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Quickbase

Quickbase is a cloud-based, no-code low-code platform designed for building custom applications to manage dynamic work, complex projects, and processes, enabling teams to automate workflows, integrate sources, and gain insights without extensive expertise. Launched as a solution, it serves as a centralized hub for connecting disparate systems, fostering between and IT users, and scaling operations across industries such as , healthcare, , and . The platform's core uniquely blends relational and graph structures to handle both transactional processing and advanced analytics, supporting secure, role-based access and mobile functionality for field teams. Founded in 1999 by Joe Rice, Jim Salem, and Claude von Roesgen as Turning Mill Software, developing the platform under the name OneBase, the company was acquired by in 1999 and rebranded as Quickbase, where it evolved into a key tool for rapid app development within 's ecosystem. In March 2016, spun off Quickbase to private equity firm , establishing it as an independent entity headquartered in , , to accelerate its growth in . By January 2019, acquired a majority stake in a deal valued at approximately $1 billion, providing resources for expanded product innovation, global expansion, and acquisitions like Cloudpipes (2019), MCFTech (2022), and FastField (2023) to enhance integration and mobile capabilities. Under CEO Ed Jennings since 2020, Quickbase has reported sustainable profitability, reaching $200 million in annual recurring revenue by 2023 while serving over 6,000 customers, including firms like and . The platform's key strengths include a visual drag-and-drop for app creation, pre-built templates for common use cases like and tracking, robust tools to reduce manual errors, and enterprise-grade security features compliant with standards such as SOC 2 and GDPR. Recognized as a leader in low-code development by across small business, mid-market, and European categories, Quickbase emphasizes empowering non-technical users to solve operational challenges, thereby driving productivity gains of up to 20 hours per week per employee through streamlined .

Overview

Company Profile

Quickbase, Inc. is a founded in 1999 and headquartered at 255 State Street in , . As of 2025, the company employs approximately 841 people, reflecting steady growth in its workforce. Originally developed as a division within , Quickbase was spun off as an independent entity in 2016 through its acquisition by Welsh, Carson, Anderson & Stowe. The company operates as a privately held entity backed by private equity, with Vista Equity Partners holding a majority stake following its $1 billion acquisition in January 2019, while Welsh, Carson, Anderson & Stowe retains a significant minority interest. Quickbase reported approximately $200 million in revenue in 2022, with annual recurring revenue reaching $215 million, driven by expansion in enterprise customers and sustainable profitability as a SaaS provider. Leadership is headed by CEO Ed Jennings, who joined in May 2020 with a background in scaling enterprise companies, including prior executive roles at and . Classified as a low-code platform-as-a-service (PaaS) provider, Quickbase specializes in dynamic work management solutions that support for complex projects across industries.

Platform Fundamentals

Quickbase is a cloud-based, low-code/no-code designed for building, deploying, and managing custom applications to streamline business processes without requiring extensive programming expertise. It empowers organizations to create tailored solutions that connect data, teams, and workflows in a centralized environment, leveraging an intuitive visual interface to accelerate development. This approach democratizes app creation, allowing non-technical users to address operational challenges efficiently. At its core, the platform operates on key principles including a drag-and-drop interface for rapid app assembly, a backend that supports from various sources, features for cross-functional teams, and built-in scalability to handle enterprise-level demands. The engine combines structured management with graph-like for robust handling of transactions and , ensuring reliable performance as organizations grow. enables multiple users to interact with apps simultaneously, fostering in dynamic work environments. Primary use cases encompass to track progress and resources, workflow automation to standardize processes, and data tracking for monitoring complex operations such as field services or requirements. These applications help teams gain visibility into operations, reduce manual efforts, and improve decision-making through centralized data access. Accessibility is a foundational aspect, with full support for web-based and interfaces that allow users to interact with apps from any device. The platform particularly supports citizen developers—non-technical business users—who can build and customize apps using pre-built templates and graphical tools, bypassing traditional barriers. Security fundamentals include role-based access controls that define permissions at the user, app, and field levels to protect sensitive information. Data is safeguarded through encryption at rest using AES-256 standards and in transit via TLS 1.2 or higher, alongside compliance with SOC 2 Type II and GDPR regulations to meet enterprise privacy and audit needs.

