local and neighborhood representative who is skilled at various tasks and well-liked by the community. Their initial clashes due to contrasting personalities evolve into a cautious romance, marked by humor and mutual influence, culminating in an ambiguous ending where Hye-jin faces consequences from a reckless act. The television adaptation expands the 108-minute film into a 16-episode series, shifting the focus to deepen the ensemble dynamics in the fictional village of Gongjin and incorporate subplots involving its residents. This format allows for episodic storytelling with thematic takeaways on community, personal growth, and modern life lessons, while retaining the core premise of an urban professional's relocation and budding romance with a versatile local. Key plot alterations include Hye-jin's stemming from confronting a rather than a professional rights assertion, adding contemporary . Character portrayals are modernized for the series: Yoon Hye-jin (played by ) is depicted as more pragmatic, bold, and emotionally layered compared to the flirtatious, stylish version by , emphasizing her resilience amid professional setbacks. Du-shik () evolves from the film's simple, easy-going figure into a charismatic individual with a tragic , enhancing narrative depth and emotional stakes. The adaptation preserves the romantic outcome but integrates village-wide events, such as festivals and daily interactions, to highlight themes of healing and belonging in a post-pandemic context.

Development and announcement

The project for Hometown Cha-Cha-Cha originated as a television adaptation of the 2004 South Korean film , directed by Kang Seok-beom and starring and . The screenplay was written by Shin Ha-eun, who previously co-wrote the 2019 historical drama , making this her first original television project in two years. Directed by and Kwon Young-il, the series was produced by and GTist for broadcast on tvN. Public development news broke on December 21, 2020, when reports confirmed that was positively considering the role of Yoon Hye-jin, a skilled but outspoken dentist forced to relocate from to the seaside village of Gongjin after a professional fallout. The same report revealed that was in talks to play the male lead, Hong Du-sik, the village's enigmatic odd-job man known for his helpfulness and hidden depths. Both actors' agencies, AM Entertainment and SALT Entertainment respectively, stated they were reviewing the offers favorably, marking a significant casting pairing for the . The first official script reading occurred on April 21, 2021, at a production studio in South Korea, attended by the principal cast including Shin Min-a, Kim Seon-ho, and Lee Sang-yi, along with directors Yoo Je-won and Kwon Young-il and key crew members. This session focused on character dynamics and the story's emphasis on community healing and romance in a rural setting. Casting for supporting roles, such as In Gyo-jin as the district head Jang Yeong-guk and Kim Young-ok as a local elder, was finalized around this time to align with pre-production. On June 22, 2021, announced Hometown Cha-Cha-Cha as part of its expanding lineup of Korean originals, highlighting the series' themes of personal reinvention and small-town camaraderie. The platform emphasized the creative contributions of writer Shin Ha-eun. The official premiere date was revealed on July 19, 2021, via a teaser from tvN, scheduling the debut for August 28, 2021, at 9:00 p.m. KST, with all 16 episodes streaming globally on starting the same day.

Premise

Hometown Cha-Cha-Cha centers on Yoon Hye-jin, a skilled dentist from who faces a professional setback and relocates to the fictional seaside village of Gongjin to open her own practice. There, she encounters Du-sik, a charismatic and multifaceted affectionately known as " Hong" or "Mr. Hong," who aids the tight-knit community with tasks ranging from and to event coordination. As Hye-jin navigates the challenges and charms of rural life, she forms connections with the village's diverse residents, including a café owner, a local doctor, and elderly matriarchs. The series explores their intertwined stories, emphasizing themes of community support, personal healing, second chances, and the contrasts between urban ambition and small-town simplicity.

Cast and characters

Main roles

The main roles in Hometown Cha-Cha-Cha are played by , , and Lee Sang-yi, forming the core of the romantic comedy's ensemble in the seaside village of Gongjin. Shin Min-a portrays Yoon Hye-jin, a skilled and principled from whose strong sense of justice leads to professional challenges, prompting her relocation to Gongjin to open a new practice. As a realist and perfectionist, Hye-jin initially struggles with the village's laid-back pace but gradually warms to its communal spirit, fostering personal growth and connections. plays Hong Du-sik, the charismatic and multifaceted handyman affectionately called "Chief Hong" by the villagers, who is officially unemployed yet tirelessly aids the community with his diverse skills in repairs, advice, and support. Orphaned and grappling with survivor's guilt from a past accident, Du-sik embodies quiet reliability and hidden depths, becoming a pivotal figure in village life and Hye-jin's journey. Lee Sang-yi depicts Ji Seong-hyun, a quirky and successful producer who is Hye-jin's former senior from and unexpectedly encounters her while scouting Gongjin for a new project. Known for his eccentric, clumsy nature—including poor direction sense and constant need for meals—Seong-hyun adds lighthearted energy and subtle emotional support to the central relationships.

