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InnoGames

InnoGames is a Hamburg-based German video game developer and publisher specializing in mobile and browser-based strategy games, founded in 2007 by a group of gamers who began as a hobby project in 2003. With approximately 350 employees, the company focuses on creating high-quality virtual worlds that connect millions of players globally, emphasizing long-term engagement through evergreen intellectual properties. Notable titles include Tribal Wars, Grepolis, Forge of Empires, Elvenar, Sunrise Village, and the recently launched Heroes of History, contributing to a portfolio of 10 live games. The company's growth has been marked by significant milestones, including reaching €2 billion in lifetime revenues by July 2025, driven by successful franchises like , which alone surpassed €1 billion in 2023. InnoGames has earned industry recognition, such as "Browser Game of the Year" for The West in 2008 and "Best Browser Game" for in 2013, underscoring its influence in the strategy genre. Certified as a Great Place to Work and operating as a climate-neutral entity, InnoGames prioritizes employee , , and in its operations. Under the leadership of CEO Christian Reshöft since October 2025, alongside co-founders like Michael Zillmer and Chairman Hendrik Klindworth, the company continues to expand its portfolio, including the upcoming launch of Cozy Coast in December 2025, while maintaining a commitment to quality and player community building. Majority-owned (68%) by the (MTG) since 2020, InnoGames operates from its headquarters at Friesenstraße 13 in . Its mission remains centered on delivering immersive, strategy-driven experiences that foster global connections among players.

Overview

Founding and Headquarters

InnoGames originated as a hobby project in 2003, when brothers Eike Klindworth and Hendrik Klindworth, along with their friend Michael Zillmer, began developing the browser-based Tribal Wars in a in Stade, near , . Initially created for personal enjoyment, the game quickly gained traction after its launch in June 2003, attracting thousands of players by early 2004 and prompting the addition of a second game world. By 2005, the project's success—reaching around 50,000 active players—convinced the founders to transition from part-time development to full-time dedication, quitting their studies and jobs to focus on browser games. This shift laid the groundwork for professionalization, culminating in the formal incorporation of in early 2007 in , , with Eike Klindworth, Hendrik Klindworth, and Michael Zillmer (who later became Chief Operating Officer) as the key founders. The company's headquarters remain at Friesenstraße 13, 20097 , , where it was established and continues to serve as the primary base for operations despite global expansion. While InnoGames now employs around 350 people from 40 nations and supports games in multiple countries, its core development and leadership functions are anchored in .

Business Focus and Operations

InnoGames specializes in the development and publishing of browser and mobile games, with a primary emphasis on and titles that support across , , and browsers. The company creates immersive virtual worlds designed for long-term player engagement, focusing on evergreen intellectual properties that foster ongoing community interactions and updates. As of 2025, InnoGames maintains 10 live games, serving millions of registered users worldwide through these persistent, high-quality environments. The company operates on a global scale, with activities spanning 40 countries and a of approximately 350 employees drawn from diverse nationalities. Headquartered in , , InnoGames introduced a hybrid work model in 2021, allowing flexibility for within or at its central offices, which supports its international operations while promoting work-life balance. It is certified as a Great Place to Work, reflecting its commitment to a positive employee experience amid this distributed structure. At the core of InnoGames' operations are guiding values including , , , and , which inform both internal practices and player interactions. For instance, prioritizes environmental initiatives under its "Care for Tomorrow" principle and has advanced by publicly disclosing salary bands for 80% of its roles since 2022. These principles ensure fair treatment in game economies and community management, connecting players globally in equitable, sustainable virtual ecosystems.

History

Early Years (2003–2010)

InnoGames' origins trace back to 2003, when brothers Eike and Hendrik Klindworth, along with their friend Michael Zillmer, began developing the browser-based Tribal Wars as a hobby project in a basement in Stade, . The game aimed to create an immersive massively multiplayer online experience centered on tribal alliances, resource management, and conquest in a medieval setting. Officially launched in June 2003, Tribal Wars quickly gained traction, attracting several thousand players by early 2004 and prompting the addition of a second game world to accommodate the growing community. This rapid expansion highlighted the potential of browser games, leading the founders to commit full-time to development and operations by 2005, shifting from part-time efforts alongside studies and other pursuits. In early 2007, the trio formally established in to professionalize the operation and continued development of their titles. The company's momentum built with the release of its second title, The West, in 2008, a role-playing strategy game set in the American Wild West that emphasized character progression, duels, and frontier expansion. The West received widespread acclaim, earning the "Browser Game of the Year" award from MMO of the Year, along with honors for best game design and best gameplay from the same organization. In December 2009, InnoGames launched Grepolis, its third browser game, transporting players to ancient Greece for city-building, mythological alliances, and naval warfare. A pivotal moment came in May 2010, when Fidelity Growth Partners Europe (now known as Eight Roads Ventures) made its first major investment in InnoGames, acquiring a minority stake to fuel further expansion of the portfolio. This funding marked the transition from a bootstrapped startup to a venture-backed entity, solidifying the foundation laid by its early successes.

