Chuu
Chuu (born Kim Ji-woo on October 20, 1999) is a South Korean singer, actress, and television personality best known for her work as a former member of the girl group LOONA and her subsequent solo career.[1] She debuted as the tenth member of LOONA on December 14, 2017, as part of the group's innovative pre-debut project that featured individual solo releases, with her own single "Chuu" following on December 28, 2017.[2] Representing the color peach and the animal penguin within LOONA, she served as a vocalist and contributed to the group's third sub-unit, yyxy, which released the mini album Beauty & the Beat in May 2018.[3] In November 2022, Chuu was removed from LOONA following a high-profile contract dispute with the group's label, Blockberry Creative, where she accused the company of unfair practices and mistreatment, sparking widespread fan support and legal battles involving multiple members. She signed with the entertainment agency ATRP on April 7, 2023, marking her transition to independent activities and solidifying her status as a solo artist.[4] Her official solo debut under ATRP came on October 18, 2023, with the mini album Howl, which showcased her versatile vocal style and bubbly persona, followed by subsequent releases like the single "Chocolate" and the mini album Strawberry Rush in 2024, and the extended play Only Cry in the Rain in 2025.[5][6] Beyond music, Chuu has built a reputation as a charismatic variety show regular, earning the nickname "empathy fairy" for her genuine reactions and relatability on programs such as Steel Troops and Lee Mu-jin's Interview.[7] Her career highlights include acting roles in dramas and web series, as well as collaborations that highlight her influence in the K-pop industry, where she continues to advocate for artist rights.[8]Early life
Birth and family
Kim Ji-woo, professionally known as Chuu, was born on October 20, 1999, in Cheongju, North Chungcheong Province, South Korea.[3][9] She is the eldest of three siblings and has two younger brothers, one born in 2005 and the other named Kim Dong-hyun.[3] In an October 2020 episode of the YouTube series IDOL FAMILY, Chuu called her parents to share affectionate messages, during which she noted that her mother's phone ringtone was BTS's "Dynamite," indicating her fandom for the group.[10]Education
Kim Ji-woo, known professionally as Chuu, attended Hanlim Multi Art School (also known as Hanlim Entertainment Arts High School) in Seoul, where she majored in practical music.[3]) She entered the school in 2015 after auditioning and being accepted into the program, alongside her future LOONA bandmate Kim Lip, with whom she had been friends since middle school.[3]) Chuu graduated from Hanlim Multi Art School on February 9, 2018.[3][11] Her classmates at Hanlim included other K-pop idols such as Red Velvet's Yeri, ASTRO's Rocky, WJSN's Yeonjung, and Momoland's JooE.[3]Career
2017–2020: Debut with Loona and pre-solo activities
Chuu was introduced as the tenth member of the South Korean girl group LOONA on December 14, 2017, as part of the group's pre-debut project that unveiled members individually through solo releases. On December 28, 2017, she made her solo debut with the single album Chuu, featuring the title track "Heart Attack," a bubbly pop song that highlighted her bright vocals and charismatic presence. The release included a collaboration track "Yves & Chuu" with fellow member Yves, emphasizing themes of youthful infatuation and marking Chuu's entry into LOONA's interconnected musical narrative. In 2018, Chuu debuted as part of LOONA's third sub-unit, yyxy, alongside Yves, Go Won, and Olivia Hye, with the mini album beauty&thebeat on May 30. The lead single "love4eva," featuring Grimes, blended electronic pop with futuristic visuals, positioning yyxy as the group's youth-oriented unit and showcasing Chuu's role in harmonious vocal lines. Later that year, on August 20, LOONA made their full-group debut with the mini album [+ +], led by the upbeat track "Hi High," which celebrated unity and energy among the 12 members. Chuu contributed as a main vocalist, helping the album achieve commercial success and solidify LOONA's reputation for intricate world-building. From 2019 to 2020, Chuu participated in LOONA's ongoing promotions, including the repackaged mini album [X X] released on February 19, 2019, with the ethereal title track "Butterfly," which explored themes of transformation and featured her prominent ad-libs. On May 10, 2019, she ventured into acting with her debut role as Han Eun-sol in the web drama Dating Class, a romantic comedy series that aired on tvN D and highlighted her natural charm in ensemble scenes. In 2020, LOONA released the mini album [#] on February 5, led by the bold "So What," where Chuu's versatile vocals supported the group's evolving sound amid rising international attention. These activities established Chuu as a key performer in LOONA's dynamic lineup before her independent solo pursuits.2021–2022: Legal disputes and departure from Blockberry Creative
