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Acronis

Acronis International is a multinational specializing in integrated cyber protection solutions that unify data protection, cybersecurity, and endpoint management for service providers, small and medium-sized businesses (SMBs), and enterprises. In 2024, Swedish EQT acquired a majority stake in the company. Founded in 2003 in by Serguei Beloussov, Jack Zubarev, and Stanislav Protassov as a division of SWsoft, the company was incorporated in in 2008 and is headquartered in . The company's flagship offering, Acronis Cyber Protect, provides natively integrated , , antivirus, endpoint protection, and defense capabilities, designed to safeguard data, applications, and systems across hybrid , on-premises, and environments. Originally focused on disk and , Acronis has evolved into a comprehensive cyber protection provider, emphasizing and AI-driven threat detection to address modern digital challenges like cyberattacks and . It serves over 20,000 service providers (as of 2024) and protects more than 750,000 businesses worldwide, operating in 150+ countries and supporting 26 languages. Acronis has expanded through strategic acquisitions, such as IDrive in 2021 for enhanced cloud and 5Nine in 2022 for management, bolstering its portfolio for managed service providers (MSPs) and hybrid IT environments. With 15 offices globally and employees in over 50 countries (as of 2025), the company continues to innovate in areas like () and industrial control systems () security, as highlighted by its annual conferences and compliance certifications such as IEC 62443.

History

Founding and Early Development

Acronis was founded in 2003 in by Serguei Beloussov, along with co-founders Stanislav Protassov and Yakov Zubarev, as a from SWsoft (later known as Parallels), initially focusing on storage management solutions centered around disk and . The company emerged from Beloussov's earlier work at SWsoft, where backup needs in server environments highlighted the demand for reliable data protection tools, leading to the establishment of Acronis as an independent entity dedicated to developing innovative software for and . In 2005, Acronis launched Acronis True Image, its flagship consumer backup product, which enabled users to create exact disk images for quick system restoration and . The software quickly gained recognition, with Acronis True Image 8.0 receiving the World Class Award for that year, praising its ease of use and comprehensive imaging capabilities for personal computers. This launch marked Acronis's entry into the consumer market, emphasizing accessible tools for individual users and small businesses to safeguard data against hardware failures and accidental deletions. By 2008, Acronis incorporated in , establishing its global headquarters in to support international expansion while maintaining an early emphasis on serving small businesses and home users with reliable solutions. The relocation facilitated access to markets and talent, solidifying the company's position in data protection. During its formative years, Acronis targeted these segments with products that simplified complex processes, building a of through patented that allowed for bootable recovery environments. Key early milestones included the expansion into solutions by 2010, with the release of Acronis & 10 Advanced Virtual Edition, which supported platforms like and for protecting virtual machines. That same year, Acronis entered -based services, introducing online and options to enable remote data protection and faster from secure environments. These developments broadened Acronis's offerings beyond local disk imaging, addressing the growing needs of virtualized and cloud infrastructures in small to medium-sized enterprises.

Expansion Through Acquisitions

Acronis began its expansion through acquisitions in 2012, strategically acquiring technologies to enhance its data protection and mobility offerings. The company's first notable purchase was GroupLogic, a of secure file access, sharing, and synchronization software tailored for and devices. This acquisition enabled Acronis to address growing demands for secure data accessibility in mobile environments, integrating GroupLogic's tools with its existing Acronis True Image backup product to support remote access and collaboration for businesses. In 2014, Acronis pursued two key acquisitions to bolster its cloud-based services for managed service providers (MSPs). The purchase of BackupAgent, a Netherlands-based provider of platforms for small and medium-sized businesses, strengthened Acronis's offerings in the MSP market by adding scalable solutions designed for hosting and providers. Shortly thereafter, Acronis acquired nScaled, a San Francisco-based firm specializing in disaster recovery (DRaaS), which completed its data protection suite by enabling automated and recovery for virtualized environments. These moves expanded Acronis's footprint in ecosystems, facilitating hybrid on-premises and recovery options. By 2019, Acronis shifted focus toward and integrations. The acquisition of 5nine Software, a U.S.-based provider of and tools, added unified monitoring, , and automation capabilities to Acronis's portfolio. This integration allowed MSPs to manage hybrid infrastructures more efficiently, combining 5nine's tools with Acronis's and recovery features for enhanced visibility and threat detection in environments. In 2020, Acronis continued building its cybersecurity capabilities with two targeted buys. DeviceLock, a long-established provider of and prevention (DLP) software, was acquired to add advanced and restrictions, preventing unauthorized through USB drives and other peripherals. This bolstered within Acronis's integrated platforms, enabling proactive DLP alongside backup functions. Later that year, Acronis acquired CyberLynx, an Israel-based cybersecurity consultancy specializing in security audits, penetration testing, cyber forensics, and training services. CyberLynx's expertise enhanced Acronis's service offerings, providing MSPs with professional assessments and post-incident response capabilities to complement its technology stack. These acquisitions formed a core part of Acronis's growth strategy, with each technology integrated into its Acronis Cyber Protect platform to deliver hybrid backup and cybersecurity solutions. By fusing acquired capabilities—such as DLP, DRaaS, and cloud management—Acronis created comprehensive cyber protection tools that addressed evolving threats for businesses and service providers. This approach contributed to serving over 20,000 service providers globally by 2024, enabling them to offer unified data protection and security services to their clients.

