Uncle Kracker
Uncle Kracker, born Matthew Shafer on June 6, 1974, in Mount Clemens, Michigan, is an American singer, rapper, musician, and songwriter renowned for his genre-blending style that fuses elements of rap-rock, country, and pop.[1][2] A longtime friend and former DJ for fellow Michigan native Kid Rock since their teenage years in the early 1990s, Shafer adopted the stage name Uncle Kracker and transitioned to a solo career after signing with Atlantic Records' Top Dog imprint.[2][3] His debut album, Double Wide (2000), achieved platinum status and launched him into the spotlight with the laid-back hit single "Follow Me," which peaked at No. 5 on the Billboard Hot 100 and became a staple of early-2000s radio.[1][4] Throughout the 2000s, Uncle Kracker's sound evolved toward a more country-infused pop sensibility, highlighted by his 2003 cover of Dobie Gray's "Drift Away" featuring Dobie Gray himself, which topped the Billboard Adult Contemporary chart and reached No. 9 on the Hot 100.[1] Subsequent albums like No Stranger to Shame (2002), Seventy Two & Sunny (2004), and Happy Hour (2009) showcased his versatile songwriting and collaborations, including tracks with Kid Rock.[1] After a period of relative quiet, he returned in 2024 with Coffee & Beer, his first full-length studio album in over a decade, released via Sturgeon General Records and featuring feel-good tracks like the title song and "High On My Horse," emphasizing themes of relaxation and escapism.[5][6] In 2025, marking 25 years since his debut, Uncle Kracker remains active on the road, headlining festivals and fairs across the U.S., including RomeoFest and the Woodstock Fair, where his interactive, party-like live shows continue to draw crowds with their high-energy, audience-engaging vibe.[7][8][9]Early life
Childhood in Michigan
Matthew Lynford Shafer, professionally known as Uncle Kracker, was born on June 6, 1974, in Mount Clemens, Michigan.[10] He is the son of Michael Henry Shafer, who owned a gas station, and Susan Marie Smith.[11] Raised in a working-class family near Detroit, Shafer spent his early years in Mount Clemens, attending local schools.[12] His family background provided early exposure to music through radio listening, where he heard Motown sounds and country artists such as George Jones and Patsy Cline, influenced by his father, which helped shape his eclectic tastes from a young age.[12] His casual listening habits leaned toward artists like Bob Seger, whose gritty, populist rock resonated with the Michigan landscape, reflecting the regional influences that would later inform his style.[13]Entry into music scene
Matthew Shafer, known professionally as Uncle Kracker, attended L'Anse Creuse High School in Mount Clemens, Michigan, where he first connected with aspiring musician Robert Ritchie—later famous as Kid Rock—around 1987 during a turntable competition in nearby Clawson.[14] At age 13, Shafer bonded with the 16-year-old Ritchie over shared interests in hip-hop and rap, laying the foundation for a lifelong friendship that would shape his musical path.[15] In the early 1990s, building on casual family musical influences from his childhood, Shafer began DJing at local parties and venues in the Detroit area, honing his skills despite initially lacking formal training.[16] Ritchie, who had nicknamed him "Kracker" as a playful nod to Midwestern "cracker" slang for a white person, inspired Shafer to adopt the moniker professionally; the prefix "Uncle" was later added to distinguish it from an existing rock band called Kracker.[2] These grassroots gigs exposed him to the burgeoning Detroit music scene, a vibrant fusion of hip-hop, rock, and rap that encouraged Shafer to experiment with rapping and songwriting alongside his DJ sets.[17] By 1994, at age 20, Shafer formally joined Ritchie's Twisted Brown Trucker crew as a roadie and DJ, quickly learning the craft on the job and contributing to early demos and live performances that blended raw energy with eclectic sounds.[18] This immersion in the local underground solidified his commitment to music, transitioning from amateur DJing to a key role in a rising act amid Detroit's innovative hip-hop and rock crossover culture.[19]Career
Beginnings with Kid Rock
