Fact-checked by Grok 2 weeks ago

Reason Studios

Reason Studios is a music software company headquartered in , . Founded in 1994 as Propellerhead Software by Ernst Nathorst-Böös, Peter Jubel, and Marcus Zetterquist, the company specializes in developing digital audio workstations (DAWs) and related tools for music production. It rebranded to Reason Studios in 2019 to emphasize its core product, the Reason DAW, which features a unique modular "virtual rack" interface simulating hardware synthesizers, samplers, effects processors, and mixing consoles for intuitive music creation and . The company's origins trace back to its debut product, , released in 1994, which introduced the REX file format for slicing and manipulating audio loops, becoming an industry standard for sample-based music production. In 1997, Propellerhead launched , a software of the iconic bass synthesizer and drum machine, popularizing software-based electronic music tools among producers. Reason debuted in 2000 as a comprehensive virtual studio environment, pioneering the concept of a rack-mountable ecosystem of instruments and effects that users could interconnect like physical hardware, thus defining a new category in music software. Subsequent releases, such as in 2009, expanded capabilities with multitrack audio recording and mixing, later integrated into the Reason platform to create a full-featured DAW. Today, Reason Studios focuses on ongoing innovation within the Reason ecosystem, with the latest major release, Reason 13 in 2024, introducing enhancements like advanced sampling, new instruments such as the Polytone dual-layer , and improved workflow tools for professional music makers, with updates continuing into 2025 including new Rack Extensions like the Distortion Matrix. The company also develops Rack Extensions—modular add-ons compatible with Reason and other DAWs via VST/AU formats—and maintains a commitment to fostering creativity through accessible, experimental software that supports a global community of musicians and producers.

Company Overview

Founding and Early Years

Reason Studios, originally founded as Propellerhead Software in 1994 in , , by Ernst Nathorst-Böös, Peter "Pelle" Jubel, and Marcus Zetterquist, emerged during a time when digital music production tools were nascent and hardware synthesizers dominated the landscape. The company, starting with its three founders, focused on software solutions for sample editing and loop manipulation. The company's debut product, , launched in 1994 as a pioneering loop slicing tool that allowed users to edit and rearrange audio samples rhythmically without altering pitch or introducing artifacts, fundamentally revolutionizing sample-based composition by introducing the file format, which remains an industry standard. This innovation addressed the challenges of tempo-matching s in early sequencing software, enabling producers to experiment with grooves more fluidly and cost-effectively than with samplers. Building on this momentum, Propellerhead released in 1997, a software emulation of the iconic bass synthesizer and TR-808/TR-909 drum machines, which marked one of the earliest adoptions of virtual analog synthesis and brought and sounds to personal computers. The success of these early products fueled significant company growth throughout the late 1990s, as Propellerhead expanded its team beyond the founding trio and shifted its development efforts toward creating more integrated, comprehensive studio emulation software that simulated entire hardware racks on a single platform. This period of expansion solidified the company's reputation in the music software industry, laying the groundwork for more ambitious virtual production environments while maintaining a commitment to intuitive, hardware-inspired tools for electronic music creators.

Rebranding and Current Status

In August 2019, Propellerhead Software announced its rebranding to Reason Studios, aiming to more closely align the company's identity with its flagship , Reason, after 25 years in the music software industry. This change reflected a strategic focus on the core product that had defined the company's legacy since its launch in 2000, while expanding its ecosystem of tools for music creators. Reason Studios maintains its headquarters in , , with approximately 50 employees as of 2025, supporting a global community of music producers through innovative . Under the leadership of Product Manager Mattias Häggström Gerdt, who oversees product strategy and emphasizes accessible subscription models, the company has prioritized user-centric enhancements like the Reason+ service. Niklas Agevik served as CEO from 2019 until his resignation in October 2025, after which Sofia Hylén assumed the role of interim CEO to guide ongoing operations. Reflecting a broader shift toward cloud-based services, Reason Studios discontinued support for offline authorization in older versions (1 through 11) effective September 25, 2023, requiring connectivity for activation and use to streamline licensing and security. This move aligns with the company's evolution in financial models, offering perpetual licenses for Reason 13 at $499 alongside the Reason+ subscription, launched in January 2021 and priced at $19.99 per month as of 2025, providing ongoing access to the full suite of instruments, effects, and weekly sound packs.

Historical Development

Key Milestones (1994–2010)

Propellerhead Software was founded in 1994 in , , by Ernst Nathorst-Böös, Peter Jubel, and Marcus Zetterquist, with the launch of , a sample editing tool that introduced the REX for loop slicing and became an industry standard for handling chopped samples. In 1997, the company released , a software emulation of classic instruments including the TB-303 bassline synthesizer, TR-808 drum machine, and TR-909, which played a pivotal role in reviving interest in and genres during the electronic music resurgence of the late . The program also introduced the ReWire protocol in its 1998 update, in collaboration with , enabling seamless and audio integration between applications and establishing it as a widely adopted standard in music production software. The year 2000 marked a major milestone with the release of Reason 1.0 on November 22, introducing the innovative virtual rack concept that simulated a modular studio environment with synthesizers like Subtractor, samplers such as NN-19, drum machines like , and built-in effects, all connected via virtual patch cables for intuitive signal routing. Concurrently, Propellerhead launched its online Prop Shop for direct sales of software and expansions, facilitating global accessibility to their products. Subsequent updates enhanced Reason's capabilities: version 2.0 in late 2002 added ReWire for , the advanced NN-XT sampler, and 24-bit audio playback, broadening its compatibility with other DAWs. Reason 3.0, released in 2005, incorporated the MClass mastering suite for professional-grade compression, equalization, and limiting, alongside the Combinator device for simplified device chaining, contributing to Reason's growing adoption in professional studios by the mid-2000s. In September 2007, Reason 4.0 debuted the , a modular analog-style instrument with multiple oscillators and filters, along with the ReGroove groove tool for swing and humanization, further solidifying its position as a comprehensive environment. By 2009, Propellerhead developed and launched , a dedicated audio recording and mixing application featuring multitrack editing and a large-format console, designed to complement Reason by addressing its earlier limitations in direct audio capture. This integration paved the way for a preview of Reason 6.0 in 2011, which merged Record's recording functionalities into the core Reason platform. As a boundary event leading into later expansions, the first Rack Extension developer program opened in 2012, enabling third-party extensions for the virtual rack ecosystem.

