Typical Male
"Typical Male" is a song recorded by American singer Tina Turner. It was written by Terry Britten and Graham Lyle and produced by the former for Turner's studio album ''Break Every Rule'' (1986).) The song reached number one in ''Cash Box'' magazine and just missed becoming her second number-one hit on the US ''Billboard'' Hot 100 chart, peaking at number two for three consecutive weeks (behind "When I Think of You" by Janet Jackson and "True Colors" by Cyndi Lauper).[1] It also reached number three on the ''Billboard'' Hot Black Singles chart.[2] The B-side of the single is "Don't Turn Around", later covered by Bonnie Tyler, Aswad, and Ace of Base. Phil Collins plays drums on the song.[3]Background and development
Songwriting
"Typical Male" was written by the British songwriting duo Terry Britten and Graham Lyle in 1986. Their partnership had previously yielded Tina Turner's global hit "What's Love Got to Do with It" from her 1984 album Private Dancer, earning them a Grammy for Song of the Year. Building on this success, Britten and Lyle co-authored multiple tracks for Turner's sixth solo album, Break Every Rule, with "Typical Male" serving as the lead single.[4][5] The song's lyrics were inspired by observations of stereotypical male behaviors in romantic relationships, delivering an empowering and witty perspective from a woman's viewpoint on attraction to a seemingly charming but ultimately predictable partner, such as a suave lawyer. Graham Lyle played a key role in shaping the melody and chord structure, incorporating acoustic guitar elements to craft a memorable pop hook that drives the track's upbeat, infectious rhythm. For the initial demo, Britten handled guitar and vocals, creating a polished presentation to pitch the song directly to Turner, reflecting their collaborative process of refining ideas into artist-ready material.[6][7][8][5]Album context
Break Every Rule, Tina Turner's sixth solo studio album following her departure from Ike Turner, was released on September 8, 1986, by Capitol Records.[9] The album served as a follow-up to the massive commercial success of her 1984 breakthrough Private Dancer, which had revitalized her career and established her as a pop-rock powerhouse.[10] "Typical Male," written by the songwriting duo of Terry Britten and Graham Lyle, was selected as the lead single to harness the pop-rock momentum from Private Dancer while introducing a bolder, more assertive sound. Released in August 1986, the track peaked at number two on the Billboard Hot 100, helping propel the album to sales of over five million copies worldwide.[11] This choice reflected a strategic emphasis on uptempo, radio-friendly material to maintain Turner's crossover appeal.[9] The album marked a thematic evolution toward empowerment and independence, with dance-oriented tracks that showcased Turner's commanding vocals and resilience narrative. "Typical Male" exemplified this shift, opening the record with its critique of gender stereotypes and setting a tone of female strength amid the album's blend of rock, pop, and rhythmic energy.[12] Recording for Break Every Rule took place in 1986 primarily at Mayfair Studios in London, with additional vocal sessions at Studio Grand Armée in Paris; producer Terry Britten oversaw the work on "Typical Male," ensuring a polished, energetic production.[13]Composition and recording
Musical style
"Typical Male" is a pop rock song incorporating synth-pop and dance elements, characteristic of mid-1980s mainstream music.[14] The track has a duration of 4:18.[14] Composed in the key of E major with a tempo of approximately 106 beats per minute, the song employs a conventional verse-chorus form that builds energy through its arrangement.[15] A standout feature is the prominent electric guitar riff, which drives the melody alongside catchy synth hooks that add a layer of electronic flair.[16] The instrumentation centers on electric guitar performed by Terry Britten, who also programmed drum machine beats blended with live drum contributions from Phil Collins.[17] Layered backing vocals by Tessa Niles and Britten enhance the track's anthemic, stadium-oriented quality, creating a full, expansive sound.[17] This polished production style aligns with other 1980s radio hits, such as those by Phil Collins, emphasizing accessibility and broad appeal through its rhythmic drive and vocal dynamics.[18]Production details
"Typical Male" was produced by Terry Britten, with recording and mixing at Mayfair Studios in London; Tina Turner's vocals were recorded at Studio Grande Armée in Paris.[19] The production emphasized a polished pop-rock sound, incorporating live instrumentation alongside electronic elements to drive the track's energetic rhythm.[11] Tina Turner's lead vocals were recorded under Britten's direction, supported by backing vocals from Tessa Niles and Britten himself to add layered depth.[20] Engineering duties included recording by John Hudson and assistant engineering by Mike Ging, ensuring a tight integration of vocal and instrumental tracks.[21] Phil Collins contributed live drums on the track, providing an organic groove that anchored the song's emphatic beats and contrasted with its percolating electronic percussion.[22] Mixing was handled at Mayfair Studios, focusing on clarity and balance to suit the era's pop radio and club play. Final mastering by Stephen Marcussen prioritized dynamic range suitable for vinyl and cassette releases, enhancing the track's punchy bass and crisp highs for broad playback compatibility.[23]Release and promotion
