Micro.blog
Micro.blog is a paid indie microblogging and blogging platform founded in 2017 by software developer Manton Reece, designed to enable users to host personal content—including short posts, full essays, photographs, and email newsletters—at custom domain names, while integrating a timeline-based social community rooted in open web standards.[1][2] The service emphasizes user control and content ownership through features like free HTTPS certificates, preserved redirects for migrated posts, and support for protocols such as Micropub for posting, Webmention for interactions, and Microformats for semantic markup, allowing seamless interoperability with decentralized networks rather than proprietary silos.[3][4] It operates on a hybrid model, hosting content centrally for ease but distributing it via RSS feeds and enabling cross-posting to platforms like Mastodon, thereby avoiding the algorithmic curation, advertising, and data lock-in prevalent in larger social media services.[5][1] Reece, a long-time blogger since 2002 and podcaster, developed Micro.blog as an alternative to centralized platforms, drawing from early web innovations and the IndieWeb movement to prioritize simplicity, privacy, and longevity of user-generated content over viral engagement metrics.[6][7] While it has cultivated a niche community among independent creators and tech enthusiasts, the platform remains subscription-based with tiered pricing starting from basic hosting, reflecting its commitment to sustainability without reliance on venture capital or user data monetization.[2]History
Founding and Launch (2017)
Micro.blog was founded by software developer Manton Reece in 2017 to enable independent microblogging on the open web, emphasizing user ownership of short-form content through tools like RSS feeds and personal domain hosting.[8] Reece, who had been blogging since 2002, conceived the platform as a response to the dominance of centralized social networks, aiming to restore control to individuals via a minimalist service that combined blogging with a timeline-style feed.[9] On January 2, 2017, Reece initiated a Kickstarter campaign to fund both Micro.blog and his accompanying book Indie Microblogging, which explores tools and principles for decentralized short-form writing.[10] The 30-day campaign concluded on February 1, 2017, after raising $86,696 from 3,080 backers, exceeding initial targets and enabling hires such as a community manager.[10] Funds supported core features including a native iOS app, cross-posting to personal sites, and a subscription-based model starting at $5 per month for hosted blogs.[8] The platform entered public beta on April 23, 2017, initially focusing on short posts, photo sharing, and a curated timeline to foster conversations without ads or algorithmic amplification.[9] Early adopters accessed it via invitation or backing perks, with weekly updates addressing feedback on usability and IndieWeb compatibility.[9] This launch positioned Micro.blog as a hosted alternative to self-hosted tools, prioritizing simplicity and portability over viral growth mechanics prevalent in competitors.[8]Expansion and Key Milestones (2018–2023)
In 2018, Micro.blog marked its first full year of public availability, transitioning from its 2017 Kickstarter beta phase to broader adoption with enhanced hosting capabilities, including custom footer HTML, page redirects for hosted blogs, and support for additional static pages like contact or project sections.[11][12] These updates facilitated greater customization for users maintaining independent sites alongside the platform's timeline feature.[13] A pivotal milestone occurred in November 2018 with the addition of ActivityPub compatibility, enabling federation with Mastodon servers and allowing Micro.blog users on custom domains to follow, reply to, and interact with users across the Fediverse without needing separate accounts.[14] This integration aligned with the platform's emphasis on interoperability, predating wider adoption of the protocol in other services. Earlier that year, webmention support was improved to accept replies from external sites lacking Micro.blog accounts, bolstering IndieWeb connectivity.[15] Subsequent enhancements through 2019–2023 focused on refining core functionalities, including a search tool for users and Discover-section posts launched in October 2018, which expanded to include category-based discovery by 2021.[16] Microcasting features, introduced in late 2018, supported podcast hosting and syndication, while ongoing federation improvements addressed reliability and hashtag following.[12] By 2022, additions like bookshelves for curated content organization further diversified post types beyond short-form updates.[17] These developments sustained steady platform evolution, prioritizing data ownership and cross-platform posting to services like Mastodon and later Bluesky, without reliance on algorithmic feeds or advertising.[18]Recent Developments (2024–Present)
