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Paulette Jordan


Paulette E. Jordan (born December 7, 1979) is an American politician and enrolled member of the Coeur d'Alene Tribe who served as a Democratic representative for District 5A in the Idaho House of Representatives from 2014 until her resignation in February 2018.
A native of rural northern Idaho raised on a family farm, Jordan was the youngest person ever elected to the Coeur d'Alene Tribal Council before entering state politics.
In 2018, she won the Democratic primary for governor, becoming the first Native American woman to secure a major party nomination for the office in Idaho, though she lost the general election to Republican Brad Little.
Jordan ran again in 2020 as the Democratic nominee for the U.S. Senate seat held by incumbent Jim Risch, but was defeated in the general election.
During her legislative tenure, she focused on issues such as education funding, healthcare access, and environmental protection, reflecting her background in a conservative-leaning district as a Democrat advocating for expanded public services.

Early life and background

Family and tribal heritage

Paulette Jordan was born on December 7, 1979, in , as an enrolled member of the Coeur d'Alene Tribe. She was raised on the in a family engaged in ranching and farming, where she developed early connections to the land through activities like horseback riding and living amid rural reservation landscapes surrounded by wildlife and elders. Her upbringing emphasized self-sufficiency, prayer, and strong communal ties, reflecting traditional values passed down through generations in her tribe. Jordan's grandparents exemplified tribal leadership; her grandfather served as a chief of the , while her grandmother, known as Toop’ya, was a prominent community advocate who promoted compassion and occasionally intervened to temper tribal punishments. These figures instilled in her a legacy of service and responsibility, drawing from a family history that included chiefs and leaders such as from related tribes. She has also drawn inspiration from her grandmother , a leader who successfully opposed federal termination policies in the 1950s and 1960s by rallying tribal support against assimilation efforts.

Education and early career

Jordan earned bachelor's degrees in communications, , and studies from the in 2003. These fields provided foundational knowledge in interpersonal dynamics, cross-cultural analysis, and perspectives, which later informed her approaches to policy and advocacy. She later obtained certification in energy policy planning from the in 2015, enhancing her expertise in and regulatory frameworks relevant to tribal and state-level decision-making. Following her undergraduate studies, Jordan entered tribal governance by becoming the youngest person ever elected to the Coeur d'Alene Tribal Council, where she served in leadership roles focused on and community welfare. In this capacity, she contributed to initiatives involving tribal sovereignty, , and , drawing on direct experience with reservation-based challenges such as and . She also held the position of Finance Chair on the Executive Board of the National Indian Gaming Association, overseeing aspects of economic diversification through gaming enterprises that supported tribal infrastructure and services. These early professional experiences built practical skills in , budgeting, and for , grounded in the operational realities of tribal rather than abstract theory. Jordan's work emphasized sustainable economic strategies to address historical on reservations, including efforts to balance cultural preservation with modern development needs.

Political

Idaho House of Representatives service

Paulette Jordan was elected to the on November 4, 2014, representing District 5A in Kootenai County, northern , as the Democratic nominee in a district leaning . She defeated Scott Cooper with 52.4% of the vote (5,287 votes to 4,811), flipping the seat previously held by a . Jordan was reelected on November 8, 2016, securing 54.7% against Elaine Smith (6,224 votes to 5,152). Her tenure spanned the 2015 through 2018 legislative sessions in a chamber dominated by , who held supermajorities (e.g., 63-7 in 2015), limiting Democratic influence on floor votes. Jordan served on the House Business Committee, State Affairs Committee, and Energy, Environment, and Technology Committee, assignments that positioned her to engage with rural economic issues, regulatory matters, and reflective of her Coeur d'Alene tribal background and district's and outdoor economy. In these roles, she advocated for tribal consultation in , though majorities often prioritized , resulting in limited legislative advancements on sovereignty protections during her term. Among bills she co-sponsored or supported, Jordan backed measures for funding, including a 2017 proposal for teacher loan forgiveness in rural areas to address shortages, which aimed to retain educators amid stagnant state per-pupil spending (around $6,600 in 2016, below national averages); the bill stalled in the Republican-controlled Committee without advancing to a vote. On healthcare, she voted against restrictive measures like H 262 (), which established standards for transportation network companies but included provisions she viewed as insufficient for expanding rural access; the bill passed narrowly but did not yield measurable improvements in underserved areas per subsequent state health reports. Tribal-related efforts focused on committee testimony for resource bills, but none sponsored by Jordan passed, with empirical data showing persistent gaps in state-tribal funding agreements unchanged through 2018. Overall, her legislative record featured consistent opposition to majority-led cuts in social programs, with zero bills she primarily sponsored reaching the governor's desk amid the partisan imbalance.