Supporting roles

The supporting cast of Hometown Cha-Cha-Cha enriches the narrative through a diverse array of Gongjin villagers, whose interconnected lives highlight themes of community, resilience, and everyday humor. These characters provide comic relief, emotional depth, and contrast to the protagonists, often embodying the quirks and warmth of small-town dynamics. Among the elder residents, Kim Young-ok portrays Kim Gam-ri, a wise and content grandmother who raised Hong Du-sik after his grandfather's passing; she earns a living cleaning squid and finds joy in simple routines, eventually forming a bond with Yoon Hye-jin as her patient. Complementing her are Lee Yong-i as Lee Mat-i and Shin Shin-ae as Park Sook-ja, the other "Gongjin grannies" who offer maternal guidance and lively gossip to the village youth. The merchant class features prominently, with as Jo Nam-sook, the chatty owner of a and chairwoman of the shopkeepers' association, known for her excitable nature and tendency to spread rumors while overcoming personal traumas. plays Yeo Hwa-jeong, a divorced and landlady who rents properties to Yoon Hye-jin; pragmatic and financially independent, she co-parents her son amicably with her ex-husband and serves as a stabilizing force in the community. embodies Oh Chun-jae, the nostalgic owner of a cafe and , a former 1990s singer who reflects on his past hits while single-handedly raising his daughter. Younger supporting figures add youthful energy and subplots. Gong Min-jeung stars as Pyo Mi-seon, Yoon Hye-jin's confident and who relocates to Gongjin after a , bringing urban flair and romantic pursuits to the village. Kim Min-seo depicts Oh Ju-ri, Chun-jae's rebellious teenage daughter who idolizes stars and learns through her interactions, softening her headstrong demeanor. Go Do-yeon plays Choi Bo-ra, a boisterous and intelligent elementary schooler who adores animals and fiercely supports her Jang Yi-jun (Ki Eun-yoo). The beauty salon trio—Hong Ji-hee as the timid single teacher Yu Cho-hui, Kim Joo-yeon as the frustrated owner and mother Ham Yun-kyung, and their inseparable friend Pyo Mi-seon—deliver much of the series' comedic and camaraderie. Male supporting roles further flesh out the village's fabric. appears as Jang Yeong-guk, the meddlesome district head who oversees local affairs with bureaucratic zeal. Kang Hyeong-seok portrays Choi Eun-cheol, the earnest village who develops a sweet romance with Mi-seon, showcasing awkward charm and reliability. Additional villagers, such as the fishermen and clinic patients, underscore the collective spirit of Gongjin, often participating in communal events that drive the plot forward.

Production

Casting process

The casting process for Hometown Cha-Cha-Cha followed the standard procedure for South Korean dramas, involving offers to established actors followed by public announcements of confirmations. Initial discussions for the lead roles began in late 2020, with reports emerging on December 21 that had been offered the role of Yoon Hye-jin, a confident dentist relocating to a seaside village, and the role of Hong Du-sik, a versatile odd-job helper and local handyman. Both actors were positively considering the offers at the time, drawn to the project's warm, healing rom-com tone as a remake of the 2004 film Mr. Hong. Shin Min-a accepted the role for the opportunity to portray a lively, relatable character in a story filled with vibrant ensemble dynamics, believing it would provide comfort to viewers amid challenging times. was attracted to Hong Du-sik's free-spirited personality, which aligned with his desire for a natural, enjoyable filming experience in a coastal setting. Their participation was officially confirmed on April 2, 2021, by the production team, who highlighted the actors' suitability for the leads in this tvN drama directed by and written by Shin Ha-eun. Supporting roles were filled progressively, with announcements focusing on actors who could embody the village's communal warmth. On June 3, 2021, Lee Sang-yi was confirmed as Ji Sung-hyun, a bright but overworked variety show producer and Hye-jin's friend, alongside veteran performers Jo Han-chul as Oh Chun-jae (a cafe owner), In Gyo-jin as Jang Yeong-guk (the district head), Lee Bong-ryun as Yeo Hwa-jeong (a building owner), and Kang Hyung-suk in a recurring role. Additional ensemble members, including Kim Young-ok as the sharp-witted grandmother Kim Gam-ri, Gong Min-jeung as Pyo Mi-seon (Hye-jin's best friend), and Cha Chung-hwa as Jo Nam-sook (a lively merchant), were integrated to enhance the group's chemistry, with many confirmations aligning with the first script reading in mid-June 2021. Director emphasized the success of the casting in fostering authentic on-screen rapport, particularly praising the "visual chemistry" between and , which required minimal intervention during filming. The ensemble's natural interactions, observed from the outset, contributed to the drama's emphasis on community healing.

Filming and locations

for Hometown Cha-Cha-Cha commenced on May 8, 2021, following the completion of the initial script reading, and concluded on October 6, 2021, just before the series finale aired. The drama was primarily filmed on location in Pohang, North Gyeongsang Province, South Korea, to capture the authentic seaside village atmosphere of the fictional Gongjin. Key sites included the coastal villages of Seokbyeong-ri in the south and Cheongjin-ri in the north's Cheongha-myeon, where everyday activities like fishing and seaweed harvesting provided a natural backdrop. Specific landmarks featured prominently: the red lighthouse at Seokbyeong 1-ri breakwaters served as a pivotal romantic setting, while the Cheongjin 3-ri Fishermen's Welfare Center was repurposed as Yoon Hye-jin's dental clinic and later converted into a local restaurant. Cheongha Market stood in for Gongjin Market, encompassing shops such as Oyun Cafe, Cheongho Hardware Store, and Bora Supermarket, which have been maintained as tourist attractions post-production. Other notable spots included Wolpo Beach for beach scenes, Sabang Memorial Park's hilltop boat for iconic moments, and private residences leased for character homes like those of Hye-jin, Doo-shik, and Gam-ri. Due to the use of actual private houses for filming, the requested that fans refrain from visiting these residences to respect the owners' privacy, especially as popularity surged during broadcast.