In May 2024, Micro.blog introduced new reply curation tools, enabling users to hide specific replies from others to their posts and improving reply threading visibility in timelines.[19] These updates aimed to enhance user control over conversations without altering core moderation policies.[19] Throughout 2024 and into 2025, the platform released several technical refinements, including a July 2024 update to the Mac app (version 3.2.2) for better stability and an April 2025 web editor enhancement adding Command-S keyboard shortcut support for saving drafts and posts.[20][21] A July 2025 fix addressed intermittent video upload failures, ensuring full media preservation beyond poster frames.[22] In October 2025, the Movies section expanded to include TV show searches and episode browsing, building on prior media logging features.[23] On August 1, 2025, Micro.blog waived subscription fees for teachers and nurses to promote broader adoption among educators and healthcare professionals, reflecting an emphasis on accessible indie publishing tools.[24] Concurrent documentation updates in September 2025 detailed Fediverse quote post mechanics and migration paths to standalone Mastodon instances, underscoring ongoing federation interoperability efforts.[25] These changes maintained the platform's focus on incremental, user-driven evolution amid stable user growth in the decentralized blogging niche.[26]Philosophy and Principles
Core Design Values
Micro.blog's core design values emphasize user ownership of content, enabling individuals to publish short-form posts on their own domains or hosted blogs while maintaining full control over data export and portability. This stems from a commitment to indie web standards, where users leverage protocols like RSS for syndication and ActivityPub for federation with decentralized networks such as Mastodon, avoiding reliance on proprietary silos.[27][28] The platform supports self-hosting options and integration with existing blogging tools, reflecting a philosophy that prioritizes long-term accessibility over vendor lock-in, as articulated by founder Manton Reece in discussions of open web evolution.[29] Central to these values is a deliberate focus on simplicity and sustainability, with features rolled out incrementally to preserve core principles without introducing complexity that could undermine user experience. Micro.blog operates on a subscription model—$5 per month or $50 annually for premium features—eschewing advertising and surveillance-based revenue to align incentives with user interests rather than engagement maximization.[28] This economic structure supports a non-algorithmic, chronological feed that promotes organic discovery and reduces incentives for sensationalism.[29] Reece's vision also incorporates fostering positive online interactions, designing the service to encourage "friendly web" dynamics through community moderation tools and an absence of features that amplify toxicity, such as infinite scrolls or rage-bait recommendations. By building on established blogging traditions, Micro.blog aims to revive microblogging as a personal, constructive medium, distinct from the performative pressures of mainstream platforms.[30] These values are evident in its support for privacy-focused tools, like encrypted private notes, and interoperability that allows seamless migration without data loss.[27]Stance on Social Media Toxicity and Moderation
Micro.blog positions itself as an antidote to the algorithmic amplification and outrage dynamics prevalent on platforms like Twitter, deliberately omitting features such as algorithmic feeds, retweet mechanics, and reply boosts that Manton Reece, the platform's founder, identifies as contributors to toxicity.[31] Instead, it employs chronological timelines and limited positive interactions—like likes without public counts—to foster genuine engagement over viral contention.[31] Reece has cited his departure from Twitter in 2012, driven by its emerging toxicity and restrictive limitations, as a formative influence in crafting Micro.blog's healthier environment.[32] The platform's community guidelines emphasize respect, open dialogue, and inclusivity, explicitly prohibiting harassment, hate speech, threats of violence, doxxing, and spam while discouraging misinformation that sows division.[33] Harmful @-replies are filtered from timelines, with users empowered to mute, block, or report violations via email to [email protected] or in-app tools, enabling case-by-case reviews that prioritize proportionality—issuing warnings, disabling posts, or suspending accounts only after notice periods, such as five days for spam.[33] This approach distinguishes Micro.blog from centralized networks by distinguishing moderated social feeds from user-controlled hosted content, where site owners retain broader autonomy provided it adheres to legal standards.[33] In response to user concerns about safety, particularly for LGBTQ+ and marginalized communities, guidelines were updated on January 23, 2025, to expand sections on welcoming diverse users and prohibiting divisive behavior, reaffirming the platform's commitment to second chances for minor infractions while maintaining a baseline of civility.[34][33] Reece has articulated that these measures aim to dampen toxic idea spread without algorithmic intervention, aligning with the platform's indie web ethos of user agency over top-down control.[35] Enforcement remains human-driven at small scale, avoiding the mass-moderation pitfalls of larger platforms, though it scales via federation with compatible networks like Mastodon, where Micro.blog users inherit some external guidelines.[14]Emphasis on Indie Web and Decentralization