Expansion and Mergers (2011–Present)

In 2011, Propellerhead Software integrated the multitrack audio recording and mixing features from its companion application into Reason with the release of version 6 on September 30, transforming the software into a comprehensive . This merger allowed users to handle both sequencing and live audio capture within a single environment, eliminating previous workflow limitations and expanding Reason's appeal to recording-focused producers. The update included a modeled mixing console, , and dynamics processing derived from , marking a pivotal step in Reason's evolution toward full DAW functionality. By 2019, the company underwent a significant rebranding to Reason Studios, aligning its identity more closely with its flagship product, which coincided with the September 25 launch of Reason 11. This version introduced MIDI output capabilities from rack devices, enabling greater integration with external hardware and software, and allowed users to insert an empty Reason rack as a VST or AU plugin in other DAWs for modular sound design. These changes broadened Reason's interoperability, positioning it as a hybrid standalone DAW and rack plugin ecosystem. The 2020s brought further milestones in compatibility and platform optimization. Reason 12 debuted on September 1, 2021, with enhancements to the Combinator device for combining multiple elements into custom instruments. A key promised feature, VST3 plugin support for hosting third-party instruments and effects, faced delays but arrived in the 12.5 update on December 19, 2022, allowing seamless integration of external plugins within the Reason . In May 2023, the 12.6 update added native support for processors, delivering up to 50% performance gains on M-series Macs and introducing offline authorization modes. Reason 13, released on June 18, 2024, featured a redesigned sequencer split into an edit area for precise and audio manipulation and a high-level arrangement view for timeline navigation, alongside improved zooming and layout options. It also debuted a unified for searching patches, samples, and loops with advanced filtering by categories and custom tags, streamlining asset management. The version included new devices such as the Polytone dual-layer for layered tonal designs, the Ripley space delay for atmospheric effects, and utility tools like the Sidechain Tool for dynamic processing. Updates in 2025 sustained this momentum, with Reason 13.3 launching on June 10 to address bugs, refine sequencer waveforms, and add a side panel variant for quicker access during mixing and rack building. On October 28, Reason Studios introduced the Distortion Matrix as a Rack Extension device, offering modular multiband distortion with 11 effect slots, 15 interchangeable modules, and custom algorithms for surgical sound shaping across frequency bands. To bolster user retention amid rapid development, Reason Studios implemented a policy from January 1, 2024, granting free upgrades to Reason 13 for all new Reason 12 purchases or upgrades, easing transitions during major releases. The company has strategically emphasized modular expansions via the Rack Extensions platform, fostering third-party innovations and internal devices that enhance the virtual studio's customizability without venturing into AI-assisted production tools as of late 2025.

Products and Software

Reason Digital Audio Workstation

Reason is a comprehensive (DAW) developed by Reason Studios for both macOS and Windows platforms, initially launched in 2000 as a virtual studio emulation tool. The software enables users to compose, record, edit, mix, and master music through an intuitive interface that simulates a rack setup. As of November 2025, the latest version is Reason 13.3.3, released on November 4, 2025, available as a perpetual license for $499 or through the Reason+ subscription service at $19.99 per month after an initial $1 trial month. At its core, Reason features a sequencer for arranging and audio clips, allowing precise control over track-based composition and automation. The virtual rack serves as the central architecture, where users populate devices such as , samplers, and effects processors, mimicking modular hardware connections. Key built-in instruments include the NN-XT advanced sampler for detailed sample manipulation and the Thor polysonic for versatile , while effects like the RV7000 Mk II advanced reverb provide high-fidelity spatial processing. The workflow emphasizes a modular, hands-on approach with cable-based on the rack's rear panel, enabling flexible audio, , and internal signal paths between devices for custom signal chains. Reason 13, released in 2024, introduced a unified browser for quickly accessing samples, patches, loops, and ReFills, streamlining sound selection and integration into projects. Unique aspects include unlimited undo and redo functionality for non-destructive editing across nearly all actions, built-in mastering tools such as the MClass suite (compressor, equalizer, maximizer, and stereo imager), and support for up to 192 kHz sample rates. System requirements for Reason 13.3.3 are modest, supporting macOS 10.15 or later and (64-bit) or later, with a minimum of 4 GB RAM (8 GB recommended) and a ; it offers native compatibility with processors since version 12.6 in 2023. The DAW also accommodates add-ons like Rack Extensions for expanded functionality, integrating seamlessly into the virtual rack environment.

Rack Extensions and Add-Ons

Rack Extensions (REs) represent a modular introduced by Reason Studios in 2012 alongside Reason 6.5, enabling third-party to create instruments, effects, utilities, and processors that integrate natively into Reason's virtual rack as VST-like devices. Unlike standard VSTs, REs are designed for seamless compatibility within the Reason environment, allowing users to load them directly onto the rack and connect them via virtual audio and cables for signal routing and modulation. By 2025, over 800 REs are available through the Reason Studios , spanning categories such as synthesizers, reverbs, distortions, and utilities, fostering an expansive library for sound design. Reason Studios supports RE development through a dedicated Software Development Kit (SDK), which includes , code libraries for features like FFT processing and functionality, a testing tool called Recon, and graphical elements such as faders and knobs. The SDK, updated to version 4.6.0 in December 2024, enables developers to build cross-platform devices that remain future-proof across OS updates and architectures, with Rack Extensions requiring Reason 10.1 or later for compatibility. Developers distribute their creations via the Reason Studios , where sales generate revenue shared with creators after platform fees, encouraging a vibrant third-party . Notable examples include Softube's TSAR-1R reverb, a convolution-based effect launched in that emulates high-end hardware reverbs with customizable decay and modulation, and Blamsoft's The Legend, a polyphonic RE modeling classic analog designs from the and . Integration of REs emphasizes the 's modular philosophy, where devices can be patched fluidly for complex signal chains, including external loops for incorporating other Reason-native tools. The Reason+ subscription, priced at $19.99 monthly or $199 annually as of 2025, provides access to all Reason Studios-developed REs—such as the newly released in October 2025—along with ongoing updates, but third-party REs require separate purchases. Popular categories include synthesizers like modular emulations and polyphonic engines, and effects such as multiband distortions; for instance, offers nine routable effect slots across three frequency bands with modulation, LFOs, and envelope followers for precise sonic shaping. Reason 13, released in 2024 with updates through version 13.3.3 in November 2025, enhanced support by introducing a unified, tag-driven for faster and patch discovery, alongside performance optimizations for smoother handling and native compatibility. These improvements include refined undo integration and better VST3 bridging for hybrid workflows, ensuring REs load efficiently even in large projects.

Other Current Offerings

Reason Studios offers supplementary products that complement its core , focusing on libraries, subscription services, mobile applications, and utility devices as of 2025. These offerings provide users with expanded creative resources, seamless integration options, and accessible tools for music beyond the primary software. ReFills serve as sample-based packs tailored for Reason's instruments and effects, containing patches, loops, and multisampled sounds to inspire and accelerate workflow. With numerous official ReFills available—spanning genres from cinematic to —users can access high-quality, ready-to-use material directly within the Reason rack. Notable examples include Cinematic Textures and Drones, which delivers 225 Combinator patches featuring ethereal pads, drones, and modulated soundscapes for and , and Reason Soul School 2, a sequel pack with nine brand-new funk-inspired grooves, drum patterns, and basslines built around NN-XT and Redrum devices. These packs are sold individually through the Reason Studios online shop or bundled within the Reason+ subscription for ongoing access. Introduced in 2020, the Reason+ subscription model functions as an all-access service, granting subscribers the full Reason 13 DAW, over 100 Rack Extensions developed by Reason Studios, more than 70,000 samples across various sound packs, and 1 GB of for backing up , projects, and custom content. Priced at $19.99 per month (with annual options available), it ensures continuous updates, including new sound packs released weekly by in-house designers, eliminating the need for separate purchases while supporting both standalone use and integration in other DAWs. This bundle emphasizes , allowing producers to explore an ever-growing library without hardware dependencies. Companion apps extend Reason's ecosystem to mobile platforms, enabling idea capture and sketching outside the . Reason Lite, a lightweight version of the Reason rack , is provided free with qualifying hardware purchases from partners like , , and Professional, offering core synths such as Thor and for use in external DAWs via VST3/AU/AAX formats. On , Figure acts as a dedicated for rapid beat creation, featuring drum sequencing, bassline synthesis, and vocal processing tools; it received updates in to enhance stability and preset variety. Complementing this, Reason Compact functions as a mobile DAW preview, allowing users to build multitrack sketches with basic recording, sequencing, and effects directly on or . Utility devices further augment production efficiency, with the shapeshifting integrated as a native tool since Reason 11, enabling complex wavetable morphing, synthesis, and granular processing for evolving . Building on this, 2025's ongoing expansions include specialized utilities like the Sidechain Tool, which simplifies via automatic pump detection for rhythmic , and the Gain Tool, a versatile mixer for precise level adjustments, stereo panning, and signal routing—both introduced in Reason 13 to address common mixing challenges without external plugins. These devices integrate directly into the virtual , promoting modular workflows. Distribution of all Reason Studios products occurs exclusively through digital downloads from their official website, ensuring instant access and compatibility with modern systems. Educational initiatives include a 50% discount on Reason+ subscriptions and perpetual licenses for verified students and teachers, making professional-grade tools more attainable for academic users.