Key legislative positions and votes

During her tenure in the from 2014 to 2018, Paulette Jordan consistently advocated for expanded access to healthcare, including support for expansion efforts that preceded the 2018 ballot initiative (Proposition 2), which ultimately passed with 60.6% voter approval and extended coverage to approximately 86,000 low-income adults by 2020. As a member of the Democratic minority in a chamber dominated by Republicans (who held supermajorities throughout her service), Jordan's pushes for such expansions faced repeated legislative defeats prior to the initiative, reflecting partisan resistance that prioritized over broadened eligibility up to 133% of the federal poverty level. Jordan supported increased public funding, criticizing reliance on temporary supplemental levies that burdened rural districts like her own in Kootenai County, where per-pupil spending lagged behind urban areas. She backed legislative efforts to boost state allocations amid 's post-2016 education reforms, which followed a challenging chronic underfunding; however, these initiatives often stalled in committee due to GOP-led priorities favoring tax relief over sustained increases, resulting in incremental gains like a 3.6% salary rise from 2017 to 2018 that still ranked near the bottom nationally per capita. On , Jordan opposed Republican-backed tax cuts, including 2018 bills that delivered net reductions totaling $125 million, arguing they disproportionately benefited corporations while straining public services; she voted against such measures on the House floor, highlighting how they shifted burdens onto working families amid stagnant revenue growth. This stance aligned with her broader critique of GOP majorities' approach, which enacted cuts despite Idaho's requirements, leading to debates over long-term impacts on infrastructure and without corresponding spending offsets. Jordan's voting record on firearms legislation reflected her rural background and advocacy for Second Amendment rights in contexts like hunting and self-defense, including support for bills aimed at bolstering Idaho's gun law rankings—such as voting with the majority to introduce measures enhancing reciprocity and permitless carry expansions—while favoring targeted restrictions like universal background checks to prevent access by those with mental illnesses. These positions contributed to passage of pro-gun reforms under GOP control, though her calls for mental health screenings faced limited uptake amid broader legislative focus on deregulation. Regarding environmental regulations, Jordan endorsed policies preserving public lands access for recreation and resource use, voting against restrictive measures that could limit hunting or timber activities in her district; she supported bills promoting balanced management but saw progressive regulatory pushes, such as enhanced protections for waterways, fail along party lines in the Republican-dominated session, underscoring how dynamics prioritized over initiatives like bans or stricter emissions standards.

Major campaigns

2018 gubernatorial campaign

Paulette Jordan secured the Democratic nomination for governor in the May 15, 2018, primary election, defeating businessman A.J. Balukoff with 58.4% of the vote to Balukoff's 41.6%. Her victory marked her as the first woman to win the Democratic gubernatorial primary in Idaho history and positioned her as a candidate to potentially become the state's first female and first Native American governor. In the general election on November 6, 2018, Jordan faced , who succeeded retiring incumbent . Little prevailed with 59.8% of the vote (361,661 votes) to Jordan's 38.2% (231,081 votes), reflecting Idaho's strong leanings where Democrats have not won the since 1994. Jordan's emphasized crossover appeal in the deeply conservative , highlighting her personal background as a gun-owning, horse-riding outdoorswoman who supported Second Amendment rights and local control over public lands to connect with rural and conservative voters on shared values like and . Key campaign themes centered on revitalizing rural economies through investments in and job training for sustainable wages, expanding healthcare access to address shortages in underserved areas, and promoting indigenous representation drawing from her Coeur d'Alene tribal heritage. Jordan participated in debates, including a primary matchup with Balukoff covering , healthcare, laws, and marijuana where the candidates largely agreed on priorities, and a debate with Little that underscored contrasts in experience and vision. Despite national attention as a rising in a red state, her effort narrowed the typical gap but fell short against the Republican stronghold.