Micro.blog prioritizes IndieWeb principles, which emphasize user control over content and identity through open web standards rather than proprietary silos. The platform supports protocols such as Webmention for cross-site interactions, enabling users to send and receive mentions between independent sites, and Micropub as a native API for posting, editing, and managing content like photos and drafts.[36] It also implements Microformats2 in built-in themes for compatibility with Webmention and other parsers, alongside IndieAuth for domain-based authentication since July 2018, allowing third-party apps to integrate seamlessly.[37] These features facilitate data portability, with users able to map custom domains via CNAME records to maintain persistent web identities and export posts in formats like WordPress XML or JSON Feed.[37][38] The service's philosophy underscores decentralization as essential to the web's resilience, favoring numerous small platforms over centralized giants to minimize single points of failure and control, as articulated by founder Manton Reece in his 2023 book Indie Microblogging.[7] Reece argues that smaller communities enable personalized support and curated discovery, drawing lessons from the pitfalls of scaled networks like Tumblr, which struggled with moderation and funding at volume.[7] This approach aligns with W3C Ethical Web Principles by promoting distributed architectures, where federation protocols bridge sites without requiring unified governance.[7] Micro.blog embodies this by encouraging personal domains and blogs as foundational elements of a social web, avoiding the data lock-in common in proprietary platforms.[36] Federation capabilities further this emphasis, with full ActivityPub support enabled for all users starting March 17, 2023, allowing interoperability with Fediverse instances like Mastodon for cross-platform following, posting, and replies.[37] Users can opt into POSSE (Publish Own Site, Syndicate Elsewhere) to distribute content to external services such as Bluesky or Threads, while WebSub handles real-time notifications across decentralized feeds.[36] These mechanisms reduce reliance on any single host, enabling content to persist and interact independently, though Micro.blog remains a hosted service hybridizing indie ownership with managed federation.[7]Technical Architecture
Hosting Model and Federation
Micro.blog employs a centralized hosting model, where the platform's infrastructure is managed by the service provider rather than requiring users to self-host software. Users sign up for an account on Micro.blog's servers, which handle storage, serving, and processing of content such as posts, media, and timelines.[5] This approach prioritizes ease of use, eliminating the need for users to manage servers, updates, or scaling, in contrast to fully decentralized or self-hosted alternatives.[5] For domain configuration, users have options for either a Micro.blog-provided subdomain (e.g., username.micro.blog) or a custom domain. Custom domains are recommended for users seeking greater ownership and portability; this involves pointing DNS records (such as CNAME or A records) to Micro.blog's servers, allowing content to be served under the user's domain (e.g., blog.example.com) while remaining hosted centrally.[39] Subdomains ensure persistence even if custom DNS changes occur, as Micro.blog maintains unique identifiers for feeds and posts.[40] Content portability is emphasized: users retain access to exports of posts and can migrate to other platforms, reducing lock-in risks associated with centralized hosting.[5] Regarding federation, Micro.blog implements the ActivityPub protocol to enable interoperability with the Fediverse, a network of decentralized social servers including Mastodon instances.[41] This allows cross-platform following, where Fediverse users can discover and interact with Micro.blog accounts via handles like @[email protected] or custom domains, using WebFinger for resource lookup (e.g., resolving acct:[email protected] to actor details).[41] Posts federate as ActivityPub "Create" activities, supporting rich content like HTML-formatted notes with attachments (e.g., images as "Document" types), and server-to-server communication relies on HTTP signatures for authentication.[41] Federation extends to activities such as follows, accepts, and account migrations via "Move" activities and the alsoKnownAs field, aligning with Mastodon conventions for seamless transitions.[41] However, Micro.blog's custom software focuses on solo, blog-centric instances rather than multi-tenant servers like Mastodon, limiting some Fediverse features (e.g., no native support for Mastodon API clients without workarounds).[41] This hybrid federation—centralized hosting with protocol-based distribution—facilitates indie web principles like own-your-data while leveraging ActivityPub for broader network effects, without requiring users to operate their own federated nodes.[5]Data Ownership and Interoperability
