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Ziggo

Ziggo is a leading specializing in entertainment and communication services, providing television, high-speed , fixed-line telephony, and mobile services to both residential and business customers across the . Formed on February 1, 2007, through the consolidation of the regional cable operators @Home, Casema, and Multikabel, Ziggo officially launched its unified brand and services on May 16, 2008, becoming the largest cable network operator in the country. In 2014, acquired full ownership of Ziggo, integrating it into its European portfolio. This was followed by a major merger in 2016 with , creating as a 50-50 between and Group, while retaining the Ziggo brand for consumer-facing services. As part of , the company operates an extensive network covering about 95% of households, delivering speeds up to 2 Gbit/s, interactive with on-demand content, and integrated offerings. In October 2025, Ziggo launched its 2 Gbit/s service, available to nearly 7 million households by year-end. As of June 2025, it serves approximately 3.3 million fixed-line customers and 5.3 million postpaid subscribers, with fixed revenue generating units (RGUs) totaling around 8 million across , internet, and telephony, supported by 24/7 multilingual customer service. In August 2025, announced it is considering a sale or of . Ziggo also invests in network upgrades for gigabit connectivity and sustainability initiatives, positioning it as a key driver of digitalization in the .

History

Formation and early mergers

Ziggo was established on February 1, 2007, through the merger of three regional cable operators: Multikabel, @Home, and Casema, creating a unified national entity with a combined customer base of over 3 million households. These operators had previously served distinct areas—Multikabel in the south and east, @Home in the north and west, and Casema in central regions—collectively covering approximately 7 million homes passed. The merger aimed to consolidate fragmented cable infrastructure into a single operator capable of competing on a national scale, with initial operations continuing under the legacy brands during a transitional period. The official launch of the Ziggo brand occurred on , 2008, marking the full operational unification and positioning the company as the dominant provider in the . Post-merger integration presented significant challenges, including harmonizing diverse network technologies, billing systems, and customer service protocols across the regions, which initially strained operations and led to customer complaints about service disruptions. To address these, Ziggo prioritized standardization efforts, such as centralizing IT platforms and streamlining channel lineups, which gradually improved reliability and supported subscriber retention. By , these initiatives contributed to steady growth, with the total subscriber base reaching approximately 3 million across television, , and services. In early 2015, Ziggo completed the integration of UPC Nederland—another major cable operator owned by its parent company—phasing out the UPC brand by April and absorbing its approximately 2.8 million homes passed into the Ziggo network. This consolidation expanded Ziggo's footprint to approximately 7 million homes passed, covering around 90% of households and representing a significant share (about 54%) of the national television market as of mid-2015, solidifying its market dominance. The process involved network harmonization to enable seamless service migration, though it encountered temporary technical hurdles similar to the earlier mergers. This operational merger under ownership set the stage for further strategic developments.

Ownership transitions

In 2014, completed its acquisition of Ziggo, purchasing the remaining shares it did not already own and integrating the company as a wholly owned . The deal, announced on January 27, 2014, valued Ziggo's equity at approximately €6.9 billion on a fully diluted basis, with a total enterprise value of €10 billion including net debt. This transaction consolidated 's position in the cable market, following its earlier acquisition of a 28.5% stake in Ziggo in 2013. The acquisition received conditional approval from the on October 10, 2014, after addressing antitrust concerns related to and pay-TV markets. To mitigate potential competition issues, committed to providing wholesale access to its cable network for third-party TV providers and maintaining with rival networks. These remedies aimed to prevent of competitors in the market, where the merged entity would hold significant shares in fixed (around 40%) and TV distribution. By 2016, Liberty Global's ownership of Ziggo shifted through the formation of a 50/50 with , creating on December 31, 2016. This merger combined Ziggo's fixed-line , TV, and services with 's operations, serving over 7 million customers and generating more than €4 billion in annual revenue. The JV structure allowed and to each hold equal control, enhancing their competitive offerings in converged fixed-mobile services without full ownership transfer. The joint venture obtained approval on August 3, 2016, subject to antitrust conditions to preserve market . Key remedies included the divestiture of Vodafone's consumer fixed-line business in the to an independent buyer, ensuring continued rivalry in fixed and multiple-play bundles. Additional commitments involved ring-fencing the divested assets and providing transitional services for up to two years to maintain viability, addressing concerns over reduced in retail fixed and fixed-mobile services where the JV would command around 70% post-merger. As part of the JV's branding strategy, the Ziggo name was retained for fixed services, including and TV, while continued to handle mobile offerings under its established brand. This dual-brand approach preserved customer recognition and loyalty for Ziggo's core fixed products, even as the companies operated under the unified corporate entity.