Discontinued Products

Reason Studios has discontinued several products over the years, reflecting shifts in technology, market demands, and integration into its flagship . These include early software tools that pioneered aspects of production but were phased out as features were absorbed into Reason or rendered obsolete by evolving standards. , released in 1997 by Propellerhead Software (now Reason Studios), was a pioneering software of classic instruments, including the TB-303 bass and TR-808 and TR-909 drum machines. It allowed users to recreate and sounds through pattern-based sequencing and real-time modulation, influencing early design. Development ceased with version 2.0.1, and official support ended in November 2005, as resources shifted toward the more comprehensive Reason DAW released in 2000, amid a broader industry move from specialized emulators to full-featured workstations. Legacy ReBirth files (.rbs) are incompatible with modern versions of Reason without conversion workarounds, though elements of its sound engine were integrated into Reason via the ReBirth Input Machine device and a free ReBirth RB-338 Mod Refill pack using Combinator modules. ReCycle, introduced in 1994 as a standalone loop editor, enabled users to slice audio samples into rhythmic components for quantization, rearrangement, and export in the proprietary format, revolutionizing manipulation in music production. It was gradually phased out during the 2010s following the integration of its core slicing and editing functionalities into Reason's NN-XT sampler and later devices, with the last commercial version, 2.1, released in 2008. Although historically discontinued as a paid product, Reason Studios revived it in April 2025 with an updated version 2.5 offered for free, preserving its role as a specialized tool outside the main DAW ecosystem. , launched in 2009 as a dedicated multitrack audio recording and mixing application, provided Reason users with external audio capture, a modular , and effects like the RV7000 reverb, addressing gaps in Reason's initial MIDI-focused workflow. It was fully discontinued in November 2011 with the release of Reason 6, which merged all of Record's features—including audio tracks, the Mix Channel device, and new effects such as and Pulveriser—into a unified DAW, eliminating the need for separate installations and support. No standalone updates or compatibility have been provided since the merger. The ReWire protocol, co-developed by Propellerhead and in the late 1990s, allowed synchronized audio and integration between Reason and other DAWs, enabling Reason to function as a virtual instrument host within hosts like or Cubase. Support for ReWire was discontinued in Reason 11, released in 2019, as it was replaced by native VST and plugin hosting capabilities that offered broader compatibility without the protocol's limitations, such as single-instance restrictions. Users with legacy ReWire-dependent projects are advised to retain older Reason versions for continued functionality. Other discontinued offerings include the Balance mixer, a hardware audio interface released in 2002 optimized for low-latency monitoring with Reason, featuring FireWire connectivity and bundled software. It was integrated conceptually into Reason's virtual mixer but ceased active development and sales by the mid-2010s, with official driver support ending around 2020, rendering it incompatible with modern operating systems without legacy setups. Additionally, older authorization methods for Reason versions 1 through 11, relying on offline dongles like the Ignition Key or Authorizer software, were discontinued on September 25, 2023, requiring online activation or upgrades to Reason 12 or later for continued use, though existing authorizations remain functional on stable systems without support guarantees.

Technology and Innovations

Virtual Rack System

The Virtual Rack System, introduced with Reason 1.0 in November 2000, serves as the foundational modular interface of the Reason , emulating a physical studio where users load virtual devices such as instruments and effects processors. These devices connect through virtual patch cables to route audio and signals, allowing for flexible signal flow that mirrors hardware modular setups. At its core, the system employs intuitive mechanics for device management, including drag-and-drop loading from the browser or directly into the . Users access a rear-panel view by flipping devices to manually patch inputs and outputs for audio and routing, while automatic cabling handles default to streamline setup. The efficient underlying supports the addition of a vast number of devices and tracks without significant performance degradation, enabling expansive projects. This design offers substantial benefits for users familiar with hardware synthesizers, providing a tactile, visual analogy to physical patching that fosters creative experimentation. It facilitates the of intricate signal chains, such as a through a and delay for layered , while auto- options simplify workflows for quicker results. The 's structure promotes modular thinking, allowing devices to interconnect seamlessly for and effects processing. Over time, the Virtual Rack has evolved to enhance usability, with higher-resolution graphics introduced in Reason 12 (2021) for improved visual feedback on high-density displays and refined organization tools to manage complex racks more effectively. Technically, the system has incorporated 64-bit audio processing since Reason 6 in 2011, boosting precision and handling of large sessions, alongside low-latency monitoring features that minimize delays during real-time recording and playback.

Compatibility and Integration Features

Reason Studios' Reason digital audio workstation (DAW) has evolved to support greater interoperability with external plugins, enabling users to integrate third-party instruments and effects directly into its virtual rack environment. Support for external VST plugins was first introduced in Reason 9.5 in May 2017, initially covering 64-bit VST2 (version 2.4) formats for both Windows and macOS, allowing these plugins to be loaded as rack devices alongside Reason's native modules. In December 2022, Reason 12.5 expanded this capability to include 64-bit VST3 plugins, providing access to a broader range of modern effects and instruments while maintaining with VST2; however, multitimbral or MPE-enabled VSTs are not supported, and plugins must be installed individually via Reason's preferences. This hosting feature facilitates hybrid workflows, where users can combine Reason's modular rack with external tools like or FabFilter plugins without leaving the application. Conversely, since the release of Reason 11 in September 2019, the Reason Rack—encompassing its instruments, effects, and utilities—has been available as a plugin itself, insertable into other DAWs for seamless integration. The initial launch supported VST3 format, with AU support added in update 11.1 in November 2019 for macOS hosts like , and AAX compatibility for following in May 2020. This allows Reason to function within hosts such as or , where users can route audio and MIDI bidirectionally while leveraging the host's sequencing or mixing capabilities. The legacy ReWire protocol, which previously enabled synchronized multi-application operation, was discontinued with Reason 11 in 2020, with standalone mode or plugin hosting recommended as alternatives for cross-DAW collaboration. Export functionalities in Reason emphasize flexibility for sharing and collaboration, supporting audio, , and stem-based workflows as of version 13 in 2024. Users can export full mixes or individual clips in formats like WAV, AIFF, or through the File > Song to New Track , with options to include via accompanying files. Stem export is achieved via the Mixer Channels feature, rendering selected or groups as separate audio —ideal for remixing or handing off to other producers—while export preserves note data, controller , and clip arrangements in standard Type 1 files for import into other DAWs. Audio options ensure low-latency rendering, supporting real-time effects processing during . Hardware integration in Reason prioritizes reliable connectivity for performance and control, utilizing standard protocols for MIDI controllers and audio interfaces. The software supports a wide array of MIDI keyboards and control surfaces through its Remote mapping system and Easy MIDI Input lane, including native compatibility with the protocol for fader and transport control since early versions, updated in releases like Reason 12.7 in October 2024 to include devices such as the nanoKEY Studio. For audio I/O, Reason employs drivers on Windows for low-latency monitoring and on macOS, ensuring stable performance with interfaces from brands like or , with multi-core processing optimized across both platforms. Reason maintains full cross-platform parity between macOS and Windows, with version 13 supporting macOS 10.15 or later (including native ARM architecture since Reason 12.6 in May 2023) and /11 (64-bit). Activation is handled exclusively through online Reason accounts, eliminating the need for iLok dongles or third-party license managers, which streamlines installation and portability across devices. This unified approach ensures consistent behavior, plugin scanning, and feature availability without platform-specific limitations.