Funding and Ownership Evolution

In 2019, Acronis secured a $147 million investment round led by , which propelled the company to status with a valuation exceeding $1 billion. This funding marked a significant , enabling accelerated product development and market expansion for the cybersecurity and data protection provider. Building on this momentum, Acronis raised more than $250 million in 2021 from , elevating its valuation above $2.5 billion and supporting further global growth initiatives. The investment facilitated enhancements in , as well as strategic integrations across its cyber protection offerings. By , EQT acquired a majority stake in Acronis through its EQT X fund, with founder retaining a significant alongside co-founder Stanislav Protassov. This transaction valued the company at over $3.5 billion and brought Acronis's total funding to more than $600 million across equity and debt. These funding rounds and ownership shifts have directly supported substantial investments in R&D and product integrations, contributing to Acronis's to serve over 750,000 businesses worldwide by 2025.

Products and Services

Backup and Data Protection Solutions

Acronis offers a range of standalone tools for , , and , designed primarily for consumers, small and medium-sized businesses (SMBs), and service providers to ensure and . These solutions emphasize reliable without delving into broader threat detection mechanisms. Key products include Acronis True Image, Acronis Cyber Files Cloud, and Acronis Cyber , each addressing specific aspects of data protection such as imaging, secure storage, and capabilities. Acronis True Image, originally released in the early and a staple for personal and use since around 2005, provides comprehensive disk , , and file-level functionalities. It enables users to create full-image backups of entire disk drives, including operating systems, applications, settings, documents, photos, and emails, while supporting selected partitions for targeted protection. The tool facilitates disk for hardware migrations and offers protection integrated into its process to safeguard against during storage. Additionally, it supports bare-metal restore, allowing of a system to dissimilar hardware without prior OS installation, ensuring minimal downtime for individual users and small teams. In 2025, updates added Patch Management for Windows systems to proactively address vulnerabilities. Acronis Cyber Files Cloud is a secure and solution tailored for service providers and mobile teams, offering intuitive sync and share capabilities across devices. It provides for and in transit, ensuring during , and includes versioning to maintain multiple file iterations for easy to previous states. controls allow administrators to set granular permissions, such as view-only or edit restrictions, for internal and external users, facilitating secure document exchange without compromising . This -based tool supports scalable needs, making it suitable for SMBs handling distributed workflows. Acronis Cyber focuses on automated and recovery for physical, , and environments, enabling rapid restoration of critical workloads. It supports deployment in major platforms including AWS (via Amazon EC2), , and , allowing users to launch exact replicas of machines in the during outages for seamless workload switching. The solution incorporates , capturing changes in between scheduled backups to minimize recovery point objectives (RPOs) to near-zero, and facilitates bare-metal recovery for entire systems. It also integrates with and for automated email and collaboration backups, ensuring comprehensive coverage across hybrid setups. These tools can be extended within the broader Acronis Cyber Protect for unified , though they function independently for focused tasks. In August 2025, support was added for 9.0.