Recent expansions and partnerships

In 2017, Ziggo expanded its sports broadcasting capabilities through a partnership with NEP The , which was appointed to build, operate, and maintain the complete and technical for Ziggo Sport's seven channels, marking a significant step into in-house . This initiative followed the formation of earlier that year and enhanced Ziggo's ability to deliver premium sports , including major leagues. Ziggo completed the nationwide rollout of 3.1 technology by December 2022, enabling download speeds of up to 1 Gbit/s across its network. This upgrade, initiated three years prior, covered the entire footprint and positioned Ziggo to meet growing demand for high-speed . In October 2025, Ziggo announced the rollout of 2 Gbit/s speeds to nearly 7 million households by the end of the year, leveraging network enhancements to extend ultra-fast connectivity nationwide. The service became available immediately in select areas, with full coverage expansion planned for 2026. A key partnership was established in June 2025 through an agreement with Delta Fiber, allowing Ziggo to offer its and television services over Delta's fiber-to-the-home network starting in 2026. This collaboration extends Ziggo's reach into fiber infrastructure, enabling commercial deployment in regions previously underserved by its backbone. In , Ziggo initiated a partial from to IPTV delivery for specific television packages, including , Turkish, and channels targeted at ethnic communities. The shift began in and was completed for 15 channels by , improving flexibility and integration with IP-based services.

Corporate structure

Ownership and governance

Ziggo operates as a under Group Holding B.V., a formed in 2016 through the merger of Ziggo and , with equal 50% ownership held by and Group Plc. This structure has remained unchanged as of 2025, despite exploratory discussions in early 2025 regarding potential adjustments, such as Liberty Global acquiring Vodafone's stake, which did not materialize. Leadership of is provided by Stephen van Rooyen, who took the position on September 1, 2024, following his tenure as CEO of . Van Rooyen reports to the Management Board, which includes key executives responsible for operations, , and , appointed in coordination with the partners. The governance framework features a composed of eight members, including chairs and representatives nominated by and to ensure balanced oversight of strategic, financial, and compliance matters. This board supervises the Management Board and convenes regularly to approve major decisions. is subject to regulatory oversight by the Dutch Authority for Consumers and Markets (ACM), which enforces regulations, including market competition rules and consumer protections, with ongoing monitoring of the company's dominant position in fixed networks. Under this structure, the Ziggo brand is distinctly positioned for fixed-line services such as broadband internet, , and , while the Vodafone brand handles mobile telecommunications, allowing the to leverage complementary portfolios without full integration of consumer-facing identities.

Operational coverage

Ziggo's operational coverage spans approximately 7 million households in the , accounting for about 88% of the country's total homes as of late 2025. The company's network exhibits regional variations, with its strongest presence concentrated in densely populated urban areas such as , , and , where high infrastructure density supports widespread service availability. Ziggo has pursued expansions into rural areas through strategic partnerships, such as its agreement with Delta Fiber to extend service reach to smaller towns and underserved regions, aiming for near-national availability by ; however, penetration remains limited outside these initiatives and ongoing trials. In terms of subscriber access, as of Q2 2025, Ziggo's fixed services comprise approximately 7.5 million revenue generating units (RGUs), including about 3 million video connections, 3.3 million subscriptions, and 1.2 million fixed lines. The brand provides mobile services to over 5.3 million postpaid customers separately. In Q3 2025, the company reported stable amid ongoing customer base adjustments under its strategic plan.

Network infrastructure

Hybrid fiber-coaxial backbone

Ziggo's (HFC) network serves as the foundational architecture for delivering broadband services across the , integrating trunks for long-distance transmission with cables for the final distribution to customers. This design leverages the high and low attenuation of optics in the backbone while utilizing the existing for cost-effective last-mile connectivity, allowing efficient signal over distances without the need for full replacement in residential areas. The network topology follows a fiber-to-the-node (FTTN) model, where extends from central headends through regional centers to neighborhood s, after which cables branch out in a tree-and-branch to individual homes, typically serving 25 to 2000 households per segment. This structure supports current download speeds of up to 1 Gbit/s through 3.1 technology, enabling high-capacity data delivery while maintaining compatibility with legacy drops. The five-level hierarchy includes an MPLS core, DWDM ring-based regional centers, CMTS-equipped local centers, nodes, and feeders, facilitating scalable node splitting for increased . Since its formation through the 2008 mergers of Casema, Multikabel, and @Home, Ziggo has expanded its HFC infrastructure significantly, incorporating over 38,500 km of cable and approximately 410,000 km of to cover 7.6 million homes passed (as of June 2025) nationwide. This extensive grid, which now reaches about 94% of Dutch households, was further consolidated and upgraded following the 2015 merger with UPC and the 2018 formation of the with , enhancing overall capacity and reach without major overhauls to the coaxial plant. Maintenance and reliability in the HFC backbone are bolstered by ring topologies in the fiber segments, providing redundant paths to mitigate outages and ensure continuous service during failures, alongside protocols like IGMP and MLD for efficient . These features contribute to high uptime, with the shared medium architecture segmented into domains to prevent and support prioritized data flows.