Growth and Milestones (2011–present)

Following the successful launches of its early titles, InnoGames experienced significant expansion starting in 2011, driven by a focus on browser-based strategy games and increasing mobile adaptation. By 2012, the company had grown to 250 employees and amassed over 100 million registered players across its portfolio. In April 2013, InnoGames launched Forge of Empires, a city-building strategy game that became one of its flagship titles. In 2014, InnoGames released Tribal Wars 2, expanding its flagship franchise, while its annual revenue surpassed €80 million, supported by a workforce exceeding 350 employees and a more than 500% increase in mobile revenue. The company's relocation to new offices in Hamburg underscored its operational scaling during this period. InnoGames launched Elvenar in April 2015, another fantasy-themed focusing on city building and exploration. By 2016, InnoGames achieved annual revenue exceeding €100 million, with mobile contributions rising over 100% year-over-year; that year, (MTG) acquired a 35% stake in the company at a €260 million valuation. In 2017, MTG increased its ownership to 51% through an additional €82.6 million investment, further solidifying InnoGames' financial position. The late marked accelerated growth, with InnoGames reaching €1 billion in total portfolio lifetime revenue by 2019, including surpassing €500 million in lifetime earnings that year. Annual revenue climbed to over €220 million in 2020, reflecting sustained double-digit growth since the company's inception. Entering the , InnoGames launched Rise of Cultures in 2022 and Sunrise Village in February 2022, diversifying its strategy offerings while celebrating the 10th anniversary of . In 2023, the company commemorated the 20th anniversary of Tribal Wars, and achieved €1 billion in lifetime revenue. Expansion continued in 2024 with the September launch of , alongside Tribal Wars recording its most successful financial year to date. As of July 2025, InnoGames hit €2 billion in total lifetime revenues, taking 13 years to reach the first billion (2007–2020) and just five years for the second, led by evergreen titles like (over €1 billion) and contributions from Tribal Wars, Grepolis, and Elvenar (each exceeding €200 million). In September 2025, celebrated its first anniversary, and in November 2025, the company announced Cozy Coast, a new merge-2 puzzle set for launch in December 2025.

