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Affinity Partners

Affinity Partners is an American founded in 2021 by , based in . The firm focuses on investments in growth-stage companies, targeting sectors including technology, media, and telecommunications. By September 2025, it managed over $5.4 billion in with a team exceeding 30 professionals. A prominent deal includes its role alongside Saudi Arabia's and Silver Lake in the $55 billion acquisition of announced that month. The firm has faced congressional scrutiny, including a 2024 investigation by Senate Finance Committee Chair into its fee arrangements, limited investor returns, and transactions involving foreign governments such as , amid questions about transparency and performance.

Overview

Founding and Background

Affinity Partners was established in early 2021 by , shortly after the conclusion of his role as a senior advisor in the Trump administration. The firm, headquartered in , operates as a entity focused on global investments in growth-stage companies. Kushner, who serves as , leveraged his prior experience in through and policy advisory roles to launch the venture amid a post-presidential transition period. The firm's inception capitalized on Kushner's international networks cultivated during his White House tenure, particularly in the , enabling rapid securing of substantial commitments from sovereign wealth funds. Initial capitalization exceeded $2 billion, with a significant portion originating from 's , reflecting strategic alignments formed prior to the firm's formal operations. This funding structure positioned Affinity Partners to pursue opportunistic deals abroad, distinguishing it from traditional -centric models reliant on domestic institutional investors. From its outset, Affinity Partners emphasized a flexible approach, targeting sectors amenable to cross-border flows, though it has drawn for its arrangements and limited returns to limited partners as of . The firm's background underscores a pivot from governmental influence to private enterprise, with Kushner's leadership enabling deployments of over $1.2 billion into international assets by mid-decade.

Organizational Structure and Operations

Affinity Partners operates as a private firm headquartered in , with serving as founder and . The firm maintains a lean structure centered on deal sourcing, investment execution, and fund management, employing over 30 professionals as of 2025. This team includes at least 11 former officials from the Trump administration, such as Reed Cordish and , who contribute expertise in government relations, international affairs, and . The firm's operational model relies on managing external capital commitments, primarily from sovereign wealth funds including Saudi Arabia's (PIF), with exceeding $5.4 billion. Affinity Partners structures its funds to charge a 1.25% annual on committed capital, independent of performance outcomes; for example, a $2 billion commitment generates $25 million yearly in fees. This approach has yielded at least $112 million in total fees since 2021, prioritizing steady revenue streams amid limited disclosed investment activity. Daily operations involve leveraging personal and professional networks for opportunity identification, particularly in U.S. growth-stage companies, followed by rigorous and co-investment facilitation with limited partners. The firm has faced congressional scrutiny over its fee arrangements and foreign capital reliance, with U.S. Senate Finance Committee investigations highlighting potential risks in and , though no formal violations have been adjudicated as of October 2025.

Leadership and Key Personnel

Jared Kushner’s Role

founded Affinity Partners in 2021 shortly after concluding his service as a senior advisor in the Trump administration, where he had overseen Middle East policy initiatives including the . As the firm's , sole owner, and primary decision-maker, Kushner establishes the overall investment strategy, approves major capital commitments, and personally engages in sourcing and executing deals. Under Kushner's leadership, Affinity Partners secured $2 billion in commitments from Saudi Arabia's within six months of the firm's launch, enabling rapid scaling to over $4.8 billion in by March 2025 through additional Gulf sovereign wealth inflows. He has directed investments exceeding $1.2 billion across global opportunities, including an 8% stake in digital bank OakNorth to support its U.S. expansion and a $75 million round in platform Unybrands. Kushner's role extends to high-profile transactions, such as facilitating discussions for Affinity's involvement in a potential $50 billion buyout of alongside Saudi investors and Silver Lake in September 2025, drawing on his prior experience at and international networks. This hands-on approach has generated hundreds of millions in management fees for the firm, though U.S. inquiries have questioned the structure's alignment with investor returns and potential foreign influence, with limited distributions reported to limited partners as of September 2024. Despite such scrutiny from Democratic-led committees, Affinity's portfolio growth under Kushner reflects a focus on opportunistic, cross-border plays in technology and .