In late 2021, tensions between Chuu and Blockberry Creative escalated over disputes regarding profit distribution and the agency's accounting transparency. Chuu, supported by her mother who acted as her personal manager, raised concerns about the fairness of revenue settlements from her individual activities, including endorsements and variety show appearances, alleging that the company was not providing clear breakdowns or adhering to agreed terms. On December 13, 2021, Chuu filed a lawsuit against Blockberry Creative in the Seoul Central District Court to confirm the invalidity of her exclusive contract, primarily citing unfair profit-sharing clauses that disadvantaged her despite her contributions to the group's success. The suit highlighted issues such as the agency's deduction of excessive management fees and failure to distribute earnings promptly, which Chuu claimed breached trust and violated labor standards under South Korean entertainment law. In January 2022, Chuu sought an injunction to suspend the enforcement of her exclusive contract while the main lawsuit proceeded, aiming to gain independence for solo endeavors without agency interference. The court granted this injunction on March 21, 2022, ruling that the contract's restrictive terms posed potential harm to Chuu's career and well-being, thereby allowing her to engage in independent projects during the ongoing litigation. Following the injunction, negotiations led to a supplementary agreement in April 2022, under which Chuu's profit split was adjusted to 70% in her favor—up from the previous 3:7 ratio favoring the agency—and she was granted greater input on scheduling and promotional decisions. However, underlying frictions persisted, with reports in June 2022 from Chuu's fansite alleging agency mistreatment, including restricted communication and pressure to conform, though Blockberry Creative denied these claims and affirmed their support for her activities. By October 2022, additional rumors circulated about Chuu preparing to establish her own agency, which Blockberry dismissed as unfounded. The situation culminated on November 25, 2022, when Blockberry Creative publicly announced Chuu's expulsion from LOONA, stating that an internal investigation had uncovered instances of her using "violent language" and "misusing power" toward staff, including demands for unauthorized favors and confrontational behavior during contract discussions. The agency expressed regret to affected employees and committed to supporting LOONA's continuation with 11 members. Chuu immediately refuted the allegations through her legal representatives, asserting that they were fabricated to justify her removal and retaliate against her advocacy for equitable contract terms, and vowed to pursue the matter through legal channels to clear her name. This departure marked a significant fracture in LOONA's lineup amid broader member dissatisfaction with the agency.2023: Solo debut with Howl
In February 2023, Chuu released the digital single "Let's Love" (쩜밍아웃) in collaboration with Kim Yo-han of WEi, as part of the Project Restless music series produced by Sony Music Korea. The bossa nova-inspired track highlighted Chuu's sweet vocals alongside Kim Yo-han's smooth delivery, marking her first musical release following her departure from Blockberry Creative. In April 2023, Chuu signed an exclusive contract with ATRP, a newly established entertainment agency founded by former Blockberry Creative executives. This agreement cleared the way for her independent activities after a Seoul court dismissed Blockberry Creative's petition to restrict her entertainment pursuits, citing insufficient grounds. On August 29, 2023, Sports DongAh reported that Chuu would make her solo debut with a mini album in October, a development later confirmed by ATRP. Teasers began rolling out on September 18, including concept photos and a fandom name reveal of "KKOTI" (꽃이), meaning "flower" in Korean. The first mini album, Howl, was released on October 18, 2023, comprising five tracks: the title song "Howl," "Underwater," "My Palace," "Aliens," and "Hitchhiker." The lead single "Howl" featured an ambient, mysterious production with dynamic vocal performances, showcasing Chuu's range in a pop genre blending electronic and orchestral elements. At the album's showcase, Chuu expressed emotional gratitude for the opportunity, tearfully reflecting on the challenges overcome to reach this milestone. Howl received positive reception for highlighting Chuu's vocal prowess and artistic vision, with critics noting its magical and immersive soundscape. Following the release, on October 25, ATRP announced Chuu's first solo concert tour, "Howl in USA," scheduled to visit seven cities starting December 3 in Los Angeles.2024–2025: Strawberry Rush, Only Cry in the Rain, and agency transition
In May 2024, Chuu's agency ATRP announced her upcoming second mini album, with the artist filming the music video for the title track in Australia. The album, titled Strawberry Rush, was released on June 25, 2024, featuring six tracks that blend upbeat pop with bubbly, energetic vibes reflective of Chuu's signature style. The title track "Strawberry Rush" highlights her bright vocals and playful charm, drawing comparisons to her earlier solo work while incorporating fresh synth elements. To promote Strawberry Rush, Chuu embarked on the 2024 CHUU FAN-CON [Strawberry Rush] tour across the Americas in July and August, performing in nine U.S. cities including New York and Los Angeles, as well as stops in Latin America like São Paulo. The concerts showcased tracks from the album alongside her previous releases, emphasizing her direct fan engagement through positive energy and interactive segments. Later that year, on August 20, Chuu was appointed as the promotional ambassador for Seoul Metro's 50th anniversary, participating in events to highlight the subway system's history and services for one year. Entering 2025, Chuu continued her solo trajectory under ATRP with the release of her third mini album, Only Cry in the Rain, on April 21. The five-track EP delves into introspective themes, with the title track "Only Cry in the Rain" presented as a dreamy synth-pop piece that masks emotional depth beneath an upbeat facade, allowing the rain to symbolize hidden vulnerability. Supporting tracks like "Back in Town" and "Kiss a Kitty" maintain a cohesive pop sound, earning praise for their nuanced emotional layering. In July 2025, Chuu expanded into acting with a supporting role in the romantic comedy series My Girlfriend Is the Man!, which aired on KBS2 from July 23 to August 28. Portraying a confident university student, her performance in club scenes highlighted her charismatic presence and contributed to the drama's viral moments on social platforms. On November 17, 2025, Chuu was appointed as an ambassador for the Presidential 2050 Carbon Neutrality and Green Growth Commission to promote the "Green Gain Campaign." Additionally, on November 11, 2025, ATRP announced her second solo fan concert, titled Meet Me There When the First Snow Falls, scheduled for December 13–14 at Shinhan Card Hall in Seoul. Throughout the period, Chuu's activities solidified her position as a versatile solo artist under ATRP, following her 2023 contract signing that marked a stable shift from prior independent endeavors.Philanthropy