Fiber-to-the-home developments

, operating as Ziggo, initiated small-scale fiber-to-the-home (FTTH) rollouts in late 2024, focusing on new build areas and select municipalities such as Edam-Volendam to test and deploy pure fiber infrastructure beyond its primary (HFC) network. These efforts were limited in scope, aiming for approximately 25,000 connections by the end of 2025, primarily in high-density urban zones to evaluate deployment efficiency and customer uptake. In June 2025, VodafoneZiggo announced a strategic partnership with Delta Fiber Netherlands, enabling Ziggo to offer commercial FTTH services over Delta's existing fiber-optic network starting in 2026. This collaboration expands Ziggo's reach to over 600,000 additional addresses where it lacks its own infrastructure, with plans to achieve broader national coverage by 2026. The partnership leverages Delta's XGS-PON technology, supporting symmetric upload and download speeds of up to 10 Gbit/s, which provides enhanced performance for bandwidth-intensive applications compared to Ziggo's HFC backbone. FTTH adoption through these developments offers key advantages, including significantly lower —typically under 5 —enabling real-time services like and remote collaboration with minimal delays, in contrast to HFC networks that often exceed 20 under load. By prioritizing symmetric , Ziggo addresses growing demands for balanced capabilities in home offices and , while maintaining compatibility with its existing service ecosystem for seamless bundling of , TV, and .

DOCSIS upgrades and testing

Ziggo completed its nationwide rollout of 3.1 technology by December 2022, transitioning from the previous 3.0 standard to enable download speeds of up to 1 Gbit/s and upload speeds of up to 100 Mbit/s across its network. This upgrade, marketed as GigaNet, utilized (OFDM) and extended spectrum allocation to achieve these gigabit-capable symmetric and asymmetric services for residential and business customers. In May 2023, initiated internal testing of 4.0, demonstrating download speeds exceeding 15 Gbit/s and upload speeds of nearly 2 Gbit/s in a live network environment. These tests focused on full-duplex capabilities and extended spectrum usage up to 1.8 GHz, confirming the standard's potential to double aggregate capacity over 3.1 without requiring full replacement. Building on this, field trials commenced in 2024 to validate real-world performance and with existing customer premises equipment. On October 21, 2025, Ziggo announced the rollout of 2 Gbit/s download speeds—enhanced through 3.1 spectrum optimization and node segmentation—to nearly 7 million households by the end of the year, positioning it as the largest provider of such speeds in the . This interim upgrade bridges the gap to 4.0 while maintaining compatibility with current modems. Looking ahead, Ziggo plans a full 4.0 deployment by the end of 2026, targeting download speeds of 8-10 Gbit/s through spectrum expansion to 1.8 GHz and upgrades in partnership with vendors like Teleste. This evolution complements ongoing fiber-to-the-home initiatives in select areas for ultra-high-capacity delivery.

Services

Cable television

Ziggo's cable television services provide access to over 200 linear TV channels through its standard packages, encompassing a mix of , international, and thematic content such as news, entertainment, and documentaries. These packages, including TV Start, TV Complete, and TV Max, deliver the majority of channels in format with high-definition () options available for more than 100 selections, enhancing viewing quality for supported content. Select programming, particularly nature documentaries on channels like and major sports events via , is offered in 4K ultra-high definition (UHD) resolution, requiring compatible equipment for optimal display. The primary delivery method for Ziggo's cable TV remains Digital Video Broadcasting - Cable (DVB-C), utilizing the network to broadcast signals directly to households. In 2024, Ziggo initiated a partial transition to (IPTV) for specific ethnic and lifestyle packages, including , Turkish, , and Gay Lifestyle, phasing out their DVB-C distribution to streamline operations while maintaining access via IP for subscribers with internet connectivity. This shift affects approximately 15 channels initially, with no broader plans announced for full DVB-C discontinuation as of 2025. Interactive features are enabled through Ziggo's set-top boxes, such as the and , allowing users to pause live TV for up to 30 minutes, rewind broadcasts, and resume playback seamlessly. These boxes also support recording capabilities and access to recent episodes, providing flexibility for viewers to manage content without interrupting their schedule. For enhanced viewing, Ziggo offers premium add-ons like Ziggo Movies & Series for access to additional linear TV channels featuring movies and series. Separately, customers can subscribe to streaming services including HBO Max for €11.99 per month, from €8.99 per month, and Videoland from €5.99 per month. Sports enthusiasts can subscribe to for €16.95 per month, granting access to six dedicated channels covering , Formula 1, and other live events in and where available. Other options, such as ESPN Compleet for €17.95 monthly, focus on domestic and international , complementing the core cable lineup.