Other Executives and Advisors

Affinity Partners has recruited several executives with prior experience in the Trump administration, leveraging their policy and economic expertise for investment operations. John Rader joined as in January 2022, after serving as deputy undersecretary of commerce for international trade, where he focused on U.S. trade relations with and . Nick Butterfield, director of investment process, previously acted as deputy policy coordinator. Thomas Storch served as managing director until March 2025, drawing on his role as deputy director of the National Economic Council during the Trump administration, which involved economic policy coordination. Other personnel include , a former senior advisor on policy in the , contributing to deal sourcing and advisory functions. Michael Simmonds holds the position of principal, bringing experience from Partners, where he advanced from associate to roles between 2020 and 2023 before joining in 2023. The firm maintains a team of over 30 professionals as of September 2025, emphasizing in global growth equity investments, though specific advisors or a formal are not publicly detailed in regulatory filings or announcements.

Funding and Capitalization

Capital Raised and Sources

Affinity Partners raised $3 billion in committed capital following its establishment in , with 99 percent originating from foreign investors, primarily sovereign wealth funds in the . The largest commitment came from Saudi Arabia's (PIF), which allocated $2 billion to the firm in late 2021, shortly after Jared Kushner's departure from the . Additional initial investors included entities from the and , though specific breakdowns beyond the PIF's dominant share have not been publicly detailed in regulatory filings. In December 2024, the firm secured an additional $1.5 billion from existing investors, comprising contributions from the and Lunate Capital, an Abu Dhabi-based asset manager. This infusion extended the investment period of its primary fund through 2029 and increased to approximately $4.8 billion by March 2025, later reaching $5.4 billion amid ongoing commitments. The structure of Affinity Partners Parallel Fund I LP, which holds the bulk of these assets at $2.97 billion as of late 2024, remains 100 percent funded by foreign sources, reflecting the firm's reliance on Middle Eastern capital without significant U.S. institutional involvement.

Major Investors and Commitments

Affinity Partners has primarily drawn capital commitments from sovereign wealth funds in the Gulf region. The largest single investor is Saudi Arabia's (PIF), which committed $2 billion to the firm shortly after its founding in , representing the bulk of early funding and enabling investments in U.S. and companies expanding into emerging markets. This allocation occurred despite internal PIF reservations about Kushner's lack of track record, as documented in fund analyses reviewed by congressional investigators. In December 2021, announced it had secured more than $3 billion in total committed capital, with the PIF's contribution forming the foundation. Subsequent commitments have further bolstered the firm's , which reached $4.8 billion by the end of , up 60% from the prior year. In 2024, raised an additional $1.5 billion from two existing Gulf investors: Abu Dhabi-based alternative asset manager Lunate and Qatar's , the (QIA). This infusion extended the fund's investment period to 2029 and supported ongoing deal activity, including co-investments in high-profile transactions like the $55 billion acquisition of . The firm's funding structure relies heavily on these foreign government-linked entities, which have provided the majority of capital while generating management fees exceeding $157 million over three years as of 2024.

Investment Strategy and Focus

Target Sectors and Geography

Affinity Partners primarily targets growth equity investments in technology, , and adjacent high-growth sectors. The firm seeks opportunities in innovative areas such as , , and software, exemplified by its lead investment in Brain Co., an implementation platform, and an 8% stake in , a UK-based lender. Its portfolio also includes participation in the $55 billion acquisition of , highlighting exposure to gaming and entertainment software. Geographically, the firm concentrates on the and , aligning with its stated emphasis on American and Israeli companies amid opportunities for cross-border capital flows. Key Israeli investments include a major stake in The Phoenix Holdings, a leading and provider, and involvement with Shlomo Group, a vehicle fleet management company. While the core focus remains North American and Middle Eastern innovation hubs, Affinity has expanded to , as seen in the OakNorth deal, reflecting a strategy to leverage global intersections. Over $1.2 billion in deployments as of April 2024 underscore this international orientation, with much directed abroad.