Music and choreography

The musical score for Hometown Cha-Cha-Cha was composed by Lim Ha-young, a seasoned known for her work on South Korean dramas. Lim's contributions include 32 instrumental tracks that underscore the series' tone, featuring light, melodic arrangements with acoustic elements to evoke the seaside village setting. Tracks such as "" and "Start" blend , strings, and subtle percussion to highlight emotional moments between characters, enhancing the narrative's themes of and budding romance without overpowering the . Choreography played a key role in select episodes, particularly those involving the fictional boy band , whose performance of the song "Just a Feeling" became a highlight. The for this track was created by Jo Young-seo and Kim Do-kyun, professional dancers from the real-life group Dance of Soul (), who also portrayed the band's members on screen. Their routine incorporated synchronized and contemporary moves, designed to be energetic yet accessible, reflecting the band's youthful appeal within the story. To integrate the leads into the DOS performance in episode 6, Jo and Kim provided hands-on training to actors and , allowing just 30 minutes for rehearsal due to the tight production schedule. They pre-recorded instructional videos for the actors to practice independently, ensuring the scene's comedic yet heartfelt execution where the protagonists join the stage to support a village . This collaboration not only facilitated authentic sequences but also contributed to the on-set camaraderie, as noted by the choreographers. A practice video of "Just a Feeling" was later released, further popularizing the routine among fans.

Release

Broadcast schedule

Hometown Cha-Cha-Cha premiered on the South Korean cable tvN on August 28, 2021, airing every Saturday and Sunday at 9:00 PM KST (Korea Standard Time). The series consisted of 16 episodes, each approximately 70–90 minutes in length, and concluded its run on October 17, 2021. This weekend evening slot was a for tvN dramas, following the previous series . Episodes were broadcast live on tvN, with international viewers accessing them via streaming platforms shortly after airing.

International streaming

Hometown Cha-Cha-Cha was made available for international streaming primarily on , with episodes released simultaneously with its tvN broadcast in starting August 28, 2021. The series premiered in the United States on the same date, allowing global audiences access to subtitled episodes weekly. 's distribution facilitated its reach to viewers outside , including in regions such as , , and parts of . The drama quickly gained traction on Netflix's global charts, ranking number one in and number eight worldwide as of October 4, 2021. It entered the top 10 in over 20 countries during its run, contributing to the rising popularity of Korean romantic comedies internationally. By early October 2021, it had secured eighth place among the most-viewed TV shows globally on the platform. In addition to Netflix, the series has been accessible on select platforms like with ads in some markets, though Netflix remains the dominant service for international viewers. Its streaming success underscored Netflix's role in promoting K-dramas abroad, with Hometown Cha-Cha-Cha exemplifying the platform's strategy for simultaneous global releases.

Media tie-ins

Original soundtrack

The (OST) for Hometown Cha-Cha-Cha was released in eleven parts during the drama's broadcast from late to mid-October 2021, with each part featuring a new vocal track alongside its instrumental version, composed to evoke the series' warm, nostalgic seaside ambiance. Produced and distributed by under , the OST blends , ballads, and acoustic pop, drawing contributions from established and emerging Korean artists to underscore key romantic and communal moments. The complete , Hometown Cha-Cha-Cha (Original Television Soundtrack), was issued digitally on October 18, 2021, encompassing all eleven vocal songs, instrumentals, and additional score tracks for a total of 43 pieces. A physical 2-CD edition followed later in 2021, including a and character photocards, which peaked at number 9 on the 's Retail Album Chart in July 2022. A vinyl edition was released on July 18, 2022. The OST's songs gained significant traction on domestic digital platforms, with several entering the top 200 of the , reflecting the drama's broad appeal and contributing to its cultural resonance through memorable melodies tied to pivotal scenes. The main vocal tracks, released weekly to align with episode airings, are listed below:
PartRelease DateSong TitleArtist
1September 5, 2021Romantic Sunday (로맨틱 선데이)
2September 12, 2021One Sunny Day (어느 햇살 좋은 날)
3September 19, 2021My RomanceCHEEZE
4September 25, 2021Wish (바람)
5September 26, 2021Be the Light (빛이 되어줄게)Kim Jae Hwan
6October 3, 2021Remains in My Memory (그리다)
7October 10, 2021Here Always (언제나 여기)Seungmin (Stray Kids)
8October 17, 2021I Hope You're Happy (즐거우길 바래)Lee Sang Yi
9October 10, 2021Sunshine
10October 3, 2021With You (함께)Monday Kiz
11September 26, 2021You, Wind (너는 바람이 되어)Yuju
Notable among these, "Here Always" marked the solo debut for member Seungmin and debuted at number 13 on the Circle Download Chart, highlighting the OST's crossover appeal to audiences. Similarly, "Romantic Sunday" by indie duo captured the show's lighthearted tone and amassed widespread streaming popularity. The soundtrack's success extended internationally via platforms like and integrations, amplifying the drama's global fanbase.

Publishing and merchandise

The original script for Hometown Cha-Cha-Cha was published in two volumes by Book Log Company in November 2021, with each volume covering eight episodes of the 16-episode series. Written by screenwriter Shin Haeun, the books include supplementary materials such as fictional love letters between protagonists Yoon Hye-jin and Hong Du-sik, as well as an with the writer. The script volumes achieved rapid commercial success, appearing on the bestselling lists of major South Korean online bookstores Aladin and Yes24 shortly after release. In February 2023, a two-volume set was released by the same publisher, comprising 952 pages of , notes, and cast insights, including English translations—a first for a . Priced at 70,000 KRW per set, the hardcover volumes capture the series' filming in and emphasize its themes of community and romance. Official merchandise extended beyond audio and visual tie-ins to include character-inspired accessories and collectibles distributed through tvN-affiliated channels. Notable items encompassed llama-themed keyrings and dolls, drawing from a humorous recurring motif in the series involving the animal, as well as limited-edition camera sets featuring Gongjin village designs. Apparel collaborations highlighted outfits worn by leads and , such as cardigans and messenger bags, boosting fan engagement with the show's coastal aesthetic.