Recent Technological Advances

In December 2022, Reason Studios introduced full VST3 support with the release of Reason 12.5, enabling users to load third-party VST3 instrument, effect, and utility plugins directly into the Reason for read/write parameter control and cable-based routing integration. This advancement bridged Reason's historically isolated with broader plugin compatibility, allowing seamless patching of external devices within the virtual environment. The following year, in May 2023, Reason 12.6 brought native optimization for processors (, , and M3 chips), eliminating reliance on Rosetta 2 emulation and delivering up to a 50% performance improvement in rendering and playback tasks. This update enhanced overall efficiency on macOS systems, reducing and CPU load for complex projects while maintaining with Intel-based Macs. Reason 13, launched in June 2024, focused on enhancements with a redesigned for quicker access to sounds, patches, and samples through improved search and organization features. The update also upgraded the sequencer to include clip launching for pattern-based arrangement and dedicated lanes for precise control over device parameters. Additionally, it introduced five new devices, including the utility tools Gain Tool for volume and panning adjustments, Sidechain Tool for and pumping effects, and Stereo Tool for width enhancement, as well as the Polytone dual-layer and Ripley space delay. In March 2025, Reason 13.2 added improvements such as easier tagging of favorite devices, better handling of missing sounds in the browser, and new OS file icons for enhanced usability. In October 2025, Reason Studios released the , a modular multiband distortion device that splits audio into three frequency bands for targeted processing via a matrix of distortion algorithms, drawing thematic inspiration from (element 76) for its dense, heavy sonic character. This Rack Extension emphasizes surgical sound sculpting with over 200 factory patches and custom algorithms, integrating seamlessly with Reason's modular patching system. Ongoing developments emphasize performance efficiency, with updates like Reason 13 incorporating multi-core rendering optimizations to minimize CPU usage in large sessions, supporting sustainable practices through reduced power consumption on modern .

Community and Online Engagement

User Communities and Forums

The user communities for Reason Studios have evolved significantly since the product's launch in 2000, beginning with official forums hosted by Propellerhead Software that served as central hubs for sharing tips, troubleshooting, and creative discussions among users. These forums, active from around 1999 to 2015, facilitated support and beta testing feedback, but were closed in January 2015 as the company shifted focus to emerging and collaboration platforms like the service (later rebranded Allihoopa, which was discontinued in January 2019). The closure was driven by a desire to modernize amid growing and issues with the forum software, leading to the archiving of historical content for reference. Following the forum shutdown, discussions fragmented across independent platforms, but this was gradually addressed through dedicated social channels and integrated tools. The subreddit r/reason, established in 2010, emerged as a key ongoing for user interactions, with users actively posting tutorials, patch ideas, and software updates. Similarly, Facebook groups such as and provide spaces for sharing workflows and troubleshooting, often featuring user-led tutorials on topics like rack wiring and . On , community-driven channels and the official Reason Studios account host extensive tutorial series, covering everything from beginner sequencing to advanced Rack Extension integration, fostering a vibrant ecosystem for skill-sharing. The Rack Extension (RE) authoring remains a cornerstone of , enabling s to create and distribute custom instruments, effects, and utilities via the official Reason Studios shop, which has expanded the ecosystem with thousands of third-party additions since the RE format's introduction in 2012. While no formal annual "Reason Awards" for REs were identified in official records starting from 2013, the celebrates standout contributions through spotlights and sales promotions on the . Engagement is further bolstered by regular interactions, including Ask Me Anything () sessions on sites, where users discuss features like the virtual rack system. Beta programs exemplify high user involvement, with public testing for updates like Reason 13 in 2024-2025 attracting thousands of participants from the base to report and suggest improvements via dedicated channels. These efforts, managed through a structured process starting with hundreds of initial testers scaling to broader groups, ensure diverse and OS compatibility while maintaining two-way loops. Post-2015 challenges of scattered discussions have been mitigated by in-app mechanisms, allowing direct submissions to developers without relying on external forums, alongside the growth of social platforms to centralize .

Marketing and Educational Initiatives

Reason Studios has employed various marketing approaches since its early days under the Propellerhead name, including website-based promotions and shareware-style demos for products like in the late 1990s and early 2000s, which helped build grassroots interest through user-shared files and online forums. In recent years, the company has shifted toward bundled offerings to expand accessibility, partnering with hardware manufacturers such as to include six months of Reason+ with select Professional, Alesis, and products, announced in 2022 and continuing into 2024. Similarly, a 2022 collaboration with Output launched a bundle pairing with Reason+, providing users instant access to complementary creative tools. To engage creators, Reason Studios has collaborated with influencers and producers, appointing Grammy-nominated songwriter as an official ambassador in 2022 to showcase the software in professional workflows, and partnering with YouTubers like Chris Reed for themed content such as the 2023 Jamuary challenge. Channels like SadowickProduction have further amplified reach through independent tutorials demonstrating Reason's rack-based production techniques. Educational efforts center on free resources to foster skill development, with the official Reason Studios YouTube channel offering video tutorials on topics from beginner workflows to advanced , active since the channel's launch in but expanding significantly around Reason 9's 2015 release. The company website hosts additional guides on beat-making, mixing, and device integration, emphasizing modular creativity. Complementing this, Reason Lite—a limited version with core instruments and eight tracks—has been bundled free with controllers since 2018, enabling entry-level users to explore the ecosystem without cost. Key initiatives include regular live streams launched in amid lockdowns, featuring team members demonstrating real-time music creation and responding to viewer questions to build community interaction. Reason Studios supports academic users through a 50% discount on annual Reason+ subscriptions and perpetual licenses for verified students and educators, available via platforms like Student Beans and direct verification. While specific university partnerships are not formalized, the software's educational pricing aligns with music technology curricula at institutions like . In 2025, marketing focused on the free Reason 13.3 update released in June, promoting enhanced browser functionality and sequencer improvements through demo songs showcasing new devices like the , available for download to highlight potential. This campaign emphasized efficient, low-resource workflows, tying into broader trends in by minimizing hardware demands for creators.