Investment Philosophy and Criteria

Affinity Partners employs an investment philosophy centered on capitalizing on significant macroeconomic trends, such as developments in and , while prioritizing exceptional management teams capable of executing effectively. The firm seeks opportunities in businesses exhibiting structural advantages or competitive moats that provide enduring value, emphasizing selectivity in partnerships by rigorously assessing whether Affinity is uniquely positioned to add value—"Why us?"—in each prospective deal. This approach draws from first-hand experiences in high-stakes negotiations, favoring long-term mutual gains over short-term extraction, as articulated by founder : "Focus on the next deal instead of the last dollar." Key criteria for investments include targeting growth-stage companies amenable to buyouts or stakes in privately held entities, with opportunistic forays into publicly traded firms or instruments when compelling asymmetries arise. The firm maintains a geographic emphasis on American and enterprises, aligning with opportunities that foster economic prosperity through private-sector innovation, such as , healthcare, , and sectors. Deal selection further hinges on aligning policy environments with , ensuring investments support scalable solutions in regions with strong potential, while leveraging networks for proprietary access unavailable to broader participants. In practice, this philosophy manifests in a disciplined process that prioritizes listening to counterparties' core interests to structure win-win arrangements, alongside recruiting top talent through competitive compensation to drive post-investment. Affinity avoids commoditized opportunities, instead pursuing those where patient capital can unlock transformative outcomes, as evidenced by stakes in like Phoenix Holdings and U.S.-based gaming via the 2025 Electronic Arts buyout consortium. This criteria-driven framework, rooted in empirical from prior and policy roles, aims to generate superior returns by betting on asymmetric, high-conviction plays rather than diversified indexing.

Investment Portfolio

Early-Stage and Growth Investments

Affinity Partners has concentrated its investment activities on , with a particular emphasis on Israeli firms poised for regional expansion in the , alongside select opportunities in the United States and . The firm targets established businesses demonstrating scalable operations, often in sectors such as , automotive, , and technology, deploying capital for operational and rather than initial product development. While public disclosures indicate limited explicit early-stage or seed investments, Affinity engages in across stages when aligned with its thesis of backing resilient enterprises in geopolitically strategic regions. In early , Affinity invested $75 million in Unybrands, a U.S.-based aggregator of seller brands aiming to consolidate operations. Later that year, in July , the firm committed capital to , a residential company focused on financing and installing solar panels for homeowners. These deals marked some of 's initial forays into growth equity, leveraging post-pandemic recovery trends in consumer and markets. The firm's portfolio expanded significantly into Israeli growth opportunities amid regional instability. In September 2023, Affinity allocated NIS 570 million (approximately $153 million) to Shlomo Group, an automotive and mobility conglomerate founded in 1978, to bolster its core operations. This was followed in February 2024 by a $110 million investment for a 15% stake in Shlomo's automotive and credit subsidiaries, specifically earmarked for geographic expansion into Middle Eastern and North African markets. In July 2024, Affinity acquired nearly a 10% stake in Phoenix Holdings Ltd., Israel's second-largest insurance and provider, entering the deal when market uncertainty from ongoing conflict deterred other investors; the stake was doubled with regulatory approval in January 2025, positioning Affinity as Phoenix's largest shareholder. Additional growth-stage commitments include investments in Brain Corp., a San Diego-based developer of AI software for autonomous robots used in retail and warehousing, and , a London-headquartered fintech lender specializing in small and medium-sized enterprise financing through data-driven underwriting. By April 2024, these and related deployments exceeded $1.2 billion, reflecting Affinity's strategy of committing sizable checks—typically ranging from $30 million to over $200 million per deal—to mature ventures with proven revenue streams.