Uncle Kracker, born Matthew Shafer, joined forces professionally with Kid Rock after their high school acquaintance in the Detroit area, becoming a key member of his backing band, the Twisted Brown Trucker. In 1997, he signed with Atlantic Records through Kid Rock's deal, operating under the Top Dog Records imprint that Kid Rock had established as an independent label prior to the major-label partnership. This arrangement positioned Uncle Kracker as an integral part of Kid Rock's rising operation, leveraging the shared creative space to support the group's transition to national prominence.[2][20] As Kid Rock's DJ, Uncle Kracker provided turntable beats and contributed significantly to the 1998 album Devil Without a Cause, co-writing several tracks including the hit "Bawitdaba," where he helped craft the infectious chorus inspired by early hip-hop influences. His role extended beyond mixing to collaborative songwriting sessions, often held in Kid Rock's basement, where the duo developed raw rap-rock anthems blending Southern rock, hip-hop, and heavy riffs. These contributions were pivotal to the album's sound, with Uncle Kracker's beats and lyrical input helping propel tracks like "Bawitdaba" to define the era's nu-metal crossover appeal.[2][21][22] From 1998 to 2000, Uncle Kracker toured extensively with Kid Rock across the U.S., performing at clubs, festivals, and major events like Woodstock '99, which helped build a dedicated fanbase through high-energy shared sets. These road experiences solidified their partnership, with Uncle Kracker often writing new material on the tour bus amid the chaotic environment of rising fame. The collaborative intensity honed his own rap-rock style, merging Kid Rock's aggressive fusion with a more laid-back, melodic edge that caught label attention.[2][23] This evolution culminated in 1999 when Kid Rock negotiated Uncle Kracker's solo contract with Atlantic Records, allowing him to channel the partnership's influences into his debut album while remaining tied to the Top Dog collective. The deal marked a natural progression from support role to frontman, built on years of joint performances and creative synergy.[2]Double Wide (2000)
Double Wide marked Uncle Kracker's transition from DJ in Kid Rock's Twisted Brown Trucker band to solo artist, released on June 13, 2000, by Lava Records in conjunction with Atlantic Records.[24] The album was primarily produced by Kid Rock, with additional production from Mike Bradford, and features a fusion of rap-rock, pop, and country influences that captured Kracker's signature laid-back vibe.[25] Recorded in 1999–2000, it includes 11 tracks emphasizing party anthems and introspective hooks, drawing from Kracker's Michigan roots and collaborative experiences.[26] The album spawned several key singles that propelled its success, including "Follow Me," which peaked at No. 5 on the Billboard Hot 100 in 2001 and earned a platinum certification from the RIAA for over one million units sold.[27][28] "Yeah!" featuring Kid Rock reached modest chart positions but reinforced the album's collaborative energy, while "Steaks & Shrimp" served as a promotional track highlighting Kracker's humorous, feel-good lyricism.[29] Overall, Double Wide climbed to No. 7 on the Billboard 200, selling more than two million copies in the United States and achieving double-platinum status from the RIAA.[30][31] Promotion centered on live performances, with Kracker opening for Kid Rock on select dates during the album's rollout, including shows tied to the Double Wide tour in 2000–2001.[32] Media appearances on radio and music outlets amplified its reach, solidifying Kracker's persona as a carefree, party-oriented artist accessible to rap-rock and pop audiences.[33] This debut established his solo identity, blending high-energy tracks with relatable themes that resonated widely.No Stranger to Shame (2002)
No Stranger to Shame is the second studio album by American singer-songwriter Uncle Kracker, released on August 27, 2002, through Lava Records.[34] The album marked a stylistic evolution from the rap-rock energy of his debut Double Wide (2000), incorporating more melodic pop, soul, R&B, and blues elements with reduced rap influences, as heard in tracks blending lazy grooves, buzzy guitars, and sweet soul vocals.[35][36] Building on the momentum from the previous album's hit "Follow Me," it featured production primarily by Mike Bradford, with executive production by Kid Rock, and included collaborations such as Dobie Gray's guest vocals on the cover of "Drift Away."[37][38] Recording sessions took place in winter 2001–2002 at a studio above law offices in Mount Clemens, Michigan, shortly after Uncle Kracker returned from a USO tour in Europe with Kid Rock and the Twisted Brown Trucker band, where they performed for American troops in Germany.