Reception

Viewership metrics

"Hometown Cha-Cha-Cha" achieved strong domestic viewership on tvN, averaging 9.5% in nationwide ratings across its 16 episodes as measured by Nielsen . The series consistently topped its timeslot, becoming one of tvN's top-rated dramas of and marking a significant success for in . The drama premiered on August 28, 2021, with a 6.8% nationwide rating, steadily building momentum through its run. By 10 on September 26, it reached 11.4%, surpassing previous highs and leading all programs that evening. The finale on October 17, 2021, peaked at 12.7%, setting a new record for the series and underscoring its growing popularity. Internationally, the series performed robustly on , entering the global top 10 TV shows chart in early October 2021 and holding positions as high as No. 8. It sustained presence in 's worldwide rankings for 16 weeks, contributing to the platform's surge in K-drama viewership during that period.

Critical reviews

"Hometown Cha-Cha-Cha" received positive critical reception for its relaxing, feel-good tone and ensemble dynamics, earning a 96% Tomatometer score based on 18 reviews on . named it one of the best international TV shows of , calling it a standout feel-good K-drama that achieved hit status in and abroad. Joel Keller of Decider recommended the series as a stream, praising the strong chemistry between leads and , the scenic seaside village setting that offers glimpses into working-class Korean life, and the depth provided by supporting characters like the local restaurant owner and her son. He noted, however, that the slow pacing can stall momentum early on and that the female protagonist's development feels underdeveloped at first, with overreliance on clichéd tropes like dramatic musical swells. In the , Pierce Conran rated it 3 out of 5 stars, highlighting its simple rom-com appeal, effortless lead pairing, and heartwarming portrayal of village community life under director Yoo Je-won's laid-back style. Conran critiqued the occasional hokey dramatics, thin plot reliant on a contrived for Seon-ho's , and an unconvincing emotional climax that failed to fully resonate; the review also noted that Seon-ho's post-finale impacted the show's legacy. Jae-Ha Kim gave it 3 stars in a review, commending the slow-moving narrative that evokes longing for the characters' intimate friendships and familial neighborhood bonds, akin to the supportive ensembles in other slice-of-life K-dramas. She appreciated the respectful depiction of a amid the town's interconnected backstories.

Cultural and commercial impact

Hometown Cha-Cha-Cha achieved significant commercial success, becoming one of the highest-rated cable dramas in South Korean television history. Internationally, it ranked eighth on Netflix's global top TV shows chart and ninth among the platform's top programs for the week of its early episodes, underscoring its broad appeal amid the (Hallyu). The drama's portrayal of communal harmony and rural revitalization resonated culturally, promoting appreciation for South Korea's coastal village life and traditional values. By depicting a tight-knit in the fictional Gongjin—filmed primarily in Pohang's Seokbyeong-ri and Cheongha villages—it highlighted everyday activities such as , local markets, and intergenerational support, fostering a sense of and amid urban stresses. This narrative contributed to Hallyu's "soft power," encouraging global audiences to explore Korean cultural elements like seaside and laid-back lifestyles through the series' idyllic settings. Commercially, the show's impact extended to , significantly elevating as a destination. During the 2021 Chuseok holiday, the filming village in Cheongha saw 41,900 visitors, leading to and economic influx from fan pilgrimages to preserved sets like the Bora Supermarket and local eateries. The production team issued guidelines to respect private properties, reflecting the overwhelming demand that boosted regional visibility and sustained post-broadcast interest in rural Korea's authentic charm.

Legacy

Accolades and awards

Hometown Cha-Cha-Cha received recognition at several prominent South Korean award ceremonies for its performances, writing, and cultural impact. At the 19th in 2022, won the Outstanding Korean Actor award for his portrayal of Hong Du-sik. The series also earned the Hallyu Excellence Award at the 2022 Korea Communications Commission Broadcasting Awards, highlighting its contribution to promoting Korean content globally. In the acting categories, shared the Top Excellence Award for Actress in a at the in 2022, acknowledging her dual roles in Hometown Cha-Cha-Cha and . The drama's writer, Shin Ha-eun, was honored with the Minister of Culture, Sports and Tourism Award at the 14th Korean Content Awards in 2022, recognizing the series' narrative excellence and industry influence.
Award CeremonyYearCategoryRecipientResultSource
2022Outstanding Korean ActorWon
Korea Communications Commission Broadcasting Awards2022Hallyu Excellence AwardHometown Cha-Cha-ChaWon
2022Top Excellence Award, Actress in a Won
Korean Content Awards2022Minister of Culture, Sports and Tourism AwardShin Ha-eun (writer)Won
Despite its popularity and high viewership, the series did not receive nominations at the in 2022.

Tourism and economic effects

The popularity of Hometown Cha-Cha-Cha, filmed primarily in , , led to a notable surge in tourism to the region's seaside locations, transforming fictional Gongjin-inspired sites into real-world attractions. Key filming spots such as Cheongha Market, Wolpo-ri Beach, and the "Boat on the Hill" at Sabang Park drew fans seeking to experience the drama's idyllic coastal setting, contributing to increased foot traffic and local interest in rural healing tourism. In response, Pohang City developed the "Gaetcha Course," a themed tourist route linking drama sites with nearby attractions like Guryongpo and cultural experiences, which helped sustain visitor inflows post-broadcast in 2021. This initiative, launched in October 2021, included informational signage, photo zones, and events such as walking tours and light festivals to enhance accessibility and encourage longer stays. Local authorities also promoted regional specialties, including and traditional markets, to capitalize on the 's portrayal of community life. Economically, the influx supported small businesses, with merchants at Cheongha Market reporting higher sales from drama-related souvenirs, , and accommodations during peak seasons. Pohang's overall tourist numbers rose from 6.28 million in 2022 to 7.59 million in 2023—a 20.8% increase—with filming locations like Cheongha-myeon cited as key contributors alongside other attractions such as Space Walk. In 2024, the city attracted 7.15 million tourists, indicating sustained interest in the 's sites. This growth aided post-COVID recovery, boosting local commerce and indirect spending on transport and hospitality, though exact attribution to the remains intertwined with broader trends. Despite the benefits, the rapid rise in visitors caused challenges, including overcrowding and privacy concerns for residents, prompting production company and local officials to urge respectful in October 2021. Measures like expanded parking (195 spaces added in 2023 at a cost of about 800 million KRW) and sustainable guidelines aimed to balance economic gains with community well-being. Overall, the drama exemplified K-content's role in regional revitalization, fostering long-term interest in as a set-jetting destination.

