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NCT Wish

NCT Wish is a multinational boy band formed by as the sixth and final sub-unit of the expansive project NCT, consisting of six members: Sion, Riku, Yushi, Jaehee, Ryo, and Sakuya. The -based group, jointly managed by and , was assembled through the survival audition program NCT Universe: LASTART, which aired in late 2023 and selected its lineup in September of that year. Targeting primarily the market while incorporating elements, NCT Wish debuted with a focus on youthful energy and accessibility, performing their first stage on February 21, 2024, at the SMTOWN LIVE 2024 concert in , followed by the release of their debut single album WISH on February 28. As part of NCT's "neo-pop" framework—which emphasizes innovative pop blended with diverse genres—NCT Wish distinguishes itself with a casual, Gen Z-oriented vibe that broadens appeal beyond traditional fandoms. The group's debut single "Wish" was released in both and versions, reflecting their bilingual approach and international ambitions. Since their launch, NCT Wish has built on this foundation with subsequent releases, including their first mini album Steady in September 2024, studio album Wishful in 2024, second mini album poppop in 2025, and third mini album COLOR in September 2025, alongside promotional activities in such as fan meetings and music show appearances. Their formation marks the completion of NCT's sub-unit structure, which now spans multiple cities and concepts, with NCT Wish positioned as the youngest and most globally oriented addition.

Background

Concept and formation

NCT, an acronym for Neo Culture Technology, is a multinational boy group project launched by SM Entertainment in January 2016, designed as a multi-unit ensemble with an unlimited number of members divided into various sub-units to facilitate global expansion and localization of K-pop. Each sub-unit targets specific markets or themes, such as NCT 127 for Seoul-based hip-hop and NCT Dream for youth-oriented concepts, allowing the group to adapt music and promotions regionally while maintaining a cohesive identity. This innovative structure, envisioned by SM founder Lee Soo-man, aimed to create a scalable "cultural technology" model for the Hallyu wave. NCT Wish emerged as the sixth and final fixed sub-unit within this framework, specifically tailored to penetrate the market through a blend of Korean and talent. In June 2019, producer Chris Lee announced during a company presentation plans to debut additional international sub-units, explicitly including one based in to leverage local appeal and bilingual proficiency. Member recruitment began with global auditions, but intensified in 2023 with targeted open calls in for males born between 2001 and 2008, drawing from 's trainee pool and international applicants to ensure cultural and linguistic alignment. The final lineup was determined through the survival program NCT Universe: LASTART, which aired from July to September 2023 on ENA and other platforms, featuring 10 trainees competing in performances, evaluations, and fan voting to select members for the new unit. In September 2023, seven members were initially selected: , Riku, Yushi, Jaehee, Ryo, Sakuya, and Jungmin. However, on October 2, 2023, announced that Jungmin would depart from the group due to health concerns and return to trainee activities. The remaining six-member lineup—Sion, Riku, Yushi, Jaehee, Ryo, and Sakuya—was then finalized, comprising two Korean members ( and Jaehee) and four Japanese members (Riku, Yushi, Ryo, and Sakuya) chosen for their heritage, skills, and performance potential to facilitate authentic engagement with ese audiences. This composition reflects NCT's localization strategy, emphasizing bilingual capabilities and cultural resonance for the sub-unit's -focused activities. Prior to their official debut, the group conducted initial pre-debut activities under the "NCT New Team," including the release of the "Hands Up" in October 2023 and a tour comprising 24 concerts across to build anticipation and fanbase.

Name origin

NCT Wish's name incorporates the "NCT" acronym from the broader NCT project, which stands for "Neo Culture Technology," a concept introduced by to represent an ever-expanding, multinational music project aimed at promoting cultural exchange through . This prefix signifies the subunit's integration into NCT's overarching framework of infinite growth and global connectivity. The "Wish" component derives from the "WISH for Our WISH," symbolizing the group's to fulfill fans' dreams and support aspirations through their music and performances, while also reflecting the members' own desires to grow alongside their audience. In , the name is pronounced as "Wisshu," aligning with the subunit's Tokyo-based origins and emphasis on bilingual appeal. This element embodies themes of hope and youth, positioning NCT Wish as a beacon for dream realization within NCT's universe of diverse, interconnected units. The name was officially announced by on January 17, 2024. The group made their debut performance under this name on February 21, 2024, at the SMTOWN Live 2024 concert in , marking the culmination of their pre-debut journey.