History

Founding and Intuit Era

Quickbase was founded in 1999 by Joe Rice, Jim Salem, Claude von Roesgen, and Sharon Faust as OneBase, a web-based, multi-tenant database service developed by Turning Mill Software to facilitate easy access and sharing of business information. In November 1999, acquired Turning Mill Software, integrating the technology into its portfolio. The following year, in 2000, Intuit renamed the product Quickbase and launched it as a hosted targeted at small businesses and workgroups needing collaborative without extensive technical expertise. During its early years under , Quickbase positioned itself as a user-friendly, hosted database service enabling non-technical users to build custom applications for reporting, tracking, and workflow management, particularly appealing to small and medium-sized businesses (SMBs) seeking affordable alternatives to complex . It gained initial traction among SMBs for streamlining operations like project tracking and inventory management, leveraging its cloud-based architecture to offer scalability and accessibility over traditional desktop databases. Quickbase's development during the Intuit era saw expansions in functionality to support more sophisticated applications, including integrations with Intuit's financial tools like , though growth was somewhat constrained by Intuit's primary emphasis on consumer-oriented finance products such as . Key recognitions included the Editors' Choice award in 2005 for its effectiveness in corporate workgroup database needs. That same year, it received the SIIA CODiE Award for Best Product or Service, highlighting its collaborative capabilities. In 2015, Quickbase earned another SIIA CODiE Award for best . These accolades underscored its rising prominence in the low-code space prior to Intuit's 2016 divestiture of the platform.

Independence and Ownership Transitions

In March 2016, Intuit announced the sale of its QuickBase business to private equity firm Welsh, Carson, Anderson & Stowe (WCAS), marking the culmination of Intuit's strategic divestitures of non-core assets to refocus on its primary small business and consumer financial software offerings. The transaction positioned QuickBase as an independent entity better suited to pursue growth in the enterprise low-code market, where its platform had gained traction among midmarket and large organizations but diverged from Intuit's core priorities. The deal closed on April 1, 2016, with WCAS acquiring the business and rebranding it as QuickBase, Inc., headquartered in Cambridge, Massachusetts, under the continued leadership of CEO Allison Mnookin and her executive team. The provided QuickBase with dedicated funding to accelerate its product roadmap, including plans to double investments in over three years and expand its workforce by approximately 20% at its headquarters. This independence enabled a sharper emphasis on enterprise customers, who already represented a significant portion of its over 6,000 user base, including half of the Fortune 100 companies, while remained a key customer with thousands of internal applications. By fostering autonomy from 's ecosystem, the transition supported enhanced innovation in low-code application development tailored to complex business needs beyond small business accounting. In January 2019, QuickBase underwent another ownership shift when acquired a majority stake in a transaction valued at more than $1 billion, with WCAS retaining a significant . This investment, which reflected substantial valuation growth from the post-spin-off period amid annual revenue increases from around $70 million in 2015 to over $125 million by 2019, aimed to scale QuickBase's operations through expanded product enhancements and market reach. Under 's backing, the company intensified its strategic focus on enterprise clients by investing in advanced , particularly in , , and features to streamline custom application building. This shift further propelled QuickBase's evolution into a standalone leader in the low-code sector, empowering non-technical users across industries to address operational challenges more efficiently.

Key Milestones Post-2016

In August 2019, Quickbase acquired Cloudpipes, a Bulgarian-based integration platform, enhancing its capabilities in connecting low-code applications with external systems such as and to streamline automation and data flow across enterprises. In January 2022, Quickbase acquired MCF Technology Solutions, a long-time partner, to expand its professional services and expertise in implementing no-code solutions for industries including , , and . In May 2020, amid the pandemic's acceleration of needs, Quickbase appointed Ed Jennings as CEO, succeeding Allison Mnookin, with Jennings tasked to expand enterprise adoption of the platform's low-code solutions. In June 2023, Quickbase acquired Merge Mobile, whose flagship product FastField provides mobile forms for field operations, bolstering mobile data capture and integration capabilities. The platform evolved significantly in with the introduction of AI-powered features, including Smart Builder for automated app creation and tools that optimize workflows by analyzing historical data patterns from millions of applications. In 2024, Quickbase advanced its vertical industry focus by hiring specialized leaders for sectors including , , and healthcare, alongside the launch of tailored app templates and pre-built solutions like Work Management for to address sector-specific operational challenges. The fall 2025 release integrated FastField more deeply into the Quickbase ecosystem, enhancing mobile data capture for field operations with real-time syncing and automation to reduce entry in dynamic work environments. That same year, Quickbase published the , nearly 2,200 professionals across industries to reveal persistent barriers from tasks and fragmentation, positioning the platform as a solution to mitigate these "gray work" inefficiencies. By 2025, under ' ownership since 2019, Quickbase had expanded to serve more than 12,000 organizations worldwide, emphasizing reductions in manual operational tasks through its connected work management tools.