Cultural and Industry Impact

Influence on Music Production

Reason Studios' early product, , released in 1997, played a pivotal role in the revival of music by providing software emulations of the bass synthesizer and TR-808 . These emulations made the distinctive squelching basslines and percussive sounds of accessible on personal computers, allowing bedroom producers to recreate the genre's core elements without the high cost of rare vintage hardware. By democratizing these iconic sounds, ReBirth lowered barriers to entry for aspiring electronic musicians, fostering a wave of DIY production that extended 's influence into broader and scenes. The introduction of Reason in 2000 marked a significant evolution with its modular virtual rack system, where users could interconnect instruments, effects, and utilities via virtual cables, simulating a hardware studio environment. This approach influenced subsequent digital audio workstation (DAW) designs by emphasizing flexible, rack-like modularity and signal routing, enabling producers to build customized signal chains intuitively. By the mid-2000s, Reason saw growing adoption in genres like hip-hop and electronic dance music (EDM), as producers leveraged its built-in samplers, synthesizers, and effects for beat-making and sound design in professional workflows. Reason's Rack Extensions (RE) platform, launched in 2012, created an open ecosystem that encouraged independent developers to build and distribute native devices, significantly expanding the software's diversity beyond its core library. This initiative allowed third-party creators, including boutique synth makers like Noise Engineering, to integrate seamlessly with Reason's rack, resulting in hundreds of specialized instruments and effects that enhanced creative options for users. The RE format's emphasis on visual cabling and compatibility fostered collaboration between Reason Studios and indie developers, turning the platform into a vibrant for innovative tools. Technologically, Reason Studios pioneered loop slicing through , released in 1994, which introduced the file format for automatically detecting and chopping audio loops into playable segments. As one of the first dedicated beat slicers, enabled precise manipulation of rhythms and samples, becoming an industry standard for remixing and beat programming in DAWs. The company's software synthesizers, such as those in Reason, achieved high authenticity by modeling analog hardware behaviors, contributing to the broader industry shift from expensive physical gear to virtual studios that offered comparable sonic quality at a fraction of the cost. This transition empowered producers to assemble full virtual racks on standard computers, reducing reliance on hardware and accelerating the democratization of professional-grade production. Reason Studios facilitated accessible music production by providing affordable, all-in-one software solutions that allowed creators to build complete studios without prohibitive investments, particularly beneficial during economic challenges like the 2008 recession when budgets for music gear tightened. In the , the company's shift to the Reason+ subscription model, offering ongoing access to updates, sounds, and expansions for a monthly fee, aligned with prevailing industry trends toward recurring revenue streams in music software. This approach mirrored the rise of subscription-based tools from competitors, providing scalable access to evolving technology while ensuring steady innovation in a competitive market.

Notable Users and Legacy

Prominent artists and producers have utilized Reason Studios' software in their creative processes, contributing to its reputation in electronic, pop, and hip-hop genres. Electronic music producer employed Reason in his early production work alongside , leveraging its tools for sound design in and tracks. Pop producer , known as , relied heavily on Reason for programming and sequencing in his breakthrough album Ocean Eyes, including the hit "Fireflies," where he used its virtual instruments like the granular to craft dreamy, layered soundscapes. Contemporary hitmaker , who has produced for , , and , praises Reason's intuitive workflow, stating it is integral to his production routine. Reason Studios' tools have appeared in notable productions across genres, though specific Grammy-winning credits remain anecdotal without direct attribution in official records. The software's flexibility has supported diverse outputs, from Owl City's to Skrillex's aggressive basslines, demonstrating its role in shaping modern electronic and pop landscapes. The legacy of Reason Studios endures through its preservation of foundational electronic music elements, particularly via the 2025 re-release of , the late-1990s sample editing tool that revolutionized loop manipulation and slicing techniques still relevant in contemporary production. This initiative underscores the company's commitment to maintaining 1990s-era workflows, allowing producers to access and build upon vintage sounds without degradation. The open Rack Extension (RE) format further cements this innovation by enabling third-party developers to create native devices that integrate seamlessly into the virtual rack, fostering a modular that has influenced 2025 trends in processing, such as the Osmium Distortion Matrix for experimental signal chains. Community-driven resources like tutorials and user-shared patches ensure older Reason versions remain viable, with official documentation supporting for loading legacy files and devices in newer iterations. This accessibility has sustained a dedicated user base amid intense competition in the DAW market, where Reason's niche appeal lies in its -based, hardware-emulating interface that prioritizes tactile sound sculpting over linear timelines. Through these elements, Reason Studios has carved a lasting role in music creation, emphasizing creative modularity and historical continuity as of 2025.