History

2019–2023: Announcement, NCT Universe: LASTART, and pre-debut single

In February 2023, SM Entertainment announced plans to debut a new NCT subunit tentatively named NCT Tokyo, targeting the Japanese market as the final addition to the group's expansion strategy. This unit would consist of both Korean and Japanese members, focusing on performances and promotions in Japan while integrating into NCT's broader ecosystem. To form the group, launched the survival reality show NCT Universe: LASTART on July 27, 2023, airing on ENA and Olleh TV, which followed 10 trainees through intensive evaluations to select members for the new unit. The program featured challenges such as vocal assessments, dance routines, group performances of NCT songs, and original track creations, emphasizing skills in both and to suit the bilingual market. On September 7, 2023, the final lineup was confirmed as , Riku, Yushi, Jaehee, Ryo, and Sakuya, with the group temporarily named NCT New Team. (Note: An initial seventh member, Jungmin, departed in October 2023 due to health issues.) Following the show's conclusion, NCT New Team released their pre-debut single "Hands Up" on October 8, 2023, a upbeat Japanese-language track produced to showcase their energetic style and unity. The song was performed live for the first time on September 9 and 10, 2023, as at the NCT NATION: To The World concert in , marking their stage debut ahead of official activities. As part of preparations for the market, the Korean members—Sion and Jaehee—underwent focused language training in to enhance communication and performance fluency alongside their Japanese counterparts. This included intensive study sessions to build conversational and lyrical proficiency, ensuring seamless bilingual interactions during promotions and . The group also participated in a pre-debut , NCT Universe: LASTART PRE-DEBUT TOUR, starting October 8, 2023, in , to build fan engagement through live sets and fan meetings.

2024: Debut with "Wish", Steady, and initial promotions

On January 18, 2024, officially announced the formation and impending debut of NCT Wish, the sixth and final sub-unit of the NCT project, targeting the market with members , Riku, Yushi, Jaehee, Ryo, and Sakuya. The group made their live debut performance of the single "Wish" on February 21 at the concert held at , marking a surprise reveal to fans. Their debut single album Wish, featuring the title track in both and versions along with B-sides like "Sail Away" and a version of their pre-debut single "Hands Up," was released on February 28. The album quickly achieved commercial success, topping the Daily Singles Chart on March 1 and debuting at number three on the weekly , earning a gold certification from the for over 100,000 units sold. Initial promotions emphasized NCT Wish's Japan-focused identity, with the release of a vibrant for "Wish" on , showcasing youthful energy and themes of through schoolyard imagery and dynamic choreography. The group made several Japanese television appearances to build visibility, including live performances and interviews on programs such as Mezamashi TV and Nippon Television's Hirunandesu!!, where they discussed their formation and performed snippets of their debut track. In May 2024, NCT Wish held their debut fan meeting tour titled NCT WISH: SCHOOL of WISH from May 25 to 26 at MyungHwa Live Hall in , followed by additional dates in and online streaming via platforms like , allowing fans to experience their live setlist including "Wish" and pre-debut material. These events highlighted their synchronized performances and fan interactions, solidifying their image as a fresh, school-themed . NCT Wish expanded into the market with their first Korean-language EP Steady on September 24, 2024, comprising seven tracks led by the upbeat "Steady," which emphasized steady growth and teamwork through its pop-infused sound and basketball-themed visuals. The EP included a pre-release "Dunk Shot" dropped on , and promotions kicked off with performances on major Korean music programs such as M Countdown, Music Bank, and , where they achieved their first music show win for "Steady" on October 4, 2024, on Music Bank. The release was supported by a for "Steady" and concept photos portraying the members in sporty, motivational aesthetics, helping the EP debut at number one on the Circle Album Chart in . Throughout 2024, NCT Wish received early recognition for their debut efforts, including the Next Leader Award at in September, acknowledging their potential as rising artists. They also secured the Best New Artist award at the Asia Star Entertainer Awards in December, reflecting their rapid impact in both and . These accolades coincided with the launch of their first tour, NCT Wish Asia Tour: Log In, beginning on November 3 in Ishikawa, Japan, at Hondanomori Hokuden Hall, featuring setlists from their 2024 releases and extending into multiple cities across the region.

2025: Wishful, Poppop, ongoing tours, and expansion

Following the momentum from their 2024 debut, NCT Wish continued promotions for their debut studio album Wishful, released on November 27, 2024, which compiled Japanese versions of prior singles alongside new tracks like the title song "Wishful Winter." The album's rollout extended into early 2025 with additional music videos and fan events, solidifying their presence in the Japanese market through collaborations with Avex Trax and performances at regional festivals. On April 14, 2025, NCT Wish released their second poppop, featuring the bubbly "poppop" produced by Kenzie, which emphasized their youthful energy with vivid, playful imagery. The EP debuted at on the Gaon Album Chart and achieved over 1.08 million copies sold in its first week according to Hanteo Chart data, marking the group as million-sellers and surpassing their previous sales records. Mid-2025 saw the release of their third mini-album Color on September 1, blending and R&B elements across seven tracks, including the vibrant "Color" and upbeat B-side "." The album shattered their own benchmarks by selling 1.39 million copies in its first week on Hanteo Chart, while "Surf" contributed to their growing digital footprint with strong streaming numbers on platforms like and . In October 2025, the group ventured into soundtracks with "If You Love Me Let Me Know" (also known as Would You Marry Me?, Pt. 3), their first K-drama for the SBS series Would You Marry Me?, released on October 17 and featuring emotive vocals that resonated with fans. Later that month, on November 6, they pre-released the mystical pop single "" ahead of their upcoming Japanese mini-album Wishlist, highlighting delicate synth harmonies and clear vocal layering. NCT Wish's live expansions in 2025 built on their debut-year efforts, with the NCT Wish Asia Tour: Log In continuing through May, including stops in on May 17 at the Singapore Expo Hall and on May 24, drawing thousands and showcasing matured stage presence. Their first full concert tour, Into The Wish: Our Wish, launched on October 31, 2025, at Inspire Arena in , , with three sold-out shows attended by over 24,000 fans and live-streamed globally via and for international access. The tour, spanning 14 Asian cities including multiple Japanese dates like from November 21–23, deepened their foothold in —their home base—while cinema broadcasts in 130 theaters across eight countries marked a streaming , reaching over 50,000 virtual attendees per show. These efforts, combined with Color's million certification, underscored NCT Wish's rapid global growth, with monthly Spotify listeners exceeding 5 million by November. On November 28, 2025, NCT Wish collaborated with Hearts2Hearts at the 2025 MAMA Awards under the theme "Wish to Hearts". The performance, introduced by Shindong, featured Hearts2Hearts performing "Focus" followed by NCT Wish's rendition of "Color" (MAMA version).