Products and Services

Core Application Building Tools

Quickbase provides a user-friendly app creation process through its visual interface, allowing builders to start from , templates, or imported . Users begin by navigating to the My Apps page and selecting "Create new app," where they can name the app, add a description, and choose visual elements like icons and colors. The platform's Visual Schema Builder enables drag-and-drop creation of the , automatically generating default forms, reports, and dashboards upon completion. This process supports building pipelines for forms, reports, and dashboards via intuitive visual editors, streamlining development without coding. Database management in Quickbase centers on relational , where users organize information into that represent entities like or projects. Each contains fields with specific data types, such as text for names, dates for deadlines, or numbers for quantities, allowing precise and validation. Relationships between , typically one-to-many (e.g., one to many invoices), are established using fields that link records and enable lookups to display related data automatically. The platform supports importing data from or Excel files via the feature, mapping columns to fields for seamless population of , and also accommodates API-based imports for more advanced data ingestion. Customization options enhance app functionality through formula fields, notifications, and page layouts. Formula fields perform calculations using functions like If() for conditional logic—e.g., displaying "Total" only if an order is complete—or basic arithmetic such as Min([Subtotal], [Discount]) to find the lesser value between fields. Notifications allow users to set up email alerts for record changes, with options to customize content including field values or reports. Page layouts can be tailored via form builders to arrange fields, sections, and buttons for optimal user experience, supporting multiple form views per table. Collaboration features facilitate team-based app with real-time editing in a shared environment, where multiple users can modify schemas simultaneously. Version history is maintained through automatic backups and schema snapshots, enabling restores or rollbacks to previous states. Sharing permissions are managed via role-based access controls, allowing app managers to invite users, assign roles, and restrict edits to specific tables or fields. Deployment occurs through one-click publishing, where changes to apps go live immediately in the cloud-hosted environment, accessible via or . Apps can be embedded in other systems using for , and data export is supported through downloads or queries for external use.

Automation and Integration Features

Quickbase provides robust workflow through its Pipelines feature, which enables rule-based triggers to initiate actions based on specific events, such as record creation, updates, or deletions in applications. These triggers can also operate on schedules using daily, weekly, or custom expressions, or be manually activated via button presses with conditional logic. Common actions include sending alerts for status changes, assigning tasks to users with looping and branching for complex scenarios, and updating data records to enforce rules, such as limiting discounts to 10% for reps or 20% for approvals. This reduces manual errors and accelerates processes like notifications and escalations. In February 2025, Pipelines added quick start wizards, improved field mapping suggestions, sorting and pagination in Connection Central, and the AI Actions channel for AI-driven automations. Integration capabilities in Quickbase extend through over 50 native channels in Pipelines (51 as of 2025), allowing seamless connectivity with external systems without custom coding. Examples include connectors to Microsoft Office 365 components like Outlook for email, SharePoint for file storage, and Teams for collaboration, as well as direct integration with Salesforce for CRM data synchronization. While Zapier is not a native channel, Quickbase supports it via API hooks for broader third-party app connections, enabling users to unify data across tools like Dropbox or Slack. Additionally, RESTful APIs provide extensive access for custom integrations, supporting HTTP requests, ODBC for databases, and webhooks for event-driven callbacks. Pipeline automations facilitate multi-step processes with a visual drag-and-drop , supporting conditions, loops, and custom error handling to manage operational workflows reliably. For instance, these pipelines can orchestrate approval chains by routing requests through sequential steps, syncing data bidirectionally between Quickbase and external sources, and incorporating branching logic to handle exceptions like failed calls. Following the 2019 acquisition of Cloudpipes, Quickbase enhanced these capabilities to create enterprise-grade pipelines that combine and in a single interface. Mobile integrations are powered by the FastField module, a dedicated mobile forms solution that allows offline and automatic syncing with Quickbase applications upon reconnection. Integrated since , FastField enables field service teams to capture data via customizable forms on and devices, dispatching submissions directly into Quickbase for real-time processing. As of October 2025, FastField introduced Task Scheduler for automated , Workflow for intelligent processing, and Label Scanner for optical character recognition in field captures. This supports scenarios like on-site inspections or inventory updates without internet access, bridging field operations with central systems. For scalability, Quickbase Pipelines handle high-volume automations through of 10-15 requests per second per app, with built-in throttling to prevent overload during peak usage and mechanisms to monitor execution and troubleshoot issues. These features ensure enterprise reliability, allowing automations to scale across large datasets and concurrent users while maintaining performance.

