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KASW

KASW, branded as The Spot – Arizona 61, is an independent television station licensed to , , serving the Phoenix as a provider of syndicated programming, , , and content. It operates on virtual channel 61 (UHF digital channel 27) with a transmitter located on South Mountain, broadcasting at an effective radiated power of 531 kilowatts. The station is owned by the and operates as a to ABC affiliate (channel 15), with which it shares production facilities and resources for news and operations. Launched on September 22, 1995, as the market's affiliate for network, KASW initially relied on programming agreements with independent station for operational support. Following the 2006 merger of and into , the station became Phoenix's CW affiliate and maintained that role for nearly two decades, airing a mix of network shows, syndicated fare, and local programming. Ownership changed hands multiple times, including a brief acquisition by in 2014 (which divested it for regulatory reasons) and by in late 2014 (completed in 2015), before purchased it in 2019 as part of regulatory divestitures from Nexstar's merger with . In late 2023, amid contract disputes between Scripps and , the network affiliation shifted away from KASW, transitioning to other stations effective February 1, 2024, solidifying its status as an independent outlet focused on regional content. The station now emphasizes local sports broadcasts, including indoor football games and Utah Hockey Club (formerly ) NHL games, alongside national entertainment and segments produced in partnership with ABC15 (KNXV). KASW also supports advanced broadcasting technologies, having implemented (NextGen TV) capabilities since 2020 to enhance viewer experience with higher-quality video and interactive features.

History

Prior uses of channel 61

In November 1987, the (FCC) adopted a final rule allotting UHF television Channel 61 to , as its eighth commercial television service, effective December 24, 1987. This allocation was proposed by Edward Walson under MM Docket No. 86-222 and amended Section 73.606(b) of the Commission's rules to include the channel in the Table of Allotments for Phoenix. Prior to the full-power allocation, Channel 61 was used for low-power television (LPTV) broadcasting in the area. On March 15, 1983, K61CA signed on as the market's first LPTV station, operating as TV-61 with a locally programmed format featuring videos from top musical acts for 18 hours daily, from 6 a.m. to midnight. This made it the ninth over-the-air serving at the time. The station's ownership changed in September 1987 when the FCC approved a voluntary assignment of the construction permit for K61CA from Community Television Network of Phoenix, Inc. to KUSK, Inc., effective September 1, 1987. Under KUSK's ownership, the LPTV station shifted to a mix of programming that included religious content and services, aligning with KUSK's broader independent format across its holdings. The low-power operations on Channel 61 continued until the full-power construction permit process advanced, ultimately overriding the LPTV license to enable the launch of KASW in 1995. By 1997, FCC records listed Brooks Broadcasting, L.L.C. as the permittee for the full-power station on Channel 61 in Phoenix.

Launch and WB affiliation

KASW signed on the air on September 22, 1995, as a charter affiliate of The WB Television Network, becoming Phoenix's dedicated outlet for the upstart network aimed at younger audiences with edgier programming. Owned by Brooks Broadcasting LLC, a company led by local farmer Gregory R. Brooks, the station was established under a local marketing agreement (LMA) with KTVK (channel 3), which provided programming, master control, and operational support from its facilities. KASW's studios were located at 5555 North 7th Avenue in Phoenix, while its transmitter was situated on South Mountain approximately eight miles south of the city, delivering a signal at 1,775 feet above average terrain. From its launch, KASW's schedule blended WB network primetime fare—such as comedies like The Wayans Bros. and dramas like 7th Heaven—with syndicated offerings including Star Trek: Deep Space Nine and weekend blocks of Fox Kids programming, which the station acquired after KTVK declined to renew its contract in 1996. Local inserts featured community announcements, public service segments, and occasional Arizona-specific content produced under the LMA with KTVK, helping the station build a niche as a youth-oriented alternative to established networks in the market. This mix contributed to steady audience growth, with KASW capturing a significant share of the 18-34 demographic during The WB's expansion in the late 1990s, particularly through hit series like Buffy the Vampire Slayer and Dawson's Creek that drove the network's ratings surge. In June 1999, the acquired from Scripps Howard Broadcasting for $215 million and simultaneously entered an LMA to program KASW, paying fees based on its revenues while securing an option to purchase the station's license assets for $28 million. Later that year, Belo exercised the option and completed the acquisition of KASW from Brooks Broadcasting, creating Phoenix's first legal television duopoly and allowing integrated operations between the two stations under . This move enhanced resource sharing for programming and sales, supporting format adjustments like expanded syndicated talk shows and movie blocks to complement WB content amid rising competition from UPN and other independents.