Notable Deals and Exits

Affinity Partners has executed several high-profile investments since its founding in 2021, with a focus on and companies in sectors such as , , and consumer brands. By April 2024, the firm had deployed more than $1.2 billion across its portfolio, often in deals ranging from $30 million to over $200 million. A landmark transaction occurred on September 29, 2025, when joined Saudi Arabia's and Silver Lake in a $55 billion agreement to acquire Inc., marking one of the largest buyouts in gaming history and Affinity's involvement in a deal exceeding its prior investment scales. In the domain, secured a substantial position in Israel's Holdings Ltd., an insurer and asset manager; by January 2025, regulators approved the firm to increase its stake by an additional 4.95%, making it one of Phoenix's largest shareholders after initial investments aimed at a 25-47% ownership target. Other key deals include a $150 million commitment to QXO Inc. in 2024 as part of a $620 million for the and services platform, which subsequently saw its share price rise from $9.14 to over $16. Earlier, invested in Unybrands, a consumer goods aggregator focused on sellers, but the company faced growth slowdowns, layoffs, and value depreciation, leading to assuming control. The firm's portfolio also encompasses stakes in , a U.K.-based digital lender expanding in the U.S., and Brain Corp, a of autonomous for . Despite these deployments, Affinity Partners has recorded no notable exits as of late 2024. Senate inquiries and financial disclosures indicate the firm has generated no returns for investors, including sovereign funds from Saudi Arabia and other Gulf states, even as it collected over $112 million in management fees since inception; a 2024 filing revealed $50 million in losses from underperforming deals. This absence of realized gains underscores the long-term horizon of private equity investments, with the firm's assets under management reaching $5.4 billion by September 2025 amid ongoing capital calls.

Performance and Returns

Reported Financial Outcomes

Affinity Partners reported assets under management of $4.8 billion at the end of 2024, reflecting a 60% increase from $3 billion in 2023, driven by $1.5 billion in additional commitments from investors including Abu Dhabi's Lunate and Qatar's . By September 2025, the firm's valuation reached $215 million, up from $170 million earlier in the year, with Jared holding 100% ownership. The firm generates approximately $60 million in annual management fees from its investors, including $25 million yearly from a $2 billion commitment by Saudi Arabia's Public Investment Fund. U.S. Senate investigators, citing SEC filings, reported that Affinity collected $157 million in fees from foreign investors over three years ending in 2024, amid claims of limited distributions to limited partners despite the inflows. Reported returns on select investments include an over 9x multiple on a $250 million stake in Israeli insurer Phoenix Holdings, acquired starting July 2024 and described by Kushner as the firm's best-performing deal to date. Other outcomes encompass a 98% gain on a $350 million in QXO from July 2024 to April 2025, and a 67% unrealized appreciation on an August 2024 stake in Revolut, whose valuation rose from $45 billion to $75 billion. In the $55 billion acquisition of announced , 2025, Affinity secured approximately 5% equity, positioning it for potential future gains from the 25% premium over the target's prior unaffected share price.

Metrics and Benchmarks

Affinity Partners' assets under management grew to $4.8 billion by March 2025, marking a 60% increase from $3 billion at the end of 2024, attributed to new capital inflows from Middle Eastern sovereign wealth funds such as Abu Dhabi-based Lunate ($750 million) and ($750 million), alongside reported investment gains. The firm initially raised $2 billion in commitments shortly after its founding, primarily from foreign government-linked entities. By April 2024, Affinity Partners had deployed more than $1.2 billion across its investments, with a focus on commitments to external and funds rather than direct startup stakes. From 2021 through mid-2024, the firm generated approximately $157 million in management fees from its foreign investor base, calculated at a standard 0.75% to 2% fee structure on committed capital. Detailed performance benchmarks, including internal rate of return (IRR), multiple on invested capital (MOIC), or distributions to paid-in capital (DPI), remain undisclosed publicly for Affinity Partners' funds, consistent with practices among many private investment vehicles that limit transparency to protect competitive edges and investor privacy. The firm's sole fund, Affinity Partners Fund I, targets , cybersecurity, fintech, healthcare, clean tech, and sectors but reports no vintage-year-specific metrics as of October 2025. Industry benchmarks for similar early-stage and growth-oriented vehicles, such as those tracked by , show median net IRR around 15-20% for U.S. venture funds of comparable vintage (2010s-2020s), though Affinity's heavy reliance on foreign limited partners and indirect fund-of-funds strategy may deviate from these norms due to fee layering and geopolitical risk factors. As of October 2025, Affinity's portfolio comprises three active investments, reflecting a conservative deployment pace with two recent funding rounds and one acquisition involvement, including participation in the $55 billion take-private of announced in September 2025 alongside Silver Lake and Saudi Arabia's . No realized exits or return multiples have been reported, limiting quantifiable benchmarks against peers like top-quartile venture funds achieving 2-3x net multiples. The firm's valuation, estimated at $215 million in September 2025 (up from $170 million earlier that year), derives primarily from future fee income and potential rather than distributed returns.