Members

Sion

Oh Si-on (오시온), known professionally as , was born on May 11, 2002, in , . He was scouted by through an direct message during his first year of high school in 2018, after a classmate alerted the agency's casting team to his visuals. Following his casting, Sion trained as an SM for approximately five years, honing his skills in vocals, dance, and performance. Sion holds the positions of leader, lead vocalist, and dancer in NCT Wish. His training culminated in his as a member of SMROOKIES, the agency's pre-debut trainee team, on June 28, 2023. He then participated in the survival program NCT Universe: LASTART, where he was selected as one of the final six members forming the group. As NCT Wish's leader, Sion played a pivotal role in guiding the members through the competitive challenges of LASTART and the preparations for their official debut. In the group's debut single "WISH," released on February 28, 2024, he delivers key lead vocal lines that contribute to the track's uplifting pop sound and message of aspiration.

Riku

Maeda Riku (前田 陸), born June 28, 2003, in , , is a singer and member of the boy group NCT Wish under . He joined through the 2022 KWANGYA Global Audition and trained as a for about one year before being introduced as a contestant on the agency's survival program NCT Universe: LASTART in July 2023. During the show, Riku ranked first overall, securing his position in the newly formed NCT sub-unit focused on the market. In NCT Wish, Riku holds the positions of and visual, contributing his versatile vocal tone and stage presence to the group's performances. He participated in pre-debut activities, including the show's challenges and promotional content, and has been active in promotions to connect with audiences. His specific musical contributions include delivering key vocal lines in the pre-debut "Hands Up" (2023) and taking on lead vocal responsibilities in the "Steady" from the group's first mini album Steady (2024). Riku's personal interests include watching animations and movies, which he has cited as favorite hobbies that help him unwind. He is described by peers as patient and approachable, often engaging in warm fan interactions, such as sharing smiles and direct during close-range music show pre-recordings. These moments have endeared him to supporters, highlighting his role in building personal connections within the .

Yushi

Yushi, born Tokuno Yūshi (得能勇志) on April 5, 2004, in , , is a singer and dancer under . He passed the agency's global audition in 2015 at age 11 and joined as a in 2018 after departing from the pre-debut group EDAMAME BEANS, where he had been revealed as a member in November 2017. As a member of NCT's Japan-based sub-unit NCT Wish, Yushi holds the positions of main dancer and . His dance prowess is central to the group's performances, drawing from his early training and natural expressiveness. Yushi gained early recognition through the 2023 survival show NCT Universe: LASTART, where he stood out in dance-focused challenges, including a notable cover of SHINee's "" alongside fellow trainees and Jungmin, highlighting his precise technique and stage presence. These moments underscored his role as a key performer ahead of NCT Wish's debut.

Jaehee

Jaehee, born Kim Daeyoung on June 21, 2005, in , , is a singer and member of the boy band NCT Wish under . He joined the agency in early 2023 and underwent a brief training period of approximately three months before entering the public eye. As a native speaker, Jaehee has been diligently studying since the group's formation to facilitate communication with his members and fans, contributing to NCT Wish's multicultural dynamic as one of only two members in the Japan-focused unit. Jaehee serves as the main vocalist of NCT Wish, known for his stable tone, high notes, and ability to handle layered harmonies. His vocal prowess was first highlighted during the 2023 survival program NCT Universe: LASTART, where he ranked third overall, securing his debut spot in the group. In performances, Jaehee often takes on key vocal sections that emphasize emotional depth and range, helping to balance the unit's sound alongside the rap and dance elements from other members. Notable moments in Jaehee's career include his vocal contributions to NCT Wish's 2024 mini album Steady, where he delivered prominent lines in the , showcasing his versatility in pop and styles. He has also engaged actively with international fans, particularly in , through events like the Wish Matsuri fanmeeting in July 2025 and performances at KCON 2024, where his improving Japanese interactions endeared him to audiences. In September 2025, Jaehee appeared on MBC's The King of Mask Singer as the "Milky Way," earning acclaim for a piano-accompanied cover of Yuuri's "Kaerimichi" and a re-arranged version of NCT Wish's "COLOR," solidifying his reputation as a reliable and captivating vocalist.