Transition to The CW affiliation

In January 2006, and Time Warner announced a merger of their respective networks, and , to create a new called , set to launch in September 2006 as a 50-50 targeting young adults. The new network would retain the strongest programming from both predecessors, including popular WB series such as , , , and 7th Heaven, while incorporating select UPN shows like and . As the Phoenix affiliate of The WB since its 1995 launch, KASW transitioned seamlessly to following the merger. On March 8, 2006, , KASW's owner, signed a long-term affiliation agreement with , designating KASW as the network's charter affiliate for the Phoenix market and ensuring continuity of its core audience among viewers aged 18-34. The station retained the bulk of its WB programming slate upon 's debut on September 18, 2006, with only minor adjustments to branding—such as updating its on-air identity to "CW 61" while preserving the "6" logo tied to its prominent cable slot on systems—to reflect the new affiliation. The transition bolstered KASW's position within its duopoly partnership with KTVK (channel 3), which had provided operational support since KASW's . This arrangement, established under Belo Corporation's ownership since 1999, continued uninterrupted through the CW era, allowing shared resources for programming acquisition and technical operations until the duopoly's separation in 2014. During the CW years, KASW benefited from network mandates emphasizing youth-oriented content, including expanded prime-time slots for scripted dramas and reality series, which helped maintain competitive viewership; for instance, in the November 2007 Nielsen sweeps, the station saw a 21% increase in prime-time household ratings compared to the prior year.

Ownership changes and operational shifts

In December 2013, as part of Gannett's acquisition of Belo Corporation, Meredith Corporation agreed to purchase KTVK and KASW from Gannett for $230 million, with the deal closing on June 19, 2014. To comply with Federal Communications Commission ownership limits in the Phoenix market, Meredith divested KASW to SagamoreHill Broadcasting for an undisclosed amount shortly after the acquisition, while retaining operational control through a shared services agreement with KTVK. This brief period under SagamoreHill's nominal ownership lasted less than a year, during which KASW continued its duopoly operations with KTVK, sharing facilities and resources with minimal disruptions to staffing or programming budgets. On October 23, 2014, SagamoreHill and Meredith announced the sale of KASW to for $68 million plus working capital, with the transaction completing on January 30, 2015. This acquisition ended the duopoly partnership with , as Nexstar operated KASW as a standalone affiliate, relocating its studios to East Avenue in Uptown to establish independent facilities. Under Nexstar, the station saw modest operational adjustments, including leadership changes such as the appointment of Denise McManus as vice president and in early 2015, but no major staff reductions or budget reallocations were reported, allowing continuity in its affiliation. In March 2019, as part of required divestitures for Nexstar's merger with , agreed to acquire KASW along with seven other stations for $580 million, with the deal closing on September 19, 2019. This created a new duopoly with Scripps-owned affiliate , integrating KASW's operations into KNXV's facilities on North 44th Street in east and shifting to shared production resources. The integration led to significant operational enhancements, including the expansion of local newscasts produced by KNXV staff—such as new morning (7-9 a.m.), midday (noon-1 p.m.), and evening (9-9:30 p.m.) programs launched progressively in 2020 and 2021—supported by budget reallocations toward increased local content and synergies like shared co-anchors Allison Rodriguez and Justin Pazera. No substantial staff layoffs occurred during the transition, though the focus on collaborative operations streamlined administrative costs while maintaining the CW affiliation.

Switch to independent status and rebranding

On November 16, 2023, announced that KASW would disaffiliate from network, with the change taking effect on November 20, 2023. The CW programming shifted to a subchannel of Scripps-owned affiliate (channel 15.2), rebranded as CWArizona, which combined CW content with offerings. This move allowed KASW to transition fully to independent status, focusing on a mix of local and syndicated programming to better serve the market under Scripps ownership. Following the disaffiliation, KASW launched as an independent station with an initial lineup anchored by Arizona Coyotes NHL games, including 64 of the remaining 65 contests for the 2023-24 season, along with pregame and postgame shows. The schedule also incorporated local news, entertainment programming, and national content from Scripps News, emphasizing viewer access to regional sports and community-focused material. To facilitate the viewer transition, the first two Coyotes games on November 20 and 22, 2023, were simulcast on both the new KASW independent feed and the former CW subchannel on KNXV. This multiyear agreement with Scripps Sports ensured over-the-air availability of the games, broadening reach beyond cable subscribers. In conjunction with the independence shift, KASW rebranded to "Arizona 61" in late 2023, adopting a new and on-air identity to reflect its standalone operation and commitment to . The station further evolved its branding to "The Spot – Arizona 61," highlighting an emphasis on dynamic, spot-specific tailored to audiences. Under continued oversight, this rebranding integrated enhanced local alongside syndicated fare and remnants of contributions, adapting to market dynamics such as shifting national news landscapes.