Radio broadcasting

Ziggo offers access to more than 100 stations distributed via its network, featuring a diverse selection of national, international, and regional broadcasters. These include prominent national options like Qmusic and 100% NL, international channels such as and , and regional stations like RTV Utrecht and Omroep Flevoland, catering to varied listener preferences across the . Following a phased rollout beginning in 2021, Ziggo completed the nationwide switch to fully delivery by early 2022, eliminating analog signals to optimize network capacity for enhanced services like higher-speed and additional TV channels. This transition utilizes digital encoding standards over the existing backbone, ensuring compatibility with standard cable radios and set-top boxes while freeing up spectrum previously allocated to analog broadcasts. The service emphasizes seamless integration with Ziggo's bundled packages, allowing customers to access radio alongside other media without additional hardware for most digital receivers, though legacy analog-compatible devices require adapters for continued use post-switch. Since the completion, no significant alterations to the radio lineup or delivery have occurred, maintaining focus on stable, high-quality audio distribution for over 3 million television subscribers who receive radio as part of their packages.

Broadband internet

Ziggo provides a variety of standalone subscriptions tailored to different household needs, offering speeds ranging from 100 Mbit/s to 2 Gbit/s as of November 2025. As of October 2025, Ziggo launched the Extra Large plan with 2 Gbit/s speeds, available to nearly 7 million households by the end of 2025 via upgrades. The entry-level Start plan delivers 100 Mbit/s and 25 Mbit/s upload, suitable for basic browsing and streaming on fewer devices. Mid-tier options like Middel (400 Mbit/s and 40 Mbit/s upload) and (1000 Mbit/s and 100 Mbit/s upload) support multiple simultaneous users for video, , and . The top-tier Extra Large plan achieves 2 Gbit/s with 120 Mbit/s upload, enabling ultra-fast file transfers and connectivity for smart homes with numerous devices. All consumer plans include unlimited data usage, ensuring customers face no restrictions on monthly consumption for typical residential activities. Ziggo supplies a with each subscription, featuring advanced technology for improved coverage and performance. For larger homes, higher-tier plans incorporate via free Wi-Fi boosters—up to three extenders in the Extra Large package—to eliminate dead zones and guarantee seamless whole-home connectivity under the WiFi Garantie program, which promises stable speeds or offers support. Additional features enhance security and customization, including complimentary Safe Online basic to protect against online threats. Customers can add premium security suites like Safe Online L or XL for comprehensive device protection, priced at €3.95 to €6.95 monthly after an initial free month. For users requiring dedicated addresses, such as for hosting servers or VPN setups, static IP options are available as paid add-ons. Business-oriented plans extend these offerings with enhanced reliability guarantees and speeds up to 2.2 Gbit/s , though focused on professional uptime needs. These services leverage Ziggo's DOCSIS-based for efficient delivery.

Fixed telephony

Ziggo provides fixed telephony services primarily through (VoIP) technology, leveraging its infrastructure for delivery. This service, known as Vast Bellen, enables customers to make calls over the internet connection, offering clear voice quality without the need for traditional copper lines. A key offering is the Volop Bellen add-on, which provides unlimited national calls to fixed and mobile numbers in the for an additional €15.50 per month, billed per second with no setup fees. Standard features include and at no extra cost, along with options for an additional phone line and three-way calling. International calls are available at per-minute rates starting from 1 cent to select countries, though dedicated unlimited bundles for consumer fixed lines are no longer offered. Standalone fixed subscribers have declined amid a shift toward alternatives, dropping from approximately 1.5 million in 2023 to 1.3 million by the end of 2024. This trend reflects broader market preferences for communication, with many customers opting out of services. Ziggo integrates its fixed telephony with 's mobile services to support fixed-mobile convergence (FMC), enabling seamless transitions between and cellular calls for converged households, which reached 1.5 million by late 2024. This hybrid approach enhances user flexibility without requiring separate mobile-specific plans under the Vodafone brand.