Games

Current Live Games

InnoGames maintains a portfolio of actively supported games, primarily in the and genres, available on , mobile, and cross-platform formats. As of 2025, these titles emphasize multiplayer interactions, historical or fantastical themes, and ongoing updates including new events and expansions. Tribal Wars, launched in 2003, is a -based multiplayer game set in a medieval world where players build villages, form alliances, and engage in tribal conquests through and combat. Its core mechanic revolves around real-time battles and diplomacy, with ongoing world openings and updates like the Age of Relics event in 2025. Available primarily on browsers, it supports and apps for enhanced accessibility. The West, released in 2008, is a Western-themed game featuring , character progression, and turn-based combat in a multiplayer setting. Players customize cowboys or cowgirls, manage jobs, duels, and forts, with unique features like skill-based and community-driven events. It runs on browsers with support, receiving improvements such as enhancements in 2025. Grepolis, introduced in , is an ancient Greece-themed strategy MMO where players invoke mythological gods to build cities, form alliances, and wage naval and land wars. Distinctive elements include divine favor mechanics for bonuses and large-scale conquests, with 2025 updates like the World Masters tournament and new features such as automated farming. It is browser-based with mobile compatibility. Forge of Empires, debuted in 2012, is a cross-platform city-building strategy game spanning from the Stone Age to futuristic eras, emphasizing research, expansion, and multiplayer guilds. Players progress through historical ages, construct Great Buildings for bonuses, and participate in events like the 2025 Anniversary and Quantum Incursions championships. Available on browsers, iOS, and Android, it features dynamic updates including Guild Expedition overhauls. Tribal Wars 2, the 2014 sequel to Tribal Wars, enhances the original with improved 3D graphics, larger maps, and advanced church mechanics for realm domination in a medieval multiplayer environment. It introduces open-world exploration and co-op elements, remaining active with launches and balance updates in 2025. Primarily browser-based, it supports play. Elvenar, launched in 2015, is a fantasy city-builder where players choose between elven or human races to develop magical realms through resource gathering, trading, and scouting. Unique aspects include race-specific building styles, the Spire of Eternity tournament, and 2025 additions like the Guardians system and new chapters. It operates on browsers and platforms with high-end visuals. Rise of Cultures, released in 2022, is a mobile-first civilization-building game allowing players to construct multiple cities across historical eras from to Gothic, focusing on cultural discovery, trading, and diplomacy. Key features encompass allied cultures for bonuses and era-specific wonders like in 2025 updates. Cross-platform on , , and browser. Sunrise Village, also from 2022, is a cozy farming and adventure simulation where players rebuild a grandfather's village, cultivate crops, and unravel mysteries through exploration in a nature-filled world. It highlights relaxing gameplay with villager interactions and puzzle-solving, available on , , and browsers with ongoing content expansions. Heroes of History, introduced in 2024, is a hero-collection city-builder with time-travel mechanics, enabling players to summon historical figures like or for PvE combat and empire expansion across eras. Celebrating its first anniversary in 2025 with returning seasonal heroes and story events, it supports mobile and browser play in a multiplayer format. Cozy Coast, launched in 2025, is a merge-2 set on a Mediterranean island where players help characters and Elara restore a by merging items, exploring, and solving mysteries. It features relaxing gameplay focused on friendship, building, and uncovering stories, available on and with ongoing updates as of November 2025.

Discontinued Games

InnoGames has discontinued several titles over its history, often allowing players to transfer unused premium currency to active games as a measure of support. One such example is God Kings, a mobile PvP strategy game developed by the company and released in October 2017 for and platforms. Set in a fantasy world inspired by , the game involved building kingdoms, assembling armies, and engaging in multiplayer battles. Development was halted in January 2021, with servers remaining operational until their permanent shutdown on August 16, 2022; players could redeem and transfer any remaining — the in-game premium currency—to other InnoGames titles during this period. More recently, Lost Survivors, a mobile adventure game launched in April 2021, faced a similar fate. In this title, players explored island environments, gathered resources, formed teams, and undertook expeditions in a post-crash . InnoGames discontinued development on the game, leading to its permanent closure on July 15, 2025. To assist affected players, the company offered the option to transfer purchased and unused —the game's premium currency—to select live titles, including Tribal Wars. Among other notable discontinued projects, Warlords of Aternum, a game acquired and relaunched by InnoGames in 2017, ceased development and shut down its servers on August 31, 2023, after years of on platforms. Earlier efforts like Kartuga, a browser-based pirate developed in partnership with Ticking Bomb Games and launched in beta in 2013, were terminated shortly thereafter due to the dissolution of that collaboration, with no further access provided after a brief wind-down period. These closures reflect InnoGames' strategic shifts toward more sustainable live-service models.

Leadership and Corporate Structure

Key Executives

Christian Reshöft serves as the of InnoGames, having assumed the role on October 1, 2025, succeeding Hendrik Klindworth. Previously the since 2020, Reshöft has significantly contributed to the 's sustainable growth, achieving key milestones in product development and portfolio management over more than a decade with the firm. In his current position, he leads overall strategy and operations, guiding InnoGames through its evolution within the Midcore District. Hendrik Klindworth, a co-founder of InnoGames in 2003, holds the position of Chairman of the Board, providing strategic oversight for the company, and serves as Executive Chairman of the Midcore District since October 2025. As CEO until October 2025, he oversaw the firm's long-term strategy, including the integration of in game production for art and engineering to enhance efficiency while maintaining human oversight for quality. Klindworth has also shaped the future vision of InnoGames, emphasizing evergreen mid-core games with extended lifecycles—such as (over 13 years) and Tribal Wars (over 20 years)—and diversification into casual titles like Cozy Coast and to reach broader audiences. In August 2025, during an interview at , he highlighted the company's origins as a project that grew into a major player in browser and mobile gaming. Michael Zillmer, co-founder and , manages day-to-day operations and has been instrumental in the company's early development since co-creating Tribal Wars in 2003 as a hobby project that attracted 40,000 players by 2005–2006. His focus includes licensing, , and scaling operations from the era to modern mobile and cross-platform strategies. Eike Klindworth, co-founder, , and Board Member, drives the creative direction and innovation in at InnoGames. He co-developed the foundational title Tribal Wars in 2003 alongside his brother Hendrik and Michael Zillmer, establishing the company's signature mid-core strategy gameplay that has influenced subsequent hits like and Elvenar. With over eight years of experience as a game designer by 2011, Klindworth has contributed to navigating complex design challenges in the browser and mobile sectors. Sebastian Goldt serves as , a role he assumed in July 2024 after promotion from Director of Growth. With InnoGames since 2012, Goldt oversees marketing strategies, user acquisition, and brand promotion for the portfolio of live games, leveraging his background in to support the company's global expansion. Michael Lenz is the Chief Analytics Officer, appointed in July 2022, where he leads data-driven decision-making across marketing, game analytics, , , and . His work supports InnoGames' emphasis on optimizing player engagement and revenue for long-lived titles through advanced analytics tools.