Programming

News and local content

KASW produces local news programming in partnership with sister station (ABC15), with all content originating from their shared production facilities on North 44th Street in . The primary offering is "ABC15 News at 9 p.m.," a 30-minute weekday newscast that debuted on August 31, 2020, providing -area viewers with evening coverage of , weather, and community stories. This program anchors KASW's news slate, featuring investigative reports and local features tailored to the station's audience. The news team is integrated with ABC15's staff, including lead anchors such as Fay Fredricks, who hosts the 9 p.m. broadcast alongside meteorologists and reporters focused on Valley-specific issues. Production leverages ABC15's resources, including advanced studios equipped for multi-platform delivery, enabling seamless integration of live field reports and graphics-heavy segments on topics like and public safety. Additional blocks include a weekday noon newscast, "ABC15 News Noon on 61," which delivers midday updates on regional developments. Following KASW's transition to independent status in late , the station expanded its local news offerings to include extended morning and evening blocks, allowing greater flexibility in scheduling original content without network constraints. These expansions incorporate unique segments on community events, such as neighborhood spotlights and local festivals, alongside dedicated weather forecasts emphasizing Arizona's variable climate and investigative pieces probing issues like urban development and consumer protections specific to the metro area. KASW's news broadcasts, powered by ABC15's award-winning investigative unit, have contributed to regional recognition, including duPont-Columbia Awards for exposés on aired across both stations. Ratings for the 9 p.m. newscast have shown steady growth in the key 25-54 demographic since launch, positioning KASW as a competitive in Phoenix's evening news market, though specific viewership data remains tied to broader local news performance. No major controversies have been reported specific to KASW's news operations.

Sports broadcasts

KASW has maintained a focus on regional sports programming since becoming an in 2023, allowing for flexible acquisitions of live event rights beyond network commitments. This shift enabled the station to secure deals for professional and broadcasts, emphasizing local fan access through over-the-air viewing. As of November 2025, these partnerships continue, with NHL games from the Mammoth and airing regularly during the 2025-26 season. The station's most notable recent sports partnership is with the of the . On March 26, 2025, the Rattlers announced an agreement to broadcast eight home games during the 2025 season, with six airing on KASW's main channel (DT1) and two on the subchannel (15.2). The games on KASW-DT1 were scheduled for April 26, May 10, May 17, June 14, June 28, and July 12, providing free access to fans in the market. Productions were handled locally, featuring standard play-by-play coverage without specified announcers in the announcement, and no dedicated pre-game shows were detailed. This marked a return for the Rattlers on KASW, following earlier broadcasts including select games in the 2001 season. The 2025 season concluded in July with all scheduled broadcasts completed. From the , KASW served as the local broadcaster for games after the team moved its telecasts from a previous amid contract disputes. Starting November 20, 2023, the station aired the majority of the team's regular-season games, produced in conjunction with the Coyotes' broadcast team. This arrangement ended following the franchise's relocation to after the 2023–24 season, when the team was rebranded as the Utah Mammoth. In response to the relocation, KASW quickly pivoted to new deals starting in the 2024–25 season. The station partnered with to broadcast 50 Utah Mammoth games, primarily on the main channel, continuing into the 2025–26 season with dozens of contests scheduled. Similarly, the agreement includes 50 games per season, with the majority airing on KASW-DT1 and select matchups on ABC15's subchannel (15.2). These productions utilize the teams' official feeds from , featuring national-level announcers such as those from the Golden Knights' radio network for audio integration, along with occasional pre-game analysis tied to regional coverage. No unique local announcers or extended pre-game segments specific to KASW were announced for these deals. Earlier in its history as a WB affiliate, KASW carried Phoenix Mercury WNBA games from 1997 to 2004, contributing to local coverage during the league's formative years. The station also broadcast Arizona Rattlers arena football from 1997 to 2004 and select games in 2019, establishing a tradition of supporting Arizona-based teams before shifting to broader regional sports in recent years.