Controversies and Criticisms

Allegations of Foreign Influence and Conflicts

In September 2024, Senate Finance Committee Chairman Ron Wyden (D-OR) escalated an ongoing investigation into Affinity Partners, alleging that the firm's structure enables foreign governments to exert influence over Jared Kushner and, by extension, U.S. foreign policy, particularly given Kushner's advisory role to President-elect Donald Trump. Wyden's letter to the firm claimed that Affinity's agreements with foreign clients create "unprecedented conflicts of interest" for members of a presidential family, as these investors hold financial leverage over Kushner's assets during a potential second Trump administration. The probe, initiated in June 2024, examines whether the fund circumvents the Foreign Agents Registration Act (FARA) by functioning as a "payoff" mechanism for past diplomatic favors, though no violations have been confirmed. Affinity Partners has secured commitments totaling over $3 billion primarily from foreign sovereign wealth funds, including $2 billion from 's (PIF), which has paid the firm approximately $87 million in management fees at a 1.25% annual rate since 2021. Additional funding includes $1 billion from Qatar's Investment Authority and contributions from the , with total fees from foreign investors reaching about $157 million by mid-2024, yet no principal or earnings have been returned to these limited partners as of July 2024 due to slow capital deployment. Critics, including Wyden, argue this fee-heavy model prioritizes Kushner's compensation—estimated at over $100 million personally—over investor returns, raising suspicions of influence peddling, especially as and other were key beneficiaries of Kushner's policy during the first term. In December 2024, the firm raised another $1.5 billion from Qatar and the , further deepening ties amid 's transition. Specific investments have drawn scrutiny for potential arrangements. allocated funds to projects in and , where officials control necessary permits and licenses, including a Belgrade development featuring a commemorating "victims of aggression"—a aligned with Serbian views. Wyden's seeks details on interactions between Serbian and officials and Kushner-linked entities, viewing these as channels for foreign leverage. Broader concerns extend to 's role in facilitating Saudi-backed deals, such as the 2025 $55 billion acquisition of , where PIF provided major equity and Kushner reportedly brokered initial connections, potentially blending personal business with policy influence. These allegations remain unproven, with maintaining that investments are arm's-length and compliant with U.S. rules.

Scrutiny Over Fees and Investor Returns

Affinity Partners has faced criticism for its fee structure, which Senate Finance Committee investigations described as unusually high compared to industry norms, particularly given the firm's relative inexperience and limited track record. As of September 2024, the firm had collected approximately $157 million in management fees since its inception in 2021, including $87 million from Saudi Arabia's Public Investment Fund (PIF), despite charging a standard "2 and 20" model—2% annual management fees on committed capital and 20% carried interest on profits. Critics, including Committee Chair Ron Wyden, argued that these fees persisted even as much of the committed capital remained undeployed, effectively allowing Affinity to earn income from idle funds parked in low-yield accounts. Investor returns have drawn particular scrutiny, with no profits distributed to limited partners as of July 2024, over three years after raising commitments exceeding $3 billion, primarily from sovereign wealth funds in , , and the . The firm's strategy as a "fund of funds," investing in external and vehicles rather than directly, has been cited as contributing to delays in capital deployment and potential fee layering, where investors pay Affinity's fees atop those of underlying managers. Wyden's probe highlighted that Affinity's annualized returns stood at zero percent net of fees during this period, raising questions about whether the structure prioritizes fee generation over value creation for investors. This investigation, initiated in June 2024, sought documents on fee calculations and investment decisions, attributing the lack of returns partly to slow execution and a focus on startups amid geopolitical tensions. Further analysis from the Senate staff estimated that management fees alone would total around $40 million annually from the Saudi commitment, underscoring concerns that foreign investors, including those with state ties, may be subsidizing the firm without commensurate performance. Detractors, including Wyden, suggested the arrangement could reflect non-commercial motivations, such as public relations benefits for contributor states from associating with Kushner, rather than rigorous investment merit, though Affinity has not publicly disputed the fee and return figures in responses to the inquiry. These revelations have fueled broader debates on transparency in private equity, especially for funds reliant on opaque sovereign capital, but remain contested amid partisan critiques of the Senate probe's timing and focus.