Donations and causes
Chuu has actively supported various causes through monetary donations and promotional roles, with a focus on aiding the music industry and children's welfare internationally. In December 2022, following her departure from LOONA, Chuu donated all proceeds from her YouTube live event "Chuu Can Do It" and merchandise sales at her Jiwoo Store to the Korea Music Development Corporation (KMDC). These funds were designated to promote the independence of musicians and support promotional activities for both senior artists and emerging rookies in the industry.[12][13] In September 2023, Chuu was appointed as a promotional ambassador for the Community Chest of Korea, a Seoul-based nonprofit organization that facilitates charitable projects nationwide through public donations and awareness campaigns. Her role involves participating in public service announcements to highlight the charity's initiatives and motivate contributions to social welfare programs.[14] In April 2024, Chuu contributed items to the 12th Green Heart Bazaar, an annual fundraiser hosted by S.E.S. members Bada and Eugene in partnership with UNICEF Korea. The event raised funds exclusively for the UNICEF Gaza Emergency Relief Campaign, providing nutrition, health services, and safe drinking water to children affected by conflict in the Gaza Strip. Her participation aligned with efforts by other artists, including EXO's Suho and Kwon Eunbi, to amplify support for humanitarian aid in the region.[15][16]Advocacy efforts
Chuu has been actively involved in environmental advocacy, particularly through her YouTube series "Chuu Can Do It" (also known as "Save the Earth Chuu"), launched in late 2020 in collaboration with CJ ENM's DIA TV. The series aims to raise awareness about environmental issues, promote sustainable practices, and encourage viewers to adopt eco-friendly habits, with episodes covering topics such as reducing plastic waste, proper recycling, and the impact of cigarette butts on marine life.[17][18][19] In the program, Chuu demonstrates practical actions like creating zero-waste meals and participating in clean-up activities, often emphasizing the urgency of protecting the planet for future generations. For instance, one episode features her making vegan burgers from scratch to highlight plant-based alternatives that reduce environmental strain, blending education with her approachable, energetic style to make complex topics accessible. The series has garnered praise for positioning Chuu as an influential figure in K-pop's eco-movement, inspiring fans to engage in similar initiatives.[20][21] Beyond the series, Chuu has supported broader sustainability goals, including Korea's 2050 carbon neutrality pledge, by promoting green living in public appearances and social media updates. Her efforts align with a growing trend among K-pop idols to address climate change, using her platform to foster collective responsibility without overt preaching.[22]Personal life
Family and relationships
Chuu was born Kim Ji-woo on October 20, 1999, in Cheongju, North Chungcheong Province, South Korea. She is the eldest of three siblings and has two younger brothers.[23] She hails from a musical family background. Her mother, a classically trained vocalist who majored in vocal music at university, possesses perfect pitch and initially pursued a singing career. However, Chuu has shared that her mother gave up professional singing to focus on raising the family, a decision that deeply influenced Chuu's own path in music as a way to honor her mother's sacrifices.[24] Chuu and her mother have performed together on television, including a duet of Lee Sun-hee's "Beautiful Scenery" on the show DNA Singer in 2022.[25] Additionally, Chuu's mother is a fan of the K-pop group BTS.[10] Chuu has described her father as consistently supportive of her career aspirations from a young age.[26] Chuu has kept her romantic relationships private, with no confirmed public details about any partners. In a 2022 interview, she discussed hypothetical scenarios, stating that if she were in a relationship, she would avoid having male friends to focus solely on her boyfriend.[27]Interests and hobbies