References

  1. [1]
    Reason Studios
    ### Headquarters and Contact Information
  2. [2]
    Reason Studios
    ### Summary of Reason Studios
  3. [3]
    Ernst Nathorst-Boos & Marcus Zetterquist Interview - Tape Op
    Ernst Nathorst-Boos and Marcus Zetterquist, along with Peter "Pelle" Jubel, founded Propellerhead Software in 1994. Propellerhead, based in Stockholm Sweden ...
  4. [4]
    Here's what the new Reason logo looks like - MusicRadar
    Sep 19, 2019 · Reason's iconic 'three orange and black cubes with a circle in the middle' logo has been consigned to history, to be replaced by a single orange and black cube.
  5. [5]
    Shop - Reason Studios
    No readable text found in the HTML.<|control11|><|separator|>
  6. [6]
    Voltage Connect 2017 Presenters | Berklee College of Music
    ... Propellerhead Software in Stockholm in 1994. As chief executive officer, he has grown the business from three employees to one of the world's leading ...
  7. [7]
    Blast from the Past: Propellerhead Software ReCycle! - MusicRadar
    Jul 9, 2019 · Launched in 1994, ReCycle! was billed as a companion product for Cubase users, allowing them to alter a loop's tempo without affecting its pitch.
  8. [8]
    Steinberg/Propellerhead Rebirth RB338 v2 - Sound On Sound
    Rebirth RB338 has been called the ultimate techno software package and was a considerable software success story of 1997.<|control11|><|separator|>
  9. [9]
    Propellerhead Software ReBirth RB-338 - Vintage Synth Explorer
    The ReBirth RB-338 could not have been released nor invented at any better time ... MIDI / Sync. Date Produced - 1997. Resources. Images from Propellerhead ...
  10. [10]
    A brief history of Propellerhead Reason and Record - MusicRadar
    Feb 2, 2011 · The Stockholm-based company was founded in 1994 by Ernst Nathorst-Böös, Pelle Jubel and Marcus Zetterquist. Its first product was ReCycle, a ...
  11. [11]
    Reason 11 arrives with a VST/AU plugin for other DAWs, as the ...
    Aug 27, 2019 · ... August 2019. It's all change for the Swedish music software developer ... What's more, Propellerhead Software will now be known as Reason Studios.
  12. [12]
    Propellerhead Software Becomes Reason Studios and Announces ...
    Aug 27, 2019 · The company later changed its name to Propellerhead Software as it expanded its portfolio of software and technologies for musicians. Now, the ...
  13. [13]
    Reason Studios | LinkedIn
    May 1, 2017 · Niklas Agevik. CEO at Reason Studios ; Ernst Nathorst-Böös. Leader/executive coach and therapist ; Martin Fridegren ; John Engström. Developer at ...Missing: founders | Show results with:founders
  14. [14]
    Mattias Häggström Gerdt – Product Manager at Reason Studios
    Product Manager of the Reason music making software/plugin and its add-on products. Responsible for creating successful products and services, for both music ...
  15. [15]
    https://se.linkedin.com/in/mattiashaggstromgerdt
  16. [16]
    Reason Studios closes old authorization system, upgrade at 60 ...
    Jun 1, 2023 · Reason Studios has announced that it is closing the old authorization solution for offline usage of Reason 11 and earlier.
  17. [17]
    https://rekkerd.org/reason-studios-closes-old-authorization-system-upgrade-at-60-discount/
  18. [18]
    Reason 13
    ### Summary of Reason 13 (https://www.reasonstudios.com/shop/product/reason-13/)
  19. [19]
    Reason Studios
    ### Reason DAW Pricing and Subscription Details
  20. [20]
    Reason - Encyclopedia.pub
    In Reason version 9.5, Propellerheads added the long-desired VST support. A stripped-down version of Reason known as Reason Adapted, which restricts the user to ...
  21. [21]
    Propellerheads Announce Reason 4 Release Date - FutureMusic
    Aug 30, 2007 · Propellerhead Software has announced that Reason 4 will be released on September 26th. Reason 4 will be available from the Prop Shop, as well ...
  22. [22]
    Propellerhead Software Reason - Sound On Sound
    Reason is a virtual software studio with a 14-input mixer, synth, drum machine, sequencer, and more, for creating and designing sounds.Missing: adoption early
  23. [23]
    Propellerhead Record
    Its been a long time coming, but Propellerhead have finally unveiled their take on computer-based audio recording and mixing.Missing: acquisition | Show results with:acquisition
  24. [24]
    Propellerhead releases Rack Extension Software Development Kit ...
    Sep 21, 2012 · The new technology, released in June this year as part of Reason 6.5, has been met with great enthusiasm from the developer community. The list ...
  25. [25]
    Propellerhead Reason 6 - Sound On Sound
    By merging their flagship application with its sibling, Record, Propellerhead have created something users have demanded for years: Reason with built-in audio ...
  26. [26]
    Reason 6 Combines Record Features, Adds Effects; New Bundles ...
    Record added some wonderful stuff to Reason, including a terrific analog-style console, modeled EQ and dynamics, the ability (finally) to place ...
  27. [27]
    Propellerhead becomes Reason Studios and releases Reason 11 ...
    Aug 26, 2019 · Talk about a revolution! Propellerhead has announced that Reason 11 will run as a plug-in, letting you use the Reason Rack in other DAWs.
  28. [28]
    First Look: Reason 11 - InSync - Sweetwater
    Sep 26, 2019 · Reason 11 has just been released, and it marks some changes for the rack-based DAW, including a rebranding of the parent company from ...
  29. [29]
    Review: Reason Studios Reason 11 - Synth and Software
    Nov 1, 2019 · ... Reason, has changed its name and rebranded to become Reason Studios, a move that reflects the company's focus on their flagship DAW.
  30. [30]
    https://synthandsoftware.com/2019/11/review-reason-studios-reason-11/
  31. [31]
    If all you wanted for Christmas was VST3 plugin support in Reason ...
    Dec 19, 2022 · Reason Studios has announced that version 12.5 of its Reason DAW is now available for download. This offers support for VST3 plugins when ...
  32. [32]
    Reason 12.6 adds native support for Apple Silicon Macs, which ...
    May 2, 2023 · Reason 12.6 adds native support for Apple Silicon Macs, which could mean a 50% performance boost | MusicRadar.
  33. [33]
    Reason Studios
    ### Key Features of Reason 13
  34. [34]
    https://www.reasonstudios.com/new-in-13
  35. [35]
    https://www.reasonstudios.com/news/post/reason-13-3-is-here
  36. [36]
    Do I get a free Reason 13 Upgrade when it's released in June?
    May 2, 2024 · On or after January 1 st 2024 you will automatically receive a free (grace-period) Reason 13 Upgrade license upon product release date (June 18 th 2024).
  37. [37]
    Common Operations and Concepts - Reason Studios
    The Sequencer is where you record your audio and instrument tracks. Here you can also record automation of device parameters in the Rack and of channel strip ...
  38. [38]
    https://help.reasonstudios.com/hc/en-us/articles/30754815168530-Reason-13-3-3-released
  39. [39]
    https://docs.reasonstudios.com/reason13/common-operations-and-concepts
  40. [40]
    https://www.reasonstudios.com/devices/nn-xt
  41. [41]
    Routing Audio and CV - Reason Studios
    Audio signals are routed via virtual cables, CV signals are for modulation, and P-LAN is for internal audio routing. Audio input is routed to sequencer tracks.Missing: based | Show results with:based
  42. [42]
    Menu and Dialog Reference - Reason Studios
    To redo an undone action (“undo the undo operation”), select “Redo” from the Edit menu or hold [Ctrl](Win) or [Cmd](Mac) or and press [Y]. The action to be ...
  43. [43]
    Audio Basics - Reason Studios
    Reason supports all standard sample rates between 44.1 kHz and 192 kHz. Reason also supports lower sampling frequencies, but using a sample rate of less than ...Missing: unlimited | Show results with:unlimited
  44. [44]
    What are the minimum system requirements for Reason 13?
    Apr 3, 2025 · Windows 11 - or Windows 10 (64-bit) 1607 (Build 14393) or later; Monitor with at least 1280 x 768 resolution; Audio Interface with ASIO driver ...
  45. [45]
    Apple Silicon chip compatibility statement (updated May 2 2023)
    May 2, 2023 · The following products are natively compatible with Apple Silicon computers: Reason 12.6 and later (online and offline authorization)