Micro.blog emphasizes user control over content through support for personal domains, where posts can be hosted independently while leveraging the platform's syndication tools. Users map custom domains via CNAME records to maintain persistent URLs, ensuring content remains tied to their identity even if migrating away from the service. This aligns with IndieWeb principles of data residing primarily under user-owned domains, facilitating long-term ownership without reliance on platform-specific identifiers.[36][37] Data portability is enabled via export options, including WordPress-compatible XML formats for full archives and JSON Feeds for replies and syndication feeds. These mechanisms allow users to retrieve and transfer posts, preserving metadata like timestamps and authorship. The platform does not claim proprietary rights over user-generated content beyond service terms, and privacy policies explicitly state that data is not sold, though hosted content on micro.blog subdomains remains under the company's infrastructure until exported or self-hosted.[37][42] Interoperability is achieved through adherence to open web standards, particularly Micropub, a W3C-recommended API for creating, editing, and deleting posts across compatible sites and apps. Micro.blog's Micropub endpoint supports form-encoded and JSON payloads, media uploads, drafts, and multi-blog targeting via parameters likemp-destination, allowing third-party clients—such as those for iOS, macOS, or self-hosted WordPress—to post directly without custom integrations. Additional protocols include IndieAuth for domain-based authentication, Webmentions for cross-site notifications (e.g., replies from external blogs), and Microformats2 for semantic markup in posts.[43][36]
The platform implements POSSE (Publish on Own Site, Syndicate Elsewhere), where content is first published to the user's canonical site or Micro.blog-hosted blog, then automatically crossposted to external services like Mastodon, Bluesky, Tumblr, or Flickr—requiring a paid subscription for full automation. RSS and JSON feeds power timeline aggregation and outbound syndication, enabling feeds from personal sites to appear in Micro.blog's network. Since March 17, 2023, ActivityPub support has provided federation compatibility with the Fediverse, allowing inbound follows and some outbound interactions, though full Mastodon-like features (e.g., native likes and reblogs) remain partial. Microsub integration further permits timeline customization from diverse feeds, reducing silos by treating Micro.blog as a reader and publisher hub rather than a walled garden.[44][37][45]
Security and Privacy Measures
Micro.blog employs standard security protocols to safeguard user data, including measures to protect personal information during entry, submission, and access on the platform.[46] Server logs capture IP addresses for diagnostic and security purposes but retain them for no longer than 90 days, while IP addresses linked to registered users and posts are kept for up to 5 years to support account management and content integrity.[46] The platform adheres to a minimal data collection policy, gathering only information essential for service operation, such as authentication details and post metadata, without selling or trading user data to third parties.[42] Data sharing is limited to confidential third-party providers assisting with core functions like hosting and payments, and disclosures occur solely for legal compliance or to prevent harm to users, the platform, or others.[46] User privacy is enhanced through content ownership principles, enabling full data export at any time and granular controls over post visibility. Private posts remain confined to Micro.blog and do not participate in federation with external services via ActivityPub, mitigating unintended data propagation across decentralized networks.[42] Public federation employs HTTP signatures for server-to-server authentication, ensuring secure transmission of shared content while relying on participating instances to respect visibility settings.[41] Compliance with privacy regulations, including references to GDPR principles, is maintained through the outlined policy, with no dedicated data protection officer but emphasis on transparency in data handling.[47] Users are encouraged to use strong passwords, as account security relies on individual practices alongside platform-level protections like secure keychain storage for integrated blog authentications.[42]Features and Functionality
Core Posting Capabilities
