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Kream

KREAM (stylized as KREAM) is a Norwegian DJ and record producer duo formed by brothers Daniel and Markus Slettebakken from Bergen, consisting of electronic dance music characterized by melodic tech house and high-energy electronic pop with moody undertones. The duo first gained recognition in the mid-2010s through remixes shared on SoundCloud, which led to a signing with Big Beat/Atlantic Records in 2016 and subsequent worldwide attention for their original productions. Their breakthrough single, "Taped Up Heart" featuring Clara Mae, peaked at number 22 on Billboard's Dance/Electronic Songs chart and has amassed over 100 million streams across platforms. Other notable releases include "L I E S" with Steve Aoki, "Take Control" (featured on the FIFA 22 soundtrack), and more recent tracks like "Enough" with Cazztek and Shoffy, contributing to over 1 billion career streams as of 2025. KREAM has built a reputation for live performances and innovative content, including headlining slots at festivals such as and in 2021, opening for at Red Rocks in 2020, and their ongoing "Arrival Tour" in 2025 with dates across and . They also produce the LIQUID : LAB YouTube series, featuring DJ sets from unique locations that have drawn millions of viewers and positioned it as one of the largest online events. In addition to originals, the duo has provided remixes for artists including , , , and , showcasing their versatility in the electronic music scene.

Background

Members

Kream consists of two brothers, Daniel Slettebakken (born April 28, 1989) and Markus Slettebakken (born February 16, 1994), both hailing from , , where they grew up in a close-knit environment that fostered their shared passion for . Daniel Slettebakken, the older brother, developed an early interest in music production during his teenage years, initially exploring sounds through self-taught methods before transitioning from competitive to electronic music creation. Markus Slettebakken, the younger sibling, shared a similar early exposure to music within the family, often collaborating informally with Daniel using home production setups, also without formal . Neither brother pursued traditional music training, relying instead on mutual learning and experimentation that strengthened their bond and laid the groundwork for their joint professional endeavors in 2015.

Formation

Kream was formed in 2015 by brothers and Markus Slettebakken in , where they had been casually collaborating on music production for years prior. Drawing inspiration from broader international (EDM) trends, the duo adopted the stylized name "KREAM" to formalize their joint project and explore high-energy sounds with melodic elements. The brothers began their early experiments by producing remixes and original demos, which they uploaded to to build an online presence. Focusing on melodic influences, they self-released initial tracks during 2015 and 2016 without support from major labels, allowing them to refine their sound independently. A key early effort was their unofficial of Tove Lo's "Talking Body," released in early 2015, which quickly gained traction and highlighted their emerging production style. Kream's online activities soon attracted attention from industry professionals through their remixes. This digital discovery led to their signing with /Atlantic Records in 2016, marking the establishment of their professional career under the "KREAM" moniker.

Career

2015–2019

In the pre-label period from 2015 to 2016, the duo Kream, consisting of brothers Daniel and Markus Slettebakken, built an initial following through independent releases and remixes shared on platforms like . Their unofficial remix of Tove Lo's "Talking Body" in early 2015 quickly amassed millions of plays, marking their online breakthrough, while additional remixes for artists such as further amplified their traction in the electronic music scene. These efforts positioned them as emerging talents in , leading to their discovery by industry professionals. Kream signed with / in 2016, transitioning from independent creators to a label-backed . Their debut under the label, "Taped Up Heart" featuring Swedish vocalist , was released in January 2017 and became a pivotal release, peaking at No. 21 on Billboard's Hot Dance/Electronic Songs chart. As of November 2025, the track has accumulated over 98 million streams on , underscoring its enduring popularity and role in establishing their melodic sound. From 2018 to 2019, Kream expanded their catalog with follow-up singles that solidified their momentum, including "Enough" with Cazztek and Shoffy in December 2018, "Decisions" featuring Maia Wright, which reached No. 39 on the chart in early 2019, and "." These releases contributed to their growing and helped them gain broader recognition in the melodic genre. They also produced official remixes for major artists, including and , enhancing their reputation within the industry. During this phase, Kream's live presence grew significantly, with increasing festival appearances across and the , such as a mainstage set at in 2018. They embarked on their first international tours, including a headline club tour in the and support slots on European dates with , as well as touring alongside . These milestones cemented Kream as a rising act in melodic , blending deep, emotive melodies with driving rhythms to captivate global audiences.