Cybersecurity and Endpoint Management

Acronis True Image offers comprehensive antivirus and anti-malware protection tailored for personal devices, incorporating real-time scanning and behavioral analysis to detect and neutralize threats such as ransomware and zero-day exploits. This solution also includes URL filtering and categorization, which blocks access to malicious websites and phishing links by leveraging cloud-based reputation databases to evaluate web traffic in real time. Designed for individual users, it provides continuous threat monitoring without requiring extensive configuration, ensuring seamless protection across Windows, macOS, and mobile platforms. For enterprise environments, Acronis integrates DeviceLock technology to enforce strict USB and peripheral device controls, preventing unauthorized through and network shares. This prevention (DLP) feature allows administrators to define granular policies, such as authorizing specific devices or applying to sensitive transfers, while monitoring activities to detect potential leaks. By auditing device usage and enforcing compliance rules, DeviceLock helps organizations mitigate insider threats and maintain control over data flows in hybrid work settings. Acronis's email security capabilities, available in cloud editions, incorporate advanced filtering, detection, and attachment sandboxing to safeguard inboxes from evolving threats. These tools analyze incoming messages for indicators of business email compromise (BEC) and , detonating suspicious attachments in isolated virtual environments to prevent execution on endpoints. Integrated with platforms like and , the solution blocks threats within seconds, reducing the risk of credential theft and payload delivery. To support , Acronis provides tools aligned with GDPR and HIPAA, featuring robust for and in transit, alongside detailed audit logs for tracking access and modifications. For HIPAA environments, ensures remains secure during storage and recovery, with configurable policies to meet business associate agreement requirements. These compliance features have contributed to Acronis's cybersecurity efficacy, as company reports indicate the prevention of over 7.5 million attacks in 2024 through proactive defenses.

Integrated Cyber Protection Platforms

Acronis Cyber Protect was launched on , 2020, as the company's unified solution, introducing AI-powered of , , next-generation anti-, management, and vulnerability assessments into a single platform designed to address the five vectors of : , , , , and . This enables automated scanning of s for , real-time threat detection with 100% accuracy and zero false positives as validated by independent AV-Test.org evaluations, and streamlined monitoring to reduce operational complexity for service providers. By combining these elements, the platform allows organizations to protect data across diverse workloads while minimizing the need for multiple disparate tools. Acronis Cyber Protect , the iteration tailored for managed service providers (MSPs), extends this unified approach with multi-tenant dashboards for centralized oversight of client environments, enabling efficient scaling across multiple accounts. It incorporates automation for patch management to address vulnerabilities proactively and blockchain-based through Acronis Notary , which authenticates for tamper-proof integrity and legal admissibility. This MSP-focused model supports subscription-based deployment, allowing providers to deliver comprehensive cyber protection services without upfront infrastructure investments, while features like remote assistance and policy enforcement enhance service delivery efficiency. The platform has evolved to include (XDR) capabilities introduced in early 2023, enhancing threat hunting, analysis, and automated remediation across endpoints, email, and cloud services to improve incident response times. Acronis Cyber Protect supports hybrid environments, accommodating on-premises servers, public and private cloud infrastructures such as and , and mobile devices running Android 7.0+ or 12.0+, with flexible storage options including local-only configurations for compliance. This adaptability ensures seamless protection for organizations transitioning between deployment models without data silos. Key unique aspects of Acronis Cyber Protect include notarization for creating ransomware-proof backups, where immutable timestamps verify data authenticity and prevent alterations even under attack, and automated incident response workflows that enable single-click to safe restore points, achieving up to 20 times faster recovery time objectives (RTOs). These features integrate AI-driven behavioral analysis to block in real-time and facilitate rapid , providing a holistic that prioritizes business continuity over reactive measures.

Corporate Structure

Governance and Board

Acronis operates as a privately held company following the completion of EQT's majority stake acquisition in early 2025, which transitioned ownership from previous investors including CVC Capital Partners while retaining significant stakes held by founders and management. The board of directors is chaired by Warren Adelman, a seasoned technology executive with prior leadership roles at companies like GoDaddy. Key members include founder Serguei Beloussov (Serg Bell), EQT representative Johannes Reichel, and a majority of independent directors such as Daniel Williamson from CVC Capital Partners, Holger Staude from Springcoast Partners, Charles Ryan, and Stefan Gaiser, bringing expertise in technology, finance, and global operations. The 12-member board, with approximately 83% independent directors as of 2024, oversees strategic direction through annual elections and three-year terms. Governance practices emphasize environmental, social, and governance (ESG) compliance via a dedicated ESG committee established in 2021, chaired by the SVP of Business Operations and comprising representatives from human resources, legal, security, and other functions to align with UN Sustainable Development Goals. Data privacy standards are upheld through adherence to regulations like GDPR and HIPAA, supported by ISO 27001:2022 certification for information security management systems, validated by the British Standards Institution, along with ISO 27017 and ISO 27018 for cloud services and personally identifiable information protection. Risk management is facilitated by board-level oversight, the audit committee, and the ESG committee, which addresses environmental, social, and crisis risks through policies like business continuity programs and comprehensive training, with 98% employee participation in data protection education in 2023. The shift to private equity oversight under EQT has strengthened strategic planning and international compliance by leveraging EQT's resources for global expansion, product innovation, and enhanced regulatory adherence across Acronis's operations in over 150 countries. The CEO interacts with the board on operational matters to ensure alignment between executive decisions and governance priorities.