References

  1. [1]
    Hometown Cha-Cha-Cha (TV Series 2021) - IMDb
    Rating 8.3/10 (26,895) Release date · August 28, 2021 (United States) ; Also known as. The Seashore Village Chachacha ; Filming locations · Pohang, South Korea ; Production companies.Full cast & crew · Plot · Official Trailer · Kim Seon-ho
  2. [2]
    Watch Hometown Cha-Cha-Cha | Netflix Official Site
    Aug 29, 2021 · A big-city dentist opens up a practice in a close-knit seaside village, home to a charming jack-of-all-trades who is her polar opposite in every way.
  3. [3]
  4. [4]
    Netflix K-Drama 'Hometown ChaChaCha': Plot, Cast, Trailer ...
    Aug 16, 2021 · When is the Hometown ChaChaCha Netflix release date? The first episode of Hometown ChaChaCha is coming to Netflix on Saturday, August 28th, 2021 ...
  5. [5]
    Kim Seon-ho to star in tvN's new drama 'Hometown Cha-Cha-Cha'
    Aug 21, 2021 · The series is a remake of the 2004 film “Mr. Hong.” Hong was a nationally beloved character played by actor Kim Joo-hyuk, who passed away in ...
  6. [6]
    "Hometown Cha-Cha-Cha" Ends On Highest Ratings Of Its Entire Run
    Oct 17, 2021 · According to Nielsen Korea, the series finale of “Hometown Cha-Cha-Cha” scored an average nationwide rating of 12.7 percent, marking a new ...
  7. [7]
    Season 1 – Hometown Cha-Cha-Cha - Rotten Tomatoes
    Rating 96% (18) It's such a comforting drama with various emotions and shows story of every ... Release Date: Aug 28, 2021. More Top TV Picks Netflix · Advertise With Us.
  8. [8]
    Hometown Cha-Cha-Cha (TV Series 2021) - Awards - IMDb
    2022 Winner APAN Star Award. Top Excellence Actress in a Miniseries. Shin Min-a. Shared with: Our Blues · MAMA Awards · 2021 Nominee MAMA Music Award.Missing: reception ratings
  9. [9]
    Mr. Handy - Variety
    Jun 15, 2004 · Kicked out of her Seoul job for taking part in a civil rights dispute, Yun Hye-jin (Eom Jeong-hwa) sets up her own dental practice in a seaside ...Missing: plot summary
  10. [10]
    Why 'Hometown Cha-Cha-Cha' Won't Be Returning for a Second ...
    Oct 21, 2021 · The series is a remake of the South Korean 2004 movie Mr. Handy ... Cha-Cha is a television adaptation of the 2004 South Korean film Mr.
  11. [11]
    'Hometown Cha-cha-cha' vs. 'Mr. Hong': This is How Shin Min Ah ...
    Sep 23, 2021 · Unlike the classic film, Shin Min Ah and Kim Seon Ho's drama consists of multiple episodes that contain one scene, which leaves its viewers a ...Missing: adaptation | Show results with:adaptation
  12. [12]
    Hometown Cha-Cha-Cha review: Dentist and odd-job man form ...
    Aug 31, 2021 · Hometown Cha-Cha-Cha is a remake of the 2004 South Korean film Mr. Handy, Mr. Hong, and follows the story of an ambitious dentist Yoon Hye-jin (Shin Min-a).
  13. [13]
    Why Hometown Cha-Cha-Cha is the new K-drama obsession
    Sep 20, 2021 · Hometown Cha-Cha-Cha, which is a remake of 2004 South Korean film Mr. Handy, Mr. Hong, tells a story of Seoul City girl Hye-jin (Shin Min-a) who ...
  14. [14]
    Love in the Time of a Pandemic - Streaming Banshees
    Dec 1, 2021 · Handy Mr. Hong is about ordinary people ... Yet what is extraordinary is just how resolutely ordinary Hometown Cha Cha Cha is in its focus.
  15. [15]
    Hometown Cha-Cha-Cha - AsianWiki
    Writer: Shin Ha-Eun ; Network: tvN ; Episodes: 16 ; Release Date: August 28 - October 17, 2021 ; Runtime: Sat. & Sun. 21:00 ...Cha Chung-Hwa · Category:2021 tvN Drama Series · Kim Sun-Ho (1986) · Mr. Hong
  16. [16]
    Update: Shin Min Ah And Kim Seon Ho In Talks To Lead Drama ...
    Dec 21, 2020 · An industry representative reported on December 21 that the actor will be be starring in a drama remake of the film “Mr. Hong.” His agency SALT ...
  17. [17]
    New K-DRAMA Rom-Com HOMETOWN CHA-CHA-CHA, Starring ...
    Jun 22, 2021 · Netflix has announced that Hometown Cha-Cha-Cha, a rom-com telling the story of a pragmatic dentist and an unemployed man, will premiere sometime soon.
  18. [18]
    Shin Min Ah X Kim Seon Ho's new drama 'Hometown Cha ... - allkpop