Syndicated and network programming

Following its transition to independent status in late 2023, when The CW affiliation shifted to a subchannel of co-owned affiliate , reoriented its programming toward a robust lineup of syndicated to attract a broad audience in the market. The station, now branded as – Arizona 61, emphasizes acquired national content, including longstanding staples such as the daytime Judge Mathis, which appeals to viewers seeking reality-based legal drama. Classic TV reruns form a core of the schedule, with off-network sitcoms like Seinfeld and Friends providing nostalgic filler in early morning and late-night slots, helping to maintain viewer retention during non-prime hours. Daytime programming on KASW centers on a mix of court shows and talk formats, featuring alongside similar offerings like Cutlers Court and Justice for the People with Judge Milian, which target working adults during midday breaks (as of November 2025). Evenings transition to family-oriented entertainment, with slots dedicated to off-network sitcoms such as and in early fringe time, followed by dramatic series like and Suits in primetime. This structure allows for occasional movies and variety blocks, enhancing the station's appeal as a go-to for lighthearted, accessible viewing without network commitments. The post-disaffiliation adjustments expanded KASW's entertainment variety, replacing CW primetime hours with a diversified grid of syndicated acquisitions to better compete in the fragmented Phoenix market, where independent stations often prioritize cost-effective, high-repeat-value content. As part of the portfolio, KASW integrates the national feed on select subchannels, providing 24/7 news coverage complementary to its entertainment focus, though the main channel prioritizes non-news programming. Syndicated blocks, particularly court shows and reruns, draw strong viewership among adults aged 25-54 in the Phoenix area, contributing to the station's stable ratings in a competitive landscape dominated by network affiliates.

Technical information

Subchannels and multicast streams

Due to its role as an ATSC 3.0 lighthouse station, KASW's ATSC 1.0 subchannels are hosted on the facilities of partner stations in the market to maintain over-the-air availability while its physical RF channel 27 is dedicated to transmissions. This arrangement complies with FCC guidelines for the ATSC 3.0 transition, ensuring each subchannel reaches at least 95% of KASW's original predicted population coverage. The primary subchannel, 61.1, features independent programming branded as "The Spot – Arizona 61," which includes a mix of locally produced content, syndicated series, movies, and live sports events tailored to audiences. This channel serves as the station's flagship, emphasizing regional relevance since its rebranding as an independent outlet. It is hosted on KNXV-TV (physical RF channel 15). Subchannel 61.2 carries , a multicast network dedicated to classic television programming, particularly Westerns, action series, and dramas from the mid-20th century, such as Gunsmoke and Bonanza, appealing to nostalgic viewers seeking rerun content. It is hosted on KPNX (physical RF channel 12). On 61.3, KASW airs , a 24/7 network providing and mystery programming, including investigative reports, dramas, and reality series focused on criminal cases. This replaced following its discontinuation of over-the-air broadcasts in November 2024. It is hosted on (physical RF channel 24). Subchannel 61.4 is affiliated with the , offering live shopping programming, product demonstrations, and lifestyle content aimed at home viewers, including specials and infomercials to fill off-peak hours. It is hosted on (physical RF channel 10).
Virtual ChannelResolutionAspect RatioProgramming NetworkContent FocusHost Station (RF)
61.116:9Independent ("The Spot – Arizona 61")Local/syndicated entertainment and sports (15)
61.24:3/16:9Classic TV reruns (Westerns/action) (12)
61.316:9True crime and mystery programming (24)
61.416:9Home shopping and lifestyle (10)
This subchannel structure allows KASW to maximize its digital capacity for varied viewer interests across partner facilities, with deployment on its own signal enhancing potential quality for hosted NextGen TV streams.