[36][37] This period influenced the album's reflective tone, evident in personal tracks like "Letter to My Daughters" and the country-tinged "I Do," alongside upbeat soul numbers such as "Memphis Soul Song." The 12-track project opened with "Keep It Comin'" and closed with the title track, showcasing Uncle Kracker's versatile songwriting across genres like funk and blues.[39] The lead single, a reimagined version of Dobie Gray's 1973 hit "Drift Away" featuring Gray himself, became the album's standout success, peaking at No. 9 on the Billboard Hot 100 in 2003 after 35 weeks on the chart.[40] Another single, "In a Little While," also charted, reaching No. 59 on the Hot 100 and gaining traction on adult contemporary radio. Commercially, No Stranger to Shame debuted at No. 43 on the Billboard 200 and was certified gold by the RIAA on December 18, 2002, for sales exceeding 500,000 copies in the United States.[41][42][43] To promote the release, Uncle Kracker embarked on tours across the United States and Europe in late 2002 and early 2003, including headlining shows and appearances supporting the album's singles.[44]Seventy Two and Sunny (2004)
Seventy Two and Sunny marked Uncle Kracker's third studio album, released on June 29, 2004, through Lava Records, and represented an experimental shift toward country-rock sounds building on the melodic style of his previous release. Produced primarily by Michael Bradford, with executive production from longtime collaborator Kid Rock, the album incorporated prominent country influences alongside rock elements, featuring contributions from musicians like pedal steel guitarist Dan Dugmore and acoustic guitarist Frank J. Myers. This genre-blending approach highlighted Uncle Kracker's evolving songwriting, emphasizing laid-back, introspective themes over his earlier pop-rap hybrid.[45][46] The album's lead single, "Rescue," written by Diane Warren, peaked at No. 20 on the Billboard Adult Contemporary chart, reflecting a more personal and reflective lyrical direction compared to prior hits. Other notable tracks included "This Time" and "Further Down the Road," which further explored emotional, narrative-driven content, though they received limited radio promotion. These songs underscored Uncle Kracker's pivot toward heartfelt storytelling, influenced by his collaborations in the country scene, such as his duet with Kenny Chesney on the prior year's "When the Sun Goes Down."[47][48] Commercially, Seventy Two and Sunny underperformed relative to Uncle Kracker's earlier successes, peaking at No. 39 on the Billboard 200 and achieving modest sales estimated around 200,000 copies, signaling a departure from mainstream pop dominance toward niche country-rock appeal. Critically, the album garnered mixed reviews, with outlets praising its genre experimentation and songcraft but critiquing the uneven fusion of styles; AllMusic awarded it 3 out of 5 stars, noting its absence of rap elements as a bold but risky move. To support the release, Uncle Kracker embarked on the Seventy Two & Sunny Tour, performing at summer festivals including CMA Fest and venues like Coors Amphitheatre alongside acts such as Kenny Chesney.[49][50][51]Hiatus and recovery (2005–2008)
Following the release of his 2004 album Seventy Two and Sunny, Uncle Kracker entered a period of professional stagnation as his fourth studio album, initially completed and submitted to Lava/Atlantic Records in 2005, faced significant delays due to label disputes over creative direction and marketing.[52] This uncertainty contributed to a self-imposed hiatus, during which he stepped back from touring and public appearances to prioritize family and personal well-being.[53] The hiatus was further disrupted in August 2007 when Uncle Kracker, whose real name is Matthew Shafer, was arrested in Raleigh, North Carolina, on a second-degree sex offense charge stemming from an alleged incident at a local nightclub after a performance.[54] He was released on $75,000 bond the same day but faced intense media scrutiny that effectively halted any remaining momentum for his delayed album. In September 2007, Shafer pleaded guilty to a reduced misdemeanor assault charge, receiving a sentence of 12 months' probation, a $1,500 fine, 24 hours of community service, and a mandatory alcohol assessment.[55] The legal proceedings exacerbated career setbacks, leading to canceled shows and strained relations with his label, prompting him to focus inward on sobriety and recovery amid ongoing personal challenges related to alcohol use.[56] During this time, Uncle Kracker engaged in rehabilitation efforts as required by his sentencing, including the alcohol assessment and community service, while using the period to reflect and write new material away from industry pressures. He described the break as an opportunity to regain perspective, emphasizing family time and creative independence over commercial demands. By late 2007 and into 2008, he began recording independent demos at home, experimenting with acoustic and country-leaning sounds that would shape his eventual return, free from the constraints of major label expectations.[53]Happy Hour and acoustic sessions (2009–2010)