Executive Leadership

In November 2025, Acronis appointed Jan-Jaap Jager as , succeeding Ezequiel Steiner who had led the company since 2023. Jager, based in the UK, previously served as and at , where he drove significant growth in managed service provider () solutions and channel partnerships. Under his leadership, Acronis is prioritizing MSP expansion, AI-driven innovations in cyber recovery, and enhanced channel ecosystem support to accelerate partner business growth. Serguei "Serg" Beloussov, a co-founder of Acronis, which he established in 2003 as a separate entity, continues to shape the company's product vision as and Board Member. Based in , Beloussov has been instrumental in directing research and development efforts, focusing on integrated cyber protection technologies since the early 2000s. His ongoing involvement ensures alignment between foundational innovations and emerging threats in data protection and cybersecurity. Shachar Rabbe serves as , overseeing financial strategy and operations from the . Rabbe's role emphasizes sustainable growth and resource allocation amid Acronis's expansion in cloud-based services. Complementing this, Oleg Melnikov acts as , leading initiatives in the to advance integration and cybersecurity platforms. For global sales, Katya Ivanova, as Chief Sales Officer, drives revenue strategies with a focus on partner enablement and . Following the completion of EQT's majority stake acquisition in early 2025, Acronis's executive team has intensified efforts on channel partnerships and enhancements across its product suite, building on the company's valuation exceeding $3.5 billion and commitment to MSP-centric innovations.

Financial Performance

Acronis has demonstrated consistent , reaching $426.3 million in 2024, up from $328 million in 2023, representing approximately 30% year-over-year increase driven primarily by demand for its subscription-based Acronis Protect solutions. This expansion reflects the company's focus on integrated protection platforms, with cloud-based offerings contributing significantly to recurring streams amid rising cybersecurity needs. Regional performance further underscores this trajectory, including 90% in , 57% in , and 53% in during 2024. The company achieved profitability, with positive EBITDA reported following its 2021 CVC-led funding round, enabling sustained operations without reliance on additional debt. The subsequent EQT investment in 2024 further supports scaling efforts while maintaining financial stability, positioning Acronis as a high-growth, profitable entity in the cybersecurity sector. Acronis's valuation has evolved markedly, surpassing $1 billion in 2019 after a $147 million investment led by , rising to $2.5 billion in 2021 with CVC's $250 million infusion, and reaching over $3.5 billion by 2024 through the EQT majority stake acquisition. Revenue streams are predominantly derived from managed service providers (MSPs) and cloud services, which account for the majority of income through subscription models, complemented by direct sales. This structure has been bolstered by Acronis's cybersecurity efficacy, including the prevention of over 7.5 million attacks in the year leading to April 2025, enhancing demand for its protective solutions.

Operations and Global Reach

Workforce and Research Centers

As of 2024, Acronis employed over 1,800 people globally, with a significant portion dedicated to and (R&D) roles. This workforce is distributed across over 50 countries, supporting operations in more than 150 countries and reflecting ongoing expansion in response to increasing demand for cyber protection solutions. This growth aligns with Acronis's strategy to scale its technical teams amid rapid advancements in cybersecurity technologies. Acronis maintains dedicated R&D centers in key locations to drive innovation. The Sofia, Bulgaria facility serves as a major European hub for core development in cyber protection, AI, and blockchain technologies, established in 2018 and expanded to support advanced threat research. In Israel, the Herzliya R&D center, opened in 2021 near Tel Aviv, focuses on cybersecurity AI and employs over 100 specialists in threat detection and partner enablement. The Singapore R&D facility, launched in 2015, concentrates on Asia-Pacific innovation, including data storage, security protocols, and mobile protection, having trained nearly 180 local engineers by 2024. To bolster its expertise, Acronis prioritizes hiring and (ML) specialists for threat detection, as evidenced by ongoing recruitment for roles in cybersecurity and ML engineering within its global Threat Research Unit. The company supports diversity through initiatives like the #CyberWomen program, which provides mentorship and for women in , alongside broader efforts to foster inclusive environments via workshops and leadership recognition. Post-pandemic, Acronis has implemented flexible hybrid and policies, enabling employees in 15 offices to collaborate effectively across time zones. These R&D efforts have directly contributed to key 2025 product enhancements, including advanced (XDR) capabilities in Acronis Cyber Protect Cloud, which integrate AI-driven threat analysis for incident response and recovery. This integration earned top ratings in independent tests for detection accuracy and overall protection efficacy throughout the year.