Responses and Legal Defenses

Firm and Kushner Statements

Jared Kushner has defended the $2 billion investment from Saudi Arabia's Public Investment Fund into Affinity Partners, received in 2021 shortly after his White House tenure, by emphasizing that the fund conducted independent due diligence and invested based on confidence in his abilities and track record. In a February 2024 interview, Kushner stated, "They did their own due diligence and made their own decision. They wouldn't have given me the money unless they thought I could do a good job," while dismissing broader ethical concerns tied to his prior diplomatic role by challenging critics to "point to a single decision we made that wasn't in the interest of America." He described the Saudi fund as "one of the most prestigious investors in the world" and affirmed his focus on private business, noting, "I've been very clear that my desire at this phase of my life is to focus on my firm," in lieu of returning to government service. Affinity Partners, through Chief Legal Officer Chad Mizelle, has rejected allegations of acting as an unregistered agent for foreign principals under the Foreign Agents Registration Act (FARA), asserting that the firm "has never represented foreign governments" and that its investors—predominantly sovereign wealth funds from the Gulf states—performed their own evaluations without firm influence on policy matters. Mizelle has further contended that no specific legal or ethical breaches have been identified, stating, "Partisan politics aside, no one has ever pointed to a specific legal or ethical violation," in response to congressional scrutiny over potential conflicts. Regarding Senate Finance Committee investigations led by Chairman Ron Wyden into the firm's fee structures and foreign ties, Mizelle described calls for a special counsel probe as "a disgraceful attempt by Wyden and Raskin to weaponize a partisan investigation for political gain." The firm has maintained compliance with U.S. securities regulations, disclosing that approximately 99% of its $3 billion in committed capital as of 2024 originates from non-U.S. persons, while emphasizing that management fees—totaling over $100 million since inception—align with industry standards for vehicles focused on growth-stage investments. Kushner and Affinity Partners have not directly addressed criticisms of limited capital returns to investors to date, instead highlighting the long-term horizon of their strategy, which prioritizes high-conviction bets in sectors like and in and the .

Regulatory Compliance Claims

Affinity Partners asserts that it functions as a fully compliant -registered investment adviser, adhering strictly to U.S. securities laws governing funds. The firm has publicly stated that it "has always acted in full with applicable laws and regulations," emphasizing its registration status as evidence of regulatory oversight. This position was reiterated in response to inquiries from the Senate , where Affinity described criticisms as driven by "partisan politics" while underscoring its operational transparency under requirements. Chief Legal Officer Chad Mizelle has explicitly denied allegations of regulatory violations, including failures to disclose foreign investor influences or adhere to securities reporting obligations, maintaining that the firm's structures for sovereign wealth investments—such as the $2 billion commitment from Saudi Arabia's in 2022—align with standard practices and do not trigger additional foreign agent registrations under U.S. . Affinity has further claimed that its fee arrangements and investor agreements, which have drawn scrutiny for potentially high management fees exceeding $150 million from foreign entities by September 2024, were vetted for compliance and do not violate fiduciary duties or disclosure rules. These defenses frame the firm's activities, including allocations to startups comprising over 99% of its portfolio as of 2023 filings, as routine and legally sound despite ongoing congressional probes into potential conflicts. In addressing broader concerns over foreign government involvement, Affinity Partners has argued that its investments do not confer on U.S. policy or decisions, positioning itself as a vehicle for legitimate economic partnerships rather than a conduit for unregistered . The firm has not faced formal enforcement actions as of October 2025, bolstering its compliance narrative, though critics in the investigation highlight discrepancies in return disclosures and fee without conceding to those points in Affinity's responses.