Ryo

Hirose Ryo (廣瀬 遼), known professionally as Ryo, was born on August 4, 2007, in , . He joined in 2022 after being scouted by agency officials while lining up for merchandise at an concert in with his older sister. Prior to his debut, Ryo trained for about one year as a . Within NCT Wish, Ryo holds the position of sub-vocalist and is noted for his role as lead visual, bringing a distinctive stage presence characterized by expressive performances and charismatic appeal during live shows and music videos. Ryo has contributed to the group's promotions through his prominent features in visual materials, including individual MV teaser images for the second mini album poppop, released on April 14, 2025, which highlighted his youthful energy aligning with the album's bright, pop-oriented theme. In interviews, he has shared stories of personal growth, reflecting on how collaboration with producers like has accelerated his development in vocals and dance, allowing him to better capture performance nuances since the group's debut.

Sakuya

Sakuya, whose full name is Fujinaga Sakuya (藤永咲哉), was born on November 18, 2007, in Ishikawa, Japan. He grew up in Saitama Prefecture and was selected as the second-place contestant in the survival show NCT Universe: LASTART, which determined the lineup for NCT Wish. As the youngest member of the six-member group, Sakuya serves as the maknae, bringing a youthful energy to the unit's dynamics. In NCT Wish, Sakuya holds the positions of lead rapper and sub-vocalist, contributing to the group's versatile with his rhythmic delivery and vocal support. His energetic and active personality often shines through in group interactions, where he is known for being curious and playful, endearing him to fans as the group's vibrant maknae. Sakuya has been notable for his in the debut "Wish," where his verses added a dynamic flair to the track. During NCT Wish's 2025 concert tour "Into the Wish: Our Wish," he showcased his stage presence across shows in and , including a special performance in his hometown region of Ishikawa. His hobbies include playing soccer, with , and , reflecting his outgoing outside of music.

Public image

Musical style and influences

NCT Wish's music primarily fuses and elements, creating a vibrant sound characterized by upbeat , R&B, and electronic influences. Their debut "WISH" exemplifies this blend through its medium-paced dance track structure built on melodies, energetic hooks, and poignant vocals that bridge and musical traditions. Similarly, tracks like "Poppop" emphasize refreshing, playful energy with groovy rhythms and harmonious layers, drawing from aesthetics shared across the NCT project while incorporating casual, accessible vibes to appeal broadly. The group's artistic influences stem from their position as a Japan-based NCT subunit, integrating global pop sensibilities with the dynamic, experimental style of NCT's broader . Members have cited family exposure to as a key motivator, shaping their aspiration to merge traditions with Korean production techniques for a appeal. Collaborations with established producers, such as for their debut, further infuse their work with polished, versatile pop elements that echo NCT subunits' emphasis on genre fluidity and youthful exuberance. This results in easy-listening songs with bright, vibrant tones designed to capture diverse audiences. Over time, NCT Wish's sound has evolved from the youthful, buoyant themes of their early releases to more mature expressions. Their first mini-album Steady features grooves and relaxed, fuzzy melodies in tracks like "On & On," reflecting a playful yet steady progression in their career . By the third mini-album Color, the music shifts toward electro-pop anthems with and infusions, as heard in the "COLOR," showcasing bolder confidence and a clearer articulation of their uplifting identity. This maturation highlights their growth in exploring hybrid while maintaining core elements of harmony and rhythm.

Fashion and endorsements

NCT Wish's fashion style embodies a youthful fusion of streetwear and high-fashion, crafted to appeal to Japanese youth through vibrant and versatile aesthetics. In music videos like "Surf," the members showcase energetic looks that blend casual beach elements—such as lightweight jerseys and relaxed silhouettes—with urban accents like branded sneakers and accessory bags, creating a trendy, free-spirited vibe that emphasizes playfulness and modernity. Since their pre-debut phase, NCT Wish has partnered with several brands for endorsements, focusing on and lifestyle products. In November 2023, as NCT NEW TEAM, they launched a collaborative with Koji Honpo, a manufacturer, where purchases of select products entered fans into a draw for exclusive tour goods. Following their February 2024 debut, the group was named ambassadors for in May 2024, promoting the "Korean Gourmet Gathering" menu through advertisements and events. In 2025, they expanded into beauty endorsements, becoming numbuzin's first brand models in February 2025 to align with the skincare line's fresh image, and serving as CipiCipi's brand ambassadors from July, featuring in promotional visuals and a fifth-anniversary for the brand's cushion foundation. These styling choices and brand collaborations have solidified NCT Wish's "cool" and approachable public image, positioning them as trendsetters among young audiences via photoshoots, announcement events, and media appearances that highlight their polished yet relatable visuals.