International Offices and Partnerships

Acronis maintains its global headquarters in , , at Rheinweg 9. The company operates major offices in key regions, including , in the United States for North American operations; , , serving as a European research and development center; , supporting activities; , , at for East Asian expansion; and a cyber cloud data center in , , to bolster presence. In terms of strategic partnerships, Acronis integrates its solutions with major cloud providers to enable hybrid cloud environments, including native support for , Amazon Web Services (AWS), and for backup, disaster recovery, and data protection. These alliances allow s to leverage scalable storage and recovery options across public and private clouds. Additionally, Acronis fosters alliances through its partner program, which equips over 21,000 worldwide with integrated cybersecurity and data protection tools. Acronis's channel strategy emphasizes growth through its of more than 300 technology integrations, enabling MSPs to streamline operations and expand service offerings. In 2025, the company pursued expansions in the (APAC) region, including a partnership with Frux Technologies to enhance distribution in , and continued in (LATAM) amid rising demand for cyber protection solutions in emerging economies. In October 2025, Acronis launched Acronis Cyber Protect Local to support sovereign and on-premises environments, strengthening hybrid cloud partnerships. To support its international footprint, Acronis provides localized in 26 languages across 150 countries, ensuring accessibility for diverse markets. The company adapts its platforms to comply with regional regulations, such as the European Union's (GDPR), through features like , processor agreements, and secure storage options. With approximately 1,800 employees distributed across 15 physical office locations and operations in more than 150 countries, Acronis maintains a robust global operational structure.

Recognition and Controversies

Industry Awards and Recognition

Acronis has received numerous industry awards and recognitions throughout its history, validating its innovations in cyber protection and data management solutions. In 2005, Acronis True Image 8.0 was awarded the World Class Award by PC World magazine for its excellence in backup software, highlighting its early leadership in disk imaging and disaster recovery capabilities. In 2017, Time magazine recognized Acronis True Image as a leading cloud-based backup solution in its review of top cloud backup services, praising its disk cloning and cloud hosting features for providing robust data protection. More recently, Acronis has been positioned as a Leader in the 2025 IDC MarketScape for Worldwide Cyber-Recovery Vendor Assessment, acknowledging its comprehensive strategy in cyber recovery solutions that integrate backup, security, and recovery processes. The company also secured a spot on the 2025 CRN Security 100 list for the fourth consecutive year, earning recognition in the Identity, Access, and Data Security category for its channel-friendly cybersecurity offerings. Additionally, in the G2 Fall 2025 Grid Report for Cloud Email Security, Acronis was named a Leader, reflecting strong user satisfaction with its email protection features integrated into its broader cyber protection platform. Analyst evaluations further underscore Acronis's market standing. On Gartner Peer Insights, Acronis Cyber Protect received an overall rating of 4.6 out of 5 as of November 2025 based on verified user reviews, with high marks for ease of deployment and integrated functionalities. Industry reports have cited Acronis's effectiveness in threat mitigation, noting that its solutions prevented over 7.5 million cyberattacks in the year ending April 2025, demonstrating the real-world impact of its proactive defense mechanisms. Acronis's focus on integrated cyber protection platforms has been praised for driving innovation, serving more than 750,000 businesses worldwide through its scalable solutions that combine , cybersecurity, and endpoint management. This market position is reinforced by consistent validations, positioning Acronis as a key player in addressing evolving cyber threats with unified, efficient tools.

Regulatory and Security Incidents

On September 15, 2025, the Office of the (DNI) issued the first exclusion and removal order under the Federal Acquisition Act (FASCSA) against Acronis AG, mandating the removal of all Acronis products and services from U.S. Intelligence Community (IC) systems due to unspecified concerns related to supply chain risks. The order, effective retroactively from July 11, 2025, prohibits IC agencies from procuring Acronis offerings and requires contractors to identify and remove any existing Acronis "covered articles," including cybersecurity and data protection solutions, from IC networks. Acronis maintains adherence to rigorous security practices, including ISO/IEC 27001 certification for information security management and third-party audits such as CSA STAR Level 2, while noting that the directive was limited to IC systems and did not extend to broader U.S. government use. Despite no reported data breaches or exploits tied to Acronis, the order led to immediate impacts on federal sales, including the removal of Acronis products from the General Services Administration's (GSA) Advantage catalog. This incident occurred amid heightened scrutiny of the cybersecurity sector's global supply chains, where foreign-owned vendors face increased vetting for potential risks in software and services. Acronis continues to uphold its ISO certifications and independent audits to demonstrate compliance, but the event underscored vulnerabilities in international software procurement for critical infrastructure. As of November 2025, the exclusion order remains in effect with no reported resolution. The directive highlighted broader risks for software vendors in diversified supply chains, prompting federal contractors to reassess dependencies on entities like Acronis for IC-related work.

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