Industry Applications

Quickbase finds extensive application across various industries, enabling organizations to address sector-specific operational challenges through customizable low-code applications. These include pre-built templates and starter apps enhanced by the 2022 acquisition of MCF Technology Solutions, providing industry-specific solutions for , , field services, , and utilities. In , the platform supports project tracking by providing a centralized system for managing schedules, requests for information (RFIs), submittals, change orders, and documents, offering real-time visibility into milestones and progress via role-based dashboards. It also facilitates management with a secure database for proposals, automated bid package creation, and controlled access permissions for vendors. For safety , Quickbase standardizes job hazard analyses (JHAs), pre-task plans (PTPs), inspection checklists, and incident tracking to meet OSHA requirements. Additionally, it integrates with (BIM) tools like and through pre-built connectors and open APIs, allowing seamless data flow from design to field execution. In healthcare, Quickbase streamlines workflows by consolidating across networks into a secure, centralized , improving coordination and experience without compromising . The platform aids regulatory reporting through customizable dashboards and reports that deliver operational insights and support monitoring. is achieved via tools like Pipelines, which automate , tracking, and processes while ensuring adherence to standards. Quickbase supports HIPAA , enabling customers to build applications compliant with the HIPAA through features such as IP filtering, (SSO), two-step authentication, and a Business Associate Agreement (BAA) for (PHI) on eligible plans. For manufacturing, Quickbase enhances management by centralizing data for real-time tracking of stock levels, , and , reducing stockouts and overages. is supported with automated inspection workflows, audit trails, and dashboards that monitor metrics to minimize defects and ensure . The platform ingests real-time production data, including from equipment sensors, to track downtime, performance, and needs, fostering efficient operations. In telecom and field services, Quickbase powers mobile dispatching by allowing crews to access assigned jobs—whether one-time or recurring—via integrated mobile forms, with instant synchronization for office oversight. Asset tracking is streamlined through a unified system that provides 360-degree visibility, preventing losses and minimizing downtime in dynamic environments like telecom infrastructure maintenance. Service ticket resolution benefits from connected work order management, where field teams capture details on-site and leaders monitor progress in real time, accelerating closures and invoicing. To accelerate adoption in these verticals, Quickbase offers pre-built templates and starter apps through its library, tailored for industries like , , and field services, which simplify initial setup and customization.

Technology and Developments

Low-Code/No-Code Architecture

Quickbase operates as a multi-tenant, cloud-based (SaaS) platform hosted primarily on (AWS), with additional support for (GCP) and to ensure scalability and reliability. Its core architecture employs a metadata-driven , where applications are built as configurations stored in rather than compiled code or executables, enabling rapid modifications without redeploying infrastructure. The platform's core blends relational and structures to handle both transactional processing and advanced analytics. This approach leverages a distributed managed by a central , which dynamically routes requests across clusters to optimize resource allocation and maintain . At its foundation, Quickbase's no-code elements empower users through visual builders that allow the creation of user interfaces (), user experiences (UX), models, and basic logic without writing scripts. These tools use drag-and-drop interfaces to define relationships, fields, and workflows via , abstracting away the complexities of design and frontend development. For more advanced needs, low-code extensions provide flexibility, including optional embedding of for custom UI behaviors and integration with for external exchange. Additionally, the platform's formula engine supports through an intuitive, Excel-like syntax for conditional expressions, calculations, and validations, such as dynamically generating URLs or enforcing rules without procedural coding. Performance is enhanced through query optimization techniques, including dynamic routing that analyzes request complexity to direct them to appropriate runtime components, preventing bottlenecks in large datasets. Caching mechanisms within the engine store frequently accessed metadata and results to reduce , while extensibility features like webhooks—powered by AWS auxiliary services—enable event-driven integrations without custom polling. Compared to traditional paradigms, which involve manual setup, compilation, and extensive testing cycles, Quickbase's model reduces development time for standard applications from months to days or weeks by automating generation and eliminating deployment overhead.