Ownership and Investments

InnoGames was established in 2007 by founders Eike Klindworth, Hendrik Klindworth, and Michael Zillmer, remaining privately owned by them until its first external investment in 2010. That year, Fidelity Growth Partners Europe (now known as Eight Roads Ventures) provided a minority stake investment to support the expansion of its browser-based games portfolio, marking the company's initial foray into venture capital funding without diluting founder control significantly. In 2016, Swedish media conglomerate (MTG) entered the picture by acquiring a 35% stake from the founders and Eight Roads Ventures for approximately €90 million, providing substantial capital for growth while allowing the founders to retain majority ownership. This was followed in 2017 by increasing its holding to a controlling 51% through an additional €82.6 million investment, solidifying its influence over strategic decisions. The partnership evolved further in December 2020, when exercised an option to purchase an extra 17% stake from the founders for €106 million, raising its total ownership to 68% and establishing a new , GamingCo, in collaboration with the founders to manage gaming investments. As of 2025, InnoGames remains majority-owned by with its 68% stake, while the founders hold the remaining 32% and continue significant involvement in operations and strategy, with no further major ownership shifts reported since 2020. In a notable move, InnoGames became the first games company to voluntarily publish bands in July 2022, disclosing gross annual ranges for approximately 80% of its workforce across various roles and levels to promote transparency and fairness in compensation. This initiative has been updated annually, with the 2025 report (as of March 2025) confirming stable high-level salaries in the top third of the labor market, aiding and equity without adjustments.

Awards and Recognition

Early Awards

InnoGames' early accolades began with the launch of its flagship title The West in 2008, which quickly garnered significant recognition in the browser gaming space. The game was awarded Browser Game of the Year 2008 by MMO of the Year, an honor bestowed by an international jury of game development and publishing professionals across 14 categories. Additionally, The West received awards for best game design and best gameplay from the same organization, highlighting its innovative Wild West-themed mechanics and engaging multiplayer elements that set a new standard for browser-based RPGs. In 2013, InnoGames' Forge of Empires earned early praise for its pioneering approach to browser strategy games, receiving the MMO of the Year award for Best Strategy Browser MMO. This recognition underscored the game's innovative blend of city-building, historical progression, and real-time strategy, which distinguished it among contemporaries and contributed to its rapid adoption. In 2014, Tribal Wars 2 received a nomination at the Deutscher Entwicklerpreis ( Developer ) in the category for best browser game, affirming InnoGames' continued strength in the genre and its ability to evolve established franchises with modern cross-platform features. The year 2015 marked further mobile expansion validation when was named a "Best of 2015" game in the Store, selected among top titles for its cross-platform excellence and sustained player engagement.

Recent Nominations and Wins

In 2023, InnoGames' mobile Rise of Cultures received a nomination for the German Computer Game Awards (Deutscher Computerspielpreis) in the Best category, recognizing its innovative city-building mechanics across diverse historical cultures. InnoGames has earned Great Place to Work® certification for five consecutive years as of 2024, based on employee feedback highlighting a high-trust culture, flexible work policies, and opportunities that contribute to its as an in the gaming sector. In 2025, the company was nominated for Mobile Game Developer of the Year at the GamingonPhone Awards, acknowledging its sustained contributions to strategy and simulation genres through titles like and newer releases. Additionally, received a for Best Mobile Game at the GamingonPhone Awards.

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