Impact and Recent Developments

Influence on US-Israel Investments

Affinity Partners has directed substantial Gulf capital toward Israeli enterprises, positioning itself as a conduit for cross-border investments that enhance Israel's financial sector amid geopolitical tensions. In July 2024, the firm participated in a transaction acquiring up to 21.5% of Phoenix Holdings Ltd., Israel's largest financial services group, from sellers including and Gallatin Point Capital, providing critical liquidity during the early stages of the Israel-Hamas war when foreign investment inflows had declined sharply. By early 2025, Affinity had become Phoenix's largest shareholder, holding approximately 10% after Israeli regulators approved an additional 4.95% stake acquisition in , signaling sustained confidence in markets despite ongoing conflicts. This strategy, funded primarily by sovereign wealth commitments such as $2 billion from Arabia's in 2021 earmarked for technology firms, has amplified capital availability for companies at a time when traditional U.S. venture funding to dropped by over 50% year-over-year in 2024 due to war-related risks. As a U.S.-based entity in , Affinity's role extends American investment frameworks to opportunities, with its reaching $4.8 billion by March 2025 following additional inflows from Abu Dhabi-based Lunate and Qatar's sovereign wealth fund, thereby fostering indirect U.S.- economic linkages through leveraged deal structures that minimize upfront U.S. capital outlay. Kushner has attributed such moves to exploiting undervalued , noting in September 2025 that early bets like yielded rapid appreciation as 's economy demonstrated resilience. The firm's investments have arguably catalyzed broader U.S. investor interest by demonstrating viable returns in Israeli financials, with Phoenix's market position enabling downstream exposure to diversified sectors including and ; however, the overwhelming reliance on non-U.S. funding sources tempers direct attributions of U.S.-driven capital surges. Affinity's approach aligns with post-Abraham Accords momentum, channeling over $3 billion in Gulf commitments toward targets by mid-2025, which has supported 's high-tech ecosystem—traditionally a magnet for U.S. —without supplanting bilateral U.S.- flows, which totaled $3.5 billion in direct investments in 2024 per Central Bureau of Statistics data. Critics, including U.S. Senator , have highlighted potential policy distortions from these intertwined financial and diplomatic interests, though Affinity maintains separations via measures.

2025 Electronic Arts Acquisition

On September 29, 2025, Inc. (EA) announced it had entered into a definitive agreement to be acquired by a comprising Saudi Arabia's (PIF), Silver Lake Management, and Affinity Partners in an all-cash transaction valued at an enterprise value of $55 billion. Under the terms, EA shareholders would receive $210 per share, representing a 25% premium over the company's closing stock price of $168.32 on September 25, 2025. The deal, structured as a (LBO) and described as the largest in history, includes $36 billion in equity contributions from the buyers and $20 billion in debt financing led by . The transaction is expected to close in the first quarter of EA's 2027, subject to customary closing conditions, including stockholder approval and regulatory clearances such as antitrust review. Affinity Partners, a Miami-based investment firm founded in 2021 by with over $5.4 billion in , participated as an equity investor in the . The firm's involvement aligns with its focus on high-growth opportunities, particularly those with international ties, building on prior investments in Middle Eastern-linked ventures. PIF, which already held a 9.9% stake in EA, agreed to roll over its existing shares and contribute additional equity, while Silver Lake served as a strategic equity partner emphasizing long-term value creation in and . EA CEO Andrew Wilson stated that the partnership would enable accelerated innovation, deeper fan engagement, and a shift toward private-market horizons free from quarterly public reporting pressures, with the company headquartered remaining in . The acquisition drew scrutiny from analysts and stakeholders, with some arguing the $210 per-share price undervalues EA's projected earnings potential, including upcoming titles like and a $2 billion-plus content pipeline by fiscal year 2028. Private equity watchdogs, such as the Private Equity Stakeholder Project (PESP), raised concerns over the LBO's implications for employee welfare, operational sustainability, and potential cost-cutting measures typical in such deals. The Communications Workers of America (CWA) Video Game Workers unit expressed worries about job security and working conditions post-buyout, citing broader risks in private equity takeovers of . Following the announcement, EA shares rose approximately 5% intraday to $202.54, reflecting market approval of the premium but tempered by valuation debates. For Affinity Partners, the deal marks a significant expansion into the gaming sector, leveraging the consortium's combined resources to position the firm amid gaming's shift toward private capital amid industry slumps.

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