Artistry and impact

Achievements and recognition

NCT Wish achieved significant commercial success shortly after their debut, with their single album WISH topping the Oricon Daily Singles Chart upon release in February 2024, marking a strong entry into the Japanese market. The album debuted at number three on Japan's Oricon Weekly Singles Chart, selling 53,644 copies in its first week and earning a gold certification from the Recording Industry Association of Japan (RIAJ) for exceeding 100,000 units shipped. Their first Korean mini album, Steady, released in September 2024, similarly debuted at number one on the Circle Album Chart (formerly Gaon), underscoring their growing domestic popularity. Subsequent releases further solidified their chart dominance. The group's second mini album poppop in 2025 topped the and reached number two on the World Albums Chart, while their third mini album COLOR set a personal record with 1.39 million first-week sales on the Hanteo Chart, becoming their second consecutive million-seller. By mid-2025, NCT Wish had amassed over 168 million on globally, with a substantial portion from , where tracks like "WISH" and "Steady" frequently ranked in the daily top 200, reflecting their appeal in the region. Key milestones include setting benchmarks for sales among Japanese boy groups under , with 's Korean version in 2024, achieving 537,998 first-week sales on the Hanteo Chart and nearly doubling their debut single WISH's figures of around 280,000 copies. Their performances at SMTOWN LIVE events, such as the 2024 concert where they debuted "WISH" to a massive audience, highlighted their live prowess and integration into NCT's global showcases. Recognition from industry outlets has been notable, with features in covering their tour achievements and live reports, positioning NCT Wish as a rising force in and fusion.

Fanbase and cultural influence

NCT Wish's official fandom is known as NCTzen, with a specific designation of NCTzen WISH for the subunit's dedicated supporters. Fans engage actively through platforms like , which hosts the global official with features for posts, live streams, and exclusive content, as well as a Japan-specific membership offering localized perks. In April 2025, the group expanded interactions via the LYSN app's , enabling private messaging and further strengthening fan connections. The group has contributed to the expansion of 's presence in by pursuing simultaneous activities in both and markets, blending cultural elements to create new opportunities for cross-border music exchange. Their themes often emphasize and dream fulfillment, as seen in their mission to support fans' wishes through music and narratives celebrating growth and vibrancy. This approach resonates with younger audiences, positioning NCT Wish as a bridge for cultural fusion in the region. NCT Wish has achieved significant global reach, with their account surpassing 3 million followers by late 2025 and monthly listeners exceeding 900,000. Fan events across , including their 2025 tour stops in cities like and , have drawn tens of thousands, fostering deeper connections through live performances.

Discography

Studio albums

NCT Wish released their debut studio , Wishful, digitally on November 27, 2024, with physical versions issued on December 25, 2024. As their first full-length -language project, the consists of 13 tracks that emphasize a winter concept, incorporating themes of wishes, dreams, and seasonal warmth through diverse genres like pop and R&B. The production credits feature contributions from notable composers and producers such as KENZIE, D&H, Joohyoung Lee, and international talents including Jake K and Jeppe London, blending NCT's signature sound with market influences. The tracklist includes the lead single "Wishful Winter," Japanese versions of prior releases like "WISH" and "," and original compositions such as "Far Away" and "." Below is the standard edition tracklist:
No.TitleLength
1Wishful Winter3:08
2WISH (Japanese Ver.)3:05
3 (Japanese Ver.)3:12
4Far Away3:25
5We Go!3:18
63:02
7Steady3:35
8Hands Up (Japanese Ver.)3:30
9Choo Choo2:58
10Beautiful3:20
11Dive Into You3:40
12Eternal Sunshine3:45
13Wishlist3:10
Total length: 40:51 Commercially, Wishful achieved immediate success in , debuting at number one on the Daily Album Chart with 19,996 copies sold on its first tracking day and securing the top spot on the weekly chart, marking NCT Wish's first chart-topping . The album's performance underscored the group's growing presence in the Japanese market, contributing to their overall momentum into 2025, though no additional studio albums were released that year.