Chuu has expressed a strong interest in physical activities from a young age, attributing her athleticism to early training in various sports. She participated in badminton, volleyball, kickball, dodgeball, jump rope, Taekwondo, and horseback riding during her school years, which helped build her stamina and coordination. These experiences were highlighted in a 2020 group interview where she noted how such exercises contributed to her versatility in performances.[23] Her involvement in the 2020 variety show Running Girls, alongside idols like Sunmi and Hani, stemmed from a desire to adopt running as a new hobby, as she admitted to previously spending much of her free time relaxing at home without structured pursuits.[28] In recent years, Chuu has embraced a broader range of hobbies to recharge and maintain balance amid her career demands. She describes herself as having "so many hobbies," using them to focus on personal growth, such as traveling with friends for the first time in a while and indulging in shopping sprees before album preparations. These activities help her restore energy and foster connections outside of work.[29] Despite identifying as a homebody, she actively seeks out social engagements, meeting friends and experimenting with new skills through her YouTube series Chuu Can Do It, where she explores diverse challenges like cooking and crafts.[30] Chuu's creative and sensory interests include delving into music beyond her professional role, as she enjoys listening to songs to deepen her appreciation and inspiration. In 2023, she mentioned developing a passion for learning about wine and experimenting with makeup, viewing these as ways to enrich her daily life and express her evolving tastes. She also values building closer relationships with others, which she counts among her growing distractions and joys.[31][30]Artistry
Musical style and influences
Chuu's musical style is predominantly rooted in synth-pop and dance-pop, characterized by airy, uplifting melodies and a bubbly, energetic vibe that complements her vibrant stage presence. Her solo debut mini-album Howl (2023) exemplifies this through its title track, which begins as an a cappella ballad before evolving into a groovy, electro-infused chorus highlighting her clear vocals and emotional range.[32][33] Tracks like "Underwater" incorporate R&B influences within a pop ballad framework, emphasizing sentimental yet upbeat elements that evoke introspection.[34] Subsequent releases further diversify her sound while maintaining a feel-good core. The EP Strawberry Rush (2024) leans into cutesy and playful aesthetics with energetic, fun-driven songs that capture a lively, youthful essence, aligning closely with Chuu's cheerful persona.[35][36] Her 2025 single "Back in Town," from the EP Only Cry in the Rain, adopts a breezy pop uplift over a light funk beat, providing space for melodic hooks and casual charm.[37] In Only Cry in the Rain (2025), Chuu explores a more nostalgic and lyrical dimension, featuring lightweight instrumentals and soft melodies that convey melancholy and personal growth without heavy production.[38] Later that year, she released the digital single "because I'm stupid? (feat. KIXO)" on March 27, a remake blending R&B and folk pop elements to delve into themes of self-doubt and longing.[39] In July, her OST contribution "Loveholic" for the drama Just For Meeting You incorporated pop rock influences in a romantic, emotive style.[40] Her influences stem from a desire to authentically express suppressed emotions, as she has described Howl as a vehicle for articulating feelings she previously ignored.[31] Chuu draws inspiration from artistic expressions that capture raw emotion, viewing albums as multifaceted works akin to visual art, and seeks to broaden her musical palette to reflect evolving inner narratives.[41] This approach marks a shift from her LOONA-era contributions toward solo works that prioritize vocal intimacy and emotional versatility.[42]Public image
Chuu is widely recognized in the K-pop industry for her bright and bubbly persona, often described as a "living vitamin" due to her energetic and optimistic demeanor that uplifts those around her. This image has been a cornerstone of her appeal since her debut with LOONA in 2017, where she was frequently highlighted for her cheerful presence on variety shows and in group promotions. Fans and media alike have praised her for maintaining a positive outlook, with Chuu herself noting in interviews that she strives to embody joy to connect with her audience, even amid personal challenges.[43][44][45] However, Chuu has openly discussed the pressures of upholding this vibrant public image, revealing that it sometimes masks deeper emotions and requires conscious effort to avoid showing vulnerability in public settings. In a 2022 interview, she admitted to suppressing tears to preserve the "bright Chuu" that fans expect, highlighting the internal struggles behind her outward cheerfulness. This authenticity in addressing such expectations has endeared her further to supporters, portraying her as relatable and resilient rather than one-dimensional.[44][46] Following her high-profile departure from LOONA in late 2022 amid a contract dispute with Blockberry Creative, Chuu's public image evolved to emphasize independence and determination, as she pursued solo activities and legal battles against alleged mistreatment. The controversy garnered widespread sympathy and support from the K-pop community, with many viewing her actions as a bold stand against industry abuses, enhancing her reputation as an advocate for artists' rights. By 2023, in her solo career under ATRP, she expressed a desire to showcase more diverse facets of her personality beyond the cute archetype, including mature and challenging musical expressions, which has been positively received in media coverage of her releases and performances.[47][31][48]Discography
Extended plays
Chuu debuted as a solo artist with the extended play Howl on October 18, 2023, under ATRP, marking her first full-length release following her departure from LOONA.[49] The EP features five tracks blending pop and alternative elements, with the title track "Howl" showcasing her vocal range through ethereal production and themes of longing.[50] Additional songs include "Underwater," "My Palace," "Aliens," and "Hitchhiker," emphasizing introspective lyrics and melodic hooks.[51] Her second EP, Strawberry Rush, arrived on June 25, 2024, expanding her sound with brighter, summery pop influences.[52] Comprising six tracks, it leads with the upbeat title track "Strawberry Rush," which highlights playful romance and candy-coated synths.[53] The tracklist also incorporates "Honeybee," "Daydreamer," "Lucid Dream," "Chocolate," and its English version, reflecting a cohesive narrative of youthful infatuation.[54] Chuu's third EP, Only Cry in the Rain, was released on April 21, 2025, delving into more emotional, synth-pop territory.[55] This five-track project centers on the melancholic title track "Only Cry in the Rain," paired with introspective cuts like "Back in Town," "Kiss a Kitty," "Je t'aime," and "No More," exploring themes of heartbreak and resilience.[56]| Title | Release Date | Tracks |