    Jul 19, 2021 · On July 19th, tvN's new Saturday-Sunday drama 'Hometown Cha Cha Cha' (screenplay written by Shin Ha Eun, directed by Yoo Je Won) released a ...
  19. [19]
    Hometown Cha-Cha-Cha - MyDramaList
    Oct 17, 2021 · Country: South Korea · Type: Drama · Episodes: 16 · Aired: Aug 28, 2021 - Oct 17, 2021 · Aired On: Saturday, Sunday · Original Network: tvN · Duration ...Cast & Crew · Recommendations · Mr. Hong · Episode Guide
  20. [20]
    The Women of Hometown Cha Cha Cha - MyDramaList News
    Nov 28, 2021 · Ten extraordinary women. Their dreams and aspirations resonate with ours. Their problems are understandable and their struggles are relatable.
  21. [21]
    'Hometown Cha-Cha-Cha' Cast Members And Where You've Seen ...
    Sep 8, 2021 · Hometown Cha-Cha-Cha Cast Members · 1. Shin Min Ah as Yoon Hye Jin · 2. Kim Seon Ho as Hong Doo Shik · 3. Cha Chung Hwa as Jo Nam Sook · 4. Lee Bong ...
  22. [22]
    Hometown Cha-Cha-Cha Full Cast & Crew - MyDramaList
    Main Role · Shin Min Ah · Yoon Hye Jin. Main Role · Kim Seon Ho · Hong Doo Shik. Main Role · Lee Sang Yi · Ji Sung Hyun. Main Role ...Gong Min Jung · Kim Young Ok · Hong Ji Hee (홍지희) · Ki Eun Yoo
  23. [23]
    Hometown Cha-Cha-Cha (TV Series 2021-2021) - Cast & Crew
    Series Cast 77 ; Shin Min-a · Yoon Hye-jin ; Kim Seon-ho · Hong Du-sik ; Lee Sang-yi · Ji Sung-hyun ; Gong Min-jeung · Pyo Mi-seon ; Kim Yeong-ok · Kim Gam-ri ...
  24. [24]
    Shin Min Ah and Kim Seon Ho – ELLE September 2021 Interview
    Aug 29, 2021 · Two people who start building a feel-good rhythm by leaning on each other. CHA CHA CHA. A Sea Called Shin Min Ah.
  25. [25]
    Shin Min Ah And Kim Seon Ho Confirmed As Leads Of New Rom ...
    Apr 2, 2021 · On April 2, it was confirmed that Shin Min Ah and Kim Seon Ho will be starring in the remake titled “Hometown Cha-Cha-Cha.”
  26. [26]
    Lee Sang Yi Confirmed To Join Kim Seon Ho, Shin Min Ah ... - Soompi
    Jun 3, 2021 · Lee Sang Yi will be joining the cast of “Hometown Cha-Cha-Cha”! On June 3, it was confirmed that the actor will be starring in the upcoming tvN drama.
  27. [27]
    The cast of Hometown Cha-Cha-Cha gathers for first script read
    Jun 15, 2021 · The Crowned Clown's Shin Ha-eun will be penning the script, with Yoo Jae-won (Oh My Ghostess, Tomorrow With You) at the helm.
  28. [28]
    신민아X김선호 '갯마을 차차차', 대본리딩 완료…5월8일 첫 촬영
    Apr 27, 2021 · [조이뉴스24 박진영 기자] 배우 신민아, 김선호 주연 드라마 '갯마을 차차차'가 대본리딩을 완료하고 5월 촬영에 돌입한다. 27일 조이뉴스24 취재 ...Missing: 마쳤다… | Show results with:마쳤다…
  29. [29]
    “Hometown Cha Cha Cha”, starring Shin Min Ah & Kim Seon Ho, will ...
    Oct 4, 2021 · “Hometown Cha Cha Cha” will wrap up their filming on October 6. Although the schedule may be changed due to weather, etc., the production team has planned to ...
  30. [30]
    "Hometown Cha-Cha-Cha" Producers Beg Viewers To Stop Visiting ...
    Oct 5, 2021 · The producers of tvN's "Hometown Cha-Cha-Cha" have asked viewers to refrain from visiting the houses in which the drama was filmed.
  31. [31]
  32. [32]
    Hometown Cha-Cha-Cha (Original Television Soundtrack) - Spotify
    Hometown Cha-Cha-Cha (Original Television Soundtrack). Various Artists. 202143 songs, about 1 hr 45 min. Romantic Sunday · Car, the garden.Missing: choreography production
  33. [33]
    Dancers of group DOS in “Hometown Cha Cha Cha” talked about ...
    Nov 14, 2021 · 2 dancers of DOS crew, Cho young-seo and Kim Do-kyun, revealed the friendly atmosphere during the filming of “Hometown Cha Cha Cha”.
  34. [34]
    Dancers from 'Hometown Cha-Cha-Cha' Talks about How Kim Seon ...
    Nov 15, 2021 · The two are actually talented choreographers and dancers in real life. They taught Kim Seon Ho and Shin Min Ah several dance moves in the sixth ...
  35. [35]
    Hometown Cha Cha Cha releases DOS 'Just A Feeling' dance ...
    Sep 16, 2021 · Hometown Cha Cha Cha releases DOS 'Just A Feeling' dance practice.
  36. [36]
    Hometown Cha-Cha-Cha (TV Series 2021) - Episode list - IMDb
    S1.E1 ∙ Episode #1.1. Sat, Aug 28, 2021 · 7.9 · (793) ; S1.E2 ∙ Episode #1.2. Sun, Aug 29, 2021 · 8.1 · (662) ; S1.E3 ∙ Episode #1.3. Sat, Sep 4, 2021 · 8.2 · (595)Missing: air | Show results with:air