Extended plays

NCT Wish has released three Korean-language extended plays since their debut, each showcasing the group's evolving sound blending pop, , and electronic elements with youthful energy. These mini albums, often referred to as "mini albums" in terminology, feature multiple tracks and have achieved significant commercial success on domestic charts. The group's debut , Steady, was released on September 24, 2024, by . Comprising seven tracks, it marked NCT Wish's first full mini album following their initial singles. The "Steady" is a house-influenced number emphasizing confidence and rhythm, while pre-released singles "Dunk Shot" and "3 Minutes" highlight the group's dynamic vocal and performance styles. Other tracks like "On & On" and "Supercute" explore upbeat pop motifs. Steady debuted at number one on the Circle Album Chart's weekly ranking, selling over 387,000 copies in its first year and earning a platinum certification from the Korea Music Content Association (KMCA) for exceeding 250,000 units.
No.TitleDuration
1.Steady2:59
2.3 Minutes (3분까진 필요 없어)2:46
3.Dunk Shot2:59
4.On & On (점점 더 더)3:03
5.Supercute2:51
6.Skate3:19
7.Hands Up (Korean Ver.)3:17
Their second , poppop (stylized in lowercase), arrived on April 14, 2025, expanding to six tracks that delve into playful romance and lighthearted vibes. The "poppop" fuses bubblegum pop with infectious hooks, supported by songs like "1000," which captures longing through melodic verses, and "Silly ," a fun track about youthful crushes. poppop topped the Album Chart upon release and the Retail Album Chart for April 2025, with first-week sales surpassing 1.08 million copies, securing a million from KMCA.
No.TitleDuration
1.poppop3:02
2.Melt Inside My Pocket3:11
3.2:59
4.10002:51
5.Silly Dance3:02
6.Still 3PM (만약 네가 4시에 온다면)2:55
The third , COLOR (stylized in ), was issued on September 1, , featuring seven tracks that emphasize vibrant, colorful concepts through electro-pop and synth-driven production. The "COLOR" serves as an anthem of self-expression with jazzy progressions and rhythmic shifts, while tracks like "" explore emotional longing and "" delivers summery, upbeat energy. Described as showcasing the group's "upgraded energy and vivid growth," COLOR achieved record-breaking first-week sales of 1.39 million copies, debuting at on multiple charts including Melon's 100, and received a million .
No.TitleDuration
1.COLOR3:00
2.Baby Blue2:31
3.Surf3:04
4.Cheat Code3:01
5.Videohood3:01
6.WICHU3:28
7.Reel-ationship (고양이 릴스)3:09

Singles

NCT Wish's pre-debut single "Hands Up" was digitally released on October 8, 2023, under the tentative name NCT New Team, with the official music video premiering on October 19, 2023. The track, an energetic dance song featuring strong synth sounds and powerful bass lines, served as an introduction to the group's dynamic style ahead of their official debut. A physical CD version followed on December 20, 2023. The group's debut single "Wish" was released on February 28, 2024, in both and versions, marking their entry as NCT Wish. Accompanied by a vibrant , the upbeat track topped Japan's Daily Single Chart upon release and achieved strong streaming performance across East Asian platforms. It was included as the on their debut of the same name. Their second single album Songbird was released on July 1, 2024, in , with the Japanese maxi single on June 25, 2024. The title track "Songbird" is an uplifting pop song highlighting the members' vocals, available in both languages, and the album includes additional tracks like "Sail Away." It debuted strongly on Korean and Japanese charts, continuing the group's promotional momentum.) In 2025, NCT Wish released several standalone and promotional singles. "," a refreshing summer-themed digital single, dropped on August 12, 2025, as a pre-release for their third mini album Color. The music video highlighted synchronized and beach visuals, while the track earned a win on Mnet's on August 21, 2025, with a total score of 8,364 points, and peaked at number 19 on Spotify's Daily Chart. "Dreamcatcher," their first Japanese digital single of the year, was pre-released on November 6, 2025, ahead of the mini album Wishlist. The pop track, blending fantastical synths with emotional melodies, featured a special video emphasizing the group's delicate vocals and chemistry, though a full was not released at launch. Additionally, on October 17, 2025, NCT Wish contributed their first with "Until the End of This World" for the drama Would You Marry Me?. The R&B-pop melody track, released at 6 p.m. KST, complemented the romantic comedy's narrative without an accompanying .
TitleRelease DateTypeNotes
"Hands Up"October 8, 2023 (digital); October 19, 2023 (MV)Pre-debut singlePhysical CD: December 20, 2023
"Wish"February 28, 2024Debut single#1 Daily Single Chart; Korean/Japanese versions
"Songbird"June 25, 2024 (Japanese); July 1, 2024 (Korean)Single album title trackKorean/Japanese versions; additional tracks including "Sail Away"
"Surf"August 12, 2025Digital single (pre-release) win; #19 peak
"Dreamcatcher"November 6, 2025Digital single (pre-release)Japanese; special video released
"Until the End of This World"October 17, 2025OST singleFor drama Marry Me?

Filmography

Television appearances

NCT Wish has appeared on various television programs in and , primarily to promote their music releases through live performances and interviews. Their television debut occurred shortly after their group launch in February 2024, with a focus on music shows and select segments. In , NCT Wish made their first television appearance on NHK's music program Venue 101 on February 24, 2024, where they performed their debut single "WISH" and participated in interviews discussing their formation and aspirations. Their initial major music show performance came on TBS's CDTV Live! Live! on June 24, 2024, featuring " (Japanese Ver.)" as part of ongoing promotions. To promote their first full-length Wishful (released November 27, 2024), additional promotional activities included a appearance on Nippon Television's Hirunandesu!! on June 26, 2024, where members , Ryo, and Sakuya engaged in games and group discussions. They also featured in Fuji Television's year-end special STYLE on December 30, 2024, with interviews and performance clips tied to Wishful. In , NCT Wish's debut promotions centered on major music programs. They first performed "WISH (Korean Ver.)" on KBS2's Music Bank on March 8, 2024, marking their entry into the domestic broadcast scene. The group also appeared on SBS's on March 10, 2024, delivering the same track with a focus on synchronized . For their first mini album Steady (released September 24, 2024), they returned to Music Bank on October 4, 2024, securing their first music show win for the , and performed on on October 6, 2024. Promoting their second mini album poppop (released April 14, 2025), NCT Wish staged "poppop" on Music Bank on April 18, 2025, and on on April 20, 2025, emphasizing the song's upbeat energy through live vocals and dance routines. They further participated in the 2024 Music Bank Global Festival in on December 19, 2024, performing "Steady" and "WISH ( Ver.)" for an international audience. These appearances highlighted the group's growing presence in both markets, blending performances with brief interview segments on their creative process and fan interactions.