Micro.blog's core posting capabilities center on creating short-form microposts, which consist of untitled text entries optimized for concise updates, observations, or announcements. Users can attach media directly to these posts, including photographs that generate automatic dedicated pages for viewing, short video clips, and audio recordings that form podcast episodes with auto-generated RSS feeds and transcripts. Composition occurs through the platform's web dashboard, official apps like Ivory or Gluon, or compatible third-party tools via the Micropub protocol, enabling seamless input from diverse devices.[8][48] Text in posts supports Markdown syntax for elements such as emphasis (italics, bold), hyperlinks, lists, and blockquotes, allowing structured yet lightweight formatting without requiring full HTML knowledge. While microposts encourage brevity—often under 300 characters for optimal timeline display—users can extend content by linking to or embedding longer articles from hosted or external blogs, blurring the line between micro- and traditional blogging. Draft saving and post scheduling provide flexibility, permitting users to prepare content in advance and automate publication at specified dates and times.[8] Posts may include geotags for location-based context, categories for organization, and optional alt text for images to enhance accessibility. A key differentiator is selective syndication, where users choose per-post whether to cross-publish to external services like Mastodon, Bluesky, or Threads, preserving original content ownership on Micro.blog while expanding reach through federation protocols such as ActivityPub. This setup supports IndieWeb standards, ensuring posts remain portable and verifiable via Webmention for interactions.[8][48]Media and Content Tools
Micro.blog provides users with straightforward tools for incorporating media into posts, emphasizing simplicity and integration with its hosting model. Images can be uploaded directly during post creation by selecting the "Add Image" button, allowing selection from local devices or cloud storage, with automatic optimization for web display. [49] Videos are supported via the camera icon in the new post interface, where users select and upload files, enabling embedding in timelines and feeds without requiring external hosting. [50] Audio tools focus on podcasting and narration, permitting MP3 file uploads through the dedicated audio button in the web composer, which generates an embedded player and handles RSS feed syndication for podcast directories. [51] [52] This feature extends to post narration, where users attach recordings to text content, with Micro.blog automatically including audio tags for playback and potential transcription, though support is limited to MP3 formats as of October 2024. [53] [54] Specialized content tools include Sunlit, a companion app for photo-centric blogging that leverages Micro.blog's photo-specific RSS feeds to curate and share image sequences with metadata like captions and geolocation. [55] Micropub protocol integration enables third-party apps to handle diverse content types, such as photo uploads, bookmarks, and reading lists, facilitating workflows beyond basic web posting. [56] These tools prioritize user-owned media storage on Micro.blog's servers or custom domains, avoiding reliance on centralized platforms for embeds or syndication.[44]Subscription and Economic Model
Micro.blog operates on a freemium model, providing free basic access for users to create and host microblogs while monetizing through tiered paid subscriptions that unlock advanced features, custom domains, and expanded storage.[57] This approach aligns with its emphasis on sustainable, user-funded hosting without advertising revenue.[58] Paid plans were simplified in February 2024 to three tiers: a $5 monthly basic plan for one blog with core posting and cross-posting capabilities; a $10 monthly Premium plan supporting up to five blogs and including podcasting, video hosting, email newsletters, notes, bookmarks, and article highlighting; and a $15 monthly Family plan that extends Premium features to the primary subscriber while offering free access to invited family members or collaborators.[57][59][60] Annual subscriptions provide a discount, priced at $50 for basic, $100 for Premium, and $150 for Family, billed upfront to encourage long-term commitment.[61] These plans include unlimited post publishing within fair-use limits, syndication to external services via protocols like MicroPub, and integration with indie web tools, differentiating Micro.blog from ad-supported platforms by prioritizing direct user payments for operational costs.[58] A lower-cost Micro.one offering starts at $1 monthly for minimalistic blog hosting, serving as an entry-level alternative focused on essential short-form and long-form posting without the full Micro.blog ecosystem.[62]| Plan | Monthly Price | Key Features | Blogs Supported |
|---|---|---|---|
| Basic | $5 | Core posting, cross-posting, custom domain hosting | 1 |
| Premium | $10 | All Basic + podcasting, video, newsletters, notes, bookmarks, highlighting | Up to 5 |
| Family | $15 | All Premium + free access for invited members | Up to 5 (shared) |
| Micro.one | $1 | Basic hosting for short/long-form posts, custom domain | 1 |