Following a period of recovery and sobriety after his hiatus and legal challenges, Uncle Kracker marked his return to major label music with the release of his fourth studio album, Happy Hour, on September 15, 2009, through Top Dog/Atlantic Records.[57] The album showcased upbeat recovery anthems infused with a breezy country-rock fusion, featuring heartfelt lyrics on love and positivity.[58][59] Lead single "Smile" peaked at No. 31 on the Billboard Hot 100, while follow-up "Good to Be Me," featuring Kid Rock, further highlighted the record's collaborative spirit.[60][61] Happy Hour debuted and peaked at No. 38 on the Billboard 200, signaling a stronger commercial rebound than his prior effort.[62] In June 2010, Uncle Kracker followed up with Happy Hour: The South River Road Sessions, a digital EP released under Atlantic Records on June 22.[63] This acoustic companion re-recorded select tracks from the album in a stripped-down country style, incorporating Nashville session players, pedal steel guitar, and banjo to emphasize live intimacy and his Michigan roots—named after the road where he grew up.[64] The EP, often called a "country six-pack," built on the success of "Smile" at country radio, offering fans alternate versions that leaned into his down-home sound.[64] Promotion for Happy Hour and its acoustic counterpart included a spring tour in 2010 aimed at extending the album's reach into country audiences, with affordable tickets under $25.[65] Uncle Kracker also made high-profile TV appearances, performing "Smile" on NBC's The Tonight Show with Conan O'Brien and CBS's The Early Show.[66] These efforts, including a music video shot in Michigan, helped drive broader exposure and sales uplift over his 2004 release.[57][62]Midnight Special (2012)
Midnight Special is the fifth studio album by Uncle Kracker, released on November 20, 2012, through the independent label Sugar Hill Records.[67] This project marked his first full-length foray into country music, incorporating Americana and folk elements with a laid-back, bluesy vibe that emphasized melodic hooks and heartfelt storytelling.[68] Produced by Nashville veteran Keith Stegall at studios including The Sound Station and Wedgewood Sound, the album was crafted to appeal to a country audience, building on the pop-country hybrid explored in his prior release, Happy Hour.[69] Tracks such as "Blue Skies" and "I'd Be There" exemplify the shift, featuring acoustic guitars, pedal steel, and themes of everyday resilience and small-town life.[70] The album's songwriting drew from collaborations with prominent Nashville tunesmiths, including Shane McAnally, Scooter Carusoe, and Chris Tompkins, alongside Detroit native J.T. Harding, allowing Uncle Kracker—who co-wrote or solely penned all 11 songs—to infuse personal reflections on life's simplicities and career endurance.[70] Recorded during a period when he prioritized family life following earlier career ups and downs, the record reflects a mature artistic intent focused on authenticity over commercial peaks, with Stegall's production highlighting Kracker's vocal growth on ballads like "When I Close My Eyes."[71] No guest vocal features appear, but the ensemble of session musicians, including bassist Glenn Worf and guitarist Tom Bukovac, contributed to its organic, roots-oriented sound.[67] Commercially, Midnight Special debuted at No. 33 on the Billboard Country Albums chart, selling 5,000 copies in its first week, indicative of modest radio airplay and niche appeal within country circles.[72] It did not achieve significant crossover success on the Billboard 200, aligning with its lower-stakes indie release. To promote the album, Uncle Kracker embarked on tours supporting major country acts like Kenny Chesney, Brantley Gilbert, and the Zac Brown Band, with performances centered on regional venues in the Midwest and South to connect with grassroots fans.[71] Reception praised its relaxed integrity and seamless genre transition, though critics noted it as a solid but unflashy effort in his discography.[69]Independent releases and tours (2018–2025)