2020–present

In response to the , KREAM launched the "LIQUID : LAB" livestream series in March 2020, featuring virtual performances recorded at scenic locations across to maintain fan engagement during lockdowns. The series showcased unreleased remixes, upcoming singles, and exclusive edits from their DJ sets, blending with natural backdrops via footage. That same year, they released "L I E S" with in August and "About You" on Musical Freedom, the latter becoming the first track by a Norwegian act to reach number one on the weekly 1001Tracklists chart, marking a pivotal club anthem in their catalog. From 2021 to 2023, KREAM continued to build momentum through key collaborations and releases, including "Take Control" in October 2021, featured on the soundtrack, and "What You've Done to Me" with Millean. featuring Bemendé, a track released on Musical Freedom in September 2021 that highlighted their evolving production style. In 2022, they dropped their debut EP Reverie via Big Beat Records, comprising five tracks such as the melodic house cut "Rendezvous" featuring Marlo Rex and "Chemistry" with Camden Cox and IDEMI, which explored dreamy, introspective themes while maintaining their signature groovy basslines. During this period, they sustained their remixing efforts for established artists, contributing to the broader electronic scene while leveraging earlier successes like "Taped Up Heart" as a foundation for their growing international profile. Entering 2024 and 2025, KREAM expanded "LIQUID : LAB" into live events, transforming the series into immersive in-person experiences at venues worldwide, including their Arrival Tour with dates across and . In February 2025, they released "Paradise" in collaboration with British duo on Music, a melodic track that fused uplifting vocals with driving rhythms to energize festival circuits. Their touring intensified, including a return to for performances at Hypersonic Festival in on November 29 and on November 30, alongside sets at LED Dayclub in on February 15, 2026, and Liquid:Lab at Poolen in on November 22, 2025. This phase underscored their broader impact, with consistent chart rankings on platforms like 1001Tracklists—such as a #12 position in —and ongoing global DJ residencies that solidified their status in the and genres.

Artistry

Musical style

Kream's music is primarily classified as melodic , characterized by its energetic dance elements and adherence to classical songwriting structures that emphasize verses, choruses, and narrative progression. This genre fusion draws from and foundations while incorporating progressive influences, resulting in tracks that balance club-ready drive with accessible, emotive arrangements. Their sound prioritizes rhythmic propulsion over aggressive peaks, creating a cohesive flow suitable for extended DJ sets. Central to Kream's production are hypnotic basslines and infectious grooves that form the backbone of their tracks, often layered with uplifting melodies to evoke a sense of and momentum. These elements are complemented by strategic vocal integrations, where pop-oriented hooks and sing-along choruses add a layer of commercial appeal and emotional depth, as seen in their track "Taped Up Heart" featuring . The duo's approach blends warmth with precision, avoiding the bombast of mainstream in favor of melodic builds that sustain tension through subtle layering and atmospheric textures. Over time, Kream's style has evolved from remix-heavy beginnings, where they reimagined pop and tracks for dancefloors, to original productions that highlight groove-centric designs optimized for live performance adaptability. Early works leaned on vocal manipulations and hybrid edits to bridge genres, while later output, including releases on labels like Defected, shifts toward club-focused originals with rolling bass and vibey breakdowns, reflecting a maturation into more versatile, venue-tailored music. This progression distinguishes their catalog by integrating song-like structures, setting it apart from purely instrumental subgenres.

Influences

Kream's sound has been profoundly shaped by the vibrant scene in their native , , a city renowned for producing global talents such as and , which provided an inspiring local ecosystem for the brothers' early experimentation with production. A pivotal external influence came from Dutch DJ and producer , whose high-energy sets and innovative tracks motivated Daniel and Markus Slettebakken to pivot from competitive jet skiing to pursuing music as a career. The duo's broader inspirations encompass and pioneers, including an appreciation for the melodic progressions in Eric Prydz's work, as reflected in their curation of his tracks within their LIQUID : LAB mix series. Kream have consistently described their music as energetic with an emphasis on classic songwriting, drawing from pop and structures to infuse electronic tracks with narrative depth and accessibility. Internally, the sibling dynamic has encouraged bold experimentation in remixing and production, with the brothers noting their aligned tastes enable fluid idea-sharing and agreement on creative directions. Their influences evolved notably from 2015 to 2017, when they gained initial recognition through unofficial remixes on —such as their take on Tove Lo's "," which later surpassed 50 million streams after official release—to prioritizing original melodic house following their 2016 signing with Big Beat Records. The advent of streaming platforms further amplified these influences by facilitating global exposure, allowing their remixes and originals to accumulate billions of plays and connect with international audiences.