2020 U.S. Senate campaign

Paulette Jordan announced her candidacy for the U.S. Senate in on February 7, 2020, seeking the Democratic nomination to challenge incumbent Senator in the election. As a former state representative and the party's 2018 gubernatorial nominee, Jordan positioned her campaign around themes of economic opportunity, healthcare access, and environmental protection, drawing on her Coeur d'Alene tribal heritage to emphasize representation for underrepresented communities in the deeply state. In the Democratic primary held on , 2020, Jordan secured victory with approximately 88% of the vote against minor challengers, including Jim Christy, advancing as the nominee without significant intra-party contention. Her campaign highlighted national concerns amid the , such as equitable vaccine distribution and federal aid for small businesses and workers affected by lockdowns, while critiquing Risch's record on and rural development. However, fundraising proved challenging; records show Jordan raised roughly $1.3 million in total receipts through the cycle, lagging far behind Risch's over $5 million, which limited advertising and outreach in a state where registered Republicans outnumbered Democrats by more than 2-to-1. Jordan's general election bid on November 3, 2020, faced steep odds in 's conservative electorate, where no had won a seat since 1998. Risch defeated her decisively, garnering 65.0% of the vote to Jordan's 33.2%, with the remainder to minor candidates and write-ins, reflecting persistent challenges in broadening appeal beyond Democratic strongholds like urban Ada County. Post-election analysis attributed her underperformance to the state's partisan lean, limited national Democratic coattails despite Joe Biden's presidential run, and Risch's incumbency advantages in and agriculture policy, areas resonant with voters.

2026 gubernatorial campaign

Paulette Jordan did not announce a candidacy for the 2026 gubernatorial election as of October 2025. The filing deadline for candidates was February 27, 2026, with the Democratic primary date pending but historically held in May for even-year elections in the . Other Democrats, including Terri Pickens and Chanelle Torrez, entered the primary race, positioning themselves against the Republican incumbent or other GOP contenders in 's reliably red electoral landscape. Jordan's absence from the field follows her 2018 gubernatorial bid, where she secured 38.2% of the vote, and her 2020 yielding 33.2%, both demonstrating hurdles for Democrats in the but without of renewed gubernatorial ambitions by late 2025. Race ratings from outlets like the Cook Political Report classified the contest as Solid Republican, underscoring the structural challenges absent a high-profile Democratic entrant like Jordan.

Policy positions

Economic and fiscal views

Jordan supports tax reforms to achieve more equitable distribution across levels, prioritizing investments in , education, and services that she argues benefit the broader population rather than select interests. She has cited 's 136 sales tax expenditures as evidence of uneven tax burdens, drawing from a 2015 Idaho Center for report to advocate reviewing such breaks for fairness. In 2018, Jordan opposed a state bill she described as funding corporate reductions by increasing levies on working families, arguing instead for community-focused expenditures over business subsidies. On labor economics, Jordan has called for gradually raising Idaho's , which stood at $7.25 per hour—the federal floor and lowest in the western U.S.—while highlighting the state's high proportion of minimum-wage positions that she views as exploitative. She links this to broader wage stagnation, proposing education investments to train workers for higher-paying roles in sectors like and diversified , reflecting her family's farming background and recognition of rural dependencies on commodities such as potatoes and . Endorsements from unions like the International Union of Painters and Allied Trades indicate alignment with organized labor, though she has not detailed specific union policy reforms. Regarding fiscal management, Jordan advocates maintaining a balanced state budget without service cuts, emphasizing payment of existing obligations based on voter-approved priorities amid Idaho's growth from its low overall environment—ranked among the nation's lowest effective rates at approximately 8.5% of income in recent analyses. Her push for expanded spending on rural and , including alternatives to short-term levies, contrasts with Republican-led reforms favoring further cuts, potentially straining Idaho's business-friendly model that has supported and GDP exceeding national averages since 2010. Such positions, while aimed at addressing inequities, have drawn critiques for underestimating disincentives to investment in a state where low taxes correlate with net business migration gains of over 10,000 entities annually in the prior decade.

Social and cultural issues

Jordan supported expanding eligibility in to cover adults with incomes up to 133% of the federal poverty level, positioning affordable healthcare as a fundamental human right to address the state's coverage gap affecting tens of thousands. This stance aligned with her embrace of Proposition 2, a 2018 voter initiative that passed with 60.6% approval despite repeated rejections by Republican-dominated legislatures in prior years, which had blocked similar expansions citing fiscal concerns.) On , she endorsed pro-choice legislation, including beyond clinical services, and received backing from organizations like , which highlighted her alignment with access to such care. In , Jordan prioritized increased funding to bolster rural schools reliant on temporary levies and to integrate programs in high schools, arguing that strategic investments would equip students for high-wage jobs and economic competitiveness. She advocated for discrimination in schools, aiming to create inclusive environments where all students feel secure, though her emphasis on system enhancements over alternatives like vouchers reflected standard Democratic priorities. As an enrolled member of the Coeur d'Alene Tribe, Jordan's campaigns underscored Native American underrepresentation in state leadership, drawing on her tribal heritage—descended from chiefs—to advocate for policies honoring cultural sovereignty and community voices often sidelined in politics. This identity-infused approach sought greater visibility for issues, including voter access via her formation of the Idaho Voice group, amid broader commitments that lacked explicit critiques of identity-driven policies prevalent in Democratic circles. To mitigate perceptions of coastal liberalism in gun-conservative , identified as a gun owner supportive of Second Amendment protections, rights, and local control over firearms, while opposing measures like in classrooms; such positioning aimed to broaden appeal beyond urban progressives but highlighted tensions with her stances on issues like , which she linked to disproportionate impacts on minorities. Her overall progressive social platform, including and healthcare advocacy, encountered skepticism in Idaho's electorate, where conservative resistance to these views contributed to electoral underperformance despite ballot successes on targeted reforms.