Following the release of Midnight Special in 2012, Uncle Kracker shifted toward independent music production and a heavier emphasis on live performances, releasing singles sporadically through his own Sturgeon General Records label. In April 2020, he issued the single "No Time to Be Sober," a laid-back track reflecting themes of escapism during the early COVID-19 pandemic, which he dedicated in part to his late grandmother who succumbed to the virus.[73] This was followed by "Sweet 16" in 2023, an upbeat country-infused song celebrating simple joys, and "Beach Chair" in May 2024, an island-flavored tune co-written with Joe Don Rooney and Jaren Johnston that evoked relaxed summer vibes.[74] Later that year, "Floatin'" emerged as another breezy single, aligning with his signature blend of rock and country elements and timed for seasonal appeal.[75] A major milestone came on July 12, 2024, with the release of Coffee & Beer, Uncle Kracker's first full-length album in over a decade and his debut on Sturgeon General Records. The 13-track project, produced independently in Nashville, fused country, rock, and Southern influences, drawing from personal experiences of everyday life and resilience. Standout tracks included the title song "Coffee & Beer," a reflective anthem about balancing highs and lows, and "Ain't Makin' No Noise," a gritty rocker highlighting quiet introspection amid chaos. Other notable cuts like "High on My Horse," "Reason to Drink," and "Cruising Altitude" showcased his smoky vocals and melodic hooks, earning praise for providing an escapist vibe in turbulent times.[5][28][76] Throughout 2018–2025, Uncle Kracker prioritized touring over studio output, performing in intimate venues, sheds, and festivals to connect directly with fans, often incorporating classics like those from his 2000 breakthrough Double Wide alongside newer material. In 2025, marking the 25th anniversary of Double Wide, he reflected on his career's longevity in interviews, expressing gratitude for sustained fan support while continuing a busy schedule of live shows.[77] This included headlining Michigan dates such as the Mentor Rocks summer concert series on June 24 in Mentor, Ohio (near his home state), Warner Vineyards in Paw Paw on September 4, District 142 in Wyandotte on November 28, and The Machine Shop in Flint on November 29, emphasizing his roots with free-spirited, high-energy sets.[78][79] He also joined Jake Owen for the Driftwood Ramble Tour at Indian Ranch in Webster, Massachusetts, on July 27, blending his hits with collaborative energy to celebrate the enduring appeal of his early work.[80] These outings underscored a focus on live camaraderie, with Uncle Kracker noting the bigger, more engaging production of his shows as a key to his ongoing relevance.[81]Personal life
Family and relationships
Uncle Kracker, born Matthew Shafer, married his high school sweetheart Melanie Haas on May 8, 1998.[47] The couple had three daughters together.[82] Their marriage ended in divorce in 2014 after 16 years.[47] In 2007, Shafer was arrested and charged with second-degree criminal sexual conduct following an altercation at a resort in South Carolina. He later pleaded no contest to a misdemeanor charge of assault and battery, receiving one year of probation and a $1,079.50 fine.[83] Shafer's experiences as a father inspired tracks on his albums, including "Letter to My Daughters" from his 2002 release No Stranger to Shame, which serves as an apology for time spent away from home due to touring.[84] He later remarried Jenna, with whom he has two sons, Miles and Ford.[82] Shafer prioritizes family life with his five children, having relocated to Nashville in late 2024 while maintaining strong ties to Michigan.[18][85] Beyond his immediate family, Shafer maintains a close, lifelong friendship with Kid Rock (Robert Ritchie), dating back to their childhood in Mount Clemens, Michigan, where they bonded over DJing and music.[2] This relationship extends far beyond professional collaborations, encompassing mutual personal support through various life challenges and joint appearances at events.[86]Health and residences