  46. [46]
    Rack Extensions for Reason and Reason Essentials - YouTube
    May 30, 2012 · For more information on Rack Extensions, visit: http://www.propellerheads.se Meet some of the developers bringing Rack Extension devices to ...Missing: SDK examples integration 2025
  47. [47]
    What is a Rack Extension? - Developer | Reason Studios
    Rack Extensions graphically mimic the physical world of usability and integrates seamlessly with one another through virtual cabling. An audio plug-in format ...
  48. [48]
    Reason Studios Update 2025: 7 Game-Changing Features You Can ...
    Oct 26, 2025 · The Reason Rack Plugin lets you integrate Reason's legendary instruments and effects seamlessly into any DAW. Reason+ subscription offers ...
  49. [49]
    Rack Extension SDK - Developer | Reason Studios
    Rack Extensions SDK Release notes ; Version 4.6.0. Released December 16, 2024 ; Version 4.5.0. Released June 28, 2024 ; Version 4.4.0. Released September 6, 2023.
  50. [50]
    Rack Extension developer guide - Developer | Reason Studios
    The Rack Extension Developer's Guide is an introductory guide for anyone who wants to build Rack Extensions. It provides an overview of the technologies and ...Missing: revenue | Show results with:revenue
  51. [51]
    Rack Extension - Developer | Reason Studios
    In order to sell your Rack Extension you must register a proper company, provide your Tax ID number (EU - VAT, US - EIN/TIN) and register your bank details.Missing: revenue share
  52. [52]
    Softube TSAR-1R Reverb Rack Extension - YouTube
    Jul 7, 2012 · ... you for your support! Mikael Baggström Composer • Musician • Educator Disclaimers: Some links are affiliate links, meaning I may earn a ...Missing: examples Phase Plant he Diva Osmium distortion 2025
  53. [53]
    Best Reason Rack Extensions? - Instruments Forum - KVR Audio
    Mar 11, 2018 · My favorite RE are: Korg mono/Poly and Polysix. PX7 (Dx7 Emulation) The Legend Antidote Spire Top Post by eXode
  54. [54]
    https://www.youtube.com/watch?v=-Nr8B3wutkc
  55. [55]
    https://www.kvraudio.com/forum/viewtopic.php?t=501389
  56. [56]
    https://www.reasonstudios.com/rack
  57. [57]
    Reason Studios introduces Osmium Distortion Matrix, a new device ...
    Oct 30, 2025 · The Osmium Distortion Matrix is included with a Reason+ subscription, or you can get the plugin for an introductory price of $49.Missing: October | Show results with:October<|separator|>
  58. [58]
    OSMIUM Review - DATABROTH
    Oct 28, 2025 · Osmium is the latest rack extension effect for Reason Studio. It is a multi-band distortion unit with three effects per band, modulation, ...
  59. [59]
    https://www.databroth.com/blog/osmium-review
  60. [60]
    Reason updated to v13.3 - KVR Audio
    Jun 11, 2025 · This free update includes lots of bug fixes and improvements, further refinements to Reason's new look, and the much-requested ability to use the Browser as a ...
  61. [61]
    https://www.kvraudio.com/news/reason-updated-to-v13-3-64051
  62. [62]
    https://www.reasonstudios.com/shop/product/cinematic-textures-and-drones/
  63. [63]
    What's the difference between Reason 13 and Reason+ and what's ...
    Sep 19, 2025 · Here is what's included in the Reason 13 product and in the Reason+ subscription: · Reason 13 · Reason+ · Instruments · Drums & loops · Samplers.
  64. [64]
    https://help.reasonstudios.com/hc/en-us/articles/360002750753-What-s-the-difference-between-Reason-13-and-Reason-and-what-s-included
  65. [65]
    Reason Studios Partners With M-Audio To Bundle Reason Lite
    Reason Lite is available for free with the purchase of select hardware products including M-Audio's Oxygen MKIV, Code and Keystation MK3 series products. Owners ...
  66. [66]
    https://www.macprovideo.com/article/propellerhead-reason/reason-studios-partners-with-m-audio-to-bundle-reason-lite-with-controllers
  67. [67]
    https://www.reasonstudios.com/devices/sidechain-tool
  68. [68]
    Reason Studios Student Discount | Nov 2025 Student Beans Code
    Valid 2025 Reason Studios student discounts, voucher codes and deals. Sign up and discover the latest Reason Studios offers today | Student Beans.
  69. [69]
    ReBirth & Reason - Sound On Sound
    ReBirth is dead. Long live ReBirth! We discuss the decision to discontinue this pioneering software and discover how Reason users can keep its spirit alive.
  70. [70]
    Propellerhead ReBirth RB-338 - The First Soft-Synth Emulation
    Nov 27, 2017 · With Propellerhead's Reason DAW reaching version 10, it's time to honour the software that came before it, ReBirth RB-338 – the first soft-synth emulation.
  71. [71]
    https://musictech.com/reviews/rewind-propellerhead-rebirth-rb-338/
  72. [72]
    Reason ReCycle returns (for Free!)
    Apr 10, 2025 · Both ReCycle and the sample in question are available from the Reason Studios' website until 16 April 2025. Winners will be announced on the 25 ...Missing: discontinued | Show results with:discontinued
  73. [73]
    Reason Frequently Asked Questions - Reason Studios
    Mar 6, 2023 · Reason+ is a subscription service where you get access to all the tools you need to make music and find your own unique sound.
  74. [74]
    Balance Driver Downloads - Reason Studios
    May 15, 2020 · IMPORTANT:Please, note that Balance is no longer supported. If you still want to give it a try and download and install the Balance...Missing: mixer discontinued
  75. [75]
    Working with the Rack - Reason Studios
    Use drag and drop from the Device Palette, Windows Explorer (Win), Finder (Mac), or double click (or drag) a patch in the Browser. When you drop a patch in the ...Missing: Virtual | Show results with:Virtual
  76. [76]
    Reason 11 - Sound On Sound
    Reason's auto-cabling takes care of most patching for you, but you can flip the Rack plug-in to the rear view and manually patch different input and output ...
  77. [77]
    Optimizing Performance - Reason Studios
    Below the Input Latency and Output Latency rows in the Preferences-Audio dialog, you will find an item called Recording Latency Compensation. This value is used ...
  78. [78]
    Reason's New High-Resolution GUI
    The new Reason GUI features higher-resolution graphics for sharper visuals and Application Zoom, allowing scaling of the app and its devices.
  79. [79]
    Optimization and latency reduction - docs-propellerheads-se
    You generally want the lowest possible latency, to get the best response when you record and play in Reason in real time.
  80. [80]
    What VST types are supported in Reason? - Reason Studios
    Dec 15, 2022 · Reason 9.5 and later supports 64-bit VST2 (2.4) plugins · Reason 12.5 and later supports 64-bit VST3 and VST2 plugins · 32-bit VST plugins are not ...
  81. [81]
    Using VST plugins in Reason 12.5
    Dec 15, 2022 · Reason 12.5 supports 64-bit VST3/VST2 plugins, both Windows and Mac, but not multitimbral VSTs or MPE. VSTs are installed individually, and not ...
  82. [82]
    Working with VST Plugins - Reason Studios
    This chapter describes the procedures and techniques for working with VST plugins in the Reason application.
  83. [83]
    New Reason 11 VST3 Rack Plug-in - Do We Need An AAX Version?
    Aug 27, 2019 · So far a VST3 version of the Reason Rack plugin is scheduled for September, with an AU version promised before the end of 2019 and Reason ...
  84. [84]
    Reason Rack comes to Pro Tools
    Apr 15, 2020 · Reason's celebrated virtual studio Rack is to be released in Pro Tools' AAX format on the 5th May. The move follows the popular synth-oriented DAW's release in ...
  85. [85]
    Importing and Exporting Audio - Reason Studios
    If "Export Tempo Track (.MID)" is activated, the bounce function will also export a separate MIDI file containing the Song Tempo, and any Tempo Automation data.Missing: stems | Show results with:stems
  86. [86]
    Supported MIDI keyboards and control surfaces - Reason Studios
    Jun 17, 2025 · Reason Studios will issue licenses to companies in the audio or music industry or individuals interested in creating codecs for controllers.
  87. [87]
    Reason 12.7 released! - Reason Studios
    Oct 15, 2024 · Support added for Korg nanoKEY Studio and nanoKONTROL Studio. Mackie Control, Extender and Combo updated. Bug fixes. Fixed a bug where an ...