Environmental and resource policies

Jordan advocated for preserving public access to in , emphasizing opportunities for , , , and other recreational uses central to the state's outdoor culture and . She committed to upholding agreements enabling state co-management of these lands with the U.S. Forest Service, opposing policies that could restrict local autonomy or transfer lands to private entities, while prioritizing sustained access over expansive regulatory expansions. Reflecting her Coeur d'Alene tribal background and family roots in farming and ranching, Jordan pursued balanced resource policies that integrated tribal interests with agricultural viability. In 2019, she established the nonprofit Save the American Salmon to promote breaching the four lower dams, arguing this would restore salmon migration pathways essential for tribal treaty fishing rights and ; however, such action risks diminishing hydroelectric output—key to Idaho's portfolio—and disrupting for over 2 million acres of farmland and barge transport for grain exports, potentially elevating costs for rural communities dependent on these infrastructures. Her legislative service in the from 2015 to 2019 demonstrated selective support for amid Idaho's resource-driven economy, where extraction sectors like and timber sustain thousands of jobs; Jordan backed targeted environmental protections without endorsing broad regulations that could impose undue burdens on these industries, aligning with first-principles prioritization of local economic resilience over ideologically driven mandates.

Electoral performance and analysis

Vote shares and outcomes

Paulette Jordan secured election to the from Legislative District 5, Position A, in the November 4, 2014, , defeating incumbent Lucinda Agidius. She was reelected from District 5A on November 8, 2016, defeating challenger Carl Berglund in a close contest. In her statewide campaigns, Jordan received 231,081 votes (38.2%) in the November 6, 2018, gubernatorial , trailing 's 361,661 votes (59.8%). For the U.S. in the November 3, 2020, , she obtained 363,892 votes (35.0%), compared to 's 668,969 votes (64.5%).
YearOfficeParty Primary Vote ShareGeneral Election Opponent (Party)Jordan's General Vote ShareJordan's General VotesTotal Turnout
2014 House District 5AUnopposed (D)Lucinda Agidius (R)51.8%7,371~14,218
2016 House District 5AUnopposed (D)Carl Berglund (R)50.7%11,179~22,068
2018Governor58.4% (D) (R)38.2%231,081612,536
2020U.S. 100% (D, unopposed) (R)35.0%363,892~1,039,000
District 5A encompasses portions of Kootenai County, a region with registration advantages exceeding 2:1 and low Democratic baseline performance, as evidenced by statewide Democratic presidential vote shares of 27.5% for in 2016 and 33.1% for in 2020. in District 5A elections hovered around 60-70% of registered voters, consistent with countywide figures influenced by the area's rural and suburban demographics. Statewide turnout in Jordan's gubernatorial and races aligned with Idaho's averages of 66.8% in 2018 and approximately 72% in 2020.

Factors influencing results

Idaho's entrenched Republican in and legislative control constrained Democratic candidates like Paulette Jordan, with Republicans comprising approximately 46% of registered voters in compared to Democrats at 12%, and unaffiliated voters often aligning with conservative priorities in general elections. This structural disparity fostered habitual party-line voting, particularly in rural areas where economic reliance on , , and low-regulation policies diverged from Jordan's advocacy for expanded healthcare and funding, limiting crossover appeal despite her identity as a Native American from the Coeur d'Alene Tribe resonating with some independents. Jordan's efforts to bridge cultural gaps through endorsements of and —highlighting her personal use of firearms for protection and support for public lands access—proved insufficient against pervasive partisan loyalty, as evidenced by GOP incumbents and nominees consistently securing over 60% of the vote in statewide races during her campaigns. Analyses of elections indicate that high turnout among base voters, driven by national polarization, amplified this effect, with patterns overriding candidate-specific appeals in low-information rural precincts. Fundraising disparities further hindered Democratic outreach, as Jordan's reliance on small-donor contributions—garnering five times more individual gifts than opponent in the 2018 cycle—lagged in total resources compared to GOP war chests, restricting ground operations in a state where personal voter contact favors incumbents. Internal challenges, including limited organizational infrastructure and campaign staff turnover in Jordan's 2018 bid, exacerbated these gaps, diverting focus from unified messaging to logistical disruptions amid a sparse Democratic volunteer base. Similar dynamics persisted into 2020, where Senator maintained a cash advantage, underscoring how resource and cohesion deficits compound partisan headwinds in reliably red states.