AI and Emerging Innovations

In 2023, Quickbase introduced several -powered features to enhance application development and data management, marking the platform's initial foray into integration. These included the Smart Builder, which enables app generation by allowing users to describe requirements conversationally to create custom applications. Additionally, the Data Analyzer was launched in , providing by surfacing patterns and forecasting opportunities within datasets, while Quick Insights offered real-time for issues like production delays or equipment failures. The Data Scanner complemented these by identifying sensitive data anomalies to support compliance efforts. By 2025, Quickbase advanced its generative capabilities, particularly through enhancements in Quickbase + FastField release announced on 7. These updates integrated generative for suggestions via an expanded AI Workflows feature, enabling users to automate processes by describing tasks in , such as generating notifications for equipment downtime. Automated summarization through AI Actions, which extract from documents and emails to create concise summaries and records, was announced as part of the release (coming soon), streamlining tasks like customer support ticket processing. The release also featured AI-powered tools in FastField, including Label Scanner OCR for instant form population from asset tags (available now) and Task Scheduler for automated recurring tasks (). Mobility innovations in recent updates emphasize robust field support, with enhanced offline capabilities in the Quickbase and FastField allowing and without . These features enable field teams to capture GPS-tagged information, signatures, and photos in remote environments, ensuring productivity continuity. Quickbase's innovation roadmap prioritizes expanding AI-driven functionalities to address dynamic work challenges, building on platform evolutions with a focus on intuitive and cross-app (as of Q1 2024). A Forrester Total Economic on the Quickbase platform found a 315% over three years for users.

Business and Impact

Leadership and Operations

Quickbase's executive leadership is headed by Ed Jennings, a growth expert with a track record in innovative market strategies and high-velocity sales leadership. Appointed in 2020, Jennings oversees the company's strategic direction amid its evolution as a low-code platform provider. Key roles include Jon Kennedy, who manages technology strategy with a focus on and , and , responsible for driving vertical market expansion. Additional executives, such as Tim Daniels and Deepali Bhoite, support financial oversight and security enhancements, respectively. The features representatives from parent company , including Operating Managing Director Kim Eaton, whose expertise centers on software and technology investments. This composition guides Quickbase's focus on scalability and within Vista's portfolio. Operational strategies at Quickbase emphasize through dedicated programs, including expanded training offerings with live in-person sessions, online classes, and on-demand self-guided courses to educate users on platform utilization. The company maintains global support via teams established in the UK, , and to address international demand for no-code solutions. efforts prioritize product innovation, aligning with industry norms for firms investing approximately 15-20% of revenue in such initiatives. Culture initiatives include a shift to remote-friendly policies following 2020, enabling seamless operations without reliance on physical offices. Quickbase pursues diversity and inclusion goals, earning the Human Rights Campaign Foundation's Equality 100 Award in 2025 for LGBTQ+ workplace equality, supported by internal training and accountability measures. Employee development features training in low-code skills via on-demand content, live workshops, and certifications to build internal expertise. Partnerships bolster Quickbase's ecosystem, with deep integrations to (AWS) for hosting, data storage via S3 and , and availability on the AWS Marketplace. Collaborations extend to through connectors in Power Automate for workflow automation, alongside engagements with industry associations for co-innovation in dynamic work management.

Market Reception and Growth

Quickbase has established itself as a leader in the market, particularly for regulated industries such as , , and healthcare, where compliance and customization are critical. It competes with platforms like and Mendix, but distinguishes itself through superior ease-of-use, earning a 4.4 out of 5 rating on based on 322 reviews as of September 2025. In the broader application development category, Quickbase holds approximately 1.23% market share, serving more than 12,000 global organizations that rely on its platform for dynamic work management. The platform has demonstrated steady growth, with international expansion efforts including a dedicated EU instance for data residency compliance and partnerships in the Asia-Pacific region to support regional adoption. Quickbase's customer base includes over 50 Fortune 100 companies, highlighting its appeal to large enterprises seeking scalable solutions for operational agility. While specific year-over-year user metrics for 2025 are not publicly detailed, the platform's recognition as a Leader in the Grid Report for Low-Code Development Platforms (Spring 2025) underscores its expanding presence in enterprise settings. Quickbase was named a Leader in the 2025 Gartner Magic Quadrant for Enterprise Low-Code Application Platforms. Market reception has been largely positive, with Quickbase praised for addressing "gray work"—the manual, inefficient tasks that hinder , as outlined in its 2025 Gray Work Report, which surveyed professionals and found that fragmented systems contribute to significant time loss across industries. The report, corroborated by independent analysis, notes that tools like Quickbase help reduce these inefficiencies by fostering greater trust in data and . However, criticisms persist regarding suitability for small teams, with some users noting high costs relative to simpler alternatives in reviews. Quickbase has received notable accolades, including positioning as a Niche Player in the 2024 for Collaborative Work Management. Case studies from users, such as aerospace manufacturer Danko , illustrate its impact in driving innovation and standardizing processes in regulated sectors. Despite these successes, Quickbase faces challenges from intensifying competition, including open-source low-code alternatives that offer cost-effective options for non-enterprise users, and the need to navigate integration hype without overpromising on transformative outcomes. In , market pressures from tools like ClickUp have prompted Quickbase to emphasize its strengths in operational to maintain differentiation.

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