Analog-to-digital conversion

KASW commenced on UHF channel 49 in 2002, marking the station's initial step in complying with the Federal Communications Commission's (FCC) mandate for full-power television stations to transition to . This launch allowed KASW to begin transmitting a alongside its established analog broadcast on UHF channel 61, which had been operational since the station's sign-on in 1995. The FCC's allotment plan, established in 1997 and finalized with construction permits issued in 1998, required stations like KASW to build and operate digital facilities to prepare for the eventual nationwide shift from analog to . Throughout the pre-transition period, KASW maintained a temporary full-power analog simulcast on channel 61 while ramping up its operations on channel 49, as stipulated by FCC rules to ensure continuity of service during the rollout. This dual approach enabled viewers with digital-capable equipment to access enhanced programming, including higher and additional data services, though adoption was gradual due to limited availability of digital receivers. The FCC-mandated assignment for KASW's operations was confirmed in post-transition planning documents, ensuring compatibility with the market's allocation. The full analog shutdown occurred on June 12, 2009, aligning with the national transition deadline set by and enforced by the FCC, after which KASW operated digitally only on channel 49. Prior to this date, KASW adhered to FCC requirements for viewer education, airing public service announcements and participating in national awareness campaigns to inform audiences about the need for tuners or converter boxes to maintain access to over-the-air signals. These efforts included on-air notifications detailing rescan procedures and eligibility for federal coupon programs for converter box purchases, aimed at minimizing disruptions for the station's audience. The conversion period had notable impacts on signal coverage, as early digital transmissions operated at lower power levels before achieving full strength, potentially affecting fringe reception areas in the Phoenix metropolitan region until optimizations were completed. Post-2009, the transition to digital-only operations improved overall coverage efficiency through more directed antenna patterns and reduced interference, though some viewers experienced temporary signal loss requiring equipment upgrades. In subsequent years, KASW evolved its digital infrastructure to support advanced standards like , including a channel change from 49 to 27 during the 2017-2020 spectrum repack.

ATSC 3.0 deployment

KASW initiated operations in July 2020 as the second transmission facility in the model market, supporting the collaborative rollout of NextGen TV by local broadcasters. In September 2024, the station received a license to cover its full operations on physical channel 27, marking a key milestone in stabilizing and expanding the service. This positioned KASW as a primary host, or "lighthouse," station for the market, enabling other outlets to deliver enhanced signals without immediate infrastructure overhauls. As of November 2025, KASW hosts NextGen TV signals for six stations on physical channel 27, carrying their main programming on respective virtual channels: Gray Television's affiliate on 5.1, affiliate on 10.1, affiliate on 12.1, Scripps-owned affiliate on 15.1, affiliate on 45.1, and its own independent programming on 61.1. This hosting arrangement allows these stations to leverage KASW's transmission while continuing broadcasts on their own facilities, ensuring broad compatibility during the transition. The , KASW's owner, has invested in this infrastructure as part of the ongoing model market initiative launched in 2017, which demonstrates scalable deployment across major affiliates. The ATSC 3.0 implementation on KASW's main channel enables advanced technical features, including support for ultra-high-definition video, (HDR) imaging, and object-based audio like , enhancing visual and sound quality for compatible viewers. Interactive capabilities, such as IP-delivered datacasting for personalized content and emergency alerts, are also facilitated, opening avenues for innovative viewer engagement. However, access requires televisions or tuners certified for NextGen TV, with over 75 retail models available by early 2025; legacy ATSC 1.0 receivers remain supported via mandatory simulcasts from host and hosted stations. By late 2025, KASW's role has contributed to Phoenix's status as a leading market, with 11 stations participating and fostering broader adoption through improved reception via single-frequency networking tests conducted on its signal. ' commitment underscores the technology's potential to revitalize over-the-air , driving consumer device growth and positioning the market for full NextGen TV integration amid national transition efforts.

Signal coverage and translators

KASW's primary transmitter is located on South Mountain in , at coordinates 33°20′1″N 112°3′47″W, with a (HAAT) of 551.8 meters (1,810 feet). The station operates with an (ERP) of 445 kW horizontally and 111.25 kW vertically on its assigned digital channel 27 (UHF). As part of the 2019 broadcast incentive auction , KASW transitioned from its pre-repack digital channel 49 to channel 27, completing the move in phases during 2019 to optimize spectrum use while maintaining its signal parameters. This repack did not alter the station's or HAAT but ensured continued compatibility with the reallocated UHF band, allowing KASW to sustain its broadcast footprint without significant service disruptions. The station's signal provides primary coverage over the and extends to portions of central , reaching an estimated population of over 4.1 million within its 66-mile contour. A secondary transmitter site on Shaw further enhances reception in northern parts of the , with an ERP of 18.5 kW and HAAT of 268 meters (879 feet), covering an additional estimated 3.8 million viewers in a 37-mile . KASW does not currently operate low-power translators to extend its signal beyond these primary and secondary sites.

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