Bundled service packages

Ziggo provides triple-play bundled service packages, branded as Alles-in-1, that integrate cable television, broadband internet, and fixed telephony into a single subscription for streamlined home connectivity. These packages cater to varying needs with options for different internet speeds and TV channel lineups, starting at €58.50 per month for the entry-level Wifi Start & TV Start & Vast Bellen, which includes 100 Mbit/s download speed, basic TV channels, and unlimited national calling. Higher configurations, such as Wifi Groot & TV Max & Vast Bellen at €92.50 per month, offer up to 1000 Mbit/s speeds and premium TV content including access to Ziggo Sport. For enhanced multi-play offerings, Ziggo's quad-play bundles incorporate mobile services, providing a monthly of up to €7.50 to incentivize across fixed and mobile networks. This addition allows customers to consolidate services under one provider, with plans receiving data boosts or reduced rates when paired with a Ziggo triple-play subscription. Customization is available within bundles, enabling users to upgrade elements like speed or add the Ziggo GO app for TV streaming across devices, all integrated without separate fees beyond the base package. Ziggo promotes these bundles through targeted incentives, such as a 50% on and TV components for the first nine months plus a welcome gift, alongside free professional installation to reduce upfront costs. These strategies emphasize cost savings and convenience, positioning bundles as a core for residential customers.

Business performance

Customer base

As of the third quarter of 2025, Ziggo's fixed-line customer base totals approximately 3.3 million subscribers, 3.3 million television subscribers, and 1.7 million subscribers. These figures reflect the company's core offerings in the market, where Ziggo maintains a significant presence through its network. Ziggo's customers are primarily households located in urban areas of the , with around 70% of subscribers opting for bundled packages that combine multiple services such as , TV, and . This bundling strategy supports customer loyalty by offering integrated solutions tailored to residential needs in densely populated regions. Retention trends show quarterly net customer losses influenced by increasing competition from fiber-optic providers. Despite this pressure, Ziggo has implemented initiatives like speed upgrades and pricing adjustments to stabilize its base. In the business segment, Ziggo serves a significant number of connections, focusing on solutions for small and medium-sized businesses as well as larger corporations across the .

Financial results

In the third quarter of 2025, reported an adjusted EBITDA of €447 million, representing a 6.9% decrease year-over-year, driven primarily by revenue declines offset by cost efficiencies. For the full year 2024, the company's annual reached €4.1 billion, with fixed services—encompassing , , and —accounting for approximately 70% of the total. Capital expenditures for 2025 are projected at approximately 23% of , allocated mainly toward upgrades including fiber-to-the-home expansions and enhancements to support long-term growth. Despite stability, faced profitability challenges, recording a net loss of €238 million in 2024, largely attributable to elevated costs associated with ongoing upgrade initiatives.

Market challenges and position

Ziggo, operating as the fixed services arm of VodafoneZiggo, holds a significant position in the Dutch fixed broadband market with a share of 35-40%, placing it on par with KPN while facing intensifying competition from fiber-to-the-home (FTTH) providers like Delta Fiber Netherlands. In the first quarter of 2025, fiber overtook cable as the dominant broadband technology in Dutch households for the first time, driven by aggressive FTTH rollouts that offer symmetric gigabit speeds and prompting customer migrations away from hybrid fiber-coax networks. Key challenges include ongoing regulatory scrutiny regarding wholesale access to its cable infrastructure, as authorities and competitors push for obligations to facilitate broader market entry amid the fiber shift, though VodafoneZiggo has historically resisted such mandates through successful appeals. Additionally, post the 2017 VodafoneZiggo merger, the company has encountered difficulties in fully integrating mobile and fixed services, resulting in an uncertain operational trajectory marked by persistent customer declines in certain segments despite efforts to enhance . In response, announced a three-year agreement with in late October 2025 to modernize its mobile network, including the rollout of 3.5 GHz spectrum and upgrades to over 3,000 sites, aimed at expanding capacity and improving service bundling to retain customers. As the largest cable operator in the , Ziggo maintains a robust footprint covering nearly 7 million households with high-speed offerings, but it is actively transitioning through 4.0 upgrades to deliver up to 10 Gbit/s and counter FTTH encroachment by enhancing downstream and upstream capabilities on its existing hybrid network. This strategic pivot underscores Ziggo's efforts to solidify its market position in a landscape increasingly dominated by all-fiber alternatives.

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