  88. [88]
    https://help.reasonstudios.com/hc/en-us/articles/14202812035474-Reason-12-7-released
  89. [89]
    Reason 12.6 with native M1/M2 support and new off-line ...
    Oct 15, 2024 · Reason 12.6 and Reason Rack Plugin now work natively on Apple Silicon computers, allowing for even better performance.
  90. [90]
    Reason Studios Software Activation Instructions - Sweetwater
    Apr 2, 2024 · In this guide, we will show you how to register, install, and activate your new Reason Studios software. Click here to learn more!
  91. [91]
    Update: Reason Studios Reason 12.5 - VST3 support - - Toolfarm
    Dec 21, 2022 · Reason Studios has announced the release of Reason 12.5 with support for VST3 Instrument, Effect and Utility plug-ins.
  92. [92]
    https://www.toolfarm.com/news/update-reason-studios-reason-12-5-vst3-support/
  93. [93]
    Reason's popular DAW finally gets native Apple Silicon support
    May 2, 2023 · After installing the new Reason 12.6 update, users can skip the slower speeds from Apple's Rosetta 2 emulator and run the DAW natively on non- ...<|separator|>
  94. [94]
    “Get you to your sound faster”: The 'workflow-focused' Reason 13 is ...
    Jun 18, 2024 · From a redesigned sequencer and interface to five new Rack Devices, the software appears to be full of improvements and, having previously been ...
  95. [95]
    https://www.musicradar.com/news/reason-13-whats-new
  96. [96]
    https://help.reasonstudios.com/hc/en-us/articles/25244599664530-Reason-13-2-released
  97. [97]
    Optimizing Performance - Reason Studios
    This also means that the more CPU-intensive your Reason song (i.e. the more devices and audio tracks you use), the higher the minimum latency required for ...
  98. [98]
    https://docs.reasonstudios.com/reason13/optimizing-performance
  99. [99]
    Reason Studios – Niklas Agevik [CEO] | Speakhertz - Talk Audio
    Feb 21, 2022 · Fast forward nearly ten years and much has changed: Ernst has stepped down as CEO, the company renamed itself to Reason Studios, and they ...
  100. [100]
    Reason Studios Users | Facebook
    Discussion and news regarding the most powerful and usable, COMPLETE music production software available, Reason!
  101. [101]
    Reason Studios - YouTube
    This is where you'll find the most entertaining music-making content in our galaxy cluster. Come along and explore unexpected creative paths.<|control11|><|separator|>
  102. [102]
    Developer | Reason Studios
    Create astonishing Instruments, Effects, Utilities and Player MIDI Effects for music makers and sound designers. Join our big community of developers and start ...Missing: AMAs | Show results with:AMAs
  103. [103]
    Beta-testing Reason
    Beta testing comes after a few months of internal testing, which is ongoing but generally begins at the final stages of the product development. Mats: "When we ...
  104. [104]
    https://www.soundonsound.com/techniques/beta-testing-reason
  105. [105]
    25 Products That Changed Recording - Sound On Sound
    Propellerhead ReBirth RB338 (1997). Price at launch: £149. SOS review: August 1997. "If you haven't got a computer, or a TB303/TR808 duo, you might actually ...
  106. [106]
    https://www.soundonsound.com/reviews/25-products-changed-recording
  107. [107]
    https://www.reasonstudios.com/press/inmusic-and-reason-studios-partner-to-bundle-6-months-of-reason-with-select-akai-professional-alesis-and-m-audio-hardware
  108. [108]
    Ian Kirkpatrick (Dua Lipa, Chainsmokers) is a Reason ... - YouTube
    Jun 14, 2022 · We couldn't be more thrilled that @iankirkpatrick—superstar producer and songwriter is our third Reason Studios Ambassador.Missing: collaborations YouTubers influencers
  109. [109]
    SadowickProduction - YouTube
    Reason Rack Tutorials. SadowickProduction · Playlist · 74 · Members Only - Private VLOGS. SadowickProduction · Playlist ... SadowickProduction · Playlist.Missing: influencer collaborations
  110. [110]
    https://www.youtube.com/c/SadowickProduction/playlists
  111. [111]
    Reason Lite is now included with selected Akai Pro Controllers
    Apr 11, 2018 · Reason Lite includes 8 instrument and/or audio tracks and features much of the same workflow, instruments and recording tools as the full ...
  112. [112]
    https://musictech.com/news/reason-lite-included-akai-controllers/
  113. [113]
    https://www.reasonstudios.com/news/post/reason-livestream
  114. [114]
    Reason 13.3 arrives
    Jul 8, 2025 · Reason 13.3 includes bug fixes, a side panel browser, improved browser view switching, better sequencer waveforms, and improved mixer/rack/ ...
  115. [115]
    The 303 has always resonated and it's not done yet - Piqued.FM
    Jul 25, 2025 · (Propellerhead's ReBirth software in 1997, one of the first virtual instruments to emulate the 303 and drum machines, introduced countless ...Missing: democratized bedroom
  116. [116]
    [Column] Make your equipment softer—The impact of ReBirthRB‑338
    Oct 31, 2025 · In the late 1990s, a bright change was coming to the frontier of electronic music production. While analog/equipment-based production using ...Missing: growth | Show results with:growth
  117. [117]
    Reason's Modular Architecture: Sound Design and Workflow in ...
    Sep 22, 2025 · Exploring Reason's virtual rack, its modular flexibility, and VST/AU integration for advanced music creation and mixing.
  118. [118]
    Today's Producers Using Old School Hardware? - Gearspace
    Jul 31, 2013 · A lot of producers are on software nowadays like Alchemist been using a Renaissance and Theory makes all his beats just on Reason. Even Fly-Lo ...
  119. [119]
    Two new Reason Rack Extension bundles | Noise Engineering
    Big news: we've just released two new Reason Rack Extension bundles! Read today's article to learn all about them and what they mean for Reason AND plugin ...
  120. [120]
    Reason Rack Extensions: What's Good for Developers Might Be ...
    Jun 29, 2012 · When RE's debuted, I demoed 7 plugins by 7 different manufacturers in an hour or two, without needing to do 7 different registrations and dealin ...
  121. [121]
    Reason Studios announces free version of much-loved beat slicer ...
    Apr 7, 2025 · Originally released in 1994, ReCycle was one of the first dedicated beat slicers. It allowed loop manipulation, slicing, and replaying of ...
  122. [122]
    Reason: Evolution from Virtual Studio to Full DAW and Modular Plugin
    Oct 24, 2025 · Analysis of Reason's development, from its virtual rack to plugin and DAW integration, highlighting its constant innovation.
  123. [123]
    The Financial Crisis and the Music Industry - Music Business Journal
    Dec 21, 2008 · It is almost impossible to secure more money from creditors, and record labels are having trouble making profits. The majority of people that ...
  124. [124]
    Reason 13 review: At almost 25 years old, can the DAW still cut it?
    Jun 25, 2024 · Reason 13 £499, or £199 if upgrading from an earlier version. Reason+ subscription £1 for first month then £19.99/month reasonstudios.com.Missing: $19.99/ | Show results with:$19.99/
  125. [125]
    Music production is officially in its 'subscription' era - MusicTech
    Sep 19, 2024 · As music software developers like VCV and Waves head down a subscription path, more music producers are feeling alienate.
  126. [126]
    Skrillex's Gear & Studio Equipment - Gadgets Page
    In the past, Skrillex used FL Studio and Reason for production. On the hardware side, he uses a set of KRK Rokit 5 studio monitors as well as a pair of ...Headphones · Studio Monitors · Laptop & Computers · DJ Set Up
  127. [127]
    https://gadgetspage.com/p/skrillex
  128. [128]
    https://www.reasonstudios.com/news/post/owl-city
  129. [129]
    Reason Studios
    ### Summary of Reason Studios Content (as of 2025)
  130. [130]
    https://www.reasonstudios.com/press/reason-studios-re-releases-their-iconic-sample-tool-recycle-for-free-calls-it-the-sample-tool-that-refuses-to-die-in-community-driven-campaign
  131. [131]
    https://www.reasonstudios.com/devices/osmium
  132. [132]
    Sounds, Patches and the Browser - Reason Studios
    The Browser is used when you load patches, samples, audio files, MIDI files and REX files, from regular file folders or from ReFills. Besides being shown as a ...Missing: workflow 2024