Music videos and specials

NCT Wish released their debut for "Wish" on February 28, 2024, in both and versions, produced by and featuring a concept portraying the members as modern-day Cupids in a youthful, buoyant track that emphasizes hope and dreams. The version has garnered over 6.5 million views on as of November 2025. The video's vibrant visuals and synchronized highlight the group's fresh, energetic appeal, aligning with their role as NCT's international-facing subunit. The "Steady" from their first mini of the same name premiered its on September 24, 2024, directed by Lee Youngeum, with a centered on a mysterious schoolyard adventure involving supernatural elements like a ghostly encounter . This concept blends teen drama with pop-funk rhythms, showcasing the members' playful dynamics and dance precision. The video has accumulated approximately 9.5 million views on by November 2025, reflecting strong fan engagement during their early comeback promotions. In 2025, NCT Wish's second mini poppop included the title track released on , directed by Oh Jiwon, featuring a bubbly, candy-colored aesthetic with and whimsical animations to evoke a sense of fun and . The also contains the track "1000," which received a performance-focused visual release emphasizing emotional ballads about longing and connection, though without a full MV. The "poppop" video surpassed 10 million views on within months, underscoring the subunit's growing popularity in and . For their third mini album COLOR (released September 1, 2025), the premiered on the same day, directed by [authoritative source needed; assuming based on pattern], featuring a vibrant summer with dynamic and colorful visuals symbolizing youthful exploration. The video has garnered over 8 million views on as of November 2025. Promotional performances included appearances on Music Bank on September 5, 2025, and Inkigayo on September 7, 2025.) NCT Wish's debut was accompanied by the introductory special "WISH for Our WISH," a documentary-style video released on January 17, 2024, that chronicles the group's formation, pre-debut training, and aspirations, providing fans an intimate look at their journey under . Additional behind-the-scenes content for their first concert tour, INTO THE WISH: Our WISH, includes rehearsal footage and stage preparation logs shared via official channels from 2024 to 2025, capturing the members' dedication during Asia-wide performances. In , the group featured in specials such as "Venue 101" on June 29, 2024, where they performed live and discussed their multicultural influences, followed by a dedicated "NCT WISH Special" broadcast on Music Japan TV on December 25, 2024, highlighting their bilingual discography and fan interactions.

Live performances

Headlining tours

NCT Wish launched their career with the debut showcase "NCT WISH: School of Wish" fan meeting tour in 2024, but their first headlining concert tour was "NCT WISH Tour: Log In," spanning from November 3, 2024, to June 7, 2025, across more than 20 dates in multiple countries. The tour began with a leg featuring 12 shows in six cities, including Ishikawa, , and , before expanding to (three nights at KSPO Dome from March 21–23, 2025), (two nights at on April 5–6), (April 12 at ), (May 3 at AsiaWorld-Expo), (May 17 at ), , , and . Setlists emphasized high-energy tracks such as "Hands Up," "Dunk Shot," and covers like SUPER JUNIOR's "," with thematic elements incorporating digital "log in" motifs through LED screens and interactive visuals to symbolize fan connection, alongside fan engagement activities. Several shows, including the Seoul dates, sold out rapidly, reflecting growing international demand and strong reception for the group's synchronized choreography and vocal harmonies. In late 2025, NCT Wish initiated their first full , "Into The Wish: Our Wish," commencing with three sold-out nights from October 31 to November 2 at Inspire Arena in , , attracting approximately 45,000 attendees across the shows, who filled the venue with green light sticks symbolizing fan support. The production featured innovative stage designs, including an extended circular platform for intimate interactions and dynamic LED backdrops that transitioned from dreamlike sequences to vibrant group performances, enhancing the thematic narrative of growth and aspiration. Setlists included staples like "Steady," "," "," and "Wishful Winter," alongside solo stages such as Jaehee's piano rendition, earning acclaim for emotional depth and technical execution during the opening shows. The continued with a Japan leg from November 8 to December 23 across 17 performances in cities like Ishikawa, , , , and Fukuoka; as of November 2025, the Japan leg is underway, with shows in Ishikawa and completed.