|---|---|---|
| Howl | October 18, 2023 | 1. "Howl" 2. "Underwater" 3. "My Palace" 4. "Aliens" 5. "Hitchhiker" |
| Strawberry Rush | June 25, 2024 | 1. "Strawberry Rush" 2. "Honeybee" 3. "Daydreamer" 4. "Lucid Dream" 5. "Chocolate" 6. "Chocolate" (English ver.) |
| Only Cry in the Rain | April 21, 2025 | 1. "Only Cry in the Rain" 2. "Back in Town" 3. "Kiss a Kitty" 4. "Je t'aime" 5. "No More" |
Singles
Chuu's entry into the music industry began with her solo single "Heart Attack," released on December 28, 2017, as part of LOONA's pre-debut project under Blockberry Creative. The upbeat dance-pop track, produced by Moa and Jaden Jeong, emphasized her vibrant personality and strong vocal delivery, serving as an introduction to her role in the group's subunit activities.[57] After departing from LOONA in late 2022 and signing with ATRP, Chuu re-emerged as a solo artist with digital singles that explored themes of love, self-reflection, and whimsy. Her first independent release, "Chocolate," arrived on February 13, 2024, as a Valentine's Day-themed digital single featuring nu-disco influences and a bilingual Korean-English version to broaden her global reach. This was followed by "PINK CLOUD" on November 9, 2024, a dreamy pop track under her "nrv" project, which highlighted ethereal production and her signature airy vocals.[58][59] In 2025, Chuu continued her solo output with "because I'm stupid? (feat. KIXO)," a folk-pop remake released on March 27, collaborating with the original artist KIXO to deliver an emotional narrative on regret and vulnerability. Beyond these, she has contributed to soundtracks and features, such as the collaborative "Lullaby" with B.I on June 27, 2022, a gentle R&B ballad that underscored her adaptability in intimate duets.[60][61] The following table summarizes Chuu's primary solo singles:| Title | Release Date | Format | Label |
|---|---|---|---|
| Heart Attack | December 28, 2017 | Single album | Blockberry Creative |
| Chocolate | February 13, 2024 | Digital single | ATRP |
| PINK CLOUD | November 9, 2024 | Digital single | ATRP |
| because I'm stupid? (feat. KIXO) | March 27, 2025 | Digital single | ATRP |
Other releases
Chuu has contributed to various soundtrack singles and collaborative tracks outside her primary solo discography, often for television dramas, webtoons, and special projects. These releases highlight her versatility in ballad and pop genres, frequently garnering attention for their emotional depth and vocal delivery.[63] One notable collaboration is "Lullaby" (자장가), a duet with rapper B.I released on June 27, 2022, under Dingo Music. The track blends contemporary R&B and pop elements, showcasing Chuu's soft vocals alongside B.I's introspective lyrics, and it marked her first major post-LOONA team-up.[64] In 2023, Chuu paired with WEI member Kim Yo Han for "Let's Love," a bossa nova-infused duet released on February 23. Produced for a special project, the song emphasizes romantic themes with light percussion and harmonious vocals, receiving praise for its breezy, feel-good vibe.[63] Her soundtrack contributions include "Our Night Is More Beautiful Than Your Day" (우리의 밤은 당신의 낮보다 아름답다), a remake of Kona's original released on August 2, 2023, as a digital single. This piano-driven ballad captures themes of longing and nocturnal beauty, arranged by Lee Bum-hun.[65] Further OST work encompasses "Loveholic" for the movie First Love Ending (2023) OST, released July 21, 2025, an upbeat pop track exploring infatuation;[66] "Fox Rain" (여우비) for the webtoon The Moon that Rises in the Day (January 3, 2024), a remake of Lee Sun-hee's classic with orchestral swells;[67] and "In My Dream" (꿈속에서), a webtoon collaboration for Reincarnator released on September 19, 2024, featuring dreamy synths.[68][69] In 2025, Chuu lent her voice to "Cutie Pie" from the Animation Maru is a Puppy OST, released November 1, a whimsical track tied to the animated series, emphasizing playful melodies suitable for family audiences.[70] These efforts underscore her ongoing role in expanding K-pop's presence across media formats.[71]Videography
Music videos
Chuu's music videos, primarily released through her official YouTube channel under ATRP, showcase her transition to solo artistry with themes of empowerment, romance, and introspection, often featuring vibrant visuals and her signature cheerful aesthetic. Her debut solo music video, "Howl" from her first mini album of the same name, depicts a journey from isolation to liberation in a palatial setting, symbolizing personal growth and howling defiance against constraints. Released on October 18, 2023, the video garnered over 17 million views, highlighting her vocal range in a pop-rock track.[72][73] Following her solo debut, Chuu collaborated on "Dear My Winter" with R&B singer George, a cozy Christmas duet music video released on December 5, 2022, which captures everyday winter moments with jazzy undertones and marked her first post-LOONA release. The video emphasizes gratitude for simple joys amid the holiday season. In February 2023, she featured in "Let's Love," a bossa nova-style duet with WEI's Kim Yo-han for the Project Restless series; the accompanying video presents a lighthearted, confessional narrative of budding romance through live performance clips.