Discography

Singles and extended plays

KREAM's discography features a series of vocal singles emphasizing collaborations with vocalists and producers, released through various labels including Records, , and Musical Freedom. Their outputs highlight melodic electronic tracks with chart success on dance platforms and substantial streaming numbers, contributing to total streams exceeding 1 billion across their catalog as of November 2025. As of November 2025, the duo has not released any full-length albums, focusing instead on standalone singles and one . Key singles include "Taped Up Heart," featuring Swedish vocalist , released in January 2017 via /Atlantic, which peaked at No. 21 on 's Hot and has amassed over 98 million streams. Follow-up "Decisions," with British singer Maia Wright, arrived on September 21, 2018, through the same labels and reached No. 39 on the same , garnering around 50 million streams. In , "About You" marked a release on Musical Freedom, becoming a staple and topping 1001Tracklists' support with frequent plays in DJ sets. The 2021 collaboration "What You've Done to Me" with producer Millean. and featuring Bemendé was issued on September 24 via Musical Freedom, blending elements and receiving strong DJ support. Most recently, in February 2025, KREAM teamed with trio for "Paradise" on Music, a euphoric vocal that continues their pattern of high-energy partnerships. Other notable 2024–2025 releases include "" (2024), "So Hï" (2024), and "Arrival" (2025), further building their streaming success. Their sole extended play, Reverie, was released on December 9, 2022, via Records, comprising five tracks: the title track "Reverie," "" featuring Marlo Rex, "" with IDEMI and Camden Cox, "," and "Numb." This EP showcases their evolution toward deeper, atmospheric house sounds, with standout singles like "" and "" earning playlist placements and millions of streams, reinforcing KREAM's reputation for collaborative, dancefloor-oriented releases.

Remixes

Kream's remix career began with unofficial uploads on SoundCloud in the mid-2010s, where they gained initial traction through high-profile bootlegs that showcased their emerging melodic house sound. In 2014, they released a remix of Kygo's "Firestone" featuring Conrad Sewell, which circulated widely online and helped attract attention from labels by blending tropical house elements with deeper basslines. Similarly, their remix of Tove Lo's "Talking Body" from the same year amassed millions of plays, leading to an official release and recognition from the artist herself, marking their breakthrough in the EDM scene. These early efforts, often entered in remix contests, positioned Kream as promising talents without major label backing at the time. From 2017 onward, Kream secured major official commissions from pop and artists, infusing their productions with signature groovy basslines and uplifting drops characteristic of melodic . Notable examples include the remix of Dua Lipa's "" (2017 original, remix released 2017), which amplified the track's club appeal and contributed to its extended chart success. Their take on Anne-Marie's "2002" (2018) transformed the nostalgic pop hit into a dancefloor staple, earning playlist placements and boosting streams. Other key works from this period encompass Bazzi's "Beautiful" (2018 remix), emphasizing emotive builds; Zara Larsson's "Only You" (2017 remix), adding rhythmic drive; and KYLE featuring Kehlani's "Playinwitme" (2018), which highlighted their ability to fuse with grooves. Additional commissions, such as Ava Max's "" (2019) and Three Drives on a Vinyl's "Greece 2000" (2023 extended remix), further solidified their reputation for elevating originals in the space. Recent remixes include Steve Angello's "Tivoli" (2025). In recent years (2024–2025), Kream has continued selective remix work for established acts, maintaining a tally exceeding 20 official productions that have enhanced streaming metrics for collaborators. A standout is their 2025 remix of and HAYLA's "In My Arms," released on June 27, which integrates stutter elements and has garnered significant DJ support. These efforts have not only boosted Kream's profile but also seen some remixes, like "2002," chart on Billboard's alongside originals, underscoring their impact on crossover pop-EDM hybrids.

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