Fan club events

NCT Wish has organized several exclusive fan club events to foster closer connections with their , known as WISH. In 2024, the group conducted their first fanmeeting titled "NCT WISH: School of Wish," which spanned 13 sessions across five cities in from May 24 to June 22, allowing fans to participate in interactive segments and . Additionally, they held the "TEN FIRST FAN-CON IN " from April 23 to 25, 2024, marking an early engagement with Japanese fans through themed activities and live shows. Building on this, 2025 saw the expansion of fan club events tied to their releases, such as the second mini "poppop" on April 14, 2025, which included release events featuring interactive fan sessions. Pop-up stores were also launched for subsequent releases, like the "FIND YOUR COLOR" pop-up in from September 2 to 9, 2025, and locations in (Shanghai, , ) from late August to mid-September, offering exclusive merchandise and photo opportunities. For hybrid experiences, the group utilized for live streams and content drops, including a September 1, 2025, live session celebrating the "COLOR" release, where members shared behind-the-scenes insights directly with fans. These online events provided accessible engagement, blending virtual chats with timed exclusive media releases.

Concert participations

NCT Wish made their live debut as a group at SMTOWN Live 2024: SMCU Palace@Tokyo on February 21, 2024, where they performed their single "Wish" for the first time alongside other artists. The group continued their involvement in the SMTOWN concert series in 2025, appearing at multiple international stops including the edition on January 11-12, the London show on June 28, and the event on May 9, delivering sets that featured tracks such as "Hands Up," "Steady," and medleys of their discography. In 2025, NCT Wish participated as featured performers at Japan's a-nation festival, a major summer music event, where they took the stage at in on August 31, performing a set including "Melt Inside My Pocket," "Songbird" (Japanese version), "Hands Up," and "poppop" (Japanese version) as part of the multi-day lineup headlined by artists like . They also joined collaborative NCT stages during SMTOWN events, contributing to full-group medleys that highlighted NCT's collective . NCT Wish received special invitations to perform at prominent Asian music festivals in 2025, serving as key acts in multi-artist lineups. At the One Asia Festival on June 11, they featured on Day 1, sharing the bill with groups like and Hearts2Hearts. Similarly, they appeared at the APEC Music Festa 2025 in , , on October 10, performing alongside artists including , Yena, and as part of the Economic Cooperation's cultural showcase. Prior to their official debut, select members participated in pre-debut showcases organized by .

Awards and nominations

Awards

NCT Wish has received several awards since their debut in February 2024, recognizing their impact as a rookie group in both Korean and international markets. These accolades highlight their chart success, performance quality, and growing popularity, particularly in Japan and globally. The following table lists the major awards won by NCT Wish up to November 2025:
YearAward CeremonyCategoryNotes
2024Asia Star Entertainer AwardsBest New ArtistRecognized for debut single "WISH" and rapid rise in East Asia.
2024K-World Dream AwardsSuper Rookie AwardHonored for outstanding rookie performance across music and fan engagement.
2024The Fact Music AwardsNext LeaderAwarded for best debut impact and potential in K-pop.
2024Korea Grand Music AwardsIS Rising Star AwardFan-voted recognition for emerging talent.
2024Asia Artist AwardsPotential AwardRecognition for rookie potential.
2024Recording Industry Association of Japan (RIAJ)Gold CertificationFor "WISH" single sales exceeding 100,000 units in Japan, marking their first certification.
2025Golden Disc Awards (39th)Rookie Artist of the YearSwept rookie honors for 2024 achievements, including album sales and tours.
2025Seoul Music Awards (34th)Best GroupShared with ILLIT; also received Bonsang for overall excellence.
2025Korea First Brand AwardsMale Idol (Newcomer)Recognition for emerging male idol group.
2025K-World Dream AwardsJournalist Pick Artist Award, Bonsang, Best PerformanceThree wins for artistic growth and stage presence with tracks like "poppop."
2025TIMA (International Music Awards)Rising International Group of the YearAcknowledged global appeal and international chart performance.
These awards, many of which are fan-voted or based on sales metrics like chart toppers (e.g., "WISH" at No. 1 on Daily Singles Chart), underscore NCT Wish's strong debut year and continued momentum into 2025.

Nominations

NCT Wish has garnered nominations at prominent award ceremonies following their debut, particularly highlighting their rapid rise in the industry. In 2024 and 2025, the group was recognized for their debut works, including the single album and studio album COLOR. At the , NCT Wish received multiple nominations for releases within the eligibility period of October 1, 2024, to September 30, 2025. Their studio album COLOR was nominated for , acknowledging its commercial success and as their first full-length project. The "poppop" from the album of the same name earned nominations in two categories: Song of the Year, competing against tracks like SEVENTEEN's "THUNDER" and RIIZE's "Boom Boom Bass," and Best Dance Performance – Male Group, where it stood alongside performances by and . These nominations underscore the track's infectious energy and choreography, which propelled it to chart prominently on major platforms. Furthermore, NCT Wish was included in the Worldwide Fans' Choice category, allowing fan voting to influence outcomes in a top 10 artist selection. As of November 2025, the results of these nominations remain pending, with the ceremony scheduled later in the month. NCT Wish was also nominated for Best New Artist () at the 2025 .
YearAward CeremonyCategoryNominated WorkResult
2025Album of the YearCOLORPending
2025Song of the Year"poppop"Pending
2025Best Dance Performance – Male Group"poppop"Pending
2025Worldwide Fans' Choice – Top 10NCT WishPending
2025Best New Artist (K-Pop)NCT WishPending