[74][63] On February 13, 2024, Chuu released the digital single "Chocolate" to celebrate Valentine's Day, with a Special Present Clip music video premiering on February 15, 2024. The video features sweet, romantic visuals of preparing and gifting chocolate, embodying affectionate charm.[75] Her second mini album Strawberry Rush (June 25, 2024) led with the title track's music video, portraying a playful, candy-colored adventure through urban and fantastical landscapes, evoking youthful exuberance. A follow-up video for album track "Honeybee," released July 1, 2024, adopts a whimsical, animated style with bee motifs to explore sweet affection, amassing over 1.7 million views. Later that year, the digital single "PINK CLOUD" (November 9, 2024) featured a dreamy, cloud-swept visual emphasizing ethereal escapism and pastel hues.[76][77][78] In 2025, Chuu's third mini album Only Cry in the Rain (April 21, 2025) included the title track's music video, which uses rainy, melancholic scenes to convey emotional release and resilience. The album track "Back in Town" received its music video on May 7, 2025, blending funk rhythms with breezy urban vibes to depict a carefree return home. Additionally, her OST contribution "Loveholic" for the film Just For Meeting You premiered with a Special Clip music video on July 21, 2025, reinterpreting the classic track with emotional vocals focused on unforgettable love. Her OST contribution "Star" for the drama My Girlfriend is the Man! premiered its music video on August 14, 2025, focusing on starry-night romance and heartfelt longing. These videos collectively demonstrate Chuu's evolving visual storytelling, blending K-pop polish with personal narrative depth.[79][80][81][82]| Song | Release Date | Album/Single | Key Themes/Visuals | Views (as of Nov 2025) |
|---|---|---|---|---|
| Dear My Winter (ft. George) | December 5, 2022 | Single | Cozy winter intimacy, holiday warmth | N/A (performance-focused)[74] |
| Let's Love (with Kim Yo-han) | February 23, 2023 | Project Restless single | Budding romance, bossa nova confession | N/A (live clip)[83] |
| Howl | October 18, 2023 | Howl (1st mini) | Liberation from isolation, palatial fantasy | 17M+[72] |
| Chocolate | February 15, 2024 | Digital single | Romantic gifting, sweet affection | N/A[84] |
| Strawberry Rush | June 25, 2024 | Strawberry Rush (2nd mini) | Playful adventure, candy-colored escapism | 4.7M+[76] |
| Honeybee | July 1, 2024 | Strawberry Rush (2nd mini) | Whimsical affection, animated bee motifs | 1.7M+[77] |
| PINK CLOUD | November 9, 2024 | Digital single | Ethereal dreams, pastel clouds | 651K+[78] |
| Only Cry in the Rain | April 21, 2025 | Only Cry in the Rain (3rd mini) | Emotional release, rainy melancholy | 4.7M+[79] |
| Back in Town | May 7, 2025 | Only Cry in the Rain (3rd mini) | Carefree return, urban funk | 1.3M+[80] |
| Loveholic | July 21, 2025 | Just For Meeting You OST | Unforgettable love, emotional reinterpretation | N/A (recent release)[81] |
| Star | August 14, 2025 | My Girlfriend is the Man! OST | Starry romance, dramatic longing | N/A (recent release)[82] |
Other appearances
Chuu has made cameo appearances in music videos by her fellow LOONA members, contributing to the group's interconnected narrative universe. In Go Won's 2018 solo debut music video for "One & Only," Chuu appears alongside Yves, depicting a moment of friendship and connection in the story's Eden-themed setting.[85] Similarly, she features briefly in Olivia Hye's "Egoist" music video released later that year, adding to the visual storytelling of self-discovery and group dynamics.[86] Beyond music videos, Chuu has been a sought-after model for commercial advertisements, leveraging her vibrant and approachable image. In 2021, she was announced as the endorser for the sports drink Pocari Sweat, starring in the "Let's Sweat, Be Happy!" campaign that emphasized joy and refreshment during physical activities.[87] That same year, Chuu appeared in a BC Card commercial, playfully recreating elements from the company's iconic 2002 advertisement while delivering the tagline "Everyone, become rich!" in her characteristic high-pitched, endearing tone.[88] Chuu's endorsement deals continued to expand post-LOONA, highlighting her versatility in promotional content. In 2023 and 2024, she featured in various brand advertisements for beauty, food, and public service campaigns, including collaborations that showcased her as a self-care and lifestyle influencer.[89] A notable recent role came in 2024 when she was appointed promotional ambassador for Seoul Metro to mark the 50th anniversary of the Seoul subway, appearing in videos and announcements to promote safe and convenient public transportation.[90]Filmography
Television series
Chuu made her debut in a leading television role in the 2025 KBS 2TV romantic comedy series My Girlfriend Is the Man!, portraying Kang Min-joo, a charismatic and bold university student known as the "hot girl" on campus who openly pursues her crush on the male lead, Park Yoon-jae.[91] The series, a co-production between Studio N and Rakuten Viki, follows a body-swap storyline between high school friends Kim Ji-eun and Park Yoon-jae, blending humor, romance, and coming-of-age elements as they navigate swapped lives and budding relationships. Chuu's character serves as a confident rival to the female protagonist, adding tension and glamour to the narrative with her poised demeanor and infectious energy.[92] Filming for the 12-episode drama began in early 2025, with Chuu sharing behind-the-scenes glimpses of her preparation, including acting workshops to refine her expressive skills beyond her idol persona. Her performance has been highlighted for bringing a vibrant, youthful charm to Kang Min-joo, particularly in scenes showcasing the character's dazzling smile and social prowess, such as club sequences where she captivates onlookers. The series premiered on July 23, 2025, to modest initial ratings of around 1%, but gained traction among younger audiences for its fresh idol-led cast, including Oh My Girl's Arin and Astro's Yoon San-ha. The 12-episode series concluded on August 28, 2025, maintaining an average nationwide rating of 1.1 percent.[93][94][95]Web series