Single release
"Typical Male" was released as a single in the United States on August 11, 1986, by Capitol Records, serving as the lead single from Tina Turner's album Break Every Rule. It was issued primarily as a 7-inch vinyl single at 45 RPM, backed with the B-side "Don't Turn Around," a track later popularized by other artists. The single's packaging featured a picture sleeve with album artwork depicting Turner in a confident, bold pose.[14] An international rollout followed later in 1986, with releases in markets including the United Kingdom and Europe during September.[24] These versions included a 12-inch vinyl format with an extended "Dance Mix" clocking in at over seven minutes, targeted at club play and DJs.[25] Additional variants, such as picture discs, were also produced for select regions.[26] The track was later made available digitally as part of Turner's catalog on major streaming platforms, with a remastered version released in 2022.[27]Marketing and performances
Capitol Records' marketing team aggressively promoted "Typical Male" through targeted radio campaigns, emphasizing airplay on Top 40 and R&B stations to leverage Tina Turner's established pop and soul crossover success. The strategy included distributing promotional singles and a dedicated radio interview hosted by Paul Gambaccini, where Turner discussed the track alongside her album and career, available in 28-minute and 24-minute versions for broadcasters.[28] This push helped secure substantial rotation, propelling the single to #2 on the Billboard Hot 100 and #3 on the Hot R&B/Hip-Hop Songs chart in late 1986. Turner debuted "Typical Male" on prominent television programs in late 1986 to amplify its visibility. Key appearances included a performance at the MTV Video Music Awards on September 5 in the US, Wogan on August 11 in the UK, and Wetten, dass..? on September 27 in Germany, alongside other international shows such as Peter's Pop Show and Countdown.[28][26] These broadcasts showcased the song's energetic pop-rock style and Turner's dynamic stage presence, aiding its rapid ascent in global markets. The single became a highlight of live renditions during Tina Turner's Break Every Rule World Tour, which launched on March 4, 1987, at the Olympiahalle in Munich, Germany. Performed regularly as part of the setlist—positioned early after opening numbers like "What You Get Is What You See"—it featured choreographed dance routines with Turner's ensemble of backing dancers, emphasizing synchronized movements that complemented the track's upbeat rhythm and her commanding vocals.[29][30] The tour's elaborate production, including dynamic lighting and staging, integrated "Typical Male" into high-energy segments that thrilled audiences across Europe, North America, and beyond, with approximately 4 million attendees overall.[29] Promotional tie-ins extended to merchandise such as posters and buttons emblazoned with the song's tagline "Typical Male," distributed to fans and retailers to build buzz around the single and its parent album. Original promo posters, measuring around 14x18 inches, highlighted Turner's image alongside the track's artwork and were used in record stores and media ads.[31] These items reinforced the song's theme of romantic defiance, serving as collectible extensions of the marketing campaign.Music video
Concept and production
The music video for "Typical Male" was directed by Brian Grant and released in 1986 to promote the lead single from Tina Turner's album Break Every Rule.[32] The creative vision centered on Turner embodying a confident, flirtatious woman who playfully confronts and subverts male stereotypes, particularly through her interactions with a strait-laced lawyer portrayed by an actor representing the "typical male." Filmed on a sound stage, the concept incorporates surreal, whimsical elements to highlight the song's theme of empowerment, including scenes of Turner engaging in board games like chess and Scrabble with the lawyer, dancing around oversized props such as a giant black shoe, and using a massive telephone headpiece as a seesaw to launch him into the air, ending with them walking hand-in-hand.[33] Turner was styled in a striking red mini dress that accentuated her bold stage presence, complemented by high-energy choreography that amplified the video's lively, seductive tone. Post-production editing employed rapid cuts and vibrant, colorful lighting effects to synchronize with the track's upbeat pop-rock rhythm, reinforcing the narrative of female agency amid stereotypical male detachment.[33]Reception and impact