  37. [37]
    Hometown Cha-Cha-Cha - TVmaze.com
    Oct 17, 2021 · Network: Korea, Republic of tvN (2021 - 2021) ; Schedule: Weekends at 21:00 (90 min) ; Status: Ended ; Language: Korean ; Show Type: Scripted.
  38. [38]
    Watch Kim Seon-ho and Shin Min-a in charming new 'Hometown ...
    Aug 12, 2021 · Scheduled to premiere on August 28, the drama will be aired on South Korean network tvN and will be available internationally via streaming ...
  39. [39]
    K-Drama 'Hometown Cha-Cha-Cha' No. 8 On Global Charts ...
    Oct 6, 2021 · Hometown Cha-Cha-Cha has reached #8 on its global chart. With Squid Game being #1, two Korean shows have made the chart simultaneously.
  40. [40]
    Watch Hometown Cha-Cha-Cha • Season 1 Full Episodes Online
    Where to Watch Hometown Cha-Cha-Cha • Season 1 · NetflixSubscription · Netflix Basic with AdsSubscription ...
  41. [41]
    Hometown Cha-Cha-Cha (Original Television Soundtrack)
    Oct 18, 2021 · 1. Romantic Sunday · CAR, THE GARDEN ; 2. One Sunny Day · Kassy ; 3. My Romance · CHEEZE ; 4. Wish · Choi Yu Ree ; 5. Be the Light · KIM JAE HWAN.Missing: tracklist | Show results with:tracklist
  42. [42]
    Hometown Cha-Cha-Cha OST - DramaWiki - D-Addicts
    Sep 3, 2024 · Title: 갯마을 차차차 OST Part 3 / Hometown Cha-Cha-Cha OST Part 3 · Artist: CHEEZE · Language: Korean, English · Release Date: 2021-Sep-19 ...
  43. [43]
    [ FULL ALBUM ] Hometown Cha-Cha-Cha OST (갯마을 차차차 OST)
    Feb 25, 2023 · Annyeong! ‍♀️ How are you guys? We're sorry for being inactive, but we're back! Are you guys still there? If you want us to create more ...Missing: production | Show results with:production
  44. [44]
    Hometown Cha-Cha-Cha, Pt. 1 (Original Television Soundtrack)
    Hometown Cha-Cha-Cha, Pt. 1 (Original Television Soundtrack). Car, the garden. 20212 songs, 7 min 40 sec. Romantic Sunday · Car, the garden.
  45. [45]
    Hometown Cha-Cha-Cha (2 Volume SET) - Han Books
    7-day returnsTitle · Hometown Cha-Cha-Cha (2 Volume SET) ; Korean Title · 갯마을 차차차 ; Author · Shin Haeun, Yi Je-won ; Publisher · Book Log Company ; ISBN · 9791168030046 , ...<|separator|>
  46. [46]
    Hometown Cha-Cha-Cha Becomes The First Korean Drama To ...
    Feb 15, 2023 · The long-awaited photo essay of tvN's Hometown Cha-Cha-Cha (2021) has finally been published on February 14, 2023. Here's a preview of the ...
  47. [47]
  48. [48]
    [Hometown chachacha] Official Goods Llama Keyring ... - nemo it store
    Hometown chachacha Official Goods. Condition:Brand New. Size : 87 * 105 * 47 mm. Package Included: 1 × Llama Keyring.
  49. [49]
  50. [50]
    Hometown Cha-Cha-Cha/Episode Ratings - DramaWiki
    Oct 18, 2021 · Date, Episode, Nielsen Korea (%). Nationwide, Seoul. 2021-08-28, 01, 6.821, 6.821. 2021-08-29, 02, 6.666, 6.687.
  51. [51]
    TVN Korea's “Vincenzo” And “Hometown Cha-Cha ... - Korean binge
    Dec 13, 2021 · Interestingly, “Vincenzo” with 20,170 points and “Hometown Cha-Cha-Cha” with 14,288 points are the only non-Netflix Original projects among the ...
  52. [52]
    'Hometown Cha-Cha-Cha' debuts with No. 1 viewership rating
    Aug 28, 2021 · 'Hometown Cha-Cha-Cha' starring Shim Min Ah and Kim Seon Ho aired its first episode on August 28, averaging a 6.8% viewership rating and a ...
  53. [53]
    16 Weeks Strong: “Hometown Cha-Cha-Cha” Remains On Netflix's ...
    Dec 8, 2021 · Netflix has released its Global Top 10 for the week of December 13-19, 2021 and "Hometown Cha-Cha-Cha" has the longest week among the list.<|control11|><|separator|>
  54. [54]
    The Best International TV Shows of 2021 - Variety
    Dec 21, 2021 · Hometown Cha-Cha-Cha. Hometown Cha-Cha-Cha. Photo : tvN. The tvN series is one of 2021's feel-good K-dramas. A hit in and out of South Korea ...
  55. [55]
    'Hometown Cha-Cha-Cha' Netflix Review: Stream It Or Skip It?
    Aug 30, 2021 · Like most romantic K-dramas, this is about a pair of mismatched people falling for each other. But at least the scenery is different.<|control11|><|separator|>
  56. [56]
  57. [57]