Criticisms and controversies

Campaign strategies and messaging

Jordan's campaigns across her gubernatorial and 2020 Senate bids centered on her identity as the first Native American woman to win a major-party nomination for statewide office in , positioning her as a unifying moderate capable of transcending partisan divides in a deeply state. This narrative aimed to leverage her Coeur d'Alene tribal heritage and personal story of overcoming adversity to appeal beyond traditional Democratic bases, including outreach in conservative areas like Twin Falls where she touted "progressive conservative" values to attract centrists and right-leaning independents. However, empirical vote data revealed constrained crossover success, with her 38.2% statewide share in dropping markedly in rural conservative strongholds, where incumbents or nominees consistently exceeded 60-70% in prior cycles, indicating the identity-focused messaging failed to substantially erode GOP loyalty in those districts. Media coverage amplified her as a "" and symbol of potential Democratic resurgence in red states, with outlets emphasizing her historic candidacy amid national discussions of in leadership. Yet, this portrayal contrasted with electoral realities: her 2020 Senate performance yielded only 27.3% against entrenched incumbent , underscoring the limited durability of such narratives when unmet by broader voter realignment in Idaho's conservative electorate. Post-election analyses attributed part of the shortfall to high turnout amplifying base mobilization, which her appeals could not counter despite efforts to frame opponents as disconnected from everyday Idahoans. Campaign advertisements and debate showings highlighted messaging vulnerabilities. In , Jordan's TV spots attempted to tie Risch to shortcomings and national battles, but these did not sufficiently penetrate conservative markets or sway undecideds, as evidenced by her lopsided margins in rural counties. The 2018 gubernatorial debate against featured aggressive exchanges on state priorities, yet observers noted her responses often prioritized aspirational rhetoric over granular rebuttals that might have bolstered credibility among skeptical moderates, contributing to a narrow but decisive defeat. Overall, while innovative in emphasizing personal resilience and , the strategies' effectiveness was hampered by Idaho's entrenched Republican infrastructure, where identity appeals alone proved insufficient to achieve breakthroughs in conservative-leaning demographics.

Policy critiques from conservative perspectives

Conservative analysts and opponents have contended that Jordan's advocacy for expanded , including an annual $100 million increase in public school funding and full implementation of expansion under the , overlooks Idaho's proven economic model of low es and restrained regulation, which has fueled consistent growth. Under consecutive governors since 1995, Idaho's real GDP grew at an average annual rate of 2.8% from 2000 to 2019, outpacing the average, with influx driven by business-friendly policies and an effective and burden ranking 28th lowest nationally in 2018. Critics, including gubernatorial rival , argued such proposals would necessitate tax hikes or reallocation from core priorities, risking the overregulation that has kept Idaho's unemployment below 3% in recent years and positioned it as a top for net domestic migration. Jordan's suggestion to offset property tax relief by broadening the sales tax base—potentially increasing the rate on non-grocery items—was faulted by fiscal conservatives as a regressive shift burdening lower-income households without true cuts, contradicting the party's emphasis on broad-based relief like the 2018 grocery tax elimination under GOP control. This approach, they asserted, ignores causal links between Idaho's no-income-tax-on-social-security-benefits policy and its appeal to retirees and entrepreneurs, sustaining individualism over collectivist redistribution. Such views align with broader Republican messaging portraying Jordan's platform as ideologically at odds with a state electorate that delivered her 38.5% in the 2018 gubernatorial race against Little's 59.6%, reflecting entrenched preference for limited government amid supermajority GOP legislatures. Regarding tribal sovereignty, conservatives have challenged Jordan's legislative record and tribal affiliations as favoring exemptions from uniformity in taxation and , potentially fragmenting Idaho's cohesive regulatory framework. As a Coeur d'Alene Tribe member, she supported measures enhancing tribal , such as opposition to restrictions on off-reservation gaming compacts, which opponents viewed as undermining equal application of laws and inviting federal overreach in . Bills advancing tribal water rights or land-use , aligned with her positions, often stalled in Republican-dominated committees, highlighting tensions with principles of sovereignty and individual property rights central to Idaho . This stance, critics maintained, exacerbates divisions in a state where non-tribal residents prioritize uniform policies for economic sectors like and .

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