Chuu made her acting debut in the 2019 South Korean web drama Dating Class (also known as Essential Love Culture or 필수연애교양), portraying the character Han Eun Sol, a cute and trend-following university freshman.[96][97] The series, which premiered on May 10, 2019, on the tvN D Story YouTube channel, follows six awkward college students enrolled in a mandatory "dating education" class, where they undertake missions to navigate romance and relationships.[96][98] The 16-episode romantic comedy explores themes of first love, friendship, and personal growth among the protagonists, with Chuu's performance highlighting her character's bubbly personality and evolving romantic interests.[98][97] Co-starring idols and actors such as Jang Gyu-ri of fromis_9 as Kang Ji-young and Park Seo-ham of KNK as Im Ha-jun, the drama received attention for its lighthearted take on university life and dating etiquette, based loosely on real campus courses.[96][97]Television shows
Chuu has made numerous guest and regular appearances on South Korean variety and entertainment television shows, showcasing her bubbly personality, vocal talents, and comedic timing. Her television career began during her time with LOONA in 2018 and continued after her departure from the group in 2022, transitioning to solo activities where she participated in competitive and survival formats.| Year | Title | Role | Network | Notes |
|---|---|---|---|---|
| 2018 | Idol Room | Guest (with LOONA) | JTBC | Appeared alongside fromis_9 in a cover dance battle and rookie showcase episode.[99] |
| 2019–2020 | More Salty Tour (Season 2) | Guest | tvN | Featured in episodes 92–95 (Malaysia trip) and 111–112, traveling on a budget tour with celebrities like Super Junior's Kyuhyun.[100] |
| 2020 | Running Girls | Cast member | Mnet | Regular on the idol girl group running crew variety show, participating in athletic challenges with Sunmi, Chungha, and others.[101] |
| 2020 | Ask Us Anything | Guest (with LOONA's HeeJin and Yves) | JTBC | Performed "So What" and engaged in games highlighting group dynamics.[102] |
| 2020 | King of Mask Singer | Contestant (as "Spring Girl") | MBC | Competed in the singing competition, impressing with her vocals in the first round.[103] |
| 2021 | How Do You Play? | Guest | MBC | Participated in a "Dong Geo Dong Rak" segment revival with celebrities like Kim Hye Yoon and THE BOYZ's Juyeon.[104] |
| 2021 | Steel Troops | MC panelist | Channel A / skyTV | Joined Super Junior's Kim Heechul as a commentator for the military-themed competition show.[105] |
| 2021 | Law of the Jungle (Spring Special in Jeju) | Cast member | SBS | Survived in Jeju Island with Kim Hye Yoon and NU'EST's Baekho, focusing on outdoor challenges.[106] |
| 2022 | Knowing Bros | Guest (with Choi Ye Na) | JTBC | Discussed friendship and career choices in a school trip-themed episode.[107] |
| 2024 | King of Mask Singer | Contestant | MBC | Returned as a solo artist, charming audiences with her performance.[108] |
| 2025 | The Devil's Plan: Death Room | Contestant | Netflix | Competed in the brain survival game as one of 14 players in a high-stakes prison-themed format.[109] |
Web shows
Chuu has made notable appearances in various web-based variety shows, leveraging her vibrant personality to engage audiences through challenges, collaborations, and group dynamics. These platforms have allowed her to transition from idol activities to hosting and regular membership roles, often emphasizing fun, relatable content tailored for online viewers. One of her flagship projects is the self-hosted web series Chuu Can Do It, which premiered on December 29, 2020, and ran until 2023 on YouTube under DIA TV. In this variety format, Chuu attempted diverse tasks such as cooking, fitness routines, and environmental initiatives, spanning 48 episodes that captured her enthusiastic and endearing approach to personal growth and daily life experiments.[110] The series not only boosted her individual visibility amid LOONA's activities but also resonated with fans by blending humor and sincerity in a casual web format.[111] In 2021, Chuu served as the main cast in Hauteur, a promotional web series developed in partnership with Lotte Department Store to target Generation Z shoppers. Airing from February to December, the show featured episodic missions where Chuu explored store sections, tested products, and completed themed challenges like fashion buying simulations and indoor travels, often with guest collaborators. This 10-episode run highlighted her adaptability in branded content, combining entertainment with subtle marketing through lighthearted narratives.[112] As part of LOONA, Chuu contributed to group-focused web varieties, including Star Road: LOONA in 2020, where she acted as main host across 10 episodes produced by OSEN. The series involved the members in interactive segments like dance challenges, praise sessions, and promotional games, fostering a behind-the-scenes feel suited for online distribution.[113] Similarly, in Blip Data Lab: LOONA (2021), she appeared as a regular member in 4 episodes on the Blip platform, participating in data analytics-based games that dissected the group's tastes, relationships, and preferences through quizzes and radar charts for an innovative, tech-savvy variety experience.[114]Concerts and tours