    5 Bingeable Slice-of-life K-dramas
    **Review Summary for "Hometown Cha-Cha-Cha"**
  58. [58]
    Not just 'Squid Game,' now 'Hometown Cha-Cha ... - The Korea Times
    Oct 1, 2021 · TvN's drama, “Hometown Cha-Cha-Cha,” starring Shin Min-a and Kim Seon-ho, has been gaining popularity on Netflix streaming charts worldwide.
  59. [59]
    'Hometown Cha-Cha-Cha' ranks No. 9 for Netflix's top TV shows in ...
    Oct 4, 2021 · It also saw a viewership rating of 11.4 percent nationwide on its 10th episode, which aired on Sept. 26. “Hometown Cha-Cha-Cha,” starring ...
  60. [60]
    [Drama Tour] 'Hometown Cha Cha Cha' spotlights remote villages of ...
    Apr 13, 2024 · Seokbyeong-ri and Cheongjin-ri Villages​​ Seokbyeong-ri Village, a small town located at the southern end of Pohang, is home to “Hometown Cha Cha ...<|control11|><|separator|>
  61. [61]
    The 'Korean Wave' is boosting tourism in unexpected places
    Aug 27, 2025 · The country's slower-paced rural life has been in the spotlight recently with shows like Hometown Cha Cha Cha and When Camellia Blooms ...
  62. [62]
    Pohang residents overwhelmed by 'Hometown Cha Cha Cha' fan visits
    Oct 6, 2021 · It reported that a total of 41,900 people visited the village during the five-day Chuseok holiday. A resident told the newspaper that they were ...Missing: statistics | Show results with:statistics
  63. [63]
    Kim Seon-ho, Kim Ji-soo named outstanding actor, actress at Seoul ...
    Sep 8, 2022 · Kim Seon-ho won the award for his performance in “Hometown Cha ... The Seoul International Drama Awards is an annual award ceremony that started ...
  64. [64]
    'Hometown Cha-Cha-Cha' bags the Hallyu Promotion Excellence ...
    Jun 22, 2022 · The South Korean television series Hometown Cha-Cha-Cha received the Korean Wave or Hallyu Excellence Award.
  65. [65]
    Here Are All The Winners Of The 2022 APAN Star Awards - Koreaboo
    Sep 29, 2022 · Top Excellence Award, Actress in a Miniseries: Shin Min Ah (Hometown Cha-Cha-Cha and Our Blues). Nominees were Kim Tae Ri (tvN's Twenty Five ...
  66. [66]
    Company History | Studio Dragon
    <Hometown Cha-Cha-Cha>'s writer, Shin Ha-eun earns a Minister Award at the 2022 Korea Content Award. <Twenty-five, Twenty-one> is titled Best Drama Series ...
  67. [67]
    K-Drama Fans Are Immensely Disappointed As "Hometown Cha ...
    Apr 11, 2022 · It was the highest-rated K-Drama ever, yet The 58th Baeksang Arts Awards didn't recognize it.
  68. [68]
    포항시, '갯마을 차차차' 종영 이후 지속된 관광흐름 유지 박차 - 영남경제
    Oct 17, 2021 · 인기 드라마에 힘입어 지역을 찾는 관광객 증가 흐름에 발맞춰, 포항시가 지난 15일 '갯마을 차차차'촬영지 명소화를 위한 관련 부서 실무회의를 갖고 ...Missing: 홈타운 | Show results with:홈타운
  69. [69]
    Hometown Cha-Cha-Cha's Filming Location Becomes A Hot Tourist ...
    Feb 15, 2022 · Hometown Cha-Cha-Cha's filming location has become a popular destination for seafood, seaside scenery, comfort, and healing.
  70. [70]
    포항 찾은 관광객 750만명 돌파…1년 새 21% 증가 - 연합뉴스
    Jan 9, 2024 · 9일 포항시에 따르면 지난해 포항을 찾은 관광객은 759만5천29명으로 2022년 628만4천929명보다 131만여명(20.8%) 늘었다. 포항을 방문한 관광객은 2019년 ...
  71. [71]
    지난해 포항 관광객 750만 명 돌파, 역대 최다 기록! - 폴리뉴스 Polinews
    Jan 9, 2024 · 이는 2022년 628만4929명보다 131만여 명 늘어나 전년 대비 21% 증가한 수치다. 관광객 통계자료는 스페이스워크를 비롯한 포항 주요 관광지 22개 지점의 ...Missing: 홈타운 | Show results with:홈타운
  72. [72]
    [르포] '갯마을 차차차' 촬영지 포항 청하시장 가보니 - 경북일보
    Oct 11, 2021 · 주변 상인들은 판매 소득이 증가했다고 환영하는 반면, 토착 주민들 사이에선 일상생활에 지장을 준다며 방문객들의 발길을 반기지 않고 있다. 지자체 등 ...
  73. [73]
    'Hometown Cha-Cha-Cha' producers ask viewers to stop visiting ...
    Oct 6, 2021 · The network thanked the viewers for their love and support, but asked them to refrain from visiting the houses seen in the drama because these belonged to real ...
  74. [74]
    "'갯마을 차차차' 배경 그 장소" 세계적인 여행지로 주목받는 국내 명소
    Mar 4, 2025 · 포항시는 증가하는 관광 수요에 대응하기 위해 다양한 시설 개선 사업을 추진 중이다. 2023년에는 약 8억 원을 투입해 195면 규모의 공영주차장을 조성 ...
  75. [75]
    [PDF] 1st Sustainability Report from Studio Dragon Corporation
    Hometown Cha-Cha-Cha. The popularity of the drama <Hometown Cha-Cha-. Cha> which was filmed in Pohang, has led to a surge in the number of tourists visiting ...