Uncle Kracker, born and raised in Mount Clemens, Michigan, has long maintained residences in his home state, including a custom-built lakefront mansion in nearby Harrison Township that he sold in 2015 for approximately $750,000 after a major renovation.[87][88] He continues to record music at a home studio in the Detroit-area, as seen during the production of tracks like "No Time To Be Sober" in 2020 while confined to his Michigan property amid the COVID-19 pandemic.[73] In 2024, he relocated to Nashville, Tennessee, drawn by its vibrant music community to facilitate collaborations and new projects.[18][89][90] His lifestyle reflects a low-key, family-oriented approach, steering clear of the Hollywood glamour associated with his early career alongside Kid Rock. Instead, he prioritizes time with his children and participates in local events, such as a 2025 surprise appearance with Kid Rock at a Milford concert series to support ALS charity donations for friend Jimmie Bones.[91] This grounded routine supports his ongoing touring, helping him stay physically active without major health challenges publicly noted beyond reflections on addiction in his lyrics—particularly in "Follow Me," a 2001 hit inspired by a verse about drug dependency written years earlier.[92]Discography
Studio albums
Uncle Kracker's studio discography spans over two decades, beginning with his hip-hop-influenced debut and evolving toward country and pop-rock sounds in later releases. His albums have achieved varying commercial success, with several charting on the Billboard 200 and genre-specific lists. Double Wide (2000) marked Uncle Kracker's entry as a solo artist, released on June 13, 2000, through Lava and Atlantic Records.[26] The album peaked at number 7 on the Billboard 200, driven by the hit single "Follow Me."[93] No Stranger to Shame (2002), his sophomore effort, came out on August 27, 2002, via Lava Records.[94] It reached number 43 on the Billboard 200, featuring covers and originals like "Drift Away."[95] Seventy Two and Sunny (2004) shifted toward a country-rock vibe and was released on June 29, 2004, by Lava Records.[46] The album peaked at number 39 on the Billboard 200.[47] Happy Hour (2009), released on September 15, 2009, under Top Dog and Atlantic Records, represented a return after a hiatus.[96] It debuted at number 38 on the Billboard 200.[65] Midnight Special (2012) embraced full country production, issued on November 20, 2012, by Sugar Hill Records.[97] It peaked at number 33 on the Billboard Top Country Albums chart and number 16 on the Independent Albums chart. (Note: While primary sources confirm genre charts, it did not enter the top 100 of the Billboard 200.) Coffee & Beer (2024), his latest independent release on July 12, 2024, via Sturgeon General Records, features laid-back country tracks.[5] As of November 2025, it has not achieved notable positions on major Billboard charts.Singles and EPs
Uncle Kracker's breakthrough single "Follow Me," released in 2000 from his debut album Double Wide, peaked at No. 5 on the Billboard Hot 100 and topped the charts in Australia, New Zealand, and the UK. The track, blending rap-rock with pop sensibilities, earned platinum certification from the RIAA for over one million units sold in the US. It marked his first major crossover success, establishing him as a solo artist beyond his role as a DJ for Kid Rock. In 2003, "Drift Away," a cover of Dobie Gray's 1973 classic featuring the original singer, became another signature hit from No Stranger to Shame. It reached No. 9 on the Billboard Hot 100, spent 28 weeks at No. 1 on the Adult Contemporary chart, and topped the Hot Country Songs chart for five weeks. The single received gold certification from the RIAA, reflecting its enduring appeal across formats. The 2004 collaboration with Kenny Chesney, "When the Sun Goes Down," from Chesney's album of the same name, peaked at No. 26 on the Billboard Hot 100 and held No. 1 on the Hot Country Songs chart for five weeks. Certified 3× platinum by the RIAA on July 10, 2025, the duet highlighted Uncle Kracker's affinity for country-infused pop and strengthened his ties to the genre.[98] "Smile," the lead single from 2009's Happy Hour, achieved moderate success by peaking at No. 31 on the Billboard Hot 100 and reaching No. 9 on the Adult Contemporary chart. Certified platinum by the RIAA in 2010, the upbeat track showcased his lighter, feel-good style and became a radio staple.| Single | Year | Billboard Hot 100 Peak | RIAA Certification |
|---|---|---|---|
| "Follow Me" | 2000 | 5 | Platinum |
| "Drift Away" (feat. Dobie Gray) | 2003 | 9 | Gold |
| "When the Sun Goes Down" (with Kenny Chesney) | 2004 | 26 | 3× Platinum |
| "Smile" | 2009 | 31 | Platinum |