Howl in USA
The Howl in USA tour was Chuu's inaugural concert tour in the United States, supporting her debut solo mini-album Howl released on October 18, 2023. Announced on October 24, 2023, the seven-date trek spanned from December 3 to December 17, 2023, visiting major cities across the country and marking her first performances as a solo artist following her departure from LOONA. The tour emphasized intimate fan interactions, blending high-energy performances with personal storytelling, and drew strong attendance from her international fanbase known as "Orbits."[115][116] The tour schedule featured the following stops:| Date | City | Venue |
|---|---|---|
| December 3, 2023 | Los Angeles, CA | The Orpheum Theatre |
| December 5, 2023 | Oakland, CA | Paramount Theatre |
| December 7, 2023 | Denver, CO | Fillmore Auditorium |
| December 11, 2023 | Oxon Hill, MD | The Theater at MGM National Harbor |
| December 13, 2023 | Brooklyn, NY | Kings Theatre |
| December 15, 2023 | Atlanta, GA | Coca-Cola Roxy |
| December 17, 2023 | Dallas, TX | South Side Music Hall |
Strawberry Rush in Americas
The 2024 CHUU FAN-CON [Strawberry Rush] in AMERICAS was Chuu's debut concert tour across North and South America, announced on June 19, 2024, via her official social media accounts.[119] Comprising 12 dates from July 17 to August 13, 2024, the fan-con series emphasized intimate interactions, performances of her solo discography, and special segments for audience engagement, reflecting her signature bubbly and approachable persona.[120] The tour followed the release of her second EP, Strawberry Rush, and served as a platform to connect with international fans amid her rising solo career post-LOONA.[120] The tour itinerary spanned multiple U.S. cities, Mexico City, Santiago in Chile, and São Paulo in Brazil, with venues selected for their mid-sized capacities to foster a close-knit atmosphere.[120] Key stops included:| Date | City | Country | Venue |
|---|---|---|---|
| July 17, 2024 | Los Angeles, CA | USA | The Orpheum Theatre |
| July 19, 2024 | San Francisco, CA | USA | Palace of Fine Arts Theatre |
| July 21, 2024 | Tacoma, WA | USA | Pantages Theatre |
| July 24, 2024 | Phoenix, AZ | USA | The Van Buren |
| July 26, 2024 | Dallas, TX | USA | House of Blues Dallas |
| July 28, 2024 | New Orleans, LA | USA | The Fillmore New Orleans |
| July 31, 2024 | Detroit, MI | USA | The Fillmore Detroit |
| August 3, 2024 | Indianapolis, IN | USA | Egyptian Room at Old National Centre |
| August 5, 2024 | New York, NY | USA | The Town Hall |
| August 7, 2024 | Santiago | Chile | Teatro Cúpula |
| August 10, 2024 | São Paulo | Brazil | Studio Stage |
| August 13, 2024 | Mexico City | Mexico | Foro Puebla |
Awards and nominations
Awards
Chuu has received recognition for her contributions to music, entertainment, and youth advocacy through several notable awards. Her wins highlight her versatility as a performer and public figure, spanning music ceremonies, cultural honors, and style accolades.| Year | Award | Category | Notes |
|---|---|---|---|
| 2020 | APAN Music Awards | Idol Champ Entertainer | Co-won for her engaging variety show appearances and idol performances.[126] |
| 2023 | Korean Youth Hope Awards | Entertainment Category | Awarded at the National Assembly for contributions to youth culture and entertainment.[127] |
| 2024 | Universal Superstar Awards | Universal Style Wannabe | Recognized for her distinctive fashion and artistic style in K-pop.[128] |
Nominations
Chuu has been recognized with nominations across television, variety, and music awards, highlighting her versatility as a performer. These accolades stem from her hosting roles, web series appearances, and solo music releases, reflecting her growing influence in South Korean entertainment. In 2021, Chuu received a nomination at the Korean Consumer Forum Brand Awards for Female Entertainment Idol of the Year, recognizing her popularity and contributions as an idol entertainer based on consumer surveys.[129] In 2023, Chuu received a nomination at the 2nd Blue Dragon Series Awards for Best New Female Entertainer for her work in the web variety show Love, Alarm, Clap! Clap! Clap!, where she showcased her comedic timing and engaging presence as a host.[130] The Blue Dragon Series Awards, organized by Sports Chosun, honor excellence in OTT and streaming content, and Chuu's inclusion underscored her successful transition to individual projects in the digital space.[131] The following year, in 2024, she was nominated for Female Variety Idol at the Korea First Brand Awards, an honor based on consumer surveys evaluating brand loyalty and popularity in entertainment categories. This nomination recognized her impactful variety show appearances and public persona, as determined by the Korea Consumer Forum's evaluation of over 288,000 respondents.[132][133] In 2025, Chuu earned a nomination for Fans' Choice (Female) at the Mnet Asian Music Awards (MAMA), one of Asia's premier music award ceremonies, celebrating her solo discography including releases like "Chocolate" and contributions to fan engagement (as of November 2025). The category, voted on by global fans, featured prominent artists such as IU, BoA, and BIBI, positioning Chuu among top female idols for her vocal performances and stage presence.[134][135]| Year | Award | Category | Work | Result |
|---|---|---|---|---|
| 2021 | Korean Consumer Forum Brand Awards | Female Entertainment Idol of the Year | N/A | Nominated[129] |
| 2023 | Blue Dragon Series Awards | Best New Female Entertainer | Love, Alarm, Clap! Clap! Clap! | Nominated[130] |
| 2024 | Korea First Brand Awards | Female Variety Idol | N/A | Nominated[132] |
| 2025 | Mnet Asian Music Awards | Fans' Choice (Female) | Solo career | Nominated[134] |