The music video for "Typical Male" debuted on MTV in September 1986 during the network's Video Music Awards, where Tina Turner performed the track live, contributing to its immediate visibility among audiences. The video quickly entered heavy rotation on MTV, aligning with the channel's growing influence in the mid-1980s and helping propel the single to peak at number 2 on the Billboard Hot 100. Scholars have noted the video's portrayal of female agency, with Turner depicted as confidently navigating romantic dynamics and subverting traditional gender roles, which resonated in the context of 1980s pop culture. This approach positioned it as a feminist text within rock music videos, using sexuality as a form of empowerment rather than objectification, and influenced subsequent aesthetics featuring assertive female protagonists in the era's music television.[34] Its rotation and thematic elements played a key role in enhancing the song's commercial momentum, solidifying Turner's status as a multimedia icon during her mid-career resurgence.Critical reception
Contemporary reviews
Upon its release in 1986, "Typical Male" received positive attention from critics for Tina Turner's commanding vocals and the song's energetic pop-rock vibe. In a review of the accompanying album Break Every Rule, Rolling Stone highlighted the track as the lead single, praising Turner's vocal power and charisma while noting its sleek, danceable quality that makes for an infectious hook, though it relies on familiar production formulas.[35] The song's upbeat tempo and rhythmic drive were seen as continuing Turner's successful post-Private Dancer momentum, with its flirtatious lyrics adding a layer of playful empowerment to the mix. Reflecting broader industry recognition, "Typical Male" earned a nomination at the 29th Annual Grammy Awards in 1987 for Best Female Pop Vocal Performance, underscoring its critical and artistic impact among peers.[36]Retrospective assessments
In later years, "Typical Male" has been recognized as a key element in Tina Turner's post-comeback catalog, solidifying her transition from soul roots to polished pop-rock. A 2022 retrospective by Rhino Records described the track as a sleek follow-up to her breakthrough album Private Dancer, featuring a percolating electronic beat influenced by UK acts like Scritti Politti and emphasizing Turner's enduring vocal charisma during her 1980s resurgence.[11] The song's production, including Phil Collins on drums, highlighted its role in blending dance-pop energy with rock edge, contributing to the album Break Every Rule's global tour launch.[11] Music critics in the 2020s have revisited the single as an example of Turner's influence on pop-rock crossovers, noting its fizzy, playful sound that captured her sexy, confident persona. In a 2023 list of her essential songs published shortly after her death, Rolling Stone Australia praised "Typical Male" as a "kitschy Eighties pop hit" that exemplified her boundary-pushing appeal, with lyrics playfully dissecting romantic stereotypes through a lawyer-client dynamic.[37] This assessment underscored the track's part in her string of chart successes, reinforcing her status as a versatile artist who defied genre conventions. Academic discussions of 1980s pop have framed "Typical Male" within broader analyses of Turner's work critiquing gender dynamics, portraying her as a figure who challenged racial and sexual norms in rock music. A 2023 tribute from the University of Liverpool's music scholars highlighted how Turner's 1980s output blurred gender and genre lines to unite diverse audiences and empower female performers.[38] Similarly, the Smithsonian's National Museum of African American History and Culture has cited her era as defying oppressive gender expectations in rock and exemplifying her resilient, genre-fluid legacy.[39] Following Tina Turner's death in May 2023, obituaries frequently highlighted "Typical Male" as a career milestone from her triumphant 1980s phase. The Guardian's obituary noted Break Every Rule's place in sparking one of her largest tours, drawing 184,000 fans in Rio de Janeiro and affirming her as a pop icon.[40] Publications like The New York Times echoed this by contextualizing her 1980s hits within a narrative of explosive resurgence and empowerment.[41]Commercial performance
Chart positions
"Typical Male" experienced strong chart performance in North America and select European markets following its release. In the United States, the single climbed to number 2 on the Billboard Hot 100, where it held the position for three consecutive weeks from October 18 to November 1, 1986, first blocked from the top spot by Janet Jackson's "When I Think of You" and then by Cyndi Lauper's "True Colors". It also topped the Cash Box Top 100 singles chart for one week on October 25, 1986, and reached number 1 on the Radio & Records contemporary hit radio chart on October 17, 1986. Internationally, the song peaked at number 3 on the German singles chart, spending 17 weeks in the top 100, number 11 on the Canadian RPM Top Singles chart, number 20 on the Australian Kent Music Report, and number 33 on the UK Singles Chart.| Chart (1986) | Peak Position |
|---|---|
| Australia (Kent Music Report) | 20 |
| Canada Top Singles (RPM) | 11 |
| Germany (Official German Charts) | 3 |
| UK Singles (OCC) | 33 |
| US Billboard Hot 100 | 2 |
| US Cash Box Top 100 | 1